Hatillo, Puerto Rico Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Hatillo, Puerto Rico? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $24,930 per year — at a $193 nightly rate, 38.7% occupancy, and a $79 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
At 57 active listings, Hatillo is a boutique market where moderate demand with room for well-positioned listings to outperform. Supply grew 72.7% year over year, and the market is recalibrating around a new competitive baseline. This is the stage where hosts who invest in amenities, guest experience, and dynamic pricing build durable advantages that compound as the market matures.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

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What Are the Key Airbnb Metrics in Hatillo?
In Hatillo, the headline Airbnb metrics are $24,930 in average annual revenue,38.7% occupancy, $193 ADR, and $79 in RevPAR, and guests book about 43 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Hatillo?
Understanding the monthly revenue variations for Airbnb listings in Hatillo is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Hatillo is typically June, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Hatillo across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,705+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,794 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,655 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $875, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Hatillo
What Is the Monthly Airbnb Occupancy Rate in Hatillo?
Maximize your bookings by understanding the Hatillo STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Hatillo:
- Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 63% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 41%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Hatillo
What Is the Average Airbnb Nightly Rate in Hatillo?
Effective short term rental pricing strategy in Hatillo involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Hatillo typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $284+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $191 or more.
- Typical properties (Median) charge around $139 per night.
- Entry-level properties (Bottom 25%) earn around $94 per night.
Average Daily Rate (ADR) Trend by Month in Hatillo
What Is the RevPAR for Airbnb in Hatillo?
RevPAR in Hatillo is currently $79. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $35 RevPAR.
- Typical properties (Median) generate $49 RevPAR.
- Strong performers (Top 25%) earn $78 RevPAR.
- Best-in-class (Top 10%) achieve $118 RevPAR.
Average Monthly RevPAR Trend in Hatillo
RevPAR Insights for Hatillo
- The average RevPAR in Hatillo is $79. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($118) and bottom 25% ($35) is $83, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Jun and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Hatillo benchmarks. If your RevPAR falls below the median of $49, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $78+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Hatillo?
Hatillo's peak Airbnb season falls in June, July, August, while the softest stretch is January, May, September. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (June, July, August)
- Revenue averages $3,288 per month
- Occupancy rates average 50.2%
- Daily rates average $182
Shoulder Season
- Revenue averages $2,730 per month
- Occupancy maintains around 42.1%
- Daily rates hold near $181
Low Season (January, May, September)
- Revenue drops to average $2,308 per month
- Occupancy decreases to average 36.0%
- Daily rates adjust to average $179
Seasonality Insights for Hatillo
- The Airbnb seasonality pattern in Hatillo shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Hatillo's highest earning potential, with monthly revenues climbing to $3,392, occupancy reaching 53.5%, and ADRs peaking at $188.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $2,137, occupancy could drop to 32.4%, and ADRs may adjust to $172.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Hatillo.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- Regularly analyze your own performance against these Hatillo seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Do You Need a License for Airbnb in Hatillo?
Low regulation and minimal registration activity in Hatillo, Puerto Rico, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Hatillo to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Hatillo?
Hatillo is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Playa de Guayanés | A picturesque beach area known for its stunning sunsets and tranquil atmosphere, making it ideal for vacationers looking for relaxation and natural beauty. | Guayanés Beach, La Cueva del Indio, Scenic viewpoints, Local seafood restaurants, Whale watching (seasonal) |
| Cerro Gordo | Famous for its natural reserves and hiking trails, Cerro Gordo attracts nature lovers and adventurers. The area offers stunning views of the coastline and lush greenery. | Cerro Gordo Beach, Nature trails, Ecological reserves, Local artisan market, Historical landmarks |
| Jobos Beach | A popular destination for surfers and beach lovers, Jobos offers a lively atmosphere with great waves and beach bars, perfect for those looking for fun in the sun. | Jobos Beach, Surf spots, Local eateries, Beach bars, Sunset views |
| San Sebastián | Known for its rich cultural heritage and vibrant festivals, San Sebastián provides a taste of local traditions and is ideal for travelers interested in Puerto Rican culture. | San Sebastián Church, Local artisan shops, Cultural festivals, Historical museums, Community events |
| Isla de Culebra | A beautiful island offering pristine beaches and crystal-clear waters, Culebra is perfect for travelers seeking a tropical paradise with great snorkeling and diving opportunities. | Flamenco Beach, Culebra National Wildlife Refuge, Snorkeling spots, Kayaking tours, Island hopping |
| Sierra de Luquillo | This mountainous region offers breathtaking views and a quieter atmosphere, appealing to those looking to escape the hustle and bustle and immerse themselves in nature. | El Yunque National Forest, Hiking trails, Waterfalls, Birdwatching, Scenic viewpoints |
| Punta Santiago | A quaint coastal community with friendly locals, Punta Santiago offers a unique experience for travelers interested in authentic Puerto Rican culture and cuisine. | Punta Santiago Beach, Local markets, Fishing spots, Cultural events, Delicious restaurants |
| Río Grande | Home to luxury resorts and close to El Yunque, Río Grande attracts tourists looking for high-end accommodations and easy access to outdoor adventures and beaches. | El Yunque National Forest, Resorts and spas, Bioluminescent Bay, Golf courses, Beaches |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Hatillo offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Hatillo?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Hatillo
- The Hatillo Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.5% of the 57 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Hatillo, House properties are the most common (64.9%), reflecting the local real estate landscape.
- Houses represent a significant 64.9% portion, catering likely to families or larger groups.
- Smaller segments like outdoor/unique, hotel/boutique (combined 3.6%) offer potential for unique stay experiences.
Hatillo Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Hatillo
- The dominant room capacity in Hatillo is 2 bedrooms listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 66.6% of the active Airbnb listings in Hatillo, indicating a high concentration in these sizes.
- A significant 38.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Hatillo.
Hatillo Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Hatillo
- The most common guest capacity trend in Hatillo vacation rentals is listings accommodating 8+ guests (22.8%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Hatillo STR market, accounting for 45.6% of listings.
- 49.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Hatillo.
- On average, properties in Hatillo are equipped to host 5.2 guests.
How Do Listings in Hatillo Compare on Quality?
Listing quality in Hatillo can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Hatillo
- At 42.4 photos per listing on average, Hatillo hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 35.1% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Hatillo averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Hatillo?
Amenity Prevalence
Amenity Insights for Hatillo
- Essential amenities in Hatillo that guests expect include: Wifi, Air conditioning, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Microwave, Refrigerator, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Hatillo: Wifi, Air conditioning, TV.
- Prioritize adding missing essentials: Wifi, Air conditioning, TV.
- Consider adding popular differentiators like Microwave or Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Hatillo to stay competitive.
Which Airbnb Amenities Boost Revenue in Hatillo?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Hatillo, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Smoking allowed | 14.0% | $101,200 | $12,478 | 711.0% |
Heating | 10.5% | $94,245 | $16,776 | 461.8% |
Pocket wifiHigh opportunity | 8.8% | $92,482 | $18,435 | 401.7% |
Sound systemHigh opportunity | 8.8% | $85,587 | $19,098 | 348.1% |
Dishwasher | 14.0% | $71,436 | $17,338 | 312.0% |
Safe | 12.3% | $73,527 | $18,127 | 305.6% |
Hot water | 91.2% | $26,682 | $6,716 | 297.3% |
Gym | 12.3% | $72,239 | $18,307 | 294.6% |
Pool | 33.3% | $46,974 | $13,909 | 237.7% |
Bathtub | 15.8% | $61,104 | $18,148 | 236.7% |
Revenue Impact Insights for Hatillo
- Smoking allowed tops the revenue impact list with a 711.0% uplift — listings with this amenity earn $101,200 vs. $12,478 without it.
- High-opportunity amenities — Pocket wifi, Sound system — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Hot water — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Pocket wifi — it has the best combination of high revenue impact and low market saturation in Hatillo.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Hatillo STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Hatillo. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsHatillo Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Hatillo
- The typical guest profile for Airbnb in Hatillo consists of primarily domestic travelers (78%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 78.4% of guests.
- Key international markets include United States (78.4%) and Puerto Rico (20.1%).
- Top languages spoken are English (50%) followed by Spanish (41.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and San Juan.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Hatillo?
Listings in Hatillo average 4.85 out of 5 overall, with about 63.7 reviews per active listing and 47.4% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Hatillo
- With an overall rating of 4.85, Hatillo listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.94), while Value (4.84) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 47.4% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Hatillo Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Hatillo
- The most common availability pattern in Hatillo falls within the 271-366 days range, representing 45.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 71.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Hatillo (28.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 28.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Hatillo?
Average Booking Lead Time by Month
Booking Lead Time Insights for Hatillo
- The overall average booking lead time for vacation rentals in Hatillo is 43 days.
- Guests book furthest in advance for stays during December (average 63 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 28 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (56 days avg.) sees the longest lead times, while Fall (32 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (43 days) as a baseline for your pricing and availability strategy in Hatillo.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 63 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 56 days) to capture early planners.
- Monitor your own booking lead times against these Hatillo averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Hatillo?
Guests in Hatillo stay about 4.7 nights on average, generating roughly 1,288 reservations and 23.4 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Hatillo
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Hatillo
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 23.4 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Jun (5.2 nights) and shorten in Jan (3.2 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Hatillo Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
12 listings
21.1% of total
2 Nights
14 listings
24.6% of total
3 Nights
13 listings
22.8% of total
4-6 Nights
1 listings
1.8% of total
30+ Nights
17 listings
29.8% of total
Key Insights
- The most prevalent minimum stay requirement in Hatillo is 30+ Nights, adopted by 29.8% of listings. This highlights the market's preference for longer commitments.
- A significant segment (29.8%) caters to monthly stays (30+ nights) in Hatillo, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 29.8% of Hatillo hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 21.1% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 29.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Hatillo.
Hatillo Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
21 listings
36.8% of total
Moderate
23 listings
40.4% of total
Firm
10 listings
17.5% of total
Strict
3 listings
5.3% of total
Cancellation Policy Insights for Hatillo
- The prevailing Airbnb cancellation policy trend in Hatillo is Moderate, used by 40.4% of listings.
- The market strongly favors guest-friendly terms, with 77.2% of listings offering Flexible or Moderate policies. This suggests guests in Hatillo may expect booking flexibility.
- Strict cancellation policies are quite rare (5.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 40.4% market standard in Hatillo.
- Using a Strict policy might deter some guests, as only 5.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Hatillo.
How Much Are Airbnb Cleaning Fees in Hatillo?
Cleaning fees in Hatillo are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Hatillo
- 94.7% of listings charge a cleaning fee, making it standard practice in Hatillo. Guests expect it and factor it into their booking decisions.
- The average cleaning fee of $94 is close to the median ($80), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 9.6% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Hatillo median of $80. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Hatillo Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Hatillobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Tesoro Del Mar Stunning Beachfront Beach Villa
Entire Place • 5 bedrooms

2 Min from Beach - Modern Home - Heated Black Pool
Entire Place • 3 bedrooms

Casa De Hatillo/private heated pool
Entire Place • 2 bedrooms

Chaparral House
Entire Place • 2 bedrooms

Eco-Lodge + private pool + mountain view
Entire Place • 1 bedroom

Gonzalez Beachfront Retreat
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Hatillo?
Learn from the best! This table showcases top-performing Airbnb hosts in Hatillo based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| LizM | 1 | $386,181 | 53 | 4.92/5.0 |
| Sandra | 1 | $100,423 | 85 | 5.00/5.0 |
| La Marina Casa | 3 | $92,284 | 123 | 4.91/5.0 |
| Jennifer | 1 | $61,321 | 84 | 4.96/5.0 |
| Liliana & Chris | 2 | $59,772 | 416 | 4.88/5.0 |
| Aleida | 1 | $52,518 | 26 | 4.65/5.0 |
| Luis | 2 | $45,830 | 275 | 4.89/5.0 |
| Denisse | 1 | $44,436 | 224 | 4.89/5.0 |
| Maria Victoria | 1 | $43,014 | 80 | 4.88/5.0 |
| Breanna | 3 | $33,968 | 56 | 4.90/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Hatillo.
Who Are the Airbnb Hosts in Hatillo?
Hatillo is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Hatillo
- With 54.4% Superhosts, Hatillo has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 7.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 64.9% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 26.3% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Hatillo averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does Hatillo's Airbnb Market Compare to Nearby Cities?
How does the Hatillo Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Fortuna, Hatillo has 13 percentage points lower occupancy and about $143 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Fortuna | 13 | $6,160 | $335.14 | 52% |
| Sabana | 17 | $6,077 | $481.25 | 43% |
| Guánica | 16 | $6,064 | $477.13 | 34% |
| Mameyes II | 17 | $4,454 | $368.58 | 46% |
| Loíza | 27 | $4,218 | $314.67 | 43% |
| Playa Fortuna | 14 | $4,179 | $267.07 | 48% |
| Río Grande | 99 | $4,103 | $472.75 | 42% |
| Vega Alta | 79 | $3,959 | $346.23 | 45% |
| Dorado | 46 | $3,946 | $641.57 | 40% |
| Río Grande | 609 | $3,928 | $374.40 | 41% |
Frequently Asked Questions About Airbnb in Hatillo
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Hatillo.
How much do Airbnb hosts make in Hatillo?
Hatillo hosts earn about $24,930 per year on average, with an average nightly rate of $193 and RevPAR of $79. Those figures describe the typical revenue environment for active listings in Hatillo, Puerto Rico, not the ceiling for the best operators. Source: AirROI 2026 data, Hatillo market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Hatillo?
The average Airbnb occupancy rate in Hatillo is 38.7%. June is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Hatillo?
Listings in Hatillo average $193 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Hatillo?
Hatillo currently has about 57 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Hatillo?
AirROI currently classifies the short-term rental regulation level in Hatillo as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Hatillo?
RevPAR in Hatillo is about $79. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Hatillo?
Occupancy of 38.7% means Hatillo is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $24,930, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Hatillo?
The average booking lead time in Hatillo is about 43 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Hatillo?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Hatillo include Playa de Guayanés, Cerro Gordo, Jobos Beach. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Hatillo?
entire_home listings make up 96.5% of the active supply in Hatillo. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Hatillo compare to nearby Airbnb markets?
Among neighboring markets, Fortuna posts $73,915 in average annual revenue with 51.9% occupancy, compared to Hatillo's $24,930 and 38.7%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Hatillo?
The average Airbnb stay length in Hatillo is about 4.7 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Hatillo?
Airbnb listings in Hatillo average 4.85 out of 5 overall. About 47.4% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Hatillo?
Smoking allowed and Heating are among the strongest revenue-linked amenities in Hatillo. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Hatillo?
Yes. About 94.7% of active Airbnb listings in Hatillo charge a cleaning fee, and the average fee is $94. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Hatillo?
A 54.4% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.