Abilene, Texas Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Abilene, Texas? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $28,140 per year — at a $192 nightly rate, 55.7% occupancy, and a $109 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.

Abilene's 352 active listings and solid booking activity throughout the year position it as a midsize vacation rental market. Supply grew 82.4% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.

Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. The data points to a market where fundamentals reward execution — the right property, priced well, in the right neighborhood still outperforms.

What Are the Key Airbnb Metrics in Abilene?

In Abilene, the headline Airbnb metrics are $28,140 in average annual revenue,55.7% occupancy, $192 ADR, and $109 in RevPAR, and guests book about 35 days in advance.

Avg. Daily Rate (ADR)(?)
$192
The average rental revenue earned for an occupied room per day in Abilene.
Occupancy Rate(?)
55.7%
High demand. Good booking frequency.
Avg. Annual Revenue(?)
$28,140
Average annual income for an Airbnb listing in Abilene. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$109
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
26.4%
Strong growth (26.4%) vs. last year.
Active Airbnb Listings(?)
352
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
35 days
How far in advance guests typically book in Abilene. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Peak Revenue Month(?)
October
The month with the highest average earnings, indicating peak season in Abilene.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Abilene.
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How Much Do Airbnb Hosts Earn Monthly in Abilene?

Understanding the monthly revenue variations for Airbnb listings in Abilene is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Abilene is typically October, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Abilene across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,496+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,653 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $3,104 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,842, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Abilene

What Is the Monthly Airbnb Occupancy Rate in Abilene?

Maximize your bookings by understanding the Abilene STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Abilene:

  • Best-in-class properties (Top 10%) achieve 92%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 84% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 66%.
  • Entry-level properties (Bottom 25%) average 39% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Abilene

What Is the Average Airbnb Nightly Rate in Abilene?

Effective short term rental pricing strategy in Abilene involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Abilene typically peaks in March and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $313+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $224 or more.
  • Typical properties (Median) charge around $159 per night.
  • Entry-level properties (Bottom 25%) earn around $113 per night.

Average Daily Rate (ADR) Trend by Month in Abilene

What Is the RevPAR for Airbnb in Abilene?

RevPAR in Abilene is currently $109. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $63 RevPAR.
  • Typical properties (Median) generate $95 RevPAR.
  • Strong performers (Top 25%) earn $139 RevPAR.
  • Best-in-class (Top 10%) achieve $197 RevPAR.

Average Monthly RevPAR Trend in Abilene

RevPAR Insights for Abilene

  • The average RevPAR in Abilene is $109. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($197) and bottom 25% ($63) is $134, indicating significant performance disparity driven by property quality, pricing strategy, and location.
  • RevPAR peaks in Nov and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Abilene benchmarks. If your RevPAR falls below the median of $95, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $139+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Abilene?

Abilene's peak Airbnb season falls in October, December, November, while the softest stretch is January, February, March. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (October, December, November)
  • Revenue averages $4,025 per month
  • Occupancy rates average 64.7%
  • Daily rates average $196
Shoulder Season
  • Revenue averages $3,514 per month
  • Occupancy maintains around 61.2%
  • Daily rates hold near $172
Low Season (January, February, March)
  • Revenue drops to average $3,112 per month
  • Occupancy decreases to average 54.0%
  • Daily rates adjust to average $200

Seasonality Insights for Abilene

  • The Airbnb seasonality pattern in Abilene shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Abilene's highest earning potential, with monthly revenues climbing to $4,111, occupancy reaching 66.8%, and ADRs peaking at $208.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $3,047, occupancy could drop to 49.7%, and ADRs may adjust to $158.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Abilene.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
  • Low Season: Even in a market with solid annual occupancy, the slower months benefit from competitive pricing and flexible check-in/check-out windows. Target remote workers and extended-stay travelers who value value over peak-season amenities.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • Regularly analyze your own performance against these Abilene seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Do You Need a License for Airbnb in Abilene?

Low regulation and minimal registration activity in Abilene, Texas, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Abilene to ensure full compliance before hosting.

(Source: AirROI data, 2026, finding no licensed listings among those analyzed)

What Are the Best Neighborhoods for Airbnb in Abilene?

Location within Abilene matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.

Best neighborhoods for Airbnb in Abilene
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Abilene
The vibrant heart of Abilene, this area offers a mix of shops, restaurants, and cultural attractions, making it attractive for both business and leisure travelers.
Abilene Museum of Art, Paramount Theatre, Frontier Texas!, Cedar Street, The Grace Museum
Abilene Christian University Area
This area attracts a large number of students, parents, and visitors because of the university's events and activities throughout the year.
Abilene Christian University, Onstead-Packer Biblical Studies Building, Moody Coliseum, Wildcat Stadium
Dyess Air Force Base Area
Proximity to the military base brings in travelers visiting family or attending events, making this area a solid choice for short-term rentals.
Dyess Air Force Base, Mural of Dyess Airforce Base, Abilene State Park
Buffalo Gap Historic Village
A historic area that draws visitors interested in Texas history and culture, providing unique lodging experiences close to attractions.
Buffalo Gap Historic Village, Log Cabin Village, Abilene State Park
Premier Area (Near Mall of Abilene)
This area is known for shopping, dining, and entertainment options, appealing to travelers looking for convenience and variety during their stay.
Mall of Abilene, Cinemark Abilene, Abilene Zoo, Hendrick Medical Center
Southwest Abilene
Residential areas with parks and community events, appealing to families and those looking for a quieter stay, while still close to the city.
Elder Park, Cedar Creek Park, Southwest Park
Northwest Abilene
Close to key amenities and attractions, this area offers a mix of residential and commercial options, ideal for visitors.
Abilene Golf Course, Parks and Recreation, Families in Faith Community Center
Taylor County Coliseum Area
This area is popular for hosting events and fairs, making it a favorable spot for visitors during large gatherings or conventions.
Taylor County Coliseum, West Texas Fair & Rodeo, Abilene Horse Show Arena

With 8 distinct neighborhoods showing meaningful short-term rental activity, Abilene offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.

What Types of Properties Are on Airbnb in Abilene?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Abilene

  • The Abilene Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 92.3% of the 352 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Abilene, House properties are the most common (81.5%), reflecting the local real estate landscape.
  • Houses represent a significant 81.5% portion, catering likely to families or larger groups.
  • The presence of 6% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others, outdoor/unique, unique stays (combined 4.2%) offer potential for unique stay experiences.

Abilene Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Abilene

  • The dominant room capacity in Abilene is 3 bedrooms listings, making up 38.4% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 58.0% of the active Airbnb listings in Abilene, indicating a high concentration in these sizes.
  • A significant 52.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Abilene.

Abilene Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Abilene

  • The most common guest capacity trend in Abilene vacation rentals is listings accommodating 8+ guests (29.3%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Abilene STR market, accounting for 50.9% of listings.
  • 54.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Abilene.
  • On average, properties in Abilene are equipped to host 5.2 guests.

How Do Listings in Abilene Compare on Quality?

Listing quality in Abilene can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
31.3
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
3.4
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
27.8%
Builds guest trust and improves booking confidence.

Listing Quality Insights for Abilene

  • At 31.3 photos per listing on average, Abilene hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
  • 27.8% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the Abilene averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Abilene?

Amenity Prevalence

Amenity Insights for Abilene

  • Essential amenities in Abilene that guests expect include: Wifi, Air conditioning, TV, Free parking on premises, Smoke alarm, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Kitchen, Hot water, Coffee maker are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Abilene: Wifi, Air conditioning, TV, Free parking on premises, Smoke alarm, Heating.
  • Prioritize adding missing essentials: Wifi, Air conditioning, TV, Free parking on premises, Smoke alarm, Heating.
  • Consider adding popular differentiators like Kitchen or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Abilene to stay competitive.

Which Airbnb Amenities Boost Revenue in Abilene?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Abilene, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
Smoke alarm
97.4%$28,573$11,627145.8%
Game consoleHigh opportunity
4.3%$64,708$26,512144.1%
Crib
4.3%$53,971$26,990100.0%
Exercise equipment
2.3%$54,933$27,51799.6%
Hot tub
4.5%$53,572$26,92998.9%
Ping pong table
1.7%$54,028$27,69195.1%
Pack ’n play/Travel crib
20.2%$45,009$23,87888.5%
Hot water
92.3%$29,180$15,62186.8%
Hair dryer
74.7%$31,708$17,59680.2%
Dishwasher
62.5%$33,669$18,92577.9%

Revenue Impact Insights for Abilene

  • Smoke alarm tops the revenue impact list with a 145.8% uplift — listings with this amenity earn $28,573 vs. $11,627 without it.
  • High-opportunity amenities — Game console — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
  • Smoke alarm, Hot water — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.

Recommendations for Hosts

  • Prioritize adding Game console — it has the best combination of high revenue impact and low market saturation in Abilene.
  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Abilene STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Abilene. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Abilene Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Abilene

  • The typical guest profile for Airbnb in Abilene consists of primarily domestic travelers (98%), often arriving from nearby Dallas, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 97.6% of guests.
  • Key international markets include United States (97.6%) and Canada (0.4%).
  • Top languages spoken are English (77.2%) followed by Spanish (17.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Dallas and Austin.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Abilene?

Listings in Abilene average 4.89 out of 5 overall, with about 80.8 reviews per active listing and 51.4% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Abilene

  • With an overall rating of 4.89, Abilene listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
  • The strongest subcategory is Communication (4.95), while Value (4.84) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 51.4% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.

Abilene Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Abilene

  • The most common availability pattern in Abilene falls within the 271-366 days range, representing 35.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 58.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Abilene (27.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 42.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in Abilene?

Average Booking Lead Time by Month

Booking Lead Time Insights for Abilene

  • The overall average booking lead time for vacation rentals in Abilene is 35 days.
  • Guests book furthest in advance for stays during May (average 56 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 17 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (39 days avg.) sees the longest lead times, while Winter (24 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (35 days) as a baseline for your pricing and availability strategy in Abilene.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 56 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 39 days) to capture early planners.
  • Monitor your own booking lead times against these Abilene averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Abilene?

Guests in Abilene stay about 8.5 nights on average, generating roughly 9,578 reservations and 27.2 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 11:00 AM.

Monthly Length of Stay in Abilene

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Abilene

  • Longer stays mean fewer turnovers and lower cleaning costs per revenue dollar. This pattern also opens the door to monthly discount strategies that attract remote workers and extended-stay travelers.
  • At 27.2 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
  • Stay lengths peak in Nov (8.5 nights) and shorten in Feb (6.1 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
  • Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Abilene Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (31.3%)

1 Night

110 listings

31.3% of total

2 Nights (23%)

2 Nights

81 listings

23% of total

3 Nights (3.4%)

3 Nights

12 listings

3.4% of total

4-6 Nights (5.1%)

4-6 Nights

18 listings

5.1% of total

7-29 Nights (8.8%)

7-29 Nights

31 listings

8.8% of total

30+ Nights (28.4%)

30+ Nights

100 listings

28.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Abilene is 1 Night, adopted by 31.3% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (28.4%) caters to monthly stays (30+ nights) in Abilene, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 31.3% of Abilene hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 28.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Abilene.

Abilene Airbnb Cancellation Policy Trends Analysis (2026)

Limited

12 listings

3.4% of total

Super Strict 30 Days

11 listings

3.1% of total

Flexible (25.3%)

Flexible

89 listings

25.3% of total

Moderate (32.7%)

Moderate

115 listings

32.7% of total

Firm (28.4%)

Firm

100 listings

28.4% of total

Strict (7.1%)

Strict

25 listings

7.1% of total

Cancellation Policy Insights for Abilene

  • The prevailing Airbnb cancellation policy trend in Abilene is Moderate, used by 32.7% of listings.
  • There's a relatively balanced mix between guest-friendly (58.0%) and stricter (35.5%) policies, offering choices for different guest needs.
  • Strict cancellation policies are quite rare (7.1%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 32.7% market standard in Abilene.
  • Using a Strict policy might deter some guests, as only 7.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Abilene.

How Much Are Airbnb Cleaning Fees in Abilene?

Cleaning fees in Abilene are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$412
Median Cleaning Fee
$110
Listings Charging a Fee
84.7%
Fee as Revenue Share
9.7%

Cleaning Fee Insights for Abilene

  • 84.7% of listings charge a cleaning fee, making it standard practice in Abilene. Guests expect it and factor it into their booking decisions.
  • The gap between the average ($412) and median ($110) cleaning fee indicates some high-end properties are pulling the average up considerably.
  • Cleaning fees represent 9.7% of gross revenue on average — a modest component of the overall booking price.

Recommendations for Hosts

  • Price your cleaning fee competitively against the Abilene median of $110. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in Abilene Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Abilenebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

The TEXAN - walk to ACU - gather & celebrate

The TEXAN - walk to ACU - gather & celebrate

Entire Place • 6 bedrooms

$155,799
Revenue
63.0%
Occupancy
$732.92
Daily Rate
Midcentury Modern home, hot tub +heated pool w/FEE

Midcentury Modern home, hot tub +heated pool w/FEE

Entire Place • 4 bedrooms

$120,185
Revenue
56.4%
Occupancy
$547.74
Daily Rate
B-Well Westwood: A Family & Friends Experience

B-Well Westwood: A Family & Friends Experience

Entire Place • 4 bedrooms

$118,875
Revenue
66.6%
Occupancy
$456.00
Daily Rate
G4THER! Abilene 6BR 4BA King 2 Hot Tubs Sleeps 18

G4THER! Abilene 6BR 4BA King 2 Hot Tubs Sleeps 18

Entire Place • 6 bedrooms

$117,054
Revenue
58.7%
Occupancy
$572.99
Daily Rate
Historic & Luxurious Fulwiler House near Downtown

Historic & Luxurious Fulwiler House near Downtown

Entire Place • 6 bedrooms

$104,400
Revenue
76.2%
Occupancy
$653.68
Daily Rate
Snuggle Inn

Snuggle Inn

Entire Place • 4 bedrooms

$102,503
Revenue
84.1%
Occupancy
$326.31
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Abilene?

Learn from the best! This table showcases top-performing Airbnb hosts in Abilene based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Abilene by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
B&B Hosting18$742,2925374.92/5.0
Kauai5$363,8236354.97/5.0
The EIM Hosting Team11$357,7648984.95/5.0
Zach7$255,4141064.92/5.0
Colt11$224,3283654.81/5.0
Nathaniel Harwell2$208,7901884.99/5.0
Cecilia4$165,9138474.98/5.0
Abigail2$156,9443654.79/5.0
Jeremy1$155,799924.98/5.0
Ann3$138,6801135.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Abilene.

Who Are the Airbnb Hosts in Abilene?

Abilene is a quality-focused market, with a high Superhost share and fairly mature operating standards.

Superhosts
67.6%
Professional Management
15.1%
Cohosted Listings
43.2%
Instant Book Enabled
3.4%
Simplified Pricing
77.3%

Host Profile Insights for Abilene

  • With 67.6% Superhosts, Abilene has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
  • 15.1% of listings are professionally managed, reflecting a market still dominated by individual hosts.
  • 3.4% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 77.3% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • With 43.2% cohosted listings, there may be a growing local market for property management services.
  • Benchmark your host metrics against these Abilene averages regularly and adjust your hosting strategy based on what top performers do differently.

Top Professional Management Companies in Abilene

These are the highest-grossing professional property management operations in Abilene, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.

Top Airbnb management companies in Abilene
CompanyListingsRevenueADROcc.Rating
B&B Hosting18$742,292$29149.3%4.92/5
Zach7$255,414$33070.2%4.92/5
Nathaniel Harwell2$208,790$40665.9%4.99/5
Allison3$126,393$24955.9%4.98/5
Heather3$123,186$21360.3%4.92/5
Nathan1$95,616$38267.5%4.91/5
Aubrianna1$71,978$27071.6%4.94/5
Destiny1$59,386$24066.9%4.74/5
Evolve3$53,326$20156.2%4.76/5
Gary1$51,595$23463.9%4.98/5

Management Company Insights for Abilene

  • The leading management company, B&B Hosting, operates 18 listings with $742,292 in gross revenue — a useful benchmark for what scale looks like in Abilene.
  • Top managers average 4 properties each, suggesting professional management in Abilene still operates at a relatively boutique scale.
  • Professionally managed listings in the top tier average 4.91/5 in guest ratings — demonstrating that scale and quality can coexist.

Recommendations

  • With only 15.1% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
  • Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
  • If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.

How Does Abilene's Airbnb Market Compare to Nearby Cities?

How does the Abilene Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Tuscola, Abilene has 3 percentage points higher occupancy and about $61 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Abilene — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Strawn25$9,109$876.6934%
Tuscola11$3,499$253.4753%
Graham65$3,109$433.5036%
Graford152$2,709$401.7528%
Palo Pinto13$2,442$331.4938%
Brownwood79$2,289$230.1340%
Cisco13$2,207$167.8546%
Seymour16$2,098$192.8544%
Stephenville87$2,090$220.4938%
Buffalo Gap16$2,032$177.0148%

Frequently Asked Questions About Airbnb in Abilene

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Abilene.

How much do Airbnb hosts make in Abilene?

Abilene hosts earn about $28,140 per year on average, with an average nightly rate of $192 and RevPAR of $109. Those figures describe the typical revenue environment for active listings in Abilene, Texas, not the ceiling for the best operators. Source: AirROI 2026 data, Abilene market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Abilene?

The average Airbnb occupancy rate in Abilene is 55.7%. October is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Abilene?

Listings in Abilene average $192 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Abilene?

Abilene currently has about 352 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Abilene?

AirROI currently classifies the short-term rental regulation level in Abilene as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Abilene?

RevPAR in Abilene is about $109. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Abilene?

At 55.7% occupancy, Abilene can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $28,140, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Abilene?

The average booking lead time in Abilene is about 35 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Abilene?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Abilene include Downtown Abilene, Abilene Christian University Area, Dyess Air Force Base Area. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Abilene?

entire_home listings make up 92.3% of the active supply in Abilene. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Abilene compare to nearby Airbnb markets?

Among neighboring markets, Strawn posts $109,311 in average annual revenue with 34.5% occupancy, compared to Abilene's $28,140 and 55.7%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Abilene?

The average Airbnb stay length in Abilene is about 8.5 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Abilene?

Airbnb listings in Abilene average 4.89 out of 5 overall. About 51.4% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Abilene?

Smoke alarm and Game console are among the strongest revenue-linked amenities in Abilene. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Abilene?

Yes. About 84.7% of active Airbnb listings in Abilene charge a cleaning fee, and the average fee is $412. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Abilene?

A 67.6% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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