Bullard, Texas Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Bullard, Texas? Based on AirROI's 2026 dataset (July 2025 – June 2026), the short answer is $32,999 per year — at a $270 nightly rate, 37.0% occupancy, and a $110 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 36 active listings, Bullard is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 28.6% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Bullard?
In Bullard, the headline Airbnb metrics are $32,999 in average annual revenue,37.0% occupancy, $270 ADR, and $110 in RevPAR, and guests book about 36 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Bullard?
Understanding the monthly revenue variations for Airbnb listings in Bullard is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bullard is typically May, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bullard across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,943+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,564 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,599 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,363, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Bullard
What Is the Monthly Airbnb Occupancy Rate in Bullard?
Maximize your bookings by understanding the Bullard STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bullard:
- Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 38%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Bullard
What Is the Average Airbnb Nightly Rate in Bullard?
Effective short term rental pricing strategy in Bullard involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bullard typically peaks in June and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $438+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $328 or more.
- Typical properties (Median) charge around $211 per night.
- Entry-level properties (Bottom 25%) earn around $131 per night.
Average Daily Rate (ADR) Trend by Month in Bullard
What Is the RevPAR for Airbnb in Bullard?
RevPAR in Bullard is currently $110. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $41 RevPAR.
- Typical properties (Median) generate $69 RevPAR.
- Strong performers (Top 25%) earn $157 RevPAR.
- Best-in-class (Top 10%) achieve $230 RevPAR.
Average Monthly RevPAR Trend in Bullard
RevPAR Insights for Bullard
- The average RevPAR in Bullard is $110. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($230) and bottom 25% ($41) is $189, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Nov and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Bullard benchmarks. If your RevPAR falls below the median of $69, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $157+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Bullard?
Bullard's peak Airbnb season falls in May, July, November, while the softest stretch is January, February, September. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (May, July, November)
- Revenue averages $4,566 per month
- Occupancy rates average 47.4%
- Daily rates average $250
Shoulder Season
- Revenue averages $3,817 per month
- Occupancy maintains around 40.6%
- Daily rates hold near $250
Low Season (January, February, September)
- Revenue drops to average $2,989 per month
- Occupancy decreases to average 35.6%
- Daily rates adjust to average $238
Seasonality Insights for Bullard
- The Airbnb seasonality pattern in Bullard shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Bullard's highest earning potential, with monthly revenues climbing to $4,620, occupancy reaching 49.7%, and ADRs peaking at $279.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $2,463, occupancy could drop to 26.7%, and ADRs may adjust to $232.
- Lower occupancy paired with meaningful seasonality means hosts in Bullard need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- Regularly analyze your own performance against these Bullard seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Do You Need a License for Airbnb in Bullard?
Low regulation and minimal registration activity in Bullard, Texas, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Bullard to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Bullard?
With a compact short-term rental market, Bullard gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lake Bullard | A serene lakeside area perfect for those looking to escape into nature. Offers fishing, boating, and beautiful sunsets, making it attractive for weekend getaways. | Bullard Lake, Cedar Creek Lake, Fishing and boating, Nature trails, Picnic areas |
| Downtown Bullard | The heart of Bullard, this area features a charming small-town atmosphere with local shops and dining options. Ideal for visitors wanting to immerse themselves in the community vibe. | Bullard Chamber of Commerce, Historic buildings, Local cafes, Art galleries, Community events |
| Bullard High School District | Family-friendly area close to schools and parks. A great choice for families visiting for events or relocating, offering a home-like environment. | Bullard High School, Parks and playgrounds, Family-friendly restaurants, Youth sports events |
| South Bullard | A peaceful residential area with easy access to outdoor activities and local amenities. Attractive for those seeking residential rentals. | Nearby parks, Local shopping centers, Walking trails, Community parks |
| East Bullard | Selling point for those who enjoy more rural settings with large lots and space. Great for visitors looking for peaceful retreats or working professionals. | Sprawling ranches, Local farms, Nature trails, Outdoor recreational activities |
| North Bullard | An area with a mix of suburban living and proximity to nature, perfect for those who want to enjoy both the small-town feel and outdoor adventures. | Green spaces, Local hiking trails, Community events, Quiet neighborhoods |
| Bullard Convention Center | Popular for visitors attending events and conferences. Easily accessible and comfortable for business travelers and groups. | Bullard Convention Center, Nearby hotels, Meeting spaces, Restaurants |
| East Texas Wine Country | Proximity to several wineries and vineyards, making it a popular place for wine enthusiasts and tourists exploring local Texas wine culture. | Wineries, Wine tastings, Vineyard tours, Rural scenery |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Bullard offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Bullard?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Bullard
- The Bullard Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 36 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Bullard, House properties are the most common (75%), reflecting the local real estate landscape.
- Houses represent a significant 75% portion, catering likely to families or larger groups.
- Smaller segments like unique stays (combined 2.8%) offer potential for unique stay experiences.
Bullard Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Bullard
- The dominant room capacity in Bullard is 2 bedrooms listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 55.5% of the active Airbnb listings in Bullard, indicating a high concentration in these sizes.
- A significant 47.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Bullard.
Bullard Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Bullard
- The most common guest capacity trend in Bullard vacation rentals is listings accommodating 8+ guests (41.7%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Bullard STR market, accounting for 58.4% of listings.
- 58.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bullard.
- On average, properties in Bullard are equipped to host 5.9 guests.
How Do Listings in Bullard Compare on Quality?
Listing quality in Bullard can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Bullard
- At 36.8 photos per listing on average, Bullard hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 38.9% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Bullard averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Bullard?
Amenity Prevalence
Amenity Insights for Bullard
- Essential amenities in Bullard that guests expect include: Free parking on premises, Air conditioning, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Smoke alarm, Kitchen, Hot water are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Bullard: Free parking on premises, Air conditioning, TV.
- Prioritize adding missing essentials: Free parking on premises, Air conditioning, TV.
- Consider adding popular differentiators like Smoke alarm or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Bullard to stay competitive.
Which Airbnb Amenities Boost Revenue in Bullard?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Bullard, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Carbon monoxide alarm | 72.2% | $41,571 | $10,712 | 288.1% |
Lake access | 55.6% | $46,376 | $16,279 | 184.9% |
BBQ grill | 80.6% | $37,072 | $16,125 | 129.9% |
Indoor fireplace | 44.4% | $45,165 | $23,267 | 94.1% |
Hot tub | 27.8% | $49,163 | $26,783 | 83.6% |
Private entrance | 50.0% | $41,484 | $24,515 | 69.2% |
High chair | 13.9% | $46,489 | $30,823 | 50.8% |
Waterfront | 38.9% | $41,538 | $27,565 | 50.7% |
Smart lock | 19.4% | $44,527 | $30,217 | 47.4% |
Luggage dropoff allowed | 22.2% | $42,858 | $30,182 | 42.0% |
Revenue Impact Insights for Bullard
- Carbon monoxide alarm tops the revenue impact list with a 288.1% uplift — listings with this amenity earn $41,571 vs. $10,712 without it.
- BBQ grill — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Bullard STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bullard. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBullard Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Bullard
- The typical guest profile for Airbnb in Bullard consists of primarily domestic travelers (98%), often arriving from nearby Dallas, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.2% of guests.
- Key international markets include United States (98.2%) and Canada (0.5%).
- Top languages spoken are English (73.2%) followed by Spanish (18.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Dallas and Houston.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Bullard?
Listings in Bullard average 4.91 out of 5 overall, with about 55.9 reviews per active listing and 66.7% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Bullard
- With an overall rating of 4.91, Bullard listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.98), while Value (4.85) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 66.7% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Bullard Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Bullard
- The most common availability pattern in Bullard falls within the 271-366 days range, representing 47.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 83.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Bullard (36.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 16.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Bullard?
Average Booking Lead Time by Month
Booking Lead Time Insights for Bullard
- The overall average booking lead time for vacation rentals in Bullard is 36 days.
- Guests book furthest in advance for stays during November (average 58 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 20 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (45 days avg.) sees the longest lead times, while Winter (28 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (36 days) as a baseline for your pricing and availability strategy in Bullard.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 58 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 45 days) to capture early planners.
- Monitor your own booking lead times against these Bullard averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Bullard?
Guests in Bullard stay about 3.3 nights on average, generating roughly 1,080 reservations and 30 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Bullard
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Bullard
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 30 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Nov (4.6 nights) and shorten in Sep (2.5 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Bullard Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
17 listings
47.2% of total
2 Nights
15 listings
41.7% of total
3 Nights
1 listings
2.8% of total
4-6 Nights
1 listings
2.8% of total
30+ Nights
2 listings
5.6% of total
Key Insights
- The most prevalent minimum stay requirement in Bullard is 1 Night, adopted by 47.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (88.9%) of the Bullard Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 47.2% of Bullard hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 5.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bullard.
Bullard Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 60 Days
1 listings
2.8% of total
Flexible
8 listings
22.2% of total
Moderate
6 listings
16.7% of total
Firm
20 listings
55.6% of total
Strict
1 listings
2.8% of total
Cancellation Policy Insights for Bullard
- The prevailing Airbnb cancellation policy trend in Bullard is Firm, used by 55.6% of listings.
- A majority (58.4%) of hosts in Bullard utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
- Strict cancellation policies are quite rare (2.8%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 55.6% market standard in Bullard.
- Using a Strict policy might deter some guests, as only 2.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Bullard.
How Much Are Airbnb Cleaning Fees in Bullard?
Cleaning fees in Bullard are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Bullard
- 94.4% of listings charge a cleaning fee, making it standard practice in Bullard. Guests expect it and factor it into their booking decisions.
- The gap between the average ($145) and median ($120) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 14.0% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the Bullard median of $120. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Bullard Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Bullardbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
New Lakehouse - Pool - Golf Simulator - 2 Masters
Entire Place • 5 bedrooms
Lakefront House | Dock, Kayaks, Fire Pit & Sunset
Entire Place • 4 bedrooms
The Lakeside Lodge
Entire Place • 5 bedrooms
Peaceful Waterfront Lakehouse On Lake Palestine
Entire Place • 5 bedrooms
Lakeside Pines Cabin
Entire Place • 3 bedrooms
Romantic Lake Retreat | King, Hot Tub & Fire Pit
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Bullard?
Learn from the best! This table showcases top-performing Airbnb hosts in Bullard based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Denise | 4 | $220,614 | 193 | 4.99/5.0 |
| Leaf | 3 | $154,848 | 167 | 4.88/5.0 |
| Benjamin | 1 | $148,499 | 53 | 4.91/5.0 |
| Chase | 1 | $80,988 | 158 | 4.85/5.0 |
| Stephanie | 1 | $76,910 | 70 | 4.93/5.0 |
| Leslie | 1 | $74,535 | 179 | 4.90/5.0 |
| Veronica Cazares | 4 | $53,937 | 229 | 4.85/5.0 |
| Veronica | 1 | $46,910 | 111 | 4.92/5.0 |
| Johanna | 1 | $42,343 | 112 | 4.88/5.0 |
| Evolve | 1 | $41,991 | 73 | 4.95/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bullard.
Who Are the Airbnb Hosts in Bullard?
Bullard is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Bullard
- With 55.6% Superhosts, Bullard has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 8.3% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 5.6% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 77.8% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 27.8% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Bullard averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Bullard
These are the highest-grossing professional property management operations in Bullard, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Veronica | 1 | $46,910 | $286 | 43.1% | 4.92/5 |
| Evolve | 1 | $41,991 | $367 | 47.0% | 4.95/5 |
| Evolve | 1 | $35,728 | $170 | 60.3% | 4.94/5 |
Management Company Insights for Bullard
- The leading management company, Veronica, operates 1 listings with $46,910 in gross revenue — a useful benchmark for what scale looks like in Bullard.
- Top managers average 1 properties each, suggesting professional management in Bullard still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.94/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 8.3% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Bullard's Airbnb Market Compare to Nearby Cities?
How does the Bullard Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Red Oak, Bullard has 10 percentage points lower occupancy and about $53 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Star Harbor | 12 | $4,610 | $755.31 | 32% |
| Red Oak | 19 | $4,240 | $322.87 | 47% |
| Holly Lake Ranch | 14 | $3,642 | $349.23 | 35% |
| Groesbeck | 10 | $3,347 | $421.35 | 29% |
| DeSoto | 44 | $2,839 | $366.31 | 37% |
| Malakoff | 31 | $2,813 | $508.67 | 27% |
| Gun Barrel City | 75 | $2,779 | $360.23 | 32% |
| Allen | 121 | $2,767 | $276.61 | 41% |
| Waxahachie | 75 | $2,754 | $315.32 | 44% |
| Streetman | 20 | $2,584 | $338.70 | 29% |
Frequently Asked Questions About Airbnb in Bullard
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Bullard.
How much do Airbnb hosts make in Bullard?
Bullard hosts earn about $32,999 per year on average, with an average nightly rate of $270 and RevPAR of $110. Those figures describe the typical revenue environment for active listings in Bullard, Texas, not the ceiling for the best operators. Source: AirROI 2026 data, Bullard market, July 2025 to June 2026.
What is the average Airbnb occupancy rate in Bullard?
The average Airbnb occupancy rate in Bullard is 37.0%. May is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Bullard?
Listings in Bullard average $270 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Bullard?
Bullard currently has about 36 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Bullard?
AirROI currently classifies the short-term rental regulation level in Bullard as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Bullard?
RevPAR in Bullard is about $110. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Bullard?
Occupancy of 37.0% means Bullard is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $32,999, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Bullard?
The average booking lead time in Bullard is about 36 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Bullard?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Bullard include Lake Bullard, Downtown Bullard, Bullard High School District. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Bullard?
entire_home listings make up 100.0% of the active supply in Bullard. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Bullard compare to nearby Airbnb markets?
Among neighboring markets, Star Harbor posts $55,322 in average annual revenue with 31.7% occupancy, compared to Bullard's $32,999 and 37.0%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Bullard?
The average Airbnb stay length in Bullard is about 3.3 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Bullard?
Airbnb listings in Bullard average 4.91 out of 5 overall. About 66.7% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Bullard?
Carbon monoxide alarm and Lake access are among the strongest revenue-linked amenities in Bullard. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Bullard?
Yes. About 94.4% of active Airbnb listings in Bullard charge a cleaning fee, and the average fee is $145. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Bullard?
A 55.6% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-06-30. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.