Airbnb market data · 202612 months to October 2026
Jasper, TX Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Jasper brought in $8,803 over the 12 months through October 2026, across just 24 active listings, so a single property can move that figure.
The short answer
Jasper Airbnb Market at a Glance
Rates and bookings both trail the Texas average. Listings averaged $216 a night and were booked on 21% of available nights, against $275 and 38% for the Texas average.
Timing matters: in July, usually the best month, the average listing earns about twice as much as in January, usually the slowest. With only 24 active listings, a few bookings can reorder the months.
With 24 active listings, Jasper is the 364th-largest of 442 Texas markets AirROI tracks.
Browse the live Jasper Airbnb market See Every Jasper ListingRevenue
How Much Do Airbnb Hosts Make in Jasper?
Gross bookings per Jasper listing averaged $8,803 over the 12 months to October 2026 (Texas average: $28,696), before cleaning, platform and management costs and taxes.
In a typical year, the average Jasper listing brings in $1,870 in July, its best month, and $945 in January, its slowest. The three strongest months bring in 32% of a full year's revenue, where an even calendar would give any three months 25%.
Across Jasper's 24 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn $2,540+ a month, about 2.7 times the typical property.
- Strong performers (top 25%) earn $1,680 or more, roughly $740 a month above the median.
- Typical properties (median) earn about $945 a month.
- Entry-level properties (bottom 25%) earn $546 or less, about 58% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earns about twice what January does
Average revenue per active listing, by month, October 2024 to September 2026
Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Jasper Airbnb Data by Month
Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.
December 2025 led on revenue. Nightly rates peaked in May 2026 and bookings in February 2026, so the best-paying month is not always the busiest or the priciest. Across the past two years, July is usually the strongest month.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Oct 2025 | $1,034 | 21.3% | $208 | $33 | 21 days | 4.1 nights |
| Nov 2025 | $1,135 | 23.0% | $206 | $38 | 34 days | 2.6 nights |
| Dec 2025 | $1,922 | 30.0% | $205 | $62 | 26 days | 5.4 nights |
| Jan 2026 | $658 | 15.1% | $204 | $21 | 9 days | 2.4 nights |
| Feb 2026 | $1,783 | 31.4% | $203 | $64 | 25 days | 3.8 nights |
| Mar 2026 | $1,138 | 18.8% | $206 | $37 | 20 days | 2.4 nights |
| Apr 2026 | $1,156 | 19.6% | $209 | $39 | 48 days | 2.5 nights |
| May 2026 | $1,266 | 18.8% | $210 | $41 | 50 days | 2.1 nights |
| Jun 2026 | $1,337 | 24.3% | $201 | $45 | 30 days | 3 nights |
| Jul 2026 | $1,868 | 25.3% | $199 | $60 | 51 days | 3.2 nights |
| Aug 2026 | $909 | 14.3% | $203 | $29 | 33 days | 1.8 nights |
| Sep 2026 | $1,174 | 24.1% | $199 | $39 | 64 days | 3.9 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
For a figure on one home rather than the whole Jasper market, enter its address and size in the Airbnb calculator, which compares it with similar listings nearby.
Profit
Is an Airbnb in Jasper Profitable?
Yes, when it's run well. The average Jasper Airbnb took in $8,803 in the 12 months to October 2026, an average that counts every active listing, including those open only part of the year. A listing in the top quarter took in about $15,690, and run by its owner at everyday costs, about $840 a month of that is left after running costs, so a home that costs less than that to own or rent makes money.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
Jasper Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $7,763 | $13,840 |
| Cleaning fees guests pay12% of Jasper bookings | $1,040 | $1,850 |
| Gross bookings | $8,803 | $15,690 |
| Running costs | ||
| Airbnb's feeAbout 13%: 15.5% for the 83% of Jasper listings on Simplified Pricing, 3% for the rest | −$1,180 | −$2,110 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$1,040 | −$1,850 |
| Utilities and internetAbout 5% of bookings | −$440 | −$780 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$180 | −$310 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$260 | −$470 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$90 | −$90 |
| Permit and registrationWhere one is required | −$40 | −$40 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 25% of bookings, plus cleaning paid for by the cleaning fee | −$3,230 | −$5,650 |
| Left for housing costs, then profit | $5,573about $460 a month | $10,040about $840 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
Estimate Your Own Jasper Airbnb Profit
The estimate starts from Jasper's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Jasper home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Jasper's Top Earners Get There
- More nights booked. The busiest quarter of Jasper listings are booked on 33% or more of their nights, against 17% for the median listing. Ten more booked nights a year at the median rate of $155 adds about $1,540 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge $290 a night or more, against a median of $155. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about $780 a year.
- Open for the busy months. In a typical year, July brings the average listing about $1,870, against $945 in January, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Jasper listings average 4.91 stars, and 54% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $1,310 a month, against $730 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Jasper?
Jasper listings were booked on 21% of the nights they were open over the past year, 17 percentage points below the Texas average (38%) and 20 points below the U.S. average (41%). In a typical year, occupancy stays within a narrow band, from 19% in March to 27% in February.
Across Jasper's 24 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 44%+ of open nights, 27 points above the median.
- Strong performers (top 25%) fill 33% or more, roughly two and a half nights a week.
- Typical properties (median) fill about 17% of open nights.
- Entry-level properties (bottom 25%) fill 10% or less, less than one night a week.
February is usually the busiest month in Jasper, March the quietest
Share of open nights booked, by month, October 2024 to September 2026
The 12-month rate of 21% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Jasper?
The average nightly rate in Jasper, known as ADR (average daily rate), was $216 over the past year, about 21% below the Texas average of $275 and about 36% below the U.S. average of $335. Averaged month by month over the past two years, rates peak in May and June at about $210 and bottom out in November and December at about $190.
Across Jasper's 24 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge $380+ a night, about 2.5 times the median.
- Strong performers (top 25%) charge $290 or more, about $140 above the median.
- Typical properties (median) charge about $155 a night.
- Entry-level properties (bottom 25%) charge $105 or less, about two-thirds of the median.
May rates run 12% above December's
Average nightly rate (ADR), by month, October 2024 to September 2026
The 12-month ADR of $216 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
What Is the RevPAR for Airbnb in Jasper?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Jasper it averaged $42 over the past year, from about $30 in a typical January to about $60 in a typical July.
Across Jasper's 24 active listings, RevPAR by tier:
- Best-in-class properties (top 10%) earn $83+ per open night, about 2.3 times the median.
- Strong performers (top 25%) earn $50 or more, about $13 a night above the median.
- Typical properties (median) earn about $37 per open night.
- Entry-level properties (bottom 25%) earn $23 or less, about 62% of the median.
July RevPAR is about twice January's
Revenue per open night (RevPAR), by month, October 2024 to September 2026
The 12-month RevPAR of $42 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in Jasper
With only 24 active listings, the monthly pattern in Jasper is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in July and bottom out in January.
Average revenue by month in Jasper
Average revenue per active listing, each calendar month averaged over the past two years
Revenue by month in Jasper in numbers
| Month | Revenue per listing |
|---|---|
| January | $945 |
| February | $1,380 |
| March | $1,140 |
| April | $1,160 |
| May | $1,400 |
| June | $1,500 |
| July | $1,870 |
| August | $1,310 |
| September | $1,240 |
| October | $1,000 |
| November | $1,040 |
| December | $1,520 |
How Far in Advance Do Guests Book Airbnb in Jasper?
Guests book Jasper stays 36 days ahead on average (about five weeks). April stays are booked furthest out, about 48 days ahead, and January stays closest to arrival, about 7 days. A typical April booking is made in late February.
April stays are booked furthest ahead
Average days between booking and check-in, by month of stay, October 2024 to September 2026
The 12-month figure of 36 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Jasper
None of the 24 active listings in Jasper display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Jasper.
Neighborhoods
Best Neighborhoods for Airbnb in Jasper
AirROI's area guide picks eight Jasper neighborhoods that draw short-term rental guests, led by Lake Jasper, Downtown Jasper and Jasper National Forest. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Lake Jasper | A tranquil area surrounded by beautiful nature and outdoor activities. Ideal for guests looking to escape city life and enjoy fishing, hiking, and relaxing by the water. | Lake Jasper, Jasper County Historical Museum, Mary Allen College, Lake Sam Rayburn, Angelina National Forest |
| Downtown Jasper | The heart of Jasper with local shops, restaurants, and cultural attractions. Attracts guests wanting a taste of small-town Texas charm and local culture. | Jasper County Courthouse, Jasper Arts and Cultural Center, local dining spots, local boutiques, community events |
| Jasper National Forest | An excellent area for nature lovers and those seeking adventure. Provides access to hiking, camping, and exploring the great outdoors. | National forest trails, wildlife viewing, fishing spots, camping areas, scenic overlooks |
| Sam Rayburn Reservoir | A prominent water recreation area known for fishing, swimming, and boating. Great for families and outdoor enthusiasts looking for water activities. | Sam Rayburn Reservoir, boat ramps, swimming areas, picnic spots, campgrounds |
| Woodville | A nearby town that offers a quaint, small-town experience and access to various parks and natural attractions. | Woodville Historic Courthouse, local parks, nature trails, antiques shopping, community festivals |
| Angelina River | A scenic area along the river perfect for those seeking a peaceful retreat and outdoor activities like kayaking and fishing. | Angelina River, river trails, picnic areas, wildlife watching, fishing spots |
| Neches River | An outdoor lover's paradise with a focus on river activities. Ideal for guests looking for adventure in nature while being close to the town's amenities. | Neches River, kayaking spots, hiking trails, campground access, local fishing areas |
| Jasper County Park | A family-friendly park that hosts community events and provides recreational activities. A good spot for families looking for outdoor fun. | playgrounds, walking trails, picnic areas, sports facilities, community events |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Jasper vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 72 km, Brookeland (12 km away, 80 listings) earned the most per listing, about 3.2 times as much as Jasper. Lufkin was the busiest, booked on 38% of nights against 21% in Jasper.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Brookeland 12 km | 80 | $28,323 | $306 | 32% |
| Zavalla 30 km | 57 | $14,414 | $200 | 27% |
| Burkeville 50 km | 36 | $24,591 | $250 | 29% |
| Hemphill 52 km | 87 | $15,695 | $186 | 29% |
| Florien 59 km | 30 | $16,719 | $220 | 31% |
| Many 68 km | 122 | $26,859 | $278 | 32% |
| Lufkin 69 km | 81 | $19,076 | $162 | 38% |
| Zwolle 72 km | 40 | $23,804 | $278 | 32% |
Other Airbnb Markets in Texas
- Houston Airbnb data 9,231 listings
- Austin Airbnb data 8,722 listings
- San Antonio Airbnb data 5,462 listings
- Dallas Airbnb data 4,869 listings
- Galveston Airbnb data 3,902 listings
- Port Aransas Airbnb data 2,553 listings
- South Padre Island Airbnb data 2,447 listings
- Fredericksburg Airbnb data 2,204 listings
See all 442 Texas Airbnb markets
Markets Similar to Jasper
Markets elsewhere in the United States with a similar nightly rate and occupancy to Jasper:
- Williamsburg Airbnb data VA · $246/night · 25.4%
FAQ
Jasper Airbnb FAQ
How much do Airbnb hosts make in Jasper?
An active Jasper Airbnb grossed $8,803 on average in the 12 months to October 2026, according to AirROI's tracking of 24 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $1,680 or more in a typical month.
How much can I make on Airbnb in Jasper?
It depends most on the home's size, location and how it's run. The middle half of Jasper listings earn between $546 and $1,680 in a typical month, and the top tenth $2,540 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Jasper?
Listings in Jasper were booked on 21% of available nights over the past year. That compares with 38% for the Texas average. February is usually the busiest month.
How much does an Airbnb cost per night in Jasper?
The average booked night in Jasper cost $216 before fees. Half of listings charge between $105 and $290, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Jasper?
None of the active Jasper listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Is Airbnb profitable in Jasper?
Yes, when it's run well. The average Jasper Airbnb grossed $8,803 in the 12 months to October 2026, 69% below the Texas average of $28,696, though with only 24 active listings a single property can move that figure, counting listings open only part of the year. A listing at the top-quarter mark, run by its owner with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, has about $840 a month left before the mortgage or rent, so a home that costs less than that to own or rent makes a profit. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Jasper?
July usually pays best, averaging $1,870 per active listing over the past two years, and January usually pays least. The month-by-month table above shows how the latest 12 months played out.
What is the Airbnb RevPAR in Jasper?
Each night a Jasper listing was open to book earned $42 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $83 or more.
How far in advance do guests book Airbnbs in Jasper?
Jasper stays were booked 36 days (about five weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
How long do guests stay at Airbnbs in Jasper?
The average Jasper Airbnb stay lasted 3 nights over the past year. A listing took 12 reservations over the year on average.
How are Airbnbs in Jasper rated?
Guests rate Jasper Airbnbs 4.91 out of 5 on average. Guests score communication highest and value lowest.
What are the best neighborhoods for Airbnb in Jasper?
Lake Jasper, Downtown Jasper and Jasper National Forest draw the most short-term rental interest in Jasper. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Jasper?
AirROI counted 24 active Airbnb listings in Jasper as of October 2026. The closest tracked market is Brookeland, 12 km away.
How much are Airbnb cleaning fees in Jasper?
In Jasper, nearly six in ten listings add a cleaning fee, and the typical fee is about $145.
How many tourists visit Jasper, TX?
All of Texas had more than 129 million visitors in 2024, the Office of the Texas Governor (Travel Texas) reports. AirROI estimates 279 Airbnb stays in Jasper, TX in the 12 months to October 2026, which counts bookings and not tourists. See Texas tourism statistics.
Method
About This Data
Figures on this page cover 24 active Airbnb listings in Jasper from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.