Lake Retreat | Sleeps 10 | Fishing & Pool Table Entire home · 3 bedrooms Rated 5.00 - Revenue
- $36,703
- Occupancy
- 47.1%
- Daily rate
- $270
Airbnb market data · 202612 months to September 2026
The average Airbnb in Florien brought in $15,804 over the 12 months through September 2026, about 50% less than the Louisiana average of $31,540.
The short answer
Rates and bookings both trail the Louisiana average. Listings averaged $204 a night and were booked on 32% of available nights, against $270 and 39% for the Louisiana average.
Timing matters: in June, usually the best month, the average listing earns about 2.7 times as much as in February, usually the slowest. With only 30 active listings, a few bookings can reorder the months.
With 30 active listings, Florien is the 43rd-largest of 65 Louisiana markets AirROI tracks.
Browse the live Florien Airbnb market See Every Florien ListingRevenue
Gross bookings per Florien listing averaged $15,804 over the 12 months to September 2026 (Louisiana average: $31,540), before cleaning, platform and management costs and taxes.
In a typical year, the average Florien listing brings in $3,260 in June, its best month, and $1,220 in February, its slowest. The three strongest months bring in 38% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 3.2 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
June earns about 2.7 times what February does
Average revenue per active listing, by month, September 2024 to August 2026
Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
July 2026 led on revenue and nightly rate; bookings peaked in June 2026. Across the past two years, June is usually the strongest month.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | $1,534 | 25.2% | $204 | $51 | 29 days | 3.6 nights |
| Oct 2025 | $1,746 | 33.2% | $202 | $56 | 17 days | 3.9 nights |
| Nov 2025 | $1,530 | 27.5% | $200 | $51 | 27 days | 2.5 nights |
| Dec 2025 | $1,522 | 29.0% | $200 | $49 | 23 days | 3.8 nights |
| Jan 2026 | $1,104 | 21.7% | $195 | $36 | 21 days | 5.5 nights |
| Feb 2026 | $1,348 | 23.9% | $195 | $48 | 24 days | 4.3 nights |
| Mar 2026 | $1,796 | 34.7% | $199 | $58 | 21 days | 4.4 nights |
| Apr 2026 | $1,698 | 35.1% | $200 | $57 | 28 days | 3.4 nights |
| May 2026 | $2,297 | 41.2% | $211 | $74 | 34 days | 4 nights |
| Jun 2026 | $2,891 | 49.6% | $211 | $96 | 35 days | 5.3 nights |
| Jul 2026 | $2,935 | 44.0% | $213 | $95 | 52 days | 4.2 nights |
| Aug 2026 | $1,588 | 26.0% | $212 | $51 | 25 days | 2.8 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
Location, size and how a home is run move its income far more than a city average shows. For a range on one Florien address, run it through the Airbnb profit calculator.
Profit
Yes, when it's run well. The average Florien Airbnb took in $15,804 in the 12 months to September 2026, and run by its owner at everyday costs, about $830 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $1,340 a month.
Cleaning it yourself keeps the $2,110 a year guests pay in cleaning fees, for about $1,010 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $720 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $13,694 | $21,890 |
| Cleaning fees guests pay13% of Florien bookings | $2,110 | $3,370 |
| Gross bookings | $15,804 | $25,260 |
| Running costs | ||
| Airbnb's feeAbout 12%: 15.5% for the 73% of Florien listings on Simplified Pricing, 3% for the rest | −$1,920 | −$3,070 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$2,110 | −$3,370 |
| Utilities and internetAbout 5% of bookings | −$790 | −$1,260 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$320 | −$510 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$470 | −$760 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$160 | −$160 |
| Permit and registrationWhere one is required | −$80 | −$80 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 24% of bookings, plus cleaning paid for by the cleaning fee | −$5,850 | −$9,210 |
| Left for housing costs, then profit | $9,954about $830 a month | $16,050about $1,340 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
The estimate starts from Florien's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Florien home, with its price, its mortgage or rent and your own costs, use the Airbnb income calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $2,110 a month, against $1,320 for the average one.
Occupancy
Florien listings were booked on 32% of the nights they were open over the past year, 7 percentage points below the Louisiana average (39%) and 9 points below the U.S. average (41%). In a typical year, occupancy swings from 24% in February to 50% in June.
The busiest tenth of listings are booked about 3.9 times as often as the bottom quarter.
June is usually the busiest month in Florien, February the quietest
Share of open nights booked, by month, September 2024 to August 2026
The 12-month rate of 32% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
The average nightly rate in Florien, known as ADR (average daily rate), was $204 over the past year, about 24% below the Louisiana average of $270 and about 36% below the U.S. average of $320. In a typical year, rates peak in June and July at about $210 and bottom out in November and December at about $175.
The top 10% charge about 2.7 times the rate of the bottom quarter.
July rates run 19% above December's
Average nightly rate (ADR), by month, September 2024 to August 2026
The 12-month ADR of $204 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Florien it averaged $62 over the past year, from about $43 in a typical January to about $109 in a typical June.
Per open night, by tier:
June RevPAR is about 2.5 times January's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
Seasonality
With only 30 active listings, the monthly pattern in Florien is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in June and bottom out in February.
Average revenue by month in Florien
Average revenue per active listing, each calendar month averaged over the past two years
| Month | Revenue per listing |
|---|---|
| January | $1,330 |
| February | $1,220 |
| March | $2,270 |
| April | $1,940 |
| May | $2,710 |
| June | $3,260 |
| July | $2,930 |
| August | $1,670 |
| September | $1,380 |
| October | $1,750 |
| November | $1,730 |
| December | $1,410 |
Guests book Florien stays 34 days ahead on average (about five weeks). July stays are booked furthest out, about 53 days ahead, and March stays closest to arrival, about 18 days. A typical July booking is made in late May.
July stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
The 12-month figure of 34 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
None of the 30 active listings in Florien display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Florien.
Neighborhoods
AirROI's area guide picks six Florien neighborhoods that draw short-term rental guests, led by Caddo Lake, Historic Florien and Mansfield. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Caddo Lake | A scenic lake that straddles the Texas-Louisiana border, known for its beautiful cypress trees and diverse wildlife. It attracts nature lovers and those looking for outdoor adventures. | Caddo Lake State Park, Cypress gardens, Fishing spots, Kayaking and canoeing, Wildlife observation |
| Historic Florien | A charming small town with a rich history and Southern hospitality. Perfect for travelers looking for a peaceful retreat and a taste of local culture. | Florien Town Hall, Local antique shops, Community events, Nearby parks, Southern cuisine restaurants |
| Mansfield | A nearby town with Civil War history and attractive outdoor activities. It brings in tourists looking to explore historical sites and nature. | Mansfield Historic District, Civil War battlefield, Lakes and parks, Local eateries |
| Sabine National Forest | A vast forest area offering hiking, camping, and fishing. An ideal destination for outdoor enthusiasts and those seeking solitude in nature. | Numerous hiking trails, Fishing lakes, Camping sites, Wildlife viewing |
| Lake Bistineau | A large lake with recreational opportunities perfect for fishing, boating, and swimming. It attracts water sports enthusiasts and families. | Campsites, Boat rentals, Fishing spots, Nature trails |
| Toledo Bend Reservoir | The largest man-made lake in the South, ideal for fishing and water sports, drawing visitors from the region. | Fishing tournaments, Boating activities, Camping areas, Scenic views |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Every Airbnb in Florien is an entire home: all 30 listings rent the whole place. Houses account for 80% of the stock; cabins and other outdoor stays come next at 20%.
Every listing rents the whole place
Florien Airbnb listings by room type
Houses dominate the property mix
Florien Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| House | 80.0% | 24 |
| Cabin/Outdoor | 20.0% | 6 |
Most Florien homes are built for groups: 53% of entire homes have three or more bedrooms, though two-bedroom homes are the most common single size (40%).
Florien entire homes by number of bedrooms
Entire homes with each number of bedrooms
| Bedrooms | Share of entire homes | Entire homes |
|---|---|---|
| 1 bedroom | 6.7% | 2 |
| 2 bedrooms | 40.0% | 12 |
| 3 bedrooms | 36.7% | 11 |
| 4 bedrooms | 13.3% | 4 |
| 5+ bedrooms | 3.3% | 1 |
A typical two-bedroom home in Florien earned $9,050 over the past year, against $16,400 for a three-bedroom home.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 2 bedrooms | 12 | $9,050 | $12,900 | $138 | 33% |
| 3 bedrooms | 11 | $16,400 | $18,600 | $190 | 36% |
Florien is a group-trip market: 40% of listings sleep eight or more guests, about twice the share of the next most common size, six guests (20%).
Florien listings by guest capacity
Share of listings by the number of guests they sleep
| Guest capacity | Share of listings | Listings |
|---|---|---|
| 2 guests | 6.7% | 2 |
| 4 guests | 6.7% | 2 |
| 5 guests | 16.7% | 5 |
| 6 guests | 20.0% | 6 |
| 7 guests | 10.0% | 3 |
| 8+ guests | 40.0% | 12 |
Florien hosts set up an average of 4.2 beds per listing. Only 47% of listings show their exact location on the listing map; the rest show an approximate area.
Fire pits are common in Florien: 63% of listings have one, and 57% offer lake access.
Share of Florien listings with each common amenity
Guests
Florien draws mostly domestic guests: 99% of those who left reviews live in the United States. No single city dominates: Houston is the largest source, at about 6% of reviews. English is spoken by 81% of guests, and Spanish by 12%.
99% of Florien guests are domestic
Where guests who left reviews live
Where Florien guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Houston | 5.8% |
| West Monroe | 4.7% |
| Baton Rouge | 3.5% |
| Lafayette | 2.3% |
| Fort Polk South | 2.3% |
Where Florien guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| United States | 98.8% |
| California | 1.2% |
Languages spoken by Florien guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 81.0% |
| Spanish | 11.9% |
| Hindi | 4.8% |
| German | 2.4% |
Florien Airbnbs average 4.89 stars, and 63% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and value for money is the lowest, at 4.87.
Communication scores highest in Florien; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.90 |
| Cleanliness | 4.89 |
| Communication | 4.97 |
| Location | 4.89 |
| Check-in | 4.94 |
| Value | 4.87 |
Booking patterns
Nearly all Florien listings are open to guests more than 180 days a year, but only 3% are booked or blocked that many days. The most common booked-or-blocked total is 91 to 180 days a year, covering 40% of listings; blocked nights include any the host closes off.
Days a year Florien listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 56.7% | 17 |
| 181-270 days | 40.0% | 12 |
| 91-180 days | 3.3% | 1 |
Days a year Florien listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 181-270 days | 3.3% | 1 |
| 91-180 days | 40.0% | 12 |
| 31-90 days | 36.7% | 11 |
| 1-30 days | 20.0% | 6 |
The average Florien booking lasts 4.4 nights, longest in September and shortest in August. Listings took about 19 bookings each over the year. 54% of listings that give a check-in time set it at 3 p.m., with check-out usually at 11 a.m.
Average length of stay by month in Florien
Average nights per booking, by month of stay
Two-year average by calendar month.
Nearly all listings in Florien accept stays of one or two nights.
Minimum stay set by Florien listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Flexible is the most common cancellation policy in Florien, used by 47% of listings; it refunds guests in full if they cancel at least a day before check-in. Hosts here lean flexible: about two-thirds of listings offer Flexible or Moderate terms, against 30% on Firm or stricter ones.
Cancellation policies of Florien listings, from most to least flexible
Share of listings by the policy they use
Nearly nine in ten Florien listings charge a cleaning fee. The typical fee is about $110. Spread over the average stay of 4.4 nights, that adds roughly $25 a night to what guests pay. For listings that charge one, cleaning fees make up about 13% of gross revenue.
Top earners
The top-grossing Airbnb in Florien, a three-bedroom home, took in $36,700 over the past year, about 2.3 times the city's average of $15,800.
Lake Retreat | Sleeps 10 | Fishing & Pool Table Entire home · 3 bedrooms Rated 5.00
❤️Historical Home 15 minutes from Toledo Bend Lake❤️ Entire home · 3 bedrooms Rated 4.94
Glen Oaks Lakeside Lodge Entire home · 5 bedrooms Rated 5.00
PERCH HOLE Private launch, boathouse, views Entire home · 3 bedrooms Rated 4.90
Waterfront Cabin in Pirates Cove Entire home · 2 bedrooms Rated 4.83
The Pelican at Toledo Bend Entire home · 2 bedrooms Rated 4.45 Only 3% of Florien listings are classed as professionally managed. 57% of listings are run by Superhosts, so a strong review record is the norm here rather than an edge. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 73% of listings.
Nearby markets
Of the eight nearby markets in the table, all within 70 km, Natchitoches (70 km away, 84 listings) earned the most per listing, about 73% more than Florien. Leesville was the busiest, booked on 37% of nights against 32% in Florien.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Burkeville 16 km | 36 | $22,638 | $238 | 29% |
| Hemphill 19 km | 91 | $13,805 | $174 | 29% |
| Many 23 km | 121 | $24,597 | $260 | 32% |
| Zwolle 31 km | 38 | $22,669 | $264 | 30% |
| Leesville 35 km | 46 | $9,670 | $112 | 37% |
| Brookeland 48 km | 79 | $25,865 | $288 | 31% |
| DeRidder 59 km | 52 | $12,958 | $139 | 36% |
| Natchitoches 70 km | 84 | $27,277 | $317 | 31% |
See all 65 Louisiana Airbnb markets
Markets elsewhere in the United States with a similar nightly rate and occupancy to Florien:
FAQ
An active Florien Airbnb grossed $15,804 on average in the 12 months to September 2026, according to AirROI's tracking of 30 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $2,600 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Florien listings earn between $806 and $2,600 in a typical month, and the top tenth $3,680 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
Listings in Florien were booked on 32% of available nights over the past year. That compares with 39% for the Louisiana average. June is usually the busiest month.
The average booked night in Florien cost $204 before fees. Half of listings charge between $125 and $210, so bedroom count and location move the price more than the average suggests.
None of the active Florien listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Yes, when it's run well. The average Florien Airbnb grossed $15,804 in the 12 months to September 2026, 50% below the Louisiana average of $31,540. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $9,954 a year (about $830 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $1,340 a month. Check a specific home in the Airbnb estimator.
June usually pays best, averaging $3,260 per active listing over the past two years, and February usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Florien listing was open to book earned $62 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $118 or more.
Florien stays were booked 34 days (about five weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
The average Florien Airbnb stay lasted 4.4 nights over the past year. A listing took 19 reservations over the year on average.
Guests rate Florien Airbnbs 4.89 out of 5 on average. Guests score communication highest and value lowest.
Caddo Lake, Historic Florien and Mansfield draw the most short-term rental interest in Florien. The neighborhood guide explains what brings guests to each.
AirROI counted 30 active Airbnb listings in Florien as of September 2026. The closest tracked market is Burkeville, 16 km away.
In Florien, nearly nine in ten listings add a cleaning fee, and the typical fee is about $110.
Method
Figures on this page cover 30 active Airbnb listings in Florien from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.