Airbnb market data · 202612 months to September 2026

Baton Rouge, LA Airbnb Market Data: Revenue, Occupancy & Trends

Source: AirROI Reviewed by , Founder @ AirROI Updated

Active Airbnb listings
810
Avg. booking lead time
35 days
Listings showing a permit
0%
Peak revenue month
July
Lowest revenue month
January

The short answer

Baton Rouge Airbnb Market at a Glance

Rates and bookings both trail the Louisiana average. Listings averaged $201 a night and were booked on 36% of available nights, against $270 and 39% for the Louisiana average.

July, usually the best month, brings in about 78% more per listing than January, usually the slowest.

With 810 active listings, Baton Rouge is the second-largest of 65 Louisiana markets AirROI tracks. From a year earlier, average revenue fell 9% while the number of active listings grew 48%.

Map of Airbnb listings in Baton Rouge Browse the live Baton Rouge Airbnb market See Every Baton Rouge Listing

Revenue

How Much Do Airbnb Hosts Make in Baton Rouge?

Gross bookings per Baton Rouge listing averaged $19,016 over the 12 months to September 2026 (Louisiana average: $31,540), before cleaning, platform and management costs and taxes.

In a typical year, the average Baton Rouge listing brings in $3,070 in July, its best month, and $1,720 in January, its slowest. The three strongest months bring in 29% of a full year's revenue, where an even calendar would give any three months 25%.

In a typical month, a top-quarter listing earns at least 3.6 times as much as a bottom-quarter one.

  • Best-in-class properties (top 10%) earn $5,000+ a month, about 2.7 times the typical property.
  • Strong performers (top 25%) earn $3,230 or more, roughly $1,400 a month above the median.
  • Typical properties (median) earn about $1,830 a month.
  • Entry-level properties (bottom 25%) earn $885 or less, about half of the median.

These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.

July earns about 1.8 times what January does

Average revenue per active listing, by month, September 2024 to August 2026

Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.

Baton Rouge Airbnb Data by Month

Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.

July 2026 led on revenue and bookings; nightly rates peaked in October 2025.

Average monthly Airbnb revenue, occupancy, nightly rate, RevPAR, booking lead time and length of stay per active listing in Baton Rouge, Sep 2025 to Aug 2026
Month Avg. Revenue Occupancy Avg. Nightly Rate RevPAR Booking Lead Time Avg. Length of Stay
Sep 2025$2,39335.1%$208$8055 days3.2 nights
Oct 2025$2,84238.8%$211$9271 days3.2 nights
Nov 2025$2,47635.7%$211$8359 days3.6 nights
Dec 2025$2,31939.6%$199$7529 days4.9 nights
Jan 2026$1,71631.7%$190$5523 days5.3 nights
Feb 2026$1,95638.3%$191$7023 days4.6 nights
Mar 2026$2,32039.2%$193$7528 days4.4 nights
Apr 2026$1,94635.5%$191$6525 days5 nights
May 2026$2,47436.3%$211$8057 days3.8 nights
Jun 2026$2,69743.3%$200$9021 days5.9 nights
Jul 2026$3,20744.9%$206$10328 days6.5 nights
Aug 2026$2,30639.0%$206$7427 days5 nights

Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.

These are market-wide figures. To see what one particular Baton Rouge home could earn, enter its address, bedrooms and guests in the Airbnb revenue calculator; it compares the home with similar listings nearby.

Profit

Is an Airbnb in Baton Rouge Profitable?

Yes, when it's run well. The average Baton Rouge Airbnb took in $19,016 in the 12 months to September 2026, and run by its owner at everyday costs, about $990 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $1,760 a month.

Cleaning it yourself keeps the $2,540 a year guests pay in cleaning fees, for about $1,200 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $850 a month.

These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.

Baton Rouge Airbnb Income, Expenses and Profit per Year

A year of income, running costs and what is left for housing costs for an average and a top-quarter Baton Rouge Airbnb
Line Average listing Top-quarter listing
Money in
Nightly bookings$16,476$29,170
Cleaning fees guests pay13% of Baton Rouge bookings$2,540$4,500
Gross bookings$19,016$33,670
Running costs
Airbnb's feeAbout 13%: 15.5% for the 80% of Baton Rouge listings on Simplified Pricing, 3% for the rest−$2,460−$4,360
Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself−$2,540−$4,500
Utilities and internetAbout 5% of bookings−$950−$1,680
Guest suppliesToiletries, coffee, paper goods: about 2%−$380−$670
Repairs and upkeepIncluding linens and small replacements: about 3%−$570−$1,010
Short-term rental insuranceOne policy, on top of Airbnb's free AirCover−$190−$190
Permit and registrationWhere one is required−$100−$100
Management$0 when you run it; co-hosts charge from about 10% of nightly bookings$0$0
Pricing and messaging toolsOptional; Airbnb's own tools are free$0$0
Lodging taxesAdded to the guest's bill and passed on$0$0
Total running costsAbout 24% of bookings, plus cleaning paid for by the cleaning fee−$7,190−$12,510
Left for housing costs, then profit$11,826about $990 a month$21,160about $1,760 a month
Housing costs
Mortgage or rent, property tax, home insurance, HOA or condo fees Depend on the home

Estimate Your Own Baton Rouge Airbnb Profit

The estimate starts from Baton Rouge's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.

To work out the profit on one Baton Rouge home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.

How Baton Rouge's Top Earners Get There

  • More nights booked. The busiest quarter of Baton Rouge listings are booked on 56% or more of their nights, against 35% for the median listing. Ten more booked nights a year at the median rate of $165 adds about $1,670 in bookings.
  • Prices that follow demand. Ranked by price, the top quarter charge $240 a night or more, against a median of $165. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about $1,650 a year.
  • Open for the busy months. In a typical year, July brings the average listing about $3,070, against $1,720 in January, so a calendar that is open and full in the busy months carries the year.
  • Reviews that stand out. Baton Rouge listings average 4.78 stars, and 46% carry Airbnb's Guest Favorite badge, which guests can filter for.

What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $2,810 a month, against $1,580 for the average one.

Occupancy

What Is the Airbnb Occupancy Rate in Baton Rouge?

Baton Rouge listings were booked on 36% of the nights they were open over the past year, 3 percentage points below the Louisiana average (39%) and 5 points below the U.S. average (41%). In a typical year, occupancy climbs to 47% in July and falls to 34% in January.

The busiest tenth of listings are booked about 4.2 times as often as the bottom quarter.

  • Best-in-class properties (top 10%) are booked 74%+ of open nights, 39 points above the median.
  • Strong performers (top 25%) fill 56% or more, roughly four nights a week.
  • Typical properties (median) fill about 35% of open nights.
  • Entry-level properties (bottom 25%) fill 18% or less, under two nights a week.

July is usually the busiest month in Baton Rouge, January the quietest

Share of open nights booked, by month, September 2024 to August 2026

The 12-month rate of 36% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.

Nightly rates

How Much Does an Airbnb Cost per Night in Baton Rouge?

The average nightly rate in Baton Rouge, known as ADR (average daily rate), was $201 over the past year, about 26% below the Louisiana average of $270 and about 37% below the U.S. average of $320. Averaged month by month over the past two years, rates barely change through the year, staying between about $185 and $200.

Prices span a wide range: the top 10% charge about 3.2 times the rate of the bottom quarter.

  • Best-in-class properties (top 10%) charge $345+ a night, about twice the median.
  • Strong performers (top 25%) charge $240 or more, about $75 above the median.
  • Typical properties (median) charge about $165 a night.
  • Entry-level properties (bottom 25%) charge $105 or less, about two-thirds of the median.

Average nightly rate by month in Baton Rouge

Average nightly rate (ADR), by month, September 2024 to August 2026

What Is the RevPAR for Airbnb in Baton Rouge?

RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Baton Rouge it averaged $71 over the past year, from about $56 in a typical January to about $99 in a typical July.

Per open night, by tier:

  • Best-in-class properties (top 10%) earn $139+ per open night, about 2.4 times the median.
  • Strong performers (top 25%) earn $95 or more, about $35 a night above the median.
  • Typical properties (median) earn about $59 per open night.
  • Entry-level properties (bottom 25%) earn $33 or less, about 57% of the median.

July RevPAR is about 1.8 times January's

Revenue per open night (RevPAR), by month, September 2024 to August 2026

The 12-month RevPAR of $71 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.

Seasonality

Best and Worst Months for Airbnb in Baton Rouge

Baton Rouge has one high season, June and July, which makes it a moderately seasonal market. Business is slowest in January and February and slows again in April. A listing earns about 34% more a month in June through August than in December through February.

Average revenue by month in Baton Rouge

Average revenue per active listing, each calendar month averaged over the past two years

Revenue by month in Baton Rouge in numbers
Average monthly revenue per active listing in Baton Rouge, by calendar month
Month Season Revenue per listing
JanuaryLow season$1,720
FebruaryLow season$2,080
MarchShoulder season$2,490
AprilLow season$2,170
MayShoulder season$2,520
JuneHigh season$2,700
JulyHigh season$3,070
AugustShoulder season$2,310
SeptemberShoulder season$2,210
OctoberShoulder season$2,510
NovemberShoulder season$2,480
DecemberShoulder season$2,230
Average monthly Airbnb revenue, occupancy and nightly rate in Baton Rouge by season
Season Revenue per month Occupancy Nightly rate
High seasonJune–July$2,89046%$197
Shoulder seasonMarch, May, August–December$2,39040%$193
Low seasonJanuary–February, April$1,99040%$184

How Far in Advance Do Guests Book Airbnb in Baton Rouge?

Guests book Baton Rouge stays 35 days ahead on average (about five weeks). November stays are booked furthest out, about 68 days ahead, and January stays closest to arrival, about 22 days. A typical November booking is made in early September.

November stays are booked furthest ahead

Average days between booking and check-in, by month of stay, September 2024 to August 2026

The 12-month figure of 35 days averages each listing's year as a whole; each month here averages only the listings with stays in it.

Permits

Airbnb Permits and Registration in Baton Rouge

None of the 810 active listings in Baton Rouge display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.

Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Baton Rouge.

Neighborhoods

Best Neighborhoods for Airbnb in Baton Rouge

AirROI's area guide picks eight Baton Rouge neighborhoods that draw short-term rental guests, led by Downtown Baton Rouge, LSU Campus Area and Mid City. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.

Best neighborhoods for Airbnb in Baton Rouge
Area Who it suits Landmarks nearby
Downtown Baton Rouge The vibrant core of the city, filled with history and culture. Ideal for visitors exploring governmental sites, museums, and local dining options.Louisiana State Capitol, Old State Capitol, Baton Rouge River Center, USS Kidd, L'Auberge Casino Resort
LSU Campus Area A lively area around Louisiana State University, popular with students, families, and visitors attending events and games.Tiger Stadium, Mike the Tiger Habitat, LSU Museum of Art, Student Union, Reilly Food Court
Mid City A trendy area known for its eclectic shops, art, and dining scene. Attracts a mix of locals and visitors looking for a unique experience.Mid City Market, Cottage Cafe, Baton Rouge Gallery, Baton Rouge Arts Market, Red Stick Farmers Market
Garden District A historic neighborhood featuring beautiful homes, lush gardens, and tree-lined streets. Excellent for visitors seeking charm and tranquility.Magnolia Mound Plantation, Rose Garden at the Botanic Gardens, Historic homes, Baton Rouge Zoo, City Park
Spanish Town Known for its colorful houses and annual Mardi Gras celebrations, this quirky neighborhood offers a glimpse into the local culture and arts.Spanish Town Mardi Gras, Spanish Town Market, Local Art Installations, Historic Homes, Neighborhood Festivals
Zachary A suburban area just north of Baton Rouge known for its family-friendly atmosphere and access to local attractions, great for longer stays.Parks and Recreation Areas, Zachary Historical Association, Local Shopping, Community Events, Outdoor Recreation Areas
Port Allen A nearby community across the Mississippi River, offering affordable lodging and unique access to both Baton Rouge and rural attractions.West Baton Rouge Museum, Mississippi River Levee, Fishing and Boating Areas, Local Restaurants, Louisiana Southern University
Baton Rouge Waterfront A scenic area along the river with entertainment venues, dining, and leisure activities. Great for tourists wanting a relaxing getaway.Riverfront Plaza, Beer and Wine Festivals, Boat Tours, Local Dining, Live Music Venues

Area descriptions are AI-assisted from public sources and are not checked against zoning.

Listings

Baton Rouge Airbnb Listings by Type and Size

More than nine in ten Airbnbs in Baton Rouge are entire homes (94%), with private rooms at 5%. Houses are the most common property type at 59%, about 1.7 times the share of apartments and condos (34%).

Nearly all listings rent the whole place

Baton Rouge Airbnb listings by room type

  • Entire home 94%
  • Private room 5%
  • Hotel room <1%
Room types in numbers
Baton Rouge Airbnb listings by room type
Room type Share of listings Listings
Entire home94.3%764
Private room4.8%39
Hotel room0.9%7

Listings by property type

Baton Rouge Airbnb listings by property type

  • House 59%
  • Apartment/Condo 34%
  • Hotel/Boutique 5%
  • Others 1%
  • Cabin/Outdoor <1%
Property types in numbers
Baton Rouge Airbnb listings by property type
Property type Share of listings Listings
House58.6%475
Apartment/Condo34.3%278
Hotel/Boutique5.4%44
Others1.4%11
Cabin/Outdoor0.2%2

How Many Bedrooms Do Airbnb Listings in Baton Rouge Have?

Three-bedroom homes are the most common size in Baton Rouge (31% of entire homes), followed by two-bedroom homes (27%). Shares are of the 754 entire homes that give a bedroom count; rented rooms are left out.

Baton Rouge entire homes by number of bedrooms

Entire homes with each number of bedrooms, of those with a bedroom count on file

Bedroom counts in numbers
Baton Rouge entire homes by number of bedrooms
Bedrooms Share of entire homes with a bedroom count Entire homes
Studio6.5%49
1 bedroom23.7%179
2 bedrooms27.2%205
3 bedrooms31.2%235
4 bedrooms8.9%67
5+ bedrooms2.5%19

What Each Home Size Earns in Baton Rouge

A typical studio in Baton Rouge earned $2,800 over the past year, against $24,600 for a home with five or more bedrooms.

What each home size earns in Baton Rouge
Home size Listings Typical annual revenue (median) Average annual revenue Avg. nightly rate Occupancy
Studio49$2,800$6,100$7933%
1 bedroom179$7,610$10,600$11335%
2 bedrooms205$13,700$17,200$18437%
3 bedrooms235$23,100$26,100$25037%
4 bedrooms67$34,800$36,700$40335%
5+ bedrooms19$24,600$36,000$50432%

How Many Guests Do Airbnbs in Baton Rouge Sleep?

The most common capacity in Baton Rouge is four guests (25% of listings), and 49% of listings sleep six or more.

Baton Rouge listings by guest capacity

Share of listings by the number of guests they sleep

Guest capacity in numbers
Baton Rouge listings by guest capacity
Guest capacity Share of listings Listings
1 guest0.5%4
2 guests15.0%116
3 guests5.8%45
4 guests25.4%196
5 guests4.8%37
6 guests20.6%159
7 guests4.0%31
8+ guests23.9%185

How Baton Rouge Airbnb Listings Are Set Up

Baton Rouge hosts set up an average of 2.9 beds per listing, close to one bed per bedroom. About three in ten listings (29%) show their exact location on the listing map; the rest show an approximate area.

Photos per listing
12
Beds per listing
2.9
Show exact location
29%

What Amenities Do Airbnb Listings in Baton Rouge Offer?

Free on-site parking is close to standard in Baton Rouge: 97% of listings offer it, and 51% have a backyard.

Share of Baton Rouge listings with each common amenity

  • Air conditioning Nearly all
  • Wifi Nearly all
  • TV 99%
  • Smoke alarm 98%
  • Free parking on premises 97%
  • Kitchen 95%
  • Heating 95%
  • Hot water 91%
  • Refrigerator 89%
  • Microwave 89%

Airbnb Amenities Linked to Higher Revenue in Baton Rouge

Listings in Baton Rouge with life-size games earned about twice as much a year, on average, as those without: $39,500 against $18,600. The gap is smaller for a garden view (about 70% more) and a smart lock (about 60% more). Bigger, professionally run homes tend to carry more amenities, so these gaps reflect the kind of listing as much as the feature itself.

Revenue gap for Baton Rouge listings with each amenity

How much more listings with the amenity earned in a year than those without, and the share of listings that have it

  • Life size games +112% on 2% of listings
  • Garden view +72% on 4% of listings
  • Smart lock +61% on 30% of listings
  • Backyard +52% on 51% of listings
  • Ping pong table +51% on 1% of listings
  • Piano +51% on 2% of listings
  • Record player +51% on 3% of listings
  • Indoor fireplace +49% on 16% of listings
  • Game console +47% on 2% of listings
  • Sound system +47% on 8% of listings
Revenue by amenity in numbers
Average annual revenue of Baton Rouge listings with and without each amenity
Amenity Listings with it Avg. revenue with Avg. revenue without Revenue gap
Life size games2%$39,500$18,600+112%
Garden view4%$31,800$18,500+72%
Smart lock30%$26,000$16,100+61%
Backyard51%$22,900$15,000+52%
Ping pong table1%$28,600$18,900+51%
Piano2%$28,500$18,900+51%
Record player3%$28,200$18,700+51%
Indoor fireplace16%$26,400$17,700+49%
Game console2%$27,700$18,800+47%
Sound system8%$26,900$18,300+47%

Guests

Who Books Airbnbs in Baton Rouge?

Baton Rouge draws mostly domestic guests: 96% of those who left reviews live in the United States. No single city dominates: Houston is the largest source outside Baton Rouge, at about 5% of reviews. English is spoken by 75% of guests, and Spanish by 13%.

96% of Baton Rouge guests are domestic

Where guests who left reviews live

  • Domestic 96%
  • International 4%

Where Baton Rouge guests come from: top cities

Share of guests who left reviews

  • Baton Rouge 6%
  • Houston 5%
  • Austin 2%
  • New Orleans 2%
  • Atlanta 2%
Top origin cities in numbers
Where Baton Rouge guests come from: top cities
Origin city Share of guests
Baton Rouge5.7%
Houston5.4%
Austin2.5%
New Orleans2.4%
Atlanta2.1%

Where Baton Rouge guests come from: top countries

Share of guests who left reviews

  • United States 96%
  • France 1%
  • United Kingdom 0%
  • Mexico 0%
Top origin countries in numbers
Where Baton Rouge guests come from: top countries
Origin country Share of guests
United States96.5%
France0.5%
United Kingdom0.5%
Mexico0.4%

Languages spoken by Baton Rouge guests

Share of guests who left reviews

  • English 75%
  • Spanish 13%
  • French 3%
  • German 1%
  • Portuguese 1%
Top languages in numbers
Languages spoken by Baton Rouge guests
Language Share of guests
English75.5%
Spanish12.7%
French3.3%
German1.3%
Portuguese1.3%

What Are Airbnb Guest Ratings in Baton Rouge?

Baton Rouge Airbnbs average 4.78 stars, and 46% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and value for money is the lowest, at 4.74.

Communication and check-in score highest in Baton Rouge; value is lowest

Average guest rating out of 5 by category; the bars start at 4.0

  • Accuracy 4.81
  • Cleanliness 4.76
  • Communication 4.88
  • Location 4.76
  • Check-in 4.88
  • Value 4.74
Category scores in numbers
Baton Rouge guest ratings by category
Category Average rating (out of 5)
Accuracy4.81
Cleanliness4.76
Communication4.88
Location4.76
Check-in4.88
Value4.74

Booking patterns

How Guests Book in Baton Rouge: Stays, Rules and Fees

Nearly nine in ten Baton Rouge listings are open to guests more than 180 days a year, but only 14% are booked or blocked that many days. The most common booked-or-blocked total is 31 to 90 days a year, covering 35% of listings; blocked nights include any the host closes off.

Days a year Baton Rouge listings are open to guests

Share of listings by days a year

  • 271-366 days 55%
  • 181-270 days 32%
  • 91-180 days 12%
  • 31-90 days <1%
Open days in numbers
Days a year Baton Rouge listings are open to guests
Days a year Share of listings Listings
271-366 days55.1%446
181-270 days32.2%261
91-180 days12.0%97
31-90 days0.7%6

Days a year Baton Rouge listings are booked or blocked

Share of listings by days a year

  • 271-366 days <1%
  • 181-270 days 13%
  • 91-180 days 33%
  • 31-90 days 35%
  • 1-30 days 18%
Booked or blocked days in numbers
Days a year Baton Rouge listings are booked or blocked
Days a year Share of listings Listings
271-366 days1.0%8
181-270 days12.7%103
91-180 days33.0%267
31-90 days35.2%285
1-30 days18.1%147

What Is the Average Length of Stay for Airbnb in Baton Rouge?

The average Baton Rouge booking lasts 5.1 nights, longest in July and shortest in November. Listings took about 20 bookings each over the year, some 16,300 in all. 55% of listings that give a check-in time set it at 3 p.m., with check-out usually at 11 a.m.

Average length of stay by month in Baton Rouge

Average nights per booking, by month of stay

Two-year average by calendar month.

Baton Rouge Airbnb Minimum Stay Requirements

86% of listings in Baton Rouge accept stays of one or two nights.

Minimum stay set by Baton Rouge listings

Share of listings by the shortest stay they accept, from one night to 30 or more

  • 1 Night 42% 340 listings
  • 2 Nights 44% 354 listings
  • 3 Nights 6% 47 listings
  • 4-6 Nights 4% 31 listings
  • 7-29 Nights 3% 27 listings
  • 30+ Nights 1% 11 listings

What Cancellation Policies Do Airbnb Hosts Use in Baton Rouge?

Firm is the most common cancellation policy in Baton Rouge, used by 31% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. Hosts here lean flexible: 55% of listings offer Flexible or Moderate terms, against 38% on Firm or stricter ones.

Cancellation policies of Baton Rouge listings, from most to least flexible

Share of listings by the policy they use

  • Flexible 29% 237 listings
  • Moderate 26% 208 listings
  • Limited 7% 58 listings
  • Firm 31% 253 listings
  • Strict 6% 52 listings
  • Super Strict 30 Days <1% 1 listing
  • Super Strict 60 Days <1% 1 listing

How Much Are Airbnb Cleaning Fees in Baton Rouge?

More than nine in ten Baton Rouge listings charge a cleaning fee. The typical fee is $115, and some higher fees lift the average to $158. Spread over the average stay of 5.1 nights, that adds roughly $25 a night to what guests pay. For listings that charge one, cleaning fees make up about 13% of gross revenue.

Median cleaning fee
$115
Average cleaning fee
$158
Listings charging a fee
93.0%
Share of gross revenue
13.4%

Top earners

Top-Earning Airbnbs and Hosts in Baton Rouge

The top-grossing Airbnb in Baton Rouge, a four-bedroom home, took in $115,000 over the past year, about 6 times the city's average of $19,000.

“The Stanford House” 4BR,3BA Great Location “The Stanford House” 4BR,3BA Great Location Entire home · 4 bedrooms Rated 5.00
Revenue
$114,529
Occupancy
74.0%
Daily rate
$412
Stunning Baton Rouge Home w/ Pool: Near LSU! Stunning Baton Rouge Home w/ Pool: Near LSU! Entire home · 4 bedrooms Rated 4.82
Revenue
$110,740
Occupancy
59.8%
Daily rate
$614
Park Place | Heated Pool | LSU Park Place | Heated Pool | LSU Entire home · 3 bedrooms Rated 4.97
Revenue
$101,125
Occupancy
54.5%
Daily rate
$469
Perfect gathering home near LSU & City Park! Perfect gathering home near LSU & City Park! Entire home · 4 bedrooms Rated 5.00
Revenue
$85,851
Occupancy
36.1%
Daily rate
$690
Modern Luxe - Walk to LSU | Spacious 4BR/3.5BA Modern Luxe - Walk to LSU | Spacious 4BR/3.5BA Entire home · 4 bedrooms Rated 4.99
Revenue
$85,793
Occupancy
66.4%
Daily rate
$463
Modern 4 bed/ 3.5 bath home with heated pool. Modern 4 bed/ 3.5 bath home with heated pool. Entire home · 4 bedrooms Rated 4.90
Revenue
$83,259
Occupancy
39.3%
Daily rate
$608

Who Are the Top Airbnb Hosts in Baton Rouge?

Sweetlife Homes is the top-grossing host in Baton Rouge, with $859,000 in bookings across 24 listings over the past year. Together, the ten top-grossing hosts run 23% of the market's 810 listings.

Top Airbnb hosts in Baton Rouge by revenue
# Host Listings Gross revenue Per listing Avg. rating
Sweetlife Homes 24$859,079$35,7954.87/5
Tommy 19$440,606$23,1904.81/5
Anywhere, Everywhere 12$407,940$33,9954.85/5
4 Kelsey 10$357,849$35,7854.88/5
5 Evolve 17$343,896$20,2294.51/5
6 Blake 7$338,253$48,3224.92/5
7 Paul 19$205,463$10,8144.74/5
8 John 7$201,674$28,8114.95/5
9 Erika 4$192,089$48,0224.86/5
10 Jay 71$174,662$2,4604.14/5

Who Are the Airbnb Hosts in Baton Rouge?

Only 10% of Baton Rouge listings are classed as professionally managed, though 39% of listings have a co-host. Superhosts run 54% of listings. Most hosts still vet their guests: only 28% of listings accept Instant Book. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 80% of listings.

Superhosts
53.6%
Professional management
10.2%
Cohosted listings
38.9%
Instant Book enabled
28.1%
Simplified Pricing
79.6%

Largest Airbnb Management Companies in Baton Rouge

4 management companies run five or more active Airbnb listings in Baton Rouge, and companies run 8% of its 810 active listings. Sweetlife Homes is the largest, with 24 listings and an average guest rating of 4.86; the next largest are Evolve, RoomPicks and Poree Homes.

The four largest run 7% of Baton Rouge's listings

Share of Baton Rouge's 810 active Airbnb listings each company runs as host or co-host

  • Sweetlife Homes 3% · 24
  • Evolve 2% · 19
  • RoomPicks <1% · 6
  • Poree Homes <1% · 5
  • All other listings 93%

Listings each company runs as host or co-host, 12 months to September 2026. Guest ratings average each listing's Airbnb rating, weighted by its reviews.

See the largest management companies in Louisiana, with a profile of each.

Nearby markets

Baton Rouge vs. Nearby Airbnb Markets

Of the eight nearby markets in the table, all within 71 km, New Roads (41 km away, 31 listings) earned the most per listing, about 66% more than Baton Rouge. Gonzales was the busiest, booked on 44% of nights against 36% in Baton Rouge.

Airbnb markets near Baton Rouge: distance, revenue, nightly rate and occupancy
Market Listings Avg. annual revenue Avg. nightly rate Occupancy
St. George 11 km 62$24,718$23035%
Denham Springs 21 km 32$19,310$20236%
Gonzales 29 km 52$23,476$18244%
New Roads 41 km 31$31,483$35430%
Tickfaw 62 km 39$11,074$17225%
Hammond 66 km 88$17,740$16734%
Breaux Bridge 71 km 75$13,566$14932%
Ponchatoula 71 km 58$26,038$23133%

Other Airbnb Markets in Louisiana

See all 65 Louisiana Airbnb markets

Markets Similar to Baton Rouge

Markets elsewhere in the United States with a similar nightly rate and occupancy to Baton Rouge:

FAQ

Baton Rouge Airbnb FAQ

How much do Airbnb hosts make in Baton Rouge?

An active Baton Rouge Airbnb grossed $19,016 on average in the 12 months to September 2026, according to AirROI's tracking of 810 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $3,230 or more in a typical month.

How much can I make on Airbnb in Baton Rouge?

It depends most on the home's size, location and how it's run. The middle half of Baton Rouge listings earn between $885 and $3,230 in a typical month, and the top tenth $5,000 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.

What is the average Airbnb occupancy rate in Baton Rouge?

Listings in Baton Rouge were booked on 36% of available nights over the past year. That compares with 39% for the Louisiana average. July is usually the busiest month.

How much does an Airbnb cost per night in Baton Rouge?

The average booked night in Baton Rouge cost $201 before fees. Half of listings charge between $105 and $240, so bedroom count and location move the price more than the average suggests.

Do you need a permit for an Airbnb in Baton Rouge?

None of the active Baton Rouge listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.

Is Airbnb profitable in Baton Rouge?

Yes, when it's run well. The average Baton Rouge Airbnb grossed $19,016 in the 12 months to September 2026, 40% below the Louisiana average of $31,540. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $11,826 a year (about $990 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $1,760 a month. Check a specific home in the Airbnb calculator.

When is Airbnb peak season in Baton Rouge?

July usually pays best, averaging $3,070 per active listing over the past two years, and January usually pays least. The month-by-month table above shows how the latest 12 months played out.

What is the Airbnb RevPAR in Baton Rouge?

Each night a Baton Rouge listing was open to book earned $71 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $139 or more.

How far in advance do guests book Airbnbs in Baton Rouge?

Baton Rouge stays were booked 35 days (about five weeks) before arrival on average over the past year, so most of a month is booked well before it starts.

How long do guests stay at Airbnbs in Baton Rouge?

The average Baton Rouge Airbnb stay lasted 5.1 nights over the past year. A listing took 20 reservations over the year on average.

How are Airbnbs in Baton Rouge rated?

Guests rate Baton Rouge Airbnbs 4.78 out of 5 on average. Guests score communication highest and value lowest.

What are the best neighborhoods for Airbnb in Baton Rouge?

Downtown Baton Rouge, LSU Campus Area and Mid City draw the most short-term rental interest in Baton Rouge. The neighborhood guide explains what brings guests to each.

How many Airbnbs are there in Baton Rouge?

AirROI counted 810 active Airbnb listings in Baton Rouge as of September 2026. The closest tracked market is St. George, 11 km away.

How much are Airbnb cleaning fees in Baton Rouge?

In Baton Rouge, more than nine in ten listings add a cleaning fee. The median fee is $115, and some higher fees lift the average to $158.

Method

About This Data

Figures on this page cover 810 active Airbnb listings in Baton Rouge from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.

Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.