Gonzales, Louisiana Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Gonzales, Louisiana? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $25,206 per year — at a $183 nightly rate, 42.7% occupancy, and a $81 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.

With just 38 active listings, Gonzales is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 90.0% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.

Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

What Are the Key Airbnb Metrics in Gonzales?

In Gonzales, the headline Airbnb metrics are $25,206 in average annual revenue,42.7% occupancy, $183 ADR, and $81 in RevPAR, and guests book about 26 days in advance.

Avg. Daily Rate (ADR)(?)
$183
The average rental revenue earned for an occupied room per day in Gonzales.
Occupancy Rate(?)
42.7%
Moderate demand with booking opportunities.
Avg. Annual Revenue(?)
$25,206
Average annual income for an Airbnb listing in Gonzales. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$81
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
46.6%
Strong growth (46.6%) vs. last year.
Active Airbnb Listings(?)
38
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
26 days
How far in advance guests typically book in Gonzales. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Gonzales.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Gonzales.
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How Much Do Airbnb Hosts Earn Monthly in Gonzales?

Understanding the monthly revenue variations for Airbnb listings in Gonzales is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Gonzales is typically May, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Gonzales across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,199+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,822 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,216 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,246, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Gonzales

What Is the Monthly Airbnb Occupancy Rate in Gonzales?

Maximize your bookings by understanding the Gonzales STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Gonzales:

  • Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 67% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 47%.
  • Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Gonzales

What Is the Average Airbnb Nightly Rate in Gonzales?

Effective short term rental pricing strategy in Gonzales involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Gonzales typically peaks in November and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $262+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $207 or more.
  • Typical properties (Median) charge around $169 per night.
  • Entry-level properties (Bottom 25%) earn around $110 per night.

Average Daily Rate (ADR) Trend by Month in Gonzales

What Is the RevPAR for Airbnb in Gonzales?

RevPAR in Gonzales is currently $81. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $53 RevPAR.
  • Typical properties (Median) generate $73 RevPAR.
  • Strong performers (Top 25%) earn $106 RevPAR.
  • Best-in-class (Top 10%) achieve $120 RevPAR.

Average Monthly RevPAR Trend in Gonzales

RevPAR Insights for Gonzales

  • The average RevPAR in Gonzales is $81. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($120) and bottom 25% ($53) is $67, suggesting a relatively compressed market where operational differences yield moderate returns.
  • RevPAR peaks in May and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Gonzales benchmarks. If your RevPAR falls below the median of $73, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $106+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Gonzales?

Gonzales's peak Airbnb season falls in May, October, July, while the softest stretch is March, April, September. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (May, October, July)
  • Revenue averages $3,153 per month
  • Occupancy rates average 51.0%
  • Daily rates average $172
Shoulder Season
  • Revenue averages $2,714 per month
  • Occupancy maintains around 46.4%
  • Daily rates hold near $180
Low Season (March, April, September)
  • Revenue drops to average $2,409 per month
  • Occupancy decreases to average 44.6%
  • Daily rates adjust to average $167

Seasonality Insights for Gonzales

  • The Airbnb seasonality pattern in Gonzales shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Gonzales's highest earning potential, with monthly revenues climbing to $3,206, occupancy reaching 57.0%, and ADRs peaking at $188.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $2,371, occupancy could drop to 39.5%, and ADRs may adjust to $149.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Gonzales.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • Regularly analyze your own performance against these Gonzales seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Do You Need a License for Airbnb in Gonzales?

Low regulation and minimal registration activity in Gonzales, Louisiana, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Gonzales to ensure full compliance before hosting.

(Source: AirROI data, 2026, finding no licensed listings among those analyzed)

What Are the Best Neighborhoods for Airbnb in Gonzales?

With a compact short-term rental market, Gonzales gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.

Best neighborhoods for Airbnb in Gonzales
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Historic Gonzales
A charming area rich in history and culture, appealing to visitors interested in exploring the local heritage. It features historic homes and is close to the civic center, making it suitable for family visits.
Ascension Museum, Gonzales Historic District, Levi Temple, Gonzales Community Park
Pelican Point
A tranquil residential neighborhood with a scenic golf course and waterfront views. It's perfect for visitors looking for relaxation and recreational activities.
Pelican Point Golf Club, Lake Pelican, Outdoor recreational areas, Nature trails
Gonzales City Center
The bustling heart of Gonzales, filled with local shops, restaurants, and proximity to major events and parades. Ideal for travelers wanting to experience local culture and festivals.
Ascension Parish Library, Local eateries, Civic Center events, City Park
Gonzales Riverfront
A scenic area along the river, perfect for outdoor activities and enjoying beautiful views. Great for families wanting to spend quality time together in nature.
Mississippi River, Riverside Park, Fishing spots, Public picnic areas
Lulu's Place
A family-friendly neighborhood known for its quaint atmosphere and community events. It's attractive to families wanting a peaceful stay while exploring Gonzales.
Local family parks, Community events, Neighborhood markets, Nearby schools
North Gonzales
A growing area that offers great opportunities for investment with its expanding community and new developments. Ideal for tourists wanting modern amenities and easy access to the city.
New shopping centers, Community parks, Fitness centers, Local dining options
St. Amant
A suburban area with a relaxing vibe, ideal for those looking to escape the hustle and bustle. Attracts visitors wanting outdoor adventures and local charm.
Lake Maurepas, Outdoor sports areas, Fishing and boating, Nature preserves
Dutchtown
A notable area just outside Gonzales with excellent schools and a friendly community feel, attracting families and visitors interested in a taste of local life.
Dutchtown High School, Community parks, Local festivals, Family-friendly events

With 8 distinct neighborhoods showing meaningful short-term rental activity, Gonzales offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.

What Types of Properties Are on Airbnb in Gonzales?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Gonzales

  • The Gonzales Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.7% of the 38 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Gonzales, House properties are the most common (86.8%), reflecting the local real estate landscape.
  • Houses represent a significant 86.8% portion, catering likely to families or larger groups.
  • The presence of 10.5% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like apartment/condo (combined 2.6%) offer potential for unique stay experiences.

Gonzales Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Gonzales

  • The dominant room capacity in Gonzales is 3 bedrooms listings, making up 39.5% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 4 bedrooms properties represent 65.8% of the active Airbnb listings in Gonzales, indicating a high concentration in these sizes.
  • A significant 68.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Gonzales.

Gonzales Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Gonzales

  • The most common guest capacity trend in Gonzales vacation rentals is listings accommodating 8+ guests (31.6%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Gonzales STR market, accounting for 55.3% of listings.
  • 68.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Gonzales.
  • On average, properties in Gonzales are equipped to host 5.8 guests.

How Do Listings in Gonzales Compare on Quality?

Listing quality in Gonzales can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
34.7
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
3.6
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
13.2%
Builds guest trust and improves booking confidence.

Listing Quality Insights for Gonzales

  • At 34.7 photos per listing on average, Gonzales hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
  • 13.2% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the Gonzales averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Gonzales?

Amenity Prevalence

Amenity Insights for Gonzales

  • Essential amenities in Gonzales that guests expect include: Air conditioning, Heating, Free parking on premises, Smoke alarm, Wifi, Microwave. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Refrigerator, Kitchen are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Gonzales: Air conditioning, Heating, Free parking on premises, Smoke alarm, Wifi, Microwave.
  • Prioritize adding missing essentials: Air conditioning, Heating, Free parking on premises, Microwave.
  • Consider adding popular differentiators like Hot water or Refrigerator to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Gonzales to stay competitive.

Which Airbnb Amenities Boost Revenue in Gonzales?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Gonzales, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
Fire pit
15.8%$37,701$22,86464.9%
Mini fridge
13.2%$37,686$23,31561.6%
Blender
39.5%$31,888$20,84952.9%
Indoor fireplace
26.3%$33,812$22,13352.8%
Dryer
86.8%$26,197$18,66840.3%
Shower gel
47.4%$28,910$21,87332.2%
Oven
84.2%$26,199$19,91231.6%
Books and reading material
21.1%$30,985$23,66530.9%
Outdoor dining area
50.0%$28,465$21,94829.7%
Pets allowed
57.9%$27,860$21,55829.2%

Revenue Impact Insights for Gonzales

  • Fire pit tops the revenue impact list with a 64.9% uplift — listings with this amenity earn $37,701 vs. $22,864 without it.

Recommendations for Hosts

  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Gonzales STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Gonzales. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Gonzales Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Gonzales

  • The typical guest profile for Airbnb in Gonzales consists of primarily domestic travelers (98%), often arriving from nearby Scott, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 98.0% of guests.
  • Key international markets include United States (98%) and Mexico (1.2%).
  • Top languages spoken are English (74.6%) followed by Spanish (15.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Scott and Houston.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Gonzales?

Listings in Gonzales average 4.82 out of 5 overall, with about 62.9 reviews per active listing and 39.5% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Gonzales

  • With an overall rating of 4.82, Gonzales listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
  • The strongest subcategory is Check-in (4.96), while Value (4.78) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 39.5% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.

Gonzales Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Gonzales

  • The most common availability pattern in Gonzales falls within the 181-270 days range, representing 36.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 65.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Gonzales (36.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 34.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in Gonzales?

Average Booking Lead Time by Month

Booking Lead Time Insights for Gonzales

  • The overall average booking lead time for vacation rentals in Gonzales is 26 days.
  • Guests book furthest in advance for stays during October (average 43 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 11 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (32 days avg.) sees the longest lead times, while Winter (20 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (26 days) as a baseline for your pricing and availability strategy in Gonzales.
  • For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 43 days out to capitalize on advance planning.
  • During January, focus on last-minute booking availability and promotions, as guests book with very short notice (11 days avg.).
  • Target marketing efforts for the Fall season well in advance (at least 32 days) to capture early planners.
  • Monitor your own booking lead times against these Gonzales averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Gonzales?

Guests in Gonzales stay about 6.8 nights on average, generating roughly 942 reservations and 24.8 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 11:00 AM.

Monthly Length of Stay in Gonzales

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Gonzales

  • A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
  • At 24.8 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
  • Stay lengths peak in Sep (10 nights) and shorten in Oct (3.6 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
  • Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Gonzales Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (42.1%)

1 Night

16 listings

42.1% of total

2 Nights (34.2%)

2 Nights

13 listings

34.2% of total

3 Nights (2.6%)

3 Nights

1 listings

2.6% of total

4-6 Nights (2.6%)

4-6 Nights

1 listings

2.6% of total

7-29 Nights (5.3%)

7-29 Nights

2 listings

5.3% of total

30+ Nights (13.2%)

30+ Nights

5 listings

13.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Gonzales is 1 Night, adopted by 42.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (76.3%) of the Gonzales Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (13.2%) caters to monthly stays (30+ nights) in Gonzales, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 42.1% of Gonzales hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 13.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Gonzales.

Gonzales Airbnb Cancellation Policy Trends Analysis (2026)

Flexible (10.5%)

Flexible

4 listings

10.5% of total

Moderate (55.3%)

Moderate

21 listings

55.3% of total

Firm (34.2%)

Firm

13 listings

34.2% of total

Cancellation Policy Insights for Gonzales

  • The prevailing Airbnb cancellation policy trend in Gonzales is Moderate, used by 55.3% of listings.
  • There's a relatively balanced mix between guest-friendly (65.8%) and stricter (34.2%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 55.3% market standard in Gonzales.
  • Regularly review your cancellation policy against competitors and market demand shifts in Gonzales.

How Much Are Airbnb Cleaning Fees in Gonzales?

Cleaning fees in Gonzales are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$114
Median Cleaning Fee
$118
Listings Charging a Fee
89.5%
Fee as Revenue Share
11.1%

Cleaning Fee Insights for Gonzales

  • 89.5% of listings charge a cleaning fee, making it standard practice in Gonzales. Guests expect it and factor it into their booking decisions.
  • The average cleaning fee of $114 is close to the median ($118), suggesting a relatively consistent fee structure across the market.
  • Cleaning fees represent 11.1% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.

Recommendations for Hosts

  • Price your cleaning fee competitively against the Gonzales median of $118. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in Gonzales Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Gonzalesbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Plantation Type home with land and pond 5BR 5 Bath

Plantation Type home with land and pond 5BR 5 Bath

Entire Place • 5 bedrooms

$110,172
Revenue
54.9%
Occupancy
$554.98
Daily Rate
4BR 2BA Family Home On a Lake

4BR 2BA Family Home On a Lake

Entire Place • 4 bedrooms

$55,215
Revenue
65.6%
Occupancy
$234.53
Daily Rate
Charming 4 bedroom Home

Charming 4 bedroom Home

Entire Place • 4 bedrooms

$54,798
Revenue
77.2%
Occupancy
$191.64
Daily Rate
The Hidden Retreat - 4 Rooms 3 baths

The Hidden Retreat - 4 Rooms 3 baths

Entire Place • 4 bedrooms

$44,054
Revenue
41.9%
Occupancy
$304.93
Daily Rate
The Esperanza Home in Gonzales/Baton Rouge

The Esperanza Home in Gonzales/Baton Rouge

Entire Place • 3 bedrooms

$43,634
Revenue
62.9%
Occupancy
$187.95
Daily Rate
House in Gonzales near I-10

House in Gonzales near I-10

Entire Place • 3 bedrooms

$40,589
Revenue
55.1%
Occupancy
$185.31
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Gonzales?

Learn from the best! This table showcases top-performing Airbnb hosts in Gonzales based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Gonzales by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Dennis5$140,9594144.73/5.0
Minh Anh5$119,9271484.70/5.0
George1$110,172304.80/5.0
Roberto2$79,164384.41/5.0
Uyen2$77,4901124.86/5.0
Christopher1$55,215524.79/5.0
Daniel1$54,7981584.85/5.0
Ronald1$43,634725.00/5.0
Eric3$39,9406884.95/5.0
Marissa1$37,0771224.98/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Gonzales.

Who Are the Airbnb Hosts in Gonzales?

Gonzales is a quality-focused market, with a high Superhost share and fairly mature operating standards.

Superhosts
55.3%
Professional Management
2.6%
Cohosted Listings
50.0%
Instant Book Enabled
0.0%
Simplified Pricing
89.5%

Host Profile Insights for Gonzales

  • With 55.3% Superhosts, Gonzales has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
  • 2.6% of listings are professionally managed, reflecting a market still dominated by individual hosts.
  • 0.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 89.5% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • With 50.0% cohosted listings, there may be a growing local market for property management services.
  • Benchmark your host metrics against these Gonzales averages regularly and adjust your hosting strategy based on what top performers do differently.

Top Professional Management Companies in Gonzales

These are the highest-grossing professional property management operations in Gonzales, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.

Top Airbnb management companies in Gonzales
CompanyListingsRevenueADROcc.Rating
RedAwning Vacation Rentals1$9,466$20316.0%4.50/5

Management Company Insights for Gonzales

  • The leading management company, RedAwning Vacation Rentals, operates 1 listings with $9,466 in gross revenue — a useful benchmark for what scale looks like in Gonzales.
  • Top managers average 1 properties each, suggesting professional management in Gonzales still operates at a relatively boutique scale.
  • Professionally managed listings in the top tier average 4.5/5 in guest ratings — suggesting room for quality improvement even among larger operators.

Recommendations

  • With only 2.6% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
  • Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
  • If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.

How Does Gonzales's Airbnb Market Compare to Nearby Cities?

How does the Gonzales Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Covington, Gonzales has 1 percentage points lower occupancy and about $28 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Gonzales — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Plaquemines Parish28$4,658$421.0638%
Grand Isle106$3,218$468.2332%
New Orleans4,680$3,202$302.9041%
New Roads25$2,747$368.6231%
Pass Christian176$2,740$304.1635%
Barataria10$2,603$312.0336%
Killian14$2,538$365.0334%
Bay Saint Louis281$2,468$276.2435%
Covington63$2,436$211.1344%
Ponchatoula48$2,414$243.9536%

Frequently Asked Questions About Airbnb in Gonzales

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Gonzales.

How much do Airbnb hosts make in Gonzales?

Gonzales hosts earn about $25,206 per year on average, with an average nightly rate of $183 and RevPAR of $81. Those figures describe the typical revenue environment for active listings in Gonzales, Louisiana, not the ceiling for the best operators. Source: AirROI 2026 data, Gonzales market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Gonzales?

The average Airbnb occupancy rate in Gonzales is 42.7%. May is the strongest month and March is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Gonzales?

Listings in Gonzales average $183 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Gonzales?

Gonzales currently has about 38 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Gonzales?

AirROI currently classifies the short-term rental regulation level in Gonzales as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Gonzales?

RevPAR in Gonzales is about $81. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Gonzales?

At 42.7% occupancy, Gonzales can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $25,206, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Gonzales?

The average booking lead time in Gonzales is about 26 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Gonzales?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Gonzales include Historic Gonzales, Pelican Point, Gonzales City Center. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Gonzales?

entire_home listings make up 94.7% of the active supply in Gonzales. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Gonzales compare to nearby Airbnb markets?

Among neighboring markets, Plaquemines Parish posts $55,891 in average annual revenue with 38.3% occupancy, compared to Gonzales's $25,206 and 42.7%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Gonzales?

The average Airbnb stay length in Gonzales is about 6.8 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Gonzales?

Airbnb listings in Gonzales average 4.82 out of 5 overall. About 39.5% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Gonzales?

Fire pit and Mini fridge are among the strongest revenue-linked amenities in Gonzales. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Gonzales?

Yes. About 89.5% of active Airbnb listings in Gonzales charge a cleaning fee, and the average fee is $114. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Gonzales?

A 55.3% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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