Airbnb market data · 202512 months to April 2025
McGregor, TX Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in McGregor brought in $37,488 over the 12 months through April 2025, across just 18 active listings, so a single property can move that figure.
AirROI's latest figures for McGregor run through April 2025.
The short answer
McGregor Airbnb Market at a Glance
Listings averaged $299 a night and were booked on 32% of available nights.
Timing matters: in May, the best month, the average listing earned about 2.8 times as much as in August, the slowest. With only 18 active listings, a few bookings can reorder the months.
With 18 active listings, McGregor is the 438th-largest of 450 Texas markets AirROI tracks.
Browse the live McGregor Airbnb market See Every McGregor ListingRevenue
How Much Do Airbnb Hosts Make in McGregor?
Gross bookings per McGregor listing averaged $37,488 over the 12 months to April 2025 (Texas average: $28,688), before cleaning, platform and management costs and taxes.
The average McGregor listing brought in $7,020 in May, its best month, and $2,540 in August, its slowest. The three strongest months bring in 39% of a full year's revenue, where an even calendar would give any three months 25%.
Across McGregor's 18 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn $10,000+ a month, about 3.1 times the typical property.
- Strong performers (top 25%) earn $5,270 or more, roughly $2,100 a month above the median.
- Typical properties (median) earn about $3,200 a month.
- Entry-level properties (bottom 25%) earn $1,560 or less, about half of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
May earned about 2.8 times what August did
Average revenue per active listing, by month
McGregor Airbnb Data by Month
Latest 12 months in the April 2025 data.
May led on revenue. Nightly rates peaked in December and bookings in June, so the best-paying month is not always the busiest or the priciest.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | Booking Lead Time |
|---|---|---|---|---|
| May 2024 | $7,019 | 36.1% | $272 | 80 days |
| Jun 2024 | $6,993 | 51.3% | $273 | 38 days |
| Jul 2024 | $3,594 | 43.5% | $274 | 7 days |
| Aug 2024 | $2,543 | 30.7% | $267 | 19 days |
| Sep 2024 | $2,725 | 32.8% | $266 | 28 days |
| Oct 2024 | $3,303 | 38.7% | $266 | 52 days |
| Nov 2024 | $5,368 | 48.5% | $270 | 56 days |
| Dec 2024 | $4,082 | 36.7% | $323 | 75 days |
| Jan 2025 | $3,159 | 38.0% | $320 | 28 days |
| Feb 2025 | $4,236 | 35.7% | $317 | 23 days |
| Mar 2025 | $2,787 | 36.7% | $319 | 32 days |
| Apr 2025 | $4,175 | 37.9% | $318 | 40 days |
Averages per active listing in each month. Highlighted: the highest-revenue month. Booking lead time is the days between booking and check-in for stays in that month.
For a figure on one home rather than the whole McGregor market, enter its address and size in the short-term rental calculator, which compares it with similar listings nearby.
Profit
Is an Airbnb in McGregor Profitable?
Yes, when it's run well. The average McGregor Airbnb took in $37,488 in the 12 months to April 2025, and run by its owner at everyday costs, about $2,280 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $3,780 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
McGregor Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Gross bookings | $37,488 | $61,620 |
| Running costs | ||
| Airbnb's fee15.5% of bookings, Airbnb's standard host-only fee | −$5,810 | −$9,550 |
| Utilities and internetAbout 5% of bookings | −$1,870 | −$3,080 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$750 | −$1,230 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$1,120 | −$1,850 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$370 | −$370 |
| Permit and registrationWhere one is required | −$190 | −$190 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 27% of bookings | −$10,110 | −$16,270 |
| Left for housing costs, then profit | $27,378about $2,280 a month | $45,350about $3,780 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
Estimate Your Own McGregor Airbnb Profit
The estimate starts from McGregor's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one McGregor home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How McGregor's Top Earners Get There
- More nights booked. The busiest quarter of McGregor listings are booked on 50% or more of their nights, against 35% for the median listing. Ten more booked nights a year at the median rate of $305 adds about $3,050 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge $340 a night or more, against a median of $305. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about $3,750 a year.
- Open for the busy months. May brought the average listing about $7,020, against $2,540 in August, so a calendar that is open and full in the busy months carries the year.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $5,140 a month, against $3,120 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in McGregor?
McGregor listings were booked on 32% of the nights they were open over the past year, 6 percentage points below the Texas average (38%) and 9 points below the U.S. average (41%). Occupancy climbs to 51% in June and falls to 31% in August.
Across McGregor's 18 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 73%+ of open nights, 38 points above the median.
- Strong performers (top 25%) fill 50% or more, roughly four nights a week.
- Typical properties (median) fill about 35% of open nights.
- Entry-level properties (bottom 25%) fill 21% or less, under two nights a week.
June was the busiest month in McGregor, August the quietest
Share of open nights booked, by month
The 12-month rate of 32% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in McGregor?
The average nightly rate in McGregor, known as ADR (average daily rate), was $299 over the past year, about 9% above the Texas average of $275 and about 11% below the U.S. average of $335. Rates peak in January and December at about $325 and bottom out in September and October at about $265.
Across McGregor's 18 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge $555+ a night, about 1.8 times the median.
- Strong performers (top 25%) charge $340 or more, about $35 above the median.
- Typical properties (median) charge about $305 a night.
- Entry-level properties (bottom 25%) charge $135 or less, about 45% of the median.
December rates ran 21% above September's
Average nightly rate (ADR), by month
Seasonality
Best and Worst Months for Airbnb in McGregor
With only 18 active listings, the monthly pattern in McGregor is noisy, since a few long or pricey stays can lift a month; revenue peaked in May and bottomed out in August.
How Far in Advance Do Guests Book Airbnb in McGregor?
Guests book McGregor stays 39 days ahead on average (about six weeks). May stays are booked furthest out, about 80 days ahead, and July stays closest to arrival, about 7 days. A typical May booking is made in late February.
May stays are booked furthest ahead
Average days between booking and check-in, by month of stay
Permits
Airbnb Permits and Registration in McGregor
None of the 18 active listings in McGregor display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in McGregor.
Neighborhoods
Best Neighborhoods for Airbnb in McGregor
AirROI's area guide picks eight McGregor neighborhoods that draw short-term rental guests, led by Lake McGregor, Historic McGregor and SpaceX Launch Site. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Lake McGregor | A tranquil area known for its beautiful lake views and outdoor activities. Popular with families and nature lovers looking for a peaceful getaway. | McGregor Lake, Fishing and boating, Picnic areas, Nature trails, Bird watching |
| Historic McGregor | The charming downtown area rich in history. Visitors enjoy exploring local shops, restaurants, and cultural sites, making it ideal for urban exploration. | McGregor Depot Museum, local boutiques, historic architecture, bakeries and cafes |
| SpaceX Launch Site | Located nearby, this area attracts visitors interested in aerospace and space exploration. A unique draw for tech enthusiasts and space fans. | SpaceX Launch Events, Space-related tourism, Aerospace exhibits, Rocket watching |
| McGregor Park | A local park that offers recreational activities and community events. Great for families and those looking to spend time outdoors. | Walking trails, Picnic facilities, Community events, Playgrounds |
| Proctor Springs | A scenic spot known for its natural springs and relaxing environment. Ideal for those seeking a retreat in nature. | Natural springs, Hiking trails, Camping grounds, Wildlife viewing |
| Nearby Waco | Just a short drive away from Waco, this area provides easy access to larger city amenities while still enjoying McGregor's charm. | Magnolia Market, Texas Ranger Hall of Fame, Cameron Park, Waco Suspension Bridge |
| Farm-to-Table Vineyards | The area is known for its local vineyards and agricultural experiences, popular with wine enthusiasts and foodies. | Wine tastings, Vineyard tours, Farmers markets, Agritourism events |
| Cultural Arts District | An emerging district known for its artistic community and cultural events, appealing to visitors interested in local arts and crafts. | Local art galleries, Craft fairs, Performing arts events, Workshops and classes |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
McGregor vs. Nearby Airbnb Markets
McGregor earns about as much per listing as Lacy Lakeview, the top earner of the eight nearby markets in the table, all within 50 km. Belton and Harker Heights were the busiest, each booked on 42% of nights against 32% in McGregor.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Waco 28 km | 639 | $29,576 | $234 | 40% |
| Gatesville 31 km | 39 | $14,560 | $251 | 27% |
| Lacy Lakeview 35 km | 36 | $37,434 | $253 | 40% |
| Temple 36 km | 292 | $17,128 | $174 | 40% |
| Belton 39 km | 120 | $32,154 | $255 | 42% |
| Clifton 47 km | 51 | $26,167 | $270 | 36% |
| Harker Heights 47 km | 55 | $15,901 | $156 | 42% |
| Killeen 50 km | 319 | $11,678 | $134 | 36% |
Other Airbnb Markets in Texas
- Houston Airbnb data 9,231 listings
- Austin Airbnb data 8,722 listings
- San Antonio Airbnb data 5,462 listings
- Dallas Airbnb data 4,869 listings
- Galveston Airbnb data 3,902 listings
- Port Aransas Airbnb data 2,553 listings
- South Padre Island Airbnb data 2,447 listings
- Fredericksburg Airbnb data 2,204 listings
See all 450 Texas Airbnb markets
Markets Similar to McGregor
Markets elsewhere in the United States with a similar nightly rate and occupancy to McGregor:
- Town of Indian Lake Airbnb data NY · $303/night · 31.7%
- Mill Spring Airbnb data NC · $301/night · 31.6%
- Ruidoso Airbnb data NM · $301/night · 31.3%
- Village of Four Seasons Airbnb data MO · $291/night · 31.4%
- Twin Peaks Airbnb data CA · $290/night · 31.5%
- Running Springs Airbnb data CA · $292/night · 32.7%
FAQ
McGregor Airbnb FAQ
How much do Airbnb hosts make in McGregor?
An active McGregor Airbnb grossed $37,488 on average in the 12 months to April 2025, according to AirROI's tracking of 18 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $5,270 or more in a typical month.
How much can I make on Airbnb in McGregor?
It depends most on the home's size, location and how it's run. The middle half of McGregor listings earn between $1,560 and $5,270 in a typical month, and the top tenth $10,000 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in McGregor?
Listings in McGregor were booked on 32% of available nights over the past year. That compares with 38% for the Texas average. June was the busiest month.
How much does an Airbnb cost per night in McGregor?
The average booked night in McGregor cost $299 before fees. Half of listings charge between $135 and $340, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in McGregor?
None of the active McGregor listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Is Airbnb profitable in McGregor?
Yes, when it's run well. The average McGregor Airbnb grossed $37,488 in the 12 months to April 2025, 31% above the Texas average of $28,688, though with only 18 active listings a single property can move that figure. Run by its owner, with everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $27,378 a year (about $2,280 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $3,780 a month. Check a specific home in the Airbnb calculator.
When is Airbnb peak season in McGregor?
May paid best over the past year, at $7,020 per active listing, and August paid least. The month-by-month table above shows how rates and bookings each move.
How far in advance do guests book Airbnbs in McGregor?
McGregor stays were booked 39 days (about six weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
What are the best neighborhoods for Airbnb in McGregor?
Lake McGregor, Historic McGregor and SpaceX Launch Site draw the most short-term rental interest in McGregor. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in McGregor?
AirROI counted 18 active Airbnb listings in McGregor as of April 2025. The closest tracked market is Waco, 28 km away.
Method
About This Data
Figures on this page cover 18 active Airbnb listings in McGregor from May 2024 to April 2025 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.