Killeen, Texas Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Killeen, Texas? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $11,713 per year — at a $123 nightly rate, 38.2% occupancy, and a $49 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
Killeen's 298 active listings and moderate demand with room for well-positioned listings to outperform position it as a midsize vacation rental market. Supply grew 60.2% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. The data points to a market where fundamentals reward execution — the right property, priced well, in the right neighborhood still outperforms.
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What Are the Key Airbnb Metrics in Killeen?
In Killeen, the headline Airbnb metrics are $11,713 in average annual revenue,38.2% occupancy, $123 ADR, and $49 in RevPAR, and guests book about 18 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Killeen?
Understanding the monthly revenue variations for Airbnb listings in Killeen is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Killeen is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Killeen across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,482+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,289 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,192 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $473, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Killeen
What Is the Monthly Airbnb Occupancy Rate in Killeen?
Maximize your bookings by understanding the Killeen STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Killeen:
- Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 36%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Killeen
What Is the Average Airbnb Nightly Rate in Killeen?
Effective short term rental pricing strategy in Killeen involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Killeen typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $208+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $150 or more.
- Typical properties (Median) charge around $105 per night.
- Entry-level properties (Bottom 25%) earn around $65 per night.
Average Daily Rate (ADR) Trend by Month in Killeen
What Is the RevPAR for Airbnb in Killeen?
RevPAR in Killeen is currently $49. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $20 RevPAR.
- Typical properties (Median) generate $39 RevPAR.
- Strong performers (Top 25%) earn $71 RevPAR.
- Best-in-class (Top 10%) achieve $98 RevPAR.
Average Monthly RevPAR Trend in Killeen
RevPAR Insights for Killeen
- The average RevPAR in Killeen is $49. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($98) and bottom 25% ($20) is $78, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Jul and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Killeen benchmarks. If your RevPAR falls below the median of $39, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $71+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Killeen?
Killeen's peak Airbnb season falls in July, June, December, while the softest stretch is January, February, November. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (July, June, December)
- Revenue averages $1,837 per month
- Occupancy rates average 43.9%
- Daily rates average $118
Shoulder Season
- Revenue averages $1,557 per month
- Occupancy maintains around 40.1%
- Daily rates hold near $112
Low Season (January, February, November)
- Revenue drops to average $1,358 per month
- Occupancy decreases to average 34.9%
- Daily rates adjust to average $126
Seasonality Insights for Killeen
- The Airbnb seasonality pattern in Killeen shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Killeen's highest earning potential, with monthly revenues climbing to $1,959, occupancy reaching 46.8%, and ADRs peaking at $128.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,275, occupancy could drop to 33.3%, and ADRs may adjust to $100.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Killeen.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- Regularly analyze your own performance against these Killeen seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Do You Need a License for Airbnb in Killeen?
Low regulation and minimal registration activity in Killeen, Texas, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Killeen to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 0% licensed listings)
What Are the Best Neighborhoods for Airbnb in Killeen?
Location within Killeen matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Killeen Heights | A residential area with quick access to Fort Hood, making it ideal for military personnel and their families. It's a peaceful neighborhood with parks and schools. | Killeen Civic and Convention Center, Killeen Mall, Stacy Park, Lions Club Park, Boulders Sport Climbing Gym |
| Downtown Killeen | The heart of Killeen with a variety of dining and shopping options. This area is especially appealing for those wanting to explore local culture and community events. | Killeen Arts and Activities Center, Wagner Park, Killeen Farmer's Market, restaurants and cafes, local shops |
| Fort Hood Area | Proximity to Fort Hood makes this area a hotspot for military families and personnel. Offers affordability and convenience for short-term rentals. | Fort Hood Military Base, Rancier Park, Riverside Park, local eateries, grocery stores |
| Easter Killeen | A growing area with new developments and increasing popularity among residents. It offers a mix of suburban living and access to amenities. | Killeen ISD schools, local shopping centers, golf courses, community parks, churches |
| Clear Creek | A thriving residential area that offers easy access to shopping, dining, and entertainment. Appeals to both families and young professionals. | Clear Creek Plaza, Killeen Flea Market, local gyms, community parks, restaurants |
| Sunnyside | A quieter neighborhood favored by families, offering good schools and a community feel. It’s an attractive location for long-term rentals. | Sunnyside Park, Killeen Public Library, Killeen Golf Club, nearby schools, community events |
| Harker Heights | Close to Killeen, this suburban city offers a family-friendly environment with great schools and parks. It's become a popular choice for renters. | Harker Heights Plaza, Seton Medical Center, local parks, community pools, golf courses |
| Copperas Cove | Just a short drive from Killeen, this area is growing rapidly and tends to attract families and military personnel. Affordable housing makes it attractive for investors. | Copperas Cove City Park, Cedar Gap Park, local shopping areas, restaurants and cafes, community events |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Killeen offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Killeen?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Killeen
- The Killeen Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 77.5% of the 298 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Killeen, House properties are the most common (73.8%), reflecting the local real estate landscape.
- Houses represent a significant 73.8% portion, catering likely to families or larger groups.
- Smaller segments like others, hotel/boutique, unique stays, outdoor/unique (combined 2.6%) offer potential for unique stay experiences.
Killeen Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Killeen
- The dominant room capacity in Killeen is 3 bedrooms listings, making up 27.2% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 47.3% of the active Airbnb listings in Killeen, indicating a high concentration in these sizes.
- A significant 47.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Killeen.
Killeen Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Killeen
- The most common guest capacity trend in Killeen vacation rentals is listings accommodating 8+ guests (23.8%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Killeen STR market, accounting for 42.6% of listings.
- 45.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Killeen.
- On average, properties in Killeen are equipped to host 4.4 guests.
How Do Listings in Killeen Compare on Quality?
Listing quality in Killeen can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Killeen
- At 26.8 photos per listing on average, Killeen hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 14.1% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Killeen averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Killeen?
Amenity Prevalence
Amenity Insights for Killeen
- Essential amenities in Killeen that guests expect include: Wifi, Air conditioning, Free parking on premises, TV, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Heating, Washer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Killeen: Wifi, Air conditioning, Free parking on premises, TV, Smoke alarm.
- Prioritize adding missing essentials: Wifi, Air conditioning, Free parking on premises, TV, Smoke alarm.
- Consider adding popular differentiators like Kitchen or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Killeen to stay competitive.
Which Airbnb Amenities Boost Revenue in Killeen?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Killeen, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
TV | 96.0% | $12,041 | $3,885 | 209.9% |
Coffee maker | 80.5% | $12,969 | $6,512 | 99.1% |
Washer | 85.9% | $12,557 | $6,564 | 91.3% |
Microwave | 85.2% | $12,594 | $6,625 | 90.1% |
Kitchen | 92.3% | $12,155 | $6,419 | 89.4% |
Dryer | 78.9% | $13,000 | $6,912 | 88.1% |
Smoke alarm | 96.0% | $11,934 | $6,441 | 85.3% |
Stove | 78.2% | $13,011 | $7,057 | 84.4% |
Dishes and silverware | 83.6% | $12,641 | $6,992 | 80.8% |
Pack ’n play/Travel crib | 12.8% | $18,812 | $10,675 | 76.2% |
Revenue Impact Insights for Killeen
- TV tops the revenue impact list with a 209.9% uplift — listings with this amenity earn $12,041 vs. $3,885 without it.
- TV, Coffee maker, Washer, Microwave, Kitchen, Smoke alarm, Dishes and silverware — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Killeen STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Killeen. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsKilleen Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Killeen
- The typical guest profile for Airbnb in Killeen consists of primarily domestic travelers (97%), often arriving from nearby Killeen, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 96.5% of guests.
- Key international markets include United States (96.5%) and Puerto Rico (0.8%).
- Top languages spoken are English (71%) followed by Spanish (21%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Killeen and Houston.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Killeen?
Listings in Killeen average 4.76 out of 5 overall, with about 41.1 reviews per active listing and 26.2% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Killeen
- An average rating of 4.76 places Killeen in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Check-in (4.88), while Location (4.72) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 26.2% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Location — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 26.2% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Killeen Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Killeen
- The most common availability pattern in Killeen falls within the 271-366 days range, representing 57% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 89.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Killeen (36.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 11.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Killeen?
Average Booking Lead Time by Month
Booking Lead Time Insights for Killeen
- The overall average booking lead time for vacation rentals in Killeen is 18 days.
- Guests book furthest in advance for stays during November (average 26 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 9 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (19 days avg.) sees the longest lead times, while Winter (14 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (18 days) as a baseline for your pricing and availability strategy in Killeen.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (9 days avg.).
- Target marketing efforts for the Spring season well in advance (at least 19 days) to capture early planners.
- Monitor your own booking lead times against these Killeen averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Killeen?
Guests in Killeen stay about 8.9 nights on average, generating roughly 4,134 reservations and 14 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Killeen
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Killeen
- Longer stays mean fewer turnovers and lower cleaning costs per revenue dollar. This pattern also opens the door to monthly discount strategies that attract remote workers and extended-stay travelers.
- 14 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Mar (8.9 nights) and shorten in Feb (6.3 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Killeen Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
89 listings
30.1% of total
2 Nights
65 listings
22% of total
3 Nights
36 listings
12.2% of total
4-6 Nights
12 listings
4.1% of total
7-29 Nights
37 listings
12.5% of total
30+ Nights
57 listings
19.3% of total
Key Insights
- The most prevalent minimum stay requirement in Killeen is 1 Night, adopted by 30.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (19.3%) caters to monthly stays (30+ nights) in Killeen, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 30.1% of Killeen hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 19.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Killeen.
Killeen Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
81 listings
27.3% of total
Moderate
86 listings
29% of total
Firm
107 listings
36% of total
Strict
23 listings
7.7% of total
Cancellation Policy Insights for Killeen
- The prevailing Airbnb cancellation policy trend in Killeen is Firm, used by 36% of listings.
- There's a relatively balanced mix between guest-friendly (56.3%) and stricter (43.7%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (7.7%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 36% market standard in Killeen.
- Using a Strict policy might deter some guests, as only 7.7% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Killeen.
How Much Are Airbnb Cleaning Fees in Killeen?
Cleaning fees in Killeen are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Killeen
- 93.0% of listings charge a cleaning fee, making it standard practice in Killeen. Guests expect it and factor it into their booking decisions.
- The gap between the average ($176) and median ($100) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 9.8% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Killeen median of $100. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Killeen Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Killeenbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
The Breezy Blue- relax in the hot tub and pool!
Entire Place • 4 bedrooms
Gorgeous House,Huge Pool, Hot Tub Close to Base
Entire Place • 3 bedrooms
Huge Home in Killeen Large Families 16 Guests
Entire Place • 6 bedrooms
Moon and Stars
Entire Place • 3 bedrooms
8 Mi to Fort Cavazos! Modern Home w/ Fire Pit
Entire Place • 4 bedrooms
Stunning 4 bedroom 3.5 bath!
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Killeen?
Learn from the best! This table showcases top-performing Airbnb hosts in Killeen based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Elli | 10 | $158,805 | 642 | 4.83/5.0 |
| Carrie | 12 | $128,419 | 265 | 4.68/5.0 |
| Nick | 4 | $122,966 | 156 | 4.87/5.0 |
| Patrick | 7 | $102,703 | 129 | 4.32/5.0 |
| Denise | 6 | $89,630 | 312 | 4.89/5.0 |
| Joan | 3 | $81,645 | 96 | 4.52/5.0 |
| Rachael | 2 | $76,349 | 89 | 4.97/5.0 |
| Adelaide | 3 | $68,142 | 109 | 4.93/5.0 |
| Ricky | 8 | $59,352 | 104 | 4.76/5.0 |
| Benjamin | 4 | $57,683 | 176 | 4.62/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Killeen.
Who Are the Airbnb Hosts in Killeen?
Killeen is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Killeen
- With 52.3% Superhosts, Killeen has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 4.0% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 9.4% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 60.1% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 41.9% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Killeen averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Killeen
These are the highest-grossing professional property management operations in Killeen, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Elli | 10 | $158,805 | $168 | 53.5% | 4.83/5 |
| Evolve | 4 | $51,104 | $162 | 42.8% | 4.94/5 |
| Ezequiel | 1 | $35,850 | $213 | 48.8% | 4.93/5 |
| Chris | Stay Albatross Rentals | 2 | $20,288 | $234 | 39.0% | 4.67/5 |
| Frankie | 1 | $9,706 | $119 | 50.4% | 5.00/5 |
Management Company Insights for Killeen
- The leading management company, Elli, operates 10 listings with $158,805 in gross revenue — a useful benchmark for what scale looks like in Killeen.
- Top managers average 4 properties each, suggesting professional management in Killeen still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.87/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 4.0% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Killeen's Airbnb Market Compare to Nearby Cities?
How does the Killeen Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Red Oak, Killeen has 11 percentage points lower occupancy and about $156 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Strawn | 25 | $9,109 | $876.69 | 34% |
| Hudson Bend | 54 | $5,692 | $675.94 | 31% |
| Jonestown | 58 | $5,269 | $533.93 | 31% |
| Star Harbor | 11 | $4,945 | $759.04 | 34% |
| Kingsland | 250 | $4,302 | $601.33 | 26% |
| Gillespie County | 12 | $4,203 | $299.81 | 47% |
| Cottonwood Shores | 26 | $4,156 | $427.41 | 35% |
| West Lake Hills | 18 | $4,126 | $672.83 | 32% |
| Bluff Dale | 18 | $4,065 | $447.54 | 30% |
| Red Oak | 16 | $3,999 | $279.25 | 49% |
Frequently Asked Questions About Airbnb in Killeen
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Killeen.
How much do Airbnb hosts make in Killeen?
Killeen hosts earn about $11,713 per year on average, with an average nightly rate of $123 and RevPAR of $49. Those figures describe the typical revenue environment for active listings in Killeen, Texas, not the ceiling for the best operators. Source: AirROI 2026 data, Killeen market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Killeen?
The average Airbnb occupancy rate in Killeen is 38.2%. July is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Killeen?
Listings in Killeen average $123 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Killeen?
Killeen currently has about 298 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Killeen?
AirROI currently classifies the short-term rental regulation level in Killeen as Low. The dataset also shows about 0.3% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Killeen?
RevPAR in Killeen is about $49. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Killeen?
Occupancy of 38.2% means Killeen is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $11,713, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Killeen?
The average booking lead time in Killeen is about 18 days — a relatively short booking window, meaning most guests decide within a few weeks of their trip — dynamic pricing can capture late demand. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Killeen?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Killeen include Killeen Heights, Downtown Killeen, Fort Hood Area. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Killeen?
entire_home listings make up 77.5% of the active supply in Killeen. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Killeen compare to nearby Airbnb markets?
Among neighboring markets, Strawn posts $109,311 in average annual revenue with 34.5% occupancy, compared to Killeen's $11,713 and 38.2%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Killeen?
The average Airbnb stay length in Killeen is about 8.9 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Killeen?
Airbnb listings in Killeen average 4.76 out of 5 overall. About 26.2% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Killeen?
TV and Coffee maker are among the strongest revenue-linked amenities in Killeen. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Killeen?
Yes. About 93.0% of active Airbnb listings in Killeen charge a cleaning fee, and the average fee is $176. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Killeen?
A 52.3% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.