Amazing Guitar Pool 11200sf Private Oasis hot tub Entire home · 9 bedrooms Rated 4.92 - Revenue
- $273,713
- Occupancy
- 45.0%
- Daily rate
- $1,610
Airbnb market data · 202612 months to September 2026
Purcellville, VA Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Purcellville brought in $52,134 over the 12 months through September 2026, about 67% more than the Virginia average of $31,211.
The short answer
Purcellville Airbnb Market at a Glance
Rates in Purcellville run ahead of the Virginia average, with bookings close to it. Listings averaged $465 a night and were booked on 39% of available nights, against $285 and 39% for the Virginia average.
Timing matters: in July, usually the best month, the average listing earns about 2.7 times as much as in February, usually the slowest.
With 76 active listings, Purcellville is the 57th-largest of 219 Virginia markets AirROI tracks. From a year earlier, average revenue rose 14% while the number of active listings grew 6%.
Browse the live Purcellville Airbnb market See Every Purcellville ListingRevenue
How Much Do Airbnb Hosts Make in Purcellville?
Gross bookings per Purcellville listing averaged $52,134 over the 12 months to September 2026 (Virginia average: $31,211), before cleaning, platform and management costs and taxes.
In a typical year, the average Purcellville listing brings in $8,010 in July, its best month, and $3,000 in February, its slowest. August runs within 3% of July, so either can come out on top in a given year. The three strongest months bring in 34% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 3.4 times as much as a bottom-quarter one.
- Best-in-class properties (top 10%) earn $13,900+ a month, about 3.5 times the typical property.
- Strong performers (top 25%) earn $7,450 or more, roughly $3,500 a month above the median.
- Typical properties (median) earn about $3,920 a month.
- Entry-level properties (bottom 25%) earn $2,150 or less, about 55% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earns about 2.7 times what February does
Average revenue per active listing, by month, September 2024 to August 2026
Monthly average $5,590 $9,120 $2,870
Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Purcellville Airbnb Data by Month
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
July 2026 led on revenue and bookings; nightly rates peaked in August 2026.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | $4,968 | 38.7% | $410 | $166 | 72 days | 3.5 nights |
| Oct 2025 | $6,375 | 47.9% | $424 | $206 | 81 days | 3.1 nights |
| Nov 2025 | $6,208 | 43.9% | $423 | $207 | 61 days | 3.1 nights |
| Dec 2025 | $5,636 | 40.2% | $431 | $182 | 52 days | 4.5 nights |
| Jan 2026 | $4,447 | 30.9% | $407 | $143 | 35 days | 3.8 nights |
| Feb 2026 | $2,872 | 27.7% | $412 | $103 | 26 days | 3.8 nights |
| Mar 2026 | $3,801 | 33.2% | $411 | $123 | 46 days | 4.3 nights |
| Apr 2026 | $5,113 | 39.5% | $416 | $170 | 65 days | 4.8 nights |
| May 2026 | $7,138 | 47.1% | $465 | $230 | 92 days | 3.3 nights |
| Jun 2026 | $6,885 | 47.8% | $459 | $229 | 74 days | 4.3 nights |
| Jul 2026 | $9,122 | 50.1% | $468 | $294 | 68 days | 4.7 nights |
| Aug 2026 | $8,381 | 49.5% | $469 | $270 | 69 days | 4.9 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
For a figure on one home rather than the whole Purcellville market, enter its address and size in the short-term rental calculator, which compares it with similar listings nearby.
Profit
Is an Airbnb in Purcellville Profitable?
Yes, when it's run well. The average Purcellville Airbnb took in $52,134 in the 12 months to September 2026, and run by its owner at everyday costs, about $2,900 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $5,570 a month.
Cleaning it yourself keeps the $4,590 a year guests pay in cleaning fees, for about $3,280 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $2,500 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
Purcellville Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $47,544 | $90,430 |
| Cleaning fees guests pay9% of Purcellville bookings | $4,590 | $8,730 |
| Gross bookings | $52,134 | $99,160 |
| Running costs | ||
| Airbnb's feeAbout 13%: 15.5% for the 80% of Purcellville listings on Simplified Pricing, 3% for the rest | −$6,790 | −$12,920 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$4,590 | −$8,730 |
| Utilities and internetAbout 5% of bookings | −$2,610 | −$4,960 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$1,040 | −$1,980 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$1,560 | −$2,970 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$520 | −$520 |
| Permit and registrationWhere one is required | −$260 | −$260 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 25% of bookings, plus cleaning paid for by the cleaning fee | −$17,370 | −$32,340 |
| Left for housing costs, then profit | $34,764about $2,900 a month | $66,820about $5,570 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
Estimate Your Own Purcellville Airbnb Profit
The estimate starts from Purcellville's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Purcellville home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Purcellville's Top Earners Get There
- More nights booked. The busiest quarter of Purcellville listings are booked on 57% or more of their nights, against 39% for the median listing. Ten more booked nights a year at the median rate of $265 adds about $2,630 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge $480 a night or more, against a median of $265. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about $4,750 a year.
- Open for the busy months. In a typical year, July brings the average listing about $8,010, against $3,000 in February, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Purcellville listings average 4.92 stars, and 70% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $8,260 a month, against $4,340 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Purcellville?
Purcellville listings were booked on 39% of the nights they were open over the past year, in line with the Virginia average and 2 percentage points below the U.S. average (41%). In a typical year, occupancy climbs to 48% in July and falls to 28% in February.
The busiest tenth of listings are booked about 3.3 times as often as the bottom quarter.
- Best-in-class properties (top 10%) are booked 75%+ of open nights, 36 points above the median.
- Strong performers (top 25%) fill 57% or more, roughly four nights a week.
- Typical properties (median) fill about 39% of open nights.
- Entry-level properties (bottom 25%) fill 23% or less, under two nights a week.
July is usually the busiest month in Purcellville, February the quietest
Share of open nights booked, by month, September 2024 to August 2026
Monthly average 41% 50% 28%
The 12-month rate of 39% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Purcellville?
The average nightly rate in Purcellville, known as ADR (average daily rate), was $465 over the past year, about 63% above the Virginia average of $285 and about 45% above the U.S. average of $320. Averaged month by month over the past two years, rates peak in June and July at about $450 and bottom out in September at about $375.
Prices span a wide range: the top 10% charge about 5.8 times the rate of the bottom quarter.
- Best-in-class properties (top 10%) charge $1,055+ a night, about four times the median.
- Strong performers (top 25%) charge $480 or more, about $220 above the median.
- Typical properties (median) charge about $265 a night.
- Entry-level properties (bottom 25%) charge $180 or less, about two-thirds of the median.
June rates run 20% above September's
Average nightly rate (ADR), by month, September 2024 to August 2026
Monthly average $410 $469 $338
The 12-month ADR of $465 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
What Is the RevPAR for Airbnb in Purcellville?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Purcellville it averaged $173 over the past year, from about $107 in a typical February to about $258 in a typical July.
A small group of listings earns several times more per open night than the rest.
- Best-in-class properties (top 10%) earn $401+ per open night, about 3.5 times the median.
- Strong performers (top 25%) earn $250 or more, about $130 a night above the median.
- Typical properties (median) earn about $116 per open night.
- Entry-level properties (bottom 25%) earn $64 or less, about 56% of the median.
July RevPAR is about 2.4 times February's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
Monthly average $183 $294 $103
The 12-month RevPAR of $173 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in Purcellville
Purcellville has one high season, May through August, which makes it a moderately seasonal market. Business is slowest from January to April and slows again in September. A listing earns about 74% more a month in June through August than in December through February.
Average revenue by month in Purcellville
Average revenue per active listing, each calendar month averaged over the past two years
Monthly average $5,590 $8,010 $3,000
Revenue by month in Purcellville in numbers
| Month | Season | Revenue per listing |
|---|---|---|
| January | Low season | $4,650 |
| February | Low season | $3,000 |
| March | Low season | $3,940 |
| April | Low season | $4,840 |
| May | High season | $6,740 |
| June | High season | $6,640 |
| July | High season | $8,010 |
| August | High season | $7,840 |
| September | Low season | $4,810 |
| October | Shoulder season | $5,710 |
| November | Shoulder season | $5,570 |
| December | Shoulder season | $5,310 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonMay–August | $7,310 | 47% | $444 |
| Shoulder seasonOctober–December | $5,530 | 44% | $390 |
| Low seasonJanuary–April, September | $4,250 | 35% | $396 |
How Far in Advance Do Guests Book Airbnb in Purcellville?
Guests book Purcellville stays 62 days ahead on average (about nine weeks), so guests here plan well ahead. May stays are booked furthest out, about 88 days ahead, and February stays closest to arrival, about 25 days. A typical May booking is made in mid-February.
May stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
Monthly average 56 days 92 days 23 days
The 12-month figure of 62 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Purcellville
None of the 76 active listings in Purcellville display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Purcellville.
Neighborhoods
Best Neighborhoods for Airbnb in Purcellville
AirROI's area guide picks eight Purcellville neighborhoods that draw short-term rental guests, led by Historic Downtown Purcellville, Breweries and Vineyards and Local Parks. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Historic Downtown Purcellville | Charming historic area filled with unique shops, restaurants, and a vibrant local culture. Attracts tourists interested in exploring local history and quaint town life. | Purcellville Historic District, Riverside Park, Tasting Room at Loudoun Brewing Company, Market Station, Bush Tabernacle |
| Breweries and Vineyards | Located in the heart of Virginia wine country, this area is perfect for wine enthusiasts and brewery visitors. Opportunities for guests to explore local vintages and brews. | Loudoun Valley Vineyards, Catoctin Breeze Vineyard, Dirt Farm Brewing, Bluemont Vineyard, Briar Patch Bed & Breakfast Inn |
| Local Parks | Beautiful green spaces ideal for outdoor activities and relaxation. Appeals to families and nature lovers looking for scenic getaways. | Banshee Reeks Nature Preserve, John Johnson Park, Hillsboro City Park |
| Near W&OD Trail | The W&OD Trail offers a recreational path that's great for cycling and walking, drawing in outdoor enthusiasts and those who enjoy an active lifestyle. | W&OD Trail, Historical markers, Nature walks |
| Catoctin Mountains | A short drive from Purcellville, the Catoctin Mountains offer stunning natural beauty and hiking opportunities, attracting nature lovers and adventure seekers. | Catoctin Mountain Park, Maryland's Camp David, Hiking trails |
| Agricultural Area | Known for its farms and picturesque landscapes. Ideal for guests looking for a rural experience and agritourism opportunities. | Local Farms, Farmers Markets, Scenic Drives |
| Wine Country Tours | The area is famous for wine tours, making it a desirable location for wine enthusiasts seeking to experience Virginia's vineyards. | Virginia Wine Country, Wine Tasting Tours, Scenic Vineyards |
| Family-Friendly Neighborhoods | Safe, quiet neighborhoods ideal for families visiting with children. Close proximity to parks and family-friendly attractions. | Community Parks, Local Schools, Family Restaurants |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Purcellville Airbnb Listings by Type and Size
Entire homes make up 89% of listings in Purcellville, alongside 8 private-room listings (11%). Houses are the most common property type at 62%, about 3.1 times the share of cabins and other outdoor stays (20%).
Mostly entire homes, with a private-room segment
Purcellville Airbnb listings by room type
- Entire home 89%
- Private room 11%
Room types in numbers
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 89.5% | 68 |
| Private room | 10.5% | 8 |
Listings by property type
Purcellville Airbnb listings by property type
- House 62%
- Cabin/Outdoor 20%
- Hotel/Boutique 8%
- Apartment/Condo 7%
- Others 4%
Property types in numbers
| Property type | Share of listings | Listings |
|---|---|---|
| House | 61.8% | 47 |
| Cabin/Outdoor | 19.7% | 15 |
| Hotel/Boutique | 7.9% | 6 |
| Apartment/Condo | 6.6% | 5 |
| Others | 3.9% | 3 |
How Many Bedrooms Do Airbnb Listings in Purcellville Have?
Most Purcellville homes are built for groups: 55% of entire homes have three or more bedrooms, though two-bedroom homes are the most common single size (24%). Shares are of the 66 entire homes that give a bedroom count; rented rooms are left out.
Purcellville entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
21%
24%
21%
14%
20%
Bedroom counts in numbers
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| 1 bedroom | 21.2% | 14 |
| 2 bedrooms | 24.2% | 16 |
| 3 bedrooms | 21.2% | 14 |
| 4 bedrooms | 13.6% | 9 |
| 5+ bedrooms | 19.7% | 13 |
What Each Home Size Earns in Purcellville
A typical one-bedroom home in Purcellville earned $23,200 over the past year, against $127,000 for a home with five or more bedrooms.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 1 bedroom | 14 | $23,200 | $28,400 | $211 | 46% |
| 2 bedrooms | 16 | $20,300 | $24,400 | $244 | 38% |
| 3 bedrooms | 14 | $46,100 | $47,600 | $407 | 42% |
| 5+ bedrooms | 13 | $127,000 | $126,000 | $1,095 | 35% |
How Many Guests Do Airbnbs in Purcellville Sleep?
Purcellville is a group-trip market: 41% of listings sleep eight or more guests, about 1.9 times the share of the next most common size, four guests (22%). Shares are of the 68 listings with a guest capacity on file (89% of the market).
Purcellville listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
18%
3%
22%
6%
9%
1%
41%
Guest capacity in numbers
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 2 guests | 17.6% | 12 |
| 3 guests | 2.9% | 2 |
| 4 guests | 22.1% | 15 |
| 5 guests | 5.9% | 4 |
| 6 guests | 8.8% | 6 |
| 7 guests | 1.5% | 1 |
| 8+ guests | 41.2% | 28 |
How Purcellville Airbnb Listings Are Set Up
Purcellville hosts set up an average of 4.3 beds per listing. Only 28% of listings show their exact location on the listing map; the rest show an approximate area.
- Photos per listing
- 17
- Beds per listing
- 4.3
- Show exact location
- 28%
What Amenities Do Airbnb Listings in Purcellville Offer?
Fire pits are common in Purcellville: 59% of listings have one, and 50% have a fireplace.
Share of Purcellville listings with each common amenity
Guests
Who Books Airbnbs in Purcellville?
Purcellville draws mostly domestic guests: 98% of those who left reviews live in the United States. Washington alone accounts for 11% of reviews. English is spoken by 65% of guests, and Spanish by 10%.
98% of Purcellville guests are domestic
Where guests who left reviews live
- Domestic 98%
- International 2%
Where Purcellville guests come from: top cities
Share of guests who left reviews
Top origin cities in numbers
| Origin city | Share of guests |
|---|---|
| Washington | 10.8% |
| Alexandria | 3.2% |
| Baltimore | 3.2% |
| Arlington | 2.4% |
| New York | 2.1% |
Where Purcellville guests come from: top countries
Share of guests who left reviews
Top origin countries in numbers
| Origin country | Share of guests |
|---|---|
| United States | 97.8% |
| France | 0.3% |
| United Kingdom | 0.3% |
| Puerto Rico | 0.2% |
Languages spoken by Purcellville guests
Share of guests who left reviews
Top languages in numbers
| Language | Share of guests |
|---|---|
| English | 65.1% |
| Spanish | 10.1% |
| French | 7.0% |
| German | 2.7% |
| Russian | 2.7% |
What Are Airbnb Guest Ratings in Purcellville?
Purcellville Airbnbs average 4.92 stars, and 70% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and value for money is the lowest, at 4.82. Listings here carry long review histories, about 96 reviews each on average.
Check-in scores highest in Purcellville; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
Category scores in numbers
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.92 |
| Cleanliness | 4.90 |
| Communication | 4.96 |
| Location | 4.95 |
| Check-in | 4.97 |
| Value | 4.82 |
Booking patterns
How Guests Book in Purcellville: Stays, Rules and Fees
Nearly eight in ten Purcellville listings are open to guests more than 180 days a year, but only 22% are booked or blocked that many days. The most common booked-or-blocked total is 91 to 180 days a year, covering 37% of listings; blocked nights include any the host closes off.
Days a year Purcellville listings are open to guests
Share of listings by days a year
- 271-366 days 43%
- 181-270 days 34%
- 91-180 days 22%
Open days in numbers
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 43.4% | 33 |
| 181-270 days | 34.2% | 26 |
| 91-180 days | 22.4% | 17 |
Days a year Purcellville listings are booked or blocked
Share of listings by days a year
- 181-270 days 22%
- 91-180 days 37%
- 31-90 days 24%
- 1-30 days 17%
Booked or blocked days in numbers
| Days a year | Share of listings | Listings |
|---|---|---|
| 181-270 days | 22.4% | 17 |
| 91-180 days | 36.8% | 28 |
| 31-90 days | 23.7% | 18 |
| 1-30 days | 17.1% | 13 |
What Is the Average Length of Stay for Airbnb in Purcellville?
The average Purcellville booking lasts 4.2 nights, longest in July and shortest in October. Listings took about 26 bookings each over the year, some 1,960 in all. About two-thirds of listings that give a check-in time set it at 3 p.m., with check-out usually at 11 a.m.
Average length of stay by month in Purcellville
Average nights per booking, by month of stay
Average 3.9 nights 4.8 nights 2.7 nights
Two-year average by calendar month.
Purcellville Airbnb Minimum Stay Requirements
About nine in ten listings in Purcellville accept stays of one or two nights.
Minimum stay set by Purcellville listings
Share of listings by the shortest stay they accept, from one night to 30 or more
What Cancellation Policies Do Airbnb Hosts Use in Purcellville?
Firm is the most common cancellation policy in Purcellville, used by 43% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. Hosts here lean strict: 54% of listings use Firm or stricter terms, against 43% on Flexible or Moderate.
Cancellation policies of Purcellville listings, from most to least flexible
Share of listings by the policy they use
How Much Are Airbnb Cleaning Fees in Purcellville?
Nearly nine in ten Purcellville listings charge a cleaning fee. The typical fee is about $138. Spread over the average stay of 4.2 nights, that adds roughly $35 a night to what guests pay. For listings that charge one, cleaning fees make up about 9% of gross revenue.
- Median cleaning fee
- $138
- Average cleaning fee
- $176
- Listings charging a fee
- 88.2%
- Share of gross revenue
- 8.8%
Top earners
Top-Earning Airbnbs and Hosts in Purcellville
The top-grossing Airbnb in Purcellville, a nine-bedroom home, took in $274,000 over the past year, about 5.3 times the city's average of $52,100. Five of the six listings below have five or more bedrooms; the other one has four bedrooms.
Amazing Guitar Pool 11200sf Private Oasis hot tub Entire home · 9 bedrooms Rated 4.92 
50-Acre Farmhouse Getaway Oasis in VA Wine Country Entire home · 5 bedrooms Rated 4.97 - Revenue
- $205,363
- Occupancy
- 67.5%
- Daily rate
- $834
Loudoun Escapes: 7BR, Firepit+HotTub, Walk to Town Entire home · 7 bedrooms Rated 4.96 - Revenue
- $193,301
- Occupancy
- 40.2%
- Daily rate
- $1,211
Restoration Farmware Indoor Pool 5500sqft Hot Tub Entire home · 4 bedrooms Rated 4.96 - Revenue
- $172,996
- Occupancy
- 32.5%
- Daily rate
- $1,127
Vinewood Estate Luxury Pool and Vineyard Retreat Entire home · 6 bedrooms Rated 4.97 - Revenue
- $159,632
- Occupancy
- 39.3%
- Daily rate
- $1,061
Grüners Bungalow @ Otium Entire home · 8 bedrooms Rated 4.83 - Revenue
- $141,430
- Occupancy
- 28.8%
- Daily rate
- $2,029
Who Are the Airbnb Hosts in Purcellville?
Only 7% of Purcellville listings are classed as professionally managed, though 28% of listings have a co-host. 68% of listings are run by Superhosts, so a strong review record is the norm here rather than an edge. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 80% of listings.
- Superhosts
- 68.4%
- Professional management
- 6.6%
- Cohosted listings
- 27.6%
- Instant Book enabled
- 31.6%
- Simplified Pricing
- 80.3%
Nearby markets
Purcellville vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 18 km, Shannondale (10 km away, 45 listings) earned the most per listing, about 24% more than Purcellville.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Waterford 9 km | 31 | $33,784 | $303 | 35% |
| Shannondale 10 km | 45 | $64,751 | $351 | 50% |
| Bluemont 12 km | 52 | $44,848 | $386 | 40% |
| Leesburg 14 km | 108 | $41,677 | $326 | 47% |
| Lovettsville 15 km | 40 | $29,574 | $287 | 39% |
| Charles Town 17 km | 46 | $32,903 | $253 | 39% |
| Harpers Ferry 17 km | 169 | $41,796 | $292 | 42% |
| Middleburg 18 km | 44 | $60,374 | $557 | 40% |
Other Airbnb Markets in Virginia
- Virginia Beach Airbnb data 1,385 listings
- Williamsburg Airbnb data 1,203 listings
- Richmond Airbnb data 1,044 listings
- Arlington Airbnb data 987 listings
- Norfolk Airbnb data 841 listings
- Alexandria Airbnb data 693 listings
- Charlottesville Airbnb data 687 listings
- Lynchburg Airbnb data 528 listings
See all 219 Virginia Airbnb markets
Markets Similar to Purcellville
Markets elsewhere in the United States with a similar nightly rate and occupancy to Purcellville:
- Paso Robles Airbnb data CA · $463/night · 38.6%
- Crosslake Airbnb data MN · $463/night · 38.3%
- Falmouth Airbnb data MA · $476/night · 38.7%
- Sandwich Airbnb data MA · $467/night · 39.2%
- Town of North Elba Airbnb data NY · $461/night · 38.3%
- Ogunquit Airbnb data ME · $466/night · 38.1%
FAQ
Purcellville Airbnb FAQ
How much do Airbnb hosts make in Purcellville?
An active Purcellville Airbnb grossed $52,134 on average in the 12 months to September 2026, according to AirROI's tracking of 76 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $7,450 or more in a typical month.
How much can I make on Airbnb in Purcellville?
It depends most on the home's size, location and how it's run. The middle half of Purcellville listings earn between $2,150 and $7,450 in a typical month, and the top tenth $13,900 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Purcellville?
Listings in Purcellville were booked on 39% of available nights over the past year. That compares with 39% for the Virginia average. July is usually the busiest month.
How much does an Airbnb cost per night in Purcellville?
The average booked night in Purcellville cost $465 before fees. Half of listings charge between $180 and $480, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Purcellville?
None of the active Purcellville listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Is Airbnb profitable in Purcellville?
Yes, when it's run well. The average Purcellville Airbnb grossed $52,134 in the 12 months to September 2026, 67% above the Virginia average of $31,211. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $34,764 a year (about $2,900 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $5,570 a month. Check a specific home in the Airbnb calculator.
When is Airbnb peak season in Purcellville?
July usually pays best, averaging $8,010 per active listing over the past two years, and February usually pays least. The month-by-month table above shows how the latest 12 months played out.
What is the Airbnb RevPAR in Purcellville?
Each night a Purcellville listing was open to book earned $173 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $401 or more.
How far in advance do guests book Airbnbs in Purcellville?
Purcellville stays were booked 62 days (about nine weeks) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
How long do guests stay at Airbnbs in Purcellville?
The average Purcellville Airbnb stay lasted 4.2 nights over the past year. A listing took 26 reservations over the year on average.
How are Airbnbs in Purcellville rated?
Guests rate Purcellville Airbnbs 4.92 out of 5 on average. Guests score check-in highest and value lowest.
What are the best neighborhoods for Airbnb in Purcellville?
Historic Downtown Purcellville, Breweries and Vineyards and Local Parks draw the most short-term rental interest in Purcellville. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Purcellville?
AirROI counted 76 active Airbnb listings in Purcellville as of September 2026. The closest tracked market is Waterford, 9 km away.
How much are Airbnb cleaning fees in Purcellville?
In Purcellville, nearly nine in ten listings add a cleaning fee, and the typical fee is about $138.
Method
About This Data
Figures on this page cover 76 active Airbnb listings in Purcellville from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.