Tourism statisticsCity2026

Bruges Tourism Statistics: 36,860 Airbnb Stays

Source: AirROI Reviewed by , Founder @ AirROI Updated

Airbnb figures are AirROI estimates for the 12 months to October 2026. Read the method

Estimated Airbnb nights
117,123
Typical Airbnb stay
3.2 nights
Busiest Airbnb month
December
From abroad, among guests who left a review
95%

Key facts

Bruges Tourism Facts

Each sentence names its place, period and source, so it can be quoted alone.

Official

  • UN Tourism puts all of Belgium at 9.6 million international tourist arrivals in 2024, via Our World in Data.

Airbnb stays

  • AirROI puts Airbnb stays in Bruges at 36,860 in the 12 months to October 2026.
  • AirROI estimates Airbnb stays in Bruges added up to 117,123 nights in the 12 months to October 2026.
  • AirROI estimates a typical Airbnb stay in Bruges lasted 3.2 nights in the 12 months to October 2026, booked about 67 days ahead.

Busiest months

  • AirROI ranks December the busiest Airbnb month in Bruges in the 12 months to October 2026, followed by August and May, with January the quietest.
  • AirROI estimates Airbnb in Bruges had no single high season in the 12 months to October 2026: the three busiest months were December, August and May.
  • AirROI estimates Airbnb stays in Bruges in December were booked furthest ahead, about 79 days, against 47 days for February, in the 12 months to October 2026.

Guests

  • AirROI estimates 95% of Bruges Airbnb guests who left a review as of October 2026 came from abroad, led by the United Kingdom at 20% and France at 16%.

By place

  • AirROI estimates Bruges took 5.5% of all Airbnb stays in Belgium in the 12 months to October 2026.
  • AirROI ranks Bruges 4th for Airbnb stays among the 46 towns it lists in Belgium in the 12 months to October 2026.

Official numbers

How Many Tourists Visit Belgium?

UN Tourism counted 9.6 million international tourist arrivals for all of Belgium in 2024, via Our World in Data. On AirROI's estimates, Bruges accounted for 5.5% of Airbnb stays in Belgium in the 12 months to October 2026.

Official tourism figures for Belgium: what each counts, its year and its publisher
FigureWhat it countsYearPublisher
9.6 millionInternational tourist arrivals, all of BelgiumTrips by visitors arriving from abroad who stay at least one night, each arrival counted separately2024UN Tourism, via Our World in Data

Airbnb stays

Airbnb Stays in Bruges

Bruges had 912 Airbnb homes in the 12 months to October 2026. They took an estimated 36,860 stays and 117,123 nights. A typical stay lasted 3.2 nights and was booked about 67 days ahead, shorter than the worldwide stay of 5.2 nights.

Airbnb homes
912
Airbnb stays, estimate
36,860
Airbnb nights, estimate
117,123
Typical stay
3.2 nights
Booked ahead
67 days

Busiest months

When Is the Busiest Time in Bruges?

On Airbnb, December was the busiest month in Bruges in the 12 months to October 2026, then August and May. January was the quietest. The busiest months do not sit together, so there is no single high season.

December ranks first, January last

Airbnb months in calendar order, 12 months to October 2026. The number is the month's rank, and 1 is the busiest. The bar shows its part of Airbnb nights.

  • Three busiest months
  • Other months

From busiest to quietest: December, August, May, July, October, April, September, June, November, March, February, January.

Month by month: rank, typical stay and days booked ahead
Airbnb months in Bruges by rank, with share of nights, typical stay and days booked ahead, 12 months to October 2026
MonthShare of nightsBooked ahead
December9.9%79 days
August9.8%77 days
May9.3%75 days
July9.1%75 days
October9.1%71 days
April8.9%64 days
September8.9%71 days
June8.6%67 days
November7.5%73 days
March7.0%51 days
February6.0%47 days
January5.8%53 days

Share is each month's part of the year's Airbnb nights. Typical stay and days booked ahead are AirROI estimates for stays in each month.

Where guests come from

Where Do Bruges Airbnb Guests Come From?

Among Bruges Airbnb guests who left a review as of October 2026, nearly all came from abroad (95%), led by the United Kingdom at 20% and France at 16%, AirROI estimates. Among the same guests, London was the top origin city at 3.8%, ahead of Paris at 2.4%. The figures rest on 154,473 reviews, written over many years.

95% from abroad

Among guests who left a review, as of October 2026

  • From abroad 95%
  • From within Belgium 5%

Top countries abroad

Among guests who left a review

  • United Kingdom 20%
  • France 16%
  • United States 14%
  • Germany 9.4%
  • Netherlands 9.1%

Top origin cities

Among guests who left a review

  • London 3.8%
  • Paris 2.4%
  • Mexico City 1.1%

FAQ

Questions About Tourism in Bruges

How many tourists visit Bruges?

Belgium as a whole had 9.6 million international tourist arrivals in 2024, according to UN Tourism, via Our World in Data. AirROI puts Bruges at 5.5% of Airbnb stays in Belgium in the 12 months to October 2026. AirROI estimates 36,860 Airbnb stays in Bruges in the 12 months to October 2026, which counts bookings and not tourists.

When is the busiest time in Bruges?

The busiest Airbnb month in Bruges in the 12 months to October 2026 was December, then August and May.

What is the quietest month in Bruges?

January was the quietest Airbnb month in Bruges in the 12 months to October 2026, ranking 12th of 12, and February ranked 11th. Stays in January were booked about 53 days ahead, against 79 days for December.

How long is a typical Airbnb stay in Bruges?

A typical Airbnb stay in Bruges lasted 3.2 nights in the 12 months to October 2026, booked about 67 days ahead. That is shorter than the worldwide 5.2 nights. By month, stays ran from 2.5 nights in September to 3.6 nights in July.

Where do Airbnb guests in Bruges come from?

Of Bruges Airbnb guests who left a review as of October 2026, 95% came from abroad, AirROI estimates. The largest groups were the United Kingdom at 20% and France at 16%. Among the same guests, the top origin city was London at 3.8%, ahead of Paris at 2.4%.

Are Airbnb stays the same as tourists?

No. UN Tourism counts international tourist arrivals (9.6 million in 2024 across Belgium). An Airbnb stay is one booking on one platform, however many guests it holds. AirROI's 36,860 stays are estimates for the 12 months to October 2026.

Method

How These Numbers Are Made

Official figures come from their publishers, linked above, and were last checked in November 2026. Stays and nights are AirROI estimates for the 12 months to October 2026, built from Airbnb listing data, and cover Airbnb only. Nights are stays times the typical stay: 36,860 stays at 3.18 nights. Month ranks compare each month's part of Airbnb nights. Origin rests on 154,473 reviews and describes guests who left a review, not everyone who stayed. Read the method page.