Amazing 2-bedroom family penthouse with air conditioning Entire home · 2 bedrooms Rated 4.94 - Revenue
- R$65,242
- Occupancy
- 65.1%
- Daily rate
- R$344
Airbnb market data · 202612 months to September 2026
The average Airbnb in Sobral brought in R$13,502 over the 12 months through September 2026, about 68% less than the Ceará average of R$41,943.
The short answer
Rates and bookings both trail the Ceará average. Listings averaged R$183 a night and were booked on 30% of available nights, against R$530 and 33% for the Ceará average.
June, usually the best month, brings in about 83% more per listing than November, usually the slowest.
With 64 active listings, Sobral is the 21st-largest of 32 Ceará markets AirROI tracks.
Browse the live Sobral Airbnb market See Every Sobral ListingRevenue
Gross bookings per Sobral listing averaged R$13,502 over the 12 months to September 2026 (Ceará average: R$41,943), before cleaning, platform and management costs and taxes.
In a typical year, the average Sobral listing brings in R$2,270 in June, its best month, and R$1,240 in November, its slowest. The three strongest months bring in 32% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 4.3 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
June earns about 1.8 times what November does
Average revenue per active listing, by month, September 2024 to August 2026
The dashed line is the average of the months shown, R$1,580. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
July 2026 led on revenue. Nightly rates peaked in August 2026 and bookings in June 2026, so the best-paying month is not always the busiest or the priciest. Across the past two years, June is usually the strongest month.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | R$1,545 | 29.6% | R$159 | R$52 | 6 days | 3.6 nights |
| Oct 2025 | R$1,567 | 32.3% | R$158 | R$51 | 11 days | 3.1 nights |
| Nov 2025 | R$937 | 20.3% | R$158 | R$31 | 9 days | 2.8 nights |
| Dec 2025 | R$1,773 | 31.3% | R$160 | R$57 | 10 days | 3 nights |
| Jan 2026 | R$1,600 | 28.0% | R$160 | R$52 | 10 days | 5.6 nights |
| Feb 2026 | R$1,871 | 34.2% | R$159 | R$67 | 12 days | 5.5 nights |
| Mar 2026 | R$1,759 | 30.8% | R$158 | R$57 | 7 days | 4.2 nights |
| Apr 2026 | R$1,861 | 34.1% | R$164 | R$62 | 20 days | 3.1 nights |
| May 2026 | R$2,136 | 35.5% | R$211 | R$69 | 14 days | 4.9 nights |
| Jun 2026 | R$2,618 | 38.6% | R$221 | R$87 | 12 days | 6.3 nights |
| Jul 2026 | R$2,710 | 35.9% | R$219 | R$87 | 31 days | 4.3 nights |
| Aug 2026 | R$1,820 | 27.1% | R$229 | R$59 | 27 days | 2.3 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
These are market-wide figures. To see what one particular Sobral home could earn, enter its address, bedrooms and guests in the Airbnb revenue calculator; it compares the home with similar listings nearby.
Profit
Yes, as extra income from a home or room you already have. The average Sobral Airbnb took in R$13,502 in the 12 months to September 2026, counting listings open only part of the year, and a listing in the top quarter, run by its owner at everyday costs, keeps about R$1,520 a month after running costs.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | R$12,842 | R$24,530 |
| Cleaning fees guests pay5% of Sobral bookings | R$660 | R$1,250 |
| Gross bookings | R$13,502 | R$25,780 |
| Running costs | ||
| Airbnb's feeAbout 14%: 15.5% for the 84% of Sobral listings on Simplified Pricing, 3% for the rest | −R$1,830 | −R$3,490 |
| Cleaning and laundryPaid for by the cleaning fee; R$0 if you clean yourself | −R$660 | −R$1,250 |
| Utilities and internetAbout 5% of bookings | −R$680 | −R$1,290 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −R$270 | −R$520 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −R$410 | −R$770 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −R$140 | −R$140 |
| Permit and registrationWhere one is required | −R$70 | −R$70 |
| ManagementR$0 when you run it; co-hosts charge from about 10% of nightly bookings | R$0 | R$0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | R$0 | R$0 |
| Lodging taxesAdded to the guest's bill and passed on | R$0 | R$0 |
| Total running costsAbout 25% of bookings, plus cleaning paid for by the cleaning fee | −R$4,060 | −R$7,530 |
| Left for housing costs, then profit | R$9,442about R$790 a month | R$18,250about R$1,520 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
The estimate starts from Sobral's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Sobral home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about R$2,150 a month, against R$1,130 for the average one.
Occupancy
Sobral listings were booked on 30% of the nights they were open over the past year, 3 percentage points below the Ceará average (33%) and 4 points below the Brazil average (34%). In a typical year, occupancy climbs to 40% in June and falls to 27% in March.
The busiest tenth of listings are booked about 5.5 times as often as the bottom quarter.
June is usually the busiest month in Sobral, March the quietest
Share of open nights booked, by month, September 2024 to August 2026
Nightly rates
The average nightly rate in Sobral, known as ADR (average daily rate), was R$183 over the past year, about 65% below the Ceará and Brazil averages (R$530 and R$525). In a typical year, rates peak in August at about R$195 and bottom out in September and October at about R$145.
The top 10% charge about 2.1 times the rate of the bottom quarter.
August rates run 35% above September's
Average nightly rate (ADR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, R$163. The 12-month ADR of R$183 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Sobral it averaged R$57 over the past year, from about R$41 in a typical November to about R$76 in a typical June.
A small group of listings earns several times more per open night than the rest.
June RevPAR is about 1.8 times November's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, R$52. The 12-month RevPAR of R$57 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Sobral has one high season, June through August, which makes it a moderately seasonal market. Business is slowest in October and November and slows again from January to April. A listing earns about 43% more a month in June through August than in December through February.
Average revenue by month in Sobral
Average revenue per active listing, each calendar month averaged over the past two years
The dashed line is the average of the 12 calendar months, R$1,580.
| Month | Season | Revenue per listing |
|---|---|---|
| January | Low season | R$1,320 |
| February | Low season | R$1,420 |
| March | Low season | R$1,340 |
| April | Low season | R$1,380 |
| May | Shoulder season | R$1,590 |
| June | High season | R$2,270 |
| July | High season | R$2,120 |
| August | High season | R$1,720 |
| September | Shoulder season | R$1,580 |
| October | Low season | R$1,410 |
| November | Low season | R$1,240 |
| December | Shoulder season | R$1,530 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonJune–August | R$2,030 | 33% | R$190 |
| Shoulder seasonMay, September, December | R$1,560 | 31% | R$158 |
| Low seasonJanuary–April, October–November | R$1,350 | 29% | R$153 |
Guests book Sobral stays 13 days ahead on average, so many trips are booked close to arrival. July stays are booked furthest out, about 28 days ahead, and March stays closest to arrival, about 5 days. A typical July booking is made in mid-June.
July stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
The 12-month figure of 13 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
None of the 64 active listings in Sobral display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Sobral.
Neighborhoods
AirROI's area guide picks eight Sobral neighborhoods that draw short-term rental guests, led by Centro, Parque Nogueira and Jardim São José. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Centro | The bustling heart of Sobral, where visitors can find a mix of culture, shopping, and historical landmarks. This area attracts tourists wanting to experience the local lifestyle and architecture. | Sobral Museum, Matriz de Nossa Senhora da Conceição, Catedral de Sobral, Praça do Patrocínio, Teatro São João |
| Parque Nogueira | A residential area known for its green spaces and calm environment, perfect for families and travelers looking for relaxation away from the city center. | Parque da Cidade, Caminho do Ribeiro, local markets, family-friendly parks |
| Jardim São José | One of the most popular neighborhoods for its residential charm and close proximity to schools and shops, making it ideal for longer stays and family visits. | local cafes, shopping centers, nearby parks |
| Bela Vista | A neighborhood known for its scenic views and easy access to various attractions, ideal for tourists looking for a laid-back stay. | Morro do Menino, local restaurants, craft fairs |
| Cohab | A more suburban area that appeals to families and long-term travelers, providing a quieter atmosphere while still being close to the city's amenities. | local community events, parks, family-oriented facilities |
| Dom Expedito | This area offers a unique local experience, with traditional Brazilian culture and local cuisine, attracting visitors who wish to immerse themselves in the culture. | food markets, cultural festivals, local artisan shops |
| Alto da Brasília | Known for its elevated locations, this area provides lovely views of the city and access to local attractions, great for scenic stays and relaxation. | belvederes, panoramic parks, local eateries |
| Quintino Cunha | A vibrant neighborhood with a dynamic atmosphere, close to the city center and various entertainment options, perfect for younger travelers and nightlife lovers. | bars and nightlife, cultural events, restaurants nearby |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
More than nine in ten Airbnbs in Sobral are entire homes (92%), with private rooms at 8%. Apartments and condos account for 88% of the stock; houses come next at 11%.
Nearly all listings rent the whole place
Sobral Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 92.2% | 59 |
| Private room | 7.8% | 5 |
Apartments dominate the property mix
Sobral Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| Apartment/Condo | 87.5% | 56 |
| House | 10.9% | 7 |
| Hotel/Boutique | 1.6% | 1 |
Sobral's homes run small: studios and one-bedrooms make up 75% of entire homes, and only 7% of homes have three or more bedrooms. Shares are of the 56 entire homes that give a bedroom count; rented rooms are left out.
Sobral entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| Studio | 5.4% | 3 |
| 1 bedroom | 69.6% | 39 |
| 2 bedrooms | 17.9% | 10 |
| 3 bedrooms | 5.4% | 3 |
| 4 bedrooms | 1.8% | 1 |
A typical one-bedroom home in Sobral earned R$7,330 over the past year, against R$12,100 for a two-bedroom home.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 1 bedroom | 39 | R$7,330 | R$11,900 | R$178 | 31% |
| 2 bedrooms | 10 | R$12,100 | R$18,100 | R$187 | 28% |
Most Sobral listings are sized for couples and small families: 67% sleep four guests or fewer, and just 5% take eight or more. Shares are of the 60 listings with a guest capacity on file (94% of the market).
Sobral listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 1 guest | 3.3% | 2 |
| 2 guests | 15.0% | 9 |
| 3 guests | 30.0% | 18 |
| 4 guests | 18.3% | 11 |
| 5 guests | 23.3% | 14 |
| 6 guests | 3.3% | 2 |
| 7 guests | 1.7% | 1 |
| 8+ guests | 5.0% | 3 |
Sobral hosts set up an average of 2.1 beds per listing. About a third of listings (34%) show their exact location on the listing map; the rest show an approximate area.
Free on-site parking is close to standard in Sobral: 78% of listings offer it, and 70% have a pet-friendly policy.
Share of Sobral listings with each common amenity
Guests
Sobral draws mostly domestic guests: 95% of those who left reviews live in Brazil. Fortaleza alone accounts for 19% of reviews. Guests speak a mix of languages: Portuguese leads at 53%, followed by English and Spanish.
95% of Sobral guests are domestic
Where guests who left reviews live
Where Sobral guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Fortaleza | 18.6% |
| Ceará | 16.7% |
| Teresina | 7.1% |
| São Paulo | 6.4% |
| Sobral | 4.5% |
Where Sobral guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| Brazil | 95.1% |
| Argentina | 1.2% |
| Ireland | 1.2% |
| United States | 1.2% |
| Guatemala | 0.6% |
Languages spoken by Sobral guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| Portuguese | 52.5% |
| English | 26.3% |
| Spanish | 16.2% |
| German | 1.0% |
| Chinese | 1.0% |
Sobral Airbnbs average 4.85 stars, and 47% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and value for money is the lowest, at 4.80.
Check-in scores highest in Sobral; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.86 |
| Cleanliness | 4.84 |
| Communication | 4.86 |
| Location | 4.87 |
| Check-in | 4.92 |
| Value | 4.80 |
Booking patterns
94% of Sobral listings are open to guests more than 180 days a year, but only 6% are booked or blocked that many days. The most common booked-or-blocked total is 31 to 90 days a year, covering 39% of listings; blocked nights include any the host closes off.
Days a year Sobral listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 68.8% | 44 |
| 181-270 days | 25.0% | 16 |
| 91-180 days | 6.3% | 4 |
Days a year Sobral listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 181-270 days | 6.3% | 4 |
| 91-180 days | 25.0% | 16 |
| 31-90 days | 39.1% | 25 |
| 1-30 days | 29.7% | 19 |
The average Sobral booking lasts 4.8 nights, longest in June and shortest in August. Listings took about 14 bookings each over the year. About half of listings that give a check-in time set it at 2 p.m., with check-out usually at noon.
Average length of stay by month in Sobral
Average nights per booking, by month of stay
Two-year average by calendar month.
Nearly all listings in Sobral accept stays of one or two nights.
Minimum stay set by Sobral listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Flexible is the most common cancellation policy in Sobral, used by 58% of listings; it refunds guests in full if they cancel at least a day before check-in. Hosts here lean flexible: 86% of listings offer Flexible or Moderate terms, against 8% on Firm or stricter ones.
Cancellation policies of Sobral listings, from most to least flexible
Share of listings by the policy they use
More than four in ten Sobral listings charge a cleaning fee. For listings that charge one, cleaning fees make up about 5% of gross revenue.
Top earners
The top-grossing Airbnb in Sobral, a two-bedroom unit, took in R$65,200 over the past year, about 4.8 times the city's average of R$13,500.
Amazing 2-bedroom family penthouse with air conditioning Entire home · 2 bedrooms Rated 4.94
Apartment near the mall with garage and pool Entire home · 1 bedroom Rated 4.91
Best apartment near the mall with garage and pool Entire home · 1 bedroom Rated 4.89
Ap Design 2 in front of the Shopping Mall with Garage and Air Entire home · 1 bedroom Rated 4.94
Apartamento Design Home Club Sobral Entire home Rated 5.00
Home Design Club apartment with garage Entire home Rated 4.90 Only 5% of Sobral listings are classed as professionally managed. Eight in ten listings are run by Superhosts, so a strong review record is the norm here rather than an edge. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 84% of listings.
Nearby markets
Of the seven nearby markets in the table, all within 99 km, Jijoca de Jericoacoara (99 km away) earned the most per listing, about 4.2 times as much as Sobral.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Ubajara 66 km | 36 | R$19,791 | R$364 | 20% |
| Tianguá 70 km | 43 | R$15,282 | R$345 | 22% |
| Viçosa do Ceará 84 km | 55 | R$19,822 | R$317 | 23% |
| Cruz 97 km | 276 | R$49,524 | R$815 | 26% |
| Acaraú 97 km | 38 | R$34,907 | R$938 | 26% |
| Jericoacoara 98 km | 142 | R$27,455 | R$408 | 32% |
| Jijoca de Jericoacoara 99 km | 396 | R$57,318 | R$612 | 33% |
See all 32 Ceará Airbnb markets
Markets elsewhere in Brazil with a similar nightly rate and occupancy to Sobral:
FAQ
An active Sobral Airbnb grossed R$13,502 on average in the 12 months to September 2026, according to AirROI's tracking of 64 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in R$2,500 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Sobral listings earn between R$579 and R$2,500 in a typical month, and the top tenth R$4,440 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
Listings in Sobral were booked on 30% of available nights over the past year. That compares with 33% for the Ceará average. June is usually the busiest month.
The average booked night in Sobral cost R$183 before fees. Half of listings charge between R$115 and R$210, so bedroom count and location move the price more than the average suggests.
None of the active Sobral listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
It can be, as extra income from a home or room you already have. The average Sobral Airbnb grossed R$13,502 in the 12 months to September 2026, 68% below the Ceará average of R$41,943, counting listings open only part of the year, and a listing at the top-quarter mark, run by its owner with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, keeps about R$1,520 a month. Check a specific home in the Airbnb calculator.
June usually pays best, averaging R$2,270 per active listing over the past two years, and November usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Sobral listing was open to book earned R$57 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made R$124 or more.
Sobral stays were booked 13 days before arrival on average over the past year, so a listing can still fill close to the date.
The average Sobral Airbnb stay lasted 4.8 nights over the past year. A listing took 14 reservations over the year on average.
Guests rate Sobral Airbnbs 4.85 out of 5 on average. Guests score check-in highest and value lowest.
Centro, Parque Nogueira and Jardim São José draw the most short-term rental interest in Sobral. The neighborhood guide explains what brings guests to each.
AirROI counted 64 active Airbnb listings in Sobral as of September 2026. The closest tracked market is Ubajara, 66 km away.
In Sobral, more than four in ten listings add a cleaning fee, but the amounts on file are too irregular to quote a typical fee. Check the fee on the specific listings you compare against.
Method
Figures on this page cover 64 active Airbnb listings in Sobral from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Brazilian reals at R$5.19 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.