Sutton, Quebec Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Sutton, Quebec? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $19,567 per year — at a $197 nightly rate, 34.9% occupancy, and a $70 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
At 113 active listings, Sutton is a boutique market where selective demand that rewards strong listing quality and pricing strategy. Supply remained flat as revenue grew despite softer nightly rates, meaning occupancy improvements are driving returns. Consistent demand and stable competition create a predictable operating environment.
Regulation is high and 94% of listings show active registration — compliance is the cost of entry. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Sutton?
In Sutton, the headline Airbnb metrics are $19,567 in average annual revenue,34.9% occupancy, $197 ADR, and $70 in RevPAR, and guests book about 63 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Sutton?
Understanding the monthly revenue variations for Airbnb listings in Sutton is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sutton is typically February, while April often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sutton across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,228+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,296 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,903 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $809, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Sutton
What Is the Monthly Airbnb Occupancy Rate in Sutton?
Maximize your bookings by understanding the Sutton STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sutton:
- Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 35%.
- Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Sutton
What Is the Average Airbnb Nightly Rate in Sutton?
Effective short term rental pricing strategy in Sutton involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sutton typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $337+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $233 or more.
- Typical properties (Median) charge around $167 per night.
- Entry-level properties (Bottom 25%) earn around $111 per night.
Average Daily Rate (ADR) Trend by Month in Sutton
What Is the RevPAR for Airbnb in Sutton?
RevPAR in Sutton is currently $70. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $31 RevPAR.
- Typical properties (Median) generate $54 RevPAR.
- Strong performers (Top 25%) earn $96 RevPAR.
- Best-in-class (Top 10%) achieve $142 RevPAR.
Average Monthly RevPAR Trend in Sutton
RevPAR Insights for Sutton
- The average RevPAR in Sutton is $70. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($142) and bottom 25% ($31) is $111, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Feb and bottoms out in Apr, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Sutton benchmarks. If your RevPAR falls below the median of $54, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $96+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Sutton?
Sutton's peak Airbnb season falls in February, August, July, while the softest stretch is April, May, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (February, August, July)
- Revenue averages $2,984 per month
- Occupancy rates average 46.7%
- Daily rates average $205
Shoulder Season
- Revenue averages $2,401 per month
- Occupancy maintains around 37.8%
- Daily rates hold near $205
Low Season (April, May, November)
- Revenue drops to average $1,657 per month
- Occupancy decreases to average 30.1%
- Daily rates adjust to average $194
Seasonality Insights for Sutton
- Airbnb seasonality in Sutton is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Sutton's highest earning potential, with monthly revenues climbing to $3,067, occupancy reaching 49.4%, and ADRs peaking at $209.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,313, occupancy could drop to 26.9%, and ADRs may adjust to $189.
- Lower occupancy paired with meaningful seasonality means hosts in Sutton need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Sutton, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Sutton, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Sutton?
Yes, Sutton, Quebec, Canada enforces high STR regulations and 94% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Sutton to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 94% licensed listings)
What Are the Best Neighborhoods for Airbnb in Sutton?
Sutton is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lac Brome | A beautiful lakefront destination popular for its recreational activities such as boating, swimming, and hiking. It's a serene location attracting families and nature enthusiasts. | Lac Brome, Brome County Museum, Quintessence Spa, Lindenlea, Brome Lake Golf Club |
| Sutton Mountain | Known for its ski resort and outdoor activities, Sutton Mountain attracts winter sports enthusiasts and summer hikers alike. It offers stunning views and access to nature. | Mont Sutton Ski Resort, Les Pistes de la Montagne, Parc d'environnement Naturel de Sutton, Sutton Art Gallery |
| Sutton Village | A charming village with picturesque streets, local shops, and eateries. This area is great for visitors looking for a quaint, small-town experience with a touch of culture. | Sutton Museum, La Fête des Vendanges, Les Accords de Sutton, Sutton Community Centre |
| Parc d'environnement naturel de Sutton | This park is a hub for outdoor activities, offering trails and wildlife viewing. It draws nature lovers and adventure seekers, making it a great area for stays. | Hiking Trails, Birdwatching, Picnic Areas, Wildlife Viewing |
| Domaine de l'Étang | A beautiful estate area near Sutton that offers a peaceful retreat with access to nature and activities such as fishing, hiking, and relaxation in a tranquil environment. | L'Étang de Sutton, Private Cabins, Nature Trails, Scenic Views |
| Vieux Sutton | The old part of Sutton offers historical charm with its vintage architecture and local shops. It's a great area for visitors interested in history and local culture. | Historic Buildings, Artisan Shops, Local Cafés, Cultural Festivals |
| Montagne de Sutton | A hiking paradise with various trails and a beautiful landscape, drawing outdoor enthusiasts and nature lovers throughout the year. | Hiking Trails, Scenic Lookouts, Nature Activities |
| Sutton's Wine Route | Known for its vineyards and local wineries, this area attracts wine enthusiasts and tourists looking for farm-to-table experiences and tastings. | Vineyards, Wine Tastings, Local Markets, Wine Festivals |
Because Sutton has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in Sutton?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Sutton
- The Sutton Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 82.3% of the 113 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Sutton, House properties are the most common (52.2%), reflecting the local real estate landscape.
- Houses represent a significant 52.2% portion, catering likely to families or larger groups.
- The presence of 13.3% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, outdoor/unique (combined 6.2%) offer potential for unique stay experiences.
Sutton Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Sutton
- The dominant room capacity in Sutton is 2 bedrooms listings, making up 31.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 57.6% of the active Airbnb listings in Sutton, indicating a high concentration in these sizes.
- A significant 29.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Sutton.
Sutton Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Sutton
- The most common guest capacity trend in Sutton vacation rentals is listings accommodating 4 guests (23.9%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Sutton STR market, accounting for 46.0% of listings.
- 39.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sutton.
- On average, properties in Sutton are equipped to host 4.4 guests.
How Do Listings in Sutton Compare on Quality?
Listing quality in Sutton can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Sutton
- At 27.2 photos per listing on average, Sutton hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 8.8% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Sutton averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Sutton?
Amenity Prevalence
Amenity Insights for Sutton
- Essential amenities in Sutton that guests expect include: Free parking on premises, Smoke alarm, Wifi, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Coffee maker, Hot water, Fire extinguisher are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Sutton: Free parking on premises, Smoke alarm, Wifi, Heating.
- Prioritize adding missing essentials: Smoke alarm, Wifi, Heating.
- Consider adding popular differentiators like Coffee maker or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Sutton to stay competitive.
Which Airbnb Amenities Boost Revenue in Sutton?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Sutton, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Cooking basics | 86.7% | $21,303 | $8,228 | 158.9% |
Air conditioning | 63.7% | $24,933 | $10,144 | 145.8% |
Refrigerator | 85.8% | $21,249 | $9,368 | 126.8% |
Coffee maker | 93.8% | $20,254 | $9,171 | 120.8% |
Beach accessHigh opportunity | 4.4% | $40,691 | $18,589 | 118.9% |
Washer | 71.7% | $22,959 | $10,982 | 109.1% |
Kitchen | 84.1% | $21,304 | $10,400 | 104.8% |
Hammock | 10.6% | $35,585 | $17,664 | 101.5% |
Bed linens | 89.4% | $20,670 | $10,287 | 100.9% |
Patio or balcony | 70.8% | $22,903 | $11,481 | 99.5% |
Revenue Impact Insights for Sutton
- Cooking basics tops the revenue impact list with a 158.9% uplift — listings with this amenity earn $21,303 vs. $8,228 without it.
- High-opportunity amenities — Beach access — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Cooking basics, Refrigerator, Coffee maker, Kitchen, Bed linens — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Beach access — it has the best combination of high revenue impact and low market saturation in Sutton.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Sutton STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sutton. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSutton Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Sutton
- The typical guest profile for Airbnb in Sutton consists of primarily domestic travelers (66%), often arriving from nearby Montreal, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 65.9% of guests.
- Key international markets include Canada (65.9%) and United States (29.6%).
- Top languages spoken are English (47.6%) followed by French (32.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Montreal and Toronto.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Sutton?
Listings in Sutton average 4.81 out of 5 overall, with about 80 reviews per active listing and 43.4% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Sutton
- With an overall rating of 4.81, Sutton listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Check-in (4.93), while Value (4.7) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 43.4% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Sutton Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Sutton
- The most common availability pattern in Sutton falls within the 271-366 days range, representing 54% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 81.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Sutton (28.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 19.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Sutton?
Average Booking Lead Time by Month
Booking Lead Time Insights for Sutton
- The overall average booking lead time for vacation rentals in Sutton is 63 days.
- Guests book furthest in advance for stays during August (average 88 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in April (average 35 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (71 days avg.) sees the longest lead times, while Spring (46 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (63 days) as a baseline for your pricing and availability strategy in Sutton.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 88 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 71 days) to capture early planners.
- Monitor your own booking lead times against these Sutton averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Sutton?
Guests in Sutton stay about 5.5 nights on average, generating roughly 2,631 reservations and 23.3 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Sutton
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Sutton
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 23.3 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Jul (5.9 nights) and shorten in Apr (3 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Sutton Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
13 listings
11.5% of total
2 Nights
31 listings
27.4% of total
3 Nights
2 listings
1.8% of total
4-6 Nights
8 listings
7.1% of total
7-29 Nights
17 listings
15% of total
30+ Nights
42 listings
37.2% of total
Key Insights
- The most prevalent minimum stay requirement in Sutton is 30+ Nights, adopted by 37.2% of listings. This highlights the market's preference for longer commitments.
- A significant segment (37.2%) caters to monthly stays (30+ nights) in Sutton, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 37.2% of Sutton hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11.5% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 37.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sutton.
Sutton Airbnb Cancellation Policy Trends Analysis (2026)
Limited
2 listings
1.8% of total
Flexible
14 listings
12.4% of total
Moderate
32 listings
28.3% of total
Firm
48 listings
42.5% of total
Strict
17 listings
15% of total
Cancellation Policy Insights for Sutton
- The prevailing Airbnb cancellation policy trend in Sutton is Firm, used by 42.5% of listings.
- A majority (57.5%) of hosts in Sutton utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 42.5% market standard in Sutton.
- Regularly review your cancellation policy against competitors and market demand shifts in Sutton.
How Much Are Airbnb Cleaning Fees in Sutton?
Cleaning fees in Sutton are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Sutton
- 79.6% of listings charge a cleaning fee, making it standard practice in Sutton. Guests expect it and factor it into their booking decisions.
- The gap between the average ($485) and median ($71) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 8.4% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Sutton median of $71. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Sutton Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Suttonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Chalet Sutton Base Camp.
Entire Place • 11 bedrooms
L'Hivernon – Scandinavian Inspiration
Entire Place • 2 bedrooms
Chalet Chïc Shack
Entire Place • 4 bedrooms
The village chalet
Entire Place • 3 bedrooms
The Country House in the Mountains
Entire Place • 2 bedrooms
Chalet Sean
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Sutton?
Learn from the best! This table showcases top-performing Airbnb hosts in Sutton based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Monic | 3 | $109,415 | 296 | 4.98/5.0 |
| Elisa | 2 | $80,549 | 25 | 5.00/5.0 |
| Niki | 1 | $69,137 | 11 | 4.91/5.0 |
| Hôtel À La Maison | 6 | $67,959 | 226 | 4.24/5.0 |
| Stéphanie | 1 | $66,044 | 236 | 4.87/5.0 |
| Francois | 2 | $65,662 | 522 | 4.94/5.0 |
| Maxime | 1 | $64,343 | 211 | 4.82/5.0 |
| Sébastien | 1 | $63,249 | 86 | 4.97/5.0 |
| Tom | 4 | $57,574 | 24 | 5.00/5.0 |
| Sara | 1 | $56,114 | 124 | 4.62/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sutton.
Who Are the Airbnb Hosts in Sutton?
Sutton is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Sutton
- With 58.4% Superhosts, Sutton has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 6.2% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 1.8% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 61.1% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 25.7% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Sutton averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Sutton
These are the highest-grossing professional property management operations in Sutton, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Tom | 4 | $57,574 | $134 | 32.5% | 5.00/5 |
| Jean Philippe | 2 | $51,252 | $181 | 39.0% | 4.81/5 |
| Annie & Jean-Michel | 1 | $45,468 | $211 | 59.3% | 4.90/5 |
| David | 1 | $13,980 | $608 | 13.6% | 4.81/5 |
Management Company Insights for Sutton
- The leading management company, Tom, operates 4 listings with $57,574 in gross revenue — a useful benchmark for what scale looks like in Sutton.
- Top managers average 2 properties each, suggesting professional management in Sutton still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.88/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 6.2% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Sutton's Airbnb Market Compare to Nearby Cities?
How does the Sutton Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Shannon, Sutton has 11 percentage points lower occupancy and about $121 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Malletts Bay | 50 | $4,999 | $466.06 | 41% |
| Dalton | 12 | $4,745 | $384.76 | 44% |
| Jefferson | 28 | $4,713 | $485.05 | 40% |
| Stowe | 841 | $4,658 | $540.50 | 38% |
| Jackson | 77 | $4,292 | $422.52 | 41% |
| Wilmington | 132 | $4,291 | $345.70 | 40% |
| Shannon | 39 | $4,266 | $317.51 | 46% |
| Waterloo | 12 | $4,183 | $369.00 | 34% |
| Saint-Denis-de-Brompton | 28 | $4,122 | $388.01 | 33% |
| Calais | 16 | $4,028 | $337.72 | 43% |
Frequently Asked Questions About Airbnb in Sutton
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Sutton.
How much do Airbnb hosts make in Sutton?
Sutton hosts earn about $19,567 per year on average, with an average nightly rate of $197 and RevPAR of $70. Those figures describe the typical revenue environment for active listings in Sutton, Quebec, not the ceiling for the best operators. Source: AirROI 2026 data, Sutton market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Sutton?
The average Airbnb occupancy rate in Sutton is 34.9%. February is the strongest month and April is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Sutton?
Listings in Sutton average $197 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Sutton?
Sutton currently has about 113 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Sutton?
AirROI currently classifies the short-term rental regulation level in Sutton as High. The dataset also shows about 93.8% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Sutton?
RevPAR in Sutton is about $70. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Sutton?
Occupancy of 34.9% means Sutton is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $19,567, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Sutton?
The average booking lead time in Sutton is about 63 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Sutton?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Sutton include Lac Brome, Sutton Mountain, Sutton Village. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Sutton?
entire_home listings make up 82.3% of the active supply in Sutton. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Sutton compare to nearby Airbnb markets?
Among neighboring markets, Malletts Bay posts $59,984 in average annual revenue with 40.7% occupancy, compared to Sutton's $19,567 and 34.9%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Sutton?
The average Airbnb stay length in Sutton is about 5.5 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Sutton?
Airbnb listings in Sutton average 4.81 out of 5 overall. About 43.4% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Sutton?
Cooking basics and Air conditioning are among the strongest revenue-linked amenities in Sutton. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Sutton?
Yes. About 79.6% of active Airbnb listings in Sutton charge a cleaning fee, and the average fee is $485. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Sutton?
A 58.4% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.