MULÉ beach house + pool Entire home · 5 bedrooms Rated 5.00 - Revenue
- COP 1.4B
- Occupancy
- 73.3%
- Daily rate
- COP 5.8M
Airbnb market data · 202612 months to September 2026
The average Airbnb in Tolú brought in COP 57,801,591 over the 12 months through September 2026, about 27% more than the Sucre average of COP 45,674,455.
The short answer
Tolú earns on price rather than volume. Listings averaged COP 795,791 a night and were booked on 25% of available nights, against COP 607,000 and 28% for the Sucre average.
July, usually the best month, brings in about 67% more per listing than October, usually the slowest.
With 277 active listings, Tolú is the second-largest of 7 Sucre markets AirROI tracks. From a year earlier, average revenue rose 15% while the number of active listings grew 24%.
Browse the live Tolú Airbnb market
See Every Tolú Listing
Revenue
Gross bookings per Tolú listing averaged COP 57,801,591 over the 12 months to September 2026 (Sucre average: COP 45,674,455), before cleaning, platform and management costs and taxes.
In a typical year, the average Tolú listing brings in COP 10,600,000 in July, its best month, and COP 6,350,000 in October, its slowest. September runs within 4% of October, so either can be the slowest in a given year. The three strongest months bring in 31% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 7.9 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earns about 1.7 times what October does
Average revenue per active listing, by month, September 2024 to August 2026
The dashed line is the average of the months shown, COP 7,680,000. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
July 2026 led on revenue and nightly rate; bookings peaked in January 2026.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | COP 7,461,278 | 26.9% | COP 653,405 | COP 248,709 | 42 days | 3 nights |
| Oct 2025 | COP 7,039,883 | 27.0% | COP 679,688 | COP 227,093 | 55 days | 3.4 nights |
| Nov 2025 | COP 7,258,404 | 27.9% | COP 672,782 | COP 241,947 | 62 days | 2.7 nights |
| Dec 2025 | COP 8,506,126 | 32.1% | COP 757,044 | COP 274,391 | 95 days | 4.3 nights |
| Jan 2026 | COP 9,876,358 | 37.6% | COP 775,547 | COP 318,592 | 59 days | 3.5 nights |
| Feb 2026 | COP 6,456,131 | 28.2% | COP 684,978 | COP 230,576 | 36 days | 4 nights |
| Mar 2026 | COP 7,243,655 | 25.8% | COP 722,255 | COP 233,666 | 46 days | 3.8 nights |
| Apr 2026 | COP 6,486,458 | 22.2% | COP 729,980 | COP 216,215 | 46 days | 2.9 nights |
| May 2026 | COP 8,667,224 | 26.2% | COP 809,329 | COP 279,588 | 31 days | 3.1 nights |
| Jun 2026 | COP 10,173,996 | 33.1% | COP 858,796 | COP 339,133 | 38 days | 3.4 nights |
| Jul 2026 | COP 12,794,445 | 33.8% | COP 879,105 | COP 412,724 | 39 days | 4 nights |
| Aug 2026 | COP 8,899,084 | 28.9% | COP 865,925 | COP 287,067 | 42 days | 2.6 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
The typical Tolú listing earns about COP 3,370,000 a month, but one property can land well above or below that. The Airbnb estimator gives a range for a specific address, built from the comparable listings around it.
Profit
Yes, when it's run well. The average Tolú Airbnb took in COP 57,801,591 in the 12 months to September 2026, and run by its owner at everyday costs, about COP 3,540,000 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about COP 10,010,000 a month.
Cleaning it yourself keeps the COP 1,780,000 a year guests pay in cleaning fees, for about COP 3,690,000 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about COP 3,080,000 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | COP 56,021,591 | COP 156,150,000 |
| Cleaning fees guests pay3% of Tolú bookings | COP 1,780,000 | COP 4,970,000 |
| Gross bookings | COP 57,801,591 | COP 161,120,000 |
| Running costs | ||
| Airbnb's feeAbout 12%: 15.5% for the 71% of Tolú listings on Simplified Pricing, 3% for the rest | −COP 6,850,000 | −COP 19,080,000 |
| Cleaning and laundryPaid for by the cleaning fee; COP 0 if you clean yourself | −COP 1,780,000 | −COP 4,970,000 |
| Utilities and internetAbout 5% of bookings | −COP 2,890,000 | −COP 8,060,000 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −COP 1,160,000 | −COP 3,220,000 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −COP 1,730,000 | −COP 4,830,000 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −COP 580,000 | −COP 580,000 |
| Permit and registrationWhere one is required | −COP 290,000 | −COP 290,000 |
| ManagementCOP 0 when you run it; co-hosts charge from about 10% of nightly bookings | COP 0 | COP 0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | COP 0 | COP 0 |
| Lodging taxesAdded to the guest's bill and passed on | COP 0 | COP 0 |
| Total running costsAbout 23% of bookings, plus cleaning paid for by the cleaning fee | −COP 15,280,000 | −COP 41,030,000 |
| Left for housing costs, then profit | COP 42,521,591about COP 3,540,000 a month | COP 120,090,000about COP 10,010,000 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
The estimate starts from Tolú's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Tolú home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about COP 13,430,000 a month, against COP 4,820,000 for the average one.
Occupancy
Tolú listings were booked on 25% of the nights they were open over the past year, 3 percentage points below the Sucre average (28%) and 8 points below the Colombia average (33%). Counting only the listings booked in each month and averaging each month over two years, occupancy climbs to 37% in January and falls to 25% in October.
The busiest tenth of listings are booked about 5.9 times as often as the bottom quarter.
January is usually the busiest month in Tolú, October the quietest
Share of open nights booked, by month, September 2024 to August 2026
The 12-month rate of 25% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
The average nightly rate in Tolú, known as ADR (average daily rate), was COP 795,791 over the past year, about 31% above the Sucre average of COP 607,000 and about 2.3 times the Colombia average of COP 353,000. Averaged month by month over the past two years, rates peak in June and July at about COP 781,000 and bottom out in September at about COP 607,000.
Prices span a wide range: the top 10% charge about 7.5 times the rate of the bottom quarter.
July rates run 29% above September's
Average nightly rate (ADR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, COP 701,000. The 12-month ADR of COP 795,791 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Tolú it averaged COP 218,000 over the past year, from about COP 205,000 in a typical October to about COP 342,000 in a typical July.
A small group of listings earns several times more per open night than the rest.
July RevPAR is about 1.7 times October's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, COP 252,000. The 12-month RevPAR of COP 218,000 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Tolú has two high seasons, January and June–July, which makes it a moderately seasonal market. Business is slowest from September to November and slows again from February to April.
Average revenue by month in Tolú
Average revenue per active listing, each calendar month averaged over the past two years
The dashed line is the average of the 12 calendar months, COP 7,680,000.
| Month | Season | Revenue per listing |
|---|---|---|
| January | High season | COP 9,610,000 |
| February | Low season | COP 6,790,000 |
| March | Low season | COP 6,770,000 |
| April | Low season | COP 6,800,000 |
| May | Shoulder season | COP 7,680,000 |
| June | High season | COP 8,460,000 |
| July | High season | COP 10,600,000 |
| August | Shoulder season | COP 7,690,000 |
| September | Low season | COP 6,570,000 |
| October | Low season | COP 6,350,000 |
| November | Low season | COP 6,870,000 |
| December | Shoulder season | COP 7,990,000 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonJanuary, June–July | COP 9,550,000 | 33% | COP 763,870 |
| Shoulder seasonMay, August, December | COP 7,780,000 | 28% | COP 743,838 |
| Low seasonFebruary–April, September–November | COP 6,690,000 | 27% | COP 647,244 |
Guests book Tolú stays 56 days ahead on average (about eight weeks). December stays are booked furthest out, about 83 days ahead, and February stays closest to arrival, about 31 days. A typical December booking is made in late September.
December stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
The 12-month figure of 56 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
98% of the 277 active listings in Tolú display a registration, permit or license number. The share shows what hosts display, not what local rules allow: it can't show whether new permits are still issued, or whether limits on nights, zones or property types apply.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Tolú.
Neighborhoods
AirROI's area guide picks eight Tolú neighborhoods that draw short-term rental guests, led by Playa El Francés, Coveñas Beach and Centro Histórico de Tolú. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Playa El Francés | A stunning beach known for its calm waters and serene atmosphere, making it an ideal spot for families and vacationers looking for relaxation. | Calm waters for swimming, Beachfront dining, Relaxed beach atmosphere |
| Coveñas Beach | Popular coastal area known for its warm waters and vibrant beach scene, attracting both local and international tourists. | Water sports activities, Beach parties, Local seafood restaurants |
| Centro Histórico de Tolú | The historic center offers cultural experiences and a taste of local life, drawing visitors interested in the history and traditions of the region. | Local markets, Cultural festivals, Historic architecture |
| Isla Múcura | A beautiful island near Tolú known for its natural beauty and tranquility, perfect for those seeking an escape from daily life. | Pristine beaches, Diving and snorkeling, Eco-tourism |
| Playa Los Cocos | A quiet beach destination with beautiful landscapes, suitable for those looking to unwind away from crowded tourist spots. | Secluded beach areas, Tropical scenery, Calm environment |
| Parque Nacional Natural Corales del Rosario | A natural park with stunning coral reefs, perfect for eco-tourists interested in marine life and adventure activities. | Diving spots, Wildlife watching, Natural beauty |
| La Boquilla | A charming fishing village near Tolú that offers an authentic coastal experience and local cuisine, appealing to those interested in local culture. | Fresh seafood, Cultural interactions, Fishing trips |
| Bahía de Tolú | The bay area provides beautiful views and opportunities for water activities, making it attractive for tourists looking for a mix of relaxation and adventure. | Sunset views, Boat tours, Water activities |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Entire homes make up 70% of listings in Tolú, but private rooms are a real segment: nearly one listing in three (29%) rents out a single room. Apartments and condos are the most common property type at 31%, ahead of cabins and other outdoor stays (26%).
Mostly entire homes, with a private-room segment
Tolú Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 70.4% | 195 |
| Private room | 29.2% | 81 |
| Shared room | 0.4% | 1 |
Listings by property type
Tolú Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| Apartment/Condo | 31.0% | 86 |
| Cabin/Outdoor | 25.6% | 71 |
| House | 24.5% | 68 |
| Hotel/Boutique | 18.1% | 50 |
| Others | 0.7% | 2 |
Most Tolú homes are built for groups: 50% of entire homes have three or more bedrooms, though two-bedroom homes are the most common single size (33%). Shares are of the 195 entire homes that give a bedroom count; rented rooms are left out.
Tolú entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| Studio | 0.5% | 1 |
| 1 bedroom | 16.4% | 32 |
| 2 bedrooms | 32.8% | 64 |
| 3 bedrooms | 19.0% | 37 |
| 4 bedrooms | 12.3% | 24 |
| 5+ bedrooms | 19.0% | 37 |
A typical one-bedroom home in Tolú earned COP 30,200,000 over the past year, against COP 71,100,000 for a home with five or more bedrooms.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 1 bedroom | 32 | COP 30,200,000 | COP 51,600,000 | COP 506,261 | 35% |
| 2 bedrooms | 64 | COP 14,400,000 | COP 25,800,000 | COP 430,165 | 23% |
| 3 bedrooms | 37 | COP 22,900,000 | COP 41,600,000 | COP 826,012 | 25% |
| 4 bedrooms | 24 | COP 126,000,000 | COP 160,000,000 | COP 1,299,013 | 40% |
| 5+ bedrooms | 37 | COP 71,100,000 | COP 176,000,000 | COP 2,414,003 | 25% |
Tolú is a group-trip market: 51% of listings sleep eight or more guests, about four times the share of the next most common size, four guests (13%). Shares are of the 256 listings with a guest capacity on file (92% of the market).
Tolú listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 2 guests | 7.0% | 18 |
| 3 guests | 3.9% | 10 |
| 4 guests | 12.5% | 32 |
| 5 guests | 10.5% | 27 |
| 6 guests | 10.5% | 27 |
| 7 guests | 4.3% | 11 |
| 8+ guests | 51.2% | 131 |
Tolú hosts set up an average of 6.7 beds per listing, roughly two for every bedroom. Only 47% of listings show their exact location on the listing map; the rest show an approximate area.
Beach access is close to standard in Tolú: 75% of listings offer it, and 49% have a pool.
Share of Tolú listings with each common amenity
Listings in Tolú with beach access earned about 6.1 times as much a year, on average, as those without: COP 73,000,000 against COP 11,900,000. The gap is smaller for a pool view (about 5.5 times as much) and a pool (about 4.3 times as much). Bigger, professionally run homes tend to carry more amenities, so these gaps reflect the kind of listing as much as the feature itself.
Revenue gap for Tolú listings with each amenity
How much more listings with the amenity earned in a year than those without, and the share of listings that have it
| Amenity | Listings with it | Avg. revenue with | Avg. revenue without | Revenue gap |
|---|---|---|---|---|
| Beach access | 75% | COP 73,000,000 | COP 11,900,000 | +514% |
| Pool view | 8% | COP 231,000,000 | COP 42,100,000 | +450% |
| Pool | 49% | COP 94,800,000 | COP 22,100,000 | +330% |
| Gym | 17% | COP 146,000,000 | COP 39,700,000 | +269% |
| Beach essentials | 17% | COP 143,000,000 | COP 39,900,000 | +259% |
| Ocean view | 15% | COP 146,000,000 | COP 42,500,000 | +243% |
| Outdoor furniture | 36% | COP 102,000,000 | COP 32,900,000 | +210% |
| Kayak | 6% | COP 155,000,000 | COP 51,500,000 | +200% |
| Fire pit | 28% | COP 111,000,000 | COP 37,000,000 | +200% |
| Sound system | 14% | COP 125,000,000 | COP 46,800,000 | +167% |
Guests
Most Tolú guests are domestic, but a sizeable minority come from abroad: 21% of those who left reviews live outside Colombia, led by visitors from the United States and France. Guests speak a mix of languages: Spanish leads at 55%, followed by English and French.
79% of Tolú guests are domestic
Where guests who left reviews live
Where Tolú guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Bogotá | 30.3% |
| Medellín | 15.4% |
| Cali | 3.1% |
| Antioquia | 2.9% |
Where Tolú guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| Colombia | 79.3% |
| United States | 8.0% |
| France | 2.9% |
| Canada | 2.0% |
| Germany | 1.4% |
Languages spoken by Tolú guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| Spanish | 55.5% |
| English | 32.0% |
| French | 4.4% |
| Portuguese | 3.7% |
| German | 2.5% |
Tolú Airbnbs average 4.61 stars, and 18% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on value for money: it scores 4.59, against 4.74 for host communication and check-in.
Communication and check-in score highest in Tolú; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.61 |
| Cleanliness | 4.60 |
| Communication | 4.74 |
| Location | 4.64 |
| Check-in | 4.74 |
| Value | 4.59 |
Booking patterns
More than nine in ten Tolú listings are open to guests more than 180 days a year, but only 8% are booked or blocked that many days. The most common booked-or-blocked total is 1 to 30 days a year, covering 44% of listings; blocked nights include any the host closes off.
Days a year Tolú listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 75.8% | 210 |
| 181-270 days | 16.6% | 46 |
| 91-180 days | 7.6% | 21 |
Days a year Tolú listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 181-270 days | 7.6% | 21 |
| 91-180 days | 17.7% | 49 |
| 31-90 days | 30.3% | 84 |
| 1-30 days | 44.4% | 123 |
The average Tolú booking lasts 3.9 nights, longest in December and shortest in August. Listings took about 15 bookings each over the year, some 4,150 in all. Nearly eight in ten listings that give a check-in time set it at 3 p.m., with check-out usually at 11 a.m.
Average length of stay by month in Tolú
Average nights per booking, by month of stay
Two-year average by calendar month.
94% of listings in Tolú accept stays of one or two nights.
Minimum stay set by Tolú listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Firm is the most common cancellation policy in Tolú, used by 36% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. Nearly half of listings offer Flexible or Moderate terms and 45% use Firm or stricter ones, so neither camp dominates.
Cancellation policies of Tolú listings, from most to least flexible
Share of listings by the policy they use
About half of Tolú listings charge a cleaning fee. The typical fee is COP 55,074; a handful of extreme values pull the simple average far above that, so the median is the better guide. Spread over the average stay of 3.9 nights, that adds roughly COP 14,200 a night to what guests pay. For listings that charge one, cleaning fees make up about 3% of gross revenue.
Top earners
The top-grossing Airbnb in Tolú, a five-bedroom home, took in COP 1,370,000,000 over the past year, about 24 times the city's average of COP 57,800,000. Five of the six listings below have five or more bedrooms; the other one has four bedrooms.
MULÉ beach house + pool Entire home · 5 bedrooms Rated 5.00
Santorini Tolú El Francés 6 bedrooms 20 people pool Entire home · 6 bedrooms Rated 4.87
7 bedrooms Beach house at Tolu Sucre Entire home · 7 bedrooms Rated 4.83
Cabin for 30 people in Tolú with pool Entire home · 8 bedrooms Rated 4.86
Seaside Paradise: 5-Bedroom Beach House with Pool Entire home · 5 bedrooms Rated 4.94
Taipan Beach House Entire home · 4 bedrooms Rated 4.70 Carlos is the top-grossing host in Tolú, with COP 1.81 billion in bookings across 3 listings over the past year. Hosting here is fragmented: the ten top-grossing hosts run just 10% of the market's 277 listings.
| # | Host | Listings | Gross revenue | Per listing | Avg. rating |
|---|---|---|---|---|---|
| Carlos | 3 | COP 1,805,143,322 | COP 601,714,441 | 4.92/5 | |
| Juan Camilo | 4 | COP 1,130,505,183 | COP 282,626,296 | 4.82/5 | |
| De Verano | 2 | COP 658,024,239 | COP 329,012,120 | 4.86/5 | |
| 4 | Betty | 1 | COP 649,230,805 | COP 649,230,805 | 4.87/5 |
| 5 | Inmobiliamos SAS | 1 | COP 640,984,436 | COP 640,984,436 | 4.83/5 |
| 6 | Mary | 13 | COP 439,836,926 | COP 33,833,610 | 4.58/5 |
| 7 | Juan Esteban | 1 | COP 417,880,878 | COP 417,880,878 | 4.94/5 |
| 8 | Maria Camila | 1 | COP 390,321,998 | COP 390,321,998 | 4.70/5 |
| 9 | Andres | 2 | COP 378,789,565 | COP 189,394,783 | – |
| 10 | Ana | 1 | COP 370,609,285 | COP 370,609,285 | 4.83/5 |
Only 3% of Tolú listings are classed as professionally managed, though 30% of listings have a co-host. Superhosts run 32% of listings. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 71% of listings.
Nearby markets
Tolú out-earns every one of the eight nearby markets in the table, all within 32 km; the best of them, Santiago de Tolú, averaged about 5% less per listing. Rincón del Mar was the busiest, booked on 34% of nights against 25% in Tolú.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Santiago de Tolú 1 km | 114 | COP 54,728,571 | COP 805,912 | 28% |
| Coveñas 15 km | 478 | COP 49,298,305 | COP 584,295 | 32% |
| La Cazada 16 km | 100 | COP 28,414,358 | COP 426,821 | 24% |
| El Porvenir 19 km | 93 | COP 34,656,044 | COP 601,185 | 22% |
| San Antero 23 km | 86 | COP 52,595,384 | COP 805,728 | 24% |
| San Onofre 27 km | 86 | COP 22,029,480 | COP 396,971 | 22% |
| Rincón del Mar 27 km | 40 | COP 33,587,614 | COP 456,304 | 34% |
| Sincelejo 32 km | 52 | COP 9,535,093 | COP 175,171 | 28% |
Markets elsewhere in Colombia with a similar nightly rate and occupancy to Tolú:
FAQ
An active Tolú Airbnb grossed COP 57,801,591 on average in the 12 months to September 2026, according to AirROI's tracking of 277 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in COP 9,380,000 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Tolú listings earn between COP 1,180,000 and COP 9,380,000 in a typical month, and the top tenth COP 20,200,000 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
Listings in Tolú were booked on 25% of available nights over the past year. That compares with 28% for the Sucre average. January is usually the busiest month.
The average booked night in Tolú cost COP 795,791 before fees. Half of listings charge between COP 226,000 and COP 913,000, so bedroom count and location move the price more than the average suggests.
In Tolú, 98% of active listings display a registration, permit or license number. The share shows what hosts display, not what the rules allow, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Yes, when it's run well. The average Tolú Airbnb grossed COP 57,801,591 in the 12 months to September 2026, 27% above the Sucre average of COP 45,674,455. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, COP 42,521,591 a year (about COP 3,540,000 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about COP 10,010,000 a month. Check a specific home in the Airbnb calculator.
July usually pays best, averaging COP 10,600,000 per active listing over the past two years, and October usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Tolú listing was open to book earned COP 218,000 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made COP 553,000 or more.
Tolú stays were booked 56 days (about eight weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
The average Tolú Airbnb stay lasted 3.9 nights over the past year. A listing took 15 reservations over the year on average.
Guests rate Tolú Airbnbs 4.61 out of 5 on average. Guests score check-in highest and value lowest.
Playa El Francés, Coveñas Beach and Centro Histórico de Tolú draw the most short-term rental interest in Tolú. The neighborhood guide explains what brings guests to each.
AirROI counted 277 active Airbnb listings in Tolú as of September 2026. The closest tracked market is Santiago de Tolú, 1 km away.
In Tolú, about half of listings add a cleaning fee. The median fee is COP 55,074; a handful of extreme values pull the simple average far above that, so the median is the better guide.
Method
Figures on this page cover 277 active Airbnb listings in Tolú from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Colombian pesos at COP 3,672 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.