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Airbnb market data · 202612 months to September 2026

Tolú, Colombia Airbnb Market Data: Revenue, Occupancy & Trends

Source: AirROI Reviewed by , Founder @ AirROI Updated

Active Airbnb listings
277
Avg. booking lead time
56 days
Listings showing a permit
98%
Peak revenue month
July
Lowest revenue month
October

The short answer

Tolú Airbnb Market at a Glance

Tolú earns on price rather than volume. Listings averaged COP 795,791 a night and were booked on 25% of available nights, against COP 607,000 and 28% for the Sucre average.

July, usually the best month, brings in about 67% more per listing than October, usually the slowest.

With 277 active listings, Tolú is the second-largest of 7 Sucre markets AirROI tracks. From a year earlier, average revenue rose 15% while the number of active listings grew 24%.

Map of Airbnb listings in Tolú Browse the live Tolú Airbnb market See Every Tolú Listing

Revenue

How Much Do Airbnb Hosts Make in Tolú?

Gross bookings per Tolú listing averaged COP 57,801,591 over the 12 months to September 2026 (Sucre average: COP 45,674,455), before cleaning, platform and management costs and taxes.

In a typical year, the average Tolú listing brings in COP 10,600,000 in July, its best month, and COP 6,350,000 in October, its slowest. September runs within 4% of October, so either can be the slowest in a given year. The three strongest months bring in 31% of a full year's revenue, where an even calendar would give any three months 25%.

In a typical month, a top-quarter listing earns at least 7.9 times as much as a bottom-quarter one.

  • Best-in-class properties (top 10%) earn COP 20,200,000+ a month, about 6 times the typical property.
  • Strong performers (top 25%) earn COP 9,380,000 or more, roughly COP 6,000,000 a month above the median.
  • Typical properties (median) earn about COP 3,370,000 a month.
  • Entry-level properties (bottom 25%) earn COP 1,180,000 or less, about a third of the median.

These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.

July earns about 1.7 times what October does

Average revenue per active listing, by month, September 2024 to August 2026

The dashed line is the average of the months shown, COP 7,680,000. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.

Tolú Airbnb Data by Month

Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.

July 2026 led on revenue and nightly rate; bookings peaked in January 2026.

Average monthly Airbnb revenue, occupancy, nightly rate, RevPAR, booking lead time and length of stay per active listing in Tolú, Sep 2025 to Aug 2026
Month Avg. Revenue Occupancy Avg. Nightly Rate RevPAR Booking Lead Time Avg. Length of Stay
Sep 2025COP 7,461,27826.9%COP 653,405COP 248,70942 days3 nights
Oct 2025COP 7,039,88327.0%COP 679,688COP 227,09355 days3.4 nights
Nov 2025COP 7,258,40427.9%COP 672,782COP 241,94762 days2.7 nights
Dec 2025COP 8,506,12632.1%COP 757,044COP 274,39195 days4.3 nights
Jan 2026COP 9,876,35837.6%COP 775,547COP 318,59259 days3.5 nights
Feb 2026COP 6,456,13128.2%COP 684,978COP 230,57636 days4 nights
Mar 2026COP 7,243,65525.8%COP 722,255COP 233,66646 days3.8 nights
Apr 2026COP 6,486,45822.2%COP 729,980COP 216,21546 days2.9 nights
May 2026COP 8,667,22426.2%COP 809,329COP 279,58831 days3.1 nights
Jun 2026COP 10,173,99633.1%COP 858,796COP 339,13338 days3.4 nights
Jul 2026COP 12,794,44533.8%COP 879,105COP 412,72439 days4 nights
Aug 2026COP 8,899,08428.9%COP 865,925COP 287,06742 days2.6 nights

Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.

The typical Tolú listing earns about COP 3,370,000 a month, but one property can land well above or below that. The Airbnb estimator gives a range for a specific address, built from the comparable listings around it.

Profit

Is an Airbnb in Tolú Profitable?

Yes, when it's run well. The average Tolú Airbnb took in COP 57,801,591 in the 12 months to September 2026, and run by its owner at everyday costs, about COP 3,540,000 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about COP 10,010,000 a month.

Cleaning it yourself keeps the COP 1,780,000 a year guests pay in cleaning fees, for about COP 3,690,000 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about COP 3,080,000 a month.

These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.

Tolú Airbnb Income, Expenses and Profit per Year

A year of income, running costs and what is left for housing costs for an average and a top-quarter Tolú Airbnb
Line Average listing Top-quarter listing
Money in
Nightly bookingsCOP 56,021,591COP 156,150,000
Cleaning fees guests pay3% of Tolú bookingsCOP 1,780,000COP 4,970,000
Gross bookingsCOP 57,801,591COP 161,120,000
Running costs
Airbnb's feeAbout 12%: 15.5% for the 71% of Tolú listings on Simplified Pricing, 3% for the rest−COP 6,850,000−COP 19,080,000
Cleaning and laundryPaid for by the cleaning fee; COP 0 if you clean yourself−COP 1,780,000−COP 4,970,000
Utilities and internetAbout 5% of bookings−COP 2,890,000−COP 8,060,000
Guest suppliesToiletries, coffee, paper goods: about 2%−COP 1,160,000−COP 3,220,000
Repairs and upkeepIncluding linens and small replacements: about 3%−COP 1,730,000−COP 4,830,000
Short-term rental insuranceOne policy, on top of Airbnb's free AirCover−COP 580,000−COP 580,000
Permit and registrationWhere one is required−COP 290,000−COP 290,000
ManagementCOP 0 when you run it; co-hosts charge from about 10% of nightly bookingsCOP 0COP 0
Pricing and messaging toolsOptional; Airbnb's own tools are freeCOP 0COP 0
Lodging taxesAdded to the guest's bill and passed onCOP 0COP 0
Total running costsAbout 23% of bookings, plus cleaning paid for by the cleaning fee−COP 15,280,000−COP 41,030,000
Left for housing costs, then profitCOP 42,521,591about COP 3,540,000 a monthCOP 120,090,000about COP 10,010,000 a month
Housing costs
Mortgage or rent, property tax, home insurance, building or condo fees Depend on the home

Estimate Your Own Tolú Airbnb Profit

The estimate starts from Tolú's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.

To work out the profit on one Tolú home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.

How Tolú's Top Earners Get There

  • More nights booked. The busiest quarter of Tolú listings are booked on 42% or more of their nights, against 23% for the median listing. Ten more booked nights a year at the median rate of COP 420,000 adds about COP 4,200,000 in bookings.
  • Prices that follow demand. Ranked by price, the top quarter charge COP 913,000 a night or more, against a median of COP 420,000. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about COP 5,600,000 a year.
  • Open for the busy months. In a typical year, July brings the average listing about COP 10,600,000, against COP 6,350,000 in October, so a calendar that is open and full in the busy months carries the year.
  • Reviews that stand out. Tolú listings average 4.61 stars, and 18% carry Airbnb's Guest Favorite badge, which guests can filter for.

What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about COP 13,430,000 a month, against COP 4,820,000 for the average one.

Occupancy

What Is the Airbnb Occupancy Rate in Tolú?

Tolú listings were booked on 25% of the nights they were open over the past year, 3 percentage points below the Sucre average (28%) and 8 points below the Colombia average (33%). Counting only the listings booked in each month and averaging each month over two years, occupancy climbs to 37% in January and falls to 25% in October.

The busiest tenth of listings are booked about 5.9 times as often as the bottom quarter.

  • Best-in-class properties (top 10%) are booked 65%+ of open nights, 42 points above the median.
  • Strong performers (top 25%) fill 42% or more, roughly three nights a week.
  • Typical properties (median) fill about 23% of open nights.
  • Entry-level properties (bottom 25%) fill 11% or less, less than one night a week.

January is usually the busiest month in Tolú, October the quietest

Share of open nights booked, by month, September 2024 to August 2026

The 12-month rate of 25% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.

Nightly rates

How Much Does an Airbnb Cost per Night in Tolú?

The average nightly rate in Tolú, known as ADR (average daily rate), was COP 795,791 over the past year, about 31% above the Sucre average of COP 607,000 and about 2.3 times the Colombia average of COP 353,000. Averaged month by month over the past two years, rates peak in June and July at about COP 781,000 and bottom out in September at about COP 607,000.

Prices span a wide range: the top 10% charge about 7.5 times the rate of the bottom quarter.

  • Best-in-class properties (top 10%) charge COP 1,690,000+ a night, about four times the median.
  • Strong performers (top 25%) charge COP 913,000 or more, about COP 490,000 above the median.
  • Typical properties (median) charge about COP 420,000 a night.
  • Entry-level properties (bottom 25%) charge COP 226,000 or less, about half of the median.

July rates run 29% above September's

Average nightly rate (ADR), by month, September 2024 to August 2026

The dashed line is the average of the months shown, COP 701,000. The 12-month ADR of COP 795,791 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.

What Is the RevPAR for Airbnb in Tolú?

RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Tolú it averaged COP 218,000 over the past year, from about COP 205,000 in a typical October to about COP 342,000 in a typical July.

A small group of listings earns several times more per open night than the rest.

  • Best-in-class properties (top 10%) earn COP 553,000+ per open night, about 5.8 times the median.
  • Strong performers (top 25%) earn COP 237,000 or more, about COP 140,000 a night above the median.
  • Typical properties (median) earn about COP 95,800 per open night.
  • Entry-level properties (bottom 25%) earn COP 43,500 or less, about 45% of the median.

July RevPAR is about 1.7 times October's

Revenue per open night (RevPAR), by month, September 2024 to August 2026

The dashed line is the average of the months shown, COP 252,000. The 12-month RevPAR of COP 218,000 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.

Seasonality

Best and Worst Months for Airbnb in Tolú

Tolú has two high seasons, January and June–July, which makes it a moderately seasonal market. Business is slowest from September to November and slows again from February to April.

Average revenue by month in Tolú

Average revenue per active listing, each calendar month averaged over the past two years

The dashed line is the average of the 12 calendar months, COP 7,680,000.

Revenue by month in Tolú in numbers
Average monthly revenue per active listing in Tolú, by calendar month
Month Season Revenue per listing
JanuaryHigh seasonCOP 9,610,000
FebruaryLow seasonCOP 6,790,000
MarchLow seasonCOP 6,770,000
AprilLow seasonCOP 6,800,000
MayShoulder seasonCOP 7,680,000
JuneHigh seasonCOP 8,460,000
JulyHigh seasonCOP 10,600,000
AugustShoulder seasonCOP 7,690,000
SeptemberLow seasonCOP 6,570,000
OctoberLow seasonCOP 6,350,000
NovemberLow seasonCOP 6,870,000
DecemberShoulder seasonCOP 7,990,000
Average monthly Airbnb revenue, occupancy and nightly rate in Tolú by season
Season Revenue per month Occupancy Nightly rate
High seasonJanuary, June–JulyCOP 9,550,00033%COP 763,870
Shoulder seasonMay, August, DecemberCOP 7,780,00028%COP 743,838
Low seasonFebruary–April, September–NovemberCOP 6,690,00027%COP 647,244

How Far in Advance Do Guests Book Airbnb in Tolú?

Guests book Tolú stays 56 days ahead on average (about eight weeks). December stays are booked furthest out, about 83 days ahead, and February stays closest to arrival, about 31 days. A typical December booking is made in late September.

December stays are booked furthest ahead

Average days between booking and check-in, by month of stay, September 2024 to August 2026

The 12-month figure of 56 days averages each listing's year as a whole; each month here averages only the listings with stays in it.

Permits

Airbnb Permits and Registration in Tolú

98% of the 277 active listings in Tolú display a registration, permit or license number. The share shows what hosts display, not what local rules allow: it can't show whether new permits are still issued, or whether limits on nights, zones or property types apply.

Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Tolú.

Neighborhoods

Best Neighborhoods for Airbnb in Tolú

AirROI's area guide picks eight Tolú neighborhoods that draw short-term rental guests, led by Playa El Francés, Coveñas Beach and Centro Histórico de Tolú. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.

Best neighborhoods for Airbnb in Tolú
Area Who it suits Landmarks nearby
Playa El Francés A stunning beach known for its calm waters and serene atmosphere, making it an ideal spot for families and vacationers looking for relaxation.Calm waters for swimming, Beachfront dining, Relaxed beach atmosphere
Coveñas Beach Popular coastal area known for its warm waters and vibrant beach scene, attracting both local and international tourists.Water sports activities, Beach parties, Local seafood restaurants
Centro Histórico de Tolú The historic center offers cultural experiences and a taste of local life, drawing visitors interested in the history and traditions of the region.Local markets, Cultural festivals, Historic architecture
Isla Múcura A beautiful island near Tolú known for its natural beauty and tranquility, perfect for those seeking an escape from daily life.Pristine beaches, Diving and snorkeling, Eco-tourism
Playa Los Cocos A quiet beach destination with beautiful landscapes, suitable for those looking to unwind away from crowded tourist spots.Secluded beach areas, Tropical scenery, Calm environment
Parque Nacional Natural Corales del Rosario A natural park with stunning coral reefs, perfect for eco-tourists interested in marine life and adventure activities.Diving spots, Wildlife watching, Natural beauty
La Boquilla A charming fishing village near Tolú that offers an authentic coastal experience and local cuisine, appealing to those interested in local culture.Fresh seafood, Cultural interactions, Fishing trips
Bahía de Tolú The bay area provides beautiful views and opportunities for water activities, making it attractive for tourists looking for a mix of relaxation and adventure.Sunset views, Boat tours, Water activities

Area descriptions are AI-assisted from public sources and are not checked against zoning.

Listings

Tolú Airbnb Listings by Type and Size

Entire homes make up 70% of listings in Tolú, but private rooms are a real segment: nearly one listing in three (29%) rents out a single room. Apartments and condos are the most common property type at 31%, ahead of cabins and other outdoor stays (26%).

Mostly entire homes, with a private-room segment

Tolú Airbnb listings by room type

  • Entire home 70%
  • Private room 29%
  • Shared room <1%
Room types in numbers
Tolú Airbnb listings by room type
Room type Share of listings Listings
Entire home70.4%195
Private room29.2%81
Shared room0.4%1

Listings by property type

Tolú Airbnb listings by property type

  • Apartment/Condo 31%
  • Cabin/Outdoor 26%
  • House 25%
  • Hotel/Boutique 18%
  • Others <1%
Property types in numbers
Tolú Airbnb listings by property type
Property type Share of listings Listings
Apartment/Condo31.0%86
Cabin/Outdoor25.6%71
House24.5%68
Hotel/Boutique18.1%50
Others0.7%2

How Many Bedrooms Do Airbnb Listings in Tolú Have?

Most Tolú homes are built for groups: 50% of entire homes have three or more bedrooms, though two-bedroom homes are the most common single size (33%). Shares are of the 195 entire homes that give a bedroom count; rented rooms are left out.

Tolú entire homes by number of bedrooms

Entire homes with each number of bedrooms, of those with a bedroom count on file

Bedroom counts in numbers
Tolú entire homes by number of bedrooms
Bedrooms Share of entire homes with a bedroom count Entire homes
Studio0.5%1
1 bedroom16.4%32
2 bedrooms32.8%64
3 bedrooms19.0%37
4 bedrooms12.3%24
5+ bedrooms19.0%37

What Each Home Size Earns in Tolú

A typical one-bedroom home in Tolú earned COP 30,200,000 over the past year, against COP 71,100,000 for a home with five or more bedrooms.

What each home size earns in Tolú
Home size Listings Typical annual revenue (median) Average annual revenue Avg. nightly rate Occupancy
1 bedroom32COP 30,200,000COP 51,600,000COP 506,26135%
2 bedrooms64COP 14,400,000COP 25,800,000COP 430,16523%
3 bedrooms37COP 22,900,000COP 41,600,000COP 826,01225%
4 bedrooms24COP 126,000,000COP 160,000,000COP 1,299,01340%
5+ bedrooms37COP 71,100,000COP 176,000,000COP 2,414,00325%

How Many Guests Do Airbnbs in Tolú Sleep?

Tolú is a group-trip market: 51% of listings sleep eight or more guests, about four times the share of the next most common size, four guests (13%). Shares are of the 256 listings with a guest capacity on file (92% of the market).

Tolú listings by guest capacity

Share of listings by the number of guests they sleep, of those with a capacity on file

Guest capacity in numbers
Tolú listings by guest capacity
Guest capacity Share of listings with a capacity on file Listings
2 guests7.0%18
3 guests3.9%10
4 guests12.5%32
5 guests10.5%27
6 guests10.5%27
7 guests4.3%11
8+ guests51.2%131

How Tolú Airbnb Listings Are Set Up

Tolú hosts set up an average of 6.7 beds per listing, roughly two for every bedroom. Only 47% of listings show their exact location on the listing map; the rest show an approximate area.

Photos per listing
18
Beds per listing
6.7
Show exact location
47%

What Amenities Do Airbnb Listings in Tolú Offer?

Beach access is close to standard in Tolú: 75% of listings offer it, and 49% have a pool.

Share of Tolú listings with each common amenity

  • Air conditioning Nearly all
  • Wifi 92%
  • Free parking on premises 88%
  • TV 87%
  • Kitchen 77%
  • Beach access 75%
  • Pets allowed 65%
  • Bed linens 64%
  • Cooking basics 62%
  • Dishes and silverware 60%

Airbnb Amenities Linked to Higher Revenue in Tolú

Listings in Tolú with beach access earned about 6.1 times as much a year, on average, as those without: COP 73,000,000 against COP 11,900,000. The gap is smaller for a pool view (about 5.5 times as much) and a pool (about 4.3 times as much). Bigger, professionally run homes tend to carry more amenities, so these gaps reflect the kind of listing as much as the feature itself.

Revenue gap for Tolú listings with each amenity

How much more listings with the amenity earned in a year than those without, and the share of listings that have it

  • Beach access +514% on 75% of listings
  • Pool view +450% on 8% of listings
  • Pool +330% on 49% of listings
  • Gym +269% on 17% of listings
  • Beach essentials +259% on 17% of listings
  • Ocean view +243% on 15% of listings
  • Outdoor furniture +210% on 36% of listings
  • Kayak +200% on 6% of listings
  • Fire pit +200% on 28% of listings
  • Sound system +167% on 14% of listings
Revenue by amenity in numbers
Average annual revenue of Tolú listings with and without each amenity
Amenity Listings with it Avg. revenue with Avg. revenue without Revenue gap
Beach access75%COP 73,000,000COP 11,900,000+514%
Pool view8%COP 231,000,000COP 42,100,000+450%
Pool49%COP 94,800,000COP 22,100,000+330%
Gym17%COP 146,000,000COP 39,700,000+269%
Beach essentials17%COP 143,000,000COP 39,900,000+259%
Ocean view15%COP 146,000,000COP 42,500,000+243%
Outdoor furniture36%COP 102,000,000COP 32,900,000+210%
Kayak6%COP 155,000,000COP 51,500,000+200%
Fire pit28%COP 111,000,000COP 37,000,000+200%
Sound system14%COP 125,000,000COP 46,800,000+167%

Guests

Who Books Airbnbs in Tolú?

Most Tolú guests are domestic, but a sizeable minority come from abroad: 21% of those who left reviews live outside Colombia, led by visitors from the United States and France. Guests speak a mix of languages: Spanish leads at 55%, followed by English and French.

79% of Tolú guests are domestic

Where guests who left reviews live

  • Domestic 79%
  • International 21%

Where Tolú guests come from: top cities

Share of guests who left reviews

  • Bogotá 30%
  • Medellín 15%
  • Cali 3%
  • Antioquia 3%
Top origin cities in numbers
Where Tolú guests come from: top cities
Origin city Share of guests
Bogotá30.3%
Medellín15.4%
Cali3.1%
Antioquia2.9%

Where Tolú guests come from: top countries

Share of guests who left reviews

  • Colombia 79%
  • United States 8%
  • France 3%
  • Canada 2%
  • Germany 1%
Top origin countries in numbers
Where Tolú guests come from: top countries
Origin country Share of guests
Colombia79.3%
United States8.0%
France2.9%
Canada2.0%
Germany1.4%

Languages spoken by Tolú guests

Share of guests who left reviews

  • Spanish 55%
  • English 32%
  • French 4%
  • Portuguese 4%
  • German 2%
Top languages in numbers
Languages spoken by Tolú guests
Language Share of guests
Spanish55.5%
English32.0%
French4.4%
Portuguese3.7%
German2.5%

What Are Airbnb Guest Ratings in Tolú?

Tolú Airbnbs average 4.61 stars, and 18% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on value for money: it scores 4.59, against 4.74 for host communication and check-in.

Communication and check-in score highest in Tolú; value is lowest

Average guest rating out of 5 by category; the bars start at 4.0

  • Accuracy 4.61
  • Cleanliness 4.60
  • Communication 4.74
  • Location 4.64
  • Check-in 4.74
  • Value 4.59
Category scores in numbers
Tolú guest ratings by category
Category Average rating (out of 5)
Accuracy4.61
Cleanliness4.60
Communication4.74
Location4.64
Check-in4.74
Value4.59

Booking patterns

How Guests Book in Tolú: Stays, Rules and Fees

More than nine in ten Tolú listings are open to guests more than 180 days a year, but only 8% are booked or blocked that many days. The most common booked-or-blocked total is 1 to 30 days a year, covering 44% of listings; blocked nights include any the host closes off.

Days a year Tolú listings are open to guests

Share of listings by days a year

  • 271-366 days 76%
  • 181-270 days 17%
  • 91-180 days 8%
Open days in numbers
Days a year Tolú listings are open to guests
Days a year Share of listings Listings
271-366 days75.8%210
181-270 days16.6%46
91-180 days7.6%21

Days a year Tolú listings are booked or blocked

Share of listings by days a year

  • 181-270 days 8%
  • 91-180 days 18%
  • 31-90 days 30%
  • 1-30 days 44%
Booked or blocked days in numbers
Days a year Tolú listings are booked or blocked
Days a year Share of listings Listings
181-270 days7.6%21
91-180 days17.7%49
31-90 days30.3%84
1-30 days44.4%123

What Is the Average Length of Stay for Airbnb in Tolú?

The average Tolú booking lasts 3.9 nights, longest in December and shortest in August. Listings took about 15 bookings each over the year, some 4,150 in all. Nearly eight in ten listings that give a check-in time set it at 3 p.m., with check-out usually at 11 a.m.

Average length of stay by month in Tolú

Average nights per booking, by month of stay

Two-year average by calendar month.

Tolú Airbnb Minimum Stay Requirements

94% of listings in Tolú accept stays of one or two nights.

Minimum stay set by Tolú listings

Share of listings by the shortest stay they accept, from one night to 30 or more

  • 1 Night 64% 178 listings
  • 2 Nights 30% 83 listings
  • 3 Nights 4% 10 listings
  • 7-29 Nights 1% 4 listings
  • 30+ Nights 1% 2 listings

What Cancellation Policies Do Airbnb Hosts Use in Tolú?

Firm is the most common cancellation policy in Tolú, used by 36% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. Nearly half of listings offer Flexible or Moderate terms and 45% use Firm or stricter ones, so neither camp dominates.

Cancellation policies of Tolú listings, from most to least flexible

Share of listings by the policy they use

  • Flexible 30% 82 listings
  • Moderate 19% 53 listings
  • Limited 6% 17 listings
  • Firm 36% 100 listings
  • Strict 8% 23 listings
  • Super Strict 30 Days 1% 2 listings

How Much Are Airbnb Cleaning Fees in Tolú?

About half of Tolú listings charge a cleaning fee. The typical fee is COP 55,074; a handful of extreme values pull the simple average far above that, so the median is the better guide. Spread over the average stay of 3.9 nights, that adds roughly COP 14,200 a night to what guests pay. For listings that charge one, cleaning fees make up about 3% of gross revenue.

Median cleaning fee
COP 55,074
Listings charging a fee
49.1%
Share of gross revenue
3.1%

Top earners

Top-Earning Airbnbs and Hosts in Tolú

The top-grossing Airbnb in Tolú, a five-bedroom home, took in COP 1,370,000,000 over the past year, about 24 times the city's average of COP 57,800,000. Five of the six listings below have five or more bedrooms; the other one has four bedrooms.

MULÉ beach house + pool MULÉ beach house + pool Entire home · 5 bedrooms Rated 5.00
Revenue
COP 1.4B
Occupancy
73.3%
Daily rate
COP 5.8M
Santorini Tolú El Francés 6 bedrooms 20 people pool Santorini Tolú El Francés 6 bedrooms 20 people pool Entire home · 6 bedrooms Rated 4.87
Revenue
COP 649M
Occupancy
65.2%
Daily rate
COP 2.7M
7 bedrooms Beach house at Tolu Sucre 7 bedrooms Beach house at Tolu Sucre Entire home · 7 bedrooms Rated 4.83
Revenue
COP 641M
Occupancy
37.0%
Daily rate
COP 4.8M
Cabin for 30 people in Tolú with pool Cabin for 30 people in Tolú with pool Entire home · 8 bedrooms Rated 4.86
Revenue
COP 563M
Occupancy
44.9%
Daily rate
COP 4.2M
Seaside Paradise: 5-Bedroom Beach House with Pool Seaside Paradise: 5-Bedroom Beach House with Pool Entire home · 5 bedrooms Rated 4.94
Revenue
COP 418M
Occupancy
30.5%
Daily rate
COP 3.4M
Taipan Beach House Taipan Beach House Entire home · 4 bedrooms Rated 4.70
Revenue
COP 390M
Occupancy
72.2%
Daily rate
COP 1.4M

Who Are the Top Airbnb Hosts in Tolú?

Carlos is the top-grossing host in Tolú, with COP 1.81 billion in bookings across 3 listings over the past year. Hosting here is fragmented: the ten top-grossing hosts run just 10% of the market's 277 listings.

Top Airbnb hosts in Tolú by revenue
# Host Listings Gross revenue Per listing Avg. rating
Carlos 3COP 1,805,143,322COP 601,714,4414.92/5
Juan Camilo 4COP 1,130,505,183COP 282,626,2964.82/5
De Verano 2COP 658,024,239COP 329,012,1204.86/5
4 Betty 1COP 649,230,805COP 649,230,8054.87/5
5 Inmobiliamos SAS 1COP 640,984,436COP 640,984,4364.83/5
6 Mary 13COP 439,836,926COP 33,833,6104.58/5
7 Juan Esteban 1COP 417,880,878COP 417,880,8784.94/5
8 Maria Camila 1COP 390,321,998COP 390,321,9984.70/5
9 Andres 2COP 378,789,565COP 189,394,783–
10 Ana 1COP 370,609,285COP 370,609,2854.83/5

Who Are the Airbnb Hosts in Tolú?

Only 3% of Tolú listings are classed as professionally managed, though 30% of listings have a co-host. Superhosts run 32% of listings. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 71% of listings.

Superhosts
32.1%
Professional management
3.2%
Cohosted listings
30.0%
Instant Book enabled
42.2%
Simplified Pricing
70.8%

Nearby markets

Tolú vs. Nearby Airbnb Markets

Tolú out-earns every one of the eight nearby markets in the table, all within 32 km; the best of them, Santiago de Tolú, averaged about 5% less per listing. Rincón del Mar was the busiest, booked on 34% of nights against 25% in Tolú.

Airbnb markets near Tolú: distance, revenue, nightly rate and occupancy
Market Listings Avg. annual revenue Avg. nightly rate Occupancy
Santiago de Tolú 1 km 114COP 54,728,571COP 805,91228%
Coveñas 15 km 478COP 49,298,305COP 584,29532%
La Cazada 16 km 100COP 28,414,358COP 426,82124%
El Porvenir 19 km 93COP 34,656,044COP 601,18522%
San Antero 23 km 86COP 52,595,384COP 805,72824%
San Onofre 27 km 86COP 22,029,480COP 396,97122%
Rincón del Mar 27 km 40COP 33,587,614COP 456,30434%
Sincelejo 32 km 52COP 9,535,093COP 175,17128%

Markets Similar to Tolú

Markets elsewhere in Colombia with a similar nightly rate and occupancy to Tolú:

FAQ

Tolú Airbnb FAQ

How much do Airbnb hosts make in Tolú?

An active Tolú Airbnb grossed COP 57,801,591 on average in the 12 months to September 2026, according to AirROI's tracking of 277 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in COP 9,380,000 or more in a typical month.

How much can I make on Airbnb in Tolú?

It depends most on the home's size, location and how it's run. The middle half of Tolú listings earn between COP 1,180,000 and COP 9,380,000 in a typical month, and the top tenth COP 20,200,000 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.

What is the average Airbnb occupancy rate in Tolú?

Listings in Tolú were booked on 25% of available nights over the past year. That compares with 28% for the Sucre average. January is usually the busiest month.

How much does an Airbnb cost per night in Tolú?

The average booked night in Tolú cost COP 795,791 before fees. Half of listings charge between COP 226,000 and COP 913,000, so bedroom count and location move the price more than the average suggests.

Do you need a permit for an Airbnb in Tolú?

In Tolú, 98% of active listings display a registration, permit or license number. The share shows what hosts display, not what the rules allow, so confirm registration, permit and tourist-tax rules with the local authority before buying.

Is Airbnb profitable in Tolú?

Yes, when it's run well. The average Tolú Airbnb grossed COP 57,801,591 in the 12 months to September 2026, 27% above the Sucre average of COP 45,674,455. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, COP 42,521,591 a year (about COP 3,540,000 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about COP 10,010,000 a month. Check a specific home in the Airbnb calculator.

When is Airbnb peak season in Tolú?

July usually pays best, averaging COP 10,600,000 per active listing over the past two years, and October usually pays least. The month-by-month table above shows how the latest 12 months played out.

What is the Airbnb RevPAR in Tolú?

Each night a Tolú listing was open to book earned COP 218,000 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made COP 553,000 or more.

How far in advance do guests book Airbnbs in Tolú?

Tolú stays were booked 56 days (about eight weeks) before arrival on average over the past year, so most of a month is booked well before it starts.

How long do guests stay at Airbnbs in Tolú?

The average Tolú Airbnb stay lasted 3.9 nights over the past year. A listing took 15 reservations over the year on average.

How are Airbnbs in Tolú rated?

Guests rate Tolú Airbnbs 4.61 out of 5 on average. Guests score check-in highest and value lowest.

What are the best neighborhoods for Airbnb in Tolú?

Playa El Francés, Coveñas Beach and Centro Histórico de Tolú draw the most short-term rental interest in Tolú. The neighborhood guide explains what brings guests to each.

How many Airbnbs are there in Tolú?

AirROI counted 277 active Airbnb listings in Tolú as of September 2026. The closest tracked market is Santiago de Tolú, 1 km away.

How much are Airbnb cleaning fees in Tolú?

In Tolú, about half of listings add a cleaning fee. The median fee is COP 55,074; a handful of extreme values pull the simple average far above that, so the median is the better guide.

Method

About This Data

Figures on this page cover 277 active Airbnb listings in Tolú from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Colombian pesos at COP 3,672 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.

Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.