Villa Panorama Istra Entire home · 7 bedrooms Rated 4.92 - Revenue
- €155,506
- Occupancy
- 87.5%
- Daily rate
- €443
Airbnb market data · 202612 months to September 2026
The average Airbnb in Gajana brought in €21,136 over the 12 months through September 2026, about 2.3 times the Istria County average of €9,366.
The short answer
Both rates and bookings run ahead of the Istria County average. Listings averaged €259 a night and were booked on 40% of available nights, against €160 and 35% for the Istria County average.
Timing matters: in August, usually the best month, the average listing earns about 4.1 times as much as in November, usually the slowest. With only 42 active listings, a few bookings can reorder the months.
With 42 active listings, Gajana is the 40th-largest of 123 Istria County markets AirROI tracks. From a year earlier, average revenue rose 43%, lifted by an unusually strong December 2025 and January 2026, while the number of active listings shrank 9%.
Browse the live Gajana Airbnb market See Every Gajana ListingRevenue
Gross bookings per Gajana listing averaged €21,136 over the 12 months to September 2026 (Istria County average: €9,366), before cleaning, platform and management costs and taxes.
In a typical year, the average Gajana listing brings in €7,190 in August, its best month, and €1,740 in November, its slowest. The three strongest months bring in 45% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 4.5 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
August earns about 4.1 times what November does
Average revenue per active listing, by month, September 2024 to August 2026
The dashed line is the average of the months shown, €3,440. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
July 2026 led on revenue, nightly rate and bookings alike. Across the past two years, August is usually the strongest month.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | €2,777 | 35.8% | €232 | €93 | 124 days | 5.7 nights |
| Oct 2025 | €2,346 | 35.0% | €215 | €76 | 102 days | 5.5 nights |
| Nov 2025 | €2,178 | 40.9% | €214 | €73 | 68 days | 8.4 nights |
| Dec 2025 | €5,676 | 52.7% | €230 | €183 | 46 days | 3.5 nights |
| Jan 2026 | €3,576 | 9.7% | €239 | €115 | 83 days | 5 nights |
| Feb 2026 | €2,661 | 22.3% | €239 | €95 | 43 days | 8.8 nights |
| Mar 2026 | €2,383 | 21.9% | €230 | €77 | 65 days | 5.3 nights |
| Apr 2026 | €2,411 | 33.1% | €223 | €80 | 45 days | 6.6 nights |
| May 2026 | €2,819 | 34.9% | €240 | €91 | 132 days | 7.9 nights |
| Jun 2026 | €3,995 | 38.7% | €282 | €133 | 99 days | 8.6 nights |
| Jul 2026 | €8,011 | 63.9% | €310 | €258 | 125 days | 11.7 nights |
| Aug 2026 | €7,860 | 57.6% | €299 | €254 | 159 days | 9.5 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
These are market-wide figures. To see what one particular Gajana home could earn, enter its address, bedrooms and guests in the Airbnb profit calculator; it compares the home with similar listings nearby.
Profit
Yes, when it's run well. The average Gajana Airbnb took in €21,136 in the 12 months to September 2026, and run by its owner at everyday costs, about €1,260 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about €2,490 a month.
Cleaning it yourself keeps the €910 a year guests pay in cleaning fees, for about €1,340 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about €1,090 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | €20,226 | €39,550 |
| Cleaning fees guests pay4% of Gajana bookings | €910 | €1,770 |
| Gross bookings | €21,136 | €41,320 |
| Running costs | ||
| Airbnb's feeAbout 13%: 15.5% for the 76% of Gajana listings on Simplified Pricing, 3% for the rest | −€2,650 | −€5,180 |
| Cleaning and laundryPaid for by the cleaning fee; €0 if you clean yourself | −€910 | −€1,770 |
| Utilities and internetAbout 5% of bookings | −€1,060 | −€2,070 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −€420 | −€830 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −€630 | −€1,240 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −€210 | −€210 |
| Permit and registrationWhere one is required | −€110 | −€110 |
| Management€0 when you run it; co-hosts charge from about 10% of nightly bookings | €0 | €0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | €0 | €0 |
| Lodging taxesAdded to the guest's bill and passed on | €0 | €0 |
| Total running costsAbout 24% of bookings, plus cleaning paid for by the cleaning fee | −€5,990 | −€11,410 |
| Left for housing costs, then profit | €15,146about €1,260 a month | €29,910about €2,490 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
The estimate starts from Gajana's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Gajana home, with its price, its mortgage or rent and your own costs, use the Airbnb income calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about €3,440 a month, against €1,760 for the average one.
Occupancy
Gajana listings were booked on 40% of the nights they were open over the past year, 5 percentage points above the Istria County average (35%) and 2 points above the Croatia average (38%). In a typical year, occupancy swings from 19% in December to 60% in August.
The busiest tenth of listings are booked about 5.5 times as often as the bottom quarter.
August is usually the busiest month in Gajana, December the quietest
Share of open nights booked, by month, September 2024 to August 2026
The 12-month rate of 40% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
The average nightly rate in Gajana, known as ADR (average daily rate), was €259 over the past year, about 62% above the Istria County and Croatia averages (both about €160). In a typical year, rates swing with the seasons, from about €200 in November to about €305 in July.
The top 10% charge about 2.9 times the rate of the bottom quarter.
July rates run 51% above November's
Average nightly rate (ADR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, €240. The 12-month ADR of €259 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Gajana it averaged €119 over the past year, from about €58 in a typical November to about €232 in a typical August.
A small group of listings earns several times more per open night than the rest.
August RevPAR is about four times November's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, €113. The 12-month RevPAR of €119 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
With only 42 active listings, the monthly pattern in Gajana is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in August and bottom out in November.
December 2025 and January 2026 are left out of these averages as one-offs: listings earned about 2.2 times what they did in the same months a year earlier. Both still count in the 12-month figures at the top of the page.
Average revenue by month in Gajana
Average revenue per active listing, each calendar month averaged over the past two years
The dashed line is the average of the 12 calendar months, €3,190.
| Month | Revenue per listing |
|---|---|
| January | €2,170 |
| February | €2,320 |
| March | €2,480 |
| April | €2,430 |
| May | €2,440 |
| June | €3,460 |
| July | €6,490 |
| August | €7,190 |
| September | €3,090 |
| October | €2,480 |
| November | €1,740 |
| December | €2,070 |
Guests book Gajana stays 101 days ahead on average (about three and a half months), so guests here plan well ahead. August stays are booked furthest out, about 145 days ahead, and December stays closest to arrival, about 46 days. A typical August booking is made in late March.
August stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
Permits
None of the 42 active listings in Gajana display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Gajana.
Neighborhoods
AirROI's area guide picks Novigrad, Lanterna and Buzet as the parts of Gajana that draw short-term rental guests. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Novigrad | Novigrad is a smaller coastal town that is less crowded and offers a charming atmosphere. Its historical heritage and beautiful beaches attract families and couples. | Novigrad Marina, Lapidarium Museum, Karpinjan Beach, Novigrad City Walls, Baredine Cave |
| Lanterna | Lanterna is known for its beautiful campsites, resorts, and beaches. It's a family-friendly area that caters to vacationers looking for a relaxing getaway. | Lanterna Beach, Lanterna Campsite, Istria Adventure Park, Marina Poreč, Poreč Wine Experience |
| Buzet | Buzet offers a unique experience in the heart of Istria with its medieval charm, truffles, and wine. It's a great option for those seeking culinary experiences. | Buzet Old Town, Truffle Hunting Tours, Pula Arena, Istrian Wine Route, Buzet - City of Truffles |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Every Airbnb in Gajana is an entire home: all 42 listings rent the whole place. Houses account for 86% of the stock; apartments and condos come next at 12%.
Every listing rents the whole place
Gajana Airbnb listings by room type
Houses dominate the property mix
Gajana Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| House | 85.7% | 36 |
| Apartment/Condo | 11.9% | 5 |
| Others | 2.4% | 1 |
Most Gajana homes are built for groups: 73% of entire homes have three or more bedrooms, and four-bedroom homes are the most common size (37%).
Gajana entire homes by number of bedrooms
Entire homes with each number of bedrooms
| Bedrooms | Share of entire homes | Entire homes |
|---|---|---|
| 1 bedroom | 2.4% | 1 |
| 2 bedrooms | 24.4% | 10 |
| 3 bedrooms | 24.4% | 10 |
| 4 bedrooms | 36.6% | 15 |
| 5+ bedrooms | 12.2% | 5 |
A typical two-bedroom home in Gajana earned €4,930 over the past year, against €16,600 for a four-bedroom home.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 2 bedrooms | 10 | €4,930 | €11,700 | €168 | 36% |
| 3 bedrooms | 10 | €9,710 | €12,600 | €215 | 47% |
| 4 bedrooms | 15 | €16,600 | €20,900 | €289 | 39% |
Gajana is a group-trip market: 57% of listings sleep eight or more guests, about 2.4 times the share of the next most common size, six guests (24%).
Gajana listings by guest capacity
Share of listings by the number of guests they sleep
| Guest capacity | Share of listings | Listings |
|---|---|---|
| 4 guests | 7.1% | 3 |
| 5 guests | 7.1% | 3 |
| 6 guests | 23.8% | 10 |
| 7 guests | 4.8% | 2 |
| 8+ guests | 57.1% | 24 |
Gajana hosts set up an average of 4.9 beds per listing. 62% of listings show their exact location on the listing map; the rest show an approximate area.
Fireplaces are common in Gajana: 43% of listings have one, and 98% have a washer.
Share of Gajana listings with each common amenity
Guests
Gajana runs on foreign visitors: 98% of guests who left reviews live outside Croatia. Germany leads with 47% of reviewers, ahead of Austria at 8%. Guests speak a mix of languages: English leads at 40%, followed by German and French.
98% of Gajana guests come from abroad
Where guests who left reviews live
Where Gajana guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Berlin | 6.0% |
| Barcelona | 2.0% |
| Ganshoren | 2.0% |
| Paris | 2.0% |
| Coburg | 2.0% |
Where Gajana guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| Germany | 47.1% |
| Austria | 7.8% |
| Italy | 7.8% |
| Belgium | 7.8% |
| United Kingdom | 5.9% |
Languages spoken by Gajana guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 39.6% |
| German | 25.0% |
| French | 10.4% |
| Croatian | 4.2% |
| Dutch | 4.2% |
Gajana Airbnbs average 4.89 stars, and 24% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on location: it scores 4.60, against 4.93 for check-in.
Check-in scores highest in Gajana; location is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.82 |
| Cleanliness | 4.84 |
| Communication | 4.92 |
| Location | 4.60 |
| Check-in | 4.93 |
| Value | 4.81 |
Booking patterns
Nearly all Gajana listings are open to guests more than 180 days a year, but only 5% are booked or blocked that many days. The most common booked-or-blocked total is 1 to 30 days a year, covering 40% of listings; blocked nights include any the host closes off.
Days a year Gajana listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 73.8% | 31 |
| 181-270 days | 21.4% | 9 |
| 91-180 days | 2.4% | 1 |
| 1-30 days | 2.4% | 1 |
Days a year Gajana listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 2.4% | 1 |
| 181-270 days | 2.4% | 1 |
| 91-180 days | 23.8% | 10 |
| 31-90 days | 31.0% | 13 |
| 1-30 days | 40.5% | 17 |
The average Gajana booking lasts 8.8 nights, longest in November and shortest in February. Listings took about 8 bookings each over the year. About three-quarters of listings that give a check-in time set it at 4 p.m., with check-out usually at 10 a.m.
Average length of stay by month in Gajana
Average nights per booking, by month of stay
Two-year average by calendar month.
40% of listings in Gajana accept stays of one or two nights; the most common minimum is four to six nights.
Minimum stay set by Gajana listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Firm is the most common cancellation policy in Gajana, used by 38% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. Hosts here lean strict: more than nine in ten listings use Firm or stricter terms, against 2% on Flexible or Moderate.
Cancellation policies of Gajana listings, from most to least flexible
Share of listings by the policy they use
45% of Gajana listings charge a cleaning fee. For listings that charge one, cleaning fees make up about 4% of gross revenue.
Top earners
The top-grossing Airbnb in Gajana, a seven-bedroom home, took in €156,000 over the past year, about 7.4 times the city's average of €21,100.
Villa Panorama Istra Entire home · 7 bedrooms Rated 4.92
Villa Stone Entire home · 7 bedrooms Rated 4.86
Villa in Istria near Pula with Heated Pool & Sauna Entire home · 2 bedrooms Rated 4.78
Villa Kata Entire home · 4 bedrooms Rated 5.00
Villa Helena - 2000 m2 garden with 40 m2 pool Entire home · 4 bedrooms Rated 4.81
Villa Brioli Entire home · 4 bedrooms Professional management companies run four in ten Gajana listings. Superhosts run 31% of listings. 64% of listings accept Instant Book, so most stays are confirmed without the host's approval. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 76% of listings.
Nearby markets
Gajana out-earns every one of the eight nearby markets in the table, all within 10 km; the best of them, Butkovići, averaged about 21% less per listing.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Peroj 5 km | 289 | €8,046 | €153 | 38% |
| Vodnjan 5 km | 180 | €15,621 | €283 | 36% |
| Bale 5 km | 105 | €10,963 | €194 | 34% |
| Juršići 6 km | 42 | €14,780 | €244 | 36% |
| Butkovići 6 km | 33 | €16,731 | €302 | 33% |
| Fažana 8 km | 402 | €8,029 | €138 | 35% |
| Galižana 9 km | 109 | €13,556 | €217 | 36% |
| Valbandon 10 km | 281 | €8,864 | €153 | 35% |
See all 123 Istria County Airbnb markets
Markets elsewhere in Croatia with a similar nightly rate and occupancy to Gajana:
FAQ
An active Gajana Airbnb grossed €21,136 on average in the 12 months to September 2026, according to AirROI's tracking of 42 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in €5,200 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Gajana listings earn between €1,150 and €5,200 in a typical month, and the top tenth €9,680 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
Listings in Gajana were booked on 40% of available nights over the past year. That compares with 35% for the Istria County average. August is usually the busiest month.
The average booked night in Gajana cost €259 before fees. Half of listings charge between €150 and €290, so bedroom count and location move the price more than the average suggests.
None of the active Gajana listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Yes, when it's run well. The average Gajana Airbnb grossed €21,136 in the 12 months to September 2026, at about 2.3 times the Istria County average of €9,366. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, €15,146 a year (about €1,260 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about €2,490 a month. Check a specific home in the Airbnb estimator.
August usually pays best, averaging €7,190 per active listing over the past two years, and November usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Gajana listing was open to book earned €119 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made €276 or more.
Gajana stays were booked 101 days (about three and a half months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
The average Gajana Airbnb stay lasted 8.8 nights over the past year. A listing took 8 reservations over the year on average.
Guests rate Gajana Airbnbs 4.89 out of 5 on average. Guests score check-in highest and location lowest.
Novigrad, Lanterna and Buzet draw the most short-term rental interest in Gajana. The neighborhood guide explains what brings guests to each.
AirROI counted 42 active Airbnb listings in Gajana as of September 2026. The closest tracked market is Peroj, 5 km away.
In Gajana, 45% of listings add a cleaning fee, but the amounts on file are too irregular to quote a typical fee. Check the fee on the specific listings you compare against.
Method
Figures on this page cover 42 active Airbnb listings in Gajana from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in euros at €0.86 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.