Klada, Lika-Senj County Airbnb Market Data 2025: STR Report & Statistics
How much can you earn on Airbnb in Klada, Lika-Senj County? Based on AirROI's 2025 dataset (March 2024 – February 2025), the short answer is $11,265 per year — at a $155 nightly rate, 38.6% occupancy, and a N/A RevPAR.
With just 20 active listings, Klada is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 11.1% year over year, and the market is recalibrating around a new competitive baseline. This is the stage where hosts who invest in amenities, guest experience, and dynamic pricing build durable advantages that compound as the market matures.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Klada?
In Klada, the headline Airbnb metrics are $11,265 in average annual revenue,38.6% occupancy, $155 ADR, and $0 in RevPAR, and guests book about 162 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Klada?
Understanding the monthly revenue variations for Airbnb listings in Klada is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Klada is typically July, while April often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Klada across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,357+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,734 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,704 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $949, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Klada
What Is the Monthly Airbnb Occupancy Rate in Klada?
Maximize your bookings by understanding the Klada STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Klada:
- Best-in-class properties (Top 10%) achieve 61%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 35%.
- Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Klada
What Is the Average Airbnb Nightly Rate in Klada?
Effective short term rental pricing strategy in Klada involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Klada typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $298+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $178 or more.
- Typical properties (Median) charge around $131 per night.
- Entry-level properties (Bottom 25%) earn around $91 per night.
Average Daily Rate (ADR) Trend by Month in Klada
What Is the RevPAR for Airbnb in Klada?
RevPAR in Klada is currently N/A. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see N/A RevPAR.
- Typical properties (Median) generate N/A RevPAR.
- Strong performers (Top 25%) earn N/A RevPAR.
- Best-in-class (Top 10%) achieve N/A RevPAR.
Average Monthly RevPAR Trend in Klada
RevPAR Insights for Klada
- RevPAR peaks in Jan and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Klada benchmarks. If your RevPAR falls below the median of N/A, examine whether low occupancy or low ADR is the primary drag.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Klada?
Klada's peak Airbnb season falls in July, August, October, while the softest stretch is February, November, December. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (July, August, October)
- Revenue averages $3,988 per month
- Occupancy rates average 60.3%
- Daily rates average $176
Shoulder Season
- Revenue averages $1,539 per month
- Occupancy maintains around 27.3%
- Daily rates hold near $154
Low Season (February, November, December)
- Revenue drops to average $0 per month
- Occupancy decreases to average 0.0%
- Daily rates adjust to average $136
Seasonality Insights for Klada
- Airbnb seasonality in Klada is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Klada's highest earning potential, with monthly revenues climbing to $5,314, occupancy reaching 80.3%, and ADRs peaking at $192.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $0, occupancy could drop to 0.0%, and ADRs may adjust to $132.
- Lower occupancy paired with meaningful seasonality means hosts in Klada need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Klada, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Klada?
Low regulation and minimal registration activity in Klada, Lika-Senj County, Croatia point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Klada to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Klada?
With a compact short-term rental market, Klada gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Plitvice Lakes | One of the most famous national parks in Croatia, known for its stunning lakes and waterfalls. Great for nature lovers and tourists seeking adventure in pristine landscapes. | Plitvice Lakes National Park, Veliki Slap Waterfall, Plitvice Lakes hiking trails, Lake Kozjak boat ride, Entrance 1 and Entrance 2 of the park |
| Rijeka | A vibrant coastal city with rich history and culture. Hosts numerous events and activities throughout the year, making it an attractive destination for tourists. | Rijeka Carnival, Trsat Castle, Korzo (Rijeka's main promenade), The Maritime and History Museum, Rijeka Bridge |
| Senj | Renowned for its history and scenic coastline. Offers beautiful beaches and remains of ancient fortifications, appealing to both beachgoers and history enthusiasts. | Senj Fortress, Nehaj Fortress, Senj beaches, Vela Plaža beach, Museum of the city of Senj |
| Crikvenica | A charming coastal town popular for its beaches and health tourism. Attracts families and those looking for a relaxing holiday by the sea. | Crikvenica Beach, Aquarium Crikvenica, Vrata Jadrana, Church of St. Anthony, Frankopan Castle |
| Gospić | The administrative center of Lika-Senj County, featuring cultural sites and proximity to the stunning natural surroundings of Lika. | Memorial Center of the Lika Region, Science and Technology Center, Church of St. Mary Magdalene, Lika River, Nearby hiking trails |
| Starigrad | A picturesque village located at the entrance of Paklenica National Park. Ideal for outdoor activities like hiking and rock climbing, attracting adventure seekers. | Paklenica National Park, Starigrad beaches, Velika Paklenica canyon, Paklenica rock climbing routes, Local restaurants with traditional food |
| Ličko Lešće | A serene village surrounded by nature, great for those seeking peace and quiet, while still being close to major attractions in Lika. | Nearby nature trails, Cultural heritage sites, Local festivals, Proximity to Plitvice Lakes, Traditional Lika cuisine |
| Novalja | A popular party destination on Pag Island, famous for its vibrant nightlife, beaches, and close proximity to Zrće Beach, known for electronic music festivals. | Zrće Beach, Novalja beaches, The Museum of Oil, Local markets, Night clubs and beach bars |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Klada offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Klada?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Klada
- The Klada Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95% of the 20 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Klada, Apartment/Condo properties are the most common (40%), reflecting the local real estate landscape.
- Houses represent a significant 30% portion, catering likely to families or larger groups.
Klada Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Klada
- The dominant room capacity in Klada is 2 bedrooms listings, making up 60% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 80.0% of the active Airbnb listings in Klada, indicating a high concentration in these sizes.
Klada Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Klada
- The most common guest capacity trend in Klada vacation rentals is listings accommodating 4 guests (40%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 5 guests dominate the Klada STR market, accounting for 60.0% of listings.
- 15.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Klada.
- On average, properties in Klada are equipped to host 4.2 guests.
What Amenities Do Airbnb Guests Expect in Klada?
Amenity Prevalence
Amenity Insights for Klada
- Essential amenities in Klada that guests expect include: Air conditioning, Kitchen, Essentials, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Free parking on premises, Hangers, Heating are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Klada: Air conditioning, Kitchen, Essentials, TV.
- Prioritize adding missing essentials: Essentials, TV.
- Consider adding popular differentiators like Free parking on premises or Hangers to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Klada to stay competitive.
Dive Deeper: Advanced Klada STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Klada. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsKlada Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Klada
- The typical guest profile for Airbnb in Klada consists of predominantly international visitors (100%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 0.0% of guests.
- Key international markets include Germany (34.1%) and France (9.8%).
- Top languages spoken are English (36.2%) followed by German (21.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from France.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Klada Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Klada
- The most common availability pattern in Klada falls within the 271-366 days range, representing 75% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Klada (40%), reflecting common guest stay durations or potential owner blocking patterns.
How Far in Advance Do Guests Book Airbnb in Klada?
Average Booking Lead Time by Month
Booking Lead Time Insights for Klada
- The overall average booking lead time for vacation rentals in Klada is 162 days.
- Guests book furthest in advance for stays during October (average 271 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (183 days avg.) sees the longest lead times, while Winter (0 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (162 days) as a baseline for your pricing and availability strategy in Klada.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 271 days out to capitalize on advance planning.
- During December, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 183 days) to capture early planners.
- Monitor your own booking lead times against these Klada averages to identify opportunities for dynamic pricing adjustments.
Klada Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
3 listings
20% of total
3 Nights
3 listings
20% of total
4-6 Nights
4 listings
26.7% of total
7-29 Nights
5 listings
33.3% of total
Key Insights
- The most prevalent minimum stay requirement in Klada is 7-29 Nights, adopted by 33.3% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 7-29 Nights minimum stay, as 33.3% of Klada hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 20% currently do.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Klada.
Klada Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 30 Days
1 listings
5.3% of total
Super Strict 60 Days
2 listings
10.5% of total
Flexible
1 listings
5.3% of total
Moderate
3 listings
15.8% of total
Firm
2 listings
10.5% of total
Strict
10 listings
52.6% of total
Cancellation Policy Insights for Klada
- The prevailing Airbnb cancellation policy trend in Klada is Strict, used by 52.6% of listings.
- A majority (63.1%) of hosts in Klada utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 52.6% market standard in Klada.
- With 52.6% using Strict terms, this is a viable option in Klada, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Klada.
What Do the Top Airbnb Listings in Klada Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Kladabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Villa Grazia with pool, total privacy
Entire Place • 4 bedrooms
Awesome home in donja klada with kitchen
Entire Place • 3 bedrooms
Cozy home in Klada with kitchen
Entire Place • 2 bedrooms
Amazing apartment in Klada with kitchen
Entire Place • 1 bedroom
Holiday house 10m from the sea
Entire Place • 3 bedrooms
Apartment Nr.1 with a pool directly on the sea
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Klada?
Learn from the best! This table showcases top-performing Airbnb hosts in Klada based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Dora | 1 | $47,304 | 56 | 4.84/5.0 |
| Host #141539294 | 1 | $28,925 | 6 | 3.83/5.0 |
| Novasol | 1 | $28,508 | 6 | 4.17/5.0 |
| Željka | 3 | $26,428 | 120 | 4.86/5.0 |
| Host #137510244 | 1 | $24,153 | 1 | 0.00/5.0 |
| Bojan | 5 | $23,282 | 28 | 4.62/5.0 |
| Iva | 1 | $15,277 | 11 | 5.00/5.0 |
| Valter | 2 | $13,194 | 16 | 5.00/5.0 |
| Kornelija | 1 | $9,473 | 40 | 4.83/5.0 |
| Host #21560370 | 3 | $7,136 | 0 | 0.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Klada.
How Does Klada's Airbnb Market Compare to Nearby Cities?
How does the Klada Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Zemunik Donji, Klada has 13 percentage points lower occupancy and about $167 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Selina | 14 | $4,414 | $451.13 | 46% |
| Poljica Brig | 20 | $3,359 | $490.22 | 49% |
| Crno | 19 | $3,157 | $542.56 | 36% |
| Zemunik Gornji | 12 | $2,888 | $407.75 | 44% |
| Hreljin | 10 | $2,803 | $276.72 | 40% |
| Zemunik Donji | 27 | $2,707 | $322.57 | 52% |
| Nova Vas - Villanova | 14 | $2,607 | $573.21 | 42% |
| Brajkovići | 18 | $2,576 | $444.56 | 40% |
| Sveti Petar u Šumi | 45 | $2,553 | $328.40 | 44% |
| Rogovići | 18 | $2,468 | $277.40 | 43% |
Frequently Asked Questions About Airbnb in Klada
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Klada.
How much do Airbnb hosts make in Klada?
Klada hosts earn about $11,265 per year on average, with an average nightly rate of $155 and RevPAR of N/A. Those figures describe the typical revenue environment for active listings in Klada, Lika-Senj County, not the ceiling for the best operators. Source: AirROI 2025 data, Klada market, March 2024 to February 2025.
What is the average Airbnb occupancy rate in Klada?
The average Airbnb occupancy rate in Klada is 38.6%. July is the strongest month and April is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Klada?
Listings in Klada average $155 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Klada?
Klada currently has about 20 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Klada?
AirROI currently classifies the short-term rental regulation level in Klada as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Klada?
RevPAR in Klada is about N/A. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Klada?
Occupancy of 38.6% means Klada is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $11,265, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Klada?
The average booking lead time in Klada is about 162 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Klada?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Klada include Plitvice Lakes, Rijeka, Senj. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Klada?
entire_home listings make up 95.0% of the active supply in Klada. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Klada compare to nearby Airbnb markets?
Among neighboring markets, Selina posts $52,971 in average annual revenue with 46.2% occupancy, compared to Klada's $11,265 and 38.6%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
When is the peak season for Airbnb in Klada?
July is the highest-revenue month in Klada, while April is the softest. The revenue spread between them indicates a highly seasonal market — revenue in the peak month is more than double the low month, so cash-flow planning and pricing automation are critical.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2025-02-28. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.