Airbnb market data · 202612 months to October 2026
Villerest, France Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Villerest brought in €14,337 over the 12 months through October 2026, across just 26 active listings, so a single property can move that figure.
The short answer
Villerest Airbnb Market at a Glance
Rates and bookings both trail the Auvergne-Rhône-Alpes average. Listings averaged €125 a night and were booked on 32% of available nights, against €180 and 40% for the Auvergne-Rhône-Alpes average.
Timing matters: in August, usually the best month, the average listing earns about 4.1 times as much as in February, usually the slowest. With only 26 active listings, a few bookings can reorder the months.
With 26 active listings, Villerest is the 523rd-largest of 821 Auvergne-Rhône-Alpes markets AirROI tracks.
Browse the live Villerest Airbnb market See Every Villerest ListingRevenue
How Much Do Airbnb Hosts Make in Villerest?
Gross bookings per Villerest listing averaged €14,337 over the 12 months to October 2026 (Auvergne-Rhône-Alpes average: €16,463), before cleaning, platform and management costs and taxes.
In a typical year, the average Villerest listing brings in €3,120 in August, its best month, and €755 in February, its slowest. The three strongest months bring in 43% of a full year's revenue, where an even calendar would give any three months 25%.
Across Villerest's 26 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn €3,990+ a month, about 4.6 times the typical property.
- Strong performers (top 25%) earn €1,570 or more, roughly €710 a month above the median.
- Typical properties (median) earn about €861 a month.
- Entry-level properties (bottom 25%) earn €403 or less, about half of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
August earns about 4.1 times what February does
Average revenue per active listing, by month, October 2024 to September 2026
The dashed line is the average of the months shown, €1,450. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Villerest Airbnb Data by Month
Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.
August 2026 led on revenue and bookings; nightly rates peaked in June 2026.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Oct 2025 | €1,441 | 39.2% | €120 | €46 | 43 days | 2.5 nights |
| Nov 2025 | €1,340 | 28.6% | €117 | €45 | 30 days | 2.6 nights |
| Dec 2025 | €1,312 | 24.4% | €121 | €42 | 30 days | 3 nights |
| Jan 2026 | €1,165 | 22.6% | €116 | €38 | 35 days | 4.4 nights |
| Feb 2026 | €861 | 19.6% | €115 | €31 | 24 days | 2.8 nights |
| Mar 2026 | €861 | 21.1% | €116 | €28 | 23 days | 4.8 nights |
| Apr 2026 | €920 | 26.4% | €122 | €31 | 27 days | 4.3 nights |
| May 2026 | €1,720 | 33.2% | €125 | €55 | 50 days | 2.5 nights |
| Jun 2026 | €2,068 | 37.9% | €127 | €69 | 40 days | 2.9 nights |
| Jul 2026 | €2,548 | 44.3% | €124 | €82 | 63 days | 4.4 nights |
| Aug 2026 | €2,989 | 57.3% | €126 | €96 | 64 days | 6 nights |
| Sep 2026 | €1,420 | 32.3% | €117 | €47 | 57 days | 2.6 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
Location, size and how a home is run move its income far more than a city average shows. For a range on one Villerest address, run it through the Airbnb income calculator.
Profit
Is an Airbnb in Villerest Profitable?
Yes, when it's run well. The average Villerest Airbnb took in €14,337 in the 12 months to October 2026, and run by its owner at everyday costs, about €770 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about €1,410 a month.
Cleaning it yourself keeps the €1,340 a year guests pay in cleaning fees, for about €880 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about €660 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Villerest Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | €12,997 | €23,730 |
| Cleaning fees guests pay9% of Villerest bookings | €1,340 | €2,450 |
| Gross bookings | €14,337 | €26,180 |
| Running costs | ||
| Airbnb's feeAbout 15%: 15.5% for the 96% of Villerest listings on Simplified Pricing, 3% for the rest | −€2,150 | −€3,930 |
| Cleaning and laundryPaid for by the cleaning fee; €0 if you clean yourself | −€1,340 | −€2,450 |
| Utilities and internetAbout 5% of bookings | −€720 | −€1,310 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −€290 | −€520 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −€430 | −€790 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −€140 | −€140 |
| Permit and registrationWhere one is required | −€70 | −€70 |
| Management€0 when you run it; co-hosts charge from about 10% of nightly bookings | €0 | €0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | €0 | €0 |
| Lodging taxesAdded to the guest's bill and passed on | €0 | €0 |
| Total running costsAbout 27% of bookings, plus cleaning paid for by the cleaning fee | −€5,140 | −€9,210 |
| Left for housing costs, then profit | €9,197about €770 a month | €16,970about €1,410 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Villerest Airbnb Profit
The estimate starts from Villerest's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Villerest home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Villerest's Top Earners Get There
- More nights booked. The busiest quarter of Villerest listings are booked on 46% or more of their nights, against 27% for the median listing. Ten more booked nights a year at the median rate of €83 adds about €829 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge €125 a night or more, against a median of €83. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about €1,300 a year.
- Open for the busy months. In a typical year, August brings the average listing about €3,120, against €755 in February, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Villerest listings average 4.93 stars, and 77% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about €2,180 a month, against €1,190 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Villerest?
Villerest listings were booked on 32% of the nights they were open over the past year, 8 percentage points below the Auvergne-Rhône-Alpes average (40%) and 9 points below the France average (41%). In a typical year, occupancy swings from 23% in January to 57% in August.
Across Villerest's 26 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 63%+ of open nights, 36 points above the median.
- Strong performers (top 25%) fill 46% or more, roughly three nights a week.
- Typical properties (median) fill about 27% of open nights.
- Entry-level properties (bottom 25%) fill 16% or less, under two nights a week.
August is usually the busiest month in Villerest, January the quietest
Share of open nights booked, by month, October 2024 to September 2026
Nightly rates
How Much Does an Airbnb Cost per Night in Villerest?
The average nightly rate in Villerest, known as ADR (average daily rate), was €125 over the past year, about 31% below the Auvergne-Rhône-Alpes average of €180 and about 22% below the France average of €160. Averaged month by month over the past two years, rates peak in June and August at about €125 and bottom out in October and November at about €100.
Across Villerest's 26 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge €335+ a night, about four times the median.
- Strong performers (top 25%) charge €125 or more, about €40 above the median.
- Typical properties (median) charge about €83 a night.
- Entry-level properties (bottom 25%) charge €65 or less, about three-quarters of the median.
June rates run 22% above November's
Average nightly rate (ADR), by month, October 2024 to September 2026
The dashed line is the average of the months shown, €114. The 12-month ADR of €125 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
What Is the RevPAR for Airbnb in Villerest?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Villerest it averaged €46 over the past year, from about €26 in a typical March to about €100 in a typical August.
Across Villerest's 26 active listings, RevPAR by tier:
- Best-in-class properties (top 10%) earn €124+ per open night, about 4.8 times the median.
- Strong performers (top 25%) earn €48 or more, about €20 a night above the median.
- Typical properties (median) earn about €26 per open night.
- Entry-level properties (bottom 25%) earn €15 or less, about 58% of the median.
August RevPAR is about 3.8 times March's
Revenue per open night (RevPAR), by month, October 2024 to September 2026
The dashed line is the average of the months shown, €47.
Seasonality
Best and Worst Months for Airbnb in Villerest
With only 26 active listings, the monthly pattern in Villerest is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in August and bottom out in February.
Average revenue by month in Villerest
Average revenue per active listing, each calendar month averaged over the past two years
The dashed line is the average of the 12 calendar months, €1,450.
Revenue by month in Villerest in numbers
| Month | Revenue per listing |
|---|---|
| January | €898 |
| February | €755 |
| March | €816 |
| April | €842 |
| May | €1,540 |
| June | €1,900 |
| July | €2,500 |
| August | €3,120 |
| September | €1,480 |
| October | €1,300 |
| November | €1,060 |
| December | €1,180 |
How Far in Advance Do Guests Book Airbnb in Villerest?
Guests book Villerest stays 42 days ahead on average (about six weeks). August stays are booked furthest out, about 58 days ahead, and March stays closest to arrival, about 14 days. A typical August booking is made in mid-June.
August stays are booked furthest ahead
Average days between booking and check-in, by month of stay, October 2024 to September 2026
The 12-month figure of 42 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Villerest
None of the 26 active listings in Villerest display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Villerest.
Neighborhoods
Best Neighborhoods for Airbnb in Villerest
AirROI's area guide picks six Villerest neighborhoods that draw short-term rental guests, led by Villerest Center, Villerest Lake and Loire Valley. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Villerest Center | The charming center of Villerest offers a quaint atmosphere, perfect for those looking to explore the local culture and cuisine. Close to restaurants and markets, it's ideal for travelers seeking an authentic experience. | Villerest Lake, Le Grand Mas, Château de La Roche, Local boutiques, Restaurants and bistros |
| Villerest Lake | A serene natural area attracting tourists for watersports, picnicking, and outdoor activities. Ideal for families and nature lovers seeking relaxation close to nature. | Beach areas, Water sports activities, Walking and biking paths, Picnic spots, Nature trails |
| Loire Valley | The picturesque Loire Valley is renowned for its vineyards and scenic beauty. Attracts wine enthusiasts and those looking to indulge in the region's gastronomic offerings. | Vineyards tours, Châteaux of the Loire, Wine tasting, Cycling routes, Scenic landscapes |
| Monts du Lyonnais | A stunning mountainous region offering hiking, natural beauty, and a retreat from urban life. Perfect for active travelers and those wishing to explore nature. | Hiking trails, Panoramic views, Charming villages, Outdoor activities, Nature parks |
| Ouches | A peaceful village close to Villerest, ideal for countryside retreats. It's perfect for those looking for tranquility and local culture with easy access to city life. | Scenic countryside, Local farmers' markets, Traditional architecture, Tranquil ambiance, Walking paths |
| Chazelles-sur-Lyon | A small commune known for its historical significance and beautiful landscapes. Ideal for those wishing to explore local history and rural life. | Historical sites, Nature walks, Local festivals, Quaint village atmosphere, Traditional French cuisine |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Villerest vs. Nearby Airbnb Markets
Villerest out-earns every one of the eight nearby markets in the table, all within 50 km; the best of them, Bellerive-sur-Allier, averaged about 25% less per listing. Montbrison was the busiest, booked on 45% of nights against 32% in Villerest.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Riorges 5 km | 37 | €7,816 | €82 | 36% |
| Roanne 5 km | 258 | €6,026 | €66 | 35% |
| Thizy-les-Bourgs 22 km | 33 | €10,191 | €127 | 28% |
| Thiers 41 km | 90 | €8,589 | €108 | 30% |
| Montbrison 44 km | 59 | €9,613 | €80 | 45% |
| Cusset 47 km | 66 | €7,496 | €89 | 31% |
| Vichy 49 km | 827 | €9,298 | €87 | 39% |
| Bellerive-sur-Allier 50 km | 86 | €10,766 | €122 | 38% |
Other Airbnb Markets in Auvergne-Rhône-Alpes
- Lyon Airbnb data 4,473 listings
- Annecy Airbnb data 3,140 listings
- Chamonix-Mont-Blanc Airbnb data 2,184 listings
- Morzine Airbnb data 1,836 listings
- Les Belleville Airbnb data 1,480 listings
- Les Deux Alpes Airbnb data 1,418 listings
- Bourg-Saint-Maurice Airbnb data 1,362 listings
- Grenoble Airbnb data 1,351 listings
See all 821 Auvergne-Rhône-Alpes Airbnb markets
Markets Similar to Villerest
Markets elsewhere in France with a similar nightly rate and occupancy to Villerest:
- Enchastrayes Airbnb data France · €127/night · 30.5%
- Clisson Airbnb data France · €120/night · 32.4%
- Le Dévoluy Airbnb data France · €132/night · 32.9%
- Gennes-Val-de-Loire Airbnb data France · €133/night · 32.9%
- Plestin-les-Grèves Airbnb data France · €123/night · 34.0%
- Pézenas Airbnb data France · €138/night · 32.2%
FAQ
Villerest Airbnb FAQ
How much do Airbnb hosts make in Villerest?
An active Villerest Airbnb grossed €14,337 on average in the 12 months to October 2026, according to AirROI's tracking of 26 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in €1,570 or more in a typical month.
How much can I make on Airbnb in Villerest?
It depends most on the home's size, location and how it's run. The middle half of Villerest listings earn between €403 and €1,570 in a typical month, and the top tenth €3,990 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Villerest?
Listings in Villerest were booked on 32% of available nights over the past year. That compares with 40% for the Auvergne-Rhône-Alpes average. August is usually the busiest month.
How much does an Airbnb cost per night in Villerest?
The average booked night in Villerest cost €125 before fees. Half of listings charge between €65 and €125, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Villerest?
None of the active Villerest listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Villerest?
Yes, when it's run well. The average Villerest Airbnb grossed €14,337 in the 12 months to October 2026, 13% below the Auvergne-Rhône-Alpes average of €16,463, though with only 26 active listings a single property can move that figure. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, €9,197 a year (about €770 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about €1,410 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Villerest?
August usually pays best, averaging €3,120 per active listing over the past two years, and February usually pays least. The month-by-month table above shows how the latest 12 months played out.
What is the Airbnb RevPAR in Villerest?
Each night a Villerest listing was open to book earned €46 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made €124 or more.
How far in advance do guests book Airbnbs in Villerest?
Villerest stays were booked 42 days (about six weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
How long do guests stay at Airbnbs in Villerest?
The average Villerest Airbnb stay lasted 4 nights over the past year. A listing took 18 reservations over the year on average.
How are Airbnbs in Villerest rated?
Guests rate Villerest Airbnbs 4.93 out of 5 on average. Guests score communication highest and value lowest.
What are the best neighborhoods for Airbnb in Villerest?
Villerest Center, Villerest Lake and Loire Valley draw the most short-term rental interest in Villerest. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Villerest?
AirROI counted 26 active Airbnb listings in Villerest as of October 2026. The closest tracked market is Riorges, 5 km away.
How much are Airbnb cleaning fees in Villerest?
In Villerest, 46% of listings add a cleaning fee. The median fee is €57, and some higher fees lift the average to €77.
How many tourists visit Villerest, France?
All of France had more than 100 million international visitors in 2024, a preliminary estimate from Ministère de l'Économie, des Finances et de la Souveraineté industrielle, énergétique et numérique. AirROI estimates 478 Airbnb stays in Villerest, France in the 12 months to October 2026, which counts bookings and not tourists. See France tourism statistics.
Method
About This Data
Figures on this page cover 26 active Airbnb listings in Villerest from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in euros at €0.86 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.