Locmaria-Plouzané, Brittany Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Locmaria-Plouzané, Brittany? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $9,353 per year — at a $117 nightly rate, 38.0% occupancy, and a $46 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
At 70 active listings, Locmaria-Plouzané is a boutique market where moderate demand with room for well-positioned listings to outperform. Supply grew 59.1% year over year, and the market is recalibrating around a new competitive baseline. This is the stage where hosts who invest in amenities, guest experience, and dynamic pricing build durable advantages that compound as the market matures.
Regulation data is limited for this market, and hosts should verify short-term rental rules with the local government. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Locmaria-Plouzané?
In Locmaria-Plouzané, the headline Airbnb metrics are $9,353 in average annual revenue,38.0% occupancy, $117 ADR, and $46 in RevPAR, and guests book about 60 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Locmaria-Plouzané?
Understanding the monthly revenue variations for Airbnb listings in Locmaria-Plouzané is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Locmaria-Plouzané is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Locmaria-Plouzané across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,681+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,864 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,060 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $529, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Locmaria-Plouzané
What Is the Monthly Airbnb Occupancy Rate in Locmaria-Plouzané?
Maximize your bookings by understanding the Locmaria-Plouzané STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Locmaria-Plouzané:
- Best-in-class properties (Top 10%) achieve 67%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 50% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 34%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Locmaria-Plouzané
What Is the Average Airbnb Nightly Rate in Locmaria-Plouzané?
Effective short term rental pricing strategy in Locmaria-Plouzané involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Locmaria-Plouzané typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $211+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $160 or more.
- Typical properties (Median) charge around $114 per night.
- Entry-level properties (Bottom 25%) earn around $83 per night.
Average Daily Rate (ADR) Trend by Month in Locmaria-Plouzané
What Is the RevPAR for Airbnb in Locmaria-Plouzané?
RevPAR in Locmaria-Plouzané is currently $46. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $22 RevPAR.
- Typical properties (Median) generate $41 RevPAR.
- Strong performers (Top 25%) earn $62 RevPAR.
- Best-in-class (Top 10%) achieve $75 RevPAR.
Average Monthly RevPAR Trend in Locmaria-Plouzané
RevPAR Insights for Locmaria-Plouzané
- The average RevPAR in Locmaria-Plouzané is $46. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($75) and bottom 25% ($22) is $53, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Aug and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Locmaria-Plouzané benchmarks. If your RevPAR falls below the median of $41, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $62+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Locmaria-Plouzané?
Locmaria-Plouzané's peak Airbnb season falls in August, July, September, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, September)
- Revenue averages $2,186 per month
- Occupancy rates average 54.2%
- Daily rates average $140
Shoulder Season
- Revenue averages $1,160 per month
- Occupancy maintains around 34.7%
- Daily rates hold near $127
Low Season (January, February, March)
- Revenue drops to average $780 per month
- Occupancy decreases to average 20.7%
- Daily rates adjust to average $128
Seasonality Insights for Locmaria-Plouzané
- Airbnb seasonality in Locmaria-Plouzané is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Locmaria-Plouzané's highest earning potential, with monthly revenues climbing to $2,994, occupancy reaching 70.8%, and ADRs peaking at $144.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $764, occupancy could drop to 18.7%, and ADRs may adjust to $117.
- Lower occupancy paired with meaningful seasonality means hosts in Locmaria-Plouzané need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Locmaria-Plouzané, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Locmaria-Plouzané?
With 14% of listings showing registration in 2026, understanding potential Airbnb license requirements is crucial in Locmaria-Plouzané. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Locmaria-Plouzané to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 14% licensed listings)
What Are the Best Neighborhoods for Airbnb in Locmaria-Plouzané?
Locmaria-Plouzané is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Plouzané Coast | Stunning coastal views and proximity to beautiful beaches make this area an attractive destination for tourists seeking relaxation and seaside activities. | Penfoul Beach, Plage de Kersiguénou, Plouzané Lighthouse, Sentier des Douaniers, Local seafood restaurants |
| Locmaria Town Center | The heart of Locmaria offers a mix of local culture and easy access to amenities. Great for those wanting to experience the local lifestyle while being close to key attractions. | Locmaria Church, Local artisan shops, Café de la Plage, Markets and festivals, Cultural events |
| Morgat | Charming seaside village known for its beautiful beaches, ideal for families and tourists who enjoy water sports and nature walks. | Morgat Beach, Kayaking tours, Sentier des Douaniers, Local seafood restaurants, Scenic coastal paths |
| Brest Harbour | Just a short journey from Locmaria-Plouzané, Brest Harbour is a vibrant area with plenty of activities, ideal for tourists interested in maritime culture. | Océanopolis, National Navy Museum, Brest Castle, Brest Aquarium, Local dining options |
| Pointe de Bertheaume | A picturesque point offering breathtaking views of the sea and the surrounding landscape, attractive for hiking and nature enthusiasts. | Beaches, Hiking trails, Photography spots, Historical sites, Picnic areas |
| Île de Molène | A short boat ride away, this island offers a unique getaway experience with beautiful landscapes and tranquility, perfect for nature lovers. | Wild beaches, Bird watching, Boat tours, Local crafts, Scenic landscapes |
| Crozon Peninsula | Known for its rugged beauty and dramatic cliffs, it attracts hikers and nature lovers looking for stunning scenery and outdoor activities. | Cap de la Chèvre, Hiking routes, Coastal views, Wildlife experiences, Gorgeous beaches |
| Camaret-sur-Mer | A vibrant coastal town with a rich history, popular for tourists who enjoy historical sites, beaches, and local cuisine. | Camaret Beach, Tour Vauban, Local art galleries, Fishing port, Seaside restaurants |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Locmaria-Plouzané offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Locmaria-Plouzané?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Locmaria-Plouzané
- The Locmaria-Plouzané Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 87.1% of the 70 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Locmaria-Plouzané, House properties are the most common (72.9%), reflecting the local real estate landscape.
- Houses represent a significant 72.9% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 4.3%) offer potential for unique stay experiences.
Locmaria-Plouzané Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Locmaria-Plouzané
- The dominant room capacity in Locmaria-Plouzané is 2 bedrooms listings, making up 30% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 52.9% of the active Airbnb listings in Locmaria-Plouzané, indicating a high concentration in these sizes.
- A significant 38.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Locmaria-Plouzané.
Locmaria-Plouzané Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Locmaria-Plouzané
- The most common guest capacity trend in Locmaria-Plouzané vacation rentals is listings accommodating 4 guests (28.6%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Locmaria-Plouzané STR market, accounting for 50.0% of listings.
- 37.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Locmaria-Plouzané.
- On average, properties in Locmaria-Plouzané are equipped to host 4.3 guests.
How Do Listings in Locmaria-Plouzané Compare on Quality?
Listing quality in Locmaria-Plouzané can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Locmaria-Plouzané
- At 23.5 photos per listing on average, Locmaria-Plouzané hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 22.9% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Locmaria-Plouzané averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Locmaria-Plouzané?
Amenity Prevalence
Amenity Insights for Locmaria-Plouzané
- Essential amenities in Locmaria-Plouzané that guests expect include: Free parking on premises. Lacking these (this) could significantly impact bookings.
- Popular amenities like Kitchen, Dishes and silverware, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Locmaria-Plouzané: Free parking on premises.
- Prioritize adding missing essentials: Free parking on premises.
- Consider adding popular differentiators like Kitchen or Dishes and silverware to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Locmaria-Plouzané to stay competitive.
Which Airbnb Amenities Boost Revenue in Locmaria-Plouzané?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Locmaria-Plouzané, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Hot water kettle | 62.9% | $11,802 | $5,207 | 126.6% |
Blender | 15.7% | $17,134 | $7,902 | 116.8% |
Hair dryer | 72.9% | $10,756 | $5,586 | 92.5% |
Board games | 25.7% | $14,439 | $7,592 | 90.2% |
Heating | 85.7% | $10,011 | $5,401 | 85.4% |
Smoke alarm | 84.3% | $10,078 | $5,463 | 84.5% |
Sun loungers | 18.6% | $14,835 | $8,102 | 83.1% |
Drying rack for clothing | 60.0% | $11,368 | $6,329 | 79.6% |
Baby bath | 18.6% | $14,517 | $8,175 | 77.6% |
Pool table | 7.1% | $15,660 | $8,868 | 76.6% |
Revenue Impact Insights for Locmaria-Plouzané
- Hot water kettle tops the revenue impact list with a 126.6% uplift — listings with this amenity earn $11,802 vs. $5,207 without it.
- Heating, Smoke alarm — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Locmaria-Plouzané STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Locmaria-Plouzané. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLocmaria-Plouzané Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Locmaria-Plouzané
- The typical guest profile for Airbnb in Locmaria-Plouzané consists of primarily domestic travelers (80%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 80.0% of guests.
- Key international markets include France (80%) and Germany (7.5%).
- Top languages spoken are French (42.3%) followed by English (33.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Rennes.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Locmaria-Plouzané?
Listings in Locmaria-Plouzané average 4.84 out of 5 overall, with about 38.5 reviews per active listing and 37.1% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Locmaria-Plouzané
- With an overall rating of 4.84, Locmaria-Plouzané listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.91), while Cleanliness (4.71) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 37.1% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Cleanliness — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Locmaria-Plouzané Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Locmaria-Plouzané
- The most common availability pattern in Locmaria-Plouzané falls within the 271-366 days range, representing 65.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 91.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Locmaria-Plouzané (47.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 8.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Locmaria-Plouzané?
Average Booking Lead Time by Month
Booking Lead Time Insights for Locmaria-Plouzané
- The overall average booking lead time for vacation rentals in Locmaria-Plouzané is 60 days.
- Guests book furthest in advance for stays during August (average 92 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 20 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (70 days avg.) sees the longest lead times, while Winter (35 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (60 days) as a baseline for your pricing and availability strategy in Locmaria-Plouzané.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 92 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 70 days) to capture early planners.
- Monitor your own booking lead times against these Locmaria-Plouzané averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Locmaria-Plouzané?
Guests in Locmaria-Plouzané stay about 6.8 nights on average, generating roughly 991 reservations and 14.2 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Locmaria-Plouzané
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Locmaria-Plouzané
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 14.2 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Aug (7.2 nights) and shorten in Feb (3.9 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Locmaria-Plouzané Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
11.4% of total
2 Nights
9 listings
12.9% of total
3 Nights
5 listings
7.1% of total
4-6 Nights
13 listings
18.6% of total
7-29 Nights
11 listings
15.7% of total
30+ Nights
24 listings
34.3% of total
Key Insights
- The most prevalent minimum stay requirement in Locmaria-Plouzané is 30+ Nights, adopted by 34.3% of listings. This highlights the market's preference for longer commitments.
- A significant segment (34.3%) caters to monthly stays (30+ nights) in Locmaria-Plouzané, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 34.3% of Locmaria-Plouzané hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11.4% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 34.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Locmaria-Plouzané.
Locmaria-Plouzané Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
18 listings
25.7% of total
Moderate
16 listings
22.9% of total
Firm
30 listings
42.9% of total
Strict
6 listings
8.6% of total
Cancellation Policy Insights for Locmaria-Plouzané
- The prevailing Airbnb cancellation policy trend in Locmaria-Plouzané is Firm, used by 42.9% of listings.
- A majority (51.5%) of hosts in Locmaria-Plouzané utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
- Strict cancellation policies are quite rare (8.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 42.9% market standard in Locmaria-Plouzané.
- Using a Strict policy might deter some guests, as only 8.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Locmaria-Plouzané.
How Much Are Airbnb Cleaning Fees in Locmaria-Plouzané?
Cleaning fees in Locmaria-Plouzané are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Locmaria-Plouzané
- About 61.4% of Locmaria-Plouzané listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The average cleaning fee of $70 is close to the median ($58), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 7.3% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Locmaria-Plouzané median of $58. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Locmaria-Plouzané Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Locmaria-Plouzanébased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Mythical place, exceptional sea view
Entire Place • 4 bedrooms
Chic house with jacuzzi close to the beaches
Entire Place • 3 bedrooms
Trégana New modern house renovated 2023
Entire Place • 4 bedrooms
House in Locmaria Plouzane.
Entire Place • 4 bedrooms
House with 2 pools 2 nights off-season 1 week in summer
Entire Place • 2 bedrooms
Chic house with jacuzzi close to Locmaria beaches
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Locmaria-Plouzané?
Learn from the best! This table showcases top-performing Airbnb hosts in Locmaria-Plouzané based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Katia | 1 | $30,262 | 270 | 4.78/5.0 |
| Aurelie | 4 | $28,386 | 86 | 4.78/5.0 |
| Katy | 1 | $26,938 | 63 | 4.86/5.0 |
| Pierre-Yves | 1 | $24,085 | 18 | 4.83/5.0 |
| Benjamin | 1 | $23,531 | 39 | 5.00/5.0 |
| Stephane | 1 | $21,657 | 25 | 5.00/5.0 |
| Aurelie | 1 | $21,422 | 13 | 4.85/5.0 |
| Floriane | 1 | $21,252 | 11 | 5.00/5.0 |
| Stéphane | 1 | $20,930 | 49 | 5.00/5.0 |
| Pierre Mathurin | 1 | $19,748 | 64 | 4.89/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Locmaria-Plouzané.
Who Are the Airbnb Hosts in Locmaria-Plouzané?
Locmaria-Plouzané has a relatively balanced host base.
Host Profile Insights for Locmaria-Plouzané
- A 37.1% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 2.9% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 2.9% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 50.0% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 14.3% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Locmaria-Plouzané averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Locmaria-Plouzané
These are the highest-grossing professional property management operations in Locmaria-Plouzané, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Leavetown Vacations | 2 | $8,146 | $93 | 17.1% | 3.69/5 |
Management Company Insights for Locmaria-Plouzané
- The leading management company, Leavetown Vacations, operates 2 listings with $8,146 in gross revenue — a useful benchmark for what scale looks like in Locmaria-Plouzané.
- Top managers average 2 properties each, suggesting professional management in Locmaria-Plouzané still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 3.69/5 in guest ratings — suggesting room for quality improvement even among larger operators.
Recommendations
- With only 2.9% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Locmaria-Plouzané's Airbnb Market Compare to Nearby Cities?
How does the Locmaria-Plouzané Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Île-Molène, Locmaria-Plouzané has 28 percentage points lower occupancy and about $10 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Ushant | 74 | $2,375 | $167.22 | 57% |
| Île-Molène | 11 | $2,288 | $126.82 | 66% |
| Île-de-Bréhat | 51 | $2,263 | $247.15 | 44% |
| Lanmodez | 18 | $2,244 | $243.22 | 40% |
| Guern | 12 | $1,839 | $118.81 | 40% |
| Sainte-Brigitte | 10 | $1,801 | $185.36 | 35% |
| Plouider | 26 | $1,741 | $205.55 | 36% |
| Brélès | 14 | $1,689 | $204.51 | 38% |
| Santec | 112 | $1,601 | $182.75 | 42% |
| Ploemeur | 22 | $1,597 | $208.89 | 40% |
Frequently Asked Questions About Airbnb in Locmaria-Plouzané
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Locmaria-Plouzané.
How much do Airbnb hosts make in Locmaria-Plouzané?
Locmaria-Plouzané hosts earn about $9,353 per year on average, with an average nightly rate of $117 and RevPAR of $46. Those figures describe the typical revenue environment for active listings in Locmaria-Plouzané, Brittany, not the ceiling for the best operators. Source: AirROI 2026 data, Locmaria-Plouzané market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Locmaria-Plouzané?
The average Airbnb occupancy rate in Locmaria-Plouzané is 38.0%. August is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Locmaria-Plouzané?
Listings in Locmaria-Plouzané average $117 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Locmaria-Plouzané?
Locmaria-Plouzané currently has about 70 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Locmaria-Plouzané?
AirROI currently classifies the short-term rental regulation level in Locmaria-Plouzané as Moderate. The dataset also shows about 14.3% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Locmaria-Plouzané?
RevPAR in Locmaria-Plouzané is about $46. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Locmaria-Plouzané?
Occupancy of 38.0% means Locmaria-Plouzané is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $9,353, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Locmaria-Plouzané?
The average booking lead time in Locmaria-Plouzané is about 60 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Locmaria-Plouzané?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Locmaria-Plouzané include Plouzané Coast, Locmaria Town Center, Morgat. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Locmaria-Plouzané?
entire_home listings make up 87.1% of the active supply in Locmaria-Plouzané. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Locmaria-Plouzané compare to nearby Airbnb markets?
Among neighboring markets, Ushant posts $28,498 in average annual revenue with 56.6% occupancy, compared to Locmaria-Plouzané's $9,353 and 38.0%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Locmaria-Plouzané?
The average Airbnb stay length in Locmaria-Plouzané is about 6.8 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Locmaria-Plouzané?
Airbnb listings in Locmaria-Plouzané average 4.84 out of 5 overall. About 37.1% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Locmaria-Plouzané?
Hot water kettle and Blender are among the strongest revenue-linked amenities in Locmaria-Plouzané. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Locmaria-Plouzané?
Yes. About 61.4% of active Airbnb listings in Locmaria-Plouzané charge a cleaning fee, and the average fee is $70. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Locmaria-Plouzané?
At 37.1%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.