Saint-Jean-le-Thomas, Normandy Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Saint-Jean-le-Thomas, Normandy? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $13,683 per year — at a $182 nightly rate, 38.0% occupancy, and a $61 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
With just 47 active listings, Saint-Jean-le-Thomas is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 51.6% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
Table of Contents [hide] [show]
What Are the Key Airbnb Metrics in Saint-Jean-le-Thomas?
In Saint-Jean-le-Thomas, the headline Airbnb metrics are $13,683 in average annual revenue,38.0% occupancy, $182 ADR, and $61 in RevPAR, and guests book about 63 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Saint-Jean-le-Thomas?
Understanding the monthly revenue variations for Airbnb listings in Saint-Jean-le-Thomas is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Saint-Jean-le-Thomas is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Saint-Jean-le-Thomas across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,178+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,930 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,017 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $585, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Saint-Jean-le-Thomas
What Is the Monthly Airbnb Occupancy Rate in Saint-Jean-le-Thomas?
Maximize your bookings by understanding the Saint-Jean-le-Thomas STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Saint-Jean-le-Thomas:
- Best-in-class properties (Top 10%) achieve 61%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 46% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 31%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Saint-Jean-le-Thomas
What Is the Average Airbnb Nightly Rate in Saint-Jean-le-Thomas?
Effective short term rental pricing strategy in Saint-Jean-le-Thomas involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Saint-Jean-le-Thomas typically peaks in October and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $321+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $180 or more.
- Typical properties (Median) charge around $105 per night.
- Entry-level properties (Bottom 25%) earn around $73 per night.
Average Daily Rate (ADR) Trend by Month in Saint-Jean-le-Thomas
What Is the RevPAR for Airbnb in Saint-Jean-le-Thomas?
RevPAR in Saint-Jean-le-Thomas is currently $61. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $23 RevPAR.
- Typical properties (Median) generate $43 RevPAR.
- Strong performers (Top 25%) earn $78 RevPAR.
- Best-in-class (Top 10%) achieve $139 RevPAR.
Average Monthly RevPAR Trend in Saint-Jean-le-Thomas
RevPAR Insights for Saint-Jean-le-Thomas
- The average RevPAR in Saint-Jean-le-Thomas is $61. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($139) and bottom 25% ($23) is $117, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Aug and bottoms out in Feb, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Saint-Jean-le-Thomas benchmarks. If your RevPAR falls below the median of $43, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $78+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
Get Live Saint-Jean-le-Thomas Market Intelligence 👇
Explore Real-time Analytics
When Is the Peak Season for Airbnb in Saint-Jean-le-Thomas?
Saint-Jean-le-Thomas's peak Airbnb season falls in August, July, June, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, June)
- Revenue averages $2,586 per month
- Occupancy rates average 57.8%
- Daily rates average $177
Shoulder Season
- Revenue averages $1,579 per month
- Occupancy maintains around 32.1%
- Daily rates hold near $175
Low Season (January, February, March)
- Revenue drops to average $713 per month
- Occupancy decreases to average 15.3%
- Daily rates adjust to average $173
Seasonality Insights for Saint-Jean-le-Thomas
- Airbnb seasonality in Saint-Jean-le-Thomas is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Saint-Jean-le-Thomas's highest earning potential, with monthly revenues climbing to $3,231, occupancy reaching 75.9%, and ADRs peaking at $179.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $436, occupancy could drop to 13.5%, and ADRs may adjust to $167.
- Lower occupancy paired with meaningful seasonality means hosts in Saint-Jean-le-Thomas need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Saint-Jean-le-Thomas, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Saint-Jean-le-Thomas?
Low regulation and minimal registration activity in Saint-Jean-le-Thomas, Normandy, France point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Saint-Jean-le-Thomas to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Saint-Jean-le-Thomas?
With a compact short-term rental market, Saint-Jean-le-Thomas gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Plage de Jullouville | A beautiful beach destination that attracts families and tourists during the summer months. Known for its sandy beaches and coastal activities, making it great for vacation rentals. | Jullouville Beach, Coastal walks, Marina, Beachside restaurants |
| Granville | A vibrant town known as the 'Monaco of the North' with its historic old town and beaches. It has a rich maritime history and is popular with tourists visiting Mont Saint-Michel. | Mont Saint-Michel nearby, Granville's Old Town, Christian Dior Museum, Granville Marina, The beaches of Granville |
| Mont Saint-Michel | One of France's most iconic landmarks, attracting millions of visitors each year. Renting properties here for tourists can be extremely profitable due to high demand. | Mont Saint-Michel Abbey, The bay at Mont Saint-Michel, Tidal changes, Medieval architecture |
| Avranches | A historical town near the coastline with stunning views and historical attractions. It serves as a gateway for tourists heading to Mont Saint-Michel. | Scriptorial d'Avranches, Historical gardens, Avranches Cathedral, Local markets |
| Les Pieux | A charming town that offers tranquil stays near the coast and easy access to various beaches. Ideal for travelers looking for a peaceful retreat. | Local beaches, Nature walks, Nearby hiking trails |
| Chausey Islands | A unique island destination that is only accessible by boat and offers stunning beauty and tranquility. A perfect getaway for vacation rentals in summer. | Chausey Island beaches, Nature walks, Birdwatching, Stunning views |
| Saint-Malo | A historic fortified city known for its beautiful beaches and walled city. Very popular with tourists and offers various tourist attractions. | Saint-Malo Intra-Muros, Beaches of Saint-Malo, Fort National, Historic architecture |
| Cabourg | A romantic beach resort with a beautiful promenade and lots of summer visitors. Has a charming atmosphere and is perfect for vacation rentals. | Cabourg Beach, Promenade Marcel Proust, Casino de Cabourg, Local festivals |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Saint-Jean-le-Thomas offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Saint-Jean-le-Thomas?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Saint-Jean-le-Thomas
- The Saint-Jean-le-Thomas Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 87.2% of the 47 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Saint-Jean-le-Thomas, House properties are the most common (66%), reflecting the local real estate landscape.
- Houses represent a significant 66% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, outdoor/unique (combined 6.4%) offer potential for unique stay experiences.
Saint-Jean-le-Thomas Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Saint-Jean-le-Thomas
- The dominant room capacity in Saint-Jean-le-Thomas is 1 bedroom listings, making up 25.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 46.8% of the active Airbnb listings in Saint-Jean-le-Thomas, indicating a high concentration in these sizes.
- A significant 40.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Saint-Jean-le-Thomas.
Saint-Jean-le-Thomas Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Saint-Jean-le-Thomas
- The most common guest capacity trend in Saint-Jean-le-Thomas vacation rentals is listings accommodating 4 guests (29.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Saint-Jean-le-Thomas STR market, accounting for 51.1% of listings.
- 31.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Saint-Jean-le-Thomas.
- On average, properties in Saint-Jean-le-Thomas are equipped to host 4.4 guests.
How Do Listings in Saint-Jean-le-Thomas Compare on Quality?
Listing quality in Saint-Jean-le-Thomas can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Saint-Jean-le-Thomas
- At 22.2 photos per listing on average, Saint-Jean-le-Thomas hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 27.7% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Saint-Jean-le-Thomas averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Saint-Jean-le-Thomas?
Amenity Prevalence
Amenity Insights for Saint-Jean-le-Thomas
- Popular amenities like Kitchen, Heating, TV are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Kitchen or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Saint-Jean-le-Thomas to stay competitive.
Which Airbnb Amenities Boost Revenue in Saint-Jean-le-Thomas?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Saint-Jean-le-Thomas, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Hot water | 76.6% | $16,360 | $4,924 | 232.3% |
Dishes and silverware | 85.1% | $15,244 | $4,763 | 220.0% |
Refrigerator | 70.2% | $16,885 | $6,137 | 175.2% |
Toaster | 59.6% | $18,182 | $7,053 | 157.8% |
Oven | 68.1% | $16,741 | $7,160 | 133.8% |
Microwave | 66.0% | $16,945 | $7,365 | 130.1% |
Wine glasses | 57.4% | $17,968 | $7,899 | 127.5% |
Sun loungers | 23.4% | $23,814 | $10,588 | 124.9% |
Dishwasher | 53.2% | $18,327 | $8,407 | 118.0% |
Board games | 25.5% | $22,805 | $10,556 | 116.0% |
Revenue Impact Insights for Saint-Jean-le-Thomas
- Hot water tops the revenue impact list with a 232.3% uplift — listings with this amenity earn $16,360 vs. $4,924 without it.
- Dishes and silverware — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Saint-Jean-le-Thomas STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Saint-Jean-le-Thomas. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSaint-Jean-le-Thomas Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Saint-Jean-le-Thomas
- The typical guest profile for Airbnb in Saint-Jean-le-Thomas consists of primarily domestic travelers (68%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 67.7% of guests.
- Key international markets include France (67.7%) and Germany (10.9%).
- Top languages spoken are English (36.2%) followed by French (33%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Caen.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Saint-Jean-le-Thomas?
Listings in Saint-Jean-le-Thomas average 4.83 out of 5 overall, with about 51.1 reviews per active listing and 34.0% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Saint-Jean-le-Thomas
- With an overall rating of 4.83, Saint-Jean-le-Thomas listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.9), while Value (4.72) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 34.0% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Saint-Jean-le-Thomas Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Saint-Jean-le-Thomas
- The most common availability pattern in Saint-Jean-le-Thomas falls within the 271-366 days range, representing 57.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 91.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Saint-Jean-le-Thomas (44.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 8.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Saint-Jean-le-Thomas?
Average Booking Lead Time by Month
Booking Lead Time Insights for Saint-Jean-le-Thomas
- The overall average booking lead time for vacation rentals in Saint-Jean-le-Thomas is 63 days.
- Guests book furthest in advance for stays during August (average 101 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 14 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (91 days avg.) sees the longest lead times, while Winter (28 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (63 days) as a baseline for your pricing and availability strategy in Saint-Jean-le-Thomas.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 101 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (14 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 91 days) to capture early planners.
- Monitor your own booking lead times against these Saint-Jean-le-Thomas averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Saint-Jean-le-Thomas?
Guests in Saint-Jean-le-Thomas stay about 4.9 nights on average, generating roughly 878 reservations and 18.7 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Saint-Jean-le-Thomas
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Saint-Jean-le-Thomas
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 18.7 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Jul (6.8 nights) and shorten in Feb (2.2 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Saint-Jean-le-Thomas Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
2 listings
4.3% of total
2 Nights
12 listings
25.5% of total
3 Nights
8 listings
17% of total
4-6 Nights
4 listings
8.5% of total
7-29 Nights
1 listings
2.1% of total
30+ Nights
20 listings
42.6% of total
Key Insights
- The most prevalent minimum stay requirement in Saint-Jean-le-Thomas is 30+ Nights, adopted by 42.6% of listings. This highlights the market's preference for longer commitments.
- A significant segment (42.6%) caters to monthly stays (30+ nights) in Saint-Jean-le-Thomas, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 42.6% of Saint-Jean-le-Thomas hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 4.3% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 42.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Saint-Jean-le-Thomas.
Saint-Jean-le-Thomas Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 60 Days
1 listings
2.1% of total
Flexible
12 listings
25.5% of total
Moderate
9 listings
19.1% of total
Firm
22 listings
46.8% of total
Strict
3 listings
6.4% of total
Cancellation Policy Insights for Saint-Jean-le-Thomas
- The prevailing Airbnb cancellation policy trend in Saint-Jean-le-Thomas is Firm, used by 46.8% of listings.
- A majority (53.2%) of hosts in Saint-Jean-le-Thomas utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
- Strict cancellation policies are quite rare (6.4%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 46.8% market standard in Saint-Jean-le-Thomas.
- Using a Strict policy might deter some guests, as only 6.4% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Saint-Jean-le-Thomas.
How Much Are Airbnb Cleaning Fees in Saint-Jean-le-Thomas?
Cleaning fees in Saint-Jean-le-Thomas are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Saint-Jean-le-Thomas
- 70.2% of listings charge a cleaning fee, making it standard practice in Saint-Jean-le-Thomas. Guests expect it and factor it into their booking decisions.
- The gap between the average ($79) and median ($58) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 8.7% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Saint-Jean-le-Thomas median of $58. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Saint-Jean-le-Thomas Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Saint-Jean-le-Thomasbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Manava Villa&Studio - sea view - indoor pool
Entire Place • 6 bedrooms
Large chalet for 12 people 2 steps from the sea
Entire Place • 5 bedrooms
Dunes side
Entire Place • 4 bedrooms
Beautifully Presented House
Entire Place • 1 bedroom
House in Mont-Saint-Michel Bay
Entire Place • 4 bedrooms
Baie Mt St Michel: opt for our "Baie Plan"
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Saint-Jean-le-Thomas?
Learn from the best! This table showcases top-performing Airbnb hosts in Saint-Jean-le-Thomas based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Manava Villa | 2 | $81,807 | 5 | 5.00/5.0 |
| Pascale | 1 | $53,921 | 5 | 5.00/5.0 |
| Hestia | 1 | $32,133 | 3 | 4.67/5.0 |
| Jeanne | 1 | $29,684 | 117 | 4.97/5.0 |
| Vincent | 1 | $28,577 | 60 | 4.82/5.0 |
| Laura | 1 | $26,395 | 30 | 4.87/5.0 |
| Déborah | 2 | $24,017 | 56 | 4.84/5.0 |
| Marc | 1 | $19,611 | 19 | 4.74/5.0 |
| Paul Pierre Lionel | 1 | $18,805 | 6 | 4.83/5.0 |
| Yoann | 1 | $18,515 | 20 | 4.70/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Saint-Jean-le-Thomas.
Who Are the Airbnb Hosts in Saint-Jean-le-Thomas?
Saint-Jean-le-Thomas has a relatively balanced host base.
Host Profile Insights for Saint-Jean-le-Thomas
- A 34.0% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 6.4% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 70.2% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 36.2% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Saint-Jean-le-Thomas averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does Saint-Jean-le-Thomas's Airbnb Market Compare to Nearby Cities?
How does the Saint-Jean-le-Thomas Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with St Clement, Saint-Jean-le-Thomas has 20 percentage points lower occupancy and about $78 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Donges | 10 | $4,264 | $356.54 | 40% |
| St Martin | 13 | $4,106 | $507.04 | 46% |
| Briollay | 12 | $3,790 | $228.13 | 44% |
| Petiville | 12 | $3,460 | $411.50 | 34% |
| Dozulé | 12 | $3,140 | $241.52 | 46% |
| St Clement | 16 | $2,851 | $259.22 | 58% |
| Laillé | 10 | $2,656 | $154.92 | 45% |
| Grouville | 19 | $2,617 | $240.81 | 56% |
| Troarn | 13 | $2,614 | $216.41 | 53% |
| Gonneville-en-Auge | 14 | $2,611 | $273.44 | 33% |
Frequently Asked Questions About Airbnb in Saint-Jean-le-Thomas
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Saint-Jean-le-Thomas.
How much do Airbnb hosts make in Saint-Jean-le-Thomas?
Saint-Jean-le-Thomas hosts earn about $13,683 per year on average, with an average nightly rate of $182 and RevPAR of $61. Those figures describe the typical revenue environment for active listings in Saint-Jean-le-Thomas, Normandy, not the ceiling for the best operators. Source: AirROI 2026 data, Saint-Jean-le-Thomas market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Saint-Jean-le-Thomas?
The average Airbnb occupancy rate in Saint-Jean-le-Thomas is 38.0%. August is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Saint-Jean-le-Thomas?
Listings in Saint-Jean-le-Thomas average $182 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Saint-Jean-le-Thomas?
Saint-Jean-le-Thomas currently has about 47 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Saint-Jean-le-Thomas?
AirROI currently classifies the short-term rental regulation level in Saint-Jean-le-Thomas as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Saint-Jean-le-Thomas?
RevPAR in Saint-Jean-le-Thomas is about $61. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Saint-Jean-le-Thomas?
Occupancy of 38.0% means Saint-Jean-le-Thomas is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $13,683, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Saint-Jean-le-Thomas?
The average booking lead time in Saint-Jean-le-Thomas is about 63 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Saint-Jean-le-Thomas?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Saint-Jean-le-Thomas include Plage de Jullouville, Granville, Mont Saint-Michel. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Saint-Jean-le-Thomas?
entire_home listings make up 87.2% of the active supply in Saint-Jean-le-Thomas. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Saint-Jean-le-Thomas compare to nearby Airbnb markets?
Among neighboring markets, Donges posts $51,169 in average annual revenue with 39.8% occupancy, compared to Saint-Jean-le-Thomas's $13,683 and 38.0%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Saint-Jean-le-Thomas?
The average Airbnb stay length in Saint-Jean-le-Thomas is about 4.9 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Saint-Jean-le-Thomas?
Airbnb listings in Saint-Jean-le-Thomas average 4.83 out of 5 overall. About 34.0% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Saint-Jean-le-Thomas?
Hot water and Dishes and silverware are among the strongest revenue-linked amenities in Saint-Jean-le-Thomas. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Saint-Jean-le-Thomas?
Yes. About 70.2% of active Airbnb listings in Saint-Jean-le-Thomas charge a cleaning fee, and the average fee is $79. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Saint-Jean-le-Thomas?
At 34.0%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.