Kefalos, Greece Airbnb Market Data: Revenue, Occupancy & Trends

In a typical year, the average Kefalos listing brings in €3,410 in July, its best month, and €513 in January, its slowest. August runs within 2% of July, so either can come out on top in a given year. The three strongest months bring in 41% of a full year's revenue, where an even calendar would give any three months 25%.

In a typical month, a top-quarter listing earns at least 3.4 times as much as a bottom-quarter one.

• Best-in-class properties (top 10%) earn €3,440+ a month, about three times the typical property.
• Strong performers (top 25%) earn €2,030 or more, roughly €860 a month above the median.
• Typical properties (median) earn about €1,170 a month.
• Entry-level properties (bottom 25%) earn €598 or less, about half of the median.

These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.

Kefalos listings were booked on 46% of the nights they were open over the past year, 4 percentage points above the Aegean average (42%) and 5 points above the Greece average (41%). In a typical year, occupancy swings from 19% in January to 65% in August.

The busiest tenth of listings are booked about 3.3 times as often as the bottom quarter.

• Best-in-class properties (top 10%) are booked 59%+ of open nights, 27 points above the median.
• Strong performers (top 25%) fill 48% or more, roughly three nights a week.
• Typical properties (median) fill about 32% of open nights.
• Entry-level properties (bottom 25%) fill 18% or less, under two nights a week.

The average nightly rate in Kefalos, known as ADR (average daily rate), was €131 over the past year, about 43% below the Aegean average of €230 and about 23% below the Greece average of €170. In a typical year, rates swing with the seasons, from about €96 in November to about €150 in July and August.

The top 10% charge about 2.7 times the rate of the bottom quarter.

• Best-in-class properties (top 10%) charge €220+ a night, about 2.2 times the median.
• Strong performers (top 25%) charge €140 or more, about €40 above the median.
• Typical properties (median) charge about €100 a night.
• Entry-level properties (bottom 25%) charge €80 or less, about 79% of the median.

What Is the RevPAR for Airbnb in Kefalos?

RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Kefalos it averaged €71 over the past year, from about €17 in a typical January to about €110 in a typical July.

Per open night, by tier:

• Best-in-class properties (top 10%) earn €140+ per open night, about 2.6 times the median.
• Strong performers (top 25%) earn €90 or more, about €35 a night above the median.
• Typical properties (median) earn about €55 per open night.
• Entry-level properties (bottom 25%) earn €29 or less, about half of the median.

Kefalos has two high seasons, March and June–September, which makes it a highly seasonal market. Business is slowest from December to February and slows again in April and May. A listing earns about 4.2 times as much a month in June through August as in December through February.

How Far in Advance Do Guests Book Airbnb in Kefalos?

Guests book Kefalos stays 62 days ahead on average (about nine weeks), so guests here plan well ahead. January stays are booked furthest out, about 84 days ahead, and February stays closest to arrival, about 1 days. A typical January booking is made in late October.

All 66 active listings in Kefalos display a registration, permit or license number. The share shows what hosts display, not what local rules allow: it can't show whether new permits are still issued, or whether limits on nights, zones or property types apply.

Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Kefalos.