What Are the Best Places to Invest in Airbnb in Hungary?

Source: AirROI Reviewed by Jun Zhou , Founder @ AirROI

Updated: 2026-04-08

The short-term rental market in Hungary spans 63 cities tracked in AirROI's 2026 dataset, ranging from mature urban markets with thousands of active listings to emerging destinations where early operators still have pricing leverage. Supply growth, regulation, and seasonal demand vary significantly across the region — making market selection one of the highest-leverage decisions an Airbnb investor can make.

This page ranks the best Airbnb markets in Hungary across four dimensions: market depth (active listings), revenue, nightly rate (ADR), and occupancy rate. Budapest, Central Hungary leads by market size with 10,353 active listings and $1,540/month revenue. Across all ranked markets, average occupancy is 32.7% with $840/month in average revenue and $143/night ADR.

Rankings based on AirROI's analysis of 20,000,000+ short-term rental listings across revenue, ADR, occupancy, and regulation. See ranking methodology.

Explore Live Market Data

Top Airbnb Markets in Hungary by Active Listings

Active listing count is the most direct measure of a market's depth, maturity, and investor confidence. Cities with the most Airbnb listings in Hungary attract the highest volume of travelers and offer the most reliable benchmarking data for pricing and revenue projections. Budapest, Central Hungary leads with 10,353 active short-term rental listings and $1,540/month in average revenue.

#	Market	Active Listings (TTM)	Revenue/mo	ADR	Occupancy	Regulation
1	Budapest, Central Hungary	10,353	$1,540	$128	51.1%	High
2	Siófok, Transdanubia	493	$794	$170	31.0%	High
3	Szeged, Great Plain and North	220	$550	$75	35.1%	High
4	Pécs, Transdanubia	195	$566	$70	34.2%	High
5	Eger, Great Plain and North	169	$535	$91	27.6%	High
6	Debrecen, Great Plain and North	153	$699	$84	35.4%	High
7	Gyor, Transdanubia	137	$698	$79	37.0%	High
8	Hajdúszoboszló, Great Plain and North	130	$348	$121	22.3%	High
9	Hévíz, Transdanubia	117	$411	$89	27.9%	High
10	Miskolc, Great Plain and North	109	$465	$83	27.1%	High
11	Balatonfüred, Transdanubia	102	$688	$141	31.0%	High
12	Balatonalmádi, Transdanubia	99	$1,039	$199	30.0%	High
13	Keszthely, Transdanubia	96	$770	$123	36.3%	High
14	Sopron, Transdanubia	70	$1,078	$117	39.3%	High
15	Balatonlelle, Transdanubia	63	$965	$205	34.3%	High
16	Veszprém, Transdanubia	62	$736	$103	30.9%	High
17	Zamárdi, Transdanubia	60	$714	$184	29.3%	High
18	Fonyód, Transdanubia	57	$726	$165	33.4%	High
19	Tihany, Transdanubia	54	$1,100	$169	31.3%	High
20	Nagymaros, Central Hungary	49	$1,453	$133	43.0%	High
21	Balatonföldvár, Transdanubia	49	$605	$182	35.6%	High
22	Badacsonytomaj, Transdanubia	48	$1,038	$170	31.1%	High
23	Balatonboglár, Transdanubia	47	$673	$157	33.6%	High
24	Esztergom, Transdanubia	45	$760	$103	32.2%	High
25	Zalakaros, Transdanubia	44	$350	$87	24.1%	High
26	Balatonmáriafürdő, Transdanubia	43	$779	$132	36.9%	High
27	Alsóörs, Transdanubia	39	$983	$181	33.3%	High
28	Gyula, Great Plain and North	38	$450	$96	23.9%	High
29	Kecskemét, Great Plain and North	38	$504	$84	32.5%	High
30	Székesfehérvár, Transdanubia	37	$550	$80	31.8%	High
31	Nyíregyháza, Great Plain and North	34	$834	$133	35.9%	High
32	Balatonfenyves, Transdanubia	33	$511	$158	32.6%	High
33	Vecsés, Central Hungary	31	$770	$97	35.1%	High
34	Kaposvár, Transdanubia	31	$324	$57	28.8%	High
35	Szentendre, Central Hungary	30	$1,084	$129	34.7%	High
36	Balatonszemes, Transdanubia	29	$641	$182	27.4%	High
37	Révfülöp, Transdanubia	29	$829	$188	32.5%	High
38	Mosonmagyaróvár, Transdanubia	28	$686	$95	31.1%	High
39	Sárvár, Transdanubia	28	$386	$83	23.0%	High
40	Vonyarcvashegy, Transdanubia	28	$1,017	$193	35.4%	High
41	Balatonszárszó, Transdanubia	27	$1,255	$241	36.3%	High
42	Balatongyörök, Transdanubia	26	$718	$191	29.2%	High
43	Bük, Transdanubia	26	$472	$95	23.0%	High
44	Csopak, Transdanubia	26	$1,014	$204	36.1%	High
45	Balatonakarattya, Transdanubia	25	$2,367	$396	32.1%	High
46	Gyenesdiás, Transdanubia	24	$574	$171	30.0%	High
47	Balatonszepezd, Transdanubia	23	$1,647	$168	42.7%	High
48	Harkány, Transdanubia	23	$249	$64	21.8%	High
49	Szigliget, Transdanubia	23	$812	$192	28.6%	High
50	Szombathely, Transdanubia	23	$565	$93	30.2%	High
51	Zebegény, Central Hungary	22	$1,554	$155	39.9%	High
52	Balatonkeresztúr, Transdanubia	22	$722	$115	41.6%	High
53	Verőce, Central Hungary	21	$1,008	$124	29.3%	High
54	Velence, Transdanubia	20	$681	$261	25.5%	High
55	Balatonfűzfő, Transdanubia	19	$1,128	$145	38.6%	High
56	Balatonudvari, Transdanubia	19	$914	$189	32.6%	High
57	Ábrahámhegy, Transdanubia	19	$1,423	$216	40.5%	High
58	Budaörs, Central Hungary	18	$1,267	$115	47.1%	High
59	Vác, Central Hungary	18	$553	$88	28.6%	High
60	Balatonakali, Transdanubia	18	$1,576	$206	32.1%	High
61	Balatonkenese, Transdanubia	18	$1,153	$218	29.7%	High
62	Gárdony, Transdanubia	18	$1,064	$137	37.0%	High
63	Orfű, Transdanubia	18	$552	$135	26.8%	High

Most Profitable Airbnb Markets in Hungary by Revenue

The most profitable Airbnb cities in Hungary are those where hosts earn the highest average monthly revenue per listing — the single most telling indicator of a market's income potential. Balatonakarattya, Transdanubia leads with $2,367/month at $396 ADR and 32.1% occupancy. Whether you are evaluating your first STR investment or benchmarking an existing property, these top-earning Airbnb markets show where vacation rentals generate the greatest short-term rental income.

#	Market	Revenue/mo	Active Listings (TTM)	ADR	Occupancy	Regulation
1	Balatonakarattya, Transdanubia	$2,367	25	$396	32.1%	High
2	Balatonszepezd, Transdanubia	$1,647	23	$168	42.7%	High
3	Balatonakali, Transdanubia	$1,576	18	$206	32.1%	High
4	Zebegény, Central Hungary	$1,554	22	$155	39.9%	High
5	Budapest, Central Hungary	$1,540	10,353	$128	51.1%	High
6	Nagymaros, Central Hungary	$1,453	49	$133	43.0%	High
7	Ábrahámhegy, Transdanubia	$1,423	19	$216	40.5%	High
8	Budaörs, Central Hungary	$1,267	18	$115	47.1%	High
9	Balatonszárszó, Transdanubia	$1,255	27	$241	36.3%	High
10	Balatonkenese, Transdanubia	$1,153	18	$218	29.7%	High
11	Balatonfűzfő, Transdanubia	$1,128	19	$145	38.6%	High
12	Tihany, Transdanubia	$1,100	54	$169	31.3%	High
13	Szentendre, Central Hungary	$1,084	30	$129	34.7%	High
14	Sopron, Transdanubia	$1,078	70	$117	39.3%	High
15	Gárdony, Transdanubia	$1,064	18	$137	37.0%	High
16	Balatonalmádi, Transdanubia	$1,039	99	$199	30.0%	High
17	Badacsonytomaj, Transdanubia	$1,038	48	$170	31.1%	High
18	Vonyarcvashegy, Transdanubia	$1,017	28	$193	35.4%	High
19	Csopak, Transdanubia	$1,014	26	$204	36.1%	High
20	Verőce, Central Hungary	$1,008	21	$124	29.3%	High
21	Alsóörs, Transdanubia	$983	39	$181	33.3%	High
22	Balatonlelle, Transdanubia	$965	63	$205	34.3%	High
23	Balatonudvari, Transdanubia	$914	19	$189	32.6%	High
24	Nyíregyháza, Great Plain and North	$834	34	$133	35.9%	High
25	Révfülöp, Transdanubia	$829	29	$188	32.5%	High
26	Szigliget, Transdanubia	$812	23	$192	28.6%	High
27	Siófok, Transdanubia	$794	493	$170	31.0%	High
28	Balatonmáriafürdő, Transdanubia	$779	43	$132	36.9%	High
29	Keszthely, Transdanubia	$770	96	$123	36.3%	High
30	Vecsés, Central Hungary	$770	31	$97	35.1%	High
31	Esztergom, Transdanubia	$760	45	$103	32.2%	High
32	Veszprém, Transdanubia	$736	62	$103	30.9%	High
33	Fonyód, Transdanubia	$726	57	$165	33.4%	High
34	Balatonkeresztúr, Transdanubia	$722	22	$115	41.6%	High
35	Balatongyörök, Transdanubia	$718	26	$191	29.2%	High
36	Zamárdi, Transdanubia	$714	60	$184	29.3%	High
37	Debrecen, Great Plain and North	$699	153	$84	35.4%	High
38	Gyor, Transdanubia	$698	137	$79	37.0%	High
39	Balatonfüred, Transdanubia	$688	102	$141	31.0%	High
40	Mosonmagyaróvár, Transdanubia	$686	28	$95	31.1%	High
41	Velence, Transdanubia	$681	20	$261	25.5%	High
42	Balatonboglár, Transdanubia	$673	47	$157	33.6%	High
43	Balatonszemes, Transdanubia	$641	29	$182	27.4%	High
44	Balatonföldvár, Transdanubia	$605	49	$182	35.6%	High
45	Gyenesdiás, Transdanubia	$574	24	$171	30.0%	High
46	Pécs, Transdanubia	$566	195	$70	34.2%	High
47	Szombathely, Transdanubia	$565	23	$93	30.2%	High
48	Vác, Central Hungary	$553	18	$88	28.6%	High
49	Orfű, Transdanubia	$552	18	$135	26.8%	High
50	Szeged, Great Plain and North	$550	220	$75	35.1%	High
51	Székesfehérvár, Transdanubia	$550	37	$80	31.8%	High
52	Eger, Great Plain and North	$535	169	$91	27.6%	High
53	Balatonfenyves, Transdanubia	$511	33	$158	32.6%	High
54	Kecskemét, Great Plain and North	$504	38	$84	32.5%	High
55	Bük, Transdanubia	$472	26	$95	23.0%	High
56	Miskolc, Great Plain and North	$465	109	$83	27.1%	High
57	Gyula, Great Plain and North	$450	38	$96	23.9%	High
58	Hévíz, Transdanubia	$411	117	$89	27.9%	High
59	Sárvár, Transdanubia	$386	28	$83	23.0%	High
60	Zalakaros, Transdanubia	$350	44	$87	24.1%	High
61	Hajdúszoboszló, Great Plain and North	$348	130	$121	22.3%	High
62	Kaposvár, Transdanubia	$324	31	$57	28.8%	High
63	Harkány, Transdanubia	$249	23	$64	21.8%	High

Most Expensive Airbnb Markets in Hungary by Nightly Rate

The average daily rate (ADR) measures how much guests pay per night in each market, making it the clearest indicator of a city's short-term rental pricing power. Balatonakarattya, Transdanubia commands the highest Airbnb nightly rate in Hungary at $396/night, generating $2,367/month at 32.1% occupancy. Markets with premium nightly pricing typically feature high-demand destinations where travelers pay a significant premium over hotel alternatives.

#	Market	ADR	Active Listings (TTM)	Revenue/mo	Occupancy	Regulation
1	Balatonakarattya, Transdanubia	$396	25	$2,367	32.1%	High
2	Velence, Transdanubia	$261	20	$681	25.5%	High
3	Balatonszárszó, Transdanubia	$241	27	$1,255	36.3%	High
4	Balatonkenese, Transdanubia	$218	18	$1,153	29.7%	High
5	Ábrahámhegy, Transdanubia	$216	19	$1,423	40.5%	High
6	Balatonakali, Transdanubia	$206	18	$1,576	32.1%	High
7	Balatonlelle, Transdanubia	$205	63	$965	34.3%	High
8	Csopak, Transdanubia	$204	26	$1,014	36.1%	High
9	Balatonalmádi, Transdanubia	$199	99	$1,039	30.0%	High
10	Vonyarcvashegy, Transdanubia	$193	28	$1,017	35.4%	High
11	Szigliget, Transdanubia	$192	23	$812	28.6%	High
12	Balatongyörök, Transdanubia	$191	26	$718	29.2%	High
13	Balatonudvari, Transdanubia	$189	19	$914	32.6%	High
14	Révfülöp, Transdanubia	$188	29	$829	32.5%	High
15	Zamárdi, Transdanubia	$184	60	$714	29.3%	High
16	Balatonföldvár, Transdanubia	$182	49	$605	35.6%	High
17	Balatonszemes, Transdanubia	$182	29	$641	27.4%	High
18	Alsóörs, Transdanubia	$181	39	$983	33.3%	High
19	Gyenesdiás, Transdanubia	$171	24	$574	30.0%	High
20	Badacsonytomaj, Transdanubia	$170	48	$1,038	31.1%	High
21	Siófok, Transdanubia	$170	493	$794	31.0%	High
22	Tihany, Transdanubia	$169	54	$1,100	31.3%	High
23	Balatonszepezd, Transdanubia	$168	23	$1,647	42.7%	High
24	Fonyód, Transdanubia	$165	57	$726	33.4%	High
25	Balatonfenyves, Transdanubia	$158	33	$511	32.6%	High
26	Balatonboglár, Transdanubia	$157	47	$673	33.6%	High
27	Zebegény, Central Hungary	$155	22	$1,554	39.9%	High
28	Balatonfűzfő, Transdanubia	$145	19	$1,128	38.6%	High
29	Balatonfüred, Transdanubia	$141	102	$688	31.0%	High
30	Gárdony, Transdanubia	$137	18	$1,064	37.0%	High
31	Orfű, Transdanubia	$135	18	$552	26.8%	High
32	Nyíregyháza, Great Plain and North	$133	34	$834	35.9%	High
33	Nagymaros, Central Hungary	$133	49	$1,453	43.0%	High
34	Balatonmáriafürdő, Transdanubia	$132	43	$779	36.9%	High
35	Szentendre, Central Hungary	$129	30	$1,084	34.7%	High
36	Budapest, Central Hungary	$128	10,353	$1,540	51.1%	High
37	Verőce, Central Hungary	$124	21	$1,008	29.3%	High
38	Keszthely, Transdanubia	$123	96	$770	36.3%	High
39	Hajdúszoboszló, Great Plain and North	$121	130	$348	22.3%	High
40	Sopron, Transdanubia	$117	70	$1,078	39.3%	High
41	Balatonkeresztúr, Transdanubia	$115	22	$722	41.6%	High
42	Budaörs, Central Hungary	$115	18	$1,267	47.1%	High
43	Veszprém, Transdanubia	$103	62	$736	30.9%	High
44	Esztergom, Transdanubia	$103	45	$760	32.2%	High
45	Vecsés, Central Hungary	$97	31	$770	35.1%	High
46	Gyula, Great Plain and North	$96	38	$450	23.9%	High
47	Bük, Transdanubia	$95	26	$472	23.0%	High
48	Mosonmagyaróvár, Transdanubia	$95	28	$686	31.1%	High
49	Szombathely, Transdanubia	$93	23	$565	30.2%	High
50	Eger, Great Plain and North	$91	169	$535	27.6%	High
51	Hévíz, Transdanubia	$89	117	$411	27.9%	High
52	Vác, Central Hungary	$88	18	$553	28.6%	High
53	Zalakaros, Transdanubia	$87	44	$350	24.1%	High
54	Kecskemét, Great Plain and North	$84	38	$504	32.5%	High
55	Debrecen, Great Plain and North	$84	153	$699	35.4%	High
56	Miskolc, Great Plain and North	$83	109	$465	27.1%	High
57	Sárvár, Transdanubia	$83	28	$386	23.0%	High
58	Székesfehérvár, Transdanubia	$80	37	$550	31.8%	High
59	Gyor, Transdanubia	$79	137	$698	37.0%	High
60	Szeged, Great Plain and North	$75	220	$550	35.1%	High
61	Pécs, Transdanubia	$70	195	$566	34.2%	High
62	Harkány, Transdanubia	$64	23	$249	21.8%	High
63	Kaposvár, Transdanubia	$57	31	$324	28.8%	High

Highest Occupancy Airbnb Markets in Hungary

The highest-demand short-term rental markets in Hungary, ranked by Airbnb occupancy rate and filtered to markets with 300+ active listings.

#	Market	Occupancy	Active Listings (TTM)	Revenue/mo	ADR	Regulation
1	Budapest, Central Hungary	51.1%	10,353	$1,540	$128	High
2	Siófok, Transdanubia	31.0%	493	$794	$170	High

How to Choose an Airbnb Investment Market in Hungary

No single ranking tells the full story. The best Airbnb market for a given investor depends on their capital, risk tolerance, operating model, and income goals. The four ranking dimensions on this page — market depth, revenue, ADR, and occupancy — serve different investor profiles.

If you prioritize predictable cash flow, start with the occupancy rankings. Markets where occupancy exceeds 55% offer consistent bookings and lower vacancy risk. High-occupancy markets may not have the highest nightly rates, but their revenue stability makes them better suited for mortgage-backed investments where monthly debt coverage matters more than peak earnings.

If you're targeting maximum income per property, use the revenue rankings. Revenue is the product of nightly rate and occupancy — it captures the combined effect of both. The highest-revenue Airbnb markets in Hungary tend to be destination cities where travelers stay longer and pay a premium for entire-home listings.

If you're evaluating luxury or premium positioning, the ADR rankings show where guests are willing to pay top dollar per night. High-ADR markets reward property upgrades, professional photography, and amenity investments. However, a high nightly rate with low occupancy may generate less income than a moderately priced listing that stays booked consistently.

If you want the deepest market data, the active listings rankings identify cities with the largest short-term rental supply. More listings mean more comparable properties for pricing, more data points for revenue projections, and typically a more liquid resale market if your investment thesis changes.

In all cases, check the regulation column before committing capital. A profitable market with high regulation may require permits, annual caps on rental days, or costly compliance steps that erode returns. Markets with low regulation offer faster time-to-market but may tighten rules as STR supply grows.

Short-Term Rental Regulation in Hungary

Understanding the regulatory environment is critical for any Airbnb investment in Hungary. Regulation affects licensing costs, annual operating limits, tax obligations, and the long-term viability of a short-term rental strategy.

Across the 63 markets ranked on this page: 0 have a low regulation profile (generally operator-friendly with minimal licensing requirements), 0 have medium regulation (some permit or registration requirements), and 63 have high regulation (strict licensing, annual rental day caps, or active enforcement). Markets with low regulation offer the lowest barrier to entry, while high-regulation markets may still be profitable — but require careful compliance planning and often limit the number of properties a single operator can manage.

AirROI classifies regulation as a market-level signal based on available ordinance data and platform registration patterns. This is not legal advice — always verify current local ordinances, as short-term rental rules can change rapidly, especially in high-growth markets where municipalities are actively responding to STR expansion.

How We Rank the Best Airbnb Investment Markets in Hungary

This page ranks Airbnb markets in Hungary across four dimensions that matter most to short-term rental investors and operators: market depth (active listings), revenue potential (monthly income per listing), pricing power (average daily rate), and booking demand (occupancy rate). Each ranking uses the same underlying dataset but sorts by a different metric, giving you multiple lenses to evaluate where to invest in Airbnb in Hungary.

No single metric tells the full story. A market with high ADR but low occupancy may underperform one with moderate pricing and strong demand. Revenue captures the combined effect of rate and occupancy, while active listings signal whether a market has enough depth for reliable benchmarking and a liquid resale environment. We include regulation data alongside every ranking so you can weigh compliance risk before committing capital.

Ranking Methodology & Data Sources

Active Listings (TTM): The count of active short-term rental listings in each market over the trailing twelve months — a proxy for market maturity, data reliability, and investor confidence in Hungary.
Monthly Revenue: Average gross revenue per listing per month — the bottom-line metric for evaluating Airbnb profitability in Hungary and projecting cash flow.
Average Daily Rate (ADR): The mean nightly booking price across all active listings — the clearest measure of a market's short-term rental pricing power.
Occupancy Rate: Percentage of available nights booked — the demand signal that determines how much of your nightly rate converts to actual income. Occupancy rankings are filtered to markets with 300+ listings to exclude small markets with unreliable averages.
Regulation: An indicator of the local regulatory climate in Hungary, from low (operator-friendly) to high (strict licensing and enforcement) — essential for assessing compliance risk.

All data is sourced from AirROI's proprietary analytics pipeline, which tracks 20,000,000+ properties across 190+ countries. Metrics are recalculated on a rolling basis using trailing twelve-month aggregates from active listings. For full methodology, see the data methodology page.

Frequently Asked Questions About the Best Airbnb Markets in Hungary

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Hungary.

What are the best places to invest in Airbnb in Hungary?

Budapest, Central Hungary leads this ranking for Hungary with 10,353 active listings — the largest market by depth. Markets are ranked by listing count because deeper markets offer more comparable data, more pricing benchmarks, and a more predictable operating environment for investors. Each row also shows revenue, ADR, occupancy, and regulation so investors can evaluate based on what matters most to them.

Which market has the highest Airbnb revenue in Hungary?

Balatonakarattya, Transdanubia posts the highest average monthly revenue in this ranking at $2,367. Revenue leaders often combine healthy rates, solid occupancy, and enough listing scale to support repeatable operations rather than one-off outliers.

Which market has the strongest Airbnb occupancy in Hungary?

Budapest, Central Hungary has the highest occupancy rate in this comparison at 51.1%. High occupancy can signal resilient demand, but investors still need to balance it against nightly rates, regulation, and supply depth before deciding where to buy or operate.

Is short-term rental investing still profitable in Hungary in 2026?

The markets ranked here average 32.7% occupancy, and the top performer posts $2,367 in monthly revenue. Profitability depends on property acquisition cost, local operating expenses, and regulation compliance — but the data shows active, performing markets exist across Hungary for well-researched investors.

How often are AirROI's top Airbnb market rankings updated?

AirROI updates these rankings using the latest market snapshot available in the dataset, which for this page is anchored to 2026. Rankings should be treated as current market intelligence rather than permanent truths because pricing, demand, regulation, and supply can all shift over time.

What metrics should I use to evaluate Airbnb investments in Hungary?

The most important metrics for comparing short-term rental markets are active listing count (market depth and data reliability), occupancy rate (demand consistency), average daily rate (pricing power), monthly revenue (income potential), and regulation level (compliance cost and risk). This ranking sorts by market depth first; use the other columns to filter for the profile that fits your investment strategy.

What makes a good Airbnb market for first-time investors in Hungary?

First-time investors in Hungary should prioritize markets with high occupancy (55%+) and low regulation, which reduce the risk of empty calendars and compliance surprises. Markets with 200+ active listings also provide better benchmarking data and a more predictable operating environment. Revenue is important, but consistent demand is more forgiving for operators still learning pricing and guest management.

What is a good Airbnb occupancy rate in Hungary?

Across the markets ranked here, the average occupancy rate in Hungary is 32.7%. Occupancy above 50% is generally considered healthy for short-term rentals, and above 65% signals strong, sustained demand. However, the best occupancy rate depends on pricing strategy — some hosts maximize revenue by targeting fewer bookings at higher nightly rates rather than maximizing booking volume.

How does regulation affect Airbnb investment returns in Hungary?

Regulation is one of the most overlooked risks in short-term rental investing. In Hungary, 0 of 63 ranked markets have low regulation, 0 have medium, and 63 have high. High-regulation markets often require permits, limit annual rental days, or impose occupancy taxes — all of which reduce net returns. Low-regulation markets offer faster time-to-market and lower compliance costs, but rules can tighten as STR supply grows.

What is the difference between ADR and RevPAR for Airbnb investing?

ADR (Average Daily Rate) is the average nightly price guests pay, while RevPAR (Revenue Per Available Rental night) factors in both price and occupancy. A market with $200 ADR and 50% occupancy has $100 RevPAR — the same as a market with $125 ADR and 80% occupancy. RevPAR is a better single-number benchmark for comparing markets because it captures how effectively nightly rates convert to realized income. AirROI's city-level reports include RevPAR with percentile breakdowns for deeper analysis.

How many Airbnb listings does a market need to be investable in Hungary?

Markets with fewer than 100 active listings can show volatile averages that do not predict future performance. The median market in this Hungary ranking has about 33 listings. Larger markets (500+) offer more reliable data, more comparable properties for pricing, and typically a more liquid exit if you decide to sell. Smaller markets can still be profitable, but investors should treat the data as directional rather than precise.

How do seasonal and year-round Airbnb markets differ in Hungary?

Seasonal markets in Hungary experience dramatic swings in booking demand — often earning 60-70% of annual revenue in just 3-4 peak months. Year-round markets deliver steadier cash flow with lower peak-to-trough variation. Investors who need predictable monthly income should prioritize high-occupancy markets with low seasonal variance, while those comfortable with cash-flow timing can target seasonal markets where peak rates compensate for off-season softness.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hospitality consultants, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports, the data portal for bulk downloads, the Airbnb API with 22 endpoints, and an Airbnb MCP Server for AI agents.

All metrics reflect trailing twelve-month aggregates from active listings as of 2026-04-08. Revenue figures are market averages, not projections. For full methodology, see the data methodology page.

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What Other Airbnb Markets Are in Hungary?

Central Hungary Great Plain and North Transdanubia