Airbnb market data · 202512 months to July 2025
Pretoro, Italy Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Pretoro brought in €4,101 over the 12 months through July 2025, across just 19 active listings, so a single property can move that figure.
AirROI's latest figures for Pretoro run through July 2025.
The short answer
Pretoro Airbnb Market at a Glance
Listings averaged €82 a night and were booked on 23% of available nights.
Timing matters: in April, the best month, the average listing earned about four times as much as in June, the slowest. With only 19 active listings, a few bookings can reorder the months.
With 19 active listings, Pretoro is the 54th-largest of 59 Abruzzo markets AirROI tracks.
Browse the live Pretoro Airbnb market See Every Pretoro ListingRevenue
How Much Do Airbnb Hosts Make in Pretoro?
Gross bookings per Pretoro listing averaged €4,101 over the 12 months to July 2025 (Abruzzo average: €8,495), before cleaning, platform and management costs and taxes.
The average Pretoro listing brought in €1,040 in April, its best month, and €257 in June, its slowest. The three strongest months bring in 38% of a full year's revenue, where an even calendar would give any three months 25%.
Across Pretoro's 19 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn €1,600+ a month, about 4.7 times the typical property.
- Strong performers (top 25%) earn €959 or more, roughly €620 a month above the median.
- Typical properties (median) earn about €343 a month.
- Entry-level properties (bottom 25%) earn €152 or less, about 44% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
April earned about four times what June did
Average revenue per active listing, by month
The dashed line is the average of the months shown, €623.
Pretoro Airbnb Data by Month
Latest 12 months in the July 2025 data.
April led on revenue. Nightly rates peaked in February and bookings in August, so the best-paying month is not always the busiest or the priciest.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | Booking Lead Time |
|---|---|---|---|---|
| Aug 2024 | €955 | 41.2% | €90 | 29 days |
| Sep 2024 | €810 | 32.1% | €89 | 18 days |
| Oct 2024 | €457 | 15.7% | €89 | 44 days |
| Nov 2024 | €319 | 23.9% | €91 | 7 days |
| Dec 2024 | €528 | 22.6% | €93 | 43 days |
| Jan 2025 | €609 | 20.9% | €94 | 34 days |
| Feb 2025 | €444 | 16.1% | €95 | 23 days |
| Mar 2025 | €577 | 16.9% | €90 | 8 days |
| Apr 2025 | €1,044 | 24.4% | €91 | 34 days |
| May 2025 | €696 | 24.7% | €93 | 31 days |
| Jun 2025 | €257 | 10.0% | €94 | 17 days |
| Jul 2025 | €781 | 29.0% | €92 | 29 days |
Averages per active listing in each month. Highlighted: the highest-revenue month. Booking lead time is the days between booking and check-in for stays in that month.
Location, size and how a home is run move its income far more than a city average shows. For a range on one Pretoro address, run it through the Airbnb calculator.
Profit
Is an Airbnb in Pretoro Profitable?
Yes, when it's run well. The average Pretoro Airbnb took in €4,101 in the 12 months to July 2025, an average that counts every active listing, including those open only part of the year. A listing in the top quarter took in about €11,460, and run by its owner at everyday costs, about €710 a month of that is left after running costs, so a home that costs less than that to own or rent makes money.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Pretoro Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Gross bookings | €4,101 | €11,460 |
| Running costs | ||
| Airbnb's fee15.5% of bookings, Airbnb's standard host-only fee | −€640 | −€1,780 |
| Utilities and internetAbout 5% of bookings | −€210 | −€570 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −€80 | −€230 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −€120 | −€340 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −€40 | −€40 |
| Permit and registrationWhere one is required | −€20 | −€20 |
| Management€0 when you run it; co-hosts charge from about 10% of nightly bookings | €0 | €0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | €0 | €0 |
| Lodging taxesAdded to the guest's bill and passed on | €0 | €0 |
| Total running costsAbout 27% of bookings | −€1,110 | −€2,980 |
| Left for housing costs, then profit | €2,991about €250 a month | €8,480about €710 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Pretoro Airbnb Profit
The estimate starts from Pretoro's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Pretoro home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Pretoro's Top Earners Get There
- More nights booked. The busiest quarter of Pretoro listings are booked on 33% or more of their nights, against 17% for the median listing. Ten more booked nights a year at the median rate of €72 adds about €719 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge €125 a night or more, against a median of €72. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about €410 a year.
- Open for the busy months. April brought the average listing about €1,040, against €257 in June, so a calendar that is open and full in the busy months carries the year.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about €960 a month, against €340 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Pretoro?
Pretoro listings were booked on 23% of the nights they were open over the past year, 10 percentage points below the Abruzzo average (33%) and 16 points below the Italy average (39%). Occupancy swings from 10% in June to 41% in August.
Across Pretoro's 19 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 51%+ of open nights, 34 points above the median.
- Strong performers (top 25%) fill 33% or more, roughly two and a half nights a week.
- Typical properties (median) fill about 17% of open nights.
- Entry-level properties (bottom 25%) fill 11% or less, less than one night a week.
August was the busiest month in Pretoro, June the quietest
Share of open nights booked, by month
Nightly rates
How Much Does an Airbnb Cost per Night in Pretoro?
The average nightly rate in Pretoro, known as ADR (average daily rate), was €82 over the past year, about 37% below the Abruzzo average of €130 and about 56% below the Italy average of €185. Averaged month by month, rates barely change through the year, staying between about €89 and €95.
Across Pretoro's 19 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge €170+ a night, about 2.4 times the median.
- Strong performers (top 25%) charge €125 or more, about €55 above the median.
- Typical properties (median) charge about €72 a night.
- Entry-level properties (bottom 25%) charge €39 or less, about 55% of the median.
Average nightly rate by month in Pretoro
Average nightly rate (ADR), by month
The dashed line is the average of the months shown, €92. The 12-month ADR of €82 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
Seasonality
Best and Worst Months for Airbnb in Pretoro
With only 19 active listings, the monthly pattern in Pretoro is noisy, since a few long or pricey stays can lift a month; revenue peaked in April and bottomed out in June.
How Far in Advance Do Guests Book Airbnb in Pretoro?
Guests book Pretoro stays 27 days ahead on average (about four weeks). October stays are booked furthest out, about 44 days ahead, and November stays closest to arrival, about 7 days. A typical October booking is made in early September.
October stays are booked furthest ahead
Average days between booking and check-in, by month of stay
Permits
Airbnb Permits and Registration in Pretoro
None of the 19 active listings in Pretoro display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Pretoro.
Neighborhoods
Best Neighborhoods for Airbnb in Pretoro
AirROI's area guide picks seven Pretoro neighborhoods that draw short-term rental guests, led by Centro Storico, Gran Sasso National Park and Piana delle Vigne. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Centro Storico | The historical center of Pretoro features charming medieval architecture and picturesque streets. It's a great location for tourists seeking culture and history, close to local restaurants and shops. | Castello di Pretoro, Chiesa di San Giovanni Battista, Piazza della Vittoria, local artisanal shops, restaurants with traditional Abruzzese cuisine |
| Gran Sasso National Park | A natural paradise just outside Pretoro, ideal for nature lovers and adventure seekers. Offers hiking, skiing in winter, and stunning landscapes, attracting tourists looking for outdoor activities. | Gran Sasso Mountain, Campo Imperatore, hiking trails, wildlife watching, scenic viewpoints |
| Piana delle Vigne | A peaceful area known for its vineyards and agricultural scenery. Perfect for those seeking relaxation and wine tourism, providing visitors with the taste of local wines and country life. | Vineyards, wine tasting tours, scenic countryside views, agritourism experiences, local festivals |
| Vittorito | A small village nearby that offers a rural experience with stunning views and a close-knit community feel. It's a hidden gem for those wanting to escape the hustle and bustle. | Chiesa di Santa Maria Assunta, local festivals, village life experiences, medieval architecture, scenic trails |
| Fara San Martino | Famous for its artisanal pasta production, this town is a food lover's destination. The culinary focus attracts visitors who are interested in gastronomy and authentic Italian food experiences. | Pasta factories, stringozzi tasting, local markets, cooking classes, Abruzzese cuisine tours |
| Maielletta | A mountain resort area offering skiing and snowboarding in winter. Attracts winter sports enthusiasts and families looking for a winter getaway close to Pretoro. | ski slopes, Winter sports facilities, mountain lodges, beautiful winter scenery, outdoor snow activities |
| Civitaluparella | Known for its breathtaking views and quiet atmosphere, this area appeals to those who want a serene getaway amidst nature, perfect for couples and solo travelers. | panoramic views, hiking trails, Borgo Antico, local artisan shops, peaceful surroundings |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Pretoro vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 29 km, Pescara (29 km away) earned the most per listing, about three times as much as Pretoro. San Vito Chietino and Pescara were the busiest, each booked on 37% of nights against 23% in Pretoro.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Chieti 16 km | 77 | €6,450 | €78 | 33% |
| Lanciano 21 km | 69 | €6,824 | €114 | 28% |
| Sulmona 25 km | 93 | €9,393 | €104 | 34% |
| Ortona 26 km | 146 | €8,018 | €126 | 32% |
| Francavilla al Mare 27 km | 181 | €8,746 | €141 | 35% |
| San Vito Chietino 27 km | 79 | €7,516 | €124 | 37% |
| Rocca San Giovanni 29 km | 32 | €5,350 | €114 | 32% |
| Pescara 29 km | 521 | €12,065 | €135 | 37% |
Other Airbnb Markets in Abruzzo
- Montesilvano Airbnb data 241 listings
- Vasto Airbnb data 236 listings
- L'Aquila Airbnb data 228 listings
- Pineto Airbnb data 184 listings
- Alba Adriatica Airbnb data 172 listings
- Roseto degli Abruzzi Airbnb data 137 listings
- Silvi Airbnb data 136 listings
- Giulianova Airbnb data 110 listings
See all 59 Abruzzo Airbnb markets
Markets Similar to Pretoro
Markets elsewhere in Italy with a similar nightly rate and occupancy to Pretoro:
- Caserta Airbnb data Italy · €96/night · 25.9%
- Barletta Airbnb data Italy · €94/night · 27.7%
FAQ
Pretoro Airbnb FAQ
How much do Airbnb hosts make in Pretoro?
An active Pretoro Airbnb grossed €4,101 on average in the 12 months to July 2025, according to AirROI's tracking of 19 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in €959 or more in a typical month.
How much can I make on Airbnb in Pretoro?
It depends most on the home's size, location and how it's run. The middle half of Pretoro listings earn between €152 and €959 in a typical month, and the top tenth €1,600 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Pretoro?
Listings in Pretoro were booked on 23% of available nights over the past year. That compares with 33% for the Abruzzo average. August was the busiest month.
How much does an Airbnb cost per night in Pretoro?
The average booked night in Pretoro cost €82 before fees. Half of listings charge between €39 and €125, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Pretoro?
None of the active Pretoro listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Pretoro?
Yes, when it's run well. The average Pretoro Airbnb grossed €4,101 in the 12 months to July 2025, 52% below the Abruzzo average of €8,495, though with only 19 active listings a single property can move that figure, counting listings open only part of the year. A listing at the top-quarter mark, run by its owner with everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, has about €710 a month left before the mortgage or rent, so a home that costs less than that to own or rent makes a profit. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Pretoro?
April paid best over the past year, at €1,040 per active listing, and June paid least. The month-by-month table above shows how rates and bookings each move.
How far in advance do guests book Airbnbs in Pretoro?
Pretoro stays were booked 27 days (about four weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
What are the best neighborhoods for Airbnb in Pretoro?
Centro Storico, Gran Sasso National Park and Piana delle Vigne draw the most short-term rental interest in Pretoro. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Pretoro?
AirROI counted 19 active Airbnb listings in Pretoro as of July 2025. The closest tracked market is Chieti, 16 km away.
Method
About This Data
Figures on this page cover 19 active Airbnb listings in Pretoro from August 2024 to July 2025 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in euros at €0.86 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.