Cetara, Campania Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Cetara, Campania? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $20,111 per year — at a $199 nightly rate, 33.5% occupancy, and a $78 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 40 active listings, Cetara is a micro-market where selective demand that rewards strong listing quality and pricing strategy. Supply has held steady while nightly rates moved higher — a market where hosts who optimize for bookability can unlock the full value of rising rates. Balancing rate strategy with occupancy is the key lever, and hosts who get it right will outperform.
Regulation is high and 70% of listings show active registration — compliance is the cost of entry. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
Table of Contents [hide] [show]
What Are the Key Airbnb Metrics in Cetara?
In Cetara, the headline Airbnb metrics are $20,111 in average annual revenue,33.5% occupancy, $199 ADR, and $78 in RevPAR, and guests book about 62 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Cetara?
Understanding the monthly revenue variations for Airbnb listings in Cetara is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Cetara is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Cetara across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,039+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,201 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,283 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $592, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Cetara
What Is the Monthly Airbnb Occupancy Rate in Cetara?
Maximize your bookings by understanding the Cetara STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Cetara:
- Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 50% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 29%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Cetara
What Is the Average Airbnb Nightly Rate in Cetara?
Effective short term rental pricing strategy in Cetara involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Cetara typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $287+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $170 or more.
- Typical properties (Median) charge around $124 per night.
- Entry-level properties (Bottom 25%) earn around $105 per night.
Average Daily Rate (ADR) Trend by Month in Cetara
What Is the RevPAR for Airbnb in Cetara?
RevPAR in Cetara is currently $78. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $29 RevPAR.
- Typical properties (Median) generate $47 RevPAR.
- Strong performers (Top 25%) earn $61 RevPAR.
- Best-in-class (Top 10%) achieve $139 RevPAR.
Average Monthly RevPAR Trend in Cetara
RevPAR Insights for Cetara
- The average RevPAR in Cetara is $78. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($139) and bottom 25% ($29) is $110, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Aug and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Cetara benchmarks. If your RevPAR falls below the median of $47, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $61+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
Get Live Cetara Market Intelligence 👇
Explore Real-time Analytics
When Is the Peak Season for Airbnb in Cetara?
Cetara's peak Airbnb season falls in August, July, September, while the softest stretch is February, March, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, September)
- Revenue averages $4,394 per month
- Occupancy rates average 50.1%
- Daily rates average $213
Shoulder Season
- Revenue averages $2,346 per month
- Occupancy maintains around 32.1%
- Daily rates hold near $181
Low Season (February, March, November)
- Revenue drops to average $1,421 per month
- Occupancy decreases to average 20.6%
- Daily rates adjust to average $168
Seasonality Insights for Cetara
- Airbnb seasonality in Cetara is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Cetara's highest earning potential, with monthly revenues climbing to $5,723, occupancy reaching 58.8%, and ADRs peaking at $219.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,373, occupancy could drop to 14.3%, and ADRs may adjust to $163.
- Lower occupancy paired with meaningful seasonality means hosts in Cetara need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Cetara, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Cetara, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Cetara?
Yes, Cetara, Campania, Italy enforces high STR regulations and 70% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Cetara to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 70% licensed listings)
What Are the Best Neighborhoods for Airbnb in Cetara?
With a compact short-term rental market, Cetara gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Cetara Old Town | Charming coastal village with picturesque views and authentic Italian architecture. Ideal for travelers seeking a peaceful escape with access to local culture and cuisine. | Church of San Pietro, Cetara Harbour, Local seafood restaurants, Mediterranean beaches, Scenic hiking trails |
| La Praia Beach | Renowned for its beautiful beach, La Praia offers relaxing sunbathing and water activities. A great spot for tourists looking for a beach vacation within a small community. | La Praia Beach, Beachfront restaurants, Water sports, Relaxation spots, Scenic cliff views |
| Torregaveta | A nearby historical attraction featuring ancient ruins and stunning coastal vistas. Attracts history lovers and those interested in cultural tourism. | Ruins of Torregaveta, Scenic viewpoints, Hiking paths, Historical landmarks |
| Salerno | A larger nearby city offering more urban amenities and cultural attractions. Great for tourists looking for a mix of city life and coastal relaxation. | Salerno Cathedral, Villa Comunale, Historic old town, Salerno's waterfront, Shopping districts |
| Positano | Famous for its colorful cliffside village and upscale tourism. Attracts high-end travelers looking for luxury and stunning views. | Positano beach, Local boutiques, Hiking from Positano to Nocelle, Restaurant terraces with sea views |
| Amalfi | Well-known for its historic cathedral and beautiful coastal scenery. A major destination for those interested in history and scenic beauty. | Amalfi Cathedral, Amalfi Coast hiking trails, Historic paper mills, Beachfront promenades |
| Maiori | Offers a long sandy beach and lively seaside atmosphere. Suitable for families and tourists looking for beach activities and local dining. | Maiori beach, Seaside restaurants, Maiori promenade, Local shops, Boat tours |
| Atrani | A lesser-known gem with a beautiful historic center. Great for tourists desiring an authentic Italian experience away from the crowds. | Atrani beach, Narrow streets of the old town, Local artisanal shops, Scenic coastal views |
Because Cetara has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in Cetara?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Cetara
- The Cetara Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 77.5% of the 40 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Cetara, House properties are the most common (47.5%), reflecting the local real estate landscape.
- Houses represent a significant 47.5% portion, catering likely to families or larger groups.
- The presence of 20% Hotel/Boutique listings indicates integration with traditional hospitality.
Cetara Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Cetara
- The dominant room capacity in Cetara is 1 bedroom listings, making up 42.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 72.5% of the active Airbnb listings in Cetara, indicating a high concentration in these sizes.
- Listings with 3+ bedrooms (7.5%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Cetara.
Cetara Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Cetara
- The most common guest capacity trend in Cetara vacation rentals is listings accommodating 4 guests (27.5%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 3 guests dominate the Cetara STR market, accounting for 42.5% of listings.
- 12.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Cetara.
- On average, properties in Cetara are equipped to host 3.4 guests.
How Do Listings in Cetara Compare on Quality?
Listing quality in Cetara can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Cetara
- At 37.6 photos per listing on average, Cetara hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 22.5% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Cetara averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Cetara?
Amenity Prevalence
Amenity Insights for Cetara
- Essential amenities in Cetara that guests expect include: TV, Air conditioning. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, Hair dryer, Kitchen are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Cetara: TV, Air conditioning.
- Prioritize adding missing essentials: TV, Air conditioning.
- Consider adding popular differentiators like Wifi or Hair dryer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Cetara to stay competitive.
Which Airbnb Amenities Boost Revenue in Cetara?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Cetara, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Pack ’n play/Travel crib | 17.5% | $74,190 | $8,639 | 758.7% |
Drying rack for clothing | 27.5% | $53,053 | $7,615 | 596.6% |
Dishwasher | 22.5% | $58,363 | $9,005 | 548.1% |
Shower gel | 27.5% | $50,668 | $8,520 | 494.7% |
Cleaning products | 32.5% | $44,066 | $8,577 | 413.8% |
Body soap | 37.5% | $40,348 | $7,968 | 406.4% |
Washer | 72.5% | $25,737 | $5,279 | 387.5% |
Hot water | 62.5% | $28,580 | $5,996 | 376.7% |
Dedicated workspace | 30.0% | $44,944 | $9,468 | 374.7% |
Dining table | 37.5% | $39,440 | $8,513 | 363.3% |
Revenue Impact Insights for Cetara
- Pack ’n play/Travel crib tops the revenue impact list with a 758.7% uplift — listings with this amenity earn $74,190 vs. $8,639 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Cetara STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Cetara. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsCetara Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Cetara
- The typical guest profile for Airbnb in Cetara consists of predominantly international visitors (90%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 9.6% of guests.
- Key international markets include United States (24%) and United Kingdom (12.5%).
- Top languages spoken are English (43.8%) followed by Spanish (17.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United Kingdom.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Cetara?
Listings in Cetara average 4.78 out of 5 overall, with about 45.8 reviews per active listing and 25.0% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Cetara
- An average rating of 4.78 places Cetara in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Location (4.86), while Value (4.74) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 25.0% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 25.0% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Cetara Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Cetara
- The most common availability pattern in Cetara falls within the 271-366 days range, representing 67.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 90.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Cetara (35%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 10.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Cetara?
Average Booking Lead Time by Month
Booking Lead Time Insights for Cetara
- The overall average booking lead time for vacation rentals in Cetara is 62 days.
- Guests book furthest in advance for stays during August (average 96 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 15 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (85 days avg.) sees the longest lead times, while Winter (37 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (62 days) as a baseline for your pricing and availability strategy in Cetara.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 96 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 85 days) to capture early planners.
- Monitor your own booking lead times against these Cetara averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Cetara?
Guests in Cetara stay about 5.3 nights on average, generating roughly 656 reservations and 16.4 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Cetara
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Cetara
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 16.4 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Mar (26.4 nights) and shorten in Feb (2.8 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Cetara Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
3 listings
7.5% of total
2 Nights
6 listings
15% of total
3 Nights
2 listings
5% of total
4-6 Nights
2 listings
5% of total
7-29 Nights
2 listings
5% of total
30+ Nights
25 listings
62.5% of total
Key Insights
- The most prevalent minimum stay requirement in Cetara is 30+ Nights, adopted by 62.5% of listings. This highlights the market's preference for longer commitments.
- A significant segment (62.5%) caters to monthly stays (30+ nights) in Cetara, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 62.5% of Cetara hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 7.5% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 62.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Cetara.
Cetara Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 30 Days
3 listings
7.5% of total
Super Strict 60 Days
1 listings
2.5% of total
Flexible
10 listings
25% of total
Moderate
14 listings
35% of total
Firm
12 listings
30% of total
Cancellation Policy Insights for Cetara
- The prevailing Airbnb cancellation policy trend in Cetara is Moderate, used by 35% of listings.
- There's a relatively balanced mix between guest-friendly (60.0%) and stricter (30.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 35% market standard in Cetara.
- Regularly review your cancellation policy against competitors and market demand shifts in Cetara.
How Much Are Airbnb Cleaning Fees in Cetara?
Cleaning fees in Cetara are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Cetara
- About 52.5% of Cetara listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The average cleaning fee of $48 is close to the median ($34), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 4.7% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Cetara median of $34. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Cetara Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Cetarabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Villa Venere - Amalfi Coast | Private Sea
Entire Place • 3 bedrooms
Villa Levante - Amalfi Coast
Entire Place • 2 bedrooms
Villa with sea view garden terrace and parking
Entire Place • 2 bedrooms
House near Cetara in Amalfi Coast
Entire Place • 2 bedrooms
Scenic Villa apartment in Cetara
Entire Place • 2 bedrooms
Alicè vacation home.
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Cetara?
Learn from the best! This table showcases top-performing Airbnb hosts in Cetara based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Luigi | 1 | $214,725 | 115 | 5.00/5.0 |
| Maria | 1 | $172,862 | 121 | 4.93/5.0 |
| Antonietta | 1 | $57,009 | 146 | 4.84/5.0 |
| Lucia | 5 | $44,417 | 136 | 4.39/5.0 |
| Francesco | 2 | $30,546 | 86 | 4.87/5.0 |
| Monica | 1 | $29,623 | 57 | 4.82/5.0 |
| Porzio | 1 | $26,948 | 139 | 4.87/5.0 |
| Antonio | 1 | $22,903 | 19 | 4.84/5.0 |
| Gabriella | 1 | $22,256 | 157 | 4.85/5.0 |
| Rosa | 1 | $17,946 | 45 | 4.93/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Cetara.
Who Are the Airbnb Hosts in Cetara?
Cetara has a relatively balanced host base.
Host Profile Insights for Cetara
- Only 27.5% of hosts hold Superhost status, suggesting a relatively young or casual market where quality improvements can pay outsized dividends.
- 2.5% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 10.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 45.0% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. Lower adoption suggests a market with more independent hosts managing listings directly through Airbnb.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 20.0% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Cetara averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Cetara
These are the highest-grossing professional property management operations in Cetara, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Maria | 1 | $172,862 | $717 | 60.9% | 4.93/5 |
Management Company Insights for Cetara
- The leading management company, Maria, operates 1 listings with $172,862 in gross revenue — a useful benchmark for what scale looks like in Cetara.
- Top managers average 1 properties each, suggesting professional management in Cetara still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.93/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 2.5% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Cetara's Airbnb Market Compare to Nearby Cities?
How does the Cetara Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Positano, Cetara has 18 percentage points lower occupancy and about $451 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Positano | 676 | $6,534 | $649.99 | 52% |
| Praiano | 351 | $4,197 | $447.22 | 50% |
| Conca dei Marini | 124 | $3,988 | $435.45 | 46% |
| Sorrento | 1,556 | $3,815 | $351.21 | 48% |
| Capri | 409 | $3,715 | $587.47 | 37% |
| Massa Lubrense | 774 | $3,275 | $419.31 | 42% |
| Amalfi | 487 | $3,160 | $331.49 | 45% |
| Furore | 140 | $3,138 | $332.24 | 52% |
| Ravello | 250 | $3,084 | $346.81 | 43% |
| Atrani | 129 | $2,560 | $228.45 | 50% |
Frequently Asked Questions About Airbnb in Cetara
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Cetara.
How much do Airbnb hosts make in Cetara?
Cetara hosts earn about $20,111 per year on average, with an average nightly rate of $199 and RevPAR of $78. Those figures describe the typical revenue environment for active listings in Cetara, Campania, not the ceiling for the best operators. Source: AirROI 2026 data, Cetara market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Cetara?
The average Airbnb occupancy rate in Cetara is 33.5%. August is the strongest month and March is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Cetara?
Listings in Cetara average $199 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Cetara?
Cetara currently has about 40 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Cetara?
AirROI currently classifies the short-term rental regulation level in Cetara as High. The dataset also shows about 70.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Cetara?
RevPAR in Cetara is about $78. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Cetara?
Occupancy of 33.5% means Cetara is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $20,111, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Cetara?
The average booking lead time in Cetara is about 62 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Cetara?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Cetara include Cetara Old Town, La Praia Beach, Torregaveta. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Cetara?
entire_home listings make up 77.5% of the active supply in Cetara. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Cetara compare to nearby Airbnb markets?
Among neighboring markets, Positano posts $78,408 in average annual revenue with 51.9% occupancy, compared to Cetara's $20,111 and 33.5%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Cetara?
The average Airbnb stay length in Cetara is about 5.3 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Cetara?
Airbnb listings in Cetara average 4.78 out of 5 overall. About 25.0% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Cetara?
Pack ’n play/Travel crib and Drying rack for clothing are among the strongest revenue-linked amenities in Cetara. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Cetara?
Yes. About 52.5% of active Airbnb listings in Cetara charge a cleaning fee, and the average fee is $48. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Cetara?
At 27.5%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.