Nakatsugawa, Gifu Prefecture Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Nakatsugawa, Gifu Prefecture? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $23,200 per year — at a $130 nightly rate, 53.4% occupancy, and a $71 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 23 active listings, Nakatsugawa is a micro-market where solid booking activity throughout the year. Supply grew 91.7% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is high and 100% of listings show active registration — compliance is the cost of entry. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Nakatsugawa?
In Nakatsugawa, the headline Airbnb metrics are $23,200 in average annual revenue,53.4% occupancy, $130 ADR, and $71 in RevPAR, and guests book about 57 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Nakatsugawa?
Understanding the monthly revenue variations for Airbnb listings in Nakatsugawa is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Nakatsugawa is typically October, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Nakatsugawa across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,840+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,901 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,000 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,245, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Nakatsugawa
What Is the Monthly Airbnb Occupancy Rate in Nakatsugawa?
Maximize your bookings by understanding the Nakatsugawa STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Nakatsugawa:
- Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 67% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 52%.
- Entry-level properties (Bottom 25%) average 36% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Nakatsugawa
What Is the Average Airbnb Nightly Rate in Nakatsugawa?
Effective short term rental pricing strategy in Nakatsugawa involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Nakatsugawa typically peaks in October and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $226+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $173 or more.
- Typical properties (Median) charge around $124 per night.
- Entry-level properties (Bottom 25%) earn around $79 per night.
Average Daily Rate (ADR) Trend by Month in Nakatsugawa
What Is the RevPAR for Airbnb in Nakatsugawa?
RevPAR in Nakatsugawa is currently $71. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $43 RevPAR.
- Typical properties (Median) generate $68 RevPAR.
- Strong performers (Top 25%) earn $95 RevPAR.
- Best-in-class (Top 10%) achieve $114 RevPAR.
Average Monthly RevPAR Trend in Nakatsugawa
RevPAR Insights for Nakatsugawa
- The average RevPAR in Nakatsugawa is $71. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($114) and bottom 25% ($43) is $71, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Oct and bottoms out in Feb, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Nakatsugawa benchmarks. If your RevPAR falls below the median of $68, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $95+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Nakatsugawa?
Nakatsugawa's peak Airbnb season falls in October, August, November, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (October, August, November)
- Revenue averages $3,241 per month
- Occupancy rates average 67.9%
- Daily rates average $145
Shoulder Season
- Revenue averages $2,228 per month
- Occupancy maintains around 54.0%
- Daily rates hold near $136
Low Season (January, February, March)
- Revenue drops to average $1,175 per month
- Occupancy decreases to average 34.0%
- Daily rates adjust to average $119
Seasonality Insights for Nakatsugawa
- Airbnb seasonality in Nakatsugawa is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Nakatsugawa's highest earning potential, with monthly revenues climbing to $3,818, occupancy reaching 78.0%, and ADRs peaking at $153.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $954, occupancy could drop to 31.7%, and ADRs may adjust to $115.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Nakatsugawa.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Nakatsugawa, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Nakatsugawa, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Nakatsugawa?
Yes, Nakatsugawa, Gifu Prefecture, Japan enforces high STR regulations and 100% of active listings show registration evidence — indicating that enforcement is active and compliance is a prerequisite for operating legally. Hosts entering this market should budget for permit fees, inspections, and potential occupancy tax obligations as part of their startup costs. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Nakatsugawa to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 100% licensed listings)
What Are the Best Neighborhoods for Airbnb in Nakatsugawa?
With a compact short-term rental market, Nakatsugawa gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Magome | Historic post town along the Nakasendo Route, known for its traditional Edo-period architecture. Ideal for tourists interested in history and local culture, with scenic mountain views. | Magome-juku, Tsumago-juku, Nakasendo Trail, Kiso Valley, Magome Visitor Center |
| Kiso Valley | Picturesque valley famous for its beautiful landscapes and historic towns. Attracts nature lovers and hikers looking to explore the outdoors and traditional Japanese settings. | Kiso Fukushima, Hirayu Onsen, Kiso Valley nature trails, Gifu Great Buddha, Kisofukushima Park |
| Naegi Castle Ruins | A historical site with stunning views overlooking the Kiso Valley. Appeals to history enthusiasts and those looking for sightseeing opportunities in a tranquil setting. | Naegi Castle Ruins, Scenic viewpoints, Hiking trails, Historical exhibits |
| South Nakatsugawa | A charming area known for its serene environment and proximity to nature, suitable for travelers looking for relaxation and outdoor activities. | Nakatsugawa Onsen, Hiking spots, Nature parks, Local cuisine |
| Enakyo Gorge | Beautiful gorge featuring unique rock formations and stunning river views. Popular with outdoor enthusiasts and photographers. | Enakyo Gorge Boat Tours, Hiking trails, Scenic viewpoints, Local flora and fauna |
| Kakizaki | A scenic area known for its rural beauty and local agriculture, perfect for those seeking an authentic Japanese countryside experience. | Fruit picking, Local farms, Scenic landscapes |
| Yamato | A rural town with traditional architecture and a peaceful atmosphere, great for those wanting to escape the busy urban life. | Yamato Temple, Traditional farmhouses, Local crafts |
| Sakurayama | A natural area ideal for hiking and outdoor sports, attracting adventure seekers and those wanting to explore Japan's natural beauty. | Hiking trails, Bicycle routes, Scenic views, Nature parks |
Because Nakatsugawa has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in Nakatsugawa?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Nakatsugawa
- The Nakatsugawa Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 69.6% of the 23 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 30.4% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Nakatsugawa, House properties are the most common (52.2%), reflecting the local real estate landscape.
- Houses represent a significant 52.2% portion, catering likely to families or larger groups.
- The presence of 26.1% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like apartment/condo (combined 4.3%) offer potential for unique stay experiences.
Nakatsugawa Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Nakatsugawa
- The dominant room capacity in Nakatsugawa is 1 bedroom listings, making up 30.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 56.5% of the active Airbnb listings in Nakatsugawa, indicating a high concentration in these sizes.
- A significant 34.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Nakatsugawa.
Nakatsugawa Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Nakatsugawa
- The most common guest capacity trend in Nakatsugawa vacation rentals is listings accommodating 8+ guests (52.2%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Nakatsugawa STR market, accounting for 65.2% of listings.
- 56.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Nakatsugawa.
- On average, properties in Nakatsugawa are equipped to host 5.5 guests.
How Do Listings in Nakatsugawa Compare on Quality?
Listing quality in Nakatsugawa can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Nakatsugawa
- At 38.7 photos per listing on average, Nakatsugawa hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 43.5% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Nakatsugawa averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Nakatsugawa?
Amenity Prevalence
Amenity Insights for Nakatsugawa
- Essential amenities in Nakatsugawa that guests expect include: Air conditioning, Wifi, Smoke alarm, Kitchen, Hair dryer, Hot water, Heating, Hangers, Fire extinguisher, Shampoo. Lacking these (any) could significantly impact bookings.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Nakatsugawa: Air conditioning, Wifi, Smoke alarm, Kitchen, Hair dryer, Hot water, Heating, Hangers, Fire extinguisher, Shampoo.
- Prioritize adding missing essentials: Air conditioning, Wifi, Hair dryer, Hot water, Heating, Hangers, Fire extinguisher, Shampoo.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Nakatsugawa to stay competitive.
Which Airbnb Amenities Boost Revenue in Nakatsugawa?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Nakatsugawa, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Stove | 78.3% | $25,825 | $13,749 | 87.8% |
Patio or balcony | 26.1% | $34,851 | $19,088 | 82.6% |
Body soap | 65.2% | $27,112 | $15,865 | 70.9% |
Backyard | 43.5% | $30,078 | $17,909 | 67.9% |
Private entrance | 60.9% | $27,267 | $16,873 | 61.6% |
Cleaning products | 56.5% | $27,548 | $17,548 | 57.0% |
Bed linens | 69.6% | $26,069 | $16,643 | 56.6% |
Dedicated workspace | 34.8% | $29,414 | $19,886 | 47.9% |
Board games | 21.7% | $31,011 | $21,030 | 47.5% |
Conditioner | 60.9% | $26,206 | $18,524 | 41.5% |
Revenue Impact Insights for Nakatsugawa
- Stove tops the revenue impact list with a 87.8% uplift — listings with this amenity earn $25,825 vs. $13,749 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Nakatsugawa STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Nakatsugawa. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsNakatsugawa Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Nakatsugawa
- The typical guest profile for Airbnb in Nakatsugawa consists of predominantly international visitors (93%), with top international origins including Australia, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 7.0% of guests.
- Key international markets include United States (14.3%) and Australia (10.1%).
- Top languages spoken are English (42.6%) followed by French (12.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Australia.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Nakatsugawa?
Listings in Nakatsugawa average 4.87 out of 5 overall, with about 74.7 reviews per active listing and 60.9% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Nakatsugawa
- With an overall rating of 4.87, Nakatsugawa listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.94), while Location (4.8) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 60.9% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Location — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Nakatsugawa Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Nakatsugawa
- The most common availability pattern in Nakatsugawa falls within the 181-270 days range, representing 39.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 52.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Nakatsugawa (39.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 52.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Nakatsugawa?
Average Booking Lead Time by Month
Booking Lead Time Insights for Nakatsugawa
- The overall average booking lead time for vacation rentals in Nakatsugawa is 57 days.
- Guests book furthest in advance for stays during October (average 75 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 29 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (69 days avg.) sees the longest lead times, while Winter (35 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (57 days) as a baseline for your pricing and availability strategy in Nakatsugawa.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 75 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 69 days) to capture early planners.
- Monitor your own booking lead times against these Nakatsugawa averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Nakatsugawa?
Guests in Nakatsugawa stay about 1.6 nights on average, generating roughly 888 reservations and 38.6 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Nakatsugawa
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Nakatsugawa
- Very short stays drive high turnover. Cleaning costs, consumable restocking, and check-in coordination become significant operational factors at this frequency.
- At 38.6 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Apr (2.7 nights) and shorten in Jul (1.2 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Nakatsugawa Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
22 listings
95.7% of total
30+ Nights
1 listings
4.3% of total
Key Insights
- The most prevalent minimum stay requirement in Nakatsugawa is 1 Night, adopted by 95.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (95.7%) of the Nakatsugawa Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 95.7% of Nakatsugawa hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Nakatsugawa.
Nakatsugawa Airbnb Cancellation Policy Trends Analysis (2026)
Limited
1 listings
4.3% of total
Flexible
3 listings
13% of total
Moderate
11 listings
47.8% of total
Firm
8 listings
34.8% of total
Cancellation Policy Insights for Nakatsugawa
- The prevailing Airbnb cancellation policy trend in Nakatsugawa is Moderate, used by 47.8% of listings.
- There's a relatively balanced mix between guest-friendly (60.8%) and stricter (34.8%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 47.8% market standard in Nakatsugawa.
- Regularly review your cancellation policy against competitors and market demand shifts in Nakatsugawa.
How Much Are Airbnb Cleaning Fees in Nakatsugawa?
Cleaning fees in Nakatsugawa are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Nakatsugawa
- About 43.5% of Nakatsugawa listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The average cleaning fee of $41 is close to the median ($38), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 6.4% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Nakatsugawa median of $38. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Nakatsugawa Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Nakatsugawabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Large Nature Retreat near Magome | Private House
Entire Place • 2 bedrooms
15 min Magome. Renovated tradi ryokan up to 7 ppl
Private Room • N/A
Guest House Tenmanya, a private inn for families and friends
Entire Place • 1 bedroom
Temple View Traditional House near Nakasendo
Entire Place • 3 bedrooms
Private Inn for Families and Friends - Kanaya
Entire Place • 3 bedrooms
Hyo: A house where you can stay with your pet and BBQ. Conveniently located 20 minutes from Magome,
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Nakatsugawa?
Learn from the best! This table showcases top-performing Airbnb hosts in Nakatsugawa based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| 合同会社MuCHuu | 6 | $204,569 | 442 | 4.83/5.0 |
| Matsushita | 2 | $74,586 | 77 | 4.79/5.0 |
| Mika | 5 | $47,498 | 224 | 4.92/5.0 |
| 離れ家 ひょう | 1 | $30,585 | 97 | 4.78/5.0 |
| Katsuyuki | 1 | $26,867 | 42 | 5.00/5.0 |
| Sayaka | 1 | $26,613 | 153 | 4.98/5.0 |
| Enkuu | 1 | $24,565 | 110 | 4.78/5.0 |
| Takashi | 1 | $21,384 | 121 | 4.97/5.0 |
| Yutaro | 1 | $17,671 | 143 | 4.97/5.0 |
| 鸛雀庵 | 1 | $15,838 | 68 | 4.85/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Nakatsugawa.
Who Are the Airbnb Hosts in Nakatsugawa?
Nakatsugawa is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Nakatsugawa
- With 87.0% Superhosts, Nakatsugawa has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 0.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 91.3% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 17.4% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Nakatsugawa averages regularly and adjust your hosting strategy based on what top performers do differently.
How Does Nakatsugawa's Airbnb Market Compare to Nearby Cities?
How does the Nakatsugawa Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Shirakawa, Nakatsugawa has 9 percentage points lower occupancy and about $121 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Shirakawa | 10 | $4,072 | $251.69 | 62% |
| Miyota | 40 | $3,784 | $281.02 | 43% |
| Karuizawa | 120 | $3,763 | $403.33 | 38% |
| Toba | 12 | $3,701 | $336.03 | 34% |
| Hakuba | 558 | $3,651 | $453.62 | 34% |
| Shima | 38 | $3,549 | $278.97 | 39% |
| Fujikawaguchiko | 471 | $3,542 | $244.02 | 50% |
| Oshino | 11 | $3,296 | $278.42 | 36% |
| Yamanakako | 175 | $3,271 | $304.38 | 42% |
| Kusatsu | 37 | $3,059 | $316.84 | 35% |
Frequently Asked Questions About Airbnb in Nakatsugawa
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Nakatsugawa.
How much do Airbnb hosts make in Nakatsugawa?
Nakatsugawa hosts earn about $23,200 per year on average, with an average nightly rate of $130 and RevPAR of $71. Those figures describe the typical revenue environment for active listings in Nakatsugawa, Gifu Prefecture, not the ceiling for the best operators. Source: AirROI 2026 data, Nakatsugawa market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Nakatsugawa?
The average Airbnb occupancy rate in Nakatsugawa is 53.4%. October is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Nakatsugawa?
Listings in Nakatsugawa average $130 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Nakatsugawa?
Nakatsugawa currently has about 23 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Nakatsugawa?
AirROI currently classifies the short-term rental regulation level in Nakatsugawa as High. The dataset also shows about 100.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Nakatsugawa?
RevPAR in Nakatsugawa is about $71. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Nakatsugawa?
At 53.4% occupancy, Nakatsugawa can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $23,200, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Nakatsugawa?
The average booking lead time in Nakatsugawa is about 57 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Nakatsugawa?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Nakatsugawa include Magome, Kiso Valley, Naegi Castle Ruins. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Nakatsugawa?
entire_home listings make up 69.6% of the active supply in Nakatsugawa. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Nakatsugawa compare to nearby Airbnb markets?
Among neighboring markets, Shirakawa posts $48,860 in average annual revenue with 62.4% occupancy, compared to Nakatsugawa's $23,200 and 53.4%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Nakatsugawa?
The average Airbnb stay length in Nakatsugawa is about 1.6 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Nakatsugawa?
Airbnb listings in Nakatsugawa average 4.87 out of 5 overall. About 60.9% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Nakatsugawa?
Stove and Patio or balcony are among the strongest revenue-linked amenities in Nakatsugawa. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Nakatsugawa?
Yes. About 43.5% of active Airbnb listings in Nakatsugawa charge a cleaning fee, and the average fee is $41. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Nakatsugawa?
A 87.0% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.