Private for 10 people_5 mins walk from Hikone Castle_1 hour at Grand Snow_3 cars_Biwai_Villa Castle… Entire home · 5 bedrooms Rated 4.85 - Revenue
- ¥8.8M
- Occupancy
- 71.3%
- Daily rate
- ¥28,163
Airbnb market data · 202612 months to October 2026
The average Airbnb in Hikone brought in ¥2,124,096 over the 12 months through October 2026, about 53% less than the national average of ¥4,522,153.
The short answer
Rates and bookings both trail the national average. Listings averaged ¥19,130 a night and were booked on 31% of available nights, against ¥30,600 and 49% for the national average.
Timing matters: in August, usually the best month, the average listing earns about twice as much as in February, usually the slowest. With only 31 active listings, a few bookings can reorder the months.
AirROI tracked 31 active listings in Hikone.
Browse the live Hikone Airbnb market See Every Hikone ListingRevenue
Gross bookings per Hikone listing averaged ¥2,124,096 over the 12 months to October 2026 (Japan average: ¥4,522,153), before cleaning, platform and management costs and taxes.
In a typical year, the average Hikone listing brings in ¥319,000 in August, its best month, and ¥159,000 in February, its slowest. Both ends are close calls: August leads March by 4%, and February sits just 4% below January, so either pair can swap places in a given year. The three strongest months bring in 33% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 3.8 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
August earns about twice what February does
Average revenue per active listing, by month, October 2024 to September 2026
The dashed line is the average of the months shown, ¥240,000. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.
August 2026 led on revenue, nightly rate and bookings alike.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Oct 2025 | ¥278,996 | 39.9% | ¥20,979 | ¥9,000 | 49 days | 1.4 nights |
| Nov 2025 | ¥228,291 | 36.6% | ¥20,200 | ¥7,610 | 39 days | 1.1 nights |
| Dec 2025 | ¥226,200 | 31.5% | ¥19,687 | ¥7,297 | 32 days | 2 nights |
| Jan 2026 | ¥165,493 | 21.9% | ¥19,034 | ¥5,338 | 38 days | 1.8 nights |
| Feb 2026 | ¥158,700 | 23.7% | ¥18,507 | ¥5,668 | 44 days | 1.7 nights |
| Mar 2026 | ¥249,169 | 33.6% | ¥18,914 | ¥8,038 | 33 days | 1.9 nights |
| Apr 2026 | ¥209,553 | 27.7% | ¥19,945 | ¥6,985 | 46 days | 1.9 nights |
| May 2026 | ¥229,065 | 36.2% | ¥19,613 | ¥7,389 | 43 days | 2 nights |
| Jun 2026 | ¥193,201 | 26.1% | ¥17,592 | ¥6,440 | 31 days | 2.1 nights |
| Jul 2026 | ¥207,626 | 28.0% | ¥19,565 | ¥6,698 | 63 days | 2.2 nights |
| Aug 2026 | ¥331,486 | 45.8% | ¥21,096 | ¥10,693 | 48 days | 1.4 nights |
| Sep 2026 | ¥221,211 | 29.1% | ¥19,150 | ¥7,374 | 54 days | 1.3 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
Location, size and how a home is run move its income far more than a city average shows. For a range on one Hikone address, run it through the Airbnb calculator.
Profit
Yes, when it's run well. The average Hikone Airbnb took in ¥2,124,096 in the 12 months to October 2026, and run by its owner at everyday costs, about ¥126,000 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about ¥230,000 a month.
Cleaning it yourself keeps the ¥52,000 a year guests pay in cleaning fees, for about ¥131,000 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about ¥109,000 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | ¥2,072,096 | ¥3,730,000 |
| Cleaning fees guests pay2% of Hikone bookings | ¥52,000 | ¥93,000 |
| Gross bookings | ¥2,124,096 | ¥3,823,000 |
| Running costs | ||
| Airbnb's feeAbout 15%: 15.5% for the 94% of Hikone listings on Simplified Pricing, 3% for the rest | −¥312,000 | −¥562,000 |
| Cleaning and laundryPaid for by the cleaning fee; ¥0 if you clean yourself | −¥52,000 | −¥93,000 |
| Utilities and internetAbout 5% of bookings | −¥106,000 | −¥191,000 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −¥42,000 | −¥76,000 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −¥64,000 | −¥115,000 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −¥21,000 | −¥21,000 |
| Permit and registrationWhere one is required | −¥11,000 | −¥11,000 |
| Management¥0 when you run it; co-hosts charge from about 10% of nightly bookings | ¥0 | ¥0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | ¥0 | ¥0 |
| Lodging taxesAdded to the guest's bill and passed on | ¥0 | ¥0 |
| Total running costsAbout 26% of bookings, plus cleaning paid for by the cleaning fee | −¥608,000 | −¥1,069,000 |
| Left for housing costs, then profit | ¥1,516,096about ¥126,000 a month | ¥2,754,000about ¥230,000 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
The estimate starts from Hikone's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Hikone home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about ¥319,000 a month, against ¥177,000 for the average one.
Occupancy
Hikone listings were booked on 31% of the nights they were open over the past year, 18 percentage points below the Japan average (49%). In a typical year, occupancy climbs to 46% in October and falls to 22% in January.
The busiest tenth of listings are booked about 3.8 times as often as the bottom quarter.
October is usually the busiest month in Hikone, January the quietest
Share of open nights booked, by month, October 2024 to September 2026
The 12-month rate of 31% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
The average nightly rate in Hikone, known as ADR (average daily rate), was ¥19,130 over the past year, about 37% below the Japan average of ¥30,600. In a typical year, rates peak in August at about ¥21,300 and bottom out in November and December at about ¥18,100.
Prices span a wide range: the top 10% charge about 3.7 times the rate of the bottom quarter.
August rates run 18% above December's
Average nightly rate (ADR), by month, October 2024 to September 2026
The dashed line is the average of the months shown, ¥19,000.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Hikone it averaged ¥6,610 over the past year, from about ¥5,340 in a typical January to about ¥10,300 in a typical August.
A small group of listings earns several times more per open night than the rest.
August RevPAR is about twice January's
Revenue per open night (RevPAR), by month, October 2024 to September 2026
The dashed line is the average of the months shown, ¥7,870. The 12-month RevPAR of ¥6,610 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
With only 31 active listings, the monthly pattern in Hikone is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in August and bottom out in February.
Average revenue by month in Hikone
Average revenue per active listing, each calendar month averaged over the past two years
The dashed line is the average of the 12 calendar months, ¥232,000.
| Month | Revenue per listing |
|---|---|
| January | ¥165,000 |
| February | ¥159,000 |
| March | ¥306,000 |
| April | ¥230,000 |
| May | ¥241,000 |
| June | ¥173,000 |
| July | ¥206,000 |
| August | ¥319,000 |
| September | ¥210,000 |
| October | ¥286,000 |
| November | ¥219,000 |
| December | ¥266,000 |
Guests book Hikone stays 42 days ahead on average (about six weeks). July stays are booked furthest out, about 49 days ahead, and June stays closest to arrival, about 25 days. A typical July booking is made in late May.
July stays are booked furthest ahead
Average days between booking and check-in, by month of stay, October 2024 to September 2026
The 12-month figure of 42 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
55% of the 31 active listings in Hikone display a registration, permit or license number. The share shows what hosts display, not what local rules allow: it can't show whether new permits are still issued, or whether limits on nights, zones or property types apply.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Hikone.
Neighborhoods
AirROI's area guide picks eight Hikone neighborhoods that draw short-term rental guests, led by Hikone Castle Area, Hikone Station Area and Lake Biwa. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Hikone Castle Area | A historical area that boasts the beautiful Hikone Castle, which is a UNESCO World Heritage Site. Attracts tourists interested in Japanese culture and history. | Hikone Castle, Genkyu-en Garden, Hikone City Museum, Hikone Port, Kannonji Temple |
| Hikone Station Area | Convenient for travelers as it's close to transportation links. Ideal for short stays and business travelers accessing the Shiga region. | Hikone Station, Civic Center, Shopping plazas, Restaurants, Local markets |
| Lake Biwa | A scenic area famous for its beautiful lake, perfect for outdoor activities and watersports. Popular among nature enthusiasts and tourists. | Lake Biwa, Biwaichi Cycling Route, Water sports activities, Beaches, Nature parks |
| Kunitachi Area | A quiet residential area that offers a peaceful atmosphere, attractive for long-term stays and families. Close to amenities and parks. | Local parks, Family-friendly restaurants, Cultural events, Traditional shops |
| Kamo River Area | A serene riverside area perfect for strolling, dining, and relaxing. Attracts visitors seeking a calm and picturesque environment. | Kamo River, Riverside cafes, Walking trails, Fishing spots |
| Shiga Prefectural Museum of History | A cultural hotspot that draws in visitors interested in the local history and exhibitions. Educational and informative experience. | Shiga Prefectural Museum of History, Historical exhibitions, Art exhibitions, Workshops |
| Sannenzaka Street | A traditional street that enhances the historic feel of Hikone, with charming shops and authentic Japanese experiences. A must-visit for tourists. | Traditional shops, Tea houses, Local crafts, Cultural performances |
| Hanashiro Area | A residential neighborhood that offers a genuine experience of daily life in Hikone, appreciated by travelers wanting to experience local hospitality. | Community events, Local cuisine, Traditional architecture, Friendly locals |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Entire homes make up 68% of listings in Hikone, alongside 10 private-room listings (32%). Houses are the most common property type at 45%, ahead of apartments and condos (32%).
Mostly entire homes, with a private-room segment
Hikone Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 67.7% | 21 |
| Private room | 32.3% | 10 |
Listings by property type
Hikone Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| House | 45.2% | 14 |
| Apartment/Condo | 32.3% | 10 |
| Hotel/Boutique | 22.6% | 7 |
Among Hikone's 15 entire homes with a bedroom count, one- and five-plus-bedroom homes are equally common (4 homes each).
Hikone entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| 1 bedroom | 26.7% | 4 |
| 2 bedrooms | 20.0% | 3 |
| 3 bedrooms | 20.0% | 3 |
| 4 bedrooms | 6.7% | 1 |
| 5+ bedrooms | 26.7% | 4 |
Hikone is a group-trip market: 40% of listings sleep eight or more guests, about 2.7 times the share of the next most common size, four guests (15%). Shares are of the 20 listings with a guest capacity on file (65% of the market).
Hikone listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 2 guests | 10.0% | 2 |
| 3 guests | 10.0% | 2 |
| 4 guests | 15.0% | 3 |
| 5 guests | 10.0% | 2 |
| 6 guests | 15.0% | 3 |
| 8+ guests | 40.0% | 8 |
Hikone hosts set up an average of 5.2 beds per listing, roughly two for every bedroom. About three in ten listings (29%) show their exact location on the listing map; the rest show an approximate area.
Washers are close to standard in Hikone: 90% of listings have one, and 77% offer self check-in.
Share of Hikone listings with each common amenity
Guests
Hikone splits its demand between home and abroad: 55% of guests who left reviews live outside Japan, led by visitors from France and Italy. Guests speak a mix of languages: English leads at 46%, followed by Japanese and Italian.
55% of Hikone guests come from abroad
Where guests who left reviews live
Where Hikone guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Osaka | 13.2% |
| Lyon | 5.2% |
| Kyoto | 3.8% |
| Nagoya | 2.8% |
| Mexico City | 2.4% |
Where Hikone guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| Japan | 44.9% |
| France | 9.0% |
| Italy | 6.5% |
| United States | 4.7% |
| Canada | 4.0% |
Languages spoken by Hikone guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 45.8% |
| Japanese | 27.6% |
| Italian | 6.9% |
| Chinese | 5.6% |
| German | 5.0% |
Hikone Airbnbs average 4.70 stars, and 42% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and location is the lowest, at 4.66.
Communication scores highest in Hikone; location is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.72 |
| Cleanliness | 4.73 |
| Communication | 4.81 |
| Location | 4.66 |
| Check-in | 4.76 |
| Value | 4.67 |
Booking patterns
About nine in ten Hikone listings are open to guests more than 180 days a year, but only 13% are booked or blocked that many days. The most common booked-or-blocked total is 31 to 90 days a year, covering 55% of listings; blocked nights include any the host closes off.
Days a year Hikone listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 71.0% | 22 |
| 181-270 days | 19.4% | 6 |
| 91-180 days | 3.2% | 1 |
| 31-90 days | 3.2% | 1 |
| 1-30 days | 3.2% | 1 |
Days a year Hikone listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 6.5% | 2 |
| 181-270 days | 6.5% | 2 |
| 91-180 days | 19.4% | 6 |
| 31-90 days | 54.8% | 17 |
| 1-30 days | 12.9% | 4 |
The average Hikone booking lasts 1.8 nights, longest in June and shortest in October. Listings took about 23 bookings each over the year. Nearly six in ten listings that give a check-in time set it at 3 p.m., with check-out usually at 10 a.m.
Average length of stay by month in Hikone
Average nights per booking, by month of stay
Two-year average by calendar month.
All listings in Hikone accept stays of one or two nights.
Minimum stay set by Hikone listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Flexible is the most common cancellation policy in Hikone, used by 39% of listings; it refunds guests in full if they cancel at least a day before check-in. Hosts here lean flexible: about seven in ten listings offer Flexible or Moderate terms, against 29% on Firm or stricter ones.
Cancellation policies of Hikone listings, from most to least flexible
Share of listings by the policy they use
55% of Hikone listings charge a cleaning fee. The typical fee is about ¥1,258. Spread over the average stay of 1.8 nights, that adds roughly ¥715 a night to what guests pay. For listings that charge one, cleaning fees make up about 2% of gross revenue.
Top earners
The top-grossing Airbnb in Hikone, a five-bedroom home, took in ¥8,840,000 over the past year, about 4.2 times the city's average of ¥2,120,000. Three of the six listings below have five or more bedrooms; the other three have one to three bedrooms.
Private for 10 people_5 mins walk from Hikone Castle_1 hour at Grand Snow_3 cars_Biwai_Villa Castle… Entire home · 5 bedrooms Rated 4.85
9-minute walk from Hikone Castle_10-person rental_Glance Snow 1H_3 cars_Villa Hikone Castle Entire home · 5 bedrooms Rated 4.84
Hikone Station: 4-minute walk / Hikone Castle: 15-minute walk / For up to 14 people / Spacious… Entire home · 5 bedrooms Rated 5.00
Hikone Inn: In the countryside (1 group per day only/Private rental old house near Hikone IC) Private room · 2 bedrooms Rated 4.97
Goemon Bath, 55” TV, 2 Min Walk to Hikone Station Entire home · 3 bedrooms Rated 4.63
A private house within walking distance of Hikone Castle, a National Treasure/1 group per day/50… Entire home · 1 bedroom Rated 4.94 Fewer than 1% of Hikone listings are classed as professionally managed, though 32% of listings have a co-host. Superhosts run 42% of listings. 84% of listings accept Instant Book, so most stays are confirmed without the host's approval. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 94% of listings.
Nearby markets
Of the eight nearby markets in the table, all within 54 km, Shimogyo Ward (54 km away, 78 listings) earned the most per listing, about three times as much as Hikone. Kyoto was the busiest, booked on 53% of nights against 31% in Hikone.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Nagahama 19 km | 57 | ¥2,279,554 | ¥28,310 | 33% |
| Takashima 25 km | 112 | ¥4,626,255 | ¥34,865 | 32% |
| Otsu 37 km | 105 | ¥3,871,593 | ¥25,769 | 45% |
| Gifu 49 km | 45 | ¥1,925,732 | ¥17,966 | 35% |
| Higashiyama Ward 53 km | 82 | ¥4,779,421 | ¥31,696 | 47% |
| Kyoto 54 km | 4,219 | ¥5,653,910 | ¥31,478 | 53% |
| Nakagyo Ward 54 km | 55 | ¥5,311,568 | ¥34,363 | 44% |
| Shimogyo Ward 54 km | 78 | ¥6,432,789 | ¥36,719 | 49% |
Markets elsewhere in Japan with a similar nightly rate and occupancy to Hikone:
FAQ
An active Hikone Airbnb grossed ¥2,124,096 on average in the 12 months to October 2026, according to AirROI's tracking of 31 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in ¥278,000 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Hikone listings earn between ¥72,100 and ¥278,000 in a typical month, and the top tenth ¥615,000 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
Listings in Hikone were booked on 31% of available nights over the past year. That compares with 49% for the national average. October is usually the busiest month.
The average booked night in Hikone cost ¥19,130 before fees. Half of listings charge between ¥9,815 and ¥23,600, so bedroom count and location move the price more than the average suggests.
In Hikone, 55% of active listings display a registration, permit or license number. The share shows what hosts display, not what the rules allow, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Yes, when it's run well. The average Hikone Airbnb grossed ¥2,124,096 in the 12 months to October 2026, 53% below the national average of ¥4,522,153. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, ¥1,516,096 a year (about ¥126,000 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about ¥230,000 a month. Check a specific home in the Airbnb estimator.
August usually pays best, averaging ¥319,000 per active listing over the past two years, and February usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Hikone listing was open to book earned ¥6,610 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made ¥13,600 or more.
Hikone stays were booked 42 days (about six weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
The average Hikone Airbnb stay lasted 1.8 nights over the past year. A listing took 23 reservations over the year on average.
Guests rate Hikone Airbnbs 4.70 out of 5 on average. Guests score communication highest and location lowest.
Hikone Castle Area, Hikone Station Area and Lake Biwa draw the most short-term rental interest in Hikone. The neighborhood guide explains what brings guests to each.
AirROI counted 31 active Airbnb listings in Hikone as of October 2026. The closest tracked market is Nagahama, 19 km away.
In Hikone, 55% of listings add a cleaning fee, and the typical fee is about ¥1,258.
Method
Figures on this page cover 31 active Airbnb listings in Hikone from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Japanese yen at ¥157 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.