Cabin in a magical place. (Citlalapa) Entire home · 2 bedrooms Rated 4.98 - Revenue
- MX$496,265
- Occupancy
- 55.4%
- Daily rate
- MX$2,426
Airbnb market data · 202612 months to September 2026
The average Airbnb in Xico brought in MX$90,458 over the 12 months through September 2026, about 17% less than the Veracruz average of MX$108,518.
The short answer
Bookings in Xico trail the Veracruz average, at prices about 5% higher. Listings averaged MX$1,482 a night and were booked on 21% of available nights, against MX$1,415 and 29% for the Veracruz average.
Timing matters: in December, usually the best month, the average listing earns about 2.3 times as much as in February, usually the slowest.
With 79 active listings, Xico is the 13th-largest of 39 Veracruz markets AirROI tracks. From a year earlier, average revenue fell 6% while the number of active listings grew 61%.
Browse the live Xico Airbnb market See Every Xico ListingRevenue
Gross bookings per Xico listing averaged MX$90,458 over the 12 months to September 2026 (Veracruz average: MX$108,518), before cleaning, platform and management costs and taxes.
In a typical year, the average Xico listing brings in MX$16,200 in December, its best month, and MX$6,940 in February, its slowest. The three strongest months bring in 33% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least five times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
December earns about 2.3 times what February does
Average revenue per active listing, by month, September 2024 to August 2026
The dashed line is the average of the months shown, MX$10,100. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
December 2025 led on revenue and bookings; nightly rates peaked in July 2026.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | MX$9,746 | 23.1% | MX$1,330 | MX$325 | 18 days | 2.4 nights |
| Oct 2025 | MX$8,917 | 22.4% | MX$1,340 | MX$288 | 38 days | 2.1 nights |
| Nov 2025 | MX$9,434 | 23.3% | MX$1,348 | MX$314 | 40 days | 2.3 nights |
| Dec 2025 | MX$16,654 | 33.8% | MX$1,376 | MX$537 | 34 days | 2.6 nights |
| Jan 2026 | MX$7,796 | 16.9% | MX$1,370 | MX$251 | 17 days | 2.8 nights |
| Feb 2026 | MX$6,146 | 16.0% | MX$1,392 | MX$220 | 17 days | 1.7 nights |
| Mar 2026 | MX$10,833 | 23.7% | MX$1,436 | MX$349 | 28 days | 2.1 nights |
| Apr 2026 | MX$8,885 | 18.9% | MX$1,455 | MX$296 | 49 days | 2.4 nights |
| May 2026 | MX$11,806 | 19.0% | MX$1,551 | MX$381 | 16 days | 2.9 nights |
| Jun 2026 | MX$12,113 | 22.2% | MX$1,560 | MX$404 | 26 days | 2.3 nights |
| Jul 2026 | MX$15,899 | 27.6% | MX$1,597 | MX$513 | 49 days | 3.7 nights |
| Aug 2026 | MX$11,182 | 20.2% | MX$1,569 | MX$361 | 30 days | 2.5 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
The typical Xico listing earns about MX$6,480 a month, but one property can land well above or below that. The Airbnb calculator gives a range for a specific address, built from the comparable listings around it.
Profit
Yes, when it's run well. The average Xico Airbnb took in MX$90,458 in the 12 months to September 2026, an average that counts every active listing, including those open only part of the year. A listing in the top quarter took in about MX$200,650, and run by its owner at everyday costs, about MX$12,330 a month of that is left after running costs, so a home that costs less than that to own or rent makes money.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | MX$87,348 | MX$193,740 |
| Cleaning fees guests pay3% of Xico bookings | MX$3,110 | MX$6,910 |
| Gross bookings | MX$90,458 | MX$200,650 |
| Running costs | ||
| Airbnb's feeAbout 12%: 15.5% for the 73% of Xico listings on Simplified Pricing, 3% for the rest | −MX$11,020 | −MX$24,430 |
| Cleaning and laundryPaid for by the cleaning fee; MX$0 if you clean yourself | −MX$3,110 | −MX$6,910 |
| Utilities and internetAbout 5% of bookings | −MX$4,520 | −MX$10,030 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −MX$1,810 | −MX$4,010 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −MX$2,710 | −MX$6,020 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −MX$900 | −MX$900 |
| Permit and registrationWhere one is required | −MX$450 | −MX$450 |
| ManagementMX$0 when you run it; co-hosts charge from about 10% of nightly bookings | MX$0 | MX$0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | MX$0 | MX$0 |
| Lodging taxesAdded to the guest's bill and passed on | MX$0 | MX$0 |
| Total running costsAbout 24% of bookings, plus cleaning paid for by the cleaning fee | −MX$24,520 | −MX$52,750 |
| Left for housing costs, then profit | MX$65,938about MX$5,490 a month | MX$147,900about MX$12,330 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
The estimate starts from Xico's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Xico home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about MX$16,720 a month, against MX$7,540 for the average one.
Occupancy
Xico listings were booked on 21% of the nights they were open over the past year, 8 percentage points below the Veracruz average (29%) and 12 points below the Mexico average (33%). In a typical year, occupancy climbs to 36% in December and falls to 19% in January.
The busiest tenth of listings are booked about 6.2 times as often as the bottom quarter.
December is usually the busiest month in Xico, January the quietest
Share of open nights booked, by month, September 2024 to August 2026
The 12-month rate of 21% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
The average nightly rate in Xico, known as ADR (average daily rate), was MX$1,482 over the past year, about the same as the Veracruz average (MX$1,415) and about 42% below the Mexico average of MX$2,565. Averaged month by month over the past two years, rates peak in July and August at about MX$1,465 and bottom out in September and December at about MX$1,250.
The top 10% charge about 2.9 times the rate of the bottom quarter.
July rates run 17% above December's
Average nightly rate (ADR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, MX$1,350. The 12-month ADR of MX$1,482 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Xico it averaged MX$325 over the past year, from about MX$248 in a typical February to about MX$523 in a typical December.
A small group of listings earns several times more per open night than the rest.
December RevPAR is about 2.1 times February's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, MX$331.
Seasonality
Xico has two high seasons, July and December, which makes it a moderately seasonal market. Business is slowest in January and February and slows again from September to November.
Average revenue by month in Xico
Average revenue per active listing, each calendar month averaged over the past two years
The dashed line is the average of the 12 calendar months, MX$10,100.
| Month | Season | Revenue per listing |
|---|---|---|
| January | Low season | MX$7,770 |
| February | Low season | MX$6,940 |
| March | Shoulder season | MX$10,300 |
| April | Shoulder season | MX$9,440 |
| May | Shoulder season | MX$10,200 |
| June | Shoulder season | MX$9,450 |
| July | High season | MX$13,700 |
| August | Shoulder season | MX$10,500 |
| September | Low season | MX$8,750 |
| October | Low season | MX$8,920 |
| November | Low season | MX$8,860 |
| December | High season | MX$16,200 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonDecember | MX$16,200 | 36% | MX$1,252 |
| High seasonJuly | MX$13,700 | 28% | MX$1,467 |
| Shoulder seasonMarch–June, August | MX$9,980 | 23% | MX$1,398 |
| Low seasonJanuary–February, September–November | MX$8,250 | 22% | MX$1,291 |
Guests book Xico stays 33 days ahead on average (about five weeks). July stays are booked furthest out, about 41 days ahead, and February stays closest to arrival, about 16 days. A typical July booking is made in early June.
July stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
The 12-month figure of 33 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
None of the 79 active listings in Xico display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Xico.
Neighborhoods
AirROI's area guide picks eight Xico neighborhoods that draw short-term rental guests, led by Centro Histórico, Natural Parks and Coffee Farms. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Centro Histórico | The historical center of Xico boasts colonial architecture, vibrant markets, and cultural experiences. It's a prime location for tourists wanting to immerse themselves in the rich history of the area. | Parroquia de San Marcos Evangelista, Museo del Grupo Jalisco, Centro Cultural Xico, local artisan markets, The Coffee Route |
| Natural Parks | Xico is surrounded by beautiful natural parks, ideal for outdoor enthusiasts and those seeking tranquility in nature. The proximity to trails and lush landscapes attracts eco-tourists. | Cofre de Perote National Park, El Cañon del Coyote, Cascadas de Texolo, hiking trails, birdwatching sites |
| Coffee Farms | The region is known for its coffee production, making it an attractive spot for visitors interested in agritourism and experiencing the coffee-making process firsthand. | Visit local coffee plantations, coffee tasting tours, Café de Xico, workshops on coffee production, scenic views of coffee fields |
| Cultural Festivals | Xico hosts various cultural festivals throughout the year that attract visitors. Hosting in this area allows you to capitalize on the influx of tourists during events. | Fiesta de la Candelaria, Day of the Dead celebrations, Parade of the La Candelaria, local food festivals, art exhibitions |
| Local Gastronomy | Known for its delicious regional foods, Xico attracts foodies wanting to explore traditional Mexican cuisine. It's a hotspot for culinary tourism. | Taste local delicacies, markets offering regional dishes, fine dining restaurants, cooking classes, culinary festivals |
| Artisan Crafts | The area is famous for its handcrafted goods and local artisans, which can attract visitors looking for unique souvenirs and an authentic experience. | Handcrafted pottery, traditional textiles, local art galleries, artisan workshops, craft markets |
| Wellness Retreats | Xico's serene environment is perfect for wellness retreats, yoga, and relaxation. This attracts visitors seeking relaxation and health-focused activities. | Spas and wellness centers, yoga retreats, meditation spots, natural hot springs, retreat programs |
| Adventure Activities | For the adventurous, Xico offers various activities such as zip-lining and hiking, making it a great choice for adventure seekers. | Zip-lining experiences, rock climbing, guided hiking tours, mountain biking, canyon tours |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Entire homes make up 61% of listings in Xico, but private rooms are a real segment: more than one listing in three (39%) rents out a single room. Houses are the most common property type at 34%, ahead of cabins and other outdoor stays (29%).
Mostly entire homes, with a private-room segment
Xico Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 60.8% | 48 |
| Private room | 39.2% | 31 |
Listings by property type
Xico Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| House | 34.2% | 27 |
| Cabin/Outdoor | 29.1% | 23 |
| Hotel/Boutique | 20.3% | 16 |
| Others | 7.6% | 6 |
| Apartment/Condo | 7.6% | 6 |
| Unique stay | 1.3% | 1 |
One-bedroom homes are the most common size in Xico (34% of entire homes), and 34% have three or more bedrooms. Shares are of the 47 entire homes that give a bedroom count; rented rooms are left out.
Xico entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| 1 bedroom | 34.0% | 16 |
| 2 bedrooms | 31.9% | 15 |
| 3 bedrooms | 17.0% | 8 |
| 4 bedrooms | 12.8% | 6 |
| 5+ bedrooms | 4.3% | 2 |
A typical one-bedroom home in Xico earned MX$101,000 over the past year, against MX$101,000 for a two-bedroom home.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 1 bedroom | 16 | MX$101,000 | MX$96,500 | MX$1,251 | 25% |
| 2 bedrooms | 15 | MX$101,000 | MX$122,000 | MX$1,699 | 24% |
The most common capacity in Xico is four guests or eight or more (23% of listings each), and 33% of listings sleep six or more. Shares are of the 66 listings with a guest capacity on file (84% of the market).
Xico listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 2 guests | 21.2% | 14 |
| 3 guests | 10.6% | 7 |
| 4 guests | 22.7% | 15 |
| 5 guests | 12.1% | 8 |
| 6 guests | 9.1% | 6 |
| 7 guests | 1.5% | 1 |
| 8+ guests | 22.7% | 15 |
Xico hosts set up an average of 3 beds per listing. Only 42% of listings show their exact location on the listing map; the rest show an approximate area.
Fire pits are common in Xico: 70% of listings have one, and 99% have a pet-friendly policy. Only 68% of listings offer a kitchen.
Share of Xico listings with each common amenity
Guests
Xico draws mostly domestic guests: 86% of those who left reviews live in Mexico. Mexico City alone accounts for 18% of reviews. Of the 14% from abroad, most come from the United States and Germany. Guests speak a mix of languages: Spanish leads at 49%, followed by English and French.
86% of Xico guests are domestic
Where guests who left reviews live
Where Xico guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Mexico City | 18.2% |
| Heroica Veracruz | 15.9% |
| Xalapa | 14.9% |
| Boca del Río | 4.1% |
| Puebla | 3.3% |
Where Xico guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| Mexico | 85.9% |
| United States | 8.3% |
| Germany | 2.0% |
| Canada | 1.3% |
| France | 0.8% |
Languages spoken by Xico guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| Spanish | 49.2% |
| English | 36.8% |
| French | 4.9% |
| German | 3.9% |
| Portuguese | 2.6% |
Xico Airbnbs average 4.81 stars, and 43% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched; check-in and value for money tie for the lowest, at 4.73.
Communication and location score highest in Xico; check-in and value tie for lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.81 |
| Cleanliness | 4.79 |
| Communication | 4.85 |
| Location | 4.85 |
| Check-in | 4.73 |
| Value | 4.73 |
Booking patterns
Nearly all Xico listings are open to guests more than 180 days a year, but only 4% are booked or blocked that many days. The most common booked-or-blocked total is 31 to 90 days a year, covering 43% of listings; blocked nights include any the host closes off.
Days a year Xico listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 79.7% | 63 |
| 181-270 days | 16.5% | 13 |
| 91-180 days | 3.8% | 3 |
Days a year Xico listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 181-270 days | 3.8% | 3 |
| 91-180 days | 16.5% | 13 |
| 31-90 days | 43.0% | 34 |
| 1-30 days | 36.7% | 29 |
The average Xico booking lasts 2.6 nights, longest in July and shortest in November. Listings took about 14 bookings each over the year, some 1,080 in all. More than six in ten listings that give a check-in time set it at 3 p.m., with check-out usually at noon.
Average length of stay by month in Xico
Average nights per booking, by month of stay
Two-year average by calendar month.
Nearly all listings in Xico accept stays of one or two nights.
Minimum stay set by Xico listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Flexible is the most common cancellation policy in Xico, used by 38% of listings; it refunds guests in full if they cancel at least a day before check-in. Hosts here lean flexible: nearly three-quarters of listings offer Flexible or Moderate terms, against 24% on Firm or stricter ones.
Cancellation policies of Xico listings, from most to least flexible
Share of listings by the policy they use
More than four in ten Xico listings charge a cleaning fee. The typical fee is about MX$193. Spread over the average stay of 2.6 nights, that adds roughly MX$75 a night to what guests pay. For listings that charge one, cleaning fees make up about 3% of gross revenue.
Top earners
The top-grossing Airbnb in Xico, a two-bedroom unit, took in MX$496,000 over the past year, about 5.5 times the city's average of MX$90,500. Three of the six listings below have two bedrooms or fewer, so size alone doesn't explain the top of this market.
Cabin in a magical place. (Citlalapa) Entire home · 2 bedrooms Rated 4.98
Family cabin on the river bank Entire home · 3 bedrooms Rated 4.66
Casa de Barro (Clay House) in a Magical Place. (Citlalapa) Entire home · 3 bedrooms Rated 4.97
Quinta, Don Ángel Entire home · 5 bedrooms Rated 4.83
House with Waterfall Entire home · 2 bedrooms Rated 4.85
Immerse yourself in the forest! (Citlalapa) Entire home · 1 bedroom Rated 5.00 Fewer than 1% of Xico listings are classed as professionally managed. 56% of listings are run by Superhosts, so a strong review record is the norm here rather than an edge. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 73% of listings.
Nearby markets
Of the eight nearby markets in the table, all within 68 km, Jalcomulco (29 km away, 31 listings) earned the most per listing, about 63% more than Xico. Xalapa was the busiest, booked on 33% of nights against 21% in Xico.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Coatepec 8 km | 156 | MX$97,169 | MX$1,314 | 27% |
| Xalapa 16 km | 493 | MX$62,683 | MX$782 | 33% |
| Jalcomulco 29 km | 31 | MX$147,750 | MX$2,278 | 22% |
| Teziutlán 56 km | 41 | MX$50,563 | MX$964 | 25% |
| Córdoba 60 km | 106 | MX$55,905 | MX$760 | 29% |
| Orizaba 64 km | 480 | MX$79,882 | MX$936 | 30% |
| Río Blanco 67 km | 30 | MX$55,030 | MX$1,560 | 22% |
| Tlatlauquitepec 68 km | 30 | MX$41,579 | MX$1,024 | 16% |
See all 39 Veracruz Airbnb markets
Markets elsewhere in Mexico with a similar nightly rate and occupancy to Xico:
FAQ
An active Xico Airbnb grossed MX$90,458 on average in the 12 months to September 2026, according to AirROI's tracking of 79 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in MX$14,400 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Xico listings earn between MX$2,870 and MX$14,400 in a typical month, and the top tenth MX$25,900 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
Listings in Xico were booked on 21% of available nights over the past year. That compares with 29% for the Veracruz average. December is usually the busiest month.
The average booked night in Xico cost MX$1,482 before fees. Half of listings charge between MX$900 and MX$1,695, so bedroom count and location move the price more than the average suggests.
None of the active Xico listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Yes, when it's run well. The average Xico Airbnb grossed MX$90,458 in the 12 months to September 2026, 17% below the Veracruz average of MX$108,518, counting listings open only part of the year. A listing at the top-quarter mark, run by its owner with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, has about MX$12,330 a month left before the mortgage or rent, so a home that costs less than that to own or rent makes a profit. Check a specific home in the Airbnb estimator.
December usually pays best, averaging MX$16,200 per active listing over the past two years, and February usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Xico listing was open to book earned MX$325 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made MX$778 or more.
Xico stays were booked 33 days (about five weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
The average Xico Airbnb stay lasted 2.6 nights over the past year. A listing took 14 reservations over the year on average.
Guests rate Xico Airbnbs 4.81 out of 5 on average. Guests score location highest and check-in lowest.
Centro Histórico, Natural Parks and Coffee Farms draw the most short-term rental interest in Xico. The neighborhood guide explains what brings guests to each.
AirROI counted 79 active Airbnb listings in Xico as of September 2026. The closest tracked market is Coatepec, 8 km away.
In Xico, more than four in ten listings add a cleaning fee, and the typical fee is about MX$193.
Method
Figures on this page cover 79 active Airbnb listings in Xico from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Mexican pesos at MX$17.5 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.