Stunning Villa & Private Beach – Extended Stays Entire home · 4 bedrooms Rated 4.94 - Revenue
- MX$413,265
- Occupancy
- 25.4%
- Daily rate
- MX$4,828
Airbnb market data · 202612 months to October 2026
The average Airbnb in Río Lagartos brought in MX$68,669 over the 12 months through October 2026, about 63% less than the Yucatán average of MX$184,687.
The short answer
Rates and bookings both trail the Yucatán average. Listings averaged MX$1,737 a night and were booked on 16% of available nights, against MX$1,975 and 35% for the Yucatán average.
Timing matters: in March, usually the best month, the average listing earns about 2.2 times as much as in October, usually the slowest. With only 33 active listings, a few bookings can reorder the months.
With 33 active listings, Río Lagartos is the 24th-largest of 33 Yucatán markets AirROI tracks. From a year earlier, average revenue fell 9%.
Browse the live Río Lagartos Airbnb market See Every Río Lagartos ListingRevenue
Gross bookings per Río Lagartos listing averaged MX$68,669 over the 12 months to October 2026 (Yucatán average: MX$184,687), before cleaning, platform and management costs and taxes.
In a typical year, the average Río Lagartos listing brings in MX$13,700 in March, its best month, and MX$6,230 in October, its slowest. September runs within 3% of October, so either can be the slowest in a given year. The three strongest months bring in 32% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 4.2 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
March earns about 2.2 times what October does
Average revenue per active listing, by month, October 2024 to September 2026
The dashed line is the average of the months shown, MX$9,760. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.
March 2026 led on revenue and bookings; nightly rates peaked in February 2026.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Oct 2025 | MX$9,301 | 14.7% | MX$1,830 | MX$300 | 67 days | 2.6 nights |
| Nov 2025 | MX$7,360 | 13.0% | MX$1,804 | MX$245 | 60 days | 1.9 nights |
| Dec 2025 | MX$10,834 | 20.9% | MX$1,850 | MX$349 | 57 days | 3.4 nights |
| Jan 2026 | MX$9,115 | 18.4% | MX$1,845 | MX$294 | 49 days | 1.5 nights |
| Feb 2026 | MX$8,980 | 18.2% | MX$1,856 | MX$321 | 44 days | 2.8 nights |
| Mar 2026 | MX$14,061 | 22.6% | MX$1,841 | MX$454 | 38 days | 3.3 nights |
| Apr 2026 | MX$9,523 | 18.9% | MX$1,841 | MX$317 | 38 days | 1.7 nights |
| May 2026 | MX$7,912 | 14.3% | MX$1,823 | MX$255 | 52 days | 2.3 nights |
| Jun 2026 | MX$11,576 | 19.3% | MX$1,683 | MX$386 | 28 days | 2.9 nights |
| Jul 2026 | MX$9,503 | 22.3% | MX$1,835 | MX$307 | 55 days | 2.3 nights |
| Aug 2026 | MX$5,161 | 13.5% | MX$1,828 | MX$166 | 50 days | 1.8 nights |
| Sep 2026 | MX$6,130 | 9.4% | MX$1,821 | MX$204 | 40 days | 1.4 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
The typical Río Lagartos listing earns about MX$4,560 a month, but one property can land well above or below that. The free Airbnb calculator gives a range for a specific address, built from the comparable listings around it.
Profit
Yes, when it's run well. The average Río Lagartos Airbnb took in MX$68,669 in the 12 months to October 2026, an average that counts every active listing, including those open only part of the year. A listing in the top quarter took in about MX$153,230, and run by its owner at everyday costs, about MX$9,130 a month of that is left after running costs, so a home that costs less than that to own or rent makes money.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | MX$65,269 | MX$145,640 |
| Cleaning fees guests pay5% of Río Lagartos bookings | MX$3,400 | MX$7,590 |
| Gross bookings | MX$68,669 | MX$153,230 |
| Running costs | ||
| Airbnb's feeAbout 13%: 15.5% for the 79% of Río Lagartos listings on Simplified Pricing, 3% for the rest | −MX$8,820 | −MX$19,690 |
| Cleaning and laundryPaid for by the cleaning fee; MX$0 if you clean yourself | −MX$3,400 | −MX$7,590 |
| Utilities and internetAbout 5% of bookings | −MX$3,430 | −MX$7,660 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −MX$1,370 | −MX$3,060 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −MX$2,060 | −MX$4,600 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −MX$690 | −MX$690 |
| Permit and registrationWhere one is required | −MX$340 | −MX$340 |
| ManagementMX$0 when you run it; co-hosts charge from about 10% of nightly bookings | MX$0 | MX$0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | MX$0 | MX$0 |
| Lodging taxesAdded to the guest's bill and passed on | MX$0 | MX$0 |
| Total running costsAbout 24% of bookings, plus cleaning paid for by the cleaning fee | −MX$20,110 | −MX$43,630 |
| Left for housing costs, then profit | MX$48,559about MX$4,050 a month | MX$109,600about MX$9,130 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
The estimate starts from Río Lagartos's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Río Lagartos home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about MX$12,770 a month, against MX$5,720 for the average one.
Occupancy
Río Lagartos listings were booked on 16% of the nights they were open over the past year, 19 percentage points below the Yucatán average (35%) and 17 points below the Mexico average (33%). In a typical year, occupancy climbs to 23% in July and falls to 10% in September.
The busiest tenth of listings are booked about 5.9 times as often as the bottom quarter.
July is usually the busiest month in Río Lagartos, September the quietest
Share of open nights booked, by month, October 2024 to September 2026
The 12-month rate of 16% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
The average nightly rate in Río Lagartos, known as ADR (average daily rate), was MX$1,737 over the past year, about 12% below the Yucatán average of MX$1,975 and about 35% below the Mexico average of MX$2,675. In a typical year, rates peak in March and April at about MX$1,835 and bottom out in October and November at about MX$1,650.
Prices span a wide range: the top 10% charge about 4.6 times the rate of the bottom quarter.
April rates run 11% above November's
Average nightly rate (ADR), by month, October 2024 to September 2026
The dashed line is the average of the months shown, MX$1,770.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Río Lagartos it averaged MX$290 over the past year, from about MX$201 in a typical October to about MX$443 in a typical March.
A small group of listings earns several times more per open night than the rest.
March RevPAR is about 2.2 times October's
Revenue per open night (RevPAR), by month, October 2024 to September 2026
The dashed line is the average of the months shown, MX$321. The 12-month RevPAR of MX$290 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
With only 33 active listings, the monthly pattern in Río Lagartos is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in March and bottom out in October.
Average revenue by month in Río Lagartos
Average revenue per active listing, each calendar month averaged over the past two years
The dashed line is the average of the 12 calendar months, MX$9,760.
| Month | Revenue per listing |
|---|---|
| January | MX$9,820 |
| February | MX$10,200 |
| March | MX$13,700 |
| April | MX$12,100 |
| May | MX$9,130 |
| June | MX$10,400 |
| July | MX$12,200 |
| August | MX$7,080 |
| September | MX$6,370 |
| October | MX$6,230 |
| November | MX$8,790 |
| December | MX$11,000 |
Guests book Río Lagartos stays 51 days ahead on average (about seven weeks). October stays are booked furthest out, about 60 days ahead, and June stays closest to arrival, about 24 days. A typical October booking is made in mid-August.
October stays are booked furthest ahead
Average days between booking and check-in, by month of stay, October 2024 to September 2026
The 12-month figure of 51 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
None of the 33 active listings in Río Lagartos display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Río Lagartos.
Neighborhoods
AirROI's area guide picks eight Río Lagartos neighborhoods that draw short-term rental guests, led by Río Lagartos Town, Las Coloradas and Ría Lagartos Biosphere Reserve. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Río Lagartos Town | The main town in Río Lagartos, known for its charming coastal vibe and access to local amenities. A great starting point for exploring the area's natural beauty and wildlife. | Río Lagartos Biosphere Reserve, Las Coloradas, Flamingo watching, Local seafood restaurants, Fishing tours |
| Las Coloradas | Famous for its stunning pink lakes, Las Coloradas is a unique natural attraction that draws tourists interested in photography and nature tours. It's an Instagram-worthy hotspot. | Pink Lakes, Boat tours, Wildlife photography, Sunset views, Nature trails |
| Ría Lagartos Biosphere Reserve | A protected area full of diverse ecosystems, perfect for nature lovers, bird watchers, and eco-tourists looking to explore the unique flora and fauna of the region. | Bird watching, Kayaking, Nature trails, Mangrove tours, Wildlife photography |
| Cervecería de Río Lagartos | A local brewery offering craft beers and a laid-back atmosphere, attracting visitors who enjoy local brews and socializing with friends. | Brewery tours, Local craft beers, Live music, Outdoor seating, Culinary events |
| El Castillo Ruins | An archaeological site near Río Lagartos that offers a glimpse into the region's Mayan history. A historical attraction that attracts culture enthusiasts and tourists. | Ancient ruins, Guided tours, Archaeological insights, Photography opportunities, Scenic views |
| Punta Gorda | A less populated area with beautiful beaches, perfect for those seeking relaxation and scenic views. Ideal for travelers looking to unwind and enjoy nature. | Secluded beaches, Scenic views, Fishing spots, Relaxation, Nature walks |
| Laguna de la Fonda | A serene lagoon known for its calm waters and abundance of wildlife. Great for those seeking outdoor activities like kayaking and paddleboarding. | Paddleboarding, Kayaking, Bird watching, Picnic areas, Fishing |
| Local Markets | The town's local markets provide a taste of traditional Yucatecan culture and cuisine, making it a vibrant area for travelers looking to experience local life. | Local food, Handicrafts, Cultural experiences, Community events, Fresh produce |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Río Lagartos is a room-rental market as much as a whole-home one: private rooms account for 67% of listings, against 27% for entire homes. Hotels, guesthouses and B&Bs are the most common property type at 45%, about 1.7 times the share of apartments and condos (27%).
Private rooms are a large share of supply
Río Lagartos Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Private room | 66.7% | 22 |
| Entire home | 27.3% | 9 |
| Hotel room | 6.1% | 2 |
Listings by property type
Río Lagartos Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| Hotel/Boutique | 45.5% | 15 |
| Apartment/Condo | 27.3% | 9 |
| House | 21.2% | 7 |
| Others | 6.1% | 2 |
The most common size among Río Lagartos's 9 entire homes with a bedroom count is four bedrooms (3 homes).
Río Lagartos entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| 1 bedroom | 22.2% | 2 |
| 2 bedrooms | 22.2% | 2 |
| 3 bedrooms | 22.2% | 2 |
| 4 bedrooms | 33.3% | 3 |
Most Río Lagartos listings are sized for couples and small families: 65% sleep four guests or fewer, and just 30% take eight or more. Shares are of the 20 listings with a guest capacity on file (61% of the market).
Río Lagartos listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 2 guests | 25.0% | 5 |
| 3 guests | 10.0% | 2 |
| 4 guests | 30.0% | 6 |
| 6 guests | 5.0% | 1 |
| 8+ guests | 30.0% | 6 |
Río Lagartos hosts set up an average of 2.3 beds per listing, close to one bed per bedroom. Only 48% of listings show their exact location on the listing map; the rest show an approximate area.
Free on-site parking is common in Río Lagartos: 64% of listings offer it.
Share of Río Lagartos listings with each common amenity
Guests
Río Lagartos runs on foreign visitors: two-thirds of guests who left reviews live outside Mexico. France sends the most guests from abroad, with 17% of reviewers, ahead of the United States at 15%. Guests speak a mix of languages: English leads at 40%, followed by Spanish and French.
66% of Río Lagartos guests come from abroad
Where guests who left reviews live
Where Río Lagartos guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Mexico City | 7.5% |
| Mérida | 5.4% |
| Cancún | 3.4% |
| Montreal | 2.7% |
Where Río Lagartos guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| Mexico | 33.8% |
| France | 16.9% |
| United States | 14.9% |
| Canada | 9.1% |
| Germany | 4.5% |
Languages spoken by Río Lagartos guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 39.8% |
| Spanish | 26.3% |
| French | 17.0% |
| Italian | 5.3% |
| German | 5.3% |
Río Lagartos Airbnbs average 4.59 stars, and 15% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on value for money: it scores 4.58, against 4.82 for location.
Location scores highest in Río Lagartos; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.71 |
| Cleanliness | 4.62 |
| Communication | 4.74 |
| Location | 4.82 |
| Check-in | 4.80 |
| Value | 4.58 |
Booking patterns
All Río Lagartos listings are open to guests more than 180 days a year, but none are booked or blocked that many days. The most common booked-or-blocked total is 1 to 30 days a year, covering 48% of listings; blocked nights include any the host closes off.
Days a year Río Lagartos listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 93.9% | 31 |
| 181-270 days | 6.1% | 2 |
Days a year Río Lagartos listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 91-180 days | 9.1% | 3 |
| 31-90 days | 42.4% | 14 |
| 1-30 days | 48.5% | 16 |
The average Río Lagartos booking lasts 2.4 nights, longest in July and shortest in September. Listings took about 9 bookings each over the year. More than six in ten listings that give a check-in time set it at 3 p.m., with check-out usually at 11 a.m.
Average length of stay by month in Río Lagartos
Average nights per booking, by month of stay
Two-year average by calendar month.
About nine in ten listings in Río Lagartos accept stays of one or two nights.
Minimum stay set by Río Lagartos listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Flexible is the most common cancellation policy in Río Lagartos, used by 58% of listings; it refunds guests in full if they cancel at least a day before check-in. Hosts here lean flexible: about three-quarters of listings offer Flexible or Moderate terms, against 24% on Firm or stricter ones.
Cancellation policies of Río Lagartos listings, from most to least flexible
Share of listings by the policy they use
More than four in ten Río Lagartos listings charge a cleaning fee. The typical fee is MX$385; a handful of extreme values pull the simple average far above that, so the median is the better guide. Spread over the average stay of 2.4 nights, that adds roughly MX$160 a night to what guests pay. For listings that charge one, cleaning fees make up about 5% of gross revenue.
Top earners
The top-grossing Airbnb in Río Lagartos, a four-bedroom home, took in MX$413,000 over the past year, about 6 times the city's average of MX$68,700.
Stunning Villa & Private Beach – Extended Stays Entire home · 4 bedrooms Rated 4.94
Secluded Luxury Beach Villa – Nirvana Blue Entire home · 4 bedrooms Rated 4.94
Ríaluz: Secluded Villa and Beach in Bird Sanctuary Entire home · 3 bedrooms Rated 4.92
Casa Colibrí Spacious and comfortable. Entire home · 4 bedrooms Rated 4.15
Palomar Villas Rio Lagartos Toh Private room Rated 5.00
Flamingo Room/Hotel Villa de Pescadores Private room · 1 bedroom Rated 4.25 Only 6% of Río Lagartos listings are classed as professionally managed, though 39% of listings have a co-host. Only 18% of listings are run by Superhosts. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 79% of listings.
Nearby markets
Of the three nearby markets in the table, all within 81 km, Holbox (81 km away) earned the most per listing, about 4.6 times as much as Río Lagartos.
See all 33 Yucatán Airbnb markets
Markets elsewhere in Mexico with a similar nightly rate and occupancy to Río Lagartos:
FAQ
An active Río Lagartos Airbnb grossed MX$68,669 on average in the 12 months to October 2026, according to AirROI's tracking of 33 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in MX$10,200 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Río Lagartos listings earn between MX$2,380 and MX$10,200 in a typical month, and the top tenth MX$23,900 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
Listings in Río Lagartos were booked on 16% of available nights over the past year. That compares with 35% for the Yucatán average. July is usually the busiest month.
The average booked night in Río Lagartos cost MX$1,737 before fees. Half of listings charge between MX$830 and MX$2,205, so bedroom count and location move the price more than the average suggests.
None of the active Río Lagartos listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Yes, when it's run well. The average Río Lagartos Airbnb grossed MX$68,669 in the 12 months to October 2026, 63% below the Yucatán average of MX$184,687, counting listings open only part of the year. A listing at the top-quarter mark, run by its owner with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, has about MX$9,130 a month left before the mortgage or rent, so a home that costs less than that to own or rent makes a profit. Check a specific home in the Airbnb calculator.
March usually pays best, averaging MX$13,700 per active listing over the past two years, and October usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Río Lagartos listing was open to book earned MX$290 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made MX$621 or more.
Río Lagartos stays were booked 51 days (about seven weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
The average Río Lagartos Airbnb stay lasted 2.4 nights over the past year. A listing took 9 reservations over the year on average.
Guests rate Río Lagartos Airbnbs 4.59 out of 5 on average. Guests score location highest and value lowest.
Río Lagartos Town, Las Coloradas and Ría Lagartos Biosphere Reserve draw the most short-term rental interest in Río Lagartos. The neighborhood guide explains what brings guests to each.
AirROI counted 33 active Airbnb listings in Río Lagartos as of October 2026. The closest tracked market is Tizimin, 50 km away.
In Río Lagartos, more than four in ten listings add a cleaning fee. The median fee is MX$385; a handful of extreme values pull the simple average far above that, so the median is the better guide.
All of Mexico had 45 million international tourist arrivals in 2024, UN Tourism reports, via Our World in Data. AirROI estimates 289 Airbnb stays in Río Lagartos, Mexico in the 12 months to October 2026, which counts bookings and not tourists. See Mexico tourism statistics.
Method
Figures on this page cover 33 active Airbnb listings in Río Lagartos from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Mexican pesos at MX$17.5 per US$, the typical rate from November 2025 to October 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.