Aourir, Souss-Massa Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Aourir, Souss-Massa? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $9,560 per year — at a $98 nightly rate, 36.7% occupancy, and a $37 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
Aourir's 707 active listings and moderate demand with room for well-positioned listings to outperform position it as a midsize vacation rental market. Supply grew 193.4% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. The data points to a market where fundamentals reward execution — the right property, priced well, in the right neighborhood still outperforms.

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What Are the Key Airbnb Metrics in Aourir?
In Aourir, the headline Airbnb metrics are $9,560 in average annual revenue,36.7% occupancy, $98 ADR, and $37 in RevPAR, and guests book about 37 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Aourir?
Understanding the monthly revenue variations for Airbnb listings in Aourir is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Aourir is typically August, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Aourir across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,741+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,602 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $803 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $376, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Aourir
What Is the Monthly Airbnb Occupancy Rate in Aourir?
Maximize your bookings by understanding the Aourir STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Aourir:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 38%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Aourir
What Is the Average Airbnb Nightly Rate in Aourir?
Effective short term rental pricing strategy in Aourir involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Aourir typically peaks in August and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $182+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $104 or more.
- Typical properties (Median) charge around $64 per night.
- Entry-level properties (Bottom 25%) earn around $40 per night.
Average Daily Rate (ADR) Trend by Month in Aourir
What Is the RevPAR for Airbnb in Aourir?
RevPAR in Aourir is currently $37. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $12 RevPAR.
- Typical properties (Median) generate $24 RevPAR.
- Strong performers (Top 25%) earn $46 RevPAR.
- Best-in-class (Top 10%) achieve $77 RevPAR.
Average Monthly RevPAR Trend in Aourir
RevPAR Insights for Aourir
- The average RevPAR in Aourir is $37. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($77) and bottom 25% ($12) is $65, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Aug and bottoms out in May, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Aourir benchmarks. If your RevPAR falls below the median of $24, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $46+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Aourir?
Aourir's peak Airbnb season falls in August, July, October, while the softest stretch is March, May, November. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, October)
- Revenue averages $1,784 per month
- Occupancy rates average 44.9%
- Daily rates average $106
Shoulder Season
- Revenue averages $1,118 per month
- Occupancy maintains around 40.7%
- Daily rates hold near $91
Low Season (March, May, November)
- Revenue drops to average $1,023 per month
- Occupancy decreases to average 39.6%
- Daily rates adjust to average $87
Seasonality Insights for Aourir
- Airbnb seasonality in Aourir is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Aourir's highest earning potential, with monthly revenues climbing to $2,315, occupancy reaching 51.9%, and ADRs peaking at $115.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $978, occupancy could drop to 36.1%, and ADRs may adjust to $79.
- Lower occupancy paired with meaningful seasonality means hosts in Aourir need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Aourir, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Aourir?
Aourir, Souss-Massa, Morocco currently shows a low regulation profile despite having 707 active listings. Larger markets with light regulation can attract new supply quickly, but that also means regulatory frameworks may evolve as local governments respond to growth — staying informed protects your investment. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Aourir to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 0% licensed listings)
What Are the Best Neighborhoods for Airbnb in Aourir?
Location within Aourir matters. Even in a midsize market, the difference between neighborhoods can mean a material gap in occupancy, nightly rate, and overall Airbnb revenue. Below are 8 areas where short-term rental activity and guest interest are concentrated — along with the reasons each neighborhood appeals to travelers.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Aourir Beach | Stunning beach destination known for its beautiful coastline and laid-back atmosphere. Perfect for tourists seeking sun, surf, and relaxation in a serene environment. | Aourir Beach, Surfing spots, Local cafes, Markets, Nightlife spots |
| Tamraght | Popular surfing village next to Aourir, attracting surfers and outdoor enthusiasts. Offers a unique blend of local culture and adventure activities. | Surf schools, Local restaurants, Natural beauty areas, Outdoor sports activities, Cultural experiences |
| Agadir | Famous tourist city known for its beach promenade, golf courses, and luxury resorts. Great for visitors looking for a vibrant city experience with great amenities. | Agadir Beach, Agadir Marina, Souk El Had, Agadir Oufella, Agadir Crocopark |
| Taghazout | Charming fishing village turned surf mecca, ideal for surfers and those looking for a more bohemian lifestyle. | Taghazout Beach, Surfing spots, Cozy cafes, Yoga retreats, Local shops |
| Imsouane | Known for its epic waves and stunning landscapes, it's a hotspot for surfers and nature lovers. | Imsouane Beach, Surfing spots, Scenic hikes, Local food stalls, Fishing activities |
| Paradise Valley | Mountainous area with natural beauty and hiking trails, appealing to adventure seekers and nature enthusiasts. | Hiking trails, Natural swimming pools, Waterfalls, Scenic viewpoints, Local Berber culture |
| Tiznit | Historical town known for its silver jewelry and traditional architecture, attracting those interested in culture and craftsmanship. | Tiznit Medina, Local markets, Silver workshops, Cultural festivals, Historical sites |
| Souss-Massa National Park | National park known for its biodiversity and natural beauty, great for eco-tourism and outdoor adventures. | Wildlife watching, Hiking trails, Diverse flora and fauna, Beaches nearby, Cultural sites |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Aourir offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Aourir?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Aourir
- The Aourir Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 77.5% of the 707 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Aourir, Apartment/Condo properties are the most common (65.3%), reflecting the local real estate landscape.
- Houses represent a significant 17.3% portion, catering likely to families or larger groups.
- The presence of 13% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays, outdoor/unique, others (combined 4.4%) offer potential for unique stay experiences.
Aourir Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Aourir
- The dominant room capacity in Aourir is 1 bedroom listings, making up 37.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 70.6% of the active Airbnb listings in Aourir, indicating a high concentration in these sizes.
Aourir Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Aourir
- The most common guest capacity trend in Aourir vacation rentals is listings accommodating 4 guests (27.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Aourir STR market, accounting for 42.2% of listings.
- 24.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Aourir.
- On average, properties in Aourir are equipped to host 3.9 guests.
How Do Listings in Aourir Compare on Quality?
Listing quality in Aourir can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Aourir
- At 32.4 photos per listing on average, Aourir hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 35.9% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Aourir averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Aourir?
Amenity Prevalence
Amenity Insights for Aourir
- Essential amenities in Aourir that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Kitchen, TV, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Aourir: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Kitchen or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Aourir to stay competitive.
Which Airbnb Amenities Boost Revenue in Aourir?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Aourir, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
TV | 86.7% | $10,477 | $3,580 | 192.6% |
Pool | 44.3% | $14,878 | $5,335 | 178.8% |
Baby bathHigh opportunity | 2.7% | $21,810 | $9,222 | 136.5% |
Bathtub | 12.0% | $19,086 | $8,258 | 131.1% |
Air conditioning | 54.6% | $12,761 | $5,710 | 123.5% |
Drying rack for clothing | 44.7% | $13,572 | $6,317 | 114.8% |
Sun loungers | 13.2% | $17,377 | $8,376 | 107.5% |
Crib | 33.7% | $14,512 | $7,047 | 105.9% |
Baby safety gatesHigh opportunity | 0.8% | $19,321 | $9,476 | 103.9% |
Hot water kettle | 47.9% | $12,937 | $6,449 | 100.6% |
Revenue Impact Insights for Aourir
- TV tops the revenue impact list with a 192.6% uplift — listings with this amenity earn $10,477 vs. $3,580 without it.
- High-opportunity amenities — Baby bath, Baby safety gates — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- TV — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Baby bath — it has the best combination of high revenue impact and low market saturation in Aourir.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Aourir STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Aourir. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsAourir Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Aourir
- The typical guest profile for Airbnb in Aourir consists of predominantly international visitors (89%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 10.8% of guests.
- Key international markets include France (31.2%) and Germany (14.5%).
- Top languages spoken are English (35.4%) followed by French (23.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Aourir?
Listings in Aourir average 4.79 out of 5 overall, with about 30.3 reviews per active listing and 29.7% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Aourir
- An average rating of 4.79 places Aourir in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Communication (4.88), while Location (4.67) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 29.7% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Location — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 29.7% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Aourir Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Aourir
- The most common availability pattern in Aourir falls within the 271-366 days range, representing 57% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 82.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Aourir (29.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 18.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Aourir?
Average Booking Lead Time by Month
Booking Lead Time Insights for Aourir
- The overall average booking lead time for vacation rentals in Aourir is 37 days.
- Guests book furthest in advance for stays during October (average 46 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 26 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (39 days avg.) sees the longest lead times, while Spring (32 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (37 days) as a baseline for your pricing and availability strategy in Aourir.
- Target marketing efforts for the Winter season well in advance (at least 39 days) to capture early planners.
- Monitor your own booking lead times against these Aourir averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Aourir?
Guests in Aourir stay about 6.2 nights on average, generating roughly 11,266 reservations and 15.9 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Aourir
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Aourir
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 15.9 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Jan (7.1 nights) and shorten in Apr (5 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Aourir Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
140 listings
19.8% of total
2 Nights
181 listings
25.6% of total
3 Nights
75 listings
10.6% of total
4-6 Nights
51 listings
7.2% of total
7-29 Nights
6 listings
0.8% of total
30+ Nights
254 listings
35.9% of total
Key Insights
- The most prevalent minimum stay requirement in Aourir is 30+ Nights, adopted by 35.9% of listings. This highlights the market's preference for longer commitments.
- A significant segment (35.9%) caters to monthly stays (30+ nights) in Aourir, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 35.9% of Aourir hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 19.8% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 35.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Aourir.
Aourir Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 60 Days
1 listings
0.1% of total
Limited
29 listings
4.1% of total
Non-refundable
2 listings
0.3% of total
Refundable
1 listings
0.1% of total
Flexible
281 listings
39.9% of total
Moderate
226 listings
32.1% of total
Firm
144 listings
20.5% of total
Strict
20 listings
2.8% of total
Cancellation Policy Insights for Aourir
- The prevailing Airbnb cancellation policy trend in Aourir is Flexible, used by 39.9% of listings.
- The market strongly favors guest-friendly terms, with 72.0% of listings offering Flexible or Moderate policies. This suggests guests in Aourir may expect booking flexibility.
- Strict cancellation policies are quite rare (2.8%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 39.9% market standard in Aourir.
- Using a Strict policy might deter some guests, as only 2.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Aourir.
How Much Are Airbnb Cleaning Fees in Aourir?
Cleaning fees in Aourir are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Aourir
- About 57.7% of Aourir listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The average cleaning fee of $27 is close to the median ($21), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 4.7% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Aourir median of $21. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Aourir Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Aourirbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa Taghazout Bay Beach & Golf View
Entire Place • 5 bedrooms

Lovely Riad with Pool & Terrace
Entire Place • 6 bedrooms

Villa Les Palmiers /15 pers/7 rooms/13 beds/ pool
Entire Place • 7 bedrooms

Theme - Taghazout - Luxury villa - 10 Px
Entire Place • 4 bedrooms

Beautiful Villa, Pool, Beach Access, Seaside Area
Entire Place • 3 bedrooms

Les Grains de Sable Riad
Entire Place • 6 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Aourir?
Learn from the best! This table showcases top-performing Airbnb hosts in Aourir based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Vacaloc | 21 | $353,828 | 132 | 4.43/5.0 |
| Bjorn | 24 | $319,803 | 141 | 4.70/5.0 |
| Abdelhadi | 15 | $286,421 | 997 | 4.89/5.0 |
| Asmaa | 6 | $231,059 | 263 | 4.90/5.0 |
| Lydie | 3 | $142,526 | 81 | 4.73/5.0 |
| Salim | 6 | $140,948 | 179 | 4.54/5.0 |
| Agence Tagha | 1 | $131,573 | 54 | 4.78/5.0 |
| Camille & Aymane | 10 | $125,122 | 595 | 4.91/5.0 |
| Othman | 5 | $102,995 | 126 | 4.74/5.0 |
| Hauval | 5 | $85,202 | 134 | 4.91/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Aourir.
Who Are the Airbnb Hosts in Aourir?
Aourir has a relatively balanced host base.
Host Profile Insights for Aourir
- A 44.8% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 4.0% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 4.8% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 63.2% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 23.9% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Aourir averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Aourir
These are the highest-grossing professional property management operations in Aourir, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Vacaloc | 21 | $353,828 | $249 | 29.4% | 4.43/5 |
| Camille & Aymane | 10 | $125,122 | $89 | 41.7% | 4.91/5 |
| Othman | 5 | $102,995 | $128 | 45.1% | 4.74/5 |
Management Company Insights for Aourir
- The leading management company, Vacaloc, operates 21 listings with $353,828 in gross revenue — a useful benchmark for what scale looks like in Aourir.
- Top managers average 12 properties each, suggesting professional management in Aourir still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.69/5 in guest ratings — suggesting room for quality improvement even among larger operators.
Recommendations
- With only 4.0% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Aourir's Airbnb Market Compare to Nearby Cities?
How does the Aourir Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with caïdat d'Aquermoud, Aourir has 13 percentage points lower occupancy and about $255 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| caïdat d'Aquermoud | 10 | $4,599 | $353.24 | 50% |
| Tameslouht | 89 | $3,667 | $442.34 | 32% |
| caïdat d'Ounagha | 14 | $2,999 | $253.03 | 31% |
| caïdat de Smimou | 15 | $2,937 | $233.58 | 41% |
| Aguerd اكرض | 70 | $2,869 | $327.98 | 38% |
| Ounagha | 86 | $1,963 | $246.39 | 34% |
| Marrakesh | 7,941 | $1,427 | $156.12 | 40% |
| Drarga | 17 | $1,348 | $163.33 | 30% |
| Ghazoua | 17 | $1,306 | $166.08 | 34% |
| Inezgane | 11 | $1,282 | $310.20 | 28% |
Frequently Asked Questions About Airbnb in Aourir
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Aourir.
How much do Airbnb hosts make in Aourir?
Aourir hosts earn about $9,560 per year on average, with an average nightly rate of $98 and RevPAR of $37. Those figures describe the typical revenue environment for active listings in Aourir, Souss-Massa, not the ceiling for the best operators. Source: AirROI 2026 data, Aourir market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Aourir?
The average Airbnb occupancy rate in Aourir is 36.7%. August is the strongest month and May is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Aourir?
Listings in Aourir average $98 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Aourir?
Aourir currently has about 707 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Aourir?
AirROI currently classifies the short-term rental regulation level in Aourir as Low. The dataset also shows about 0.1% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Aourir?
RevPAR in Aourir is about $37. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Aourir?
Occupancy of 36.7% means Aourir is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $9,560, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Aourir?
The average booking lead time in Aourir is about 37 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Aourir?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Aourir include Aourir Beach, Tamraght, Agadir. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Aourir?
entire_home listings make up 77.5% of the active supply in Aourir. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Aourir compare to nearby Airbnb markets?
Among neighboring markets, caïdat d'Aquermoud posts $55,188 in average annual revenue with 50.4% occupancy, compared to Aourir's $9,560 and 36.7%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Aourir?
The average Airbnb stay length in Aourir is about 6.2 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Aourir?
Airbnb listings in Aourir average 4.79 out of 5 overall. About 29.7% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Aourir?
TV and Pool are among the strongest revenue-linked amenities in Aourir. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Aourir?
Yes. About 57.7% of active Airbnb listings in Aourir charge a cleaning fee, and the average fee is $27. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Aourir?
A 44.8% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.