Airbnb market data · 202612 months to December 2025
Gheorgheni, Romania Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Gheorgheni brought in lei 27,472 over the 12 months through December 2025, across just 19 active listings, so a single property can move that figure.
AirROI's latest figures for Gheorgheni run through December 2025.
The short answer
Gheorgheni Airbnb Market at a Glance
Listings averaged lei 391 a night and were booked on 32% of available nights.
Timing matters: in September, the best month, the average listing earned about 2.5 times as much as in February, the slowest. With only 19 active listings, a few bookings can reorder the months.
With 19 active listings, Gheorgheni is the fourth-largest of 7 Harghita markets AirROI tracks.
Browse the live Gheorgheni Airbnb market See Every Gheorgheni ListingRevenue
How Much Do Airbnb Hosts Make in Gheorgheni?
Gross bookings per Gheorgheni listing averaged lei 27,472 over the 12 months to December 2025 (Harghita average: lei 20,249), before cleaning, platform and management costs and taxes.
The average Gheorgheni listing brought in lei 5,500 in September, its best month, and lei 2,160 in February, its slowest. The three strongest months bring in 34% of a full year's revenue, where an even calendar would give any three months 25%.
Across Gheorgheni's 19 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn lei 9,230+ a month, about 3.6 times the typical property.
- Strong performers (top 25%) earn lei 4,710 or more, roughly lei 2,200 a month above the median.
- Typical properties (median) earn about lei 2,550 a month.
- Entry-level properties (bottom 25%) earn lei 1,470 or less, about 58% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
September earned about 2.5 times what February did
Average revenue per active listing, by month
The dashed line is the average of the months shown, lei 3,760.
Gheorgheni Airbnb Data by Month
Latest 12 months in the December 2025 data.
September led on revenue. Nightly rates peaked in October and bookings in August, so the best-paying month is not always the busiest or the priciest.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | Booking Lead Time |
|---|---|---|---|---|
| Jan 2025 | lei 2,399 | 30.5% | lei 400 | 27 days |
| Feb 2025 | lei 2,162 | 33.8% | lei 382 | 11 days |
| Mar 2025 | lei 2,419 | 28.2% | lei 378 | 13 days |
| Apr 2025 | lei 3,236 | 31.0% | lei 376 | 57 days |
| May 2025 | lei 3,765 | 35.2% | lei 372 | 115 days |
| Jun 2025 | lei 3,741 | 34.7% | lei 390 | 62 days |
| Jul 2025 | lei 3,602 | 35.3% | lei 397 | 93 days |
| Aug 2025 | lei 4,273 | 44.8% | lei 394 | 58 days |
| Sep 2025 | lei 5,496 | 42.3% | lei 392 | 35 days |
| Oct 2025 | lei 4,199 | 41.0% | lei 404 | 20 days |
| Nov 2025 | lei 4,346 | 38.1% | lei 386 | 22 days |
| Dec 2025 | lei 5,473 | 38.4% | lei 389 | 84 days |
Averages per active listing in each month. Highlighted: the highest-revenue month. Booking lead time is the days between booking and check-in for stays in that month.
The typical Gheorgheni listing earns about lei 2,550 a month, but one property can land well above or below that. The Airbnb profit calculator gives a range for a specific address, built from the comparable listings around it.
Profit
Is an Airbnb in Gheorgheni Profitable?
Yes, when it's run well. The average Gheorgheni Airbnb took in lei 27,472 in the 12 months to December 2025, an average that counts every active listing, including those open only part of the year. A listing in the top quarter took in about lei 50,710, and run by its owner at everyday costs, about lei 3,110 a month of that is left after running costs, so a home that costs less than that to own or rent makes money.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Gheorgheni Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Gross bookings | lei 27,472 | lei 50,710 |
| Running costs | ||
| Airbnb's fee15.5% of bookings, Airbnb's standard host-only fee | −lei 4,260 | −lei 7,860 |
| Utilities and internetAbout 5% of bookings | −lei 1,370 | −lei 2,540 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −lei 550 | −lei 1,010 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −lei 820 | −lei 1,520 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −lei 270 | −lei 270 |
| Permit and registrationWhere one is required | −lei 140 | −lei 140 |
| Managementlei 0 when you run it; co-hosts charge from about 10% of nightly bookings | lei 0 | lei 0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | lei 0 | lei 0 |
| Lodging taxesAdded to the guest's bill and passed on | lei 0 | lei 0 |
| Total running costsAbout 27% of bookings | −lei 7,410 | −lei 13,340 |
| Left for housing costs, then profit | lei 20,062about lei 1,670 a month | lei 37,370about lei 3,110 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Gheorgheni Airbnb Profit
The estimate starts from Gheorgheni's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Gheorgheni home, with its price, its mortgage or rent and your own costs, use the Airbnb income calculator. It starts from the comparable listings around the address.
How Gheorgheni's Top Earners Get There
- More nights booked. The busiest quarter of Gheorgheni listings are booked on 51% or more of their nights, against 31% for the median listing. Ten more booked nights a year at the median rate of lei 220 adds about lei 2,220 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge lei 505 a night or more, against a median of lei 220. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about lei 2,750 a year.
- Open for the busy months. September brought the average listing about lei 5,500, against lei 2,160 in February, so a calendar that is open and full in the busy months carries the year.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about lei 4,230 a month, against lei 2,290 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Gheorgheni?
Gheorgheni listings were booked on 32% of the nights they were open over the past year, 11 percentage points above the Harghita average (21%) and in line with the Romania average. Occupancy climbs to 45% in August and falls to 28% in March.
Across Gheorgheni's 19 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 64%+ of open nights, 33 points above the median.
- Strong performers (top 25%) fill 51% or more, roughly four nights a week.
- Typical properties (median) fill about 31% of open nights.
- Entry-level properties (bottom 25%) fill 20% or less, under two nights a week.
August was the busiest month in Gheorgheni, March the quietest
Share of open nights booked, by month
The 12-month rate of 32% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Gheorgheni?
The average nightly rate in Gheorgheni, known as ADR (average daily rate), was lei 391 over the past year, about 24% below the Harghita average of lei 515 and about 7% below the Romania average of lei 420. Rates barely change through the year, staying between about lei 370 and lei 405.
Across Gheorgheni's 19 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge lei 785+ a night, about 3.5 times the median.
- Strong performers (top 25%) charge lei 505 or more, about lei 290 above the median.
- Typical properties (median) charge about lei 220 a night.
- Entry-level properties (bottom 25%) charge lei 180 or less, about 18% below the median.
Average nightly rate by month in Gheorgheni
Average nightly rate (ADR), by month
The dashed line is the average of the months shown, lei 388.
Seasonality
Best and Worst Months for Airbnb in Gheorgheni
With only 19 active listings, the monthly pattern in Gheorgheni is noisy, since a few long or pricey stays can lift a month; revenue peaked in September and bottomed out in February.
How Far in Advance Do Guests Book Airbnb in Gheorgheni?
Guests book Gheorgheni stays 74 days ahead on average (about two and a half months), so guests here plan well ahead. May stays are booked furthest out, about 115 days ahead, and February stays closest to arrival, about 11 days. A typical May booking is made in mid-January.
May stays are booked furthest ahead
Average days between booking and check-in, by month of stay
The 12-month figure of 74 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Gheorgheni
None of the 19 active listings in Gheorgheni display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Gheorgheni.
Neighborhoods
Best Neighborhoods for Airbnb in Gheorgheni
AirROI's area guide picks eight Gheorgheni neighborhoods that draw short-term rental guests, led by Central Gheorgheni, Lacu Roșu and Harghita Mountains. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Central Gheorgheni | A vibrant area that serves as the heart of Gheorgheni, featuring local shops, cafes, and easy access to public transportation. Ideal for tourists looking to explore the town and its amenities. | Cultural Palace, Móko Waterfall, Local Restaurants, Shopping District, City Park |
| Lacu Roșu | A picturesque and tranquil area nestled by the Red Lake, perfect for nature lovers and outdoor activities. Offers stunning views and opportunities for hiking and relaxation. | Red Lake, Bicaz Gorge, Hiking Trails, Fishing, Local Craft Shops |
| Harghita Mountains | Renowned for its beautiful natural scenery, perfect for outdoor enthusiasts and travelers seeking adventure in nature. Popular for skiing in winter and hiking in summer. | Ski Resorts, Hiking Trails, Natural Parks, Wildlife Watching, Scenic Views |
| Borsec | Famous for its mineral water springs, Borsec attracts health-conscious tourists and nature lovers. The area combines wellness with natural beauty. | Mineral Springs, Spa Treatments, Forested Trails, Caves, Local Ecology Tours |
| Praid | Known for its salt mine, Praid is a unique destination offering health benefits and fascinating underground tours, drawing a diverse range of tourists. | Praid Salt Mine, Thermal Baths, Nature Trails, Cultural Events, Salt Museum |
| Cristuru Secuiesc | A charming town with rich cultural heritage. It provides an authentic experience of Transylvanian life and nearby attractions. | Historical Churches, Local Museums, Traditional Festivals, Cultural Events, Nature Walks |
| Sâncrăieni | A small but lovely town with traditional architecture, Sâncrăieni offers visitors a glimpse into local life and culture, making it appealing for those seeking a peaceful retreat. | Traditional Houses, Local Markets, Cultural Events, Hiking Areas, Community Tours |
| Băile Tușnad | A famous spa town known for its mineral waters and wellness centers, Băile Tușnad attracts tourists looking for relaxation and health treatments throughout the year. | Spa Centers, Scenic Lake, Local Parks, Thermal Baths, Biking Trails |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Gheorgheni vs. Nearby Airbnb Markets
Gheorgheni earns about as much per listing as Sovata, the top earner of the eight nearby markets in the table, all within 87 km. None of them fills more nights than Gheorgheni (32%); the busiest, Sighișoara, reached 29%.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Miercurea Ciuc 43 km | 36 | lei 15,385 | lei 437 | 22% |
| Sovata 46 km | 33 | lei 28,444 | lei 683 | 20% |
| Odorheiu Secuiesc 55 km | 51 | lei 15,033 | lei 383 | 20% |
| Piatra Neamț 59 km | 74 | lei 18,615 | lei 314 | 26% |
| Târgu Mureș 86 km | 232 | lei 16,055 | lei 247 | 27% |
| Bunești 87 km | 32 | lei 18,734 | lei 370 | 26% |
| Sighișoara 87 km | 169 | lei 25,360 | lei 343 | 29% |
| Câmpulung Moldovenesc 87 km | 66 | lei 17,923 | lei 528 | 21% |
Markets Similar to Gheorgheni
Markets elsewhere in Romania with a similar nightly rate and occupancy to Gheorgheni:
- Cluj-Napoca Airbnb data Romania · lei 404/night · 34.0%
- Voluntari Airbnb data Romania · lei 364/night · 30.8%
- Sibiu Airbnb data Romania · lei 363/night · 30.1%
- Otopeni Airbnb data Romania · lei 403/night · 35.7%
- Brașov Airbnb data Romania · lei 451/night · 30.1%
- Craiova Airbnb data Romania · lei 425/night · 27.3%
FAQ
Gheorgheni Airbnb FAQ
How much do Airbnb hosts make in Gheorgheni?
An active Gheorgheni Airbnb grossed lei 27,472 on average in the 12 months to December 2025, according to AirROI's tracking of 19 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in lei 4,710 or more in a typical month.
How much can I make on Airbnb in Gheorgheni?
It depends most on the home's size, location and how it's run. The middle half of Gheorgheni listings earn between lei 1,470 and lei 4,710 in a typical month, and the top tenth lei 9,230 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Gheorgheni?
Listings in Gheorgheni were booked on 32% of available nights over the past year. That compares with 21% for the Harghita average. August was the busiest month.
How much does an Airbnb cost per night in Gheorgheni?
The average booked night in Gheorgheni cost lei 391 before fees. Half of listings charge between lei 180 and lei 505, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Gheorgheni?
None of the active Gheorgheni listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Gheorgheni?
Yes, when it's run well. The average Gheorgheni Airbnb grossed lei 27,472 in the 12 months to December 2025, 36% above the Harghita average of lei 20,249, though with only 19 active listings a single property can move that figure, counting listings open only part of the year. A listing at the top-quarter mark, run by its owner with everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, has about lei 3,110 a month left before the mortgage or rent, so a home that costs less than that to own or rent makes a profit. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Gheorgheni?
September paid best over the past year, at lei 5,500 per active listing, and February paid least. The month-by-month table above shows how rates and bookings each move.
How far in advance do guests book Airbnbs in Gheorgheni?
Gheorgheni stays were booked 74 days (about two and a half months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
What are the best neighborhoods for Airbnb in Gheorgheni?
Central Gheorgheni, Lacu Roșu and Harghita Mountains draw the most short-term rental interest in Gheorgheni. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Gheorgheni?
AirROI counted 19 active Airbnb listings in Gheorgheni as of December 2025. The closest tracked market is Miercurea Ciuc, 43 km away.
Method
About This Data
Figures on this page cover 19 active Airbnb listings in Gheorgheni from January 2025 to December 2025 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Romanian lei at lei 4.41 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.