Villa Cigota Zlatibor Entire home · 4 bedrooms Rated 5.00 - Revenue
- RSD 2.7M
- Occupancy
- 25.6%
- Daily rate
- RSD 34,769
Airbnb market data · 202612 months to September 2026
The average Airbnb in Nova Varos Municipality brought in RSD 462,861 over the 12 months through September 2026, about 35% less than the Central Serbia average of RSD 713,093.
The short answer
Bookings in Nova Varos Municipality trail the Central Serbia average, at prices about 9% higher. Listings averaged RSD 8,792 a night and were booked on 22% of available nights, against RSD 8,095 and 34% for the Central Serbia average.
Timing matters: in August, usually the best month, the average listing earns about 2.3 times as much as in February, usually the slowest. With only 38 active listings, a few bookings can reorder the months.
With 38 active listings, Nova Varos Municipality is the 16th-largest of 35 Central Serbia markets AirROI tracks. From a year earlier, average revenue fell 20% while the number of active listings grew 19%.
Browse the live Nova Varos Municipality Airbnb market See Every Nova Varos Municipality ListingRevenue
Gross bookings per Nova Varos Municipality listing averaged RSD 462,861 over the 12 months to September 2026 (Central Serbia average: RSD 713,093), before cleaning, platform and management costs and taxes.
In a typical year, the average Nova Varos Municipality listing brings in RSD 99,500 in August, its best month, and RSD 42,500 in February, its slowest. The three strongest months bring in 33% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 3.7 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
August earns about 2.3 times what February does
Average revenue per active listing, by month, September 2024 to August 2026
The dashed line is the average of the months shown, RSD 66,800. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
May 2026 led on revenue, while nightly rates and bookings both peaked in August 2026. Across the past two years, August is usually the strongest month.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | RSD 89,170 | 25.4% | RSD 7,488 | RSD 2,972 | 32 days | 5.3 nights |
| Oct 2025 | RSD 74,705 | 27.8% | RSD 7,602 | RSD 2,410 | 15 days | 2.7 nights |
| Nov 2025 | RSD 52,773 | 25.1% | RSD 7,477 | RSD 1,759 | 26 days | 2.4 nights |
| Dec 2025 | RSD 54,240 | 19.5% | RSD 7,598 | RSD 1,750 | 53 days | 4.7 nights |
| Jan 2026 | RSD 59,713 | 25.5% | RSD 7,880 | RSD 1,926 | 48 days | 3.5 nights |
| Feb 2026 | RSD 40,769 | 23.4% | RSD 7,572 | RSD 1,456 | 35 days | 2.6 nights |
| Mar 2026 | RSD 36,784 | 16.6% | RSD 7,615 | RSD 1,187 | 9 days | 2.6 nights |
| Apr 2026 | RSD 55,723 | 18.9% | RSD 7,697 | RSD 1,857 | 26 days | 4.1 nights |
| May 2026 | RSD 89,854 | 26.6% | RSD 8,390 | RSD 2,899 | 32 days | 3.1 nights |
| Jun 2026 | RSD 60,628 | 21.8% | RSD 8,482 | RSD 2,021 | 15 days | 3 nights |
| Jul 2026 | RSD 81,533 | 30.1% | RSD 8,578 | RSD 2,630 | 29 days | 5 nights |
| Aug 2026 | RSD 88,370 | 31.0% | RSD 8,620 | RSD 2,851 | 37 days | 3 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
Location, size and how a home is run move its income far more than a city average shows. For a range on one Nova Varos Municipality address, run it through the free Airbnb calculator.
Profit
Yes, when it's run well. The average Nova Varos Municipality Airbnb took in RSD 462,861 in the 12 months to September 2026, an average that counts every active listing, including those open only part of the year. A listing in the top quarter took in about RSD 920,000, and run by its owner at everyday costs, about RSD 57,900 a month of that is left after running costs, so a home that costs less than that to own or rent makes money.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | RSD 449,861 | RSD 894,100 |
| Cleaning fees guests pay3% of Nova Varos Municipality bookings | RSD 13,000 | RSD 25,900 |
| Gross bookings | RSD 462,861 | RSD 920,000 |
| Running costs | ||
| Airbnb's feeAbout 11%: 15.5% for the 63% of Nova Varos Municipality listings on Simplified Pricing, 3% for the rest | −RSD 50,400 | −RSD 100,200 |
| Cleaning and laundryPaid for by the cleaning fee; RSD 0 if you clean yourself | −RSD 13,000 | −RSD 25,900 |
| Utilities and internetAbout 5% of bookings | −RSD 23,100 | −RSD 46,000 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −RSD 9,300 | −RSD 18,400 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −RSD 13,900 | −RSD 27,600 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −RSD 4,600 | −RSD 4,600 |
| Permit and registrationWhere one is required | −RSD 2,300 | −RSD 2,300 |
| ManagementRSD 0 when you run it; co-hosts charge from about 10% of nightly bookings | RSD 0 | RSD 0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | RSD 0 | RSD 0 |
| Lodging taxesAdded to the guest's bill and passed on | RSD 0 | RSD 0 |
| Total running costsAbout 22% of bookings, plus cleaning paid for by the cleaning fee | −RSD 116,600 | −RSD 225,000 |
| Left for housing costs, then profit | RSD 346,261about RSD 28,900 a month | RSD 695,000about RSD 57,900 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
The estimate starts from Nova Varos Municipality's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Nova Varos Municipality home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about RSD 76,700 a month, against RSD 38,600 for the average one.
Occupancy
Nova Varos Municipality listings were booked on 22% of the nights they were open over the past year, 12 percentage points below the Central Serbia average (34%) and 11 points below the Serbia average (33%). In a typical year, occupancy climbs to 33% in August and falls to 21% in December.
The busiest tenth of listings are booked about 6 times as often as the bottom quarter.
August is usually the busiest month in Nova Varos Municipality, December the quietest
Share of open nights booked, by month, September 2024 to August 2026
The 12-month rate of 22% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
The average nightly rate in Nova Varos Municipality, known as ADR (average daily rate), was RSD 8,792 over the past year, about 9% above the Central Serbia average of RSD 8,095 and about 12% above the Serbia average of RSD 7,860. Averaged month by month over the past two years, rates peak in July and August at about RSD 8,065 and bottom out in September and November at about RSD 7,060.
Prices span a wide range: the top 10% charge about 3.2 times the rate of the bottom quarter.
August rates run 14% above September's
Average nightly rate (ADR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, RSD 7,510. The 12-month ADR of RSD 8,792 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Nova Varos Municipality it averaged RSD 1,900 over the past year, from about RSD 1,520 in a typical February to about RSD 3,210 in a typical August.
Per open night, by tier:
August RevPAR is about 2.1 times February's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, RSD 2,190. The 12-month RevPAR of RSD 1,900 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
With only 38 active listings, the monthly pattern in Nova Varos Municipality is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in August and bottom out in February.
Average revenue by month in Nova Varos Municipality
Average revenue per active listing, each calendar month averaged over the past two years
The dashed line is the average of the 12 calendar months, RSD 66,800.
| Month | Revenue per listing |
|---|---|
| January | RSD 65,400 |
| February | RSD 42,500 |
| March | RSD 50,200 |
| April | RSD 60,800 |
| May | RSD 75,000 |
| June | RSD 55,200 |
| July | RSD 79,800 |
| August | RSD 99,500 |
| September | RSD 86,500 |
| October | RSD 68,700 |
| November | RSD 62,900 |
| December | RSD 54,900 |
Guests book Nova Varos Municipality stays 37 days ahead on average (about five weeks). December stays are booked furthest out, about 45 days ahead, and June stays closest to arrival, about 13 days. A typical December booking is made in late October.
December stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
The 12-month figure of 37 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
None of the 38 active listings in Nova Varos Municipality display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Nova Varos Municipality.
Neighborhoods
AirROI's area guide picks eight Nova Varos Municipality neighborhoods that draw short-term rental guests, led by Nova Varos, Mali Kadinjaca and Jazvak. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Nova Varos | The main town of the municipality with rich cultural heritage and close proximity to natural attractions. Ideal for visitors looking for a blend of history and nature. | Church of St. George, Straza Mountain, Local museums, Cultural festivals, Pester Plateau |
| Mali Kadinjaca | A small village near Nova Varos, known for its beautiful landscapes and tranquility. Perfect for guests seeking peace and natural beauty. | Pester Lake, Hiking trails, Countryside views, Fishing spots |
| Jazvak | A picturesque village offering an authentic Serbian rural experience. Great for families and those wanting to escape the city. | Old rural houses, Natural springs, Local farms, Traditional Serbian cuisine |
| Rudo Polje | Known for its stunning natural surroundings and outdoor activities. Ideal for eco-tourism and adventure seekers. | Hiking, Cycling paths, Nature reserves, Wildlife observation |
| Kopajko | A cozy village known for its hospitality and local crafts. Attracts cultural tourists looking for authentic local experiences. | Local artisans, Cultural workshops, Traditional festivals, Scenic landscapes |
| Banja | A spa town famous for its healing waters and wellness services. Perfect for travelers seeking relaxation and health benefits. | Thermal springs, Spa resorts, Wellness treatments, Nature parks |
| Tic | A small quaint village that provides a serene atmosphere for those wanting a break from the fast-paced life. | Mountain trails, Bird watching, Countryside walks, Local culture |
| Crnce | Known for its lush nature and outdoor activities, making it attractive for nature lovers and hikers. | Forested areas, Picnic spots, Bird watching, Photography opportunities |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Almost every Airbnb in Nova Varos Municipality is an entire home: 97% of listings, with private rooms at 3%. Cabins and other outdoor stays make up 50% of listings, about 2.1 times the share of houses (24%).
Nearly all listings rent the whole place
Nova Varos Municipality Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 97.4% | 37 |
| Private room | 2.6% | 1 |
Cabins lead the property mix
Nova Varos Municipality Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| Cabin/Outdoor | 50.0% | 19 |
| House | 23.7% | 9 |
| Apartment/Condo | 21.1% | 8 |
| Unique stay | 2.6% | 1 |
| Hotel/Boutique | 2.6% | 1 |
Nova Varos Municipality's homes run small: studios and one-bedrooms make up 50% of entire homes, and only 19% of homes have three or more bedrooms. Shares are of the 36 entire homes that give a bedroom count; rented rooms are left out.
Nova Varos Municipality entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| 1 bedroom | 50.0% | 18 |
| 2 bedrooms | 30.6% | 11 |
| 3 bedrooms | 11.1% | 4 |
| 4 bedrooms | 8.3% | 3 |
A typical one-bedroom home in Nova Varos Municipality earned RSD 237,000 over the past year, against RSD 379,000 for a two-bedroom home.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 1 bedroom | 18 | RSD 237,000 | RSD 408,000 | RSD 6,644 | 23% |
| 2 bedrooms | 11 | RSD 379,000 | RSD 560,000 | RSD 10,534 | 23% |
The most common capacity in Nova Varos Municipality is four guests (37% of listings), and 39% of listings sleep six or more.
Nova Varos Municipality listings by guest capacity
Share of listings by the number of guests they sleep
| Guest capacity | Share of listings | Listings |
|---|---|---|
| 2 guests | 10.5% | 4 |
| 3 guests | 2.6% | 1 |
| 4 guests | 36.8% | 14 |
| 5 guests | 10.5% | 4 |
| 6 guests | 15.8% | 6 |
| 8+ guests | 23.7% | 9 |
Nova Varos Municipality hosts set up an average of 4 beds per listing, roughly two for every bedroom. About four in ten listings (39%) show their exact location on the listing map; the rest show an approximate area.
Pet-friendly policies are close to standard in Nova Varos Municipality: 87% of listings have one, and 66% have a backyard. Only 37% of listings have air conditioning.
Share of Nova Varos Municipality listings with each common amenity
Guests
Nova Varos Municipality splits its demand between home and abroad: 65% of guests who left reviews live outside Serbia, led by visitors from Germany and the United Kingdom. Guests speak a mix of languages: English leads at 41%, followed by Russian and Serbian.
65% of Nova Varos Municipality guests come from abroad
Where guests who left reviews live
Where Nova Varos Municipality guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Belgrade | 27.1% |
| Jerrabomberra | 5.1% |
| Berlin | 5.1% |
| Milan | 3.4% |
| Saint Petersburg | 3.4% |
Where Nova Varos Municipality guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| Serbia | 35.4% |
| Germany | 7.7% |
| United Kingdom | 6.2% |
| Montenegro | 6.2% |
| Italy | 4.6% |
Languages spoken by Nova Varos Municipality guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 40.7% |
| Russian | 9.3% |
| Serbian | 7.4% |
| German | 7.4% |
| French | 5.6% |
Nova Varos Municipality Airbnbs average 4.89 stars, and 45% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and check-in is the lowest, at 4.88.
Communication and location score highest in Nova Varos Municipality; check-in is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.90 |
| Cleanliness | 4.90 |
| Communication | 4.92 |
| Location | 4.92 |
| Check-in | 4.88 |
| Value | 4.89 |
Booking patterns
Nearly all Nova Varos Municipality listings are open to guests more than 180 days a year, but only 3% are booked or blocked that many days. The most common booked-or-blocked total is 31 to 90 days a year, covering 47% of listings; blocked nights include any the host closes off.
Days a year Nova Varos Municipality listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 84.2% | 32 |
| 181-270 days | 13.2% | 5 |
| 91-180 days | 2.6% | 1 |
Days a year Nova Varos Municipality listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 181-270 days | 2.6% | 1 |
| 91-180 days | 13.2% | 5 |
| 31-90 days | 47.4% | 18 |
| 1-30 days | 36.8% | 14 |
The average Nova Varos Municipality booking lasts 3.8 nights, longest in July and shortest in February. Listings took about 12 bookings each over the year. 44% of listings that give a check-in time set it at 3 p.m., with check-out usually at 10 a.m.
Average length of stay by month in Nova Varos Municipality
Average nights per booking, by month of stay
Two-year average by calendar month.
Nearly nine in ten listings in Nova Varos Municipality accept stays of one or two nights.
Minimum stay set by Nova Varos Municipality listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Flexible is the most common cancellation policy in Nova Varos Municipality, used by 42% of listings; it refunds guests in full if they cancel at least a day before check-in. Hosts here lean flexible: more than six in ten listings offer Flexible or Moderate terms, against 29% on Firm or stricter ones.
Cancellation policies of Nova Varos Municipality listings, from most to least flexible
Share of listings by the policy they use
Nearly half of Nova Varos Municipality listings charge a cleaning fee. The typical fee is RSD 707, but a minority of much higher fees lifts the average to RSD 1,756, so the median is the better guide. Spread over the average stay of 3.8 nights, that adds roughly RSD 185 a night to what guests pay. For listings that charge one, cleaning fees make up about 3% of gross revenue.
Top earners
The top-grossing Airbnb in Nova Varos Municipality, a four-bedroom home, took in RSD 2,730,000 over the past year, about 5.9 times the city's average of RSD 463,000. Five of the six listings below have two bedrooms or fewer, so size alone doesn't explain the top of this market.
Villa Cigota Zlatibor Entire home · 4 bedrooms Rated 5.00
ZlatAir Black Boutique Chalet Entire home · 2 bedrooms Rated 4.94
Tarsa kuća na jezeru - your cozy lakefront cabin! Entire home · 2 bedrooms Rated 5.00
ZlatAir-Twins Boutique Glass House Entire home · 1 bedroom Rated 5.00
Uvacki raj Entire home · 1 bedroom Rated 4.82
AA Pine vacation rental/cabin for rent Entire home · 1 bedroom Rated 4.92 Fewer than 1% of Nova Varos Municipality listings are classed as professionally managed. Only 16% of listings are run by Superhosts. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 63% of listings.
Nearby markets
Of the eight nearby markets in the table, all within 65 km, Borje (62 km away, 44 listings) earned the most per listing, about twice as much as Nova Varos Municipality.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Cajetina Municipality 31 km | 280 | RSD 333,827 | RSD 7,669 | 20% |
| Zlatibor 32 km | 144 | RSD 322,113 | RSD 8,168 | 23% |
| Uzice 46 km | 46 | RSD 374,217 | RSD 6,437 | 23% |
| Bajina Basta Municipality 60 km | 156 | RSD 625,950 | RSD 9,455 | 25% |
| Borje Montenegro · 62 km | 44 | RSD 915,145 | RSD 12,297 | 37% |
| Čačak 63 km | 33 | RSD 271,020 | RSD 4,740 | 25% |
| Novi Pazar 65 km | 33 | RSD 216,694 | RSD 5,237 | 22% |
| Meždo Montenegro · 65 km | 32 | RSD 527,297 | RSD 9,674 | 27% |
FAQ
An active Nova Varos Municipality Airbnb grossed RSD 462,861 on average in the 12 months to September 2026, according to AirROI's tracking of 38 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in RSD 80,800 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Nova Varos Municipality listings earn between RSD 21,600 and RSD 80,800 in a typical month, and the top tenth RSD 156,000 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
Listings in Nova Varos Municipality were booked on 22% of available nights over the past year. That compares with 34% for the Central Serbia average. August is usually the busiest month.
The average booked night in Nova Varos Municipality cost RSD 8,792 before fees. Half of listings charge between RSD 4,305 and RSD 9,555, so bedroom count and location move the price more than the average suggests.
None of the active Nova Varos Municipality listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Yes, when it's run well. The average Nova Varos Municipality Airbnb grossed RSD 462,861 in the 12 months to September 2026, 35% below the Central Serbia average of RSD 713,093, counting listings open only part of the year. A listing at the top-quarter mark, run by its owner with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, has about RSD 57,900 a month left before the mortgage or rent, so a home that costs less than that to own or rent makes a profit. Check a specific home in the Airbnb calculator.
August usually pays best, averaging RSD 99,500 per active listing over the past two years, and February usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Nova Varos Municipality listing was open to book earned RSD 1,900 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made RSD 3,540 or more.
Nova Varos Municipality stays were booked 37 days (about five weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
The average Nova Varos Municipality Airbnb stay lasted 3.8 nights over the past year. A listing took 12 reservations over the year on average.
Guests rate Nova Varos Municipality Airbnbs 4.89 out of 5 on average. Guests score communication highest and check-in lowest.
Nova Varos, Mali Kadinjaca and Jazvak draw the most short-term rental interest in Nova Varos Municipality. The neighborhood guide explains what brings guests to each.
AirROI counted 38 active Airbnb listings in Nova Varos Municipality as of September 2026. The closest tracked market is Cajetina Municipality, 31 km away.
In Nova Varos Municipality, nearly half of listings add a cleaning fee. The median fee is RSD 707, but a minority of much higher fees lifts the average to RSD 1,756, so the median is the better guide.
Method
Figures on this page cover 38 active Airbnb listings in Nova Varos Municipality from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Serbian dinars at RSD 101 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.