Airbnb market data · 202612 months to May 2026
Gurye-eup, South Korea Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Gurye-eup brought in ₩10,623,231 over the 12 months through May 2026, across just 21 active listings, so a single property can move that figure.
AirROI's latest figures for Gurye-eup run through May 2026.
The short answer
Gurye-eup Airbnb Market at a Glance
Listings averaged ₩140,204 a night and were booked on 25% of available nights.
Timing matters: in August, the best month, the average listing earned about twice as much as in September, the slowest. With only 21 active listings, a few bookings can reorder the months.
With 21 active listings, Gurye-eup is the 13th-largest of 15 South Jeolla markets AirROI tracks.
Browse the live Gurye-eup Airbnb market See Every Gurye-eup ListingRevenue
How Much Do Airbnb Hosts Make in Gurye-eup?
Gross bookings per Gurye-eup listing averaged ₩10,623,231 over the 12 months to May 2026 (South Jeolla average: ₩10,626,265), before cleaning, platform and management costs and taxes.
The average Gurye-eup listing brought in ₩1,640,000 in August, its best month, and ₩848,000 in September, its slowest. The three strongest months bring in 31% of a full year's revenue, where an even calendar would give any three months 25%.
Across Gurye-eup's 21 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn ₩2,740,000+ a month, about 2.8 times the typical property.
- Strong performers (top 25%) earn ₩1,820,000 or more, roughly ₩840,000 a month above the median.
- Typical properties (median) earn about ₩977,000 a month.
- Entry-level properties (bottom 25%) earn ₩373,000 or less, about 38% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
August earned about twice what September did
Average revenue per active listing, by month
The dashed line is the average of the months shown, ₩1,280,000.
Gurye-eup Airbnb Data by Month
Latest 12 months in the May 2026 data.
August led on revenue, while nightly rates and bookings both peaked in July.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Jun 2025 | ₩1,376,275 | 24.5% | ₩156,098 | ₩45,876 | 20 days | 2.1 nights |
| Jul 2025 | ₩1,547,357 | 34.2% | ₩162,314 | ₩49,915 | 22 days | 1.4 nights |
| Aug 2025 | ₩1,637,299 | 33.7% | ₩160,296 | ₩52,816 | 17 days | 1.3 nights |
| Sep 2025 | ₩847,812 | 19.7% | ₩154,308 | ₩28,260 | 46 days | 2.2 nights |
| Oct 2025 | ₩1,399,717 | 29.7% | ₩154,197 | ₩45,152 | 35 days | 1.4 nights |
| Nov 2025 | ₩1,013,489 | 22.7% | ₩153,135 | ₩33,783 | 19 days | 1.6 nights |
| Dec 2025 | ₩1,169,535 | 19.9% | ₩153,145 | ₩37,727 | 22 days | 1.6 nights |
| Jan 2026 | ₩1,084,664 | 26.9% | ₩146,974 | ₩34,989 | 23 days | 4.3 nights |
| Feb 2026 | ₩1,349,114 | 31.7% | ₩148,566 | ₩48,183 | 18 days | 1.3 nights |
| Mar 2026 | ₩1,195,705 | 27.3% | ₩151,263 | ₩38,571 | 16 days | 2 nights |
| Apr 2026 | ₩1,156,728 | 24.6% | ₩156,209 | ₩38,558 | 17 days | 1.5 nights |
| May 2026 | ₩1,637,082 | 32.0% | ₩158,314 | ₩52,809 | 21 days | 1.3 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
The typical Gurye-eup listing earns about ₩977,000 a month, but one property can land well above or below that. The free Airbnb calculator gives a range for a specific address, built from the comparable listings around it.
Profit
Is an Airbnb in Gurye-eup Profitable?
Yes, when it's run well. The average Gurye-eup Airbnb took in ₩10,623,231 in the 12 months to May 2026, an average that counts every active listing, including those open only part of the year. A listing in the top quarter took in about ₩19,780,000, and run by its owner at everyday costs, about ₩1,260,000 a month of that is left after running costs, so a home that costs less than that to own or rent makes money.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
Gurye-eup Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | ₩10,573,231 | ₩19,690,000 |
| Cleaning fees guests pay0% of Gurye-eup bookings | ₩50,000 | ₩90,000 |
| Gross bookings | ₩10,623,231 | ₩19,780,000 |
| Running costs | ||
| Airbnb's feeAbout 13%: 15.5% for the 76% of Gurye-eup listings on Simplified Pricing, 3% for the rest | −₩1,330,000 | −₩2,480,000 |
| Cleaning and laundryPaid for by the cleaning fee; ₩0 if you clean yourself | −₩50,000 | −₩90,000 |
| Utilities and internetAbout 5% of bookings | −₩530,000 | −₩990,000 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −₩210,000 | −₩400,000 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −₩320,000 | −₩590,000 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −₩110,000 | −₩110,000 |
| Permit and registrationWhere one is required | −₩50,000 | −₩50,000 |
| Management₩0 when you run it; co-hosts charge from about 10% of nightly bookings | ₩0 | ₩0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | ₩0 | ₩0 |
| Lodging taxesAdded to the guest's bill and passed on | ₩0 | ₩0 |
| Total running costsAbout 24% of bookings, plus cleaning paid for by the cleaning fee | −₩2,600,000 | −₩4,710,000 |
| Left for housing costs, then profit | ₩8,023,231about ₩670,000 a month | ₩15,070,000about ₩1,260,000 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
Estimate Your Own Gurye-eup Airbnb Profit
The estimate starts from Gurye-eup's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Gurye-eup home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Gurye-eup's Top Earners Get There
- More nights booked. The busiest quarter of Gurye-eup listings are booked on 39% or more of their nights, against 20% for the median listing. Ten more booked nights a year at the median rate of ₩129,000 adds about ₩1,290,000 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge ₩194,000 a night or more, against a median of ₩129,000. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about ₩1,060,000 a year.
- Open for the busy months. August brought the average listing about ₩1,640,000, against ₩848,000 in September, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Gurye-eup listings average 4.88 stars, and 38% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about ₩1,650,000 a month, against ₩890,000 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Gurye-eup?
Gurye-eup listings were booked on 25% of the nights they were open over the past year, 2 percentage points above the South Jeolla average (23%) and 15 points below the South Korea average (40%). Occupancy climbs to 34% in July and falls to 20% in September.
Across Gurye-eup's 21 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 62%+ of open nights, 42 points above the median.
- Strong performers (top 25%) fill 39% or more, roughly two and a half nights a week.
- Typical properties (median) fill about 20% of open nights.
- Entry-level properties (bottom 25%) fill 10% or less, less than one night a week.
July was the busiest month in Gurye-eup, September the quietest
Share of open nights booked, by month
The 12-month rate of 25% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Gurye-eup?
The average nightly rate in Gurye-eup, known as ADR (average daily rate), was ₩140,204 over the past year, about 13% below the South Jeolla and South Korea averages (₩162,000 and ₩159,000). Averaged month by month, rates peak in July and August at about ₩162,000 and bottom out in January and February at about ₩147,000.
Across Gurye-eup's 21 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge ₩246,000+ a night, about twice the median.
- Strong performers (top 25%) charge ₩194,000 or more, about ₩65,000 above the median.
- Typical properties (median) charge about ₩129,000 a night.
- Entry-level properties (bottom 25%) charge ₩95,400 or less, about three-quarters of the median.
July rates ran 10% above January's
Average nightly rate (ADR), by month
The dashed line is the average of the months shown, ₩155,000. The 12-month ADR of ₩140,204 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
What Is the RevPAR for Airbnb in Gurye-eup?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Gurye-eup it averaged ₩34,800 over the past year, from about ₩28,300 in September to about ₩52,800 in August.
Across Gurye-eup's 21 active listings, RevPAR by tier:
- Best-in-class properties (top 10%) earn ₩64,800+ per open night, about 2.7 times the median.
- Strong performers (top 25%) earn ₩55,700 or more, about ₩32,000 a night above the median.
- Typical properties (median) earn about ₩23,900 per open night.
- Entry-level properties (bottom 25%) earn ₩13,600 or less, about 57% of the median.
August RevPAR was about 1.9 times September's
Revenue per open night (RevPAR), by month
The dashed line is the average of the months shown, ₩42,200. The 12-month RevPAR of ₩34,800 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Best and Worst Months for Airbnb in Gurye-eup
With only 21 active listings, the monthly pattern in Gurye-eup is noisy, since a few long or pricey stays can lift a month; revenue peaked in August and bottomed out in September.
How Far in Advance Do Guests Book Airbnb in Gurye-eup?
Guests book Gurye-eup stays 26 days ahead on average (about four weeks). September stays are booked furthest out, about 46 days ahead, and March stays closest to arrival, about 16 days. A typical September booking is made in late July.
September stays are booked furthest ahead
Average days between booking and check-in, by month of stay
The 12-month figure of 26 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Gurye-eup
86% of the 21 active listings in Gurye-eup display a registration, permit or license number. The share shows what hosts display, not what local rules allow: it can't show whether new permits are still issued, or whether limits on nights, zones or property types apply.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Gurye-eup.
Neighborhoods
Best Neighborhoods for Airbnb in Gurye-eup
AirROI's area guide picks eight Gurye-eup neighborhoods that draw short-term rental guests, led by Gurye Traditional Market, Jirisan National Park and Saseondae. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Gurye Traditional Market | A bustling market where visitors can experience local culture and buy traditional Korean foods and crafts. It's a great spot for tourists seeking authentic experiences and local flavors. | Gurye Traditional Market, Local Food Stalls, Cultural Experiences, Traditional Crafts |
| Jirisan National Park | Known for its stunning natural beauty and outdoor activities, this area attracts nature lovers and hikers. Ideal for guests looking for a retreat in nature. | Hiking Trails, Scenic Views, Biodiversity, Jirisan Mountain, Nature Photography |
| Saseondae | A popular scenic spot in Gurye, known for its beautiful rocks and views. It is a favorite for photography and short hikes. | Saseondae Rock Formation, Views of Jirisan, Picnic Areas, Nature Trails |
| Gurye-eup City Centre | The heart of Gurye-eup, where guests can find convenience, dining options, and local shops. It's a strategic location for people visiting the town. | Local Restaurants, Shops, Cafes, Public Transport |
| Seonggeo-ri Village | A quaint village known for its picturesque scenery and traditional houses. Offers a peaceful retreat for those looking to escape city life. | Village Walks, Traditional Architecture, Local Festivals, Scenic Views |
| Gurye Hanok Village | A beautiful area showcasing traditional Korean houses (Hanoks). Perfect for cultural experiences and photography. | Traditional Hanoks, Cultural Activities, Workshops, Historic Significance |
| Jirisan Tea Fields | Famous for its green tea production, attracting visitors who enjoy tea tasting and scenic views of the terraced fields. | Tea Sampling, Scenic Views, Tea Plantations, Farm Tours |
| Nakseongdae Park | A tranquil park with beautiful scenery, suitable for leisure walks and relaxation. Great for families and those looking for peace. | Walking Trails, Picnic Areas, Nature Views, Playgrounds |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Gurye-eup vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 58 km, Masan-myeon (4 km away, 39 listings) earned the most per listing, about 34% more than Gurye-eup. Gwangju was the busiest, booked on 32% of nights against 25% in Gurye-eup.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Masan-myeon 4 km | 39 | ₩14,273,071 | ₩182,731 | 27% |
| Toji-myeon 10 km | 38 | ₩12,490,928 | ₩157,266 | 25% |
| Hwagae-myeon 19 km | 74 | ₩11,470,286 | ₩167,762 | 24% |
| Gwangyang-si 22 km | 33 | ₩12,159,400 | ₩196,977 | 23% |
| Namwon-si 23 km | 85 | ₩13,689,640 | ₩171,425 | 26% |
| Suncheon-si 31 km | 117 | ₩13,126,477 | ₩159,119 | 26% |
| Gwangju 53 km | 337 | ₩8,639,993 | ₩100,139 | 32% |
| Yeosu-si 58 km | 1,006 | ₩9,847,391 | ₩163,607 | 22% |
Other Airbnb Markets in South Jeolla
- Mokpo-si Airbnb data 166 listings
See all 15 South Jeolla Airbnb markets
Markets Similar to Gurye-eup
Markets elsewhere in South Korea with a similar nightly rate and occupancy to Gurye-eup:
- Jeonju-si Airbnb data South Korea · ₩145,539/night · 27.4%
- Tongyeong-si Airbnb data South Korea · ₩159,597/night · 23.4%
- Sibyeon-ri Airbnb data South Korea · ₩136,592/night · 20.8%
- Sokcho-si Airbnb data South Korea · ₩152,532/night · 28.0%
- Incheon Airbnb data South Korea · ₩129,672/night · 28.8%
FAQ
Gurye-eup Airbnb FAQ
How much do Airbnb hosts make in Gurye-eup?
An active Gurye-eup Airbnb grossed ₩10,623,231 on average in the 12 months to May 2026, according to AirROI's tracking of 21 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in ₩1,820,000 or more in a typical month.
How much can I make on Airbnb in Gurye-eup?
It depends most on the home's size, location and how it's run. The middle half of Gurye-eup listings earn between ₩373,000 and ₩1,820,000 in a typical month, and the top tenth ₩2,740,000 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Gurye-eup?
Listings in Gurye-eup were booked on 25% of available nights over the past year. That compares with 23% for the South Jeolla average. July was the busiest month.
How much does an Airbnb cost per night in Gurye-eup?
The average booked night in Gurye-eup cost ₩140,204 before fees. Half of listings charge between ₩95,400 and ₩194,000, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Gurye-eup?
In Gurye-eup, 86% of active listings display a registration, permit or license number. The share shows what hosts display, not what the rules allow, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Is Airbnb profitable in Gurye-eup?
Yes, when it's run well. The average Gurye-eup Airbnb grossed ₩10,623,231 in the 12 months to May 2026, in line with the South Jeolla average, though with only 21 active listings a single property can move that figure, counting listings open only part of the year. A listing at the top-quarter mark, run by its owner with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, has about ₩1,260,000 a month left before the mortgage or rent, so a home that costs less than that to own or rent makes a profit. Check a specific home in the Airbnb calculator.
When is Airbnb peak season in Gurye-eup?
August paid best over the past year, at ₩1,640,000 per active listing, and September paid least. The month-by-month table above shows how rates and bookings each move.
What is the Airbnb RevPAR in Gurye-eup?
Each night a Gurye-eup listing was open to book earned ₩34,800 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made ₩64,800 or more.
How far in advance do guests book Airbnbs in Gurye-eup?
Gurye-eup stays were booked 26 days (about four weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
How long do guests stay at Airbnbs in Gurye-eup?
The average Gurye-eup Airbnb stay lasted 2.1 nights over the past year. A listing took 15 reservations over the year on average.
How are Airbnbs in Gurye-eup rated?
Guests rate Gurye-eup Airbnbs 4.88 out of 5 on average. Guests score communication highest and value lowest.
What are the best neighborhoods for Airbnb in Gurye-eup?
Gurye Traditional Market, Jirisan National Park and Saseondae draw the most short-term rental interest in Gurye-eup. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Gurye-eup?
AirROI counted 21 active Airbnb listings in Gurye-eup as of May 2026. The closest tracked market is Masan-myeon, 4 km away.
How much are Airbnb cleaning fees in Gurye-eup?
In Gurye-eup, 14% of listings add a cleaning fee, and the fees tend to be small: for listings that charge one, they make up less than 1% of gross revenue.
Method
About This Data
Figures on this page cover 21 active Airbnb listings in Gurye-eup from June 2025 to May 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in South Korean won at ₩1,448 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.