Nature lovers! Tropical with waterfall view Entire home · 1 bedroom Rated 4.97 - Revenue
- CHF 68,523
- Occupancy
- 83.4%
- Daily rate
- CHF 252
Airbnb market data · 202612 months to September 2026
The average Airbnb in Maggia brought in CHF 12,874 over the 12 months through September 2026, about 19% less than the Ticino average of CHF 15,853.
The short answer
Listings averaged CHF 168 a night and were booked on 35% of available nights, close to the Ticino average on both counts.
Timing matters: in July, usually the best month, the average listing earns about 5.2 times as much as in January, usually the slowest.
With 65 active listings, Maggia is the 12th-largest of 46 Ticino markets AirROI tracks. From a year earlier, the number of active listings grew 16%.
Browse the live Maggia Airbnb market See Every Maggia ListingRevenue
Gross bookings per Maggia listing averaged CHF 12,874 over the 12 months to September 2026 (Ticino average: CHF 15,853), before cleaning, platform and management costs and taxes.
In a typical year, the average Maggia listing brings in CHF 3,410 in July, its best month, and CHF 654 in January, its slowest. The three strongest months bring in 41% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 3.7 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earns about 5.2 times what January does
Average revenue per active listing, by month, September 2024 to August 2026
The dashed line is the average of the months shown, CHF 1,700. Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
July 2026 led on revenue and bookings; nightly rates peaked in June 2026.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | CHF 1,770 | 39.2% | CHF 167 | CHF 59 | 73 days | 4.4 nights |
| Oct 2025 | CHF 1,839 | 38.0% | CHF 164 | CHF 59 | 80 days | 4 nights |
| Nov 2025 | CHF 1,238 | 28.0% | CHF 165 | CHF 41 | 22 days | 4.4 nights |
| Dec 2025 | CHF 1,226 | 24.7% | CHF 165 | CHF 40 | 52 days | 4.8 nights |
| Jan 2026 | CHF 887 | 19.5% | CHF 163 | CHF 29 | 30 days | 5.2 nights |
| Feb 2026 | CHF 961 | 25.5% | CHF 163 | CHF 34 | 43 days | 4.8 nights |
| Mar 2026 | CHF 1,228 | 29.5% | CHF 164 | CHF 40 | 31 days | 9.3 nights |
| Apr 2026 | CHF 1,689 | 35.1% | CHF 166 | CHF 56 | 48 days | 5.3 nights |
| May 2026 | CHF 1,705 | 30.9% | CHF 175 | CHF 55 | 53 days | 5.6 nights |
| Jun 2026 | CHF 2,366 | 37.7% | CHF 178 | CHF 79 | 56 days | 5.9 nights |
| Jul 2026 | CHF 3,701 | 63.4% | CHF 177 | CHF 119 | 99 days | 6.9 nights |
| Aug 2026 | CHF 2,893 | 51.9% | CHF 177 | CHF 93 | 88 days | 5.5 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
Location, size and how a home is run move its income far more than a city average shows. For a range on one Maggia address, run it through the Airbnb income calculator.
Profit
Yes, when it's run well. The average Maggia Airbnb took in CHF 12,874 in the 12 months to September 2026, and run by its owner at everyday costs, about CHF 710 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about CHF 1,300 a month.
Cleaning it yourself keeps the CHF 1,560 a year guests pay in cleaning fees, for about CHF 840 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about CHF 610 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any building or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | CHF 11,314 | CHF 20,570 |
| Cleaning fees guests pay12% of Maggia bookings | CHF 1,560 | CHF 2,830 |
| Gross bookings | CHF 12,874 | CHF 23,400 |
| Running costs | ||
| Airbnb's feeAbout 10%: 15.5% for the 58% of Maggia listings on Simplified Pricing, 3% for the rest | −CHF 1,330 | −CHF 2,410 |
| Cleaning and laundryPaid for by the cleaning fee; CHF 0 if you clean yourself | −CHF 1,560 | −CHF 2,830 |
| Utilities and internetAbout 5% of bookings | −CHF 640 | −CHF 1,170 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −CHF 260 | −CHF 470 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −CHF 390 | −CHF 700 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −CHF 130 | −CHF 130 |
| Permit and registrationWhere one is required | −CHF 60 | −CHF 60 |
| ManagementCHF 0 when you run it; co-hosts charge from about 10% of nightly bookings | CHF 0 | CHF 0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | CHF 0 | CHF 0 |
| Lodging taxesAdded to the guest's bill and passed on | CHF 0 | CHF 0 |
| Total running costsAbout 22% of bookings, plus cleaning paid for by the cleaning fee | −CHF 4,370 | −CHF 7,770 |
| Left for housing costs, then profit | CHF 8,504about CHF 710 a month | CHF 15,630about CHF 1,300 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, building or condo fees | Depend on the home | |
The estimate starts from Maggia's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Maggia home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about CHF 1,950 a month, against CHF 1,070 for the average one.
Occupancy
Maggia listings were booked on 35% of the nights they were open over the past year, in line with the Ticino average and 4 percentage points below the Switzerland average (39%). In a typical year, occupancy swings from 15% in January to 62% in July.
The busiest tenth of listings are booked about 4.7 times as often as the bottom quarter.
July is usually the busiest month in Maggia, January the quietest
Share of open nights booked, by month, September 2024 to August 2026
Nightly rates
The average nightly rate in Maggia, known as ADR (average daily rate), was CHF 168 over the past year, about the same as the Ticino average (CHF 175) and about 29% below the Switzerland average of CHF 235. In a typical year, rates peak in June and August at about CHF 175 and bottom out in October and November at about CHF 150.
The top 10% charge about 2.2 times the rate of the bottom quarter.
June rates run 16% above November's
Average nightly rate (ADR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, CHF 159. The 12-month ADR of CHF 168 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Maggia it averaged CHF 62 over the past year, from about CHF 21 in a typical January to about CHF 110 in a typical July.
Per open night, by tier:
July RevPAR is about 5.2 times January's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
The dashed line is the average of the months shown, CHF 56. The 12-month RevPAR of CHF 62 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
Maggia has one high season, May through September, which makes it a highly seasonal market. Business is slowest from November to April. A listing earns about three times as much a month in June through August as in December through February.
Average revenue by month in Maggia
Average revenue per active listing, each calendar month averaged over the past two years
The dashed line is the average of the 12 calendar months, CHF 1,700.
| Month | Season | Revenue per listing |
|---|---|---|
| January | Low season | CHF 654 |
| February | Low season | CHF 989 |
| March | Low season | CHF 1,390 |
| April | Low season | CHF 1,490 |
| May | High season | CHF 1,890 |
| June | High season | CHF 2,080 |
| July | High season | CHF 3,410 |
| August | High season | CHF 2,830 |
| September | High season | CHF 1,880 |
| October | Shoulder season | CHF 1,590 |
| November | Low season | CHF 1,090 |
| December | Low season | CHF 1,090 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonMay–September | CHF 2,420 | 44% | CHF 166 |
| Shoulder seasonOctober | CHF 1,590 | 37% | CHF 149 |
| Low seasonNovember–April | CHF 1,120 | 25% | CHF 154 |
Guests book Maggia stays 64 days ahead on average (about two months), so guests here plan well ahead. July stays are booked furthest out, about 107 days ahead, and November stays closest to arrival, about 26 days. A typical July booking is made in late March.
July stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
The 12-month figure of 64 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
45% of the 65 active listings in Maggia display a registration, permit or license number. The share shows what hosts display, not what local rules allow: it can't show whether new permits are still issued, or whether limits on nights, zones or property types apply.
Registration, permit, zoning and tourist-tax rules vary by address and change often, so confirm them with the local authority before buying or listing in Maggia.
Neighborhoods
AirROI's area guide picks seven Maggia neighborhoods that draw short-term rental guests, led by Maggia Valley, Maggiora Lake and Mogno. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Maggia Valley | Maggia Valley is known for its stunning natural scenery, including waterfalls, hiking trails, and beautiful landscapes. It attracts nature lovers and adventure seekers looking for a peaceful getaway. | Valle Maggia, Cascate del Piumogna, Hiking trails, Mountain biking routes, Local artisan shops |
| Maggiora Lake | This picturesque lake is perfect for swimming, fishing, and various water sports. It is popular with families and tourists looking for summer relaxation by the water. | Maggiora Lake, Lake beaches, Water sports activities, Picnic areas, Nature parks |
| Mogno | Famous for its unique church designed by architect Mario Botta, Mogno attracts architecture enthusiasts as well as hikers. Its stunning views and trails make it a great spot for visitors. | Church of San Giovanni Battista, Scenic hiking trails, Local restaurants, Historic stone buildings |
| Bignasco | A quaint village that offers access to some of the best hiking in the region. It attracts outdoor enthusiasts looking for tranquil mountain experiences. | Hiking trails, Natural scenery, Local cuisine, Valle del Bignasco |
| Ponte Brolla | Known for its natural beauty and access to outdoor activities, this area is perfect for sports enthusiasts and nature lovers alike. | River Maggia, Swimming spots, Hiking paths, Outdoor sports facilities |
| Camedo | Camedo is a small community rich in history and local traditions, providing an authentic Swiss experience. It also serves as a gateway for hiking in the Alps. | Historic sites, Cultural experiences, Nature walks, Local festivals |
| Verscio | Verscio is known for its cultural events and warm community atmosphere. It attracts visitors looking for a blend of culture and outdoor adventure. | Cultural events, Art exhibitions, Local food, Scenic viewpoints |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Entire homes make up 89% of listings in Maggia, alongside 7 private-room listings (11%). Houses are the most common property type at 57%, about 2.5 times the share of apartments and condos (23%).
Mostly entire homes, with a private-room segment
Maggia Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 89.2% | 58 |
| Private room | 10.8% | 7 |
Listings by property type
Maggia Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| House | 56.9% | 37 |
| Apartment/Condo | 23.1% | 15 |
| Cabin/Outdoor | 15.4% | 10 |
| Unique stay | 1.5% | 1 |
| Hotel/Boutique | 1.5% | 1 |
| Others | 1.5% | 1 |
Two-bedroom homes are the most common size in Maggia (41% of entire homes), followed by one-bedroom homes (31%). Shares are of the 54 entire homes that give a bedroom count; rented rooms are left out.
Maggia entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| Studio | 5.6% | 3 |
| 1 bedroom | 31.5% | 17 |
| 2 bedrooms | 40.7% | 22 |
| 3 bedrooms | 14.8% | 8 |
| 4 bedrooms | 3.7% | 2 |
| 5+ bedrooms | 3.7% | 2 |
A typical one-bedroom home in Maggia earned CHF 9,030 over the past year, against CHF 10,500 for a two-bedroom home.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 1 bedroom | 17 | CHF 9,030 | CHF 15,000 | CHF 146 | 37% |
| 2 bedrooms | 22 | CHF 10,500 | CHF 11,100 | CHF 153 | 34% |
Most Maggia listings are sized for couples and small families: 68% sleep four guests or fewer, and just 12% take eight or more. Shares are of the 59 listings with a guest capacity on file (91% of the market).
Maggia listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 2 guests | 23.7% | 14 |
| 3 guests | 5.1% | 3 |
| 4 guests | 39.0% | 23 |
| 5 guests | 8.5% | 5 |
| 6 guests | 11.9% | 7 |
| 8+ guests | 11.9% | 7 |
Maggia hosts set up an average of 3.2 beds per listing. Only 43% of listings show their exact location on the listing map; the rest show an approximate area.
Fireplaces are common in Maggia: 66% of listings have one, and 98% have a pet-friendly policy. Air conditioning is the exception rather than the rule: only 17% of listings have it.
Share of Maggia listings with each common amenity
Guests
Most Maggia guests are domestic, but a sizeable minority come from abroad: 31% of those who left reviews live outside Switzerland, led by visitors from Germany and France. Guests speak a mix of languages: English leads at 33%, followed by German and French.
69% of Maggia guests are domestic
Where guests who left reviews live
Where Maggia guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Zürich | 15.3% |
| Bern | 3.8% |
| Basel | 2.9% |
| Lucerne | 2.4% |
Where Maggia guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| Switzerland | 69.0% |
| Germany | 15.0% |
| France | 4.7% |
| Italy | 2.3% |
| Netherlands | 2.3% |
Languages spoken by Maggia guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 33.2% |
| German | 30.7% |
| French | 16.6% |
| Italian | 7.2% |
| Spanish | 6.1% |
Maggia Airbnbs average 4.82 stars, and 37% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on value for money: it scores 4.60, against 4.87 for host communication and check-in.
Communication and check-in score highest in Maggia; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.83 |
| Cleanliness | 4.77 |
| Communication | 4.87 |
| Location | 4.85 |
| Check-in | 4.87 |
| Value | 4.60 |
Booking patterns
Nearly all Maggia listings are open to guests more than 180 days a year, but only 5% are booked or blocked that many days. The most common booked-or-blocked total is 31 to 90 days a year, covering 32% of listings; blocked nights include any the host closes off.
Days a year Maggia listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 64.6% | 42 |
| 181-270 days | 30.8% | 20 |
| 91-180 days | 4.6% | 3 |
Days a year Maggia listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 181-270 days | 4.6% | 3 |
| 91-180 days | 30.8% | 20 |
| 31-90 days | 32.3% | 21 |
| 1-30 days | 32.3% | 21 |
The average Maggia booking lasts 5.7 nights, longest in July and shortest in December. Listings took about 14 bookings each over the year. More than four in ten listings that give a check-in time set it at 4 p.m., with check-out usually at 10 a.m.
Average length of stay by month in Maggia
Average nights per booking, by month of stay
Two-year average by calendar month.
46% of listings in Maggia accept stays of one or two nights; the most common minimum is two nights.
Minimum stay set by Maggia listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Firm is the most common cancellation policy in Maggia, used by 38% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. Hosts here lean strict: nearly six in ten listings use Firm or stricter terms, against 40% on Flexible or Moderate.
Cancellation policies of Maggia listings, from most to least flexible
Share of listings by the policy they use
About nine in ten Maggia listings charge a cleaning fee. The typical fee is about CHF 117. Spread over the average stay of 5.7 nights, that adds roughly CHF 20 a night to what guests pay. For listings that charge one, cleaning fees make up about 12% of gross revenue.
Top earners
The top-grossing Airbnb in Maggia, a one-bedroom unit, took in CHF 68,500 over the past year, about 5.3 times the city's average of CHF 12,900. Three of the six listings below have two bedrooms or fewer, so size alone doesn't explain the top of this market.
Nature lovers! Tropical with waterfall view Entire home · 1 bedroom Rated 4.97
Tranquil Villa with pool, grill & garden Entire home · 4 bedrooms Rated 4.98
Casa Ernesto - cozy Rustico in Maggiatal Entire home · 3 bedrooms Rated 4.86
Charming family rustic in the Maggiatal Entire home · 2 bedrooms Rated 4.84
Casa Gianni Gianna - typical Ticino Rustic Entire home · 1 bedroom Rated 4.94
Tenuta Al Todesc' Entire home · 3 bedrooms Rated 4.87 Only 2% of Maggia listings are classed as professionally managed, though 28% of listings have a co-host. Superhosts run a third of listings. Most hosts still vet their guests: only 11% of listings accept Instant Book. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 58% of listings.
Nearby markets
Of the eight nearby markets in the table, all within 12 km, Verzasca (10 km away, 84 listings) earned the most per listing, about 46% more than Maggia. Terre di Pedemonte was the busiest, booked on 44% of nights against 35% in Maggia.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Avegno Gordevio 6 km | 36 | CHF 12,665 | CHF 149 | 36% |
| Onsernone 6 km | 62 | CHF 12,332 | CHF 151 | 39% |
| Terre di Pedemonte 8 km | 43 | CHF 16,914 | CHF 153 | 44% |
| Centovalli 10 km | 63 | CHF 8,756 | CHF 142 | 31% |
| Verzasca 10 km | 84 | CHF 18,857 | CHF 178 | 40% |
| Losone 10 km | 57 | CHF 12,821 | CHF 146 | 38% |
| Orselina 11 km | 33 | CHF 16,731 | CHF 187 | 35% |
| Locarno 12 km | 291 | CHF 18,813 | CHF 182 | 38% |
See all 46 Ticino Airbnb markets
Markets elsewhere in Switzerland with a similar nightly rate and occupancy to Maggia:
FAQ
An active Maggia Airbnb grossed CHF 12,874 on average in the 12 months to September 2026, according to AirROI's tracking of 65 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in CHF 2,420 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Maggia listings earn between CHF 653 and CHF 2,420 in a typical month, and the top tenth CHF 3,510 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
Listings in Maggia were booked on 35% of available nights over the past year. That compares with 36% for the Ticino average. July is usually the busiest month.
The average booked night in Maggia cost CHF 168 before fees. Half of listings charge between CHF 120 and CHF 185, so bedroom count and location move the price more than the average suggests.
In Maggia, 45% of active listings display a registration, permit or license number. The share shows what hosts display, not what the rules allow, so confirm registration, permit and tourist-tax rules with the local authority before buying.
Yes, when it's run well. The average Maggia Airbnb grossed CHF 12,874 in the 12 months to September 2026, 19% below the Ticino average of CHF 15,853. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, CHF 8,504 a year (about CHF 710 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about CHF 1,300 a month. Check a specific home in the Airbnb estimator.
July usually pays best, averaging CHF 3,410 per active listing over the past two years, and January usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Maggia listing was open to book earned CHF 62 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made CHF 114 or more.
Maggia stays were booked 64 days (about two months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
The average Maggia Airbnb stay lasted 5.7 nights over the past year. A listing took 14 reservations over the year on average.
Guests rate Maggia Airbnbs 4.82 out of 5 on average. Guests score communication highest and value lowest.
Maggia Valley, Maggiora Lake and Mogno draw the most short-term rental interest in Maggia. The neighborhood guide explains what brings guests to each.
AirROI counted 65 active Airbnb listings in Maggia as of September 2026. The closest tracked market is Avegno Gordevio, 6 km away.
In Maggia, about nine in ten listings add a cleaning fee, and the typical fee is about CHF 117.
Method
Figures on this page cover 65 active Airbnb listings in Maggia from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. AirROI measures bookings in US dollars; this page shows them in Swiss francs at CHF 0.80 per US$, the typical rate from October 2025 to September 2026. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.