Maggia, Ticino Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Maggia, Ticino? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $15,400 per year — at a $209 nightly rate, 34.8% occupancy, and a $72 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
At 59 active listings, Maggia is a boutique market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 20.4% and nightly rates have risen, creating an environment where the most bookable listings stand to capture outsized share. Hosts who pair competitive pricing with strong guest experience are well-positioned to convert the growing traveler base into consistent bookings.
Regulation is high, and hosts should factor licensing costs and compliance timelines into their launch plan. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Maggia?
In Maggia, the headline Airbnb metrics are $15,400 in average annual revenue,34.8% occupancy, $209 ADR, and $72 in RevPAR, and guests book about 76 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Maggia?
Understanding the monthly revenue variations for Airbnb listings in Maggia is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Maggia is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Maggia across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,794+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,626 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,388 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $757, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Maggia
What Is the Monthly Airbnb Occupancy Rate in Maggia?
Maximize your bookings by understanding the Maggia STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Maggia:
- Best-in-class properties (Top 10%) achieve 60%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 46% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 26%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Maggia
What Is the Average Airbnb Nightly Rate in Maggia?
Effective short term rental pricing strategy in Maggia involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Maggia typically peaks in June and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $319+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $227 or more.
- Typical properties (Median) charge around $172 per night.
- Entry-level properties (Bottom 25%) earn around $141 per night.
Average Daily Rate (ADR) Trend by Month in Maggia
What Is the RevPAR for Airbnb in Maggia?
RevPAR in Maggia is currently $72. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $36 RevPAR.
- Typical properties (Median) generate $56 RevPAR.
- Strong performers (Top 25%) earn $94 RevPAR.
- Best-in-class (Top 10%) achieve $130 RevPAR.
Average Monthly RevPAR Trend in Maggia
RevPAR Insights for Maggia
- The average RevPAR in Maggia is $72. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($130) and bottom 25% ($36) is $94, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Jul and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Maggia benchmarks. If your RevPAR falls below the median of $56, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $94+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Maggia?
Maggia's peak Airbnb season falls in July, August, May, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (July, August, May)
- Revenue averages $3,258 per month
- Occupancy rates average 46.2%
- Daily rates average $202
Shoulder Season
- Revenue averages $1,910 per month
- Occupancy maintains around 32.9%
- Daily rates hold near $205
Low Season (January, February, March)
- Revenue drops to average $786 per month
- Occupancy decreases to average 14.4%
- Daily rates adjust to average $210
Seasonality Insights for Maggia
- Airbnb seasonality in Maggia is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Maggia's highest earning potential, with monthly revenues climbing to $3,804, occupancy reaching 59.5%, and ADRs peaking at $211.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $596, occupancy could drop to 10.9%, and ADRs may adjust to $184.
- Lower occupancy paired with meaningful seasonality means hosts in Maggia need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing. In a high-regulation market like Maggia, ensure your permit covers the number of nights you plan to book — some jurisdictions cap annual rental days.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Maggia, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Maggia?
Maggia, Ticino, Switzerland has a high regulation classification, yet only 42% of listings show registration evidence. That gap between regulation on the books and compliance on the ground can shift quickly — municipalities often tighten enforcement in waves, putting unregistered operators at risk of fines or delisting. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Maggia to ensure full compliance before hosting.
(Source: AirROI data, 2026, based on 42% licensed listings)
What Are the Best Neighborhoods for Airbnb in Maggia?
Maggia is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Maggia Valley | Maggia Valley is known for its stunning natural scenery, including waterfalls, hiking trails, and beautiful landscapes. It attracts nature lovers and adventure seekers looking for a peaceful getaway. | Valle Maggia, Cascate del Piumogna, Hiking trails, Mountain biking routes, Local artisan shops |
| Maggiora Lake | This picturesque lake is perfect for swimming, fishing, and various water sports. It is popular with families and tourists looking for summer relaxation by the water. | Maggiora Lake, Lake beaches, Water sports activities, Picnic areas, Nature parks |
| Mogno | Famous for its unique church designed by architect Mario Botta, Mogno attracts architecture enthusiasts as well as hikers. Its stunning views and trails make it a great spot for visitors. | Church of San Giovanni Battista, Scenic hiking trails, Local restaurants, Historic stone buildings |
| Cevio | A charming village with historical significance and beautiful architecture. Cevio is a great base for exploring the surrounding mountains and valleys. | Historic old town, Cevio Square, Architecture tours, Hiking trails nearby |
| Bignasco | A quaint village that offers access to some of the best hiking in the region. It attracts outdoor enthusiasts looking for tranquil mountain experiences. | Hiking trails, Natural scenery, Local cuisine, Valle del Bignasco |
| Ponte Brolla | Known for its natural beauty and access to outdoor activities, this area is perfect for sports enthusiasts and nature lovers alike. | River Maggia, Swimming spots, Hiking paths, Outdoor sports facilities |
| Camedo | Camedo is a small community rich in history and local traditions, providing an authentic Swiss experience. It also serves as a gateway for hiking in the Alps. | Historic sites, Cultural experiences, Nature walks, Local festivals |
| Verscio | Verscio is known for its cultural events and warm community atmosphere. It attracts visitors looking for a blend of culture and outdoor adventure. | Cultural events, Art exhibitions, Local food, Scenic viewpoints |
Because Maggia has a high regulation profile, confirming that short-term rental permits are available in your target neighborhood is a critical first step before committing to a property purchase. Regulation can vary at the neighborhood or district level even within the same city.
What Types of Properties Are on Airbnb in Maggia?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Maggia
- The Maggia Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.5% of the 59 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Maggia, House properties are the most common (61%), reflecting the local real estate landscape.
- Houses represent a significant 61% portion, catering likely to families or larger groups.
- Smaller segments like unique stays, others (combined 3.4%) offer potential for unique stay experiences.
Maggia Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Maggia
- The dominant room capacity in Maggia is 2 bedrooms listings, making up 37.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 62.7% of the active Airbnb listings in Maggia, indicating a high concentration in these sizes.
- A significant 22.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Maggia.
Maggia Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Maggia
- The most common guest capacity trend in Maggia vacation rentals is listings accommodating 4 guests (37.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Maggia STR market, accounting for 55.9% of listings.
- 23.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Maggia.
- On average, properties in Maggia are equipped to host 4.1 guests.
How Do Listings in Maggia Compare on Quality?
Listing quality in Maggia can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Maggia
- At 26.7 photos per listing on average, Maggia hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 27.1% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Maggia averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Maggia?
Amenity Prevalence
Amenity Insights for Maggia
- Essential amenities in Maggia that guests expect include: Kitchen, Pets allowed. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Heating, Private entrance are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Maggia: Kitchen, Pets allowed.
- Prioritize adding missing essentials: Pets allowed.
- Consider adding popular differentiators like Hot water or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Maggia to stay competitive.
Which Airbnb Amenities Boost Revenue in Maggia?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Maggia, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Hot water | 89.8% | $16,657 | $4,299 | 287.5% |
Dishes and silverware | 84.7% | $17,351 | $4,559 | 280.6% |
Bed linens | 72.9% | $19,215 | $5,147 | 273.3% |
Oven | 74.6% | $18,798 | $5,433 | 246.0% |
Cooking basics | 86.4% | $17,025 | $5,043 | 237.6% |
Refrigerator | 83.1% | $17,468 | $5,269 | 231.6% |
Dining table | 54.2% | $22,034 | $7,538 | 192.3% |
Outdoor playgroundHigh opportunity | 8.5% | $37,996 | $13,308 | 185.5% |
Elevator | 22.0% | $30,818 | $11,043 | 179.1% |
Freezer | 35.6% | $26,134 | $9,468 | 176.0% |
Revenue Impact Insights for Maggia
- Hot water tops the revenue impact list with a 287.5% uplift — listings with this amenity earn $16,657 vs. $4,299 without it.
- High-opportunity amenities — Outdoor playground — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- Hot water, Dishes and silverware, Cooking basics, Refrigerator — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Outdoor playground — it has the best combination of high revenue impact and low market saturation in Maggia.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Maggia STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Maggia. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMaggia Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Maggia
- The typical guest profile for Airbnb in Maggia consists of primarily domestic travelers (70%), often arriving from nearby Zürich, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 70.4% of guests.
- Key international markets include Switzerland (70.4%) and Germany (14.5%).
- Top languages spoken are English (33.2%) followed by German (30.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Zürich and Zurich.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Maggia?
Listings in Maggia average 4.81 out of 5 overall, with about 42.4 reviews per active listing and 25.4% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Maggia
- With an overall rating of 4.81, Maggia listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Check-in (4.88), while Value (4.61) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 25.4% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
- With only 25.4% of listings earning Guest Favorite status, hosts who consistently exceed expectations have a clear competitive advantage.
Maggia Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Maggia
- The most common availability pattern in Maggia falls within the 271-366 days range, representing 62.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 94.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Maggia (33.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 6.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Maggia?
Average Booking Lead Time by Month
Booking Lead Time Insights for Maggia
- The overall average booking lead time for vacation rentals in Maggia is 76 days.
- Guests book furthest in advance for stays during July (average 115 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 16 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (85 days avg.) sees the longest lead times, while Winter (33 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (76 days) as a baseline for your pricing and availability strategy in Maggia.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 115 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 85 days) to capture early planners.
- Monitor your own booking lead times against these Maggia averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Maggia?
Guests in Maggia stay about 5.5 nights on average, generating roughly 795 reservations and 13.5 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Maggia
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Maggia
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- 13.5 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Jul (7.7 nights) and shorten in Feb (2.9 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Maggia Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
3 listings
5.1% of total
2 Nights
18 listings
30.5% of total
3 Nights
5 listings
8.5% of total
4-6 Nights
14 listings
23.7% of total
7-29 Nights
4 listings
6.8% of total
30+ Nights
15 listings
25.4% of total
Key Insights
- The most prevalent minimum stay requirement in Maggia is 2 Nights, adopted by 30.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (25.4%) caters to monthly stays (30+ nights) in Maggia, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 30.5% of Maggia hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 5.1% currently do.
- A 2-night minimum appears standard (30.5%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 25.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Maggia.
Maggia Airbnb Cancellation Policy Trends Analysis (2026)
Limited
1 listings
1.7% of total
Flexible
3 listings
5.1% of total
Moderate
17 listings
28.8% of total
Firm
25 listings
42.4% of total
Strict
13 listings
22% of total
Cancellation Policy Insights for Maggia
- The prevailing Airbnb cancellation policy trend in Maggia is Firm, used by 42.4% of listings.
- A majority (64.4%) of hosts in Maggia utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 42.4% market standard in Maggia.
- Regularly review your cancellation policy against competitors and market demand shifts in Maggia.
How Much Are Airbnb Cleaning Fees in Maggia?
Cleaning fees in Maggia are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Maggia
- 84.7% of listings charge a cleaning fee, making it standard practice in Maggia. Guests expect it and factor it into their booking decisions.
- The average cleaning fee of $153 is close to the median ($150), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 12.0% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the Maggia median of $150. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Maggia Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Maggiabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Casa Allegra, beautiful course and vacation home
Entire Place • 6 bedrooms
Nature lovers! Tropical with waterfall view
Entire Place • 1 bedroom
Tranquil Villa with pool, grill & garden
Entire Place • 4 bedrooms
Casa Ernesto - cozy Rustico in Maggiatal
Entire Place • 3 bedrooms
Casa Gianni Gianna - typical Ticino Rustic
Entire Place • 1 bedroom
Tenuta Al Todesc'
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Maggia?
Learn from the best! This table showcases top-performing Airbnb hosts in Maggia based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Astrid | 4 | $101,934 | 279 | 4.89/5.0 |
| Annika | 1 | $64,029 | 131 | 4.97/5.0 |
| Villa Delle Palme | 1 | $50,379 | 77 | 4.97/5.0 |
| Daniele | 2 | $46,859 | 185 | 4.82/5.0 |
| Reto | 1 | $37,688 | 34 | 4.88/5.0 |
| Zoé | 1 | $35,369 | 78 | 4.94/5.0 |
| Selina | 1 | $34,584 | 52 | 4.88/5.0 |
| Morena | 1 | $31,636 | 38 | 4.55/5.0 |
| Fabia | 1 | $29,230 | 16 | 4.88/5.0 |
| Lorenzo | 2 | $27,835 | 17 | 4.88/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Maggia.
Who Are the Airbnb Hosts in Maggia?
Maggia has a relatively balanced host base.
Host Profile Insights for Maggia
- A 33.9% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 1.7% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 0.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 50.8% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 22.0% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Maggia averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Maggia
These are the highest-grossing professional property management operations in Maggia, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Lukas | 1 | $14,815 | $224 | 21.4% | 4.62/5 |
Management Company Insights for Maggia
- The leading management company, Lukas, operates 1 listings with $14,815 in gross revenue — a useful benchmark for what scale looks like in Maggia.
- Top managers average 1 properties each, suggesting professional management in Maggia still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.62/5 in guest ratings — suggesting room for quality improvement even among larger operators.
Recommendations
- With only 1.7% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Maggia's Airbnb Market Compare to Nearby Cities?
How does the Maggia Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Brienzwiler, Maggia has 25 percentage points lower occupancy and about $258 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Brienzwiler | 11 | $7,716 | $466.57 | 60% |
| Niederried bei Interlaken | 18 | $6,704 | $589.09 | 44% |
| Wengen | 11 | $6,403 | $617.20 | 45% |
| Lauterbrunnen | 538 | $6,264 | $492.54 | 52% |
| Matten bei Interlaken | 64 | $5,682 | $344.21 | 59% |
| Grindelwald | 507 | $5,642 | $411.13 | 56% |
| Ranco | 12 | $5,410 | $544.46 | 39% |
| Oberhofen am Thunersee | 25 | $5,181 | $344.37 | 53% |
| Zermatt | 785 | $5,135 | $523.55 | 45% |
| Bassersdorf | 17 | $5,088 | $424.08 | 44% |
Frequently Asked Questions About Airbnb in Maggia
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Maggia.
How much do Airbnb hosts make in Maggia?
Maggia hosts earn about $15,400 per year on average, with an average nightly rate of $209 and RevPAR of $72. Those figures describe the typical revenue environment for active listings in Maggia, Ticino, not the ceiling for the best operators. Source: AirROI 2026 data, Maggia market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Maggia?
The average Airbnb occupancy rate in Maggia is 34.8%. July is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Maggia?
Listings in Maggia average $209 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Maggia?
Maggia currently has about 59 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Maggia?
AirROI currently classifies the short-term rental regulation level in Maggia as High. The dataset also shows about 42.4% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Maggia?
RevPAR in Maggia is about $72. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Maggia?
Occupancy of 34.8% means Maggia is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $15,400, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Maggia?
The average booking lead time in Maggia is about 76 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Maggia?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Maggia include Maggia Valley, Maggiora Lake, Mogno. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Maggia?
entire_home listings make up 91.5% of the active supply in Maggia. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Maggia compare to nearby Airbnb markets?
Among neighboring markets, Brienzwiler posts $92,589 in average annual revenue with 60.4% occupancy, compared to Maggia's $15,400 and 34.8%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Maggia?
The average Airbnb stay length in Maggia is about 5.5 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Maggia?
Airbnb listings in Maggia average 4.81 out of 5 overall. About 25.4% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Maggia?
Hot water and Dishes and silverware are among the strongest revenue-linked amenities in Maggia. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Maggia?
Yes. About 84.7% of active Airbnb listings in Maggia charge a cleaning fee, and the average fee is $153. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Maggia?
At 33.9%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.