AirROI ranking · 202611 markets ranked
Best Places to Buy an Airbnb in Muğla, Turkey (2026)
Bodrum is the best place to buy an Airbnb in Muğla in 2026, according to AirROI's ranking of 11 markets. Its listings averaged $16,100 in revenue over the 12 months to September 2026 and were booked on 32% of nights. It also earns the most per listing of any ranked market. Fethiye and Ortaca come next.
- Markets tracked
- 12
- Active Airbnb listings
- 6,810
- Avg. revenue per listing
- $12,300
- Occupancy rate
- 33%
- Avg. nightly rate
- $195
- Revenue change, typical market
- +8%
The short answer
Muğla Airbnb Market at a Glance
Across Muğla, the 6,810 active Airbnb listings tracked by AirROI, a short-term-rental data firm, averaged $12,300 over the same period. They were booked on 33% of nights at about $195 a night; the ranking covers the 11 markets with at least 30 active listings. Revenue per listing rose in 9 of the 10 ranked markets with a comparable year of data, by 8% in the typical one.
The ranking weighs revenue per listing most, then occupancy and market size, then how evenly income spreads across the year and how it changed on the year. It reflects rental performance, not purchase prices or local short-term rental rules. Most listings in every one of the 11 ranked markets display a registration number, so confirm the local rules for any address you consider. How the ranking works.
Where the top 10 Airbnb markets in Muğla are
Each dot is one of the 12 markets AirROI tracks in Muğla, sized by active listings and coloured by average revenue per listing. Select a number to jump to its profile.
All money figures on this page are in US dollars.
Top 10
The Top 10 Airbnb Markets in Muğla
Each profile draws on the market's full AirROI report: how it earns, when in the year, who books and what sells. Monthly figures are averages per listing active in that month, so twelve of them add up to more than the annual average, which also counts listings that operated for only part of the year.
| # | Market | Avg. revenue | Occupancy |
|---|---|---|---|
 Bodrum High earnings · Large market | $16,100 | 32% | |
 Fethiye Large market · High occupancy | $13,200 | 35% | |
 Ortaca High occupancy · Large market | $10,800 | 34% | |
| 4 |  Kayaköy High occupancy · High earnings | $13,200 | 40% |
| 5 |  Marmaris Large market | $9,690 | 31% |
| 6 |  Ula | $10,500 | 31% |
| 7 |  Datça Large market · High occupancy | $8,770 | 33% |
| 8 |  Köyceğiz Growing revenue | $9,750 | 31% |
| 9 |  Milas Growing revenue | $8,220 | 32% |
| 10 |  Dalaman Growing revenue | $6,080 | 30% |
1. Bodrum
Known for: High earnings · Large market
Top-earning Airbnb listings in Bodrum - Avg. revenue
- $16,100 +11% vs. last year
- Occupancy
- 32%
- Nightly rate
- $280
- Active listings
- 1,160
Where it places among the 11 ranked markets in Muğla
- Revenue 1st of 11
- Occupancy 6th of 11
- Market size 2nd of 11
- Year-round 1st of 11
- Growth 4th of 10
- How it earns
- Bodrum earns on price: guests pay about $280 a night, 43% above the Muğla average. That adds up to $16,100 per listing over the year, the highest of the 11 ranked markets. The gap between listings is wide: a typical one takes in about $1,310 a month, while the top quarter clear $3,030 and the top 10% $6,170, so pricing and presentation count for more here than in most of Muğla. Revenue per listing rose 11% over the year, helped by nightly rates 10% higher.
- When it earns
- Bodrum's season runs from June to September, peaking in August at about $5,800 per listing; January, the quietest month, brings in about $1,020.
- What sells
- The most common entire home has 2 bedrooms (33% of entire homes), and houses make up 59% of supply.
- Who it suits
- It suits buyers who can carry costs through a quiet January and can furnish and price for a premium stay.
Revenue per listing by month
$5,800 $1,020- Median listing
- $1,310/mo
- Top 25% of listings
- $3,030+/mo
- Booked ahead
- 40 days
- Average stay
- 6 nights
- Most common home size
- 2 bedrooms
- Superhosts
- 39%
Areas in the full report: Bodrum City Center · Gundogan · Bitez
Full Bodrum Airbnb report2. Fethiye
Known for: Large market · High occupancy
Top-earning Airbnb listings in Fethiye - Avg. revenue
- $13,200 +11% vs. last year
- Occupancy
- 35%
- Nightly rate
- $190
- Active listings
- 3,090
Where it places among the 11 ranked markets in Muğla
- Revenue 3rd of 11
- Occupancy 2nd of 11
- Market size 1st of 11
- Year-round 3rd of 11
- Growth 5th of 10
- How it earns
- Fethiye is Muğla's largest Airbnb market, with 3,090 active listings to price against. Average revenue per listing came to $13,200, the third-highest of the 11 ranked markets. A typical listing takes in about $1,420 a month; the top quarter clear $2,870 or more. Revenue per listing rose 11% over the year, helped by nightly rates 8% higher.
- When it earns
- Revenue in Fethiye concentrates from June to September: August earns about $4,730 per listing, about 6.1 times as much as January.
- What sells
- Two-bedroom homes lead the market (32% of entire homes), and houses make up 65% of supply.
- Who books
- Most guests come from abroad (88%), led by visitors from the United Kingdom, Türkiye and Germany.
- Who it suits
- Best for buyers who can ride out a slow January.
Revenue per listing by month
$4,730 $774- Median listing
- $1,420/mo
- Top 25% of listings
- $2,870+/mo
- Booked ahead
- 49 days
- Average stay
- 6 nights
- Most common home size
- 2 bedrooms
- Superhosts
- 44%
Areas in the full report: Ölüdeniz · Fethiye Town · Calis Beach
Full Fethiye Airbnb report3. Ortaca
Known for: High occupancy · Large market
Top-earning Airbnb listings in Ortaca - Avg. revenue
- $10,800 −7% vs. last year
- Occupancy
- 34%
- Nightly rate
- $190
- Active listings
- 479
Where it places among the 11 ranked markets in Muğla
- Revenue 4th of 11
- Occupancy 3rd of 11
- Market size 5th of 11
- Year-round 7th of 11
- Growth 10th of 10
- How it earns
- Ortaca is Muğla's fifth-largest Airbnb market, with 479 active listings to price against. Listings averaged $10,800 in revenue over the year, the fourth-highest of the 11 ranked markets. In a typical month the median listing brings in about $1,260, and the best quarter clear $2,630. Revenue per listing slipped 7% over the year even with rates 10% higher, as bookings softened.
- When it earns
- In Ortaca, the months from June to September earn above the yearly average, led by August at about $4,440 per listing; January is the low point at about $573. Guests book early, about 66 days ahead against roughly 41 for the typical market in Muğla, and stay about 6 nights.
- What sells
- Big homes set the market: 63% of entire homes have three or more bedrooms, against about 33% in the typical market in Muğla, and houses make up 75% of supply.
- Who it suits
- A good fit for buyers who are prepared for thin bookings around January and want a large home for groups and families.
Revenue per listing by month
$4,440 $573- Median listing
- $1,260/mo
- Top 25% of listings
- $2,630+/mo
- Booked ahead
- 66 days
- Average stay
- 6 nights
- Most common home size
- 4 bedrooms
- Superhosts
- 34%
Areas in the full report: Sarıgerme · Göcek · Dalyan
Full Ortaca Airbnb report4. Kayaköy
Known for: High occupancy · High earnings
Top-earning Airbnb listings in Kayaköy - Avg. revenue
- $13,200
- Occupancy
- 40%
- Nightly rate
- $210
- Active listings
- 48
Where it places among the 11 ranked markets in Muğla
- Revenue 2nd of 11
- Occupancy 1st of 11
- Market size 11th of 11
- Year-round 11th of 11
- Growth No prior year
- How it earns
- Kayaköy fills more nights than any other ranked market in Muğla: 40% of them, at about $210 a night. That adds up to $13,200 per listing over the year, the second-highest of the 11 ranked markets. Month to month, the median listing earns about $1,390 and a top-quarter listing $3,080 or more. With 48 listings it is a small market, so its averages can move more from year to year.
- When it earns
- Kayaköy's season runs from June to August, peaking in July at about $6,300 per listing; February, the quietest month, brings in about $296. Trips run long, about 7 nights on average against 6 nights for the typical market in Muğla, booked about 50 days ahead.
- What sells
- The most common entire home has 2 bedrooms (51% of entire homes), and houses make up 83% of supply.
- Who it suits
- It suits buyers who can carry costs through a quiet February.
Revenue per listing by month
$6,300 $296- Median listing
- $1,390/mo
- Top 25% of listings
- $3,080+/mo
- Booked ahead
- 50 days
- Average stay
- 7 nights
- Most common home size
- 2 bedrooms
- Superhosts
- 40%
5. Marmaris
Known for: Large market
Top-earning Airbnb listings in Marmaris - Avg. revenue
- $9,690 +6% vs. last year
- Occupancy
- 31%
- Nightly rate
- $165
- Active listings
- 667
Where it places among the 11 ranked markets in Muğla
- Revenue 7th of 11
- Occupancy 8th of 11
- Market size 3rd of 11
- Year-round 2nd of 11
- Growth 8th of 10
- How it earns
- Marmaris is Muğla's third-largest Airbnb market, with 667 active listings to price against. Listings averaged $9,690 in revenue over the year, the seventh-highest of the 11 ranked markets. Its place at #5 rests on year-round demand (2nd of 11) and market size (3rd of 11) rather than on revenue per listing. A typical listing takes in about $1,080 a month; the top quarter clear $2,080 or more. Revenue per listing rose 6% over the year, helped by nightly rates 15% higher.
- When it earns
- Revenue in Marmaris concentrates from June to September: August earns about $3,450 per listing, about 6 times as much as December.
- What sells
- One-bedroom homes lead the market (45% of entire homes), and houses make up 49% of supply.
- Who books
- Most guests come from abroad (75%), led by visitors from Türkiye, the United Kingdom and Germany.
- Who it suits
- Best for buyers who can ride out a slow December.
Revenue per listing by month
$3,450 $574- Median listing
- $1,080/mo
- Top 25% of listings
- $2,080+/mo
- Booked ahead
- 38 days
- Average stay
- 5 nights
- Most common home size
- 1 bedroom
- Superhosts
- 38%
Areas in the full report: Icmeler · Marmaris Centrum · Turunc
Full Marmaris Airbnb report6. Ula
Top-earning Airbnb listings in Ula - Avg. revenue
- $10,500 +6% vs. last year
- Occupancy
- 31%
- Nightly rate
- $170
- Active listings
- 182
Where it places among the 11 ranked markets in Muğla
- Revenue 5th of 11
- Occupancy 7th of 11
- Market size 7th of 11
- Year-round 5th of 11
- Growth 6th of 10
- How it earns
- Ula books 31% of nights at about $170 a night, close to the typical market in Muğla. Average revenue per listing came to $10,500, the fifth-highest of the 11 ranked markets. In a typical month the median listing brings in about $1,120, and the best quarter clear $2,180. Revenue per listing rose 6% over the year, helped by nightly rates 6% higher.
- When it earns
- In Ula, the months from May to September earn above the yearly average, led by August at about $3,940 per listing; December is the low point at about $571.
- Who books
- Most guests come from abroad (72%), led by visitors from Türkiye, the United Kingdom and Germany.
- What sells
- The most common entire home has 2 bedrooms (40% of entire homes), and houses make up 58% of supply.
- Who it suits
- A good fit for buyers who are prepared for thin bookings around December.
Revenue per listing by month
$3,940 $571- Median listing
- $1,120/mo
- Top 25% of listings
- $2,180+/mo
- Booked ahead
- 41 days
- Average stay
- 5 nights
- Most common home size
- 2 bedrooms
- Superhosts
- 35%
7. Datça
Known for: Large market · High occupancy
Top-earning Airbnb listings in Datça - Avg. revenue
- $8,770 +2% vs. last year
- Occupancy
- 33%
- Nightly rate
- $140
- Active listings
- 643
Where it places among the 11 ranked markets in Muğla
- Revenue 9th of 11
- Occupancy 4th of 11
- Market size 4th of 11
- Year-round 5th of 11
- Growth 9th of 10
- How it earns
- Datça is Muğla's fourth-largest Airbnb market, with 643 active listings to price against. Listings averaged $8,770 in revenue over the year, the ninth-highest of the 11 ranked markets. Month to month, the median listing earns about $970 and a top-quarter listing $1,840 or more.
- When it earns
- Datça's season runs from June to September, peaking in August at about $3,200 per listing; January, the quietest month, brings in about $450.
- What sells
- Smaller places set the market: only 13% of entire homes have three or more bedrooms, against about 33% in the typical market in Muğla.
- Who books
- Most guests come from abroad (66%), led by visitors from Türkiye, Germany and the United Kingdom.
- Who it suits
- It suits buyers who can carry costs through a quiet January and prefer a smaller one- or two-bedroom place.
Revenue per listing by month
$3,200 $450- Median listing
- $970/mo
- Top 25% of listings
- $1,840+/mo
- Booked ahead
- 38 days
- Average stay
- 6 nights
- Guests from abroad
- 66%
- Most common home size
- 1 bedroom
Areas in the full report: Datça Town · Palamutbükü · Hayıtbükü
Full Datça Airbnb report8. Köyceğiz
Known for: Growing revenue
Top-earning Airbnb listings in Köyceğiz - Avg. revenue
- $9,750 +14% vs. last year
- Occupancy
- 31%
- Nightly rate
- $175
- Active listings
- 108
Where it places among the 11 ranked markets in Muğla
- Revenue 6th of 11
- Occupancy 9th of 11
- Market size 9th of 11
- Year-round 7th of 11
- Growth 2nd of 10
- How it earns
- Köyceğiz books 31% of nights at about $175 a night, close to the typical market in Muğla. Listings averaged $9,750 in revenue over the year, the sixth-highest of the 11 ranked markets. Its place at #8 rests on revenue growth (2nd of 10) rather than on revenue per listing. A typical listing takes in about $1,010 a month; the top quarter clear $2,120 or more. Revenue per listing rose 14% over the year, the second-biggest gain in Muğla, helped by nightly rates 22% higher, even as the number of listings grew 23%.
- When it earns
- Revenue in Köyceğiz concentrates from June to September: August earns about $3,920 per listing, about 7.7 times as much as March.
- Guest expectations
- Guests rate listings highly, 4.84 stars on average against 4.78 for the typical market in Muğla, so reviews set a high bar.
- What sells
- Two-bedroom homes lead the market (35% of entire homes), and houses make up 83% of supply.
- Who it suits
- Best for buyers who can ride out a slow March.
Revenue per listing by month
$3,920 $511- Median listing
- $1,010/mo
- Top 25% of listings
- $2,120+/mo
- Booked ahead
- 42 days
- Average stay
- 5 nights
- Most common home size
- 2 bedrooms
- Superhosts
- 45%
9. Milas
Known for: Growing revenue
Top-earning Airbnb listings in Milas - Avg. revenue
- $8,220 +17% vs. last year
- Occupancy
- 32%
- Nightly rate
- $170
- Active listings
- 198
Where it places among the 11 ranked markets in Muğla
- Revenue 10th of 11
- Occupancy 5th of 11
- Market size 6th of 11
- Year-round 10th of 11
- Growth 1st of 10
- How it earns
- Milas books 32% of nights at about $170 a night, close to the typical market in Muğla. Average revenue per listing came to $8,220, the tenth-highest of the 11 ranked markets. Its place at #9 rests on revenue growth (1st of 10) rather than on revenue per listing. In a typical month the median listing brings in about $921, and the best quarter clear $1,910. Revenue per listing rose 17% over the year, the biggest gain in Muğla, helped by nightly rates 21% higher.
- When it earns
- In Milas, the months from June to October earn above the yearly average, led by August at about $3,510 per listing; February is the low point at about $269. Guests book later than in most of Muğla, about 29 days ahead against roughly 41 for the typical market in Muğla; stays average 6 nights.
- Guest expectations
- Average ratings (4.69 stars) trail the typical market in Muğla (4.78), which leaves room for a well-run listing to stand out.
- What sells
- The most common entire home has 2 bedrooms (34% of entire homes), and houses make up 71% of supply.
- Who it suits
- A good fit for buyers who are prepared for thin bookings around February and are comfortable adjusting prices close to the date.
Revenue per listing by month
$3,510 $269- Median listing
- $921/mo
- Top 25% of listings
- $1,910+/mo
- Booked ahead
- 29 days
- Average stay
- 6 nights
- Most common home size
- 2 bedrooms
- Superhosts
- 29%
10. Dalaman
Known for: Growing revenue
Top-earning Airbnb listings in Dalaman - Avg. revenue
- $6,080 +12% vs. last year
- Occupancy
- 30%
- Nightly rate
- $135
- Active listings
- 122
Where it places among the 11 ranked markets in Muğla
- Revenue 11th of 11
- Occupancy 10th of 11
- Market size 8th of 11
- Year-round 3rd of 11
- Growth 3rd of 10
- How it earns
- Dalaman listings charge about $135 a night, 31% below the Muğla average, and are booked on 30% of nights. Moderate rates keep revenue per listing at $6,080, 51% below the Muğla average. Its place at #10 rests on revenue growth (3rd of 10) and year-round demand (3rd of 11) rather than on revenue per listing. Month to month, the median listing earns about $722 and a top-quarter listing $1,370 or more. Revenue per listing rose 12% over the year, the third-biggest gain in Muğla, helped by nightly rates 12% higher, even as the number of listings grew 16%.
- When it earns
- Dalaman's season runs from June to September, peaking in August at about $2,650 per listing; January, the quietest month, brings in about $426.
- Who books
- Most guests come from abroad (86%), led by visitors from the United Kingdom, Germany and Türkiye.
- What sells
- Two-bedroom homes lead the market (36% of entire homes), and houses make up 62% of supply.
- Who it suits
- It suits buyers who can carry costs through a quiet January.
Revenue per listing by month
$2,650 $426- Median listing
- $722/mo
- Top 25% of listings
- $1,370+/mo
- Booked ahead
- 35 days
- Average stay
- 5 nights
- Most common home size
- 2 bedrooms
- Superhosts
- 32%
Full ranking
How All 11 Ranked Markets in Muğla Compare
The overall ranking with the five measures behind it. "Slow month" is a market's weakest month of revenue as a share of its best, so a higher figure means steadier income. Select a column heading to re-sort.
| Bodrum High earnings, large market | $16,070 | 32% | $280 | 18% | +11% | 1,155 | |
| Fethiye Large market, high occupancy | $13,168 | 35% | $190 | 16% | +11% | 3,089 | |
| Ortaca High occupancy, large market | $10,758 | 34% | $188 | 13% | −7% | 479 | |
| 4 | Kayaköy High occupancy, high earnings | $13,208 | 40% | $210 | 5% | – | 48 |
| 5 | Marmaris Large market | $9,686 | 31% | $166 | 17% | +6% | 667 |
| 6 | Ula | $10,510 | 31% | $169 | 14% | +6% | 182 |
| 7 | Datça Large market, high occupancy | $8,769 | 33% | $139 | 14% | +2% | 643 |
| 8 | Köyceğiz Growing revenue | $9,747 | 31% | $175 | 13% | +14% | 108 |
| 9 | Milas Growing revenue | $8,218 | 32% | $168 | 8% | +17% | 198 |
| 10 | Dalaman Growing revenue | $6,075 | 30% | $135 | 16% | +12% | 122 |
| 11 | Seydikemer | $9,185 | 29% | $170 | 11% | +6% | 95 |
By measure
Muğla Airbnb Markets Ranked by Revenue, Nightly Rate and Occupancy
The overall ranking balances five measures. These lists take one at a time, for buyers who care most about income, pricing power, bookings, a steady calendar, momentum or market size.
Highest-earning Airbnb markets in Muğla
Average annual revenue per active listing over the past 12 months. Markets with at least 60 listings.
| # | Market | Revenue |
|---|---|---|
| Bodrum #1 overall | $16,100 | |
| Fethiye #2 overall | $13,200 | |
| Ortaca #3 overall | $10,800 | |
| 4 | Ula #6 overall | $10,500 |
| 5 | Köyceğiz #8 overall | $9,750 |
| 6 | Marmaris #5 overall | $9,690 |
| 7 | Seydikemer #11 overall | $9,190 |
| 8 | Datça #7 overall | $8,770 |
| 9 | Milas #9 overall | $8,220 |
| 10 | Dalaman #10 overall | $6,080 |
Most expensive Airbnb markets in Muğla by nightly rate
Average rate per booked night. A high rate earns most where occupancy holds up too. Markets with at least 60 listings.
Highest-occupancy Airbnb markets in Muğla
Share of available nights booked over the past 12 months. Markets with at least 60 listings.
Most year-round Airbnb markets in Muğla
Revenue in the slowest month as a share of the best month, so a higher figure means steadier income. Markets with at least 60 listings.
Fastest-growing Airbnb markets in Muğla
Change in revenue per listing from the year before, among markets where it rose. Markets with at least 60 listings.
Largest Airbnb markets in Muğla
Active listings. Bigger markets have more comparable rentals to price against and more buyers at resale.
Seasonality
When Airbnbs in Muğla Earn the Most
August is the best month for about nine in ten ranked markets in Muğla. January is the most common slowest month, in 5 markets.
August earns about 6.1 times what January does
Average revenue per listing across the 11 ranked markets in Muğla, by month
| Month | Avg. revenue per listing | Best month for | Highest-ranked examples |
|---|---|---|---|
| January | $743 | – | – |
| February | $782 | – | – |
| March | $949 | – | – |
| April | $1,240 | – | – |
| May | $1,750 | – | – |
| June | $2,590 | – | – |
| July | $4,300 | 1 market | Kayaköy |
| August | $4,510 | 10 markets | Bodrum, Fethiye, Ortaca |
| September | $2,350 | – | – |
| October | $1,560 | – | – |
| November | $962 | – | – |
| December | $777 | – | – |
Average revenue is per listing across the ranked markets, the line in the chart above. "Best month for" counts the ranked markets whose own revenue peaks in that month.
Method
How the Ranking Works
The ranking covers the 11 markets in Muğla with at least 30 active Airbnb listings and data through September 2026. Each market is compared with the others on five measures, and markets are ordered by a weighted blend of where they place on each:
- Revenue per listing (35%): average revenue an active listing earned over the past 12 months.
- Occupancy (20%): share of available nights that were booked.
- Market size (20%): active listings. Bigger markets offer more comparable rentals to price against and more buyers when you sell.
- Year-round demand (15%): revenue in the slowest month as a share of the best month. The latest month is left out when its bookings look incomplete.
- Growth (10%): change in revenue per listing from the year before. Markets whose boundaries changed between years are scored in the middle.
The score measures how rentals perform. It does not include purchase prices, financing, operating costs or local short-term rental rules, which vary by address and should be checked before buying. Figures are in US dollars and match each market's own report; see the data methodology for how listings are tracked.
To check one property before buying, run its address and size through the Airbnb calculator for a revenue, occupancy and nightly-rate range from comparable listings.
FAQ
Frequently Asked Questions About Airbnb Investing in Muğla
What is the best place to buy an Airbnb in Muğla?
Bodrum ranks first of the 11 markets in Muğla in AirROI's ranking, with US$16,100 in average revenue per listing and 32% occupancy. Fethiye and Ortaca follow. The ranking weighs revenue, occupancy, market size, seasonality and growth; it leaves out purchase prices.
What are the most profitable Airbnb locations in Muğla?
By revenue per listing, among markets with at least 60 listings, Bodrum leads at US$16,100 a year, ahead of Fethiye at US$13,200. Profit also depends on what a property costs to buy and run, which varies far more between markets than revenue does.
How much does an Airbnb make in Muğla?
The average active listing in Muğla earned US$12,300 over the 12 months to September 2026, at 33% occupancy. Across the ranked markets, the middle half averaged between US$8,770 and US$10,800 per listing. Averages include listings that operated for only part of the year, so a listing rented all year typically earns more.
What is a good Airbnb occupancy rate in Muğla?
The average listing in Muğla was booked on 33% of available nights over the past 12 months. Half of the ranked markets fall between 31% and 33%, so a market above about 33% sits in the top quarter. Occupancy is only half the picture: a market with lower occupancy can still earn more if its nightly rates are higher.
Where is Airbnb demand highest in Muğla?
Among ranked markets with at least 60 listings, Fethiye has the highest occupancy, with 35% of available nights booked, followed by Ortaca at 34%. Its listings average about US$190 a night and US$13,200 a year.
Where are Airbnb nightly rates highest in Muğla?
Among ranked markets with at least 60 listings, Bodrum has the highest average nightly rate, about US$280, followed by Fethiye at US$190. Dalaman is the least expensive, at about US$135. The average booked night in Muğla costs about US$195.
What is the best month for Airbnb in Muğla?
August is the highest-earning month for 10 of the 11 ranked markets, followed by July (1). January is the most common slowest month, in 5 of the 11 markets. Each market's report shows its own month-by-month revenue, occupancy and rates.
Which Airbnb markets in Muğla earn the most evenly through the year?
Among ranked markets with at least 60 listings, Bodrum has the steadiest income: its slowest month, January, still earns about 18% of its best. Marmaris follows, at 17%. Steadier markets are easier to budget for, though they do not always earn the most per listing.
Which Airbnb markets are growing fastest in Muğla?
Among ranked markets with at least 60 listings, revenue per listing grew most in Milas, up 17% on the year before, and in Köyceğiz, up 14%. A single strong year can reflect events or new supply, so it is worth checking a market's monthly trend before relying on it.
Is Airbnb still profitable in Muğla in 2026?
Revenue per listing grew in 9 of the 10 ranked markets with a comparable year of data; in the typical market it rose 8%. Whether a given property profits depends on its purchase price, financing and running costs.
How many Airbnb listings are there in Muğla?
AirROI tracked 6,810 active Airbnb listings in Muğla over the 12 months to September 2026, across 12 markets. The largest ranked market is Fethiye, with 3,090 listings, followed by Bodrum with 1,160.
Do Airbnb hosts need a permit in Muğla?
Rules can be national or regional as well as local, and they change often, so check each of them for any address you consider. In the listing data, most listings display a registration number in all 11 ranked markets, though that shows what hosts display, not what the rules allow.
Directory
All 12 Airbnb Markets in Muğla
Every Muğla city with an AirROI Airbnb market report, A–Z, with its active listing count.