Ilston, Wales Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Ilston, Wales? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $26,741 per year — at a $264 nightly rate, 41.4% occupancy, and a $99 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 26 active listings, Ilston is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 52.9% year over year, and the market is recalibrating around a new competitive baseline. This is the stage where hosts who invest in amenities, guest experience, and dynamic pricing build durable advantages that compound as the market matures.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Ilston?
In Ilston, the headline Airbnb metrics are $26,741 in average annual revenue,41.4% occupancy, $264 ADR, and $99 in RevPAR, and guests book about 86 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Ilston?
Understanding the monthly revenue variations for Airbnb listings in Ilston is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ilston is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ilston across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,570+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,924 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,334 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,422, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ilston
What Is the Monthly Airbnb Occupancy Rate in Ilston?
Maximize your bookings by understanding the Ilston STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ilston:
- Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 37%.
- Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ilston
What Is the Average Airbnb Nightly Rate in Ilston?
Effective short term rental pricing strategy in Ilston involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ilston typically peaks in December and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $442+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $260 or more.
- Typical properties (Median) charge around $182 per night.
- Entry-level properties (Bottom 25%) earn around $153 per night.
Average Daily Rate (ADR) Trend by Month in Ilston
What Is the RevPAR for Airbnb in Ilston?
RevPAR in Ilston is currently $99. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $53 RevPAR.
- Typical properties (Median) generate $78 RevPAR.
- Strong performers (Top 25%) earn $128 RevPAR.
- Best-in-class (Top 10%) achieve $168 RevPAR.
Average Monthly RevPAR Trend in Ilston
RevPAR Insights for Ilston
- The average RevPAR in Ilston is $99. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($168) and bottom 25% ($53) is $116, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Aug and bottoms out in Feb, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Ilston benchmarks. If your RevPAR falls below the median of $78, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $128+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Ilston?
Ilston's peak Airbnb season falls in August, July, May, while the softest stretch is January, February, December. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, May)
- Revenue averages $4,451 per month
- Occupancy rates average 61.2%
- Daily rates average $246
Shoulder Season
- Revenue averages $2,860 per month
- Occupancy maintains around 42.0%
- Daily rates hold near $243
Low Season (January, February, December)
- Revenue drops to average $1,893 per month
- Occupancy decreases to average 23.9%
- Daily rates adjust to average $272
Seasonality Insights for Ilston
- Airbnb seasonality in Ilston is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Ilston's highest earning potential, with monthly revenues climbing to $4,888, occupancy reaching 73.4%, and ADRs peaking at $280.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,700, occupancy could drop to 20.3%, and ADRs may adjust to $224.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ilston.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Ilston, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Ilston?
Low regulation and minimal registration activity in Ilston, Wales, United Kingdom point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Ilston to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Ilston?
With a compact short-term rental market, Ilston gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Ilston Village | A charming rural village offering picturesque settings and a peaceful atmosphere. Ideal for travelers looking for a quiet retreat while still being close to urban amenities. | Ilston Priory, Park Wood, Glynn Vivian Art Gallery, Mumbles Pier, Oystermouth Castle |
| Mumbles | A popular seaside area known for its stunning views of Swansea Bay and a plethora of shops and eateries. It's a favored destination for families and beach lovers. | Mumbles Pier, Oystermouth Castle, Lifeboat Station, The Mumbles Promenade, Verdis Ice Cream |
| Swansea City Centre | The vibrant heart of Swansea with a mix of shopping, dining, and cultural sites. A prime location for both business and leisure travelers. | Swansea Market, Swansea Marina, The National Waterfront Museum, Singleton Park, Cineworld |
| Gower Peninsula | Famous for its breathtaking landscapes and beautiful beaches, Gower attracts nature lovers and adventure seekers. Perfect for those looking to experience the great outdoors. | Rhossili Bay, Oxwich Bay, Three Cliffs Bay, Gower Heritage Centre, Cefn Bryn |
| Sketty | A suburban area within Swansea known for its parks and family-friendly environment. Suitable for travelers who want a balance between city life and tranquility. | Singleton Park, Sketty Park, Brynmill Park, Clyne Gardens, Sketty Library |
| Penclawdd | A small village located on the Loughor Estuary with rich heritage and scenic views. Attracts visitors interested in local culture and nature. | Loughor Castle, Cefn Bryn, Penclawdd Marina, Worms Head, Gower Walking Trails |
| Cwmtawe | A scenic area offering outdoor activities and proximity to natural reserves. Great for those wanting to explore the beauty of Wales. | Cwmtawe Community School, Brecon Beacons National Park, Swansea Canal, River Tawe |
| Glais | A quaint village with a traditional feel and access to beautiful Welsh countryside. Appeals to those wanting an authentic Welsh experience. | Glais Park, The River Clydach, Local pubs and shops |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Ilston offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Ilston?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ilston
- The Ilston Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 26 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Ilston, House properties are the most common (69.2%), reflecting the local real estate landscape.
- Houses represent a significant 69.2% portion, catering likely to families or larger groups.
- Smaller segments like unique stays, outdoor/unique (combined 7.6%) offer potential for unique stay experiences.
Ilston Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ilston
- The dominant room capacity in Ilston is 1 bedroom listings, making up 34.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 61.5% of the active Airbnb listings in Ilston, indicating a high concentration in these sizes.
- A significant 38.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ilston.
Ilston Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ilston
- The most common guest capacity trend in Ilston vacation rentals is listings accommodating 2 guests (34.6%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Ilston STR market, accounting for 61.5% of listings.
- 34.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ilston.
- On average, properties in Ilston are equipped to host 4.3 guests.
How Do Listings in Ilston Compare on Quality?
Listing quality in Ilston can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Ilston
- At 30 photos per listing on average, Ilston hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 3.8% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Ilston averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Ilston?
Amenity Prevalence
Amenity Insights for Ilston
- Essential amenities in Ilston that guests expect include: Smoke alarm. Lacking these (this) could significantly impact bookings.
- Popular amenities like Kitchen, Heating, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Ilston: Smoke alarm.
- Prioritize adding missing essentials: Smoke alarm.
- Consider adding popular differentiators like Kitchen or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ilston to stay competitive.
Which Airbnb Amenities Boost Revenue in Ilston?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Ilston, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Outdoor dining area | 38.5% | $41,771 | $17,347 | 140.8% |
Shampoo | 19.2% | $50,104 | $21,178 | 136.6% |
Free parking on premises | 73.1% | $31,658 | $13,393 | 136.4% |
Wine glasses | 34.6% | $42,802 | $18,238 | 134.7% |
Hot water | 69.2% | $32,152 | $14,565 | 120.7% |
Outdoor furniture | 38.5% | $40,239 | $18,304 | 119.8% |
Backyard | 53.8% | $34,673 | $17,486 | 98.3% |
Clothing storage | 42.3% | $37,337 | $18,970 | 96.8% |
Indoor fireplace | 46.2% | $36,152 | $18,673 | 93.6% |
Beach access | 23.1% | $42,522 | $22,006 | 93.2% |
Revenue Impact Insights for Ilston
- Outdoor dining area tops the revenue impact list with a 140.8% uplift — listings with this amenity earn $41,771 vs. $17,347 without it.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Ilston STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ilston. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsIlston Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Ilston
- The typical guest profile for Airbnb in Ilston consists of primarily domestic travelers (95%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 94.6% of guests.
- Key international markets include United Kingdom (94.6%) and Australia (1.4%).
- Top languages spoken are English (81.5%) followed by German (7.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Ilston?
Listings in Ilston average 4.79 out of 5 overall, with about 48.7 reviews per active listing and 34.6% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Ilston
- An average rating of 4.79 places Ilston in solid territory. Most guests leave satisfied, though there is room for hosts to push toward the top tier.
- The strongest subcategory is Communication (4.87), while Value (4.72) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 34.6% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Ilston Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ilston
- The most common availability pattern in Ilston falls within the 181-270 days range, representing 46.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 80.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Ilston (42.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 23.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Ilston?
Average Booking Lead Time by Month
Booking Lead Time Insights for Ilston
- The overall average booking lead time for vacation rentals in Ilston is 86 days.
- Guests book furthest in advance for stays during July (average 122 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 28 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (107 days avg.) sees the longest lead times, while Fall (46 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (86 days) as a baseline for your pricing and availability strategy in Ilston.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 122 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 107 days) to capture early planners.
- Monitor your own booking lead times against these Ilston averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Ilston?
Guests in Ilston stay about 4.4 nights on average, generating roughly 666 reservations and 25.6 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Ilston
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Ilston
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 25.6 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Jul (6.2 nights) and shorten in Jan (2.7 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Ilston Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
3 listings
11.5% of total
2 Nights
6 listings
23.1% of total
3 Nights
5 listings
19.2% of total
4-6 Nights
1 listings
3.8% of total
30+ Nights
11 listings
42.3% of total
Key Insights
- The most prevalent minimum stay requirement in Ilston is 30+ Nights, adopted by 42.3% of listings. This highlights the market's preference for longer commitments.
- A significant segment (42.3%) caters to monthly stays (30+ nights) in Ilston, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 42.3% of Ilston hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11.5% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 42.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ilston.
Ilston Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 60 Days
8 listings
30.8% of total
Super Strict 30 Days
4 listings
15.4% of total
Flexible
4 listings
15.4% of total
Moderate
2 listings
7.7% of total
Firm
6 listings
23.1% of total
Strict
2 listings
7.7% of total
Cancellation Policy Insights for Ilston
- The prevailing Airbnb cancellation policy trend in Ilston is Super Strict 60 Days, used by 30.8% of listings.
- There's a relatively balanced mix between guest-friendly (23.1%) and stricter (30.8%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (7.7%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Super Strict 60 Days policy to align with the 30.8% market standard in Ilston.
- Using a Strict policy might deter some guests, as only 7.7% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Ilston.
How Much Are Airbnb Cleaning Fees in Ilston?
Cleaning fees in Ilston are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Ilston
- About 57.7% of Ilston listings charge a cleaning fee — a mixed market where some hosts absorb the cost into nightly rates while others break it out.
- The gap between the average ($341) and median ($62) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 9.4% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Ilston median of $62. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Ilston Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Ilstonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Maes Yr Haf
Entire Place • 5 bedrooms
Romantic shepherds hut in the heart of Gower
Entire Place • 1 bedroom
Charming country house annexe
Entire Place • 2 bedrooms
Rose Cottage, Lunnon, Parkmill, Three Cliffs Bay
Entire Place • 3 bedrooms
3 Bedroom House by Three Cliffs Bay
Entire Place • 3 bedrooms
Large converted barn with endless Gower views
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Ilston?
Learn from the best! This table showcases top-performing Airbnb hosts in Ilston based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Karly | 1 | $104,218 | 30 | 4.77/5.0 |
| Stay Gower | 4 | $79,011 | 109 | 4.52/5.0 |
| Mary | 2 | $72,475 | 99 | 4.89/5.0 |
| Home From Home | 6 | $63,024 | 22 | 4.69/5.0 |
| Sarah | 2 | $62,219 | 60 | 4.83/5.0 |
| Nadia | 1 | $52,854 | 126 | 4.79/5.0 |
| Jane | 1 | $46,810 | 114 | 4.96/5.0 |
| Grant | 1 | $43,098 | 35 | 4.80/5.0 |
| Holidaycottages.Co.Uk | 1 | $40,614 | 2 | Not Rated |
| Phillipa | 1 | $30,724 | 7 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ilston.
Who Are the Airbnb Hosts in Ilston?
Ilston leans more toward professional operations than casual hosting, which usually raises the competitive bar for new entrants.
Host Profile Insights for Ilston
- A 38.5% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 46.2% of listings are professionally managed, indicating a mature, competitive market with institutional players.
- 0.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 80.8% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- Benchmark your host metrics against these Ilston averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Ilston
These are the highest-grossing professional property management operations in Ilston, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Stay Gower | 4 | $79,011 | $158 | 35.6% | 4.52/5 |
| Home From Home | 6 | $63,024 | $278 | 24.5% | 4.69/5 |
| Holidaycottages.Co.Uk | 1 | $40,614 | $353 | 39.0% | N/A |
| Holidaycottages.Co.Uk | 1 | $9,941 | $586 | 14.9% | 5.00/5 |
Management Company Insights for Ilston
- The leading management company, Stay Gower, operates 4 listings with $79,011 in gross revenue — a useful benchmark for what scale looks like in Ilston.
- Top managers average 3 properties each, suggesting professional management in Ilston still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.74/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Ilston's Airbnb Market Compare to Nearby Cities?
How does the Ilston Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Southgate, Ilston has 17 percentage points lower occupancy and about $33 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Angle | 14 | $5,907 | $608.20 | 43% |
| Milverton | 10 | $5,052 | $397.32 | 47% |
| Southerndown | 16 | $4,933 | $413.48 | 42% |
| Bont-dolgadfan | 10 | $4,931 | $305.06 | 54% |
| Southgate | 12 | $4,921 | $297.18 | 58% |
| Trenance | 22 | $4,442 | $538.87 | 39% |
| Bridgwater | 18 | $4,421 | $365.65 | 43% |
| Crai | 32 | $4,368 | $586.39 | 38% |
| Penmorfa | 19 | $4,281 | $478.16 | 47% |
| Llantrisant | 15 | $4,257 | $287.34 | 44% |
Frequently Asked Questions About Airbnb in Ilston
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Ilston.
How much do Airbnb hosts make in Ilston?
Ilston hosts earn about $26,741 per year on average, with an average nightly rate of $264 and RevPAR of $99. Those figures describe the typical revenue environment for active listings in Ilston, Wales, not the ceiling for the best operators. Source: AirROI 2026 data, Ilston market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Ilston?
The average Airbnb occupancy rate in Ilston is 41.4%. August is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Ilston?
Listings in Ilston average $264 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Ilston?
Ilston currently has about 26 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Ilston?
AirROI currently classifies the short-term rental regulation level in Ilston as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Ilston?
RevPAR in Ilston is about $99. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Ilston?
At 41.4% occupancy, Ilston can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $26,741, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Ilston?
The average booking lead time in Ilston is about 86 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Ilston?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Ilston include Ilston Village, Mumbles, Swansea City Centre. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Ilston?
entire_home listings make up 100.0% of the active supply in Ilston. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Ilston compare to nearby Airbnb markets?
Among neighboring markets, Angle posts $70,882 in average annual revenue with 43.0% occupancy, compared to Ilston's $26,741 and 41.4%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Ilston?
The average Airbnb stay length in Ilston is about 4.4 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Ilston?
Airbnb listings in Ilston average 4.79 out of 5 overall. About 34.6% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Ilston?
Outdoor dining area and Shampoo are among the strongest revenue-linked amenities in Ilston. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Ilston?
Yes. About 57.7% of active Airbnb listings in Ilston charge a cleaning fee, and the average fee is $341. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Ilston?
At 38.5%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.