Tourism statisticsState2026

Indiana Tourism Statistics: 83M Visitors in 2024

Source: AirROI Reviewed by , Founder @ AirROI Updated

Airbnb figures are AirROI estimates for the 12 months to October 2026. Read the method

Estimated Airbnb nights
1,274,800
Typical Airbnb stay
5.2 nights
Busiest Airbnb month
July
From within the United States, among guests who left a review
96.9%

Key facts

Indiana Tourism Facts

Each sentence names its place, period and source, so it can be quoted alone.

Official

  • Indiana Destination Development Corporation puts Indiana at 83 million visitors in 2024.

Airbnb stays

  • AirROI puts Airbnb stays in Indiana at 245,083 in the 12 months to October 2026.
  • AirROI estimates Airbnb stays in Indiana added up to 1,274,800 nights in the 12 months to October 2026.
  • AirROI estimates a typical Airbnb stay in Indiana lasted 5.2 nights in the 12 months to October 2026, booked about 53 days ahead.

Busiest months

  • AirROI ranks July the busiest Airbnb month in Indiana in the 12 months to October 2026, followed by June and August, with January the quietest.
  • AirROI estimates the six busiest Airbnb months in Indiana ran unbroken from May to October in the 12 months to October 2026.
  • AirROI estimates Airbnb stays in Indiana in May were booked furthest ahead, about 70 days, against 24 days for February, in the 12 months to October 2026.

Guests

  • AirROI estimates 96.9% of Indiana Airbnb guests who left a review as of October 2026 were from within the United States.

By place

  • AirROI ranks Indiana 34th for Airbnb stays among the United States' 51 states in the 12 months to October 2026.
  • AirROI estimates Indianapolis had the most Airbnb stays of the 20 towns it lists in Indiana in the 12 months to October 2026, at 72,115, ahead of Bloomington and South Bend.

Official numbers

How Many Tourists Visit Indiana?

Indiana Destination Development Corporation counted 83 million visitors in 2024.

Official tourism figures for Indiana: what each counts, its year and its publisher
FigureWhat it countsYearPublisher
83 millionVisitorsVisitors who traveled to Indiana2024indiana destination development corporation

Airbnb stays

Airbnb Stays in Indiana

Indiana had 10,593 Airbnb homes in the 12 months to October 2026. They took an estimated 245,083 stays and 1,274,800 nights. A typical stay lasted 5.2 nights and was booked about 53 days ahead. AirROI's figures cover the 78 towns it tracks in Indiana; places it does not track are not counted, so every total is a floor.

Airbnb homes
10,593
Airbnb stays, estimate
245,083
Airbnb nights, estimate
1,274,800
Typical stay
5.2 nights
Booked ahead
53 days

Busiest months

When Is the Busiest Time in Indiana?

On Airbnb, July was the busiest month in Indiana in the 12 months to October 2026, then June and August. January was the quietest. The six busiest months run unbroken from May to October.

July ranks first, January last

Airbnb months in calendar order, 12 months to October 2026. The number is the month's rank, and 1 is the busiest. The bar shows its part of Airbnb nights.

  • Three busiest months
  • Other months

From busiest to quietest: July, June, August, September, October, May, November, December, March, April, February, January.

Month by month: rank, typical stay and days booked ahead
Airbnb months in Indiana by rank, with share of nights, typical stay and days booked ahead, 12 months to October 2026
MonthShare of nightsBooked ahead
July10.0%69 days
June9.8%51 days
August9.2%50 days
September9.2%52 days
October9.1%56 days
May8.6%70 days
November7.9%50 days
December7.9%35 days
March7.8%27 days
April7.4%49 days
February6.5%24 days
January6.5%26 days

Share is each month's part of the year's Airbnb nights. Typical stay and days booked ahead are AirROI estimates for stays in each month.

Where guests come from

Where Do Indiana Airbnb Guests Come From?

Nearly all Indiana Airbnb guests who left a review as of October 2026 were from within the United States (96.9%), AirROI estimates. Among the same guests, Indianapolis was the top origin city at 5.2%, ahead of Chicago at 3.9%. The figures rest on 733,246 reviews, written over many years.

96.9% from within the United States

Among guests who left a review, as of October 2026

  • From within the United States 96.9%
  • From abroad 3.1%

Top origin cities

Among guests who left a review

  • Indianapolis 5.2%
  • Chicago 3.9%
  • Fort Wayne 1.5%
  • Cincinnati 1.1%
  • Louisville 1.1%

By town

Most Booked Towns in Indiana

Indianapolis, Bloomington and South Bend took 42% of Airbnb stays in Indiana in the 12 months to October 2026. July is the busiest Airbnb month in 9 of the 20 towns, led by Bloomington, and October in 5, led by Nashville. Among guests who left a review, the share from abroad across these towns runs from under 1% in Madison to 11% in Culver.

Most Booked Towns in Indiana: Airbnb stays, nights and typical stay, 12 months to October 2026; with origin among guests who left a review
Indianapolis72,115
Bloomington15,736
South Bend14,815
Nashville11,482
Michigan City11,175
Fort Wayne10,751
Evansville5,495
Madison5,070
Jeffersonville4,985
Lafayette4,318
Westfield4,094
Noblesville3,611
West Lafayette3,399
New Albany3,277
Terre Haute3,234

* Among guests who left a review. Stays, nights and other figures are AirROI estimates for the 12 months to October 2026, and cover Airbnb only. US is the top origin in every town, among guests who left a review, so this column names the top country abroad. Lists the 20 of Indiana's 78 towns with 100 or more Airbnb homes. A town with no tourism page of its own links to its Airbnb market page.

FAQ

Questions About Tourism in Indiana

How many tourists visit Indiana?

Indiana had 83 million visitors in 2024, according to Indiana Destination Development Corporation. AirROI estimates 245,083 Airbnb stays in Indiana in the 12 months to October 2026, which is a separate count of bookings.

When is high season in Indiana?

The busiest Airbnb month in Indiana in the 12 months to October 2026 was July, then June and August. The six busiest months run from May to October.

What is the quietest month in Indiana?

January was the quietest Airbnb month in Indiana in the 12 months to October 2026, ranking 12th of 12, and February ranked 11th. Stays in January were booked about 26 days ahead, against 70 days for May.

How long is a typical Airbnb stay in Indiana?

A typical Airbnb stay in Indiana lasted 5.2 nights in the 12 months to October 2026, booked about 53 days ahead. By month, stays ran from 3.8 nights in September to 6.1 nights in January.

Where do Airbnb guests in Indiana come from?

Of Indiana Airbnb guests who left a review as of October 2026, 96.9% were from within the United States, AirROI estimates. Among the same guests, the top origin city was Indianapolis at 5.2%, ahead of Chicago at 3.9%.

What is the most booked town in Indiana on Airbnb?

Indianapolis was the most booked town in Indiana on Airbnb, with an estimated 72,115 stays in the 12 months to October 2026, ahead of Bloomington and South Bend.

Are Airbnb stays the same as tourists?

No. Indiana Destination Development Corporation counts visitors (83 million in 2024). An Airbnb stay is one booking on one platform, however many guests it holds. AirROI's 245,083 stays are estimates for the 12 months to October 2026.

Method

How These Numbers Are Made

Official figures come from their publishers, linked above, and were last checked in November 2026. Stays and nights are AirROI estimates for the 12 months to October 2026, built from Airbnb listing data, and cover Airbnb only. Nights add up each town's stays times its typical stay, across 78 towns. Month ranks compare each month's part of Airbnb nights. Origin rests on 733,246 reviews and describes guests who left a review, not everyone who stayed. Read the method page.