Big Glen Lakefront with Hot Tub and Two Fireplaces Entire home · 5 bedrooms Rated 4.79 - Revenue
- $332,883
- Occupancy
- 65.1%
- Daily rate
- $1,756
Airbnb market data · 202612 months to October 2026
The average Airbnb in Empire Township brought in $34,531 over the 12 months through October 2026, about 6% less than the Michigan average of $36,727.
The short answer
Empire Township earns on price rather than volume. Listings averaged $458 a night and were booked on 36% of available nights, against $340 and 40% for the Michigan average.
Timing matters: in July, usually the best month, the average listing earns about 6.3 times as much as in February, usually the slowest. With only 44 active listings, a few bookings can reorder the months.
With 44 active listings, Empire Township is the 131st-largest of 378 Michigan markets AirROI tracks. From a year earlier, average revenue fell 22% while the number of active listings shrank 19%.
Browse the live Empire Township Airbnb market See Every Empire Township ListingRevenue
Gross bookings per Empire Township listing averaged $34,531 over the 12 months to October 2026 (Michigan average: $36,727), before cleaning, platform and management costs and taxes.
In a typical year, the average Empire Township listing brings in $13,100 in July, its best month, and $2,070 in February, its slowest. The three strongest months bring in 49% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 4.3 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earns about 6.3 times what February does
Average revenue per active listing, by month, October 2024 to September 2026
Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.
July 2026 led on revenue, nightly rate and bookings alike.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Oct 2025 | $3,595 | 34.0% | $439 | $116 | 67 days | 2.8 nights |
| Nov 2025 | $3,313 | 31.3% | $453 | $110 | 60 days | 3.3 nights |
| Dec 2025 | $4,164 | 38.7% | $460 | $134 | 27 days | 2.8 nights |
| Jan 2026 | $4,539 | 35.5% | $469 | $146 | 39 days | 2.7 nights |
| Feb 2026 | $1,428 | 14.7% | $467 | $51 | 15 days | 2.1 nights |
| Mar 2026 | $1,271 | 14.7% | $456 | $41 | 25 days | 4.3 nights |
| Apr 2026 | $3,752 | 37.1% | $463 | $125 | 92 days | 3.7 nights |
| May 2026 | $3,748 | 26.7% | $498 | $121 | 49 days | 3.8 nights |
| Jun 2026 | $8,384 | 42.6% | $504 | $279 | 87 days | 4.7 nights |
| Jul 2026 | $11,489 | 65.6% | $525 | $371 | 140 days | 4.7 nights |
| Aug 2026 | $8,243 | 54.2% | $523 | $266 | 110 days | 4.5 nights |
| Sep 2026 | $4,831 | 35.4% | $475 | $161 | 71 days | 3.1 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
The typical Empire Township listing earns about $3,140 a month, but one property can land well above or below that. The free Airbnb calculator gives a range for a specific address, built from the comparable listings around it.
Profit
Yes, when it's run well. The average Empire Township Airbnb took in $34,531 in the 12 months to October 2026, and run by its owner at everyday costs, about $1,910 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $3,560 a month.
Cleaning it yourself keeps the $3,090 a year guests pay in cleaning fees, for about $2,170 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $1,650 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $31,441 | $58,080 |
| Cleaning fees guests pay9% of Empire Township bookings | $3,090 | $5,710 |
| Gross bookings | $34,531 | $63,790 |
| Running costs | ||
| Airbnb's feeAbout 13%: 15.5% for the 82% of Empire Township listings on Simplified Pricing, 3% for the rest | −$4,570 | −$8,440 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$3,090 | −$5,710 |
| Utilities and internetAbout 5% of bookings | −$1,730 | −$3,190 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$690 | −$1,280 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$1,040 | −$1,910 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$350 | −$350 |
| Permit and registrationWhere one is required | −$170 | −$170 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 25% of bookings, plus cleaning paid for by the cleaning fee | −$11,640 | −$21,050 |
| Left for housing costs, then profit | $22,891about $1,910 a month | $42,740about $3,560 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
The estimate starts from Empire Township's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Empire Township home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $5,320 a month, against $2,880 for the average one.
Occupancy
Empire Township listings were booked on 36% of the nights they were open over the past year, 4 percentage points below the Michigan average (40%) and 5 points below the U.S. average (41%). In a typical year, occupancy swings from 21% in February to 68% in July.
The busiest tenth of listings are booked about four times as often as the bottom quarter.
July is usually the busiest month in Empire Township, February the quietest
Share of open nights booked, by month, October 2024 to September 2026
Nightly rates
The average nightly rate in Empire Township, known as ADR (average daily rate), was $458 over the past year, about 35% above the Michigan and U.S. averages ($340 and $335). In a typical year, rates peak in July at about $550 and bottom out in October and November at about $410.
Prices span a wide range: the top 10% charge about 4.4 times the rate of the bottom quarter.
July rates run 35% above November's
Average nightly rate (ADR), by month, October 2024 to September 2026
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Empire Township it averaged $197 over the past year, from about $74 in a typical February to about $422 in a typical July.
Per open night, by tier:
July RevPAR is about 5.7 times February's
Revenue per open night (RevPAR), by month, October 2024 to September 2026
The 12-month RevPAR of $197 averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Seasonality
With only 44 active listings, the monthly pattern in Empire Township is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in July and bottom out in February.
Average revenue by month in Empire Township
Average revenue per active listing, each calendar month averaged over the past two years
| Month | Revenue per listing |
|---|---|
| January | $3,550 |
| February | $2,070 |
| March | $2,710 |
| April | $4,570 |
| May | $4,090 |
| June | $8,300 |
| July | $13,100 |
| August | $9,510 |
| September | $4,860 |
| October | $3,800 |
| November | $2,990 |
| December | $4,070 |
Guests book Empire Township stays 85 days ahead on average (about three months), so guests here plan well ahead. July stays are booked furthest out, about 146 days ahead, and February stays closest to arrival, about 29 days. A typical July booking is made in mid-February.
July stays are booked furthest ahead
Average days between booking and check-in, by month of stay, October 2024 to September 2026
The 12-month figure of 85 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
None of the 44 active listings in Empire Township display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Empire Township.
Neighborhoods
AirROI's area guide picks eight Empire Township neighborhoods that draw short-term rental guests, led by Empire Township Center, Lake Michigan Beachfront and Crystal Lake Area. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Empire Township Center | The heart of Empire Township, offering local shops, restaurants, and community events. It's a great area for those wanting a taste of small-town life. | Empire Hills Golf Course, Empire Township Park, Nearby Sleeping Bear Dunes, Local breweries, Empire Farmers Market |
| Lake Michigan Beachfront | Stunning beach access along Lake Michigan, popular in summer months for vacations and day trips. Ideal for those seeking a relaxing waterfront stay. | Empire Beach, Lake Michigan, Sleeping Bear Dunes National Lakeshore, Kayaking and boating activities, Nearby hiking trails |
| Crystal Lake Area | A picturesque space surrounded by nature with activities year-round, appealing to families and outdoor enthusiasts. Perfect for cabin or lake house style rentals. | Crystal Lake, Water sports, Fishing, Hiking trails, Local vineyards |
| Sleeping Bear Dunes | An epic natural landmark offering unique outdoor experiences. Draws tourists for its stunning views and adventure opportunities. | Sleeping Bear Dunes National Lakeshore, Scenic drives, Hiking trails, Beach access, Outdoor camping |
| Historic Downtown Empire | Charming small-town downtown with preserved historic buildings, it’s a quaint place for tourists to experience local culture and dining. | Local shops, Cafes, Farm-to-table restaurants, Community events, Art fairs |
| Nearby Traverse City | A vibrant city close to Empire known for its wineries, festivals, and beautiful scenery. Offers a more urban experience while being close to nature. | Wineries and vineyards, Traverse City State Park, Downtown shops, Restaurants and theaters, Cherry Festival |
| Elk Lake Area | Serene and beautiful, Elk Lake attracts visitors for its scenic beauty and tranquil environment. A peaceful retreat for nature lovers. | Elk Lake, Fishing, Canoeing, Swimming spots, Quiet campsites |
| Northern Michigan Wine Country | This region is known for its wineries and vineyards, making it a popular destination for wine enthusiasts and culinary tourists. | Wine tours, Tasting rooms, Beautiful countryside, Nearby festivals, Dining experiences |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Entire homes make up 89% of listings in Empire Township, alongside 5 private-room listings (11%). Houses are the most common property type at 61%, about 5 times the share of apartments and condos (11%).
Mostly entire homes, with a private-room segment
Empire Township Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 88.6% | 39 |
| Private room | 11.4% | 5 |
Listings by property type
Empire Township Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| House | 61.4% | 27 |
| Apartment/Condo | 11.4% | 5 |
| Hotel/Boutique | 11.4% | 5 |
| Cabin/Outdoor | 9.1% | 4 |
| Unique stay | 4.5% | 2 |
| Others | 2.3% | 1 |
Two-bedroom homes are the most common size in Empire Township (32% of entire homes), and 41% have three or more bedrooms. Shares are of the 37 entire homes that give a bedroom count; rented rooms are left out.
Empire Township entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| 1 bedroom | 27.0% | 10 |
| 2 bedrooms | 32.4% | 12 |
| 3 bedrooms | 16.2% | 6 |
| 4 bedrooms | 16.2% | 6 |
| 5+ bedrooms | 8.1% | 3 |
A typical one-bedroom home in Empire Township earned $9,990 over the past year, against $20,400 for a two-bedroom home.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 1 bedroom | 10 | $9,990 | $27,500 | $249 | 39% |
| 2 bedrooms | 12 | $20,400 | $20,200 | $269 | 35% |
Empire Township is a group-trip market: 31% of listings sleep eight or more guests, about 1.5 times the share of the next most common size, four guests (21%). Shares are of the 39 listings with a guest capacity on file (89% of the market).
Empire Township listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 2 guests | 7.7% | 3 |
| 3 guests | 10.3% | 4 |
| 4 guests | 20.5% | 8 |
| 5 guests | 7.7% | 3 |
| 6 guests | 12.8% | 5 |
| 7 guests | 10.3% | 4 |
| 8+ guests | 30.8% | 12 |
Empire Township hosts set up an average of 3.8 beds per listing. About a quarter of listings (25%) show their exact location on the listing map; the rest show an approximate area.
Fire pits are common in Empire Township: 73% of listings have one, and 73% have a barbecue grill.
Share of Empire Township listings with each common amenity
Guests
Empire Township draws mostly domestic guests: 97% of those who left reviews live in the United States. No single city dominates: Ann Arbor is the largest source, at about 7% of reviews. English is spoken by 74% of guests, and Spanish by 11%.
97% of Empire Township guests are domestic
Where guests who left reviews live
Where Empire Township guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Ann Arbor | 6.7% |
| Grand Rapids | 6.3% |
| Chicago | 2.4% |
| Indianapolis | 2.0% |
| Michigan | 1.6% |
Where Empire Township guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| United States | 97.3% |
| Canada | 1.2% |
| Italy | 0.4% |
| Germany | 0.4% |
Languages spoken by Empire Township guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 73.9% |
| Spanish | 10.9% |
| German | 3.3% |
| Italian | 2.2% |
| French | 2.2% |
Empire Township Airbnbs average 4.84 stars, and 59% of listings hold Airbnb's Guest Favorite badge. Guests are toughest on value for money: it scores 4.73, against 4.96 for check-in. Listings here carry long review histories, about 81 reviews each on average.
Check-in scores highest in Empire Township; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.89 |
| Cleanliness | 4.82 |
| Communication | 4.95 |
| Location | 4.95 |
| Check-in | 4.96 |
| Value | 4.73 |
Booking patterns
More than nine in ten Empire Township listings are open to guests more than 180 days a year, but only 7% are booked or blocked that many days. The most common booked-or-blocked total is 31 to 90 days a year, covering 43% of listings; blocked nights include any the host closes off.
Days a year Empire Township listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 72.7% | 32 |
| 181-270 days | 20.5% | 9 |
| 91-180 days | 6.8% | 3 |
Days a year Empire Township listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 181-270 days | 6.8% | 3 |
| 91-180 days | 22.7% | 10 |
| 31-90 days | 43.2% | 19 |
| 1-30 days | 27.3% | 12 |
The average Empire Township booking lasts 4.2 nights, longest in June and shortest in February. Listings took about 17 bookings each over the year. Nearly three-quarters of listings that give a check-in time set it at 4 p.m., with check-out usually at 10 a.m.
Average length of stay by month in Empire Township
Average nights per booking, by month of stay
Two-year average by calendar month.
43% of listings in Empire Township accept stays of one or two nights; the most common minimum is three nights.
Minimum stay set by Empire Township listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Firm is the most common cancellation policy in Empire Township, used by 66% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. Hosts here lean strict: 84% of listings use Firm or stricter terms, against 14% on Flexible or Moderate.
Cancellation policies of Empire Township listings, from most to least flexible
Share of listings by the policy they use
About nine in ten Empire Township listings charge a cleaning fee. The typical fee is $126, and some higher fees lift the average to $205. Spread over the average stay of 4.2 nights, that adds roughly $30 a night to what guests pay. For listings that charge one, cleaning fees make up about 9% of gross revenue.
Top earners
The top-grossing Airbnb in Empire Township, a five-bedroom home, took in $333,000 over the past year, about 9.6 times the city's average of $34,500.
Big Glen Lakefront with Hot Tub and Two Fireplaces Entire home · 5 bedrooms Rated 4.79
Exodus: Modern A Frame - Hot tub by Sleeping Bear Entire home · 4 bedrooms Rated 4.91
Exodus: Luxury Tower- Hot tub Near Sleeping Bear Entire home · 1 bedroom Rated 4.92
The Shaye Hideaway on Little Glen Lake Entire home · 4 bedrooms Rated 4.95
The Round Haven with Big Glen Lake Access Entire home · 1 bedroom Rated 5.00
Big Glen Lake - Beechwood Cottage Entire home · 3 bedrooms Rated 5.00 Only 11% of Empire Township listings are classed as professionally managed, though 48% of listings have a co-host. Three-quarters of listings are run by Superhosts, so a strong review record is the norm here rather than an edge. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 82% of listings.
Nearby markets
AirROI also tracks listings in this area under another name: Empire (49 active listings) has its own page and is left out of the comparison below.
Of the eight nearby markets in the table, all within 25 km, Lake Ann (17 km away, 30 listings) earned the most per listing, about 59% more than Empire Township. Almira Township was the busiest, booked on 49% of nights against 36% in Empire Township.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Glen Arbor 6 km | 119 | $46,416 | $535 | 40% |
| Cleveland Township 13 km | 57 | $38,572 | $422 | 41% |
| Almira Township 15 km | 42 | $42,468 | $377 | 49% |
| Lake Ann 17 km | 30 | $54,982 | $549 | 37% |
| Honor 19 km | 34 | $26,238 | $291 | 44% |
| Long Lake Township 23 km | 88 | $51,606 | $448 | 40% |
| Benzonia Township 25 km | 36 | $37,935 | $360 | 45% |
| Beulah 25 km | 93 | $36,551 | $355 | 41% |
See all 378 Michigan Airbnb markets
Markets elsewhere in the United States with a similar nightly rate and occupancy to Empire Township:
FAQ
An active Empire Township Airbnb grossed $34,531 on average in the 12 months to October 2026, according to AirROI's tracking of 44 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $5,800 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Empire Township listings earn between $1,330 and $5,800 in a typical month, and the top tenth $10,800 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
Listings in Empire Township were booked on 36% of available nights over the past year. That compares with 40% for the Michigan average. July is usually the busiest month.
The average booked night in Empire Township cost $458 before fees. Half of listings charge between $210 and $565, so bedroom count and location move the price more than the average suggests.
None of the active Empire Township listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Yes, when it's run well. The average Empire Township Airbnb grossed $34,531 in the 12 months to October 2026, 6% below the Michigan average of $36,727. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $22,891 a year (about $1,910 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $3,560 a month. Check a specific home in the Airbnb calculator.
July usually pays best, averaging $13,100 per active listing over the past two years, and February usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Empire Township listing was open to book earned $197 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $332 or more.
Empire Township stays were booked 85 days (about three months) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
The average Empire Township Airbnb stay lasted 4.2 nights over the past year. A listing took 17 reservations over the year on average.
Guests rate Empire Township Airbnbs 4.84 out of 5 on average. Guests score check-in highest and value lowest.
Empire Township Center, Lake Michigan Beachfront and Crystal Lake Area draw the most short-term rental interest in Empire Township. The neighborhood guide explains what brings guests to each.
AirROI counted 44 active Airbnb listings in Empire Township as of October 2026. The closest tracked market is Glen Arbor, 6 km away.
In Empire Township, about nine in ten listings add a cleaning fee. The median fee is $126, and some higher fees lift the average to $205.
All of Michigan had 131.2 million visitors in 2024, Travel Michigan, part of the Michigan Economic Development Corporation reports. AirROI estimates 735 Airbnb stays in Empire Township, MI in the 12 months to October 2026, which counts bookings and not tourists. See Michigan tourism statistics.
Method
Figures on this page cover 44 active Airbnb listings in Empire Township from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.