Kemp's Resort-The Lake House with shared Pavilion Entire home · 4 bedrooms Rated 5.00 - Revenue
- $107,138
- Occupancy
- 48.6%
- Daily rate
- $800
Airbnb market data · 202612 months to October 2026
The average Airbnb in Hancock brought in $34,493 over the 12 months through October 2026, about 6% less than the Michigan average of $36,727.
The short answer
Hancock is cheaper but busier than the Michigan average. Listings averaged $275 a night and were booked on 46% of available nights, against $340 and 40% for the Michigan average.
Timing matters: in July, usually the best month, the average listing earns about 2.6 times as much as in November, usually the slowest. With only 41 active listings, a few bookings can reorder the months.
With 41 active listings, Hancock is the 147th-largest of 378 Michigan markets AirROI tracks. From a year earlier, average revenue rose 12% while the number of active listings grew 37%.
Browse the live Hancock Airbnb market See Every Hancock ListingRevenue
Gross bookings per Hancock listing averaged $34,493 over the 12 months to October 2026 (Michigan average: $36,727), before cleaning, platform and management costs and taxes.
In a typical year, the average Hancock listing brings in $6,000 in July, its best month, and $2,340 in November, its slowest. The three strongest months bring in 36% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 2.5 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earns about 2.6 times what November does
Average revenue per active listing, by month, October 2024 to September 2026
Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the October 2026 data. October's figures are still coming in, so the rows run to September.
July 2026 led on revenue, nightly rate and bookings alike.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Oct 2025 | $3,828 | 61.0% | $271 | $123 | 55 days | 3.7 nights |
| Nov 2025 | $2,341 | 31.4% | $275 | $78 | 43 days | 3.8 nights |
| Dec 2025 | $3,026 | 38.8% | $278 | $98 | 75 days | 6.5 nights |
| Jan 2026 | $4,066 | 51.0% | $280 | $131 | 35 days | 7.6 nights |
| Feb 2026 | $3,593 | 50.2% | $293 | $128 | 68 days | 3.8 nights |
| Mar 2026 | $2,511 | 32.8% | $286 | $81 | 46 days | 5.1 nights |
| Apr 2026 | $2,311 | 31.9% | $286 | $77 | 112 days | 5.4 nights |
| May 2026 | $3,250 | 34.5% | $296 | $105 | 51 days | 4 nights |
| Jun 2026 | $4,113 | 52.7% | $315 | $137 | 64 days | 5.7 nights |
| Jul 2026 | $6,990 | 73.7% | $324 | $225 | 75 days | 5.8 nights |
| Aug 2026 | $5,564 | 66.0% | $317 | $179 | 80 days | 3.9 nights |
| Sep 2026 | $4,624 | 58.0% | $312 | $154 | 68 days | 3.1 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
These are market-wide figures. To see what one particular Hancock home could earn, enter its address, bedrooms and guests in the Airbnb calculator; it compares the home with similar listings nearby.
Profit
Yes, when it's run well. The average Hancock Airbnb took in $34,493 in the 12 months to October 2026, and run by its owner at everyday costs, about $1,860 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $2,980 a month.
Cleaning it yourself keeps the $3,220 a year guests pay in cleaning fees, for about $2,130 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $1,600 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $31,273 | $49,720 |
| Cleaning fees guests pay9% of Hancock bookings | $3,220 | $5,110 |
| Gross bookings | $34,493 | $54,830 |
| Running costs | ||
| Airbnb's feeAbout 15%: 15.5% for the 93% of Hancock listings on Simplified Pricing, 3% for the rest | −$5,030 | −$8,000 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$3,220 | −$5,110 |
| Utilities and internetAbout 5% of bookings | −$1,720 | −$2,740 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$690 | −$1,100 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$1,030 | −$1,640 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$340 | −$340 |
| Permit and registrationWhere one is required | −$170 | −$170 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 26% of bookings, plus cleaning paid for by the cleaning fee | −$12,200 | −$19,100 |
| Left for housing costs, then profit | $22,293about $1,860 a month | $35,730about $2,980 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
The estimate starts from Hancock's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Hancock home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $4,570 a month, against $2,870 for the average one.
Occupancy
Hancock listings were booked on 46% of the nights they were open over the past year, 6 percentage points above the Michigan average (40%) and 5 points above the U.S. average (41%). In a typical year, occupancy swings from 31% in November to 69% in July.
The busiest tenth of listings are booked about 2.4 times as often as the bottom quarter.
July is usually the busiest month in Hancock, November the quietest
Share of open nights booked, by month, October 2024 to September 2026
The 12-month rate of 46% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
The average nightly rate in Hancock, known as ADR (average daily rate), was $275 over the past year, about 19% below the Michigan and U.S. averages ($340 and $335). In a typical year, rates peak in July and August at about $300 and bottom out in January at about $250.
Prices span a wide range: the top 10% charge about 3.8 times the rate of the bottom quarter.
July rates run 21% above January's
Average nightly rate (ADR), by month, October 2024 to September 2026
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Hancock it averaged $121 over the past year, from about $78 in a typical November to about $194 in a typical July.
Per open night, by tier:
July RevPAR is about 2.5 times November's
Revenue per open night (RevPAR), by month, October 2024 to September 2026
Seasonality
With only 41 active listings, the monthly pattern in Hancock is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in July and bottom out in November.
Average revenue by month in Hancock
Average revenue per active listing, each calendar month averaged over the past two years
| Month | Revenue per listing |
|---|---|
| January | $3,440 |
| February | $3,200 |
| March | $2,650 |
| April | $2,610 |
| May | $3,120 |
| June | $3,560 |
| July | $6,000 |
| August | $5,360 |
| September | $4,420 |
| October | $3,830 |
| November | $2,340 |
| December | $3,030 |
Guests book Hancock stays 61 days ahead on average (about nine weeks), so guests here plan well ahead. April stays are booked furthest out, about 123 days ahead, and January stays closest to arrival, about 31 days. A typical April booking is made in mid-December.
April stays are booked furthest ahead
Average days between booking and check-in, by month of stay, October 2024 to September 2026
The 12-month figure of 61 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
None of the 41 active listings in Hancock display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Hancock.
Neighborhoods
AirROI's area guide picks seven Hancock neighborhoods that draw short-term rental guests, led by Downtown Hancock, Houghton Canal District and Lake Linden. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Downtown Hancock | The heart of the city with access to various shops, restaurants, and cultural events. Attracts both tourists and locals for its convenience and vibrant atmosphere. | Hancock Historical Museum, Hancock Waterfront Path, Quincy Mine, Downtown Shops, Keweenaw National Historical Park |
| Houghton Canal District | Located along the scenic canal with beautiful views and outdoor activities. Popular among nature lovers and those wanting a serene escape close to city amenities. | Houghton Canal, Bridgeview Park, McLain State Park, Portage Lake, Downtown Houghton |
| Lake Linden | A small lakeside community with recreational activities and stunning views, ideal for travelers looking for a peaceful retreat by the lake. | Lake Linden Beach, Agate Falls, Lake Linden Park, Historical Society Museum |
| Michigan Technological University | Home to many students and families visiting the campus, this area offers options for academic visitors and sports enthusiasts during school events. | Tech Club Sports, Student Events, Campus Tours, Hiking Trails |
| Painesdale | Close-knit community with historical significance and access to local hiking and outdoor activities, suitable for a relaxed getaway. | Painesdale Mine, Local Trails, Community Events |
| Copper Harbor | The gateway to the Keweenaw Peninsula and a hotspot for outdoor activities like hiking, biking, and boating, perfect for adventurous tourists. | Fort Wilkins State Park, Isle Royale National Park Boat Tours, Brockway Mountain |
| L'Anse | Small town with beautiful natural scenery and recreational opportunities, appealing to vacationers seeking tranquility and outdoor adventures. | L'Anse Waterfront, Baraga State Park, Local Shops |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Nine in ten Airbnbs in Hancock are entire homes (90%), with private rooms at 10%. Houses are the most common property type at 73%, about 2.7 times the share of apartments and condos (27%).
Nearly all listings rent the whole place
Hancock Airbnb listings by room type
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 90.2% | 37 |
| Private room | 9.8% | 4 |
Listings by property type
Hancock Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| House | 73.2% | 30 |
| Apartment/Condo | 26.8% | 11 |
Most Hancock homes are built for groups: 54% of entire homes have three or more bedrooms, and three-bedroom homes are the most common size (41%). Shares are of the 37 entire homes that give a bedroom count; rented rooms are left out.
Hancock entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| Studio | 5.4% | 2 |
| 1 bedroom | 27.0% | 10 |
| 2 bedrooms | 13.5% | 5 |
| 3 bedrooms | 40.5% | 15 |
| 4 bedrooms | 5.4% | 2 |
| 5+ bedrooms | 8.1% | 3 |
A typical one-bedroom home in Hancock earned $18,500 over the past year, against $45,300 for a three-bedroom home.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 1 bedroom | 10 | $18,500 | $22,300 | $256 | 51% |
| 3 bedrooms | 15 | $45,300 | $47,100 | $296 | 48% |
The most common capacity in Hancock is eight or more guests (30% of listings), and 54% of listings sleep six or more. Shares are of the 37 listings with a guest capacity on file (90% of the market).
Hancock listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 2 guests | 8.1% | 3 |
| 3 guests | 5.4% | 2 |
| 4 guests | 27.0% | 10 |
| 5 guests | 5.4% | 2 |
| 6 guests | 18.9% | 7 |
| 7 guests | 5.4% | 2 |
| 8+ guests | 29.7% | 11 |
Hancock hosts set up an average of 3.3 beds per listing. Only 22% of listings show their exact location on the listing map; the rest show an approximate area.
Self check-in is common in Hancock: 68% of listings offer it, and 54% have a dedicated workspace.
Share of Hancock listings with each common amenity
Guests
Hancock draws mostly domestic guests: 99% of those who left reviews live in the United States. No single city dominates: Grand Rapids is the largest source, at about 4% of reviews.
99% of Hancock guests are domestic
Where guests who left reviews live
Where Hancock guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Grand Rapids | 4.3% |
| Chicago | 3.0% |
| Minneapolis | 2.0% |
| Madison | 1.8% |
| Milwaukee | 1.5% |
Where Hancock guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| United States | 99.2% |
| Canada | 0.5% |
| Malaysia | 0.3% |
Languages spoken by Hancock guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 73.9% |
| Spanish | 5.5% |
| French | 3.0% |
| German | 2.4% |
| Croatian | 2.4% |
Hancock Airbnbs average 4.88 stars, and 63% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and value for money is the lowest, at 4.82. Listings here carry long review histories, about 85 reviews each on average.
Check-in scores highest in Hancock; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.92 |
| Cleanliness | 4.89 |
| Communication | 4.95 |
| Location | 4.85 |
| Check-in | 4.96 |
| Value | 4.82 |
Booking patterns
Nearly two-thirds of Hancock listings are open to guests more than 180 days a year, and 39% are booked or blocked that many days. The most common booked-or-blocked total is 181 to 270 days a year, covering 37% of listings; blocked nights include any the host closes off.
Days a year Hancock listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 31.7% | 13 |
| 181-270 days | 31.7% | 13 |
| 91-180 days | 34.1% | 14 |
| 31-90 days | 2.4% | 1 |
Days a year Hancock listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 2.4% | 1 |
| 181-270 days | 36.6% | 15 |
| 91-180 days | 29.3% | 12 |
| 31-90 days | 22.0% | 9 |
| 1-30 days | 9.8% | 4 |
The average Hancock booking lasts 5 nights, longest in December and shortest in February. Listings took about 31 bookings each over the year, some 1,220 in all. Check-in is split almost evenly between 3 p.m. and 4 p.m.; check-out is split almost evenly between 10 a.m. and 11 a.m.
Average length of stay by month in Hancock
Average nights per booking, by month of stay
Two-year average by calendar month.
About eight in ten listings in Hancock accept stays of one or two nights.
Minimum stay set by Hancock listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Firm is the most common cancellation policy in Hancock, used by 39% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. Nearly half of listings offer Flexible or Moderate terms and 46% use Firm or stricter ones, so neither camp dominates.
Cancellation policies of Hancock listings, from most to least flexible
Share of listings by the policy they use
Nearly eight in ten Hancock listings charge a cleaning fee. The typical fee is $90, and some higher fees lift the average to $125. Spread over the average stay of 5 nights, that adds roughly $18 a night to what guests pay. For listings that charge one, cleaning fees make up about 9% of gross revenue.
Top earners
The top-grossing Airbnb in Hancock, a four-bedroom home, took in $107,000 over the past year, about 3.1 times the city's average of $34,500.
Kemp's Resort-The Lake House with shared Pavilion Entire home · 4 bedrooms Rated 5.00
The Lake House Entire home · 3 bedrooms Rated 5.00
Quincy Hideaway "THE Q" Entire home · 3 bedrooms Rated 4.91
Olde Vic. An experience. Overlooks Portage Canal. Entire home · 5 bedrooms Rated 4.99
The Nordic Talo: Beautiful Views & Access to Canal Entire home · 6 bedrooms Rated 4.99
Kemps Resort Carriage House Loft w/shared pavilion Entire home · 3 bedrooms Rated 5.00 Only 7% of Hancock listings are classed as professionally managed, though 27% of listings have a co-host. 63% of listings are run by Superhosts, so a strong review record is the norm here rather than an edge. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 93% of listings.
Nearby markets
Hancock earns about as much per listing as Houghton, the top earner of the three nearby markets in the table, all within 99 km.
See all 378 Michigan Airbnb markets
Markets elsewhere in the United States with a similar nightly rate and occupancy to Hancock:
FAQ
An active Hancock Airbnb grossed $34,493 on average in the 12 months to October 2026, according to AirROI's tracking of 41 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $4,810 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Hancock listings earn between $1,910 and $4,810 in a typical month, and the top tenth $7,600 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
Listings in Hancock were booked on 46% of available nights over the past year. That compares with 40% for the Michigan average. July is usually the busiest month.
The average booked night in Hancock cost $275 before fees. Half of listings charge between $150 and $325, so bedroom count and location move the price more than the average suggests.
None of the active Hancock listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Yes, when it's run well. The average Hancock Airbnb grossed $34,493 in the 12 months to October 2026, 6% below the Michigan average of $36,727. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $22,293 a year (about $1,860 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $2,980 a month. Check a specific home in the Airbnb estimator.
July usually pays best, averaging $6,000 per active listing over the past two years, and November usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Hancock listing was open to book earned $121 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $245 or more.
Hancock stays were booked 61 days (about nine weeks) before arrival on average over the past year, so a listing that opens its calendar late misses many bookings.
The average Hancock Airbnb stay lasted 5 nights over the past year. A listing took 31 reservations over the year on average.
Guests rate Hancock Airbnbs 4.88 out of 5 on average. Guests score check-in highest and value lowest.
Downtown Hancock, Houghton Canal District and Lake Linden draw the most short-term rental interest in Hancock. The neighborhood guide explains what brings guests to each.
AirROI counted 41 active Airbnb listings in Hancock as of October 2026. The closest tracked market is Houghton, 2 km away.
In Hancock, nearly eight in ten listings add a cleaning fee. The median fee is $90, and some higher fees lift the average to $125.
All of Michigan had 131.2 million visitors in 2024, Travel Michigan, part of the Michigan Economic Development Corporation reports. AirROI estimates 1,221 Airbnb stays in Hancock, MI in the 12 months to October 2026, which counts bookings and not tourists. See Michigan tourism statistics.
Method
Figures on this page cover 41 active Airbnb listings in Hancock from November 2025 to October 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.