Renovated 7BR - Gym, Hot Tub, Sauna & Cold Plunge! Entire home · 7 bedrooms Rated 5.00 - Revenue
- $95,259
- Occupancy
- 51.5%
- Daily rate
- $588
Airbnb market data · 202612 months to September 2026
Southfield, MI Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Southfield brought in $15,695 over the 12 months through September 2026, about 54% less than the Michigan average of $34,144.
The short answer
Southfield Airbnb Market at a Glance
Southfield is priced below the Michigan average. Listings averaged $177 a night, about half that average of $325, and were booked on 39% of available nights, close to its 40% occupancy.
Timing matters: in July, usually the best month, the average listing earns about three times as much as in February, usually the slowest.
With 60 active listings, Southfield is the 77th-largest of 378 Michigan markets AirROI tracks. From a year earlier, average revenue fell 9% while the number of active listings grew 62%.
Browse the live Southfield Airbnb market See Every Southfield ListingRevenue
How Much Do Airbnb Hosts Make in Southfield?
Gross bookings per Southfield listing averaged $15,695 over the 12 months to September 2026 (Michigan average: $34,144), before cleaning, platform and management costs and taxes.
In a typical year, the average Southfield listing brings in $3,210 in July, its best month, and $1,070 in February, its slowest. The three strongest months bring in 34% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 4.1 times as much as a bottom-quarter one.
- Best-in-class properties (top 10%) earn $4,400+ a month, about three times the typical property.
- Strong performers (top 25%) earn $2,980 or more, roughly $1,500 a month above the median.
- Typical properties (median) earn about $1,500 a month.
- Entry-level properties (bottom 25%) earn $713 or less, about half of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earns about three times what February does
Average revenue per active listing, by month, September 2024 to August 2026
Monthly average $2,090 $4,040 $1,010
Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Southfield Airbnb Data by Month
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
July 2026 led on revenue and nightly rate; bookings peaked in June 2026.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | $2,702 | 49.5% | $160 | $90 | 27 days | 9.1 nights |
| Oct 2025 | $2,170 | 42.4% | $159 | $70 | 15 days | 5.5 nights |
| Nov 2025 | $1,789 | 42.2% | $155 | $60 | 34 days | 7.8 nights |
| Dec 2025 | $2,078 | 42.2% | $155 | $67 | 33 days | 5.6 nights |
| Jan 2026 | $1,036 | 27.5% | $148 | $33 | 13 days | 4.3 nights |
| Feb 2026 | $1,014 | 30.9% | $149 | $36 | 25 days | 4.7 nights |
| Mar 2026 | $1,547 | 30.3% | $153 | $50 | 23 days | 8.5 nights |
| Apr 2026 | $1,660 | 35.3% | $157 | $55 | 18 days | 6.2 nights |
| May 2026 | $2,935 | 47.6% | $185 | $95 | 28 days | 6.9 nights |
| Jun 2026 | $2,850 | 51.7% | $184 | $95 | 48 days | 5.3 nights |
| Jul 2026 | $4,040 | 51.1% | $190 | $130 | 31 days | 7.5 nights |
| Aug 2026 | $2,728 | 46.4% | $181 | $88 | 53 days | 6 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
These are market-wide figures. To see what one particular Southfield home could earn, enter its address, bedrooms and guests in the short-term rental calculator; it compares the home with similar listings nearby.
Profit
Is an Airbnb in Southfield Profitable?
Yes, when it's run well. The average Southfield Airbnb took in $15,695 in the 12 months to September 2026, and run by its owner at everyday costs, about $830 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $1,670 a month.
Cleaning it yourself keeps the $1,880 a year guests pay in cleaning fees, for about $990 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $720 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
Southfield Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $13,815 | $27,480 |
| Cleaning fees guests pay12% of Southfield bookings | $1,880 | $3,730 |
| Gross bookings | $15,695 | $31,210 |
| Running costs | ||
| Airbnb's feeAbout 13%: 15.5% for the 80% of Southfield listings on Simplified Pricing, 3% for the rest | −$2,040 | −$4,060 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$1,880 | −$3,730 |
| Utilities and internetAbout 5% of bookings | −$780 | −$1,560 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$310 | −$620 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$470 | −$940 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$160 | −$160 |
| Permit and registrationWhere one is required | −$80 | −$80 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 24% of bookings, plus cleaning paid for by the cleaning fee | −$5,720 | −$11,150 |
| Left for housing costs, then profit | $9,975about $830 a month | $20,060about $1,670 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
Estimate Your Own Southfield Airbnb Profit
The estimate starts from Southfield's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Southfield home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Southfield's Top Earners Get There
- More nights booked. The busiest quarter of Southfield listings are booked on 63% or more of their nights, against 37% for the median listing. Ten more booked nights a year at the median rate of $130 adds about $1,300 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge $195 a night or more, against a median of $130. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about $1,380 a year.
- Open for the busy months. In a typical year, July brings the average listing about $3,210, against $1,070 in February, so a calendar that is open and full in the busy months carries the year.
- Reviews that stand out. Southfield listings average 4.78 stars, and 22% carry Airbnb's Guest Favorite badge, which guests can filter for.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $2,600 a month, against $1,310 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Southfield?
Southfield listings were booked on 39% of the nights they were open over the past year, in line with the Michigan average and 2 percentage points below the U.S. average (41%). In a typical year, occupancy climbs to 49% in September and falls to 31% in January.
The busiest tenth of listings are booked about 3.7 times as often as the bottom quarter.
- Best-in-class properties (top 10%) are booked 77%+ of open nights, 40 points above the median.
- Strong performers (top 25%) fill 63% or more, roughly four nights a week.
- Typical properties (median) fill about 37% of open nights.
- Entry-level properties (bottom 25%) fill 21% or less, under two nights a week.
September is usually the busiest month in Southfield, January the quietest
Share of open nights booked, by month, September 2024 to August 2026
Monthly average 41% 52% 28%
The 12-month rate of 39% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Southfield?
The average nightly rate in Southfield, known as ADR (average daily rate), was $177 over the past year, about 46% below the Michigan and U.S. averages ($325 and $320). Averaged month by month over the past two years, rates peak in June and July at about $175 and bottom out in January and February at about $145.
Prices span a wide range: the top 10% charge about 3.8 times the rate of the bottom quarter.
- Best-in-class properties (top 10%) charge $285+ a night, about 2.2 times the median.
- Strong performers (top 25%) charge $195 or more, about $65 above the median.
- Typical properties (median) charge about $130 a night.
- Entry-level properties (bottom 25%) charge $74 or less, about 57% of the median.
July rates run 20% above January's
Average nightly rate (ADR), by month, September 2024 to August 2026
Monthly average $157 $190 $139
The 12-month ADR of $177 averages each listing's own rate across its whole year; the monthly points average listings month by month, so the two differ.
What Is the RevPAR for Airbnb in Southfield?
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Southfield it averaged $70 over the past year, from about $38 in a typical February to about $103 in a typical July.
Per open night, by tier:
- Best-in-class properties (top 10%) earn $135+ per open night, about 2.9 times the median.
- Strong performers (top 25%) earn $91 or more, about $45 a night above the median.
- Typical properties (median) earn about $47 per open night.
- Entry-level properties (bottom 25%) earn $23 or less, about half of the median.
July RevPAR is about 2.7 times February's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
Monthly average $69 $130 $33
Seasonality
Best and Worst Months for Airbnb in Southfield
Southfield has one high season, May through September, which makes it a moderately seasonal market. Business is slowest from January to April and slows again in November. A listing earns about twice as much a month in June through August as in December through February.
Average revenue by month in Southfield
Average revenue per active listing, each calendar month averaged over the past two years
Monthly average $2,090 $3,210 $1,070
Revenue by month in Southfield in numbers
| Month | Season | Revenue per listing |
|---|---|---|
| January | Low season | $1,260 |
| February | Low season | $1,070 |
| March | Low season | $1,460 |
| April | Low season | $1,770 |
| May | High season | $2,460 |
| June | High season | $2,820 |
| July | High season | $3,210 |
| August | High season | $2,560 |
| September | High season | $2,570 |
| October | Shoulder season | $2,080 |
| November | Low season | $1,860 |
| December | Shoulder season | $2,010 |
| Season | Revenue per month | Occupancy | Nightly rate |
|---|---|---|---|
| High seasonMay–September | $2,720 | 47% | $168 |
| Shoulder seasonOctober, December | $2,050 | 42% | $154 |
| Low seasonJanuary–April, November | $1,490 | 36% | $148 |
How Far in Advance Do Guests Book Airbnb in Southfield?
Guests book Southfield stays 32 days ahead on average (about five weeks). August stays are booked furthest out, about 44 days ahead, and January stays closest to arrival, about 10 days. A typical August booking is made in early July.
August stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
Monthly average 26 days 53 days 8 days
The 12-month figure of 32 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Southfield
None of the 60 active listings in Southfield display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Southfield.
Neighborhoods
Best Neighborhoods for Airbnb in Southfield
AirROI's area guide picks eight Southfield neighborhoods that draw short-term rental guests, led by North Southfield, Southfield Town Center and Lathrup Village. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| North Southfield | A suburban neighborhood with a mix of residential and commercial properties, providing a peaceful environment close to urban amenities. Ideal for families and business travelers looking for convenience and accessibility. | Southfield Civic Center, The Southfield Public Library, Lawrence Technological University, Southfield Town Center, Northland Center |
| Southfield Town Center | A bustling business hub with high-rise offices, attracting business travelers and corporate guests. Offers easy access to major highways and amenities. | Southfield Town Center, Marriott Southfield, Hotel Barron, Birmingham Country Club, The Gardens of Royal Oak |
| Lathrup Village | A charming community adjacent to Southfield known for its parks and family-friendly atmosphere. A great option for those seeking a quieter stay. | Lathrup Village Historical Museum, Lathrup Park, Duns Scotus Park, Southfield Historical Museum |
| Southfield Downtown | The downtown area is undergoing revitalization, attracting new shops and restaurants. A trendy area for millennials and Gen Z looking for urban experiences. | Southfield Municipal Complex, Southfield Parks and Recreation, The Southfield Farmers Market, Shiawassee Park |
| Southfield Central | Offers a variety of dining and entertainment options, making it a lively area for both tourists and locals. Great for short-term rentals as a hub for exploring the region. | The Shul of Southfield, Woodland Hills Park, Southfield Historical Society, Southfield Regal Cinema |
| Beech Woods | Known for its natural beauty and recreational facilities, this area appeals to nature lovers and families looking for outdoor activities as part of their stay. | Beech Woods Park, Southfield Nature Center, Eliza Howell Park, Golfing at The Old Course |
| Evergreen and 10 Mile | A busy intersection area that is home to many shops and restaurants. Offers a diverse experience with a mix of cultures and cuisines. | 10 Mile Crossing Apartments, Southfield Plaza, Evergreen Plaza, Royal Oak Music Theatre |
| Franklin | A suburban village with a rural feel and upscale properties, appealing for those looking for a quiet retreat away from the hustle. | Franklin Cider Mill, Franklin Historical Museum, Franklin River Park, Wabeek Country Club |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Southfield Airbnb Listings by Type and Size
Entire homes make up 65% of listings in Southfield, but private rooms are a real segment: more than one listing in three (35%) rents out a single room. Houses account for 83% of the stock; apartments and condos come next at 12%.
Mostly entire homes, with a private-room segment
Southfield Airbnb listings by room type
- Entire home 65%
- Private room 35%
Room types in numbers
| Room type | Share of listings | Listings |
|---|---|---|
| Entire home | 65.0% | 39 |
| Private room | 35.0% | 21 |
Houses dominate the property mix
Southfield Airbnb listings by property type
- House 83%
- Apartment/Condo 12%
- Hotel/Boutique 3%
- Unique stay 2%
Property types in numbers
| Property type | Share of listings | Listings |
|---|---|---|
| House | 83.3% | 50 |
| Apartment/Condo | 11.7% | 7 |
| Hotel/Boutique | 3.3% | 2 |
| Unique stay | 1.7% | 1 |
How Many Bedrooms Do Airbnb Listings in Southfield Have?
Most Southfield homes are built for groups: 59% of entire homes have three or more bedrooms, and three-bedroom homes are the most common size (36%). Shares are of the 39 entire homes that give a bedroom count; rented rooms are left out.
Southfield entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
5%
8%
28%
36%
15%
8%
Bedroom counts in numbers
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| Studio | 5.1% | 2 |
| 1 bedroom | 7.7% | 3 |
| 2 bedrooms | 28.2% | 11 |
| 3 bedrooms | 35.9% | 14 |
| 4 bedrooms | 15.4% | 6 |
| 5+ bedrooms | 7.7% | 3 |
What Each Home Size Earns in Southfield
A typical two-bedroom home in Southfield earned $6,280 over the past year, against $13,900 for a three-bedroom home.
| Home size | Listings | Typical annual revenue (median) | Average annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|---|
| 2 bedrooms | 11 | $6,280 | $11,100 | $171 | 33% |
| 3 bedrooms | 14 | $13,900 | $18,200 | $194 | 39% |
How Many Guests Do Airbnbs in Southfield Sleep?
The most common capacity in Southfield is six guests (38% of listings), and 64% of listings sleep six or more. Shares are of the 39 listings with a guest capacity on file (65% of the market).
Southfield listings by guest capacity
Share of listings by the number of guests they sleep, of those with a capacity on file
3%
8%
8%
10%
8%
38%
5%
21%
Guest capacity in numbers
| Guest capacity | Share of listings with a capacity on file | Listings |
|---|---|---|
| 1 guest | 2.6% | 1 |
| 2 guests | 7.7% | 3 |
| 3 guests | 7.7% | 3 |
| 4 guests | 10.3% | 4 |
| 5 guests | 7.7% | 3 |
| 6 guests | 38.5% | 15 |
| 7 guests | 5.1% | 2 |
| 8+ guests | 20.5% | 8 |
How Southfield Airbnb Listings Are Set Up
Southfield hosts set up an average of 2.7 beds per listing, close to one bed per bedroom. Only 28% of listings show their exact location on the listing map; the rest show an approximate area.
- Photos per listing
- 10
- Beds per listing
- 2.7
- Show exact location
- 28%
What Amenities Do Airbnb Listings in Southfield Offer?
Backyards are common in Southfield: 65% of listings have one, and 47% have a patio or balcony.
Share of Southfield listings with each common amenity
Guests
Who Books Airbnbs in Southfield?
Southfield draws mostly domestic guests: 92% of those who left reviews live in the United States. Detroit alone accounts for 11% of reviews. Of the 8% from abroad, the largest groups come from Canada and the United Kingdom.
92% of Southfield guests are domestic
Where guests who left reviews live
- Domestic 92%
- International 8%
Where Southfield guests come from: top cities
Share of guests who left reviews
Top origin cities in numbers
| Origin city | Share of guests |
|---|---|
| Detroit | 11.2% |
| Chicago | 3.7% |
| New York | 3.3% |
| Atlanta | 2.5% |
| Seattle | 1.7% |
Where Southfield guests come from: top countries
Share of guests who left reviews
Top origin countries in numbers
| Origin country | Share of guests |
|---|---|
| United States | 91.7% |
| Canada | 2.1% |
| United Kingdom | 1.2% |
| France | 0.8% |
| Japan | 0.8% |
Languages spoken by Southfield guests
Share of guests who left reviews
Top languages in numbers
| Language | Share of guests |
|---|---|
| English | 70.1% |
| Spanish | 9.0% |
| French | 4.2% |
| Russian | 1.4% |
| Catalan | 1.4% |
What Are Airbnb Guest Ratings in Southfield?
Southfield Airbnbs average 4.78 stars, and 22% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and value for money is the lowest, at 4.76.
Communication scores highest in Southfield; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
Category scores in numbers
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.81 |
| Cleanliness | 4.77 |
| Communication | 4.89 |
| Location | 4.84 |
| Check-in | 4.88 |
| Value | 4.76 |
Booking patterns
How Guests Book in Southfield: Stays, Rules and Fees
Nearly nine in ten Southfield listings are open to guests more than 180 days a year, but only 12% are booked or blocked that many days. The most common booked-or-blocked total is 31 to 90 days a year, covering 38% of listings; blocked nights include any the host closes off.
Days a year Southfield listings are open to guests
Share of listings by days a year
- 271-366 days 60%
- 181-270 days 28%
- 91-180 days 12%
Open days in numbers
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 60.0% | 36 |
| 181-270 days | 28.3% | 17 |
| 91-180 days | 11.7% | 7 |
Days a year Southfield listings are booked or blocked
Share of listings by days a year
- 181-270 days 12%
- 91-180 days 28%
- 31-90 days 38%
- 1-30 days 22%
Booked or blocked days in numbers
| Days a year | Share of listings | Listings |
|---|---|---|
| 181-270 days | 11.7% | 7 |
| 91-180 days | 28.3% | 17 |
| 31-90 days | 38.3% | 23 |
| 1-30 days | 21.7% | 13 |
What Is the Average Length of Stay for Airbnb in Southfield?
Bookings in Southfield average 5.3 to 7.2 nights depending on the month, longest in March and shortest in June. Listings took about 16 bookings each over the year. About six in ten listings that give a check-in time set it at 3 p.m., with check-out usually at 11 a.m.
Average length of stay by month in Southfield
Average nights per booking, by month of stay
Average 5.9 nights 7.2 nights 5.3 nights
Two-year average by calendar month.
Southfield Airbnb Minimum Stay Requirements
Nearly two-thirds of listings in Southfield accept stays of one or two nights.
Minimum stay set by Southfield listings
Share of listings by the shortest stay they accept, from one night to 30 or more
What Cancellation Policies Do Airbnb Hosts Use in Southfield?
Firm is the most common cancellation policy in Southfield, used by 43% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. Nearly half of listings offer Flexible or Moderate terms and 50% use Firm or stricter ones, so neither camp dominates.
Cancellation policies of Southfield listings, from most to least flexible
Share of listings by the policy they use
How Much Are Airbnb Cleaning Fees in Southfield?
About nine in ten Southfield listings charge a cleaning fee. The typical fee is $100, and some higher fees lift the average to $146. Spread over the average stay of about six nights, that adds roughly $18 a night to what guests pay. For listings that charge one, cleaning fees make up about 12% of gross revenue.
- Median cleaning fee
- $100
- Average cleaning fee
- $146
- Listings charging a fee
- 90.0%
- Share of gross revenue
- 12.0%
Top earners
Top-Earning Airbnbs and Hosts in Southfield
The top-grossing Airbnb in Southfield, a seven-bedroom home, took in $95,300 over the past year, about 6.1 times the city's average of $15,700. Three of the six listings below have five or more bedrooms; the other three have three and four bedrooms.
Renovated 7BR - Gym, Hot Tub, Sauna & Cold Plunge! Entire home · 7 bedrooms Rated 5.00 
Suburban Home + Game Room + Jacuzzi + sleeps 19 Entire home · 5 bedrooms Rated 4.90 - Revenue
- $74,321
- Occupancy
- 23.9%
- Daily rate
- $830
Spacious, 4br, 2.5b home near B’ham Entire home · 4 bedrooms Rated 4.94 - Revenue
- $54,859
- Occupancy
- 67.1%
- Daily rate
- $211
Modern, Artsy Central-near Dwtwn Detroit, Det Zoo Entire home · 3 bedrooms Rated 4.75 - Revenue
- $45,440
- Occupancy
- 66.7%
- Daily rate
- $183
Adorable 5BR/3.5BA StayArbor Home! Entire home · 5 bedrooms Rated 4.88 - Revenue
- $42,505
- Occupancy
- 48.4%
- Daily rate
- $660
Artist Escape Near Bham, w/ Serene Back Yard! Entire home · 4 bedrooms Rated 4.85 - Revenue
- $38,889
- Occupancy
- 30.4%
- Daily rate
- $462
Who Are the Airbnb Hosts in Southfield?
Professional management companies run 17% of Southfield listings and owners run the rest, though 48% of listings have a co-host. Superhosts run 47% of listings. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 80% of listings.
- Superhosts
- 46.7%
- Professional management
- 16.7%
- Cohosted listings
- 48.3%
- Instant Book enabled
- 33.3%
- Simplified Pricing
- 80.0%
Nearby markets
Southfield vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 12 km, Birmingham (7 km away, 55 listings) earned the most per listing, about 95% more than Southfield. Hazel Park was the busiest, booked on 47% of nights against 39% in Southfield.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Oak Park 5 km | 38 | $17,729 | $199 | 38% |
| Birmingham 7 km | 55 | $30,576 | $295 | 43% |
| Royal Oak 7 km | 273 | $27,441 | $214 | 45% |
| Ferndale 9 km | 115 | $21,520 | $176 | 44% |
| Farmington Hills 10 km | 52 | $21,376 | $183 | 42% |
| Madison Heights 11 km | 86 | $17,545 | $142 | 42% |
| Hazel Park 11 km | 51 | $15,396 | $126 | 47% |
| Troy 12 km | 36 | $27,180 | $205 | 45% |
Other Airbnb Markets in Michigan
- Detroit Airbnb data 1,236 listings
- Traverse City Airbnb data 794 listings
- Ann Arbor Airbnb data 562 listings
- South Haven Airbnb data 559 listings
- Grand Rapids Airbnb data 400 listings
- Lansing Airbnb data 295 listings
- Saugatuck Airbnb data 294 listings
- Chikaming Township Airbnb data 266 listings
See all 378 Michigan Airbnb markets
Markets Similar to Southfield
Markets elsewhere in the United States with a similar nightly rate and occupancy to Southfield:
- Wickenburg Airbnb data AZ · $176/night · 38.9%
- New Bern Airbnb data NC · $180/night · 39.2%
- Laurel Airbnb data MS · $174/night · 39.6%
- Rocky Mount Airbnb data NC · $176/night · 38.1%
- Aguada Airbnb data PR · $182/night · 39.2%
- Butte Airbnb data MT · $179/night · 39.7%
FAQ
Southfield Airbnb FAQ
How much do Airbnb hosts make in Southfield?
An active Southfield Airbnb grossed $15,695 on average in the 12 months to September 2026, according to AirROI's tracking of 60 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $2,980 or more in a typical month.
How much can I make on Airbnb in Southfield?
It depends most on the home's size, location and how it's run. The middle half of Southfield listings earn between $713 and $2,980 in a typical month, and the top tenth $4,400 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Southfield?
Listings in Southfield were booked on 39% of available nights over the past year. That compares with 40% for the Michigan average. September is usually the busiest month.
How much does an Airbnb cost per night in Southfield?
The average booked night in Southfield cost $177 before fees. Half of listings charge between $74 and $195, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Southfield?
None of the active Southfield listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Is Airbnb profitable in Southfield?
Yes, when it's run well. The average Southfield Airbnb grossed $15,695 in the 12 months to September 2026, 54% below the Michigan average of $34,144. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $9,975 a year (about $830 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $1,670 a month. Check a specific home in the Airbnb calculator.
When is Airbnb peak season in Southfield?
July usually pays best, averaging $3,210 per active listing over the past two years, and February usually pays least. The month-by-month table above shows how the latest 12 months played out.
What is the Airbnb RevPAR in Southfield?
Each night a Southfield listing was open to book earned $70 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $135 or more.
How far in advance do guests book Airbnbs in Southfield?
Southfield stays were booked 32 days (about five weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
How long do guests stay at Airbnbs in Southfield?
The average Southfield Airbnb stay lasts about six nights. A listing took 16 reservations over the year on average.
How are Airbnbs in Southfield rated?
Guests rate Southfield Airbnbs 4.78 out of 5 on average. Guests score communication highest and value lowest.
What are the best neighborhoods for Airbnb in Southfield?
North Southfield, Southfield Town Center and Lathrup Village draw the most short-term rental interest in Southfield. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Southfield?
AirROI counted 60 active Airbnb listings in Southfield as of September 2026. The closest tracked market is Oak Park, 5 km away.
How much are Airbnb cleaning fees in Southfield?
In Southfield, about nine in ten listings add a cleaning fee. The median fee is $100, and some higher fees lift the average to $146.
Method
About This Data
Figures on this page cover 60 active Airbnb listings in Southfield from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.