Farmington Hills, Michigan Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Farmington Hills, Michigan? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $19,797 per year — at a $188 nightly rate, 39.4% occupancy, and a $74 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 47 active listings, Farmington Hills is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 161.1% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Farmington Hills?
In Farmington Hills, the headline Airbnb metrics are $19,797 in average annual revenue,39.4% occupancy, $188 ADR, and $74 in RevPAR, and guests book about 25 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Farmington Hills?
Understanding the monthly revenue variations for Airbnb listings in Farmington Hills is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Farmington Hills is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Farmington Hills across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,986+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,907 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,739 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $937, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Farmington Hills
What Is the Monthly Airbnb Occupancy Rate in Farmington Hills?
Maximize your bookings by understanding the Farmington Hills STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Farmington Hills:
- Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 38%.
- Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Farmington Hills
What Is the Average Airbnb Nightly Rate in Farmington Hills?
Effective short term rental pricing strategy in Farmington Hills involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Farmington Hills typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $428+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $219 or more.
- Typical properties (Median) charge around $140 per night.
- Entry-level properties (Bottom 25%) earn around $96 per night.
Average Daily Rate (ADR) Trend by Month in Farmington Hills
What Is the RevPAR for Airbnb in Farmington Hills?
RevPAR in Farmington Hills is currently $74. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $28 RevPAR.
- Typical properties (Median) generate $65 RevPAR.
- Strong performers (Top 25%) earn $85 RevPAR.
- Best-in-class (Top 10%) achieve $141 RevPAR.
Average Monthly RevPAR Trend in Farmington Hills
RevPAR Insights for Farmington Hills
- The average RevPAR in Farmington Hills is $74. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($141) and bottom 25% ($28) is $113, indicating significant performance disparity driven by property quality, pricing strategy, and location.
- RevPAR peaks in Aug and bottoms out in Feb, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Farmington Hills benchmarks. If your RevPAR falls below the median of $65, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $85+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Farmington Hills?
Farmington Hills's peak Airbnb season falls in August, July, June, while the softest stretch is February, April, September. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (August, July, June)
- Revenue averages $3,184 per month
- Occupancy rates average 50.4%
- Daily rates average $219
Shoulder Season
- Revenue averages $2,544 per month
- Occupancy maintains around 41.4%
- Daily rates hold near $192
Low Season (February, April, September)
- Revenue drops to average $1,749 per month
- Occupancy decreases to average 34.1%
- Daily rates adjust to average $196
Seasonality Insights for Farmington Hills
- Airbnb seasonality in Farmington Hills is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Farmington Hills's highest earning potential, with monthly revenues climbing to $3,358, occupancy reaching 56.6%, and ADRs peaking at $223.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,424, occupancy could drop to 30.9%, and ADRs may adjust to $177.
- Lower occupancy paired with meaningful seasonality means hosts in Farmington Hills need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Farmington Hills, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Farmington Hills?
Low regulation and minimal registration activity in Farmington Hills, Michigan, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Farmington Hills to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Farmington Hills?
With a compact short-term rental market, Farmington Hills gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Farmington | The thriving heart of Farmington with a lively atmosphere, boutique shops, and dining options. It's popular among visitors looking for a charming, walkable community experience. | Farmington Civic Theater, Shiawassee Park, Farmington Farmers Market, The Town Square, Historical Farmington Area Museum |
| Heritage Park | A beautiful recreational area that draws nature lovers and families. This area is perfect for vacationers looking for outdoor activities and scenic views. | Heritage Park, Walking Trails, Playgrounds, Nature Center, Sports Fields |
| Farmington Hills Nature Center | An area that provides access to natural beauty and tranquility, appealing to those who appreciate outdoor experiences and eco-tourism. | Nature Trails, Wildlife Watching, Educational Programs, Picnic Areas |
| Plymouth Road Corridor | A commercial hub with proximity to shops and restaurants, attracting business travelers and families visiting the area. | Shopping Centers, Restaurants, Entertainment Options |
| Civic Center Park | A popular community gathering place ideal for events and leisure activities, perfect for families looking for a nice area to stay. | Civic Center Library, Farmington Hills Ice Arena, Community Events, Picnic Areas |
| Muirwood Village | A quiet suburban neighborhood with a family-friendly atmosphere, ideal for those wanting a peaceful stay with easy access to Farmington amenities. | Parks and Playgrounds, Community Pool, Family Friendly Atmosphere |
| Rugby Park | A neighborhood known for its recreational facilities and community spirit, great for families and sports enthusiasts. | Sports Fields, Community Events, Play Areas |
| Barton Hills | An upscale residential area with scenic views, often attracting visitors looking for a more luxurious stay near Farmington amenities. | Scenic Residential Areas, Upscale Dining, Proximity to Parks |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Farmington Hills offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Farmington Hills?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Farmington Hills
- The Farmington Hills Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 80.9% of the 47 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Farmington Hills, House properties are the most common (53.2%), reflecting the local real estate landscape.
- Houses represent a significant 53.2% portion, catering likely to families or larger groups.
Farmington Hills Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Farmington Hills
- The dominant room capacity in Farmington Hills is 1 bedroom listings, making up 36.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 55.3% of the active Airbnb listings in Farmington Hills, indicating a high concentration in these sizes.
- A significant 23.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Farmington Hills.
Farmington Hills Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Farmington Hills
- The most common guest capacity trend in Farmington Hills vacation rentals is listings accommodating 2 guests (21.3%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Farmington Hills STR market, accounting for 40.4% of listings.
- 25.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Farmington Hills.
- On average, properties in Farmington Hills are equipped to host 3.5 guests.
How Do Listings in Farmington Hills Compare on Quality?
Listing quality in Farmington Hills can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Farmington Hills
- At 26.7 photos per listing on average, Farmington Hills hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 25.5% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Farmington Hills averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Farmington Hills?
Amenity Prevalence
Amenity Insights for Farmington Hills
- Essential amenities in Farmington Hills that guests expect include: Heating, Wifi, TV, Air conditioning, Free parking on premises, Smoke alarm, Essentials, Microwave, Hot water. Lacking these (any) could significantly impact bookings.
- Popular amenities like Shampoo are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Farmington Hills: Heating, Wifi, TV, Air conditioning, Free parking on premises, Smoke alarm, Essentials, Microwave, Hot water.
- Prioritize adding missing essentials: Heating, Smoke alarm, Essentials, Microwave, Hot water.
- Consider adding popular differentiators like Shampoo to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Farmington Hills to stay competitive.
Which Airbnb Amenities Boost Revenue in Farmington Hills?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Farmington Hills, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Carbon monoxide alarm | 87.2% | $21,985 | $4,844 | 353.9% |
Bed linens | 85.1% | $22,111 | $6,573 | 236.4% |
Hot tub | 12.8% | $46,627 | $15,871 | 193.8% |
Pack ’n play/Travel crib | 23.4% | $39,006 | $13,927 | 180.1% |
Indoor fireplace | 29.8% | $35,796 | $13,009 | 175.2% |
Pets allowed | 31.9% | $34,251 | $13,021 | 163.0% |
Fireplace guards | 17.0% | $40,722 | $15,505 | 162.6% |
Arcade games | 10.6% | $39,759 | $17,421 | 128.2% |
Baking sheet | 48.9% | $27,109 | $12,789 | 112.0% |
Ethernet connection | 38.3% | $29,125 | $14,007 | 107.9% |
Revenue Impact Insights for Farmington Hills
- Carbon monoxide alarm tops the revenue impact list with a 353.9% uplift — listings with this amenity earn $21,985 vs. $4,844 without it.
- Carbon monoxide alarm, Bed linens — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Farmington Hills STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Farmington Hills. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsFarmington Hills Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Farmington Hills
- The typical guest profile for Airbnb in Farmington Hills consists of primarily domestic travelers (92%), often arriving from nearby Detroit, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 91.5% of guests.
- Key international markets include United States (91.5%) and Canada (2.6%).
- Top languages spoken are English (73.3%) followed by Spanish (10.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Detroit and Chicago.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Farmington Hills?
Listings in Farmington Hills average 4.84 out of 5 overall, with about 53.3 reviews per active listing and 40.4% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Farmington Hills
- With an overall rating of 4.84, Farmington Hills listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.92), while Value (4.76) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 40.4% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Farmington Hills Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Farmington Hills
- The most common availability pattern in Farmington Hills falls within the 271-366 days range, representing 46.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 83.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Farmington Hills (36.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 21.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Farmington Hills?
Average Booking Lead Time by Month
Booking Lead Time Insights for Farmington Hills
- The overall average booking lead time for vacation rentals in Farmington Hills is 25 days.
- Guests book furthest in advance for stays during May (average 41 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 12 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (35 days avg.) sees the longest lead times, while Winter (16 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (25 days) as a baseline for your pricing and availability strategy in Farmington Hills.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 41 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (12 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 35 days) to capture early planners.
- Monitor your own booking lead times against these Farmington Hills averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Farmington Hills?
Guests in Farmington Hills stay about 8 nights on average, generating roughly 855 reservations and 18.2 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Farmington Hills
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Farmington Hills
- Longer stays mean fewer turnovers and lower cleaning costs per revenue dollar. This pattern also opens the door to monthly discount strategies that attract remote workers and extended-stay travelers.
- 18.2 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Jun (9.5 nights) and shorten in Feb (3.8 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Farmington Hills Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
17 listings
36.2% of total
2 Nights
3 listings
6.4% of total
3 Nights
2 listings
4.3% of total
4-6 Nights
4 listings
8.5% of total
7-29 Nights
9 listings
19.1% of total
30+ Nights
12 listings
25.5% of total
Key Insights
- The most prevalent minimum stay requirement in Farmington Hills is 1 Night, adopted by 36.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (25.5%) caters to monthly stays (30+ nights) in Farmington Hills, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 36.2% of Farmington Hills hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 25.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Farmington Hills.
Farmington Hills Airbnb Cancellation Policy Trends Analysis (2026)
Limited
1 listings
2.1% of total
Flexible
13 listings
27.7% of total
Moderate
6 listings
12.8% of total
Firm
11 listings
23.4% of total
Strict
16 listings
34% of total
Cancellation Policy Insights for Farmington Hills
- The prevailing Airbnb cancellation policy trend in Farmington Hills is Strict, used by 34% of listings.
- A majority (57.4%) of hosts in Farmington Hills utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 34% market standard in Farmington Hills.
- With 34% using Strict terms, this is a viable option in Farmington Hills, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Farmington Hills.
How Much Are Airbnb Cleaning Fees in Farmington Hills?
Cleaning fees in Farmington Hills are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Farmington Hills
- 70.2% of listings charge a cleaning fee, making it standard practice in Farmington Hills. Guests expect it and factor it into their booking decisions.
- The gap between the average ($173) and median ($99) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 9.0% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Farmington Hills median of $99. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Farmington Hills Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Farmington Hillsbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Blue Skies Retreat - Indoor Hot Tub and Sauna!
Entire Place • 5 bedrooms
Attainable Convenient Serenity
Entire Place • 4 bedrooms
Minglewood Hideaway/HotTub/GmeRoom/Gazebo/KingSte
Entire Place • 3 bedrooms
No Cleaning Fee! Family Friendly 2-Bed, 2-Bath
Entire Place • 2 bedrooms
Renovated, Bright & Spacious Farmington Retreat!
Entire Place • 4 bedrooms
The Stylish Farmington Nest | Modern Vibes
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Farmington Hills?
Learn from the best! This table showcases top-performing Airbnb hosts in Farmington Hills based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Ashley | 1 | $159,296 | 119 | 4.96/5.0 |
| Coco | 11 | $155,681 | 1054 | 4.93/5.0 |
| Jesse | 5 | $119,111 | 95 | 4.65/5.0 |
| Autumn | 1 | $81,248 | 77 | 4.82/5.0 |
| H&P Stays | 1 | $48,248 | 46 | 4.91/5.0 |
| Brandon | 1 | $47,427 | 83 | 4.94/5.0 |
| StayArbor Hospitality | 1 | $39,910 | 13 | 5.00/5.0 |
| Nasrine | 1 | $31,143 | 49 | 4.84/5.0 |
| Simona | 1 | $30,461 | 87 | 4.98/5.0 |
| Laura | 1 | $27,535 | 59 | 4.90/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Farmington Hills.
Who Are the Airbnb Hosts in Farmington Hills?
Farmington Hills is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Farmington Hills
- With 70.2% Superhosts, Farmington Hills has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 4.3% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 4.3% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 70.2% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 25.5% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Farmington Hills averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Farmington Hills
These are the highest-grossing professional property management operations in Farmington Hills, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| StayArbor Hospitality | 1 | $39,910 | $469 | 33.5% | 5.00/5 |
| Katey | 1 | $11,723 | $183 | 67.7% | 4.73/5 |
Management Company Insights for Farmington Hills
- The leading management company, StayArbor Hospitality, operates 1 listings with $39,910 in gross revenue — a useful benchmark for what scale looks like in Farmington Hills.
- Top managers average 1 properties each, suggesting professional management in Farmington Hills still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.87/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 4.3% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Farmington Hills's Airbnb Market Compare to Nearby Cities?
How does the Farmington Hills Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with City of Frankenmuth, Farmington Hills has 13 percentage points lower occupancy and about $139 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| City of Frankenmuth | 31 | $5,096 | $327.04 | 52% |
| Huron Township | 17 | $5,095 | $509.80 | 39% |
| Forester | 12 | $4,960 | $425.77 | 38% |
| Scio Township | 18 | $4,868 | $788.33 | 40% |
| Port Sanilac | 32 | $4,592 | $479.96 | 36% |
| Grass Lake Charter Township | 14 | $4,457 | $378.14 | 44% |
| Marblehead | 12 | $4,085 | $600.13 | 40% |
| Erie Township | 10 | $4,049 | $267.58 | 51% |
| Norvell Township | 12 | $3,921 | $341.70 | 47% |
| Huron | 125 | $3,859 | $388.76 | 41% |
Frequently Asked Questions About Airbnb in Farmington Hills
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Farmington Hills.
How much do Airbnb hosts make in Farmington Hills?
Farmington Hills hosts earn about $19,797 per year on average, with an average nightly rate of $188 and RevPAR of $74. Those figures describe the typical revenue environment for active listings in Farmington Hills, Michigan, not the ceiling for the best operators. Source: AirROI 2026 data, Farmington Hills market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Farmington Hills?
The average Airbnb occupancy rate in Farmington Hills is 39.4%. August is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Farmington Hills?
Listings in Farmington Hills average $188 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Farmington Hills?
Farmington Hills currently has about 47 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Farmington Hills?
AirROI currently classifies the short-term rental regulation level in Farmington Hills as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Farmington Hills?
RevPAR in Farmington Hills is about $74. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Farmington Hills?
Occupancy of 39.4% means Farmington Hills is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $19,797, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Farmington Hills?
The average booking lead time in Farmington Hills is about 25 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Farmington Hills?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Farmington Hills include Downtown Farmington, Heritage Park, Farmington Hills Nature Center. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Farmington Hills?
entire_home listings make up 80.9% of the active supply in Farmington Hills. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Farmington Hills compare to nearby Airbnb markets?
Among neighboring markets, City of Frankenmuth posts $61,151 in average annual revenue with 52.1% occupancy, compared to Farmington Hills's $19,797 and 39.4%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Farmington Hills?
The average Airbnb stay length in Farmington Hills is about 8 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Farmington Hills?
Airbnb listings in Farmington Hills average 4.84 out of 5 overall. About 40.4% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Farmington Hills?
Carbon monoxide alarm and Bed linens are among the strongest revenue-linked amenities in Farmington Hills. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Farmington Hills?
Yes. About 70.2% of active Airbnb listings in Farmington Hills charge a cleaning fee, and the average fee is $173. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Farmington Hills?
A 70.2% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.