Airbnb market data · 202512 months to April 2025
Cherokee County, NC Airbnb Market Data: Revenue, Occupancy & Trends
The average Airbnb in Cherokee County brought in $16,556 over the 12 months through April 2025, across just 18 active listings, so a single property can move that figure.
AirROI's latest figures for Cherokee County run through April 2025.
The short answer
Cherokee County Airbnb Market at a Glance
Listings averaged $152 a night and were booked on 38% of available nights.
Timing matters: in June, the best month, the average listing earned about 3.6 times as much as in February, the slowest. With only 18 active listings, a few bookings can reorder the months.
With 18 active listings, Cherokee County is the 290th-largest of 298 North Carolina markets AirROI tracks.
Browse the live Cherokee County Airbnb market See Every Cherokee County ListingRevenue
How Much Do Airbnb Hosts Make in Cherokee County?
Gross bookings per Cherokee County listing averaged $16,556 over the 12 months to April 2025 (North Carolina average: $34,622), before cleaning, platform and management costs and taxes.
The average Cherokee County listing brought in $3,690 in June, its best month, and $1,030 in February, its slowest. The three strongest months bring in 36% of a full year's revenue, where an even calendar would give any three months 25%.
Across Cherokee County's 18 active listings, monthly revenue by tier:
- Best-in-class properties (top 10%) earn $5,050+ a month, about 2.6 times the typical property.
- Strong performers (top 25%) earn $3,100 or more, roughly $1,200 a month above the median.
- Typical properties (median) earn about $1,950 a month.
- Entry-level properties (bottom 25%) earn $1,060 or less, about 54% of the median.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
June earned about 3.6 times what February did
Average revenue per active listing, by month
Dashed: April left out, as the latest month's data looks incomplete.
Cherokee County Airbnb Data by Month
Latest 12 months in the April 2025 data.
June led on revenue and bookings; nightly rates peaked in January.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | Booking Lead Time |
|---|---|---|---|---|
| May 2024 | $3,616 | 47.7% | $151 | 42 days |
| Jun 2024 | $3,687 | 61.0% | $152 | 49 days |
| Jul 2024 | $3,110 | 56.3% | $152 | 32 days |
| Aug 2024 | $2,293 | 38.3% | $149 | 28 days |
| Sep 2024 | $2,345 | 41.5% | $150 | 29 days |
| Oct 2024 | $3,033 | 54.1% | $156 | 48 days |
| Nov 2024 | $2,851 | 45.4% | $153 | 53 days |
| Dec 2024 | $2,167 | 43.3% | $157 | 52 days |
| Jan 2025 | $1,455 | 33.6% | $158 | 32 days |
| Feb 2025 | $1,032 | 28.9% | $153 | 29 days |
| Mar 2025 | $1,598 | 41.1% | $154 | 24 days |
| Apr 2025* | $1,373 | 26.7% | $154 | 33 days |
Averages per active listing in each month. Highlighted: the highest-revenue month. Booking lead time is the days between booking and check-in for stays in that month. *Apr 2025 is the latest month and looks incomplete: its occupancy sits well below the calendar months either side of it, as the latest month often does before late bookings are recorded. It may be revised and is not counted as a best or worst month.
The typical Cherokee County listing earns about $1,950 a month, but one property can land well above or below that. The Airbnb income calculator gives a range for a specific address, built from the comparable listings around it.
Profit
Is an Airbnb in Cherokee County Profitable?
Yes, when it's run well. The average Cherokee County Airbnb took in $16,556 in the 12 months to April 2025, and run by its owner at everyday costs, about $1,010 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $1,620 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
Cherokee County Airbnb Income, Expenses and Profit per Year
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Gross bookings | $16,556 | $26,350 |
| Running costs | ||
| Airbnb's fee15.5% of bookings, Airbnb's standard host-only fee | −$2,570 | −$4,080 |
| Utilities and internetAbout 5% of bookings | −$830 | −$1,320 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$330 | −$530 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$500 | −$790 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$170 | −$170 |
| Permit and registrationWhere one is required | −$80 | −$80 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 27% of bookings | −$4,480 | −$6,970 |
| Left for housing costs, then profit | $12,076about $1,010 a month | $19,380about $1,620 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
Estimate Your Own Cherokee County Airbnb Profit
The estimate starts from Cherokee County's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Cherokee County home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
How Cherokee County's Top Earners Get There
- More nights booked. The busiest quarter of Cherokee County listings are booked on 64% or more of their nights, against 38% for the median listing. Ten more booked nights a year at the median rate of $130 adds about $1,290 in bookings.
- Prices that follow demand. Ranked by price, the top quarter charge $195 a night or more, against a median of $130. That is a separate ranking from the busiest quarter, so the two marks don't multiply into one listing's takings. For the average listing, a 10% higher rate on the nights it already books adds about $1,660 a year.
- Open for the busy months. June brought the average listing about $3,690, against $1,030 in February, so a calendar that is open and full in the busy months carries the year.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $2,200 a month, against $1,380 for the average one.
Occupancy
What Is the Airbnb Occupancy Rate in Cherokee County?
Cherokee County listings were booked on 38% of the nights they were open over the past year, 2 percentage points below the North Carolina average (40%) and 3 points below the U.S. average (41%). Occupancy swings from 29% in February to 61% in June.
Across Cherokee County's 18 active listings, the share of open nights booked by tier:
- Best-in-class properties (top 10%) are booked 80%+ of open nights, 42 points above the median.
- Strong performers (top 25%) fill 64% or more, roughly five nights a week.
- Typical properties (median) fill about 38% of open nights.
- Entry-level properties (bottom 25%) fill 20% or less, under two nights a week.
June was the busiest month in Cherokee County, February the quietest
Share of open nights booked, by month
Dashed: April data incomplete. The 12-month rate of 38% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
How Much Does an Airbnb Cost per Night in Cherokee County?
The average nightly rate in Cherokee County, known as ADR (average daily rate), was $152 over the past year, about 53% below the North Carolina and U.S. averages ($320 and $335). Rates barely change through the year, staying between about $150 and $160.
Across Cherokee County's 18 active listings, nightly rates by tier:
- Best-in-class properties (top 10%) charge $250+ a night, about twice the median.
- Strong performers (top 25%) charge $195 or more, about $65 above the median.
- Typical properties (median) charge about $130 a night.
- Entry-level properties (bottom 25%) charge $105 or less, about 17% below the median.
Average nightly rate by month in Cherokee County
Average nightly rate (ADR), by month
Dashed: April data incomplete.
Seasonality
Best and Worst Months for Airbnb in Cherokee County
With only 18 active listings, the monthly pattern in Cherokee County is noisy, since a few long or pricey stays can lift a month; revenue peaked in June and bottomed out in February.
How Far in Advance Do Guests Book Airbnb in Cherokee County?
Guests book Cherokee County stays 32 days ahead on average (about five weeks). November stays are booked furthest out, about 53 days ahead, and March stays closest to arrival, about 24 days. A typical November booking is made in late September.
November stays are booked furthest ahead
Average days between booking and check-in, by month of stay
Dashed: April data incomplete. The 12-month figure of 32 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
Airbnb Permits and Registration in Cherokee County
None of the 18 active listings in Cherokee County display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Cherokee County.
Neighborhoods
Best Neighborhoods for Airbnb in Cherokee County
AirROI's area guide picks five Cherokee County neighborhoods that draw short-term rental guests, led by Brasstown, Hiawassee and Clayton. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Brasstown | Known for its stunning views and artsy community, Brasstown attracts visitors interested in art and nature. It’s great for hosting cozy retreats. | John C. Campbell Folk School, Art galleries, Hiking trails, Mountain scenery |
| Hiawassee | Located on Lake Chatuge, Hiawassee is a beautiful area that draws visitors for water sports and relaxation. Ideal for summer vacation rentals. | Lake Chatuge, Bell Mountain, Local festivals, Hiawassee River, Camping areas |
| Clayton | A gateway to the beautiful North Georgia mountains, Clayton is bustling with activity and nature. Great for visitors who love outdoor adventures. | Black Rock Mountain State Park, Waterfalls, Shopping and dining, Antique shops |
| Blue Ridge | Known for its scenic railway and beautiful mountain views, Blue Ridge attracts tourists year-round, making it a prime Airbnb location. | Blue Ridge Scenic Railway, Mercier Orchards, Lake Blue Ridge, Hiking opportunities |
| Franklin | A historic town with a vibrant arts scene, Franklin offers many cultural experiences and is great for hosting tourists interested in history and art. | Franklin Gem and Mineral Museum, Local arts and crafts, Coweeta Hydrologic Laboratory |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Nearby markets
Cherokee County vs. Nearby Airbnb Markets
Of the eight nearby markets in the table, all within 27 km, Mineral Bluff (20 km away) earned the most per listing, about 2.7 times as much as Cherokee County. Marble was the busiest, booked on 45% of nights against 38% in Cherokee County.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Murphy 1 km | 409 | $21,521 | $214 | 37% |
| Marble 18 km | 31 | $27,989 | $199 | 45% |
| Mineral Bluff 20 km | 397 | $45,341 | $407 | 35% |
| Morganton 20 km | 430 | $41,726 | $372 | 36% |
| Young Harris 24 km | 78 | $28,648 | $275 | 35% |
| Copperhill 25 km | 45 | $24,257 | $289 | 32% |
| Blairsville 25 km | 327 | $28,248 | $289 | 36% |
| McCaysville 27 km | 62 | $33,190 | $311 | 35% |
Other Airbnb Markets in North Carolina
- Charlotte Airbnb data 3,646 listings
- Asheville Airbnb data 1,836 listings
- Raleigh Airbnb data 1,764 listings
- Carolina Beach Airbnb data 1,684 listings
- Wilmington Airbnb data 1,619 listings
- Oak Island Airbnb data 1,615 listings
- Kill Devil Hills Airbnb data 1,224 listings
- Durham Airbnb data 1,187 listings
See all 298 North Carolina Airbnb markets
Markets Similar to Cherokee County
Markets elsewhere in the United States with a similar nightly rate and occupancy to Cherokee County:
- Newark Airbnb data DE · $154/night · 38.2%
- Mission Airbnb data TX · $155/night · 38.5%
- Albany Airbnb data NY · $150/night · 38.8%
- Baytown Airbnb data TX · $159/night · 37.6%
- Jonesboro Airbnb data AR · $154/night · 36.7%
- Paonia Airbnb data CO · $152/night · 39.5%
FAQ
Cherokee County Airbnb FAQ
How much do Airbnb hosts make in Cherokee County?
An active Cherokee County Airbnb grossed $16,556 on average in the 12 months to April 2025, according to AirROI's tracking of 18 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $3,100 or more in a typical month.
How much can I make on Airbnb in Cherokee County?
It depends most on the home's size, location and how it's run. The middle half of Cherokee County listings earn between $1,060 and $3,100 in a typical month, and the top tenth $5,050 or more. For one home, enter its address and bedroom count in the Airbnb calculator: it compares the home with similar listings nearby.
What is the average Airbnb occupancy rate in Cherokee County?
Listings in Cherokee County were booked on 38% of available nights over the past year. That compares with 40% for the North Carolina average. June was the busiest month.
How much does an Airbnb cost per night in Cherokee County?
The average booked night in Cherokee County cost $152 before fees. Half of listings charge between $105 and $195, so bedroom count and location move the price more than the average suggests.
Do you need a permit for an Airbnb in Cherokee County?
None of the active Cherokee County listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Is Airbnb profitable in Cherokee County?
Yes, when it's run well. The average Cherokee County Airbnb grossed $16,556 in the 12 months to April 2025, 52% below the North Carolina average of $34,622, though with only 18 active listings a single property can move that figure. Run by its owner, with everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $12,076 a year (about $1,010 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $1,620 a month. Check a specific home in the Airbnb estimator.
When is Airbnb peak season in Cherokee County?
June paid best over the past year, at $3,690 per active listing, and February paid least. The month-by-month table above shows how rates and bookings each move.
How far in advance do guests book Airbnbs in Cherokee County?
Cherokee County stays were booked 32 days (about five weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
What are the best neighborhoods for Airbnb in Cherokee County?
Brasstown, Hiawassee and Clayton draw the most short-term rental interest in Cherokee County. The neighborhood guide explains what brings guests to each.
How many Airbnbs are there in Cherokee County?
AirROI counted 18 active Airbnb listings in Cherokee County as of April 2025. The closest tracked market is Murphy, 1 km away.
Method
About This Data
Figures on this page cover 18 active Airbnb listings in Cherokee County from May 2024 to April 2025 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.