Holly Ridge, North Carolina Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Holly Ridge, North Carolina? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $23,620 per year — at a $244 nightly rate, 39.1% occupancy, and a $95 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 46 active listings, Holly Ridge is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 206.7% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Holly Ridge?
In Holly Ridge, the headline Airbnb metrics are $23,620 in average annual revenue,39.1% occupancy, $244 ADR, and $95 in RevPAR, and guests book about 30 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Holly Ridge?
Understanding the monthly revenue variations for Airbnb listings in Holly Ridge is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Holly Ridge is typically June, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Holly Ridge across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,266+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,421 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,072 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,119, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Holly Ridge
What Is the Monthly Airbnb Occupancy Rate in Holly Ridge?
Maximize your bookings by understanding the Holly Ridge STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Holly Ridge:
- Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 34%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Holly Ridge
What Is the Average Airbnb Nightly Rate in Holly Ridge?
Effective short term rental pricing strategy in Holly Ridge involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Holly Ridge typically peaks in July and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $375+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $271 or more.
- Typical properties (Median) charge around $191 per night.
- Entry-level properties (Bottom 25%) earn around $144 per night.
Average Daily Rate (ADR) Trend by Month in Holly Ridge
What Is the RevPAR for Airbnb in Holly Ridge?
RevPAR in Holly Ridge is currently $95. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $59 RevPAR.
- Typical properties (Median) generate $78 RevPAR.
- Strong performers (Top 25%) earn $105 RevPAR.
- Best-in-class (Top 10%) achieve $138 RevPAR.
Average Monthly RevPAR Trend in Holly Ridge
RevPAR Insights for Holly Ridge
- The average RevPAR in Holly Ridge is $95. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($138) and bottom 25% ($59) is $79, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Jun and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Holly Ridge benchmarks. If your RevPAR falls below the median of $78, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $105+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Holly Ridge?
Holly Ridge's peak Airbnb season falls in June, July, August, while the softest stretch is January, February, September. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (June, July, August)
- Revenue averages $4,249 per month
- Occupancy rates average 53.7%
- Daily rates average $255
Shoulder Season
- Revenue averages $2,428 per month
- Occupancy maintains around 36.8%
- Daily rates hold near $221
Low Season (January, February, September)
- Revenue drops to average $1,894 per month
- Occupancy decreases to average 27.7%
- Daily rates adjust to average $231
Seasonality Insights for Holly Ridge
- Airbnb seasonality in Holly Ridge is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Holly Ridge's highest earning potential, with monthly revenues climbing to $4,639, occupancy reaching 56.9%, and ADRs peaking at $267.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,703, occupancy could drop to 20.8%, and ADRs may adjust to $202.
- Lower occupancy paired with meaningful seasonality means hosts in Holly Ridge need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Holly Ridge, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Holly Ridge?
Low regulation and minimal registration activity in Holly Ridge, North Carolina, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Holly Ridge to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Holly Ridge?
With a compact short-term rental market, Holly Ridge gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Holly Ridge Beach | A quiet beach destination perfect for families and nature lovers. Its proximity to the beach and serene environment makes it appealing for vacation rentals. | Holly Ridge Beach, Soundside Park, Local fishing spots, Nearby campsites, Watersports activities |
| North Topsail Beach | A lovely coastal area with sandy beaches and peaceful surroundings. It's perfect for visitors seeking relaxation and access to nature. | North Topsail Beach, Hampstead Kiwanis Park, Fun in the Sun Rentals, Kayaking and paddleboarding, Local seafood restaurants |
| Surf City | A vibrant beach town that offers a mix of relaxation and activity. A hot spot for tourists during the summer, with a variety of recreational options. | Surf City Pier, Surf City Beach, Local surf shops, Paddleboarding schools, Outdoor dining options |
| Wrightsville Beach | A popular destination known for its beautiful beaches and outdoor activities. It's highly sought after by tourists looking for a beach getaway. | Wrightsville Beach, Johnny Mercer Pier, Water sports rentals, Dining at local seafood spots, Nearby trails for hiking |
| Topsail Beach | Rustic charm and pristine beaches define this area, ideal for those wanting a laid-back vacation experience by the ocean. | Topsail Beach, Missiles and More Museum, Local boutiques, Fishing piers, Beachfront dining options |
| Sneads Ferry | This area provides a more local experience with access to both beaches and swampy wildlife, which attracts a diverse group of visitors. | Hammocks Beach State Park, Bogue Inlet Fishing Pier, Local seafood festivals, Boat rentals, Nature trails |
| Onslow County | A larger area encompassing Holly Ridge, offering a mix of local culture and beach access, drawing in different types of travelers year-round. | Lejeune Memorial Gardens, Onslow Pines Park, Historic downtown Jacksonville, Local markets, Accessible beaches |
| Camp Lejeune | As a military base, this area attracts visitors looking for accommodations near the base, including service members and family during visits. | Panther's Den, Marine Corps Base, Local dining for military families, Nearby beaches, Cultural events around the base |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Holly Ridge offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Holly Ridge?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Holly Ridge
- The Holly Ridge Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 46 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Holly Ridge, House properties are the most common (89.1%), reflecting the local real estate landscape.
- Houses represent a significant 89.1% portion, catering likely to families or larger groups.
- Smaller segments like apartment/condo (combined 2.2%) offer potential for unique stay experiences.
Holly Ridge Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Holly Ridge
- The dominant room capacity in Holly Ridge is 2 bedrooms listings, making up 30.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 60.8% of the active Airbnb listings in Holly Ridge, indicating a high concentration in these sizes.
- A significant 54.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Holly Ridge.
Holly Ridge Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Holly Ridge
- The most common guest capacity trend in Holly Ridge vacation rentals is listings accommodating 8+ guests (30.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Holly Ridge STR market, accounting for 54.3% of listings.
- 65.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Holly Ridge.
- On average, properties in Holly Ridge are equipped to host 6.2 guests.
How Do Listings in Holly Ridge Compare on Quality?
Listing quality in Holly Ridge can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Holly Ridge
- At 38.3 photos per listing on average, Holly Ridge hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 26.1% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Holly Ridge averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Holly Ridge?
Amenity Prevalence
Amenity Insights for Holly Ridge
- Essential amenities in Holly Ridge that guests expect include: TV, Heating, Air conditioning, Wifi, Kitchen, Free parking on premises, Hot water, Refrigerator, Coffee maker, Smoke alarm. Lacking these (any) could significantly impact bookings.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Holly Ridge: TV, Heating, Air conditioning, Wifi, Kitchen, Free parking on premises, Hot water, Refrigerator, Coffee maker, Smoke alarm.
- Prioritize adding missing essentials: TV, Heating, Kitchen, Free parking on premises, Hot water, Refrigerator, Coffee maker, Smoke alarm.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Holly Ridge to stay competitive.
Which Airbnb Amenities Boost Revenue in Holly Ridge?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Holly Ridge, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Dishwasher | 54.3% | $31,420 | $14,335 | 119.2% |
Washer | 82.6% | $25,859 | $12,987 | 99.1% |
Ping pong table | 10.9% | $41,585 | $21,429 | 94.1% |
Cooking basics | 89.1% | $24,823 | $13,759 | 80.4% |
Sound system | 15.2% | $37,261 | $21,172 | 76.0% |
Dining table | 67.4% | $26,783 | $17,084 | 56.8% |
Dryer | 73.9% | $26,063 | $16,700 | 56.1% |
Board games | 43.5% | $29,374 | $19,194 | 53.0% |
Iron | 65.2% | $26,647 | $17,945 | 48.5% |
Fire extinguisher | 76.1% | $25,488 | $17,677 | 44.2% |
Revenue Impact Insights for Holly Ridge
- Dishwasher tops the revenue impact list with a 119.2% uplift — listings with this amenity earn $31,420 vs. $14,335 without it.
- Washer, Cooking basics — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Holly Ridge STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Holly Ridge. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsHolly Ridge Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Holly Ridge
- The typical guest profile for Airbnb in Holly Ridge consists of primarily domestic travelers (98%), often arriving from nearby Charlotte, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 97.9% of guests.
- Key international markets include United States (97.9%) and Germany (1.3%).
- Top languages spoken are English (79.6%) followed by Spanish (15.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Charlotte and Raleigh.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Holly Ridge?
Listings in Holly Ridge average 4.89 out of 5 overall, with about 36 reviews per active listing and 50.0% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Holly Ridge
- With an overall rating of 4.89, Holly Ridge listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.94), while Value (4.82) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 50.0% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Holly Ridge Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Holly Ridge
- The most common availability pattern in Holly Ridge falls within the 271-366 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 84.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Holly Ridge (34.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 15.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Holly Ridge?
Average Booking Lead Time by Month
Booking Lead Time Insights for Holly Ridge
- The overall average booking lead time for vacation rentals in Holly Ridge is 30 days.
- Guests book furthest in advance for stays during November (average 40 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 14 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (34 days avg.) sees the longest lead times, while Spring (27 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (30 days) as a baseline for your pricing and availability strategy in Holly Ridge.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (14 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 34 days) to capture early planners.
- Monitor your own booking lead times against these Holly Ridge averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Holly Ridge?
Guests in Holly Ridge stay about 4.9 nights on average, generating roughly 965 reservations and 21 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.
Monthly Length of Stay in Holly Ridge
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Holly Ridge
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 21 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Dec (6.6 nights) and shorten in Sep (3.3 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Holly Ridge Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
5 listings
10.9% of total
2 Nights
13 listings
28.3% of total
3 Nights
2 listings
4.3% of total
4-6 Nights
1 listings
2.2% of total
7-29 Nights
2 listings
4.3% of total
30+ Nights
23 listings
50% of total
Key Insights
- The most prevalent minimum stay requirement in Holly Ridge is 30+ Nights, adopted by 50% of listings. This highlights the market's preference for longer commitments.
- A significant segment (50%) caters to monthly stays (30+ nights) in Holly Ridge, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 50% of Holly Ridge hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 10.9% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 50% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Holly Ridge.
Holly Ridge Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 60 Days
3 listings
6.5% of total
Limited
3 listings
6.5% of total
Flexible
7 listings
15.2% of total
Moderate
7 listings
15.2% of total
Firm
20 listings
43.5% of total
Strict
6 listings
13% of total
Cancellation Policy Insights for Holly Ridge
- The prevailing Airbnb cancellation policy trend in Holly Ridge is Firm, used by 43.5% of listings.
- A majority (56.5%) of hosts in Holly Ridge utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 43.5% market standard in Holly Ridge.
- Using a Strict policy might deter some guests, as only 13% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Holly Ridge.
How Much Are Airbnb Cleaning Fees in Holly Ridge?
Cleaning fees in Holly Ridge are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Holly Ridge
- 89.1% of listings charge a cleaning fee, making it standard practice in Holly Ridge. Guests expect it and factor it into their booking decisions.
- The gap between the average ($234) and median ($149) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 14.9% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the Holly Ridge median of $149. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Holly Ridge Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Holly Ridgebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Amazing Grace #189
Entire Place • 7 bedrooms
Drift Away • Luxury 4BR Beachfront Stay • Dogs OK!
Entire Place • 4 bedrooms
4 Miles to the Beach, Pool, Hot Tub, Sauna & Gym!
Entire Place • 4 bedrooms
Great location! Super cozy! Ping Pong + Scooters!
Entire Place • 3 bedrooms
Blue Lagoon | Water Views +Walkable Beach Access
Entire Place • 4 bedrooms
SeaLaVie -Family & Pet Friendly - 5 Miles To Beach
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Holly Ridge?
Learn from the best! This table showcases top-performing Airbnb hosts in Holly Ridge based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Melanie | 4 | $111,834 | 157 | 4.91/5.0 |
| Alana | 1 | $103,978 | 2 | Not Rated |
| Gena | 4 | $84,774 | 89 | 4.87/5.0 |
| Carolina Retreats Vacation Ren | 4 | $71,460 | 9 | 4.50/5.0 |
| Blue Anchor PM | 1 | $61,426 | 9 | 4.78/5.0 |
| Nicholas | 1 | $60,764 | 44 | 4.75/5.0 |
| Debra | 4 | $51,695 | 121 | 4.95/5.0 |
| April | 1 | $48,303 | 98 | 5.00/5.0 |
| Jackie | 1 | $41,631 | 48 | 5.00/5.0 |
| Matt & Jolene | 1 | $38,283 | 26 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Holly Ridge.
Who Are the Airbnb Hosts in Holly Ridge?
Holly Ridge is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Holly Ridge
- With 76.1% Superhosts, Holly Ridge has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 32.6% of listings are professionally managed, indicating a mature, competitive market with institutional players.
- 4.3% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 76.1% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 21.7% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Holly Ridge averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Holly Ridge
These are the highest-grossing professional property management operations in Holly Ridge, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Alana | 1 | $103,978 | $1,268 | 29.6% | N/A |
| Gena | 4 | $84,774 | $221 | 29.5% | 4.87/5 |
| Carolina Retreats Vacation Ren | 4 | $71,460 | $301 | 24.9% | 4.50/5 |
| Blue Anchor PM | 1 | $61,426 | $589 | 49.0% | 4.78/5 |
| Matt & Jolene | 1 | $38,283 | $273 | 39.3% | 4.96/5 |
| Nickolas | 1 | $29,444 | $316 | 25.0% | 4.88/5 |
| Reagan | 1 | $11,038 | $275 | 26.4% | 4.90/5 |
| SeaShore Realty Group | 1 | $10,168 | $272 | 35.5% | N/A |
| TI Rentals | 1 | $9,629 | $345 | 31.2% | 5.00/5 |
| Vacasa North Carolina | 1 | $5,387 | $296 | 20.6% | 5.00/5 |
Management Company Insights for Holly Ridge
- The leading management company, Alana, operates 1 listings with $103,978 in gross revenue — a useful benchmark for what scale looks like in Holly Ridge.
- Top managers average 2 properties each, suggesting professional management in Holly Ridge still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.86/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Holly Ridge's Airbnb Market Compare to Nearby Cities?
How does the Holly Ridge Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Cedar Point, Holly Ridge has 7 percentage points lower occupancy and about $92 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Ocean Isle Beach | 504 | $4,963 | $614.58 | 37% |
| Wrightsville Beach | 497 | $4,671 | $547.10 | 39% |
| Bald Head Island | 207 | $4,317 | $642.03 | 32% |
| Kure Beach | 498 | $3,894 | $452.28 | 41% |
| Cedar Point | 30 | $3,818 | $336.18 | 46% |
| Surfside Beach | 470 | $3,671 | $411.64 | 41% |
| Emerald Isle | 508 | $3,652 | $410.13 | 42% |
| North Topsail Beach | 944 | $3,645 | $452.61 | 38% |
| Surf City | 738 | $3,486 | $403.75 | 39% |
| Caswell Beach | 51 | $3,486 | $439.39 | 40% |
Frequently Asked Questions About Airbnb in Holly Ridge
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Holly Ridge.
How much do Airbnb hosts make in Holly Ridge?
Holly Ridge hosts earn about $23,620 per year on average, with an average nightly rate of $244 and RevPAR of $95. Those figures describe the typical revenue environment for active listings in Holly Ridge, North Carolina, not the ceiling for the best operators. Source: AirROI 2026 data, Holly Ridge market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Holly Ridge?
The average Airbnb occupancy rate in Holly Ridge is 39.1%. June is the strongest month and January is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Holly Ridge?
Listings in Holly Ridge average $244 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Holly Ridge?
Holly Ridge currently has about 46 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Holly Ridge?
AirROI currently classifies the short-term rental regulation level in Holly Ridge as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Holly Ridge?
RevPAR in Holly Ridge is about $95. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Holly Ridge?
Occupancy of 39.1% means Holly Ridge is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $23,620, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Holly Ridge?
The average booking lead time in Holly Ridge is about 30 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Holly Ridge?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Holly Ridge include Holly Ridge Beach, North Topsail Beach, Surf City. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Holly Ridge?
entire_home listings make up 100.0% of the active supply in Holly Ridge. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Holly Ridge compare to nearby Airbnb markets?
Among neighboring markets, Ocean Isle Beach posts $59,560 in average annual revenue with 37.0% occupancy, compared to Holly Ridge's $23,620 and 39.1%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Holly Ridge?
The average Airbnb stay length in Holly Ridge is about 4.9 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Holly Ridge?
Airbnb listings in Holly Ridge average 4.89 out of 5 overall. About 50.0% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Holly Ridge?
Dishwasher and Washer are among the strongest revenue-linked amenities in Holly Ridge. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Holly Ridge?
Yes. About 89.1% of active Airbnb listings in Holly Ridge charge a cleaning fee, and the average fee is $234. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Holly Ridge?
A 76.1% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.