Oriental, North Carolina Airbnb Market Data 2026: STR Report & Statistics

Source: AirROIReviewed by Jun Zhou, Founder @ AirROI
Updated:

How much can you earn on Airbnb in Oriental, North Carolina? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $18,591 per year — at a $265 nightly rate, 27.4% occupancy, and a $70 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.

At 69 active listings, Oriental is a boutique market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 40.8% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.

Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.

What Are the Key Airbnb Metrics in Oriental?

In Oriental, the headline Airbnb metrics are $18,591 in average annual revenue,27.4% occupancy, $265 ADR, and $70 in RevPAR, and guests book about 56 days in advance.

Avg. Daily Rate (ADR)(?)
$265
The average rental revenue earned for an occupied room per day in Oriental.
Occupancy Rate(?)
27.4%
Lower demand, potentially seasonal or market factors at play.
Avg. Annual Revenue(?)
$18,591
Average annual income for an Airbnb listing in Oriental. Factors like property type, size, and location influence actual earnings.
RevPAR(?)
$70
Revenue per available rental night, combining occupancy and ADR into one efficiency metric.
Revenue Growth YoY(?)
4.5%
Positive growth (4.5%) vs. last year.
Active Airbnb Listings(?)
69
Total number of active short-term rentals listed.
Avg. Booking Lead Time(?)
56 days
How far in advance guests typically book in Oriental. Longer lead times indicate planned travel; shorter ones suggest last-minute demand.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Oriental.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Oriental.
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How Much Do Airbnb Hosts Earn Monthly in Oriental?

Understanding the monthly revenue variations for Airbnb listings in Oriental is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Oriental is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Oriental across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,576+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,208 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,631 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $836, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Oriental

What Is the Monthly Airbnb Occupancy Rate in Oriental?

Maximize your bookings by understanding the Oriental STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Oriental:

  • Best-in-class properties (Top 10%) achieve 62%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 40% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 23%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Oriental

What Is the Average Airbnb Nightly Rate in Oriental?

Effective short term rental pricing strategy in Oriental involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Oriental typically peaks in February and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $439+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $322 or more.
  • Typical properties (Median) charge around $229 per night.
  • Entry-level properties (Bottom 25%) earn around $161 per night.

Average Daily Rate (ADR) Trend by Month in Oriental

What Is the RevPAR for Airbnb in Oriental?

RevPAR in Oriental is currently $70. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.

  • Entry-level properties (Bottom 25%) see $42 RevPAR.
  • Typical properties (Median) generate $60 RevPAR.
  • Strong performers (Top 25%) earn $96 RevPAR.
  • Best-in-class (Top 10%) achieve $121 RevPAR.

Average Monthly RevPAR Trend in Oriental

RevPAR Insights for Oriental

  • The average RevPAR in Oriental is $70. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
  • The gap between the top 10% ($121) and bottom 25% ($42) is $79, suggesting a relatively compressed market where operational differences yield moderate returns.
  • RevPAR peaks in Jul and bottoms out in Feb, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.

Recommendations for Hosts

  • Track your own RevPAR monthly against these Oriental benchmarks. If your RevPAR falls below the median of $60, examine whether low occupancy or low ADR is the primary drag.
  • Top-quartile listings achieve $96+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
  • Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.

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When Is the Peak Season for Airbnb in Oriental?

Oriental's peak Airbnb season falls in July, August, September, while the softest stretch is January, February, March. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.

Peak Season (July, August, September)
  • Revenue averages $2,904 per month
  • Occupancy rates average 35.1%
  • Daily rates average $249
Shoulder Season
  • Revenue averages $2,182 per month
  • Occupancy maintains around 29.5%
  • Daily rates hold near $246
Low Season (January, February, March)
  • Revenue drops to average $1,473 per month
  • Occupancy decreases to average 19.8%
  • Daily rates adjust to average $269

Seasonality Insights for Oriental

  • Airbnb seasonality in Oriental is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
  • During the high season, the absolute peak month showcases Oriental's highest earning potential, with monthly revenues climbing to $3,114, occupancy reaching 37.0%, and ADRs peaking at $276.
  • Conversely, the slowest single month marks the market's lowest point — revenue may dip to $971, occupancy could drop to 16.4%, and ADRs may adjust to $233.
  • Lower occupancy paired with meaningful seasonality means hosts in Oriental need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
  • Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
  • Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
  • In a highly seasonal market like Oriental, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.

Do You Need a License for Airbnb in Oriental?

Low regulation and minimal registration activity in Oriental, North Carolina, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Oriental to ensure full compliance before hosting.

(Source: AirROI data, 2026, finding no licensed listings among those analyzed)

What Are the Best Neighborhoods for Airbnb in Oriental?

Oriental is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.

Best neighborhoods for Airbnb in Oriental
Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Emerald Isle
A beautiful coastal town on Bogue Banks offering stunning beaches and family-friendly activities. Known for its relaxed atmosphere, perfect for beach vacationers and water sports enthusiasts.
Emerald Isle Beach, Bogue Inlet Pier, Salty Pirate Water Park, Coastal Carolina Beach Access, The Village Market
Shackleford Banks
A remote island known for its wild horses and pristine beaches, attracting nature lovers and adventure seekers. Ideal for those looking for a unique and serene getaway.
Shackleford Banks Wild Horses, Cape Lookout National Seashore, Hiking Trails, Kayaking, Bird Watching
Beaufort
A charming historic town with waterfront views, rich history, and great dining options. Popular for those looking for a mix of history and coastal relaxation.
Historic Beaufort, Beaufort Maritime Museum, Carrot Island, Divider Island, Restaurants along the waterfront
Morehead City
A bustling waterfront community known for its fishing and boating activities. Perfect for families and fishing enthusiasts looking for a coastal experience.
Morehead City Waterfront, North Carolina Maritime Museum, Fishing Charters, Restaurants and Bars, Jetties Beach
Harkers Island
A gateway to Cape Lookout National Seashore, known for its natural beauty and outdoor activities. Popular among nature lovers and outdoor adventurers.
Cape Lookout National Seashore, Harkers Island Lighthouse, Wildlife Tours, Kayaking, Fishing
Swansboro
A historic town known as the 'Friendly City by the Sea', offering charming shops and waterfront activities. Ideal for tourists seeking a relaxed coastal town experience.
Swansboro Waterfront Park, Historic Olde Towne, Kayaking and Paddleboarding, Waterfront Restaurants, Fishing
Atlantic Beach
A popular beach destination with a lively boardwalk and numerous water activities. Great for families and vacationers looking for beach fun.
Atlantic Beach, Fort Macon State Park, Crystal Coast Civic Center, Beach Shops, Water Sports Activities
North Topsail Beach
A picturesque beach town with wide sandy beaches, perfect for relaxation and family vacations. Attracts visitors looking for a quiet beach experience.
North Topsail Beach, Surf City, Jolly Roger Fishing Center, Topsail Island, Beach Access

With 8 distinct neighborhoods showing meaningful short-term rental activity, Oriental offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.

What Types of Properties Are on Airbnb in Oriental?

Room Type Distribution

Property Type Distribution

Market Composition Insights for Oriental

  • The Oriental Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 92.8% of the 69 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Oriental, House properties are the most common (75.4%), reflecting the local real estate landscape.
  • Houses represent a significant 75.4% portion, catering likely to families or larger groups.
  • Smaller segments like others, hotel/boutique (combined 5.8%) offer potential for unique stay experiences.

Oriental Airbnb Room Capacity Analysis (2026): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Oriental

  • The dominant room capacity in Oriental is 3 bedrooms listings, making up 40.6% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 65.2% of the active Airbnb listings in Oriental, indicating a high concentration in these sizes.
  • A significant 42.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Oriental.

Oriental Vacation Rental Guest Capacity Trends (2026)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Oriental

  • The most common guest capacity trend in Oriental vacation rentals is listings accommodating 6 guests (40.6%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 4 guests dominate the Oriental STR market, accounting for 62.3% of listings.
  • 50.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Oriental.
  • On average, properties in Oriental are equipped to host 4.6 guests.

How Do Listings in Oriental Compare on Quality?

Listing quality in Oriental can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.

Average Photos per Listing(?)
34.3
More photos correlate with higher conversion rates.
Average Beds per Listing(?)
3
Reflects the capacity profile of the local supply.
Exact Location Enabled(?)
14.5%
Builds guest trust and improves booking confidence.

Listing Quality Insights for Oriental

  • At 34.3 photos per listing on average, Oriental hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
  • 14.5% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.

Recommendations for Hosts

  • Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
  • Use these quality indicators as a self-audit checklist. Listings that exceed the Oriental averages across all three metrics are better positioned for premium pricing.

What Amenities Do Airbnb Guests Expect in Oriental?

Amenity Prevalence

Amenity Insights for Oriental

  • Essential amenities in Oriental that guests expect include: Air conditioning, Heating, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Coffee maker, TV, Bed linens are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Oriental: Air conditioning, Heating, Wifi.
  • Prioritize adding missing essentials: Heating, Wifi.
  • Consider adding popular differentiators like Coffee maker or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Oriental to stay competitive.

Which Airbnb Amenities Boost Revenue in Oriental?

Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Oriental, which makes it more useful for prioritizing upgrades than a simple popularity list alone.

AmenityPrevalenceRevenue WithRevenue WithoutRevenue Uplift
Kitchen
85.5%$20,228$8,932126.5%
Washer
76.8%$21,105$10,265105.6%
Cooking basics
66.7%$22,382$11,011103.3%
Ceiling fan
37.7%$26,914$13,55998.5%
Hot water kettle
10.1%$33,182$16,94495.8%
Pack ’n play/Travel crib
7.2%$31,963$17,54782.2%
Baking sheet
30.4%$26,947$14,93680.4%
Barbecue utensils
14.5%$29,875$16,67979.1%
Oven
72.5%$21,127$11,91877.3%
Dedicated workspace
47.8%$23,839$13,78173.0%

Revenue Impact Insights for Oriental

  • Kitchen tops the revenue impact list with a 126.5% uplift — listings with this amenity earn $20,228 vs. $8,932 without it.
  • Kitchen — while widespread — still correlate with meaningful revenue gains, making it table stakes rather than true differentiators.

Recommendations for Hosts

  • Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
  • Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.

Dive Deeper: Advanced Oriental STR Market Data (2026)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Oriental. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Oriental Airbnb Guest Demographics & Profile Analysis (2026)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Oriental

  • The typical guest profile for Airbnb in Oriental consists of primarily domestic travelers (98%), often arriving from nearby Raleigh, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 97.5% of guests.
  • Key international markets include United States (97.5%) and China (0.5%).
  • Top languages spoken are English (89.5%) followed by Spanish (7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Raleigh and Durham.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

What Are Airbnb Guest Ratings in Oriental?

Listings in Oriental average 4.86 out of 5 overall, with about 27.8 reviews per active listing and 33.3% of listings carrying the Guest Favorite badge.

Rating Breakdown by Category

Guest Rating Insights for Oriental

  • With an overall rating of 4.86, Oriental listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
  • The strongest subcategory is Communication (4.91), while Value (4.77) trails behind — a useful signal for hosts looking to prioritize upgrades.
  • 33.3% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.

Recommendations for Hosts

  • Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
  • Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.

Oriental Airbnb Booking Patterns (2026): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Oriental

  • The most common availability pattern in Oriental falls within the 271-366 days range, representing 75.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 92.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Oriental (47.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 7.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

How Far in Advance Do Guests Book Airbnb in Oriental?

Average Booking Lead Time by Month

Booking Lead Time Insights for Oriental

  • The overall average booking lead time for vacation rentals in Oriental is 56 days.
  • Guests book furthest in advance for stays during September (average 83 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 26 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (74 days avg.) sees the longest lead times, while Winter (37 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (56 days) as a baseline for your pricing and availability strategy in Oriental.
  • For September stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 83 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 74 days) to capture early planners.
  • Monitor your own booking lead times against these Oriental averages to identify opportunities for dynamic pricing adjustments.

What Is the Average Length of Stay for Airbnb in Oriental?

Guests in Oriental stay about 4.1 nights on average, generating roughly 1,125 reservations and 16.3 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 10:00 AM.

Monthly Length of Stay in Oriental

Check-in Time Distribution

Check-out Time Distribution

Stay Pattern Insights for Oriental

  • A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
  • 16.3 bookings per listing is a manageable pace that balances revenue with operational overhead.
  • Stay lengths peak in Jul (4.7 nights) and shorten in Sep (3.3 nights). Adjust minimum-night requirements seasonally to match.

Recommendations for Hosts

  • With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
  • Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
  • Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.

Oriental Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (18.8%)

1 Night

13 listings

18.8% of total

2 Nights (46.4%)

2 Nights

32 listings

46.4% of total

3 Nights (8.7%)

3 Nights

6 listings

8.7% of total

4-6 Nights (1.4%)

4-6 Nights

1 listings

1.4% of total

7-29 Nights (2.9%)

7-29 Nights

2 listings

2.9% of total

30+ Nights (21.7%)

30+ Nights

15 listings

21.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Oriental is 2 Nights, adopted by 46.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (65.2%) of the Oriental Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (21.7%) caters to monthly stays (30+ nights) in Oriental, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 46.4% of Oriental hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 18.8% currently do.
  • A 2-night minimum appears standard (46.4%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 21.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Oriental.

Oriental Airbnb Cancellation Policy Trends Analysis (2026)

Limited

1 listings

1.4% of total

Flexible (15.9%)

Flexible

11 listings

15.9% of total

Moderate (17.4%)

Moderate

12 listings

17.4% of total

Firm (62.3%)

Firm

43 listings

62.3% of total

Strict

2 listings

2.9% of total

Cancellation Policy Insights for Oriental

  • The prevailing Airbnb cancellation policy trend in Oriental is Firm, used by 62.3% of listings.
  • A majority (65.2%) of hosts in Oriental utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
  • Strict cancellation policies are quite rare (2.9%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 62.3% market standard in Oriental.
  • Using a Strict policy might deter some guests, as only 2.9% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Oriental.

How Much Are Airbnb Cleaning Fees in Oriental?

Cleaning fees in Oriental are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.

Average Cleaning Fee
$183
Median Cleaning Fee
$166
Listings Charging a Fee
91.3%
Fee as Revenue Share
14.1%

Cleaning Fee Insights for Oriental

  • 91.3% of listings charge a cleaning fee, making it standard practice in Oriental. Guests expect it and factor it into their booking decisions.
  • The average cleaning fee of $183 is close to the median ($166), suggesting a relatively consistent fee structure across the market.
  • Cleaning fees represent 14.1% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.

Recommendations for Hosts

  • Price your cleaning fee competitively against the Oriental median of $166. Fees significantly above market norms can deter bookings, especially for shorter stays.
  • Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
  • Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.

What Do the Top Airbnb Listings in Oriental Look Like?

Benchmark your potential! Explore examples of top-performing Airbnb properties in Orientalbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Cast Away Waterfront Getaway with Dock

Cast Away Waterfront Getaway with Dock

Entire Place • 3 bedrooms

$64,673
Revenue
60.6%
Occupancy
$336.38
Daily Rate
Welcome to Sailors' Haven

Welcome to Sailors' Haven

Entire Place • 2 bedrooms

$62,327
Revenue
58.7%
Occupancy
$287.25
Daily Rate
Waterfront*Private Dock*Pet-Friendly*Kayaks

Waterfront*Private Dock*Pet-Friendly*Kayaks

Entire Place • 3 bedrooms

$56,441
Revenue
68.6%
Occupancy
$214.59
Daily Rate
Beautiful Beachfront Home w/Stunning Views

Beautiful Beachfront Home w/Stunning Views

Entire Place • 3 bedrooms

$49,941
Revenue
39.2%
Occupancy
$463.60
Daily Rate
Bear's Gone Fishin" - You'll never want to leave!

Bear's Gone Fishin" - You'll never want to leave!

Entire Place • 3 bedrooms

$44,344
Revenue
31.0%
Occupancy
$510.32
Daily Rate
Water Street Cottage - Waterfront Destination

Water Street Cottage - Waterfront Destination

Entire Place • 2 bedrooms

$41,462
Revenue
42.6%
Occupancy
$274.57
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Who Are the Top Airbnb Hosts in Oriental?

Learn from the best! This table showcases top-performing Airbnb hosts in Oriental based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Top Airbnb hosts in Oriental by revenue
Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
⁨Beth Frazer & Associates, Inc32$594,2975294.87/5.0
Elite Alliance Hospitality5$75,3088Not Rated
Lisa1$62,3271144.98/5.0
Brooke1$56,441914.90/5.0
Marc3$55,8641014.62/5.0
Glenda4$53,6761574.87/5.0
Ben1$49,941494.92/5.0
Kristal1$37,112185.00/5.0
Rachel1$35,697594.95/5.0
Jered1$35,560435.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Oriental.

Who Are the Airbnb Hosts in Oriental?

Oriental leans more toward professional operations than casual hosting, which usually raises the competitive bar for new entrants.

Superhosts
39.1%
Professional Management
55.1%
Cohosted Listings
18.8%
Instant Book Enabled
13.0%
Simplified Pricing
60.9%

Host Profile Insights for Oriental

  • A 39.1% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
  • 55.1% of listings are professionally managed, indicating a mature, competitive market with institutional players.
  • 13.0% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
  • 60.9% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.

Recommendations for Hosts

  • Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
  • Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
  • With 18.8% cohosted listings, there may be a growing local market for property management services.
  • Benchmark your host metrics against these Oriental averages regularly and adjust your hosting strategy based on what top performers do differently.

Top Professional Management Companies in Oriental

These are the highest-grossing professional property management operations in Oriental, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.

Top Airbnb management companies in Oriental
CompanyListingsRevenueADROcc.Rating
⁨Beth Frazer & Associates, Inc32$594,297$35021.5%4.87/5
Elite Alliance Hospitality5$75,308$26126.4%N/A
Evolve3$18,569$14021.7%4.58/5

Management Company Insights for Oriental

  • The leading management company, ⁨Beth Frazer & Associates, Inc, operates 32 listings with $594,297 in gross revenue — a useful benchmark for what scale looks like in Oriental.
  • Top managers average 13 properties each, suggesting professional management in Oriental still operates at a relatively boutique scale.
  • Professionally managed listings in the top tier average 4.72/5 in guest ratings — demonstrating that scale and quality can coexist.

Recommendations

  • Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
  • If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.

How Does Oriental's Airbnb Market Compare to Nearby Cities?

How does the Oriental Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

Compared with Cedar Point, Oriental has 19 percentage points lower occupancy and about $71 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.

Airbnb markets near Oriental — performance comparison
MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Wrightsville Beach497$4,671$547.1039%
Corolla820$4,560$545.8340%
Salvo85$4,480$530.1741%
Duck262$4,468$469.6543%
Nags Head825$4,202$453.5641%
Littleton133$4,183$505.7537%
Southern Shores172$4,169$466.2544%
Rodanthe148$4,150$443.7840%
Cedar Point30$3,818$336.1846%
Henrico77$3,654$493.5538%

Frequently Asked Questions About Airbnb in Oriental

These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Oriental.

How much do Airbnb hosts make in Oriental?

Oriental hosts earn about $18,591 per year on average, with an average nightly rate of $265 and RevPAR of $70. Those figures describe the typical revenue environment for active listings in Oriental, North Carolina, not the ceiling for the best operators. Source: AirROI 2026 data, Oriental market, April 2025 to March 2026.

What is the average Airbnb occupancy rate in Oriental?

The average Airbnb occupancy rate in Oriental is 27.4%. July is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.

What is the average Airbnb daily rate in Oriental?

Listings in Oriental average $265 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.

How many Airbnb listings are active in Oriental?

Oriental currently has about 69 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.

How strict are short-term rental regulations in Oriental?

AirROI currently classifies the short-term rental regulation level in Oriental as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.

What is the RevPAR for Airbnb in Oriental?

RevPAR in Oriental is about $70. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.

Is Airbnb profitable in Oriental?

Occupancy of 27.4% means Oriental is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $18,591, but individual returns depend on property type, location within the city, and the host's operating efficiency.

How far in advance do guests book Airbnb in Oriental?

The average booking lead time in Oriental is about 56 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.

What are the best neighborhoods for Airbnb in Oriental?

Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Oriental include Emerald Isle, Shackleford Banks, Beaufort. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.

What type of property performs best on Airbnb in Oriental?

entire_home listings make up 92.8% of the active supply in Oriental. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.

How does Oriental compare to nearby Airbnb markets?

Among neighboring markets, Wrightsville Beach posts $56,046 in average annual revenue with 38.9% occupancy, compared to Oriental's $18,591 and 27.4%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.

What is the average length of stay in Oriental?

The average Airbnb stay length in Oriental is about 4.1 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.

What is the average Airbnb guest rating in Oriental?

Airbnb listings in Oriental average 4.86 out of 5 overall. About 33.3% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.

Which amenities boost Airbnb revenue in Oriental?

Kitchen and Washer are among the strongest revenue-linked amenities in Oriental. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.

Do Airbnb hosts charge cleaning fees in Oriental?

Yes. About 91.3% of active Airbnb listings in Oriental charge a cleaning fee, and the average fee is $183. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.

What percentage of Airbnb hosts are Superhosts in Oriental?

At 39.1%, there is a healthy mix of experienced and newer hosts — earning Superhost status can still provide a meaningful visibility boost.

About AirROI Market Data

AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.

Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.

AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.

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