Greenville, Texas Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Greenville, Texas? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $22,608 per year — at a $195 nightly rate, 42.8% occupancy, and a $79 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
With just 43 active listings, Greenville is a micro-market where moderate demand with room for well-positioned listings to outperform. Supply grew 152.9% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
Table of Contents [hide] [show]
What Are the Key Airbnb Metrics in Greenville?
In Greenville, the headline Airbnb metrics are $22,608 in average annual revenue,42.8% occupancy, $195 ADR, and $79 in RevPAR, and guests book about 26 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Greenville?
Understanding the monthly revenue variations for Airbnb listings in Greenville is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Greenville is typically October, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Greenville across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,261+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,101 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,810 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $954, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Greenville
What Is the Monthly Airbnb Occupancy Rate in Greenville?
Maximize your bookings by understanding the Greenville STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Greenville:
- Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 39%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Greenville
What Is the Average Airbnb Nightly Rate in Greenville?
Effective short term rental pricing strategy in Greenville involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Greenville typically peaks in November and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $294+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $206 or more.
- Typical properties (Median) charge around $143 per night.
- Entry-level properties (Bottom 25%) earn around $93 per night.
Average Daily Rate (ADR) Trend by Month in Greenville
What Is the RevPAR for Airbnb in Greenville?
RevPAR in Greenville is currently $79. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $44 RevPAR.
- Typical properties (Median) generate $59 RevPAR.
- Strong performers (Top 25%) earn $103 RevPAR.
- Best-in-class (Top 10%) achieve $123 RevPAR.
Average Monthly RevPAR Trend in Greenville
RevPAR Insights for Greenville
- The average RevPAR in Greenville is $79. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($123) and bottom 25% ($44) is $79, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Oct and bottoms out in Feb, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Greenville benchmarks. If your RevPAR falls below the median of $59, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $103+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
Get Live Greenville Market Intelligence 👇
Explore Real-time Analytics
When Is the Peak Season for Airbnb in Greenville?
Greenville's peak Airbnb season falls in October, November, December, while the softest stretch is January, February, March. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (October, November, December)
- Revenue averages $3,045 per month
- Occupancy rates average 46.2%
- Daily rates average $189
Shoulder Season
- Revenue averages $2,603 per month
- Occupancy maintains around 44.1%
- Daily rates hold near $179
Low Season (January, February, March)
- Revenue drops to average $1,827 per month
- Occupancy decreases to average 34.8%
- Daily rates adjust to average $183
Seasonality Insights for Greenville
- The Airbnb seasonality pattern in Greenville shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Greenville's highest earning potential, with monthly revenues climbing to $3,130, occupancy reaching 50.5%, and ADRs peaking at $193.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,558, occupancy could drop to 32.4%, and ADRs may adjust to $164.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Greenville.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- Regularly analyze your own performance against these Greenville seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Do You Need a License for Airbnb in Greenville?
Low regulation and minimal registration activity in Greenville, Texas, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Greenville to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Greenville?
With a compact short-term rental market, Greenville gives early-mover hosts an advantage in the right neighborhoods. The areas listed below are where guest demand and local attractions converge — a useful lens for investors evaluating whether to enter this market and where to position their listing.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Greenville | Vibrant area with a mix of local shops, restaurants, and cultural attractions. Ideal for tourists looking to experience the local vibe and entertainment. | Greenville Municipal Auditorium, Landmark on Main Street, Greenville Historic Museum, local dining options, Shady Lakes Park |
| Lake Tawakoni | Popular spot for outdoor enthusiasts and those seeking recreational activities on the water. Great for families looking for a weekend getaway. | Lake Tawakoni State Park, fishing and boating, picnicking areas, hiking trails |
| Greenville City Park | A spacious park area offering green space and recreational activities. Attractive for families and tourists looking for relaxation and outdoor fun. | playgrounds, picnic areas, walking trails, community events |
| West Side Historical District | Rich in history with beautiful old homes and close to the downtown area. An attractive area for guests interested in architecture and history. | historic homes, local museums, scenic walks, community events |
| Greenville Sports Park | Designed for sports enthusiasts, this area is ideal for hosting youth sports events and tournaments. Attractive for families and teams traveling for events. | sports fields, walking trails, disc golf course, picnic areas |
| Valley View | Quiet neighborhood known for its spacious homes and family-friendly environment. Suitable for families and visitors looking for a peaceful stay. | local parks, family activities, grocery stores, proximity to schools |
| Walmart Supercenter Area | Convenient location for visitors needing easily accessible shopping and amenities. A place for longer-term stays close to services. | Walmart Supercenter, restaurants, shopping options, fast food joints, local businesses |
| Teeples Street Area | Residential area close to various amenities and parks. Offers a homely feel and is suitable for longer stays. | local shopping, nearby schools, quiet neighborhood spots, community parks |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Greenville offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Greenville?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Greenville
- The Greenville Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93% of the 43 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Greenville, House properties are the most common (67.4%), reflecting the local real estate landscape.
- Houses represent a significant 67.4% portion, catering likely to families or larger groups.
- The presence of 11.6% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays, others (combined 7.0%) offer potential for unique stay experiences.
Greenville Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Greenville
- The dominant room capacity in Greenville is 1 bedroom listings, making up 37.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 62.8% of the active Airbnb listings in Greenville, indicating a high concentration in these sizes.
- A significant 46.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Greenville.
Greenville Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Greenville
- The most common guest capacity trend in Greenville vacation rentals is listings accommodating 8+ guests (27.9%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Greenville STR market, accounting for 53.5% of listings.
- 53.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Greenville.
- On average, properties in Greenville are equipped to host 5.0 guests.
How Do Listings in Greenville Compare on Quality?
Listing quality in Greenville can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Greenville
- At 30.3 photos per listing on average, Greenville hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 18.6% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Greenville averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Greenville?
Amenity Prevalence
Amenity Insights for Greenville
- Essential amenities in Greenville that guests expect include: Air conditioning, Free parking on premises, TV, Heating, Smoke alarm, Kitchen, Dishes and silverware, Wifi, Refrigerator. Lacking these (any) could significantly impact bookings.
- Popular amenities like Cooking basics are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Greenville: Air conditioning, Free parking on premises, TV, Heating, Smoke alarm, Kitchen, Dishes and silverware, Wifi, Refrigerator.
- Prioritize adding missing essentials: Air conditioning, Free parking on premises, Smoke alarm, Kitchen, Dishes and silverware, Wifi, Refrigerator.
- Consider adding popular differentiators like Cooking basics to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Greenville to stay competitive.
Which Airbnb Amenities Boost Revenue in Greenville?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Greenville, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Washer | 86.0% | $24,828 | $8,920 | 178.3% |
Dryer | 86.0% | $24,721 | $9,583 | 158.0% |
Outdoor dining area | 32.6% | $36,608 | $15,850 | 131.0% |
Shampoo | 83.7% | $24,788 | $11,397 | 117.5% |
Shower gel | 60.5% | $28,373 | $13,792 | 105.7% |
Fire extinguisher | 76.7% | $25,560 | $12,867 | 98.6% |
Cleaning products | 62.8% | $27,656 | $14,092 | 96.3% |
Backyard | 65.1% | $27,115 | $14,195 | 91.0% |
Freezer | 65.1% | $26,817 | $14,753 | 81.8% |
Private entrance | 58.1% | $27,775 | $15,433 | 80.0% |
Revenue Impact Insights for Greenville
- Washer tops the revenue impact list with a 178.3% uplift — listings with this amenity earn $24,828 vs. $8,920 without it.
- Washer, Dryer, Shampoo — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Greenville STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Greenville. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsGreenville Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Greenville
- The typical guest profile for Airbnb in Greenville consists of primarily domestic travelers (99%), often arriving from nearby Dallas, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 99.1% of guests.
- Key international markets include United States (99.1%) and Sweden (0.9%).
- Top languages spoken are English (73.6%) followed by Spanish (16.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Dallas and San Antonio.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Greenville?
Listings in Greenville average 4.86 out of 5 overall, with about 48.6 reviews per active listing and 46.5% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Greenville
- With an overall rating of 4.86, Greenville listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Check-in (4.92), while Value (4.83) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 46.5% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Cleanliness — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Greenville Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Greenville
- The most common availability pattern in Greenville falls within the 271-366 days range, representing 41.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 72.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Greenville (37.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 27.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Greenville?
Average Booking Lead Time by Month
Booking Lead Time Insights for Greenville
- The overall average booking lead time for vacation rentals in Greenville is 26 days.
- Guests book furthest in advance for stays during June (average 43 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 14 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (28 days avg.) sees the longest lead times, while Spring (24 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (26 days) as a baseline for your pricing and availability strategy in Greenville.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 43 days out to capitalize on advance planning.
- During September, focus on last-minute booking availability and promotions, as guests book with very short notice (14 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 28 days) to capture early planners.
- Monitor your own booking lead times against these Greenville averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Greenville?
Guests in Greenville stay about 8.3 nights on average, generating roughly 778 reservations and 18.1 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Greenville
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Greenville
- Longer stays mean fewer turnovers and lower cleaning costs per revenue dollar. This pattern also opens the door to monthly discount strategies that attract remote workers and extended-stay travelers.
- 18.1 bookings per listing is a manageable pace that balances revenue with operational overhead.
- Stay lengths peak in Sep (10.1 nights) and shorten in Mar (4.9 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- Leverage the longer-stay pattern by offering weekly discounts — even 5-10% off can convert browsing into bookings for guests considering an extended stay.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Greenville Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
12 listings
27.9% of total
2 Nights
10 listings
23.3% of total
3 Nights
3 listings
7% of total
4-6 Nights
1 listings
2.3% of total
7-29 Nights
5 listings
11.6% of total
30+ Nights
12 listings
27.9% of total
Key Insights
- The most prevalent minimum stay requirement in Greenville is 1 Night, adopted by 27.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (27.9%) caters to monthly stays (30+ nights) in Greenville, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 27.9% of Greenville hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 27.9% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 27.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Greenville.
Greenville Airbnb Cancellation Policy Trends Analysis (2026)
Limited
3 listings
7% of total
Flexible
11 listings
25.6% of total
Moderate
9 listings
20.9% of total
Firm
15 listings
34.9% of total
Strict
5 listings
11.6% of total
Cancellation Policy Insights for Greenville
- The prevailing Airbnb cancellation policy trend in Greenville is Firm, used by 34.9% of listings.
- There's a relatively balanced mix between guest-friendly (46.5%) and stricter (46.5%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 34.9% market standard in Greenville.
- Using a Strict policy might deter some guests, as only 11.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Greenville.
How Much Are Airbnb Cleaning Fees in Greenville?
Cleaning fees in Greenville are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Greenville
- 81.4% of listings charge a cleaning fee, making it standard practice in Greenville. Guests expect it and factor it into their booking decisions.
- The gap between the average ($220) and median ($110) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 9.1% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Greenville median of $110. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Greenville Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Greenvillebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Tranquil Country Escape, 4 Bedrooms, Pond, Firepit
Entire Place • 4 bedrooms
Getaway - Private Lake, Kayaking, Trails, Jaccuzi
Entire Place • 4 bedrooms
Inviting 4 bedroom home with a pool
Entire Place • 4 bedrooms
Elegant, Romantic Castle
Entire Place • 5 bedrooms
Waterfront Retreat, paddle board, kayak, peaceful
Entire Place • 3 bedrooms
Origin Acres in Greenville
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Greenville?
Learn from the best! This table showcases top-performing Airbnb hosts in Greenville based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Goldnest | 1 | $113,505 | 40 | 4.78/5.0 |
| Justin | 4 | $85,553 | 135 | 4.99/5.0 |
| Azlan | 1 | $80,338 | 31 | 4.42/5.0 |
| Mike | 1 | $65,878 | 65 | 4.95/5.0 |
| Heidi | 2 | $53,325 | 76 | 4.88/5.0 |
| Brittany | 2 | $52,502 | 83 | 4.79/5.0 |
| Robert | 3 | $50,542 | 98 | 4.99/5.0 |
| Debbie | 2 | $46,221 | 35 | 4.71/5.0 |
| Michael | 2 | $41,479 | 14 | 4.69/5.0 |
| Beatriz | 1 | $41,155 | 1 | Not Rated |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Greenville.
Who Are the Airbnb Hosts in Greenville?
Greenville has a relatively balanced host base.
Host Profile Insights for Greenville
- A 46.5% Superhost share is healthy — enough experienced operators to anchor quality without making the market impenetrable for newcomers.
- 9.3% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 4.7% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 69.8% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Earning Superhost status can significantly improve search ranking and guest trust. Focus on maintaining high response rates, low cancellations, and strong reviews.
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 37.2% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Greenville averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Greenville
These are the highest-grossing professional property management operations in Greenville, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Goldnest | 1 | $113,505 | $551 | 48.5% | 4.78/5 |
| Robert | 3 | $50,542 | $165 | 29.4% | 4.99/5 |
| Ashley | 1 | $11,495 | $224 | 25.1% | 4.88/5 |
| Tracy | 1 | $5,750 | $176 | 25.4% | 4.83/5 |
Management Company Insights for Greenville
- The leading management company, Goldnest, operates 1 listings with $113,505 in gross revenue — a useful benchmark for what scale looks like in Greenville.
- Top managers average 2 properties each, suggesting professional management in Greenville still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.87/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 9.3% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Greenville's Airbnb Market Compare to Nearby Cities?
How does the Greenville Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Highland Village, Greenville has 7 percentage points lower occupancy and about $171 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Valley View | 25 | $5,385 | $492.09 | 39% |
| Star Harbor | 11 | $4,945 | $759.04 | 34% |
| Bluff Dale | 18 | $4,065 | $447.54 | 30% |
| Red Oak | 16 | $3,999 | $279.25 | 49% |
| Flower Mound | 75 | $3,873 | $348.65 | 43% |
| Holly Lake Ranch | 11 | $3,772 | $364.21 | 35% |
| Westworth Village | 11 | $3,614 | $247.07 | 46% |
| DeSoto | 29 | $3,586 | $347.46 | 42% |
| Azle | 62 | $3,535 | $335.70 | 40% |
| Highland Village | 14 | $3,524 | $365.43 | 50% |
Frequently Asked Questions About Airbnb in Greenville
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Greenville.
How much do Airbnb hosts make in Greenville?
Greenville hosts earn about $22,608 per year on average, with an average nightly rate of $195 and RevPAR of $79. Those figures describe the typical revenue environment for active listings in Greenville, Texas, not the ceiling for the best operators. Source: AirROI 2026 data, Greenville market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Greenville?
The average Airbnb occupancy rate in Greenville is 42.8%. October is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Greenville?
Listings in Greenville average $195 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Greenville?
Greenville currently has about 43 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Greenville?
AirROI currently classifies the short-term rental regulation level in Greenville as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Greenville?
RevPAR in Greenville is about $79. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Greenville?
At 42.8% occupancy, Greenville can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $22,608, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Greenville?
The average booking lead time in Greenville is about 26 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Greenville?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Greenville include Downtown Greenville, Lake Tawakoni, Greenville City Park. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Greenville?
entire_home listings make up 93.0% of the active supply in Greenville. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Greenville compare to nearby Airbnb markets?
Among neighboring markets, Valley View posts $64,614 in average annual revenue with 39.3% occupancy, compared to Greenville's $22,608 and 42.8%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Greenville?
The average Airbnb stay length in Greenville is about 8.3 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Greenville?
Airbnb listings in Greenville average 4.86 out of 5 overall. About 46.5% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Greenville?
Washer and Dryer are among the strongest revenue-linked amenities in Greenville. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Greenville?
Yes. About 81.4% of active Airbnb listings in Greenville charge a cleaning fee, and the average fee is $220. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Greenville?
A 46.5% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.