Salmon, Idaho Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Salmon, Idaho? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $18,925 per year — at a $198 nightly rate, 34.2% occupancy, and a $67 RevPAR that reflects a wider gap between nightly rates and realized revenue that rewards occupancy-focused strategies.
At 105 active listings, Salmon is a boutique market where selective demand that rewards strong listing quality and pricing strategy. Supply grew 72.1% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
Table of Contents [hide] [show]
What Are the Key Airbnb Metrics in Salmon?
In Salmon, the headline Airbnb metrics are $18,925 in average annual revenue,34.2% occupancy, $198 ADR, and $67 in RevPAR, and guests book about 43 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Salmon?
Understanding the monthly revenue variations for Airbnb listings in Salmon is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Salmon is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Salmon across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,850+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,501 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,545 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $841, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Salmon
What Is the Monthly Airbnb Occupancy Rate in Salmon?
Maximize your bookings by understanding the Salmon STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Salmon:
- Best-in-class properties (Top 10%) achieve 67%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 49% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 31%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Salmon
What Is the Average Airbnb Nightly Rate in Salmon?
Effective short term rental pricing strategy in Salmon involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Salmon typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $275+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $202 or more.
- Typical properties (Median) charge around $152 per night.
- Entry-level properties (Bottom 25%) earn around $120 per night.
Average Daily Rate (ADR) Trend by Month in Salmon
What Is the RevPAR for Airbnb in Salmon?
RevPAR in Salmon is currently $67. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $39 RevPAR.
- Typical properties (Median) generate $54 RevPAR.
- Strong performers (Top 25%) earn $76 RevPAR.
- Best-in-class (Top 10%) achieve $111 RevPAR.
Average Monthly RevPAR Trend in Salmon
RevPAR Insights for Salmon
- The average RevPAR in Salmon is $67. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($111) and bottom 25% ($39) is $72, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Jul and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Salmon benchmarks. If your RevPAR falls below the median of $54, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $76+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
Get Live Salmon Market Intelligence 👇
Explore Real-time Analytics
When Is the Peak Season for Airbnb in Salmon?
Salmon's peak Airbnb season falls in July, August, June, while the softest stretch is January, February, April. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (July, August, June)
- Revenue averages $2,910 per month
- Occupancy rates average 46.3%
- Daily rates average $203
Shoulder Season
- Revenue averages $1,888 per month
- Occupancy maintains around 33.7%
- Daily rates hold near $193
Low Season (January, February, April)
- Revenue drops to average $1,296 per month
- Occupancy decreases to average 26.6%
- Daily rates adjust to average $187
Seasonality Insights for Salmon
- Airbnb seasonality in Salmon is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Salmon's highest earning potential, with monthly revenues climbing to $3,346, occupancy reaching 51.4%, and ADRs peaking at $206.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,247, occupancy could drop to 26.3%, and ADRs may adjust to $186.
- Lower occupancy paired with meaningful seasonality means hosts in Salmon need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Salmon, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Salmon?
Low regulation and minimal registration activity in Salmon, Idaho, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Salmon to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Salmon?
Salmon is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Salmon River | A scenic spot known for its stunning natural beauty and outdoor recreational activities, perfect for nature lovers and adventure seekers. The river offers opportunities for fishing, rafting, and breathtaking views. | Salmon River, Fishing, Hiking Trails, Rafting Tours, Wildlife Viewing |
| Downtown Salmon | The heart of the city, with a charming small-town atmosphere. It's close to local shops, restaurants, and community events, appealing to tourists seeking a cozy experience. | Museum of Salmon, Salmon Valley Trails, Local cafes and shops, City parks, Events and festivals |
| Lemhi County | Offers a mix of rural charm and access to outdoor adventures, including hiking and exploring historical sites. Popular among those looking for a peaceful getaway. | Lemhi County Historical Museum, Hiking Trails, Wilderness Areas, Scenic Drives, Natural Hot Springs |
| Salmon Lake | A tranquil lakeside area known for fishing, boating, and relaxing by the water. Ideal for families and couples looking for a romantic retreat. | Salmon Lake, Fishing, Boating, Picnic Areas, Scenic Views |
| Elk Bend | A gateway to outdoor activities such as hunting, fishing, and hiking. Attracts adventure enthusiasts and families looking to explore the great outdoors. | Elk Bend River Access, Hunting, Fishing Guides, Hiking Paths, Scenic Camping Spots |
| North Fork | A quiet area known for its natural beauty and access to wilderness activities. Great for visitors wanting to disconnect and enjoy nature. | North Fork River, Wilderness Areas, Fishing, Wildlife Viewing, Campgrounds |
| Twin Peaks | A beautiful mountain area perfect for hiking and exploring. Ideal for those looking for an active vacation filled with outdoor excursions. | Twin Peaks Hiking Trails, Scenic Overlooks, Wildflower Viewing, Photography Spots, Nature Trails |
| Horse Creek | An off-the-beaten-path location known for its natural hot springs and serene environment. Great for relaxation and wellness retreats. | Horse Creek Hot Springs, Peaceful Hiking, Nature Walks, Relaxation Spots, Wildlife Observation |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Salmon offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Salmon?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Salmon
- The Salmon Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.5% of the 105 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Salmon, House properties are the most common (44.8%), reflecting the local real estate landscape.
- Houses represent a significant 44.8% portion, catering likely to families or larger groups.
- The presence of 5.7% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, unique stays (combined 5.8%) offer potential for unique stay experiences.
Salmon Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Salmon
- The dominant room capacity in Salmon is 1 bedroom listings, making up 30.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 56.2% of the active Airbnb listings in Salmon, indicating a high concentration in these sizes.
- A significant 28.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Salmon.
Salmon Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Salmon
- The most common guest capacity trend in Salmon vacation rentals is listings accommodating 6 guests (22.9%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 8+ guests dominate the Salmon STR market, accounting for 42.9% of listings.
- 44.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Salmon.
- On average, properties in Salmon are equipped to host 4.8 guests.
How Do Listings in Salmon Compare on Quality?
Listing quality in Salmon can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Salmon
- At 26.6 photos per listing on average, Salmon hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 21.9% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Salmon averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Salmon?
Amenity Prevalence
Amenity Insights for Salmon
- Essential amenities in Salmon that guests expect include: Wifi, Free parking on premises, Heating, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Pets allowed, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Salmon: Wifi, Free parking on premises, Heating, Smoke alarm.
- Prioritize adding missing essentials: Free parking on premises, Heating, Smoke alarm.
- Consider adding popular differentiators like Hot water or Pets allowed to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Salmon to stay competitive.
Which Airbnb Amenities Boost Revenue in Salmon?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Salmon, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Pets allowed | 91.4% | $20,160 | $5,751 | 250.5% |
Refrigerator | 87.6% | $20,686 | $6,461 | 220.2% |
High chair | 10.5% | $43,292 | $16,073 | 169.3% |
Dishes and silverware | 87.6% | $20,515 | $7,666 | 167.6% |
Kitchen | 84.8% | $20,832 | $8,314 | 150.6% |
Cooking basics | 84.8% | $20,720 | $8,939 | 131.8% |
Smoke alarm | 95.2% | $19,421 | $8,995 | 115.9% |
Children’s dinnerware | 10.5% | $35,433 | $16,993 | 108.5% |
Coffee maker | 83.8% | $20,662 | $9,933 | 108.0% |
Hot water | 93.3% | $19,569 | $9,905 | 97.6% |
Revenue Impact Insights for Salmon
- Pets allowed tops the revenue impact list with a 250.5% uplift — listings with this amenity earn $20,160 vs. $5,751 without it.
- Pets allowed, Refrigerator, Dishes and silverware, Kitchen, Cooking basics, Smoke alarm, Coffee maker, Hot water — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Salmon STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Salmon. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSalmon Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Salmon
- The typical guest profile for Airbnb in Salmon consists of primarily domestic travelers (98%), often arriving from nearby Boise, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 97.7% of guests.
- Key international markets include United States (97.7%) and Canada (0.9%).
- Top languages spoken are English (78.3%) followed by Spanish (10.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Boise and Idaho Falls.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Salmon?
Listings in Salmon average 4.89 out of 5 overall, with about 88.9 reviews per active listing and 62.9% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Salmon
- With an overall rating of 4.89, Salmon listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Check-in (4.95), while Value (4.8) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 62.9% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Salmon Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Salmon
- The most common availability pattern in Salmon falls within the 271-366 days range, representing 51.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 88.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Salmon (41.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 12.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Salmon?
Average Booking Lead Time by Month
Booking Lead Time Insights for Salmon
- The overall average booking lead time for vacation rentals in Salmon is 43 days.
- Guests book furthest in advance for stays during July (average 68 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 21 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (55 days avg.) sees the longest lead times, while Winter (27 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (43 days) as a baseline for your pricing and availability strategy in Salmon.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 68 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 55 days) to capture early planners.
- Monitor your own booking lead times against these Salmon averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Salmon?
Guests in Salmon stay about 3.3 nights on average, generating roughly 2,470 reservations and 23.5 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Salmon
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Salmon
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 23.5 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Nov (4.2 nights) and shorten in Feb (2.7 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Salmon Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
59 listings
56.2% of total
2 Nights
32 listings
30.5% of total
3 Nights
3 listings
2.9% of total
4-6 Nights
1 listings
1% of total
7-29 Nights
1 listings
1% of total
30+ Nights
9 listings
8.6% of total
Key Insights
- The most prevalent minimum stay requirement in Salmon is 1 Night, adopted by 56.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (86.7%) of the Salmon Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 56.2% of Salmon hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 8.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Salmon.
Salmon Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 30 Days
3 listings
2.9% of total
Super Strict 60 Days
1 listings
1% of total
Limited
1 listings
1% of total
Flexible
42 listings
40% of total
Moderate
38 listings
36.2% of total
Firm
9 listings
8.6% of total
Strict
11 listings
10.5% of total
Cancellation Policy Insights for Salmon
- The prevailing Airbnb cancellation policy trend in Salmon is Flexible, used by 40% of listings.
- The market strongly favors guest-friendly terms, with 76.2% of listings offering Flexible or Moderate policies. This suggests guests in Salmon may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 40% market standard in Salmon.
- Using a Strict policy might deter some guests, as only 10.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Salmon.
How Much Are Airbnb Cleaning Fees in Salmon?
Cleaning fees in Salmon are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Salmon
- 78.1% of listings charge a cleaning fee, making it standard practice in Salmon. Guests expect it and factor it into their booking decisions.
- The gap between the average ($77) and median ($50) cleaning fee indicates some high-end properties are pulling the average up considerably.
- Cleaning fees represent 8.7% of gross revenue on average — a modest component of the overall booking price.
Recommendations for Hosts
- Price your cleaning fee competitively against the Salmon median of $50. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Salmon Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Salmonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Rustic Mountain Getaway-Williams Lake Resort
Entire Place • 10 bedrooms
Shipwreck stay in Salmon, ID
Entire Place • 2 bedrooms
Sally in Salmon! No cleaning fees!
Entire Place • 4 bedrooms
Country Farmhouse w/hot tub- sleeps 12 on 10 acres
Entire Place • 4 bedrooms
Saint Charles Place
Entire Place • 4 bedrooms
Cozy Home w/ Hot Tub: Half Mi to Salmon River!
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Salmon?
Learn from the best! This table showcases top-performing Airbnb hosts in Salmon based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Tracy | 3 | $128,189 | 171 | 4.91/5.0 |
| Deanna | 1 | $104,610 | 5 | 5.00/5.0 |
| Evolve | 4 | $91,777 | 141 | 4.62/5.0 |
| Frederick | 4 | $83,699 | 829 | 4.95/5.0 |
| John | 5 | $79,836 | 978 | 4.98/5.0 |
| Kristie | 1 | $79,601 | 70 | 4.94/5.0 |
| Tyler | 6 | $71,612 | 509 | 4.91/5.0 |
| Denyce | 1 | $63,308 | 71 | 4.96/5.0 |
| Tiana | 2 | $63,184 | 109 | 5.00/5.0 |
| Rusty | 1 | $53,122 | 66 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Salmon.
Who Are the Airbnb Hosts in Salmon?
Salmon is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Salmon
- With 77.1% Superhosts, Salmon has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 4.8% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 5.7% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 72.4% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 26.7% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Salmon averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Salmon
These are the highest-grossing professional property management operations in Salmon, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Evolve | 4 | $91,777 | $243 | 31.5% | 4.62/5 |
| Andy | 1 | $17,951 | $221 | 29.5% | 4.89/5 |
Management Company Insights for Salmon
- The leading management company, Evolve, operates 4 listings with $91,777 in gross revenue — a useful benchmark for what scale looks like in Salmon.
- Top managers average 3 properties each, suggesting professional management in Salmon still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.75/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 4.8% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Salmon's Airbnb Market Compare to Nearby Cities?
How does the Salmon Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Missoula, Salmon has 15 percentage points lower occupancy and about $27 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Missoula County | 12 | $3,952 | $415.98 | 40% |
| Missoula | 550 | $2,671 | $224.16 | 49% |
| Philipsburg | 55 | $2,590 | $254.46 | 40% |
| Polaris | 10 | $2,509 | $286.87 | 38% |
| Stanley | 92 | $2,480 | $303.43 | 43% |
| Hamilton | 130 | $2,422 | $272.00 | 38% |
| Anaconda | 105 | $2,406 | $283.54 | 36% |
| Clinton | 20 | $2,319 | $262.84 | 40% |
| Stevensville | 50 | $2,131 | $191.88 | 45% |
| Victor | 21 | $2,080 | $270.31 | 37% |
Frequently Asked Questions About Airbnb in Salmon
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Salmon.
How much do Airbnb hosts make in Salmon?
Salmon hosts earn about $18,925 per year on average, with an average nightly rate of $198 and RevPAR of $67. Those figures describe the typical revenue environment for active listings in Salmon, Idaho, not the ceiling for the best operators. Source: AirROI 2026 data, Salmon market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Salmon?
The average Airbnb occupancy rate in Salmon is 34.2%. July is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Salmon?
Listings in Salmon average $198 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Salmon?
Salmon currently has about 105 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Salmon?
AirROI currently classifies the short-term rental regulation level in Salmon as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Salmon?
RevPAR in Salmon is about $67. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Salmon?
Occupancy of 34.2% means Salmon is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $18,925, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Salmon?
The average booking lead time in Salmon is about 43 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Salmon?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Salmon include Salmon River, Downtown Salmon, Lemhi County. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Salmon?
entire_home listings make up 89.5% of the active supply in Salmon. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Salmon compare to nearby Airbnb markets?
Among neighboring markets, Missoula County posts $47,425 in average annual revenue with 39.5% occupancy, compared to Salmon's $18,925 and 34.2%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Salmon?
The average Airbnb stay length in Salmon is about 3.3 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Salmon?
Airbnb listings in Salmon average 4.89 out of 5 overall. About 62.9% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Salmon?
Pets allowed and Refrigerator are among the strongest revenue-linked amenities in Salmon. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Salmon?
Yes. About 78.1% of active Airbnb listings in Salmon charge a cleaning fee, and the average fee is $77. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Salmon?
A 77.1% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.