Tourism statisticsState2026

Idaho Tourism Statistics: 12.9M Visitors in 2023

Q: How many tourists visit Idaho?

Idaho had 12.9 million overnight visitors in 2023, according to Visit Idaho. AirROI estimates 267,685 Airbnb stays in Idaho in the 12 months to October 2026, which is a separate count of bookings.

Q: What is the quietest month in Idaho?

January was the quietest Airbnb month in Idaho in the 12 months to October 2026, ranking 12th of 12, and April ranked 11th. Stays in January were booked about 38 days ahead, against 76 days for July.

Q: How long is a typical Airbnb stay in Idaho?

A typical Airbnb stay in Idaho lasted 5.1 nights in the 12 months to October 2026, booked about 55 days ahead. By month, stays ran from 3.9 nights in September to 5.6 nights in April.

Idaho recorded 12.9 million overnight visitors in 2023, Visit Idaho reports. AirROI estimates 267,685 Airbnb stays in Idaho in the 12 months to October 2026, with Boise the most booked town. The busiest month was July.

Source: AirROI Reviewed by Jun Zhou, Founder @ AirROI Updated November 4, 2026

Airbnb figures are AirROI estimates for the 12 months to October 2026. Read the method

Estimated Airbnb nights: 1,361,934
Typical Airbnb stay: 5.1 nights
Busiest Airbnb month: July
From within the United States, among guests who left a review: 95.7%

Key facts

Idaho Tourism Facts

Each sentence names its place, period and source, so it can be quoted alone.

Official

Visit Idaho puts Idaho at 12.9 million overnight visitors in 2023.

Airbnb stays

AirROI puts Airbnb stays in Idaho at 267,685 in the 12 months to October 2026.
AirROI estimates Airbnb stays in Idaho added up to 1,361,934 nights in the 12 months to October 2026.
AirROI estimates a typical Airbnb stay in Idaho lasted 5.1 nights in the 12 months to October 2026, booked about 55 days ahead.

Busiest months

AirROI ranks July the busiest Airbnb month in Idaho in the 12 months to October 2026, followed by August and June, with January the quietest.
AirROI estimates the six busiest Airbnb months in Idaho ran unbroken from May to October in the 12 months to October 2026.
AirROI estimates Airbnb stays in Idaho in July were booked furthest ahead, about 76 days, against 36 days for March, in the 12 months to October 2026.

Guests

AirROI estimates 95.7% of Idaho Airbnb guests who left a review as of October 2026 were from within the United States, and Canada at 1.1% were the top countries abroad.

By place

AirROI ranks Idaho 28th for Airbnb stays among the United States' 51 states in the 12 months to October 2026.
AirROI estimates Boise had the most Airbnb stays of the 28 towns it lists in Idaho in the 12 months to October 2026, at 35,505, ahead of Island Park and Coeur d'Alene.

Official numbers

How Many Tourists Visit Idaho?

Visit Idaho counted 12.9 million overnight visitors in 2023.

Official tourism figures for Idaho: what each counts, its year and its publisher
Figure	What it counts	Year	Publisher
12.9 millionOvernight visitors	Overnight visitors to Idaho	2023	Visit Idaho / Idaho Department of Commerce (prepared by Dean Runyan Associates)

Airbnb stays

Airbnb Stays in Idaho

Idaho had 11,072 Airbnb homes in the 12 months to October 2026. They took an estimated 267,685 stays and 1,361,934 nights. A typical stay lasted 5.1 nights and was booked about 55 days ahead. AirROI's figures cover the 79 towns it tracks in Idaho; places it does not track are not counted, so every total is a floor.

Airbnb homes: 11,072
Airbnb stays, estimate: 267,685
Airbnb nights, estimate: 1,361,934
Typical stay: 5.1 nights
Booked ahead: 55 days

Busiest months

When Is the Busiest Time in Idaho?

On Airbnb, July was the busiest month in Idaho in the 12 months to October 2026, then August and June. January was the quietest. The six busiest months run unbroken from May to October.

July ranks first, January last

Airbnb months in calendar order, 12 months to October 2026. The number is the month's rank, and 1 is the busiest. The bar shows its part of Airbnb nights.

Three busiest months
Other months

From busiest to quietest: July, August, June, September, May, October, March, December, February, November, April, January.

Month by month: rank, typical stay and days booked ahead

Airbnb months in Idaho by rank, with share of nights, typical stay and days booked ahead, 12 months to October 2026
Rank	Month	Share of nights	Typical stay	Booked ahead
1	July	11.5%	5.0 nights	76 days
2	August	11.0%	4.8 nights	61 days
3	June	10.8%	4.9 nights	66 days
4	September	10.1%	3.9 nights	50 days
5	May	8.4%	4.8 nights	53 days
6	October	7.9%	4.3 nights	44 days
7	March	7.3%	5.1 nights	36 days
8	December	6.9%	5.1 nights	48 days
9	February	6.7%	5.2 nights	45 days
10	November	6.6%	4.7 nights	40 days
11	April	6.5%	5.6 nights	39 days
12	January	6.3%	5.5 nights	38 days

Share is each month's part of the year's Airbnb nights. Typical stay and days booked ahead are AirROI estimates for stays in each month.

Where guests come from

Where Do Idaho Airbnb Guests Come From?

Nearly all Idaho Airbnb guests who left a review as of October 2026 were from within the United States (95.7%), and the top countries abroad were Canada at 1.1%, AirROI estimates. Among the same guests, Boise was the top origin city at 5.7%, ahead of Salt Lake City at 2.1%. The figures rest on 853,403 reviews, written over many years.

95.7% from within the United States

Among guests who left a review, as of October 2026

Top countries abroad

Among guests who left a review

Canada 1.1%

Top origin cities

Among guests who left a review

Boise 5.7%
Salt Lake City 2.1%
Seattle 1.6%
Spokane 1%

By town

Most Booked Towns in Idaho

Boise, Island Park and Coeur d'Alene took 30% of Airbnb stays in Idaho in the 12 months to October 2026. July is the busiest Airbnb month in 17 of the 28 towns, led by Coeur d'Alene, and June in 7, led by Island Park. Among guests who left a review, the share from abroad across the 25 most booked towns runs from under 1% in Donnelly to 10% in Victor.

Most Booked Towns in Idaho: Airbnb stays, nights and typical stay, 12 months to October 2026; with origin among guests who left a review
#
1	Boise	35,505	246,442	6.9 nights	2.4%	Canada	August
2	Island Park	27,918	115,219	4.1 nights	10%	UK	June
3	Coeur d'Alene	18,162	92,360	5.1 nights	4.2%	Canada	July
4	Driggs	13,066	62,691	4.8 nights	6.3%	China	July
5	McCall	13,035	50,466	3.9 nights	1%	UK	July
6	Meridian	10,257	68,227	6.7 nights	2.2%	Canada	June
7	Victor	9,390	46,261	4.9 nights	10%	Germany	July
8	Sandpoint	7,484	37,705	5.0 nights	4.3%	Canada	July
9	Idaho Falls	7,294	41,017	5.6 nights	4.9%	Canada	September
10	Ketchum	6,777	37,365	5.5 nights	2.2%	Canada	July
11	Twin Falls	6,414	36,998	5.8 nights	4.4%	Canada	June
12	Nampa	6,047	40,922	6.8 nights	2.2%	Canada	August
13	Donnelly	5,727	21,517	3.8 nights	under 1%	Canada	July
14	Moscow	5,529	22,545	4.1 nights	2.9%	Canada	July
15	Pocatello	5,264	27,977	5.3 nights	2.8%	Canada	June
16	Sun Valley	5,049	26,178	5.2 nights	1%	Australia	July
17	Rexburg	4,541	21,857	4.8 nights	7.6%	Canada	June
18	Garden Valley	4,466	15,027	3.4 nights	1%	Canada	July
19	Lava Hot Springs	4,207	11,647	2.8 nights	2.1%	UK	July
20	Caldwell	3,586	22,780	6.4 nights	2.6%	Canada	June
21	Tetonia	3,096	14,430	4.7 nights	8.5%	UK	July
22	Cascade	2,954	9,844	3.3 nights	1.6%	Canada	July
23	Salmon	2,815	11,578	4.1 nights	1.7%	Canada	August
24	Hayden	2,800	14,575	5.2 nights	3.6%	Canada	July
25	Sagle	2,509	11,704	4.7 nights	5.6%	Canada	July
26	Hailey	2,461	13,142	5.3 nights	2.3%	Canada	July
27	Post Falls	2,374	11,276	4.7 nights	4.4%	Canada	July
28	Ashton	2,214	9,198	4.2 nights	7.1%	UK	June

* Among guests who left a review. Stays, nights and other figures are AirROI estimates for the 12 months to October 2026, and cover Airbnb only. US is the top origin in every town, among guests who left a review, so this column names the top country abroad. Lists the 28 of Idaho's 79 towns with 100 or more Airbnb homes. A town with no tourism page of its own links to its Airbnb market page.

FAQ

Questions About Tourism in Idaho

How many tourists visit Idaho?

Idaho had 12.9 million overnight visitors in 2023, according to Visit Idaho. AirROI estimates 267,685 Airbnb stays in Idaho in the 12 months to October 2026, which is a separate count of bookings.

When is high season in Idaho?

The busiest Airbnb month in Idaho in the 12 months to October 2026 was July, then August and June. The six busiest months run from May to October.

What is the quietest month in Idaho?

January was the quietest Airbnb month in Idaho in the 12 months to October 2026, ranking 12th of 12, and April ranked 11th. Stays in January were booked about 38 days ahead, against 76 days for July.

How long is a typical Airbnb stay in Idaho?

A typical Airbnb stay in Idaho lasted 5.1 nights in the 12 months to October 2026, booked about 55 days ahead. By month, stays ran from 3.9 nights in September to 5.6 nights in April.

Where do Airbnb guests in Idaho come from?

Of Idaho Airbnb guests who left a review as of October 2026, 95.7% were from within the United States, AirROI estimates. The top countries abroad were Canada at 1.1%. Among the same guests, the top origin city was Boise at 5.7%, ahead of Salt Lake City at 2.1%.

What is the most booked town in Idaho on Airbnb?

Boise was the most booked town in Idaho on Airbnb, with an estimated 35,505 stays in the 12 months to October 2026, ahead of Island Park and Coeur d'Alene.

Are Airbnb stays the same as tourists?

No. Visit Idaho counts overnight visitors (12.9 million in 2023). An Airbnb stay is one booking on one platform, however many guests it holds. AirROI's 267,685 stays are estimates for the 12 months to October 2026.

Method

How These Numbers Are Made

Official figures come from their publishers, linked above, and were last checked in November 2026. Stays and nights are AirROI estimates for the 12 months to October 2026, built from Airbnb listing data, and cover Airbnb only. Nights add up each town's stays times its typical stay, across 79 towns. Month ranks compare each month's part of Airbnb nights. Origin rests on 853,403 reviews and describes guests who left a review, not everyone who stayed. Read the method page.