Rexburg, Idaho Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Rexburg, Idaho? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $19,225 per year — at a $165 nightly rate, 42.6% occupancy, and a $71 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
At 180 active listings, Rexburg is a boutique market where moderate demand with room for well-positioned listings to outperform. Supply grew 48.8% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
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What Are the Key Airbnb Metrics in Rexburg?
In Rexburg, the headline Airbnb metrics are $19,225 in average annual revenue,42.6% occupancy, $165 ADR, and $71 in RevPAR, and guests book about 45 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Rexburg?
Understanding the monthly revenue variations for Airbnb listings in Rexburg is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Rexburg is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Rexburg across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,312+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,796 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,691 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $948, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Rexburg
What Is the Monthly Airbnb Occupancy Rate in Rexburg?
Maximize your bookings by understanding the Rexburg STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Rexburg:
- Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 61% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 42%.
- Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Rexburg
What Is the Average Airbnb Nightly Rate in Rexburg?
Effective short term rental pricing strategy in Rexburg involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Rexburg typically peaks in July and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $316+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $205 or more.
- Typical properties (Median) charge around $131 per night.
- Entry-level properties (Bottom 25%) earn around $91 per night.
Average Daily Rate (ADR) Trend by Month in Rexburg
What Is the RevPAR for Airbnb in Rexburg?
RevPAR in Rexburg is currently $71. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $39 RevPAR.
- Typical properties (Median) generate $60 RevPAR.
- Strong performers (Top 25%) earn $84 RevPAR.
- Best-in-class (Top 10%) achieve $131 RevPAR.
Average Monthly RevPAR Trend in Rexburg
RevPAR Insights for Rexburg
- The average RevPAR in Rexburg is $71. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($131) and bottom 25% ($39) is $92, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Jul and bottoms out in Mar, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Rexburg benchmarks. If your RevPAR falls below the median of $60, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $84+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
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When Is the Peak Season for Airbnb in Rexburg?
Rexburg's peak Airbnb season falls in July, June, August, while the softest stretch is February, March, April. Overall, the market shows highly seasonal trends requiring careful strategy, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (July, June, August)
- Revenue averages $3,101 per month
- Occupancy rates average 56.2%
- Daily rates average $176
Shoulder Season
- Revenue averages $1,980 per month
- Occupancy maintains around 40.0%
- Daily rates hold near $167
Low Season (February, March, April)
- Revenue drops to average $1,598 per month
- Occupancy decreases to average 36.9%
- Daily rates adjust to average $161
Seasonality Insights for Rexburg
- Airbnb seasonality in Rexburg is pronounced. Revenue swings sharply between peak and low months, which means pricing strategy, minimum-stay settings, and cash reserves all need to account for extended slower periods.
- During the high season, the absolute peak month showcases Rexburg's highest earning potential, with monthly revenues climbing to $3,544, occupancy reaching 61.5%, and ADRs peaking at $182.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,571, occupancy could drop to 35.4%, and ADRs may adjust to $151.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Rexburg.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- In a highly seasonal market like Rexburg, building a cash reserve during the top months is essential for covering fixed costs during the slow period. Automated pricing tools can help capture demand shifts in real time.
Do You Need a License for Airbnb in Rexburg?
Low regulation and minimal registration activity in Rexburg, Idaho, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Rexburg to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Rexburg?
Rexburg is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| University District | Proximity to Brigham Young University-Idaho makes this neighborhood a hotspot for student and family rentals. Ideal for short-term stays during university events and activities. | Brigham Young University-Idaho, Rexburg Rapids, Rexburg Tabernacle, Harmon Park, The Legacy Flight Museum |
| Downtown Rexburg | The heart of Rexburg offers a mix of local shops, dining options, and cultural experiences. Attractive for visitors seeking a vibrant local atmosphere. | Rexburg Main Street, Rexburg Cultural Arts Center, The Eliza R. Snow Performing Arts Center, Local Restaurants and Cafes |
| Rexburg South | This area features residential neighborhoods that are popular among families and visitors seeking a quieter stay while still being close to amenities. | South Fork of the Snake River, Bear Lake, Nature Trails, Local Parks |
| Near Splash Park | Family-friendly area close to the recreation facilities, perfect for guests visiting in the summer and looking for outdoor activities. | Rexburg Splash Park, Rexburg River Trail, Local Playground, Outdoor Picnic Areas |
| Bear Lake Area | A beautiful scenic area that attracts tourists year-round for outdoor activities and water sports, popular for vacation rentals. | Bear Lake, Trasher Island, Garden City beaches, Bear Lake State Park |
| St. Anthony | Just a short drive from Rexburg, this charming town offers a mix of small-town atmosphere and access to outdoor adventures, ideal for tourists looking to explore Idaho's beauty. | The St. Anthony Sand Dunes, Fishing and Boating, Local Parks, Nearby Wildlife Refuge |
| Ririe | Located near scenic lakes and recreation areas, Ririe appeals to those interested in water activities and disconnecting from the hustle, making it ideal for nature lovers. | Ririe Reservoir, Outdoor Camping Areas, Fishing Spots, Hiking Trails |
| Swan Valley | A rural area known for its stunning landscapes and outdoor adventures, appealing for those looking for rustic cabins and beautiful views for a getaway. | Whitewater Rafting, Fishing on the Snake River, Scenic Drives, Wildlife Viewing |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Rexburg offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Rexburg?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Rexburg
- The Rexburg Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 81.7% of the 180 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Rexburg, House properties are the most common (55%), reflecting the local real estate landscape.
- Houses represent a significant 55% portion, catering likely to families or larger groups.
- Smaller segments like others (combined 2.2%) offer potential for unique stay experiences.
Rexburg Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Rexburg
- The dominant room capacity in Rexburg is 2 bedrooms listings, making up 32.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 55.6% of the active Airbnb listings in Rexburg, indicating a high concentration in these sizes.
- A significant 40.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Rexburg.
Rexburg Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Rexburg
- The most common guest capacity trend in Rexburg vacation rentals is listings accommodating 8+ guests (28.3%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Rexburg STR market, accounting for 55.0% of listings.
- 58.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Rexburg.
- On average, properties in Rexburg are equipped to host 5.1 guests.
How Do Listings in Rexburg Compare on Quality?
Listing quality in Rexburg can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Rexburg
- At 47.2 photos per listing on average, Rexburg hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 20.6% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Rexburg averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Rexburg?
Amenity Prevalence
Amenity Insights for Rexburg
- Essential amenities in Rexburg that guests expect include: Heating, Wifi, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Smoke alarm, Hot water, Fire extinguisher are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Rexburg: Heating, Wifi, Free parking on premises.
- Prioritize adding missing essentials: Heating, Wifi, Free parking on premises.
- Consider adding popular differentiators like Smoke alarm or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Rexburg to stay competitive.
Which Airbnb Amenities Boost Revenue in Rexburg?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Rexburg, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
TV | 88.3% | $21,112 | $4,936 | 327.7% |
Kitchen | 88.9% | $20,798 | $6,642 | 213.1% |
Dishes and silverware | 86.1% | $21,129 | $7,417 | 184.9% |
Hot water | 93.9% | $19,977 | $7,675 | 160.3% |
Refrigerator | 81.7% | $21,643 | $8,451 | 156.1% |
Microwave | 84.4% | $21,195 | $8,531 | 148.4% |
Pool tableHigh opportunity | 2.8% | $44,188 | $18,512 | 138.7% |
Coffee maker | 76.1% | $22,201 | $9,741 | 127.9% |
Ping pong tableHigh opportunity | 4.4% | $41,128 | $18,206 | 125.9% |
Hangers | 83.3% | $21,022 | $10,238 | 105.3% |
Revenue Impact Insights for Rexburg
- TV tops the revenue impact list with a 327.7% uplift — listings with this amenity earn $21,112 vs. $4,936 without it.
- High-opportunity amenities — Pool table, Ping pong table — combine revenue uplift above 100% with prevalence under 10%, meaning most competitors haven't adopted them yet.
- TV, Kitchen, Dishes and silverware, Hot water, Refrigerator, Microwave, Hangers — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Prioritize adding Pool table — it has the best combination of high revenue impact and low market saturation in Rexburg.
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Rexburg STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Rexburg. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsRexburg Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Rexburg
- The typical guest profile for Airbnb in Rexburg consists of primarily domestic travelers (94%), often arriving from nearby Salt Lake City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 93.5% of guests.
- Key international markets include United States (93.5%) and Canada (1.5%).
- Top languages spoken are English (68.7%) followed by Spanish (14.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Salt Lake City and Rexburg.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Rexburg?
Listings in Rexburg average 4.87 out of 5 overall, with about 97 reviews per active listing and 50.6% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Rexburg
- With an overall rating of 4.87, Rexburg listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Communication (4.93), while Value (4.86) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 50.6% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Rexburg Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Rexburg
- The most common availability pattern in Rexburg falls within the 271-366 days range, representing 43.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 80.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Rexburg (36.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 22.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Rexburg?
Average Booking Lead Time by Month
Booking Lead Time Insights for Rexburg
- The overall average booking lead time for vacation rentals in Rexburg is 45 days.
- Guests book furthest in advance for stays during July (average 60 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 25 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (49 days avg.) sees the longest lead times, while Winter (36 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (45 days) as a baseline for your pricing and availability strategy in Rexburg.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 60 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 49 days) to capture early planners.
- Monitor your own booking lead times against these Rexburg averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Rexburg?
Guests in Rexburg stay about 4.4 nights on average, generating roughly 4,637 reservations and 25.9 bookings per listing in the latest AirROI dataset. The most common check-in time is 4:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Rexburg
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Rexburg
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 25.9 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in May (5.3 nights) and shorten in Mar (3.3 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 4:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Rexburg Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
103 listings
57.2% of total
2 Nights
42 listings
23.3% of total
3 Nights
5 listings
2.8% of total
4-6 Nights
1 listings
0.6% of total
7-29 Nights
2 listings
1.1% of total
30+ Nights
27 listings
15% of total
Key Insights
- The most prevalent minimum stay requirement in Rexburg is 1 Night, adopted by 57.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (80.5%) of the Rexburg Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (15%) caters to monthly stays (30+ nights) in Rexburg, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 57.2% of Rexburg hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 15% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Rexburg.
Rexburg Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 30 Days
4 listings
2.2% of total
Limited
2 listings
1.1% of total
Super Strict 60 Days
1 listings
0.6% of total
Flexible
64 listings
35.6% of total
Moderate
67 listings
37.2% of total
Firm
33 listings
18.3% of total
Strict
9 listings
5% of total
Cancellation Policy Insights for Rexburg
- The prevailing Airbnb cancellation policy trend in Rexburg is Moderate, used by 37.2% of listings.
- The market strongly favors guest-friendly terms, with 72.8% of listings offering Flexible or Moderate policies. This suggests guests in Rexburg may expect booking flexibility.
- Strict cancellation policies are quite rare (5%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 37.2% market standard in Rexburg.
- Using a Strict policy might deter some guests, as only 5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Rexburg.
How Much Are Airbnb Cleaning Fees in Rexburg?
Cleaning fees in Rexburg are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Rexburg
- 94.4% of listings charge a cleaning fee, making it standard practice in Rexburg. Guests expect it and factor it into their booking decisions.
- The average cleaning fee of $89 is close to the median ($75), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 11.1% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the Rexburg median of $75. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Rexburg Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Rexburgbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Spacious Idaho Home: Ski, Hike, & Fish!
Entire Place • 7 bedrooms
Welcome to Golden Leaf Lodge - Sleeps 25
Entire Place • 7 bedrooms
Private Rexburg 5 Bedroom Home with Bonus Loft The
Entire Place • 6 bedrooms
Elegant Oxbow Farmhouse - Sleeps 22
Entire Place • 5 bedrooms
Luxury Country Guest Suite Sleeps 10, Hot Tub
Entire Place • 3 bedrooms
Amazing Elk Ranch Retreat Luxury 6 Bedroom Home
Entire Place • 6 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Rexburg?
Learn from the best! This table showcases top-performing Airbnb hosts in Rexburg based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Lyn | 12 | $230,978 | 1557 | 4.81/5.0 |
| Angel Host | 4 | $139,801 | 613 | 4.80/5.0 |
| Kacey & Tiffanie | 3 | $119,159 | 168 | 4.69/5.0 |
| Tamie | 3 | $94,368 | 366 | 4.93/5.0 |
| Evolve | 2 | $93,400 | 61 | 4.74/5.0 |
| Jose & Aspen | 1 | $78,990 | 39 | 4.95/5.0 |
| Matt | 1 | $75,248 | 64 | 4.97/5.0 |
| McKinley | 3 | $74,377 | 23 | 5.00/5.0 |
| Shane & Joanna | 1 | $69,530 | 47 | 5.00/5.0 |
| Sean | 2 | $64,393 | 424 | 4.95/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Rexburg.
Who Are the Airbnb Hosts in Rexburg?
Rexburg is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Rexburg
- With 61.1% Superhosts, Rexburg has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 12.2% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 6.1% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 70.0% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 37.8% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Rexburg averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Rexburg
These are the highest-grossing professional property management operations in Rexburg, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Lyn | 12 | $230,978 | $240 | 26.9% | 4.81/5 |
| Angel Host | 4 | $139,801 | $166 | 57.7% | 4.80/5 |
| Kacey & Tiffanie | 3 | $119,159 | $321 | 48.9% | 4.69/5 |
| Evolve | 2 | $93,400 | $258 | 41.2% | 4.74/5 |
| Jose & Aspen | 1 | $78,990 | $522 | 40.0% | 4.95/5 |
| Brandon | 1 | $45,909 | $248 | 50.4% | 4.98/5 |
| Jake | 2 | $30,946 | $212 | 35.2% | 4.77/5 |
Management Company Insights for Rexburg
- The leading management company, Lyn, operates 12 listings with $230,978 in gross revenue — a useful benchmark for what scale looks like in Rexburg.
- Top managers average 4 properties each, suggesting professional management in Rexburg still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.82/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 12.2% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Rexburg's Airbnb Market Compare to Nearby Cities?
How does the Rexburg Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Driggs, Rexburg has 6 percentage points lower occupancy and about $177 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Teton Village | 283 | $8,294 | $921.31 | 44% |
| Jackson | 348 | $6,953 | $626.76 | 47% |
| Fish Haven | 61 | $6,344 | $895.08 | 33% |
| Wilson | 255 | $4,822 | $486.23 | 48% |
| Island Park | 1,012 | $4,346 | $453.41 | 47% |
| Tetonia | 111 | $4,185 | $350.09 | 46% |
| Driggs | 370 | $4,138 | $341.84 | 49% |
| West Yellowstone | 287 | $3,720 | $399.69 | 43% |
| Victor | 334 | $3,553 | $354.27 | 49% |
| Alpine | 48 | $3,310 | $380.42 | 43% |
Frequently Asked Questions About Airbnb in Rexburg
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Rexburg.
How much do Airbnb hosts make in Rexburg?
Rexburg hosts earn about $19,225 per year on average, with an average nightly rate of $165 and RevPAR of $71. Those figures describe the typical revenue environment for active listings in Rexburg, Idaho, not the ceiling for the best operators. Source: AirROI 2026 data, Rexburg market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Rexburg?
The average Airbnb occupancy rate in Rexburg is 42.6%. July is the strongest month and March is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Rexburg?
Listings in Rexburg average $165 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Rexburg?
Rexburg currently has about 180 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Rexburg?
AirROI currently classifies the short-term rental regulation level in Rexburg as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Rexburg?
RevPAR in Rexburg is about $71. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Rexburg?
At 42.6% occupancy, Rexburg can be profitable — but margins depend heavily on operating costs, property acquisition price, and how well hosts optimize pricing across seasons. Average annual revenue is $19,225, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Rexburg?
The average booking lead time in Rexburg is about 45 days — a moderate lead time that gives hosts planning visibility while still benefiting from last-minute bookings. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Rexburg?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Rexburg include University District, Downtown Rexburg, Rexburg South. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Rexburg?
entire_home listings make up 81.7% of the active supply in Rexburg. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Rexburg compare to nearby Airbnb markets?
Among neighboring markets, Teton Village posts $99,525 in average annual revenue with 43.8% occupancy, compared to Rexburg's $19,225 and 42.6%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Rexburg?
The average Airbnb stay length in Rexburg is about 4.4 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Rexburg?
Airbnb listings in Rexburg average 4.87 out of 5 overall. About 50.6% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Rexburg?
TV and Kitchen are among the strongest revenue-linked amenities in Rexburg. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Rexburg?
Yes. About 94.4% of active Airbnb listings in Rexburg charge a cleaning fee, and the average fee is $89. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Rexburg?
A 61.1% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.