The Moss Family Homestead & Retreat - Sleeps 22 Entire home · 6 bedrooms Rated 5.00 - Revenue
- $100,541
- Occupancy
- 30.3%
- Daily rate
- $818
Airbnb market data · 202612 months to September 2026
The average Airbnb in Ririe brought in $17,096 over the 12 months through September 2026, about 50% less than the Idaho average of $33,932.
The short answer
Ririe is cheaper but busier than the Idaho average. Listings averaged $177 a night and were booked on 46% of available nights, against $315 and 42% for the Idaho average.
Timing matters: in July, usually the best month, the average listing earns about 2.7 times as much as in March, usually the slowest. With only 40 active listings, a few bookings can reorder the months.
With 40 active listings, Ririe is the 52nd-largest of 90 Idaho markets AirROI tracks.
Browse the live Ririe Airbnb market See Every Ririe ListingRevenue
Gross bookings per Ririe listing averaged $17,096 over the 12 months to September 2026 (Idaho average: $33,932), before cleaning, platform and management costs and taxes.
In a typical year, the average Ririe listing brings in $3,920 in July, its best month, and $1,440 in March, its slowest. February runs within 1% of March, so either can be the slowest in a given year. The three strongest months bring in 36% of a full year's revenue, where an even calendar would give any three months 25%.
In a typical month, a top-quarter listing earns at least 4.1 times as much as a bottom-quarter one.
These are monthly figures for listings active in each month. The annual average above also counts listings that operated for only part of the year, so it runs below twelve times these figures.
July earns about 2.7 times what March does
Average revenue per active listing, by month, September 2024 to August 2026
Each point is one month as recorded, averaged over the listings active in it. The best and slowest months in the text average each calendar month over the past two years, so they can differ from the highest and lowest points here.
Latest 12 months in the September 2026 data. September's figures are still coming in, so the rows run to August.
July 2026 led on revenue, nightly rate and bookings alike.
| Month | Avg. Revenue | Occupancy | Avg. Nightly Rate | RevPAR | Booking Lead Time | Avg. Length of Stay |
|---|---|---|---|---|---|---|
| Sep 2025 | $2,255 | 53.7% | $177 | $75 | 45 days | 3.2 nights |
| Oct 2025 | $2,197 | 34.6% | $179 | $71 | 46 days | 3.9 nights |
| Nov 2025 | $3,121 | 20.0% | $175 | $104 | 48 days | 2.7 nights |
| Dec 2025 | $2,983 | 26.5% | $172 | $96 | 45 days | 4 nights |
| Jan 2026 | $1,055 | 16.1% | $162 | $34 | 34 days | 3.4 nights |
| Feb 2026 | $1,277 | 26.2% | $163 | $46 | 48 days | 7.5 nights |
| Mar 2026 | $1,229 | 29.0% | $162 | $40 | 23 days | 5.5 nights |
| Apr 2026 | $2,044 | 32.9% | $164 | $68 | 31 days | 8.9 nights |
| May 2026 | $1,623 | 33.7% | $178 | $52 | 61 days | 6.1 nights |
| Jun 2026 | $3,317 | 56.6% | $196 | $111 | 59 days | 4.4 nights |
| Jul 2026 | $4,118 | 68.4% | $198 | $133 | 77 days | 3.6 nights |
| Aug 2026 | $2,444 | 51.9% | $197 | $79 | 45 days | 3.6 nights |
Averages per active listing in each month. Highlighted: the highest-revenue month of the 12. RevPAR is the month's revenue spread over its nights, booked or not. Booking lead time is the days between booking and check-in, and length of stay the nights per booking, for stays in that month.
Location, size and how a home is run move its income far more than a city average shows. For a range on one Ririe address, run it through the Airbnb revenue calculator.
Profit
Yes, when it's run well. The average Ririe Airbnb took in $17,096 in the 12 months to September 2026, and run by its owner at everyday costs, about $890 a month of that is left after running costs, so a home that costs less than that to own or rent makes money. A listing in the top quarter leaves about $1,820 a month.
Cleaning it yourself keeps the $2,250 a year guests pay in cleaning fees, for about $1,080 a month. Handing the listing to a co-host at about 10% of nightly bookings still leaves about $770 a month.
These amounts come before housing costs. Where the mortgage or rent is less each month, the difference is profit; a home owned outright keeps it all after property tax, home insurance and any HOA or condo fees.
| Line | Average listing | Top-quarter listing |
|---|---|---|
| Money in | ||
| Nightly bookings | $14,846 | $30,080 |
| Cleaning fees guests pay13% of Ririe bookings | $2,250 | $4,550 |
| Gross bookings | $17,096 | $34,630 |
| Running costs | ||
| Airbnb's feeAbout 13%: 15.5% for the 80% of Ririe listings on Simplified Pricing, 3% for the rest | −$2,220 | −$4,500 |
| Cleaning and laundryPaid for by the cleaning fee; $0 if you clean yourself | −$2,250 | −$4,550 |
| Utilities and internetAbout 5% of bookings | −$850 | −$1,730 |
| Guest suppliesToiletries, coffee, paper goods: about 2% | −$340 | −$690 |
| Repairs and upkeepIncluding linens and small replacements: about 3% | −$510 | −$1,040 |
| Short-term rental insuranceOne policy, on top of Airbnb's free AirCover | −$170 | −$170 |
| Permit and registrationWhere one is required | −$90 | −$90 |
| Management$0 when you run it; co-hosts charge from about 10% of nightly bookings | $0 | $0 |
| Pricing and messaging toolsOptional; Airbnb's own tools are free | $0 | $0 |
| Lodging taxesAdded to the guest's bill and passed on | $0 | $0 |
| Total running costsAbout 24% of bookings, plus cleaning paid for by the cleaning fee | −$6,430 | −$12,770 |
| Left for housing costs, then profit | $10,666about $890 a month | $21,860about $1,820 a month |
| Housing costs | ||
| Mortgage or rent, property tax, home insurance, HOA or condo fees | Depend on the home | |
The estimate starts from Ririe's average listing, run by its owner. Change how the listing performs, who runs it and who cleans to see what is left for the mortgage or rent.
To work out the profit on one Ririe home, with its price, its mortgage or rent and your own costs, use the Airbnb profit calculator. It starts from the comparable listings around the address.
What a listing keeps comes down to the figures this page measures: nightly rate, nights booked and the months it's open. A listing at the top-quarter mark takes in about $2,890 a month, against $1,420 for the average one.
Occupancy
Ririe listings were booked on 46% of the nights they were open over the past year, 4 percentage points above the Idaho average (42%) and 5 points above the U.S. average (41%). In a typical year, occupancy swings from 16% in January to 67% in July.
The busiest tenth of listings are booked about 2.9 times as often as the bottom quarter.
July is usually the busiest month in Ririe, January the quietest
Share of open nights booked, by month, September 2024 to August 2026
The 12-month rate of 46% averages each listing's whole year, slow months included; each month here counts only the listings booked in it.
Nightly rates
The average nightly rate in Ririe, known as ADR (average daily rate), was $177 over the past year, about 44% below the Idaho and U.S. averages ($315 and $320). In a typical year, rates peak in June and July at about $190 and bottom out in September and November at about $160.
Prices span a wide range: the top 10% charge about 5.2 times the rate of the bottom quarter.
July rates run 19% above November's
Average nightly rate (ADR), by month, September 2024 to August 2026
RevPAR, or revenue per available night, divides a listing's income by every night it was open to book, so it rises with both price and bookings. In Ririe it averaged $76 over the past year, from about $46 in a typical March to about $126 in a typical July.
A small group of listings earns several times more per open night than the rest.
July RevPAR is about 2.7 times March's
Revenue per open night (RevPAR), by month, September 2024 to August 2026
Seasonality
With only 40 active listings, the monthly pattern in Ririe is noisy, since a few long or pricey stays can lift a month; revenue has tended to peak in July and bottom out in March.
Average revenue by month in Ririe
Average revenue per active listing, each calendar month averaged over the past two years
| Month | Revenue per listing |
|---|---|
| January | $1,880 |
| February | $1,440 |
| March | $1,440 |
| April | $1,940 |
| May | $1,990 |
| June | $3,450 |
| July | $3,920 |
| August | $2,550 |
| September | $2,240 |
| October | $2,090 |
| November | $1,930 |
| December | $2,550 |
Guests book Ririe stays 52 days ahead on average (about seven weeks). May stays are booked furthest out, about 94 days ahead, and January stays closest to arrival, about 26 days. A typical May booking is made in early February.
May stays are booked furthest ahead
Average days between booking and check-in, by month of stay, September 2024 to August 2026
The 12-month figure of 52 days averages each listing's year as a whole; each month here averages only the listings with stays in it.
Permits
None of the 40 active listings in Ririe display a registration, permit or license number. That doesn't mean no rules apply: some places don't ask hosts to show a number on the listing, and listing data doesn't capture every scheme.
Registration, permit, zoning and occupancy-tax rules vary by address and change often, so confirm them with the city or county before buying or listing in Ririe.
Neighborhoods
AirROI's area guide picks Ririe Lake, Pine Creek Canyon and Heise Hot Springs as the parts of Ririe that draw short-term rental guests. The picks reflect guest appeal, not earnings data or permit eligibility, so check local permit rules for a specific address before buying.
| Area | Who it suits | Landmarks nearby |
|---|---|---|
| Ririe Lake | A serene spot popular for fishing and boating, attracting nature lovers and families looking for outdoor activities. | Ririe Reservoir, Ririe Fishing Access, Cache Creek, Ririe Park, Fishing and Boating areas |
| Pine Creek Canyon | A hidden gem for hikers and outdoor enthusiasts, known for its beautiful landscapes and tranquil environment. | Hiking trails, Scenic viewpoints, Wildlife watching, Camping spots |
| Heise Hot Springs | A popular destination for relaxation and family fun, known for its natural hot springs and recreational facilities. | Heise Hot Springs Resort, Water slide, Camping areas, Hot spring pools |
Area descriptions are AI-assisted from public sources and are not checked against zoning.
Listings
Every Airbnb in Ririe is an entire home: all 40 listings rent the whole place. Cabins and other outdoor stays make up 68% of listings, about twice the share of houses (33%).
Every listing rents the whole place
Ririe Airbnb listings by room type
Cabins lead the property mix
Ririe Airbnb listings by property type
| Property type | Share of listings | Listings |
|---|---|---|
| Cabin/Outdoor | 67.5% | 27 |
| House | 32.5% | 13 |
One-bedroom homes are the most common size in Ririe (52% of entire homes), and 35% have three or more bedrooms. Shares are of the 31 entire homes that give a bedroom count.
Ririe entire homes by number of bedrooms
Entire homes with each number of bedrooms, of those with a bedroom count on file
| Bedrooms | Share of entire homes with a bedroom count | Entire homes |
|---|---|---|
| 1 bedroom | 51.6% | 16 |
| 2 bedrooms | 12.9% | 4 |
| 3 bedrooms | 6.5% | 2 |
| 4 bedrooms | 19.4% | 6 |
| 5+ bedrooms | 9.7% | 3 |
Ririe is a group-trip market: 30% of listings sleep eight or more guests, more than the share of the next most common size, two guests (25%).
Ririe listings by guest capacity
Share of listings by the number of guests they sleep
| Guest capacity | Share of listings | Listings |
|---|---|---|
| 1 guest | 5.0% | 2 |
| 2 guests | 25.0% | 10 |
| 3 guests | 5.0% | 2 |
| 4 guests | 17.5% | 7 |
| 5 guests | 7.5% | 3 |
| 6 guests | 7.5% | 3 |
| 7 guests | 2.5% | 1 |
| 8+ guests | 30.0% | 12 |
Ririe hosts set up an average of 4.3 beds per listing, roughly two for every bedroom. About a quarter of listings (25%) show their exact location on the listing map; the rest show an approximate area.
Fire pits are common in Ririe: 73% of listings have one, and 83% offer self check-in.
Share of Ririe listings with each common amenity
Guests
Ririe draws mostly domestic guests: 88% of those who left reviews live in the United States. No single city dominates: Salt Lake City is the largest source, at about 3% of reviews. Of the 12% from abroad, the largest groups come from Canada and France. English is spoken by 64% of guests, and Spanish by 11%.
88% of Ririe guests are domestic
Where guests who left reviews live
Where Ririe guests come from: top cities
Share of guests who left reviews
| Origin city | Share of guests |
|---|---|
| Salt Lake City | 3.5% |
| Boise | 3.2% |
| Idaho Falls | 2.9% |
| New York | 1.3% |
| Chicago | 1.3% |
Where Ririe guests come from: top countries
Share of guests who left reviews
| Origin country | Share of guests |
|---|---|
| United States | 88.0% |
| Canada | 2.8% |
| France | 1.6% |
| Germany | 1.3% |
| United Kingdom | 1.3% |
Languages spoken by Ririe guests
Share of guests who left reviews
| Language | Share of guests |
|---|---|
| English | 63.5% |
| Spanish | 11.5% |
| German | 4.7% |
| French | 3.6% |
| Portuguese | 2.6% |
Ririe Airbnbs average 4.86 stars, and 65% of listings hold Airbnb's Guest Favorite badge. The category scores are tightly bunched, and value for money is the lowest, at 4.82. Listings here carry long review histories, about 86 reviews each on average.
Communication scores highest in Ririe; value is lowest
Average guest rating out of 5 by category; the bars start at 4.0
| Category | Average rating (out of 5) |
|---|---|
| Accuracy | 4.88 |
| Cleanliness | 4.87 |
| Communication | 4.91 |
| Location | 4.87 |
| Check-in | 4.89 |
| Value | 4.82 |
Booking patterns
All Ririe listings are open to guests more than 180 days a year, but none are booked or blocked that many days. The most common booked-or-blocked total is 91 to 180 days a year, covering 65% of listings; blocked nights include any the host closes off.
Days a year Ririe listings are open to guests
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 271-366 days | 50.0% | 20 |
| 181-270 days | 50.0% | 20 |
Days a year Ririe listings are booked or blocked
Share of listings by days a year
| Days a year | Share of listings | Listings |
|---|---|---|
| 91-180 days | 65.0% | 26 |
| 31-90 days | 32.5% | 13 |
| 1-30 days | 2.5% | 1 |
The average Ririe booking lasts 5.2 nights, longest in April and shortest in January. Listings took about 20 bookings each over the year. About six in ten listings that give a check-in time set it at 3 p.m., with check-out usually at 11 a.m.
Average length of stay by month in Ririe
Average nights per booking, by month of stay
Two-year average by calendar month.
Nearly all listings in Ririe accept stays of one or two nights.
Minimum stay set by Ririe listings
Share of listings by the shortest stay they accept, from one night to 30 or more
Firm is the most common cancellation policy in Ririe, used by 40% of listings; it refunds guests in full only if they cancel at least 30 days before check-in. About four in ten listings offer Flexible or Moderate terms and 45% use Firm or stricter ones, so neither camp dominates.
Cancellation policies of Ririe listings, from most to least flexible
Share of listings by the policy they use
Nearly all Ririe listings charge a cleaning fee. The typical fee is $50, but a minority of much higher fees lifts the average to $104, so the median is the better guide. Spread over the average stay of 5.2 nights, that adds roughly $10 a night to what guests pay. For listings that charge one, cleaning fees make up about 13% of gross revenue.
Top earners
The top-grossing Airbnb in Ririe, a six-bedroom home, took in $101,000 over the past year, about 5.9 times the city's average of $17,100. Three of the six listings below have five or more bedrooms; the other three have two and four bedrooms.
The Moss Family Homestead & Retreat - Sleeps 22 Entire home · 6 bedrooms Rated 5.00
Moss Avery Lodge Entire home · 8 bedrooms Rated 4.86
Riverfront Rustic Retreat with game room & theater Entire home · 4 bedrooms Rated 4.98
Sleeps 12+ spacious home overlooking Heise. Entire home · 5 bedrooms Rated 4.92
“The Perry Cottage” Entire home · 4 bedrooms Rated 4.88
Charmingly Rustic, Mountain River Ranch Cabin Entire home · 2 bedrooms Rated 4.67 Only 3% of Ririe listings are classed as professionally managed, though 43% of listings have a co-host. 88% of listings are run by Superhosts, so a strong review record is the norm here rather than an edge. Two-thirds of listings accept Instant Book, so most stays are confirmed without the host's approval. Airbnb's Simplified Pricing, where the host pays the whole service fee and guests see one price with no separate Airbnb charge, covers 80% of listings.
Nearby markets
Of the eight nearby markets in the table, all within 45 km, Victor (45 km away) earned the most per listing, about 2.6 times as much as Ririe.
| Market | Listings | Avg. annual revenue | Avg. nightly rate | Occupancy |
|---|---|---|---|---|
| Rigby 13 km | 50 | $22,022 | $204 | 37% |
| Rexburg 25 km | 189 | $18,804 | $166 | 42% |
| Ammon 28 km | 44 | $25,011 | $194 | 44% |
| Idaho Falls 31 km | 292 | $19,719 | $172 | 45% |
| Swan Valley 35 km | 30 | $30,112 | $354 | 40% |
| St. Anthony 38 km | 46 | $13,282 | $171 | 36% |
| Irwin 45 km | 76 | $25,187 | $256 | 46% |
| Victor 45 km | 357 | $43,594 | $373 | 48% |
See all 90 Idaho Airbnb markets
Markets elsewhere in the United States with a similar nightly rate and occupancy to Ririe:
FAQ
An active Ririe Airbnb grossed $17,096 on average in the 12 months to September 2026, according to AirROI's tracking of 40 active listings. That is before cleaning, management, taxes and financing. Busier, better-run listings do far better: the top quarter took in $2,990 or more in a typical month.
It depends most on the home's size, location and how it's run. The middle half of Ririe listings earn between $713 and $2,990 in a typical month, and the top tenth $5,350 or more. For one home, enter its address and bedroom count in the Airbnb income calculator: it compares the home with similar listings nearby.
Listings in Ririe were booked on 46% of available nights over the past year. That compares with 42% for the Idaho average. July is usually the busiest month.
The average booked night in Ririe cost $177 before fees. Half of listings charge between $59 and $200, so bedroom count and location move the price more than the average suggests.
None of the active Ririe listings display a registration, permit or license number. That doesn't mean no rules apply, so confirm registration, permit and occupancy-tax rules with the city or county before buying.
Yes, when it's run well. The average Ririe Airbnb grossed $17,096 in the 12 months to September 2026, 50% below the Idaho average of $33,932. Run by its owner, with the cleaning fee covering the cleaner and everyday costs for Airbnb's fee, utilities, supplies, upkeep and insurance, $10,666 a year (about $890 a month) is left before the mortgage or rent. A home that costs less than that to own or rent makes a profit, and a listing at the top-quarter mark leaves about $1,820 a month. Check a specific home in the Airbnb calculator.
July usually pays best, averaging $3,920 per active listing over the past two years, and March usually pays least. The month-by-month table above shows how the latest 12 months played out.
Each night a Ririe listing was open to book earned $76 on average over the past year, booked or not. That figure, revenue per available night (RevPAR), folds price and occupancy into one number; the top 10% of listings made $152 or more.
Ririe stays were booked 52 days (about seven weeks) before arrival on average over the past year, so most of a month is booked well before it starts.
The average Ririe Airbnb stay lasted 5.2 nights over the past year. A listing took 20 reservations over the year on average.
Guests rate Ririe Airbnbs 4.86 out of 5 on average. Guests score communication highest and value lowest.
Ririe Lake, Pine Creek Canyon and Heise Hot Springs draw the most short-term rental interest in Ririe. The neighborhood guide explains what brings guests to each.
AirROI counted 40 active Airbnb listings in Ririe as of September 2026. The closest tracked market is Rigby, 13 km away.
In Ririe, nearly all listings add a cleaning fee. The median fee is $50, but a minority of much higher fees lifts the average to $104, so the median is the better guide.
Method
Figures on this page cover 40 active Airbnb listings in Ririe from October 2025 to September 2026 (trailing twelve months). AirROI refreshes them monthly from listing-level booking and calendar data covering 20+ million properties worldwide. Money figures are in U.S. dollars. Annual revenue averages every listing active during the period, including those listed for only part of it; monthly figures average the listings active in each month; the tier lists show the spread. Neighborhood descriptions are AI-assisted. See the methodology for definitions.
Need this programmatically? The same metrics are available through the AirROI Airbnb Data API and bulk downloads in the data portal.