Stephenville, Texas Airbnb Market Data 2026: STR Report & Statistics
How much can you earn on Airbnb in Stephenville, Texas? Based on AirROI's 2026 dataset (April 2025 – March 2026), the short answer is $25,078 per year — at a $220 nightly rate, 38.0% occupancy, and a $83 RevPAR that reflects moderate rate-to-revenue efficiency with room to optimize.
At 87 active listings, Stephenville is a boutique market where moderate demand with room for well-positioned listings to outperform. Supply grew 128.9% over the past year, yet revenue and nightly rates both trended upward — a signal that traveler demand is outpacing new inventory rather than being diluted by it. For hosts, pricing power remains intact even as competition increases.
Regulation is low with minimal registration requirements, pointing to an operator-friendly environment. In a market this size, differentiated listings with strong reviews can capture outsized returns relative to the competition.
Table of Contents [hide] [show]
What Are the Key Airbnb Metrics in Stephenville?
In Stephenville, the headline Airbnb metrics are $25,078 in average annual revenue,38.0% occupancy, $220 ADR, and $83 in RevPAR, and guests book about 46 days in advance.
How Much Do Airbnb Hosts Earn Monthly in Stephenville?
Understanding the monthly revenue variations for Airbnb listings in Stephenville is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Stephenville is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Stephenville across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,080+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,484 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,258 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,184, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Stephenville
What Is the Monthly Airbnb Occupancy Rate in Stephenville?
Maximize your bookings by understanding the Stephenville STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Stephenville:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 38%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Stephenville
What Is the Average Airbnb Nightly Rate in Stephenville?
Effective short term rental pricing strategy in Stephenville involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Stephenville typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $381+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $243 or more.
- Typical properties (Median) charge around $187 per night.
- Entry-level properties (Bottom 25%) earn around $147 per night.
Average Daily Rate (ADR) Trend by Month in Stephenville
What Is the RevPAR for Airbnb in Stephenville?
RevPAR in Stephenville is currently $83. Because RevPAR combines nightly rates with realized occupancy, it is one of the cleanest ways to compare how efficiently listings turn demand into revenue across the market.
- Entry-level properties (Bottom 25%) see $47 RevPAR.
- Typical properties (Median) generate $77 RevPAR.
- Strong performers (Top 25%) earn $119 RevPAR.
- Best-in-class (Top 10%) achieve $146 RevPAR.
Average Monthly RevPAR Trend in Stephenville
RevPAR Insights for Stephenville
- The average RevPAR in Stephenville is $83. This metric combines nightly rates with realized occupancy, making it one of the best single-number indicators of market efficiency.
- The gap between the top 10% ($146) and bottom 25% ($47) is $99, suggesting a relatively compressed market where operational differences yield moderate returns.
- RevPAR peaks in Jun and bottoms out in Jan, mirroring the broader seasonal demand pattern and suggesting opportunities for dynamic pricing.
Recommendations for Hosts
- Track your own RevPAR monthly against these Stephenville benchmarks. If your RevPAR falls below the median of $77, examine whether low occupancy or low ADR is the primary drag.
- Top-quartile listings achieve $119+ RevPAR through a combination of competitive pricing, strong reviews, and strategic amenities. Target this tier through incremental improvements.
- Use RevPAR rather than revenue alone when comparing properties of different sizes — it normalizes for available nights and gives a more accurate picture of performance.
Get Live Stephenville Market Intelligence 👇
Explore Real-time Analytics
When Is the Peak Season for Airbnb in Stephenville?
Stephenville's peak Airbnb season falls in June, July, May, while the softest stretch is January, February, March. Overall, the market shows moderate seasonality with distinct peak and low periods, which should guide pricing, minimum stays, and cash-flow planning.
Peak Season (June, July, May)
- Revenue averages $3,132 per month
- Occupancy rates average 46.1%
- Daily rates average $217
Shoulder Season
- Revenue averages $2,684 per month
- Occupancy maintains around 39.1%
- Daily rates hold near $219
Low Season (January, February, March)
- Revenue drops to average $1,943 per month
- Occupancy decreases to average 31.8%
- Daily rates adjust to average $218
Seasonality Insights for Stephenville
- The Airbnb seasonality pattern in Stephenville shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it is also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Stephenville's highest earning potential, with monthly revenues climbing to $3,232, occupancy reaching 49.8%, and ADRs peaking at $231.
- Conversely, the slowest single month marks the market's lowest point — revenue may dip to $1,806, occupancy could drop to 28.0%, and ADRs may adjust to $204.
- Lower occupancy paired with meaningful seasonality means hosts in Stephenville need to maximize every peak-season booking and seriously consider whether off-season pricing adjustments or minimum-stay changes can capture incremental revenue.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability and consider tightening cancellation policies to reduce last-minute gaps.
- Low Season: Offer competitive pricing, extended-stay discounts, and flexible cancellation policies. Target off-season travelers like remote workers, budget-conscious guests, and travelers with flexible schedules.
- Shoulder Seasons: Implement dynamic pricing that bridges peak and low rates. Target weekend travelers, local events, and business visitors. Slightly more flexible terms than peak season can help maintain occupancy without deep discounting.
- Regularly analyze your own performance against these Stephenville seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Do You Need a License for Airbnb in Stephenville?
Low regulation and minimal registration activity in Stephenville, Texas, United States point to an operator-friendly environment. That said, even low-regulation markets may have tax collection requirements, safety standards, or HOA rules that affect short-term rental operations. Always verify the latest short-term rental regulations and Airbnb license requirements directly with local government authorities for Stephenville to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
What Are the Best Neighborhoods for Airbnb in Stephenville?
Stephenville is a smaller vacation rental market where a handful of neighborhoods drive most of the booking activity. Choosing the right area is especially important in boutique markets — there is less room for a mediocre location to succeed on volume alone. The areas below highlight where short-term rental demand is strongest and why.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Historic Downtown Stephenville | Charming area with a mix of historic buildings, shops, and restaurants. Perfect for guests looking to explore local culture and the rich history of Stephenville. | Erath County Courthouse, Stephenville Historical Museum, local shops and cafes, live music venues |
| Tarleton State University | Home to a vibrant student population and educational events. Attracts parents, visitors, and students, making it a great spot for hosting short-term stays during semesters and events. | Tarleton State University, university sports events, student activities and events |
| Stephenville City Park | A lovely area for outdoor lovers and families, with parks and sports facilities. Ideal for guests looking for leisure and relaxation in nature. | City Park, sports facilities, walking trails, picnic areas |
| Loop 567 Corridor | A busy area that offers convenience for shopping and dining. Great for families and travelers needing easy access to amenities. | restaurants, shopping centers, movie theaters, grocery stores |
| Cattlemen's Rendezvous | Known for its connection to the cattle industry of Texas, making it an appealing location for those interested in Western culture and events. | local rodeos, cattle auctions, Western festivals |
| Stephenville Airport | A unique location for aviators and those interested in flight, attracting guests who might need short-term accommodation while they are in town for aviation events. | Stephenville Aviation, fly-ins, aviation events |
| Lillian Street Historic District | Charming and picturesque, with beautiful historic homes and a close-knit community atmosphere, ideal for travelers who appreciate local charm. | historic homes, local eateries, community events |
| County Fairgrounds | A primary venue for local events and fairs, attracting visitors year-round for various happenings. | local fairs, exhibitions, community gatherings |
With 8 distinct neighborhoods showing meaningful short-term rental activity, Stephenville offers diversification within a single market. Investors can tailor their strategy — from high-turnover tourist zones to quieter residential areas that attract longer stays and remote workers.
What Types of Properties Are on Airbnb in Stephenville?
Room Type Distribution
Property Type Distribution
Market Composition Insights for Stephenville
- The Stephenville Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.4% of the 87 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Stephenville, House properties are the most common (62.1%), reflecting the local real estate landscape.
- Houses represent a significant 62.1% portion, catering likely to families or larger groups.
- The presence of 12.6% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, apartment/condo, unique stays (combined 6.8%) offer potential for unique stay experiences.
Stephenville Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Stephenville
- The dominant room capacity in Stephenville is 3 bedrooms listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 62.0% of the active Airbnb listings in Stephenville, indicating a high concentration in these sizes.
- A significant 43.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Stephenville.
Stephenville Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Stephenville
- The most common guest capacity trend in Stephenville vacation rentals is listings accommodating 8+ guests (24.1%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Stephenville STR market, accounting for 44.8% of listings.
- 57.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Stephenville.
- On average, properties in Stephenville are equipped to host 5.5 guests.
How Do Listings in Stephenville Compare on Quality?
Listing quality in Stephenville can be approximated through presentation depth, bedroom count, and how often hosts disclose exact locations. These signals show how professionally the local supply base is merchandised.
Listing Quality Insights for Stephenville
- At 26.6 photos per listing on average, Stephenville hosts invest well in visual presentation. Listings with 20+ photos consistently outperform in search ranking and conversion.
- 31.0% of listings show their exact location. Lower disclosure rates can increase booking hesitation — guests want to know exactly where they are staying.
Recommendations for Hosts
- Enable exact location if possible — it removes a common source of guest uncertainty and can improve your listing's position in map-based searches.
- Use these quality indicators as a self-audit checklist. Listings that exceed the Stephenville averages across all three metrics are better positioned for premium pricing.
What Amenities Do Airbnb Guests Expect in Stephenville?
Amenity Prevalence
Amenity Insights for Stephenville
- Essential amenities in Stephenville that guests expect include: Air conditioning, Free parking on premises, Wifi, Heating, Hot water, Coffee maker, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Bed linens, Dishes and silverware, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Stephenville: Air conditioning, Free parking on premises, Wifi, Heating, Hot water, Coffee maker, Smoke alarm.
- Prioritize adding missing essentials: Air conditioning, Free parking on premises, Heating, Hot water, Coffee maker, Smoke alarm.
- Consider adding popular differentiators like Bed linens or Dishes and silverware to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Stephenville to stay competitive.
Which Airbnb Amenities Boost Revenue in Stephenville?
Not every amenity matters equally. This table focuses on the amenities most associated with higher revenue in Stephenville, which makes it more useful for prioritizing upgrades than a simple popularity list alone.
| Amenity | Prevalence | Revenue With | Revenue Without | Revenue Uplift |
|---|---|---|---|---|
Dishes and silverware | 93.1% | $26,286 | $8,766 | 199.9% |
Bed linens | 93.1% | $26,274 | $8,924 | 194.4% |
Oven | 77.0% | $29,163 | $11,390 | 156.0% |
Refrigerator | 86.2% | $27,226 | $11,649 | 133.7% |
Cooking basics | 81.6% | $27,934 | $12,403 | 125.2% |
Microwave | 93.1% | $26,026 | $12,267 | 112.2% |
Dishwasher | 57.5% | $32,186 | $15,472 | 108.0% |
Baking sheet | 63.2% | $30,971 | $14,948 | 107.2% |
Toaster | 62.1% | $31,137 | $15,162 | 105.4% |
Barbecue utensils | 36.8% | $36,878 | $18,212 | 102.5% |
Revenue Impact Insights for Stephenville
- Dishes and silverware tops the revenue impact list with a 199.9% uplift — listings with this amenity earn $26,286 vs. $8,766 without it.
- Dishes and silverware, Bed linens, Refrigerator, Cooking basics, Microwave — while widespread — still correlate with meaningful revenue gains, making them table stakes rather than true differentiators.
Recommendations for Hosts
- Focus your upgrade budget on amenities in the top half of this table. Below-median amenities may improve guest experience but contribute less to revenue growth.
- Highlight revenue-impacting amenities prominently in your listing title, photos, and description — guests can't value what they don't notice.
Dive Deeper: Advanced Stephenville STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Stephenville. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsStephenville Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Stephenville
- The typical guest profile for Airbnb in Stephenville consists of primarily domestic travelers (99%), often arriving from nearby San Antonio, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 99.2% of guests.
- Key international markets include United States (99.2%) and United Kingdom (0.1%).
- Top languages spoken are English (86.5%) followed by Spanish (10.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from San Antonio and Fort Worth.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
What Are Airbnb Guest Ratings in Stephenville?
Listings in Stephenville average 4.9 out of 5 overall, with about 65.3 reviews per active listing and 64.4% of listings carrying the Guest Favorite badge.
Rating Breakdown by Category
Guest Rating Insights for Stephenville
- With an overall rating of 4.9, Stephenville listings meet an exceptionally high bar. Guests consistently report strong satisfaction, which drives repeat bookings and referral traffic.
- The strongest subcategory is Check-in (4.96), while Value (4.85) trails behind — a useful signal for hosts looking to prioritize upgrades.
- 64.4% of listings carry the Guest Favorite badge, a strong trust signal that can meaningfully lift click-through and booking rates.
Recommendations for Hosts
- Focus improvement efforts on Value — even small gains in the weakest subcategory can lift overall ratings and search ranking.
- Encourage guests to leave reviews after checkout. Listings with more reviews rank higher in search results and convert browsers into bookers more effectively.
Stephenville Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Stephenville
- The most common availability pattern in Stephenville falls within the 271-366 days range, representing 39.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 75.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Stephenville (40.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 24.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
How Far in Advance Do Guests Book Airbnb in Stephenville?
Average Booking Lead Time by Month
Booking Lead Time Insights for Stephenville
- The overall average booking lead time for vacation rentals in Stephenville is 46 days.
- Guests book furthest in advance for stays during October (average 84 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 18 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (68 days avg.) sees the longest lead times, while Summer (22 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (46 days) as a baseline for your pricing and availability strategy in Stephenville.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 84 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 68 days) to capture early planners.
- Monitor your own booking lead times against these Stephenville averages to identify opportunities for dynamic pricing adjustments.
What Is the Average Length of Stay for Airbnb in Stephenville?
Guests in Stephenville stay about 4 nights on average, generating roughly 2,476 reservations and 28.5 bookings per listing in the latest AirROI dataset. The most common check-in time is 3:00 PM and check-out is 11:00 AM.
Monthly Length of Stay in Stephenville
Check-in Time Distribution
Check-out Time Distribution
Stay Pattern Insights for Stephenville
- A mid-range stay length points to leisure-driven demand — weekend getaways and short vacations. Hosts should optimize for quick turnover efficiency while keeping the guest experience smooth.
- At 28.5 bookings per listing, the turnover rate is high. Hosts with streamlined operations (self-check-in, automated messaging, reliable cleaners) have a structural advantage.
- Stay lengths peak in Jun (5.4 nights) and shorten in Dec (2.7 nights). Adjust minimum-night requirements seasonally to match.
Recommendations for Hosts
- With shorter average stays, focus on streamlining turnover. Self-check-in, reliable cleaning crews, and pre-staged amenities can reduce per-booking operational costs.
- Set your check-in time to match or beat the market standard of 3:00 PM. Offering early check-in flexibility can be a low-cost differentiator.
- Monitor length-of-stay seasonality to adjust minimum-night requirements — longer minimums during peak periods maximize revenue while shorter minimums fill gaps in shoulder seasons.
Stephenville Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
40 listings
46% of total
2 Nights
19 listings
21.8% of total
3 Nights
3 listings
3.4% of total
4-6 Nights
1 listings
1.1% of total
7-29 Nights
1 listings
1.1% of total
30+ Nights
23 listings
26.4% of total
Key Insights
- The most prevalent minimum stay requirement in Stephenville is 1 Night, adopted by 46% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (67.8%) of the Stephenville Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (26.4%) caters to monthly stays (30+ nights) in Stephenville, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 46% of Stephenville hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 26.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Stephenville.
Stephenville Airbnb Cancellation Policy Trends Analysis (2026)
Flexible
23 listings
26.4% of total
Moderate
24 listings
27.6% of total
Firm
23 listings
26.4% of total
Strict
17 listings
19.5% of total
Cancellation Policy Insights for Stephenville
- The prevailing Airbnb cancellation policy trend in Stephenville is Moderate, used by 27.6% of listings.
- There's a relatively balanced mix between guest-friendly (54.0%) and stricter (45.9%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 27.6% market standard in Stephenville.
- Regularly review your cancellation policy against competitors and market demand shifts in Stephenville.
How Much Are Airbnb Cleaning Fees in Stephenville?
Cleaning fees in Stephenville are meaningful operating levers, not just pass-through charges. What matters most is how often hosts charge them, how high they run relative to market norms, and how large a share of gross revenue they consume.
Cleaning Fee Insights for Stephenville
- 87.4% of listings charge a cleaning fee, making it standard practice in Stephenville. Guests expect it and factor it into their booking decisions.
- The average cleaning fee of $106 is close to the median ($100), suggesting a relatively consistent fee structure across the market.
- Cleaning fees represent 11.1% of gross revenue on average — a significant line item that impacts total guest cost and competitiveness.
Recommendations for Hosts
- Price your cleaning fee competitively against the Stephenville median of $100. Fees significantly above market norms can deter bookings, especially for shorter stays.
- Consider whether bundling the cleaning fee into a slightly higher nightly rate might improve conversion, since many guests filter by total price and separate fees can feel punitive.
- Monitor competitor cleaning fees regularly. Airbnb's search algorithm factors in total price, so a well-calibrated cleaning fee can improve your listing's ranking.
What Do the Top Airbnb Listings in Stephenville Look Like?
Benchmark your potential! Explore examples of top-performing Airbnb properties in Stephenvillebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Secluded cabin amenities Hot Tub/Pool 5 min town
Entire Place • 5 bedrooms
The Jersey cheerful and bright boutique home
Entire Place • 2 bedrooms
The Mill Iron - Stephenville
Entire Place • 4 bedrooms
The Cottage At Wooded Oaks
Entire Place • 5 bedrooms
Rusty Rose Farmhouse on 1/2 acre Near Tarleton
Entire Place • 3 bedrooms
Private Pool · On Golf Course· 3 Bed Near Tarleton
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Who Are the Top Airbnb Hosts in Stephenville?
Learn from the best! This table showcases top-performing Airbnb hosts in Stephenville based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Kason | 12 | $295,811 | 424 | 4.86/5.0 |
| Barbie | 3 | $159,140 | 419 | 4.99/5.0 |
| Cassie | 1 | $87,434 | 42 | 5.00/5.0 |
| Jamie | 3 | $84,107 | 223 | 4.99/5.0 |
| Dee | 2 | $82,955 | 59 | 5.00/5.0 |
| Evolve | 3 | $80,750 | 50 | 4.97/5.0 |
| David | 2 | $79,848 | 155 | 4.83/5.0 |
| Shellie | 4 | $69,915 | 602 | 4.99/5.0 |
| Jenny | 3 | $63,883 | 199 | 4.91/5.0 |
| Denae | 1 | $59,744 | 49 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Stephenville.
Who Are the Airbnb Hosts in Stephenville?
Stephenville is a quality-focused market, with a high Superhost share and fairly mature operating standards.
Host Profile Insights for Stephenville
- With 77.0% Superhosts, Stephenville has an experienced host base that sets high guest expectations. New entrants should plan for competitive quality standards.
- 19.5% of listings are professionally managed, reflecting a market still dominated by individual hosts.
- 5.7% of listings have Instant Book enabled. Lower Instant Book adoption means many guests must request approval, which can slow conversions.
- 74.7% of listings use Airbnb's simplified pricing (host-only fee), where the host pays the entire platform service fee and the guest sees one all-in price with no separate Airbnb service charge. High adoption signals a professional, PMS-connected host base — Airbnb mandates simplified pricing for software-connected listings.
Recommendations for Hosts
- Consider enabling Instant Book — it reduces booking friction and Airbnb's algorithm tends to favor Instant Book listings in search results.
- With 32.2% cohosted listings, there may be a growing local market for property management services.
- Benchmark your host metrics against these Stephenville averages regularly and adjust your hosting strategy based on what top performers do differently.
Top Professional Management Companies in Stephenville
These are the highest-grossing professional property management operations in Stephenville, ranked by total revenue across their portfolio. Their performance metrics offer a benchmark for what institutional-level hosting looks like in this market.
| Company | Listings | Revenue | ADR | Occ. | Rating |
|---|---|---|---|---|---|
| Kason | 12 | $295,811 | $194 | 39.0% | 4.86/5 |
| Jamie | 3 | $84,107 | $161 | 51.1% | 4.99/5 |
| Evolve | 3 | $80,750 | $363 | 34.9% | 4.97/5 |
| Evolve | 1 | $20,008 | $241 | 27.2% | 4.88/5 |
Management Company Insights for Stephenville
- The leading management company, Kason, operates 12 listings with $295,811 in gross revenue — a useful benchmark for what scale looks like in Stephenville.
- Top managers average 5 properties each, suggesting professional management in Stephenville still operates at a relatively boutique scale.
- Professionally managed listings in the top tier average 4.93/5 in guest ratings — demonstrating that scale and quality can coexist.
Recommendations
- With only 19.5% of listings professionally managed, there may be an opportunity to differentiate through more structured operations and consistent guest experiences.
- Study how top management companies price, position, and maintain their portfolios — their ADR and occupancy rates reflect strategies refined across dozens of listings.
- If you're considering hiring a property manager, compare their portfolio performance against these benchmarks before committing.
How Does Stephenville's Airbnb Market Compare to Nearby Cities?
How does the Stephenville Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Compared with Tuscola, Stephenville has 15 percentage points lower occupancy and about $33 lower ADR. That helps frame whether this market is winning more on demand, pricing, or both.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Strawn | 25 | $9,109 | $876.69 | 34% |
| Valley View | 25 | $5,385 | $492.09 | 39% |
| Bluff Dale | 18 | $4,065 | $447.54 | 30% |
| Flower Mound | 75 | $3,873 | $348.65 | 43% |
| Westworth Village | 11 | $3,614 | $247.07 | 46% |
| Azle | 62 | $3,535 | $335.70 | 40% |
| Highland Village | 14 | $3,524 | $365.43 | 50% |
| Tuscola | 11 | $3,499 | $253.47 | 53% |
| Valley Mills | 25 | $3,322 | $340.68 | 39% |
| Corinth | 19 | $3,167 | $265.46 | 43% |
Frequently Asked Questions About Airbnb in Stephenville
These quick answers summarize the most common investor and operator questions using AirROI's latest market data for Stephenville.
How much do Airbnb hosts make in Stephenville?
Stephenville hosts earn about $25,078 per year on average, with an average nightly rate of $220 and RevPAR of $83. Those figures describe the typical revenue environment for active listings in Stephenville, Texas, not the ceiling for the best operators. Source: AirROI 2026 data, Stephenville market, April 2025 to March 2026.
What is the average Airbnb occupancy rate in Stephenville?
The average Airbnb occupancy rate in Stephenville is 38.0%. June is the strongest month and February is the softest, so hosts should expect demand to move meaningfully throughout the year rather than stay flat.
What is the average Airbnb daily rate in Stephenville?
Listings in Stephenville average $220 per night. The broader pricing spread also matters: lower-performing listings cluster closer to the lower quartiles, while premium homes can price materially above the city average when demand spikes or listing quality stands out.
How many Airbnb listings are active in Stephenville?
Stephenville currently has about 87 active Airbnb listings in AirROI's market dataset. That supply count helps explain how competitive the market is, how much depth there is for benchmarking, and whether the market behaves like a niche destination or a scaled urban market.
How strict are short-term rental regulations in Stephenville?
AirROI currently classifies the short-term rental regulation level in Stephenville as Low. The dataset also shows about 0.0% of listings with registration evidence. That is a market signal, not legal advice, so hosts should still confirm current licensing and compliance rules locally before listing.
What is the RevPAR for Airbnb in Stephenville?
RevPAR in Stephenville is about $83. That metric combines pricing and occupancy into one efficiency number, so it is often a better quick benchmark than ADR alone when investors want to compare how well listings convert nightly rates into realized revenue.
Is Airbnb profitable in Stephenville?
Occupancy of 38.0% means Stephenville is a more selective market. Profitability is achievable but requires careful cost management, premium positioning, or targeting longer stays to reduce turnover. Average annual revenue is $25,078, but individual returns depend on property type, location within the city, and the host's operating efficiency.
How far in advance do guests book Airbnb in Stephenville?
The average booking lead time in Stephenville is about 46 days — a longer planning horizon typical of destination or vacation markets where travelers book well in advance. Hosts who understand their market's booking cadence can adjust minimum stays and pricing windows accordingly.
What are the best neighborhoods for Airbnb in Stephenville?
Based on AirROI's analysis, some of the top neighborhoods for short-term rentals in Stephenville include Historic Downtown Stephenville, Tarleton State University, Stephenville City Park. Each area attracts different guest profiles — from business travelers to leisure visitors — so the best location depends on the property type and target audience a host is aiming for. See the full neighborhood breakdown above.
What type of property performs best on Airbnb in Stephenville?
entire_home listings make up 95.4% of the active supply in Stephenville. The most common configuration does not always mean the most profitable — operators who identify underserved property types or bedroom counts can sometimes outperform the market average by filling a gap in local supply.
How does Stephenville compare to nearby Airbnb markets?
Among neighboring markets, Strawn posts $109,311 in average annual revenue with 34.5% occupancy, compared to Stephenville's $25,078 and 38.0%. Comparing nearby markets helps investors understand whether a destination's performance reflects local demand or broader regional trends.
What is the average length of stay in Stephenville?
The average Airbnb stay length in Stephenville is about 4 nights. That matters for turnover, cleaning operations, and pricing strategy because shorter stays increase changeovers while longer stays can smooth occupancy and reduce operational friction.
What is the average Airbnb guest rating in Stephenville?
Airbnb listings in Stephenville average 4.9 out of 5 overall. About 64.4% of listings carry the guest favorite badge, which suggests a meaningful share of inventory is competing on review quality rather than price alone.
Which amenities boost Airbnb revenue in Stephenville?
Dishes and silverware and Bed linens are among the strongest revenue-linked amenities in Stephenville. In AirROI's latest dataset, listings with these amenities outperform those without on average revenue, which makes amenities analysis useful for prioritizing investment and listing upgrades.
Do Airbnb hosts charge cleaning fees in Stephenville?
Yes. About 87.4% of active Airbnb listings in Stephenville charge a cleaning fee, and the average fee is $106. The more important operating benchmark is how much of gross revenue that fee consumes, not just the absolute dollar amount.
What percentage of Airbnb hosts are Superhosts in Stephenville?
A 77.0% Superhost rate signals a highly competitive market where review quality and responsiveness are table stakes, not differentiators.
About AirROI Market Data
AirROI tracks over 20 million properties across 190+ countries and maintains 15+ years of historical performance data, making it one of the deepest Airbnb and STR intelligence platforms available. The analytics pipeline aggregates listing-level data monthly — revenue, occupancy, nightly rates, RevPAR, guest demographics, booking patterns, and competitive supply — so investors and operators can benchmark any market against its own history and against neighboring destinations.
Real estate investors, property managers, financial institutions, hedge funds, tourism boards, hospitality consultants, tech platforms, and academic researchers rely on AirROI data to underwrite acquisitions, optimize pricing, model macro trends, and conduct peer-reviewed research. Data is available through in-depth market reports like this one and the Airbnb API with 22 endpoints and an Airbnb MCP Server for AI agents.
AirROI proprietary analytics as of 2026-03-31. Metrics reflect trailing twelve-month aggregates from active listings. Revenue figures are market averages, not projections. Neighborhood descriptions are AI-generated and reviewed for accuracy. For full methodology, see the data methodology page.