Tourism statisticsCity2026

Green Bay Tourism Statistics: 11,783 Airbnb Stays

Source: AirROI Reviewed by , Founder @ AirROI Updated

Airbnb figures are AirROI estimates for the 12 months to October 2026. Read the method

Estimated Airbnb nights
52,488
Typical Airbnb stay
4.5 nights
Busiest Airbnb month
July
From within the United States, among guests who left a review
96.6%

Key facts

Green Bay Tourism Facts

Each sentence names its place, period and source, so it can be quoted alone.

Official

  • The Wisconsin Department of Tourism puts all of Wisconsin at 117.9 million visitors in 2025.

Airbnb stays

  • AirROI puts Airbnb stays in Green Bay at 11,783 in the 12 months to October 2026.
  • AirROI estimates Airbnb stays in Green Bay added up to 52,488 nights in the 12 months to October 2026.
  • AirROI estimates a typical Airbnb stay in Green Bay lasted 4.5 nights in the 12 months to October 2026, booked about 72 days ahead.

Busiest months

  • AirROI ranks July the busiest Airbnb month in Green Bay in the 12 months to October 2026, followed by August and June, with February the quietest.
  • AirROI estimates Airbnb in Green Bay had no single high season in the 12 months to October 2026: the three busiest months were July, August and June.
  • AirROI estimates Airbnb stays in Green Bay in September were booked furthest ahead, about 114 days, against 26 days for February, in the 12 months to October 2026.

Guests

  • AirROI estimates 96.6% of Green Bay Airbnb guests who left a review as of October 2026 were from within the United States.

By place

  • AirROI estimates Green Bay took 4.7% of all Airbnb stays in Wisconsin in the 12 months to October 2026.
  • AirROI ranks Green Bay 2nd for Airbnb stays among the 23 towns it lists in Wisconsin in the 12 months to October 2026.

Official numbers

How Many Tourists Visit Wisconsin?

The Wisconsin Department of Tourism counted 117.9 million visitors for all of Wisconsin in 2025. On AirROI's estimates, Green Bay accounted for 4.7% of Airbnb stays in Wisconsin in the 12 months to October 2026.

Official tourism figures for Wisconsin: what each counts, its year and its publisher
FigureWhat it countsYearPublisher
117.9 millionVisitors, all of WisconsinTotal visits to Wisconsin2025Wisconsin Department of Tourism

Airbnb stays

Airbnb Stays in Green Bay

Green Bay had 508 Airbnb homes in the 12 months to October 2026. They took an estimated 11,783 stays and 52,488 nights. A typical stay lasted 4.5 nights and was booked about 72 days ahead.

Airbnb homes
508
Airbnb stays, estimate
11,783
Airbnb nights, estimate
52,488
Typical stay
4.5 nights
Booked ahead
72 days

Busiest months

When Is the Busiest Time in Green Bay?

On Airbnb, July was the busiest month in Green Bay in the 12 months to October 2026, then August and June. February was the quietest. The busiest months do not sit together, so there is no single high season.

July ranks first, February last

Airbnb months in calendar order, 12 months to October 2026. The number is the month's rank, and 1 is the busiest. The bar shows its part of Airbnb nights.

  • Three busiest months
  • Other months

From busiest to quietest: July, August, June, November, September, March, December, October, May, January, April, February.

Month by month: rank, typical stay and days booked ahead
Airbnb months in Green Bay by rank, with share of nights, typical stay and days booked ahead, 12 months to October 2026
MonthShare of nightsBooked ahead
July11.7%68 days
August10.8%56 days
June9.9%45 days
November8.9%86 days
September8.2%114 days
March8.0%40 days
December7.6%64 days
October7.6%79 days
May7.5%109 days
January6.9%45 days
April6.8%38 days
February6.0%26 days

Share is each month's part of the year's Airbnb nights. Typical stay and days booked ahead are AirROI estimates for stays in each month.

Where guests come from

Where Do Green Bay Airbnb Guests Come From?

Nearly all Green Bay Airbnb guests who left a review as of October 2026 were from within the United States (96.6%), AirROI estimates. Among the same guests, Chicago was the top origin city at 3.6%, ahead of Milwaukee at 2.9%. The figures rest on 28,016 reviews, written over many years.

96.6% from within the United States

Among guests who left a review, as of October 2026

  • From within the United States 96.6%
  • From abroad 3.4%

Top origin cities

Among guests who left a review

  • Chicago 3.6%
  • Milwaukee 2.9%
  • Minneapolis 2.3%
  • Madison 2.2%
  • Green Bay 1.2%

FAQ

Questions About Tourism in Green Bay

How many tourists visit Green Bay?

Wisconsin as a whole had 117.9 million visitors in 2025, according to the Wisconsin Department of Tourism. AirROI puts Green Bay at 4.7% of Airbnb stays in Wisconsin in the 12 months to October 2026. AirROI estimates 11,783 Airbnb stays in Green Bay in the 12 months to October 2026, which counts bookings and not tourists.

When is the busiest time in Green Bay?

The busiest Airbnb month in Green Bay in the 12 months to October 2026 was July, then August and June.

What is the quietest month in Green Bay?

February was the quietest Airbnb month in Green Bay in the 12 months to October 2026, ranking 12th of 12, and April ranked 11th. Stays in February were booked about 26 days ahead, against 114 days for September.

How long is a typical Airbnb stay in Green Bay?

A typical Airbnb stay in Green Bay lasted 4.5 nights in the 12 months to October 2026, booked about 72 days ahead. By month, stays ran from 2.9 nights in September to 5.2 nights in June.

Where do Airbnb guests in Green Bay come from?

Of Green Bay Airbnb guests who left a review as of October 2026, 96.6% were from within the United States, AirROI estimates. Among the same guests, the top origin city was Chicago at 3.6%, ahead of Milwaukee at 2.9%.

Are Airbnb stays the same as tourists?

No. The Wisconsin Department of Tourism counts visitors (117.9 million in 2025 across Wisconsin). An Airbnb stay is one booking on one platform, however many guests it holds. AirROI's 11,783 stays are estimates for the 12 months to October 2026.

Method

How These Numbers Are Made

Official figures come from their publishers, linked above, and were last checked in November 2026. Stays and nights are AirROI estimates for the 12 months to October 2026, built from Airbnb listing data, and cover Airbnb only. Nights are stays times the typical stay: 11,783 stays at 4.45 nights. Month ranks compare each month's part of Airbnb nights. Origin rests on 28,016 reviews and describes guests who left a review, not everyone who stayed. Read the method page.